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Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit

(JTA) — Many fans were despairing as Team Israel trailed Puerto Rico 6-0 in the World Baseball Classic last week, but the team’s Twitter account had a different message.

“We will never give up,” the account tweeted. “After all, Moses was once a basket case.”

While the quip couldn’t stave off the team’s ultimate 10-0 loss, it came in the course of a win for Avi Miller, the 30-year-old marketing veteran who runs the @ILBaseball account. For Miller — who tweeted the tournament from 3,000 miles away — the World Baseball Classic was a breakout moment, nearly doubling Team Israel’s social media followers and exposing countless baseball fans to jokes straight out of Hebrew school.

Miller told the Jewish Telegraphic Agency that his ambition was to do for Team Israel what the World Baseball Classic, an international Olympic-style baseball tournament, aims to do for baseball itself: deepen fans’ interest.

“Of course virality is nice, because it creates more of a following. But then once you have a following, what are you doing with it?” Miller said. “So for me, and it’s even continued through today, and it will tomorrow and so on, is to create engagement with people, create interest in it, help to create and raise the fundraising efforts, help to create awareness of these programs.”

Team Israel won its first game but dropped the next three to exit the competition early. Some of those games were brutal: Across 15 innings on March 13 and 14, Israel managed just one base runner against its opponents.

But on the team’s Twitter account, the hits kept coming. One breakout post, seen more than 100,000 times, showed a photo of a seemingly apoplectic Jakob Goldfarb (who was actually celebrating, despite what his expression suggests). Miller’s caption reflected contemporary meme culture: “When she says a latke is just a hash brown.”

when she says a latke is just a hash brown pic.twitter.com/K0jkVNHfeN

— Israel Baseball (@ILBaseball) March 12, 2023

In another popular post, the account outlined its “bubbie rankings,” using the Yiddish word for grandmother used in some Jewish families — and a homonym for the first name of one of the team’s pitchers. The list: “1) my bubbie 2) Bubby Rossman 3) other bubbies.”

From joking about storing a cooler of Manischewitz in the dugout to leaning into the “nice Jewish boy” vibe of the team, which was almost entirely composed of American Jewish ballplayers, the account’s sense of humor seemed to resonate.

Bill Shaikin, an award-winning baseball writer for the Los Angeles Times and a member of the Southern California Jewish Sports Hall of Fame, called Israel’s Twitter “the best social media account in the tournament.”

“I thought the account was a wonderful mix of baseball information and witty nods to what your Jewish mother might say,” Shaikin told JTA. “If you know, you know. But, if you didn’t know, it still worked.”

The USA doesn’t need the World Baseball Classic to popularize baseball within its country.

Other countries do. Here’s a thread from one (from the best social media account in the tournament): https://t.co/fyifV9H1lF

— Bill Shaikin (@BillShaikin) March 15, 2023

 

Miller was well positioned to tell Team Israel’s story. A marketing consultant living in San Diego, he worked in communications for sports teams and the NCAA before expanding his portfolio to include tech clients. He’s also been involved with the Israel Association of Baseball in different capacities for a few years, mostly helping with social media and video editing. The Baltimore native is a Jewish day school graduate and cofounded a Moishe House in San Francisco.

“I’ve had these two worlds collide,” Miller said. “I have a mentally strong relationship with baseball in my life, and then I have a bond to Judaism, from my entire upbringing. And for me as a passionate storyteller, my goal has been, both in years past and this World Baseball Classic, it’s been to help tell that story.”

That story, which included a late-game comeback win over Nicaragua and an impressive performance by Orthodox prospect Jacob Steinmetz, took place entirely in South Florida — a few thousand miles from Miller’s home in San Diego. Miller had been planning to be present at the tournament but was not able to — though no one would have been able to tell from the tweets.

Paging r/mademesmile – just watch Jacob’s face light up here in the dugout after his debut outing.

What a memory for @JacobSteinmetz6. pic.twitter.com/rCRJCk781Y

— Israel Baseball (@ILBaseball) March 14, 2023

“I think it’s similar to what a great YouTuber or videographer would tell you, is that to make the best video you don’t need the best camera ever made,” Miller said. “What I needed was the passion and the storytelling ideas behind it. Between that and then having contact with almost every single guy on the team and people on the ground, it gave me plenty of ideas to work with when it came to telling that story in a fun way.”

Miller said the feedback was overwhelmingly positive — and came from all levels of baseball fandom, from those who know little about Israel baseball, or even baseball, to die-hard fans.

“That to me is the best response to it, making it something that was approachable for all, but then still getting the signs of respect from the deep baseball people,” Miller said.

He also said there were, predictably, some negative responses. Miller said he made a conscious effort to shy away from politics, including keeping his own personal opinions out of the mix. Not everyone followed that tack.

“Could I have engaged with every single person that wrote in on any platform and was sending us messages about ‘Free Palestine,’ and [said], ‘Oh, you respect our boundaries now, because you don’t like the strike zone,’ all these different things?” Miller said. “Sure, I could have been sassy and responded within those spaces, one hundred percent. I could easily talk smack with anyone any day. But at the end of the day, that wasn’t the goal.”

Part of that restraint, Miller said, had to do with channeling the voice and priorities of the team itself.

“If you talked to Ryan Lavarnway, you talk to Josh Zeid, any of those guys about their views on Israel baseball, I can’t imagine the Palestinian conflict comes up as part of it because it’s simply not,” he said, referring to a Team Israel player and coach, respectively. “It doesn’t make that not an important thing to talk about, but in this case, the story was aside from that.”

In general, Miller said he worked to build relationships with the players and other members of the Israel baseball organization, to help craft an authentic presence of the team’s social media accounts — from the underdog mentality to the emphasis on team camaraderie.

And in that vein, it was tweets showcasing players’ talents that Miller said made him most proud. Not only did the players’ families appreciate the content, but some of their agents did, too — with one pitcher even asking Miller for video highlights he could send to teams considering bringing him on. Miller declined to share who it was, but at least one Team Israel pitcher landed an MLB contract after the tournament, Rossman with the Mets.

“The most meaningful to me are ones where I can put out content that showcases an individual or multiple individuals and then knowing that that impacts that guy in some way,” Miller said.


The post Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit appeared first on Jewish Telegraphic Agency.

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In Congress, a measure to tighten U.S.-Israel military ties sparks backlash on both sides of the aisle

Next year’s National Defense Authorization Act has made its way to the House floor, and has some Democrats and conservatives alike rallying against a provision that critics in Congress say would embroil the U.S. in unprecedented levels of military integration with Israel.

The measure, Section 224 of the House Armed Services Committee’s version of the National Defense Authorization Act, was advanced by Chairman Mike Rogers, R-Ala., and ranking member Adam Smith, D-Wash., as part of the committee’s annual defense bill. If enacted, it would establish a framework for expanded U.S.-Israel defense cooperation. An official designated by the Pentagon would be responsible for coordinating collaboration with Israel on technologies ranging from missile defense and drones to artificial intelligence, cybersecurity and biotechnology. The provision also encourages joint research projects, shared manufacturing arrangements, military training exercises, and closer cooperation between American and Israeli defense companies.

While the proposal has generated controversy in its own right, it is also fueling a broader conversation about what the U.S.-Israel defense relationship should look like after 2028, when the current 10-year memorandum of understanding governing American military assistance to Israel expires.

The United States has provided military assistance to Israel since 1960, but since 1998, the bulk of that aid has been directed by a series of such memoranda negotiated between the two countries. Congress must still approve the funds annually, but lawmakers have historically funded the agreements as negotiated.

But in recent months, Israeli Prime Minister Benjamin Netanyahu has made clear that he does not wish to renew the 2016 MOU to its full extent, stating that he hopes to “taper off” U.S. aid over the next decade and wishes to focus instead on a more collaborative defense relationship.

His comments come as public support for Israel has declined in the United States and military aid has come under increasing political scrutiny, with many Democrats and some Republicans calling to reduce or cut off assistance. An April Pew Research Center survey found that 60% of Americans hold an unfavorable view of Israel, up from 53% a year earlier. Negative views have risen among both Democrats and Republicans, particularly among younger generations. Today, 57% of Republicans and 84% of Democrats ages 18 to 49 have an unfavorable view according to the Pew survey.

Rachel Brandenburg, managing director and senior policy analyst at the Israel Policy Forum, said Israeli leaders are likely aware that future aid packages could face greater scrutiny from both Democrats and an increasingly isolationist wing of the Republican Party, a factor that helps explain the Israeli interest in reducing its reliance on U.S. aid. At the same time, she said, Israel’s increasingly sophisticated defense industry and strong economy have made it less reliant on American financing than in the past.

Against that backdrop, supporters of Section 224 argue that deeper cooperation could help lay the groundwork for a future relationship based on mutual benefits.

“The United States has more to gain by harnessing Israel’s defense tech ecosystem, their innovative capabilities,” Brandenburg said. “Their economy is strong, so there’s quite a bit that they could be buying with their own dollars.”

Michael O’Hanlon, the Chair in Defense and Strategy and director of research in the Foreign Policy program at the Brookings Institution, told the Forward he believes the concerns that Section 224 would integrate the U.S.-Israel defense relationship to unprecedented levels are overblown. “My overall sense is that this would move the US-Israel relationship in the direction of AUKUS,” he said, referring to an existing trilateral security partnership between Australia, the United Kingdom and the United States.

“In theory, it shouldn’t really be needed because collaboration is already close,” he explained. “In practice, this kind of provision might help cut through bureaucratic red tape and speed up collaborations. But on balance, I don’t expect huge change because the partnership is already very tight.”

Critics, however, see the proposal very differently.

Its opponents worry that if the U.S. and Israel move away from a military-aid relationship and toward a more collaborative partnership, large parts of the U.S.-Israel defense relationship will be harder to scrutinize or limit. Instead of debating aid packages, lawmakers could find themselves dealing with defense projects that are already built into Pentagon programs and contracts.

“It’s taking one program that’s become unpopular and turning it into another program that those who would disapprove of an intensified U.S.-Israeli defense relationship won’t really know about,” said Steven Simon, a senior research fellow at the Quincy Institute.

If combined with Israel’s stated desire to reduce its reliance on aid and other efforts to deepen defense cooperation, Simon says Section 224 could produce a relationship that is “much more integrated, immutable, and immune to political pressures than has ever existed.”

Similar concerns have been raised by lawmakers on the left.

Sen. Bernie Sanders announced Monday that he intends to “strongly oppose” the provision, arguing that “Netanyahu is lobbying for Section 224 in the national defense bill, a provision that quietly expands U.S.-Israel military cooperation and weapons development with almost zero oversight.”

Rep. Ro Khanna, a California Democrat, also opposes the provision and introduced an amendment to strike Section 224 during committee markup, stating, “The American people are tired of the arrogance and insolence of Prime Minister Netanyahu telling America what we should do.”

On the right, political figures and commentators have framed the measure as a threat to American sovereignty.

Former representative Marjorie Taylor Greene tied the provision to the recent reports of Israeli espionage against the U.S., stating on X, “The Pentagon raised threat of Israeli spying on the U.S. to the highest level and AIPAC is openly cheering Republicans for section 224 in the NDAA that merges our military with Israel’s military.” Kentucky Representative Thomas Massie — who this week held a hearing premised on the conspiracy theory that Israel intentionally killed U.S. soldiers on the USS Liberty during the Six Day War — pledged to offer a floor amendment to strike the section.

The debate has also been picked up by far-right commentators, including podcaster Alex Jones, who stated: “This is beyond treason. This is absolutely a foreign government merging with us. Israel is now the main threat to the existence of this country.”

Brandenburg pushed back on concerns that the proposal would weaken oversight. Rather than moving cooperation further from public view, the legislation calls for additional reporting to Congress and public disclosure of some forms of existing coordination between the two countries, Brandenburg noted.

“That’s new,” she said, “in the sense of adding the accountability and transparency to these elements of the relationship in ways that didn’t exist previously.”

She also asserts many critics have overstated the significance of Section 224, noting that many of the forms of cooperation described in the legislation — including collaboration on missile defense, cyber security and counter-drone technology — are already taking place.

“Those who want to counter the idea that Israel and the United States should be working together have exaggerated what this legislation is actually saying,” she said. “They are accusing it of things like integrating the U.S. and Israeli militaries, or subjugating the U.S. military to the Israeli military. None of that is actually called for in here.”

The post In Congress, a measure to tighten U.S.-Israel military ties sparks backlash on both sides of the aisle appeared first on The Forward.

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Israel names a street after renowned Yiddish poet Abraham Sutzkever

The Israeli city of Netanya has renamed one of its streets Rechov Avrom Sutzkever (Abraham Sutzkever Street), after the renowned Yiddish poet and Vilna partisan.

The event on June 10 marked an important cultural moment, recognizing the legacy of a poet who devoted his life to Yiddish language and Jewish culture. During his lifetime, Sutzkever was celebrated not only for his poetry, but also for editing the storied Yiddish literary magazine Di goldene keyt (The Golden Chain) for 46 years. His work remains a fixture in the field of Yiddish literature today.

Sutzkever was born in 1913 in the shtetl of Smorgon, in what is now Belarus. During World War I, his family moved to Siberia, where his father, Hertz Sutzkever, died. In 1921, his mother Rayne moved the family to Vilnius, where Sutzkever attended cheder.

Sutzkever survived the Vilna Ghetto. He was a leader of the “Paper Brigade” that rescued Jewish cultural treasures from the Nazis and later became the only Jewish witness called by the Soviets to testify at the Nuremberg Trials.

His poetry chronicled his childhood in Siberia, his life in the Vilna ghetto and his escape to join the Jewish partisans. In 1947 he settled in Palestine, later Israel.

In Israel, he continued to create, publish and preserve Yiddish culture for decades. Yet, despite his immense influence around the world, he remained less known in Israel because he chose to write and fight for the Yiddish language rather than switch to Hebrew.

This is the first time a street in Israel has been named after him. Even Tel Aviv never did so, despite the fact that Sutzkever lived there for many years and the city was once a hotbed of Yiddish cultural activity, due to the influx of Yiddish-speaking immigrants who settled there after the Holocaust.

The street-naming ceremony was attended by the Mayor of Netanya, Avi Slama; representatives of the Lithuanian Embassy; public figures, artists, and members of the family, including Sutzkever’s granddaughter, Hadas Kalderon.

In the past decade, Kalderon has been instrumental in keeping Abraham Sutzkever’s memory alive, most notably through two documentary films: Ver Vet Blaybn? (Who Will Remain?) in 2021, and Black Honey: The Life and Poetry of Avraham Sutzkever in 2018.

Kalderon told me that she was very moved by Netanya’s decision to name the street after her grandfather, in a garden overlooking the Mediterranean Sea. “It was not only a tribute to Sutzkever himself, but also a powerful moment of recognition for Yiddish language and culture within the State of Israel,” she said.

 

 

The post Israel names a street after renowned Yiddish poet Abraham Sutzkever appeared first on The Forward.

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At the dawn of the World Cup, the story of the Jews who helped bring soccer to America

When the North American FIFA World Cup starts in Mexico City on June 11, the story will largely be told through the familiar lenses of Lionel Messi, the geography of the 48 participants and three hosts, and — because 75% of the games will be played there — the continuing rise of soccer in the United States. But there is another, less familiar story woven through the tournament: the long, strange and often overlooked history of Jews in North American soccer.

Tomer Chencinski of the Shamrock Rovers. Photo by Stephen McCarthy/Sportsfile via Getty Images

Mostly that’s been in the United States where players and owners have included a larger proportion of Jews than in Canada and Mexico. By my count, no Jewish players have represented Mexico, and only two Jewish men have represented Canada at senior international level and one of them, Tomer Chencinski, only did so once, in a friendly game where Canada lost 2-0 to Belarus in Doha. (Daniel Haber played 5 international games in his career).

For whatever reason, whether more closely linked to Europe, denied entry to other sports, or just arbiters of excellent taste, Jewish Americans have been at the forefront of soccer in the United States for over a century. The first American to play for a major European team was Eddy Hamel for Ajax Amsterdam in 1922. Hamel was a New York-born winger who became a star for Ajax in Amsterdam during the 1920s. An injury forced his retirement in the 1930s and, after the Nazi occupation of the Netherlands, he was deported and murdered at Auschwitz in 1943. His story remains one of the most tragic intersections of Jewish history and world football.

Jews also comprised the largest soccer crowd in America when 46,000 New Yorkers watched Hakoach Vienna play New York All Stars in 1926. That record stood for over 50 years but it also encouraged a number of members of the Hakoach team to emigrate to the US and start a New York team that was a crucial part of the American Soccer League of the era.

Pelé of New York Cosmos in 1977. Photo by 4Imagens/Getty Images

Later, in the 1970s, the National American Soccer League — the glitzy NASL — became a success thanks to the glamorous New York Cosmos. As head of Warner Communications, their CEO Steve Ross, born Rechnitz, was the person who brought Pele over and made the league the star-studded affair it became. After Herman Sarkowsky co-founded the Seattle Sounders, the continent was almost ready for football.

When the NASL faded and folded, soccer dwindled as a major sport in the United States. Alan Rothenberg saw an opportunity to revive the sport by hosting the 1994 World Cup and founding the MLS as a reset. As president of the U.S. Soccer Federation and the chief executive of the World Cup USA 1994 organizing committee, he made both of those happen and laid the foundations for the current shape of U.S. soccer.

The success of the MLS was not a foregone conclusion, though; indeed, it barely survived to the millennium. It was founded in 1993 but only started playing in 1996 — losing an estimated $350 million between its founding and 2004. The league initially turned to Don Garber, a former NFL executive, in August 1999 but even he couldn’t turn it around. By late 2001, it looked like the league would fold like its predecessors but it was able to secure new financing from owners Lamar Hunt, Philip Anschutz, and the Kraft family to take on more teams. Over the past 20 years, it has become robust, enjoying the general boom of all things soccer, riding the coattails of the English Premier League.

Without Robert Kraft and Anschutz, Major League Soccer might not exist today. During the league’s precarious early years, the two billionaire owners absorbed enormous losses to keep the fledgling competition alive. Kraft, the owner of the NFL’s New England Patriots, was also a central figure in bringing the 2026 World Cup to North America. As chairman of the United Bid Committee, he played a crucial role in securing the tournament for the United States, Canada and Mexico.

If Kraft represents one side of the Jewish soccer story, Chuck Blazer represents another.

The larger-than-life American soccer executive helped expose corruption inside FIFA, serving as a key witness in the investigations that ultimately toppled some of the most powerful figures in world football. Yet Blazer was a product of the very system he later helped unravel. His spectacular rise and fall remains one of the strangest chapters in soccer history, a tale of luxury apartments, exotic pets and global corruption.

Unlike baseball, basketball or boxing, soccer never became known as a major arena of Jewish achievement in the United States. Perhaps that has been due to the historic lack of status for soccer in the country. Despite the excellence of Yael Averbuch West for the USWNT and a number of Jewish players for the USMNT including Jonathan Bornstein, Benny Feilhaber, Dan Calichman, DeAndre Yedlin, Kyle Beckerman and the maverick Yari Alnutt there have been no soccer equivalents of Sandy Koufax or Hank Greenberg.

Hwang Sun Hong of South Korea and Jeff Agoos of the USA . Photo by Simon Bruty/Anychance/Getty Images)

The stalwart defender Jeff “Goose” Agoos came closest with 134 international appearances and six more for the U.S. soccer Olympic team. But playing with a mediocre USMNT, he enjoyed few legendary moments. In fact, arguably no professional moments outshone the bizarre story of his 1989 NCAA championship ring in his junior year, the season that he played in the Maccabiah. On Dec. 3 of that year, his Virginia Cavalier team (playing for future USMNT coach Bruce Arena) met the top ranked, undefeated Santa Clara team  in a freezing cold stadium in Piscataway, N.J. The teams were still tied 1-1 after FOUR overtimes and, with no penalties on the books, they shared the spoils. It was the third time that two teams shared the championship and has never happened again.

This year’s USMNT squad does include the only Jewish player at this summer’s tournament — reserve goalkeeper Matt Turner. If, as coach Mauricio Pochettino plans, Turner exclusively warms the bench, he will take his place alongside many of America’s notable Jewish soccer figures who have furthered the game, even if not on the field.

The post At the dawn of the World Cup, the story of the Jews who helped bring soccer to America appeared first on The Forward.

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