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Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit
(JTA) — Many fans were despairing as Team Israel trailed Puerto Rico 6-0 in the World Baseball Classic last week, but the team’s Twitter account had a different message.
“We will never give up,” the account tweeted. “After all, Moses was once a basket case.”
While the quip couldn’t stave off the team’s ultimate 10-0 loss, it came in the course of a win for Avi Miller, the 30-year-old marketing veteran who runs the @ILBaseball account. For Miller — who tweeted the tournament from 3,000 miles away — the World Baseball Classic was a breakout moment, nearly doubling Team Israel’s social media followers and exposing countless baseball fans to jokes straight out of Hebrew school.
Miller told the Jewish Telegraphic Agency that his ambition was to do for Team Israel what the World Baseball Classic, an international Olympic-style baseball tournament, aims to do for baseball itself: deepen fans’ interest.
“Of course virality is nice, because it creates more of a following. But then once you have a following, what are you doing with it?” Miller said. “So for me, and it’s even continued through today, and it will tomorrow and so on, is to create engagement with people, create interest in it, help to create and raise the fundraising efforts, help to create awareness of these programs.”
Team Israel won its first game but dropped the next three to exit the competition early. Some of those games were brutal: Across 15 innings on March 13 and 14, Israel managed just one base runner against its opponents.
But on the team’s Twitter account, the hits kept coming. One breakout post, seen more than 100,000 times, showed a photo of a seemingly apoplectic Jakob Goldfarb (who was actually celebrating, despite what his expression suggests). Miller’s caption reflected contemporary meme culture: “When she says a latke is just a hash brown.”
when she says a latke is just a hash brown pic.twitter.com/K0jkVNHfeN
— Israel Baseball (@ILBaseball) March 12, 2023
In another popular post, the account outlined its “bubbie rankings,” using the Yiddish word for grandmother used in some Jewish families — and a homonym for the first name of one of the team’s pitchers. The list: “1) my bubbie 2) Bubby Rossman 3) other bubbies.”
From joking about storing a cooler of Manischewitz in the dugout to leaning into the “nice Jewish boy” vibe of the team, which was almost entirely composed of American Jewish ballplayers, the account’s sense of humor seemed to resonate.
Bill Shaikin, an award-winning baseball writer for the Los Angeles Times and a member of the Southern California Jewish Sports Hall of Fame, called Israel’s Twitter “the best social media account in the tournament.”
“I thought the account was a wonderful mix of baseball information and witty nods to what your Jewish mother might say,” Shaikin told JTA. “If you know, you know. But, if you didn’t know, it still worked.”
The USA doesn’t need the World Baseball Classic to popularize baseball within its country.
Other countries do. Here’s a thread from one (from the best social media account in the tournament): https://t.co/fyifV9H1lF
— Bill Shaikin (@BillShaikin) March 15, 2023
Miller was well positioned to tell Team Israel’s story. A marketing consultant living in San Diego, he worked in communications for sports teams and the NCAA before expanding his portfolio to include tech clients. He’s also been involved with the Israel Association of Baseball in different capacities for a few years, mostly helping with social media and video editing. The Baltimore native is a Jewish day school graduate and cofounded a Moishe House in San Francisco.
“I’ve had these two worlds collide,” Miller said. “I have a mentally strong relationship with baseball in my life, and then I have a bond to Judaism, from my entire upbringing. And for me as a passionate storyteller, my goal has been, both in years past and this World Baseball Classic, it’s been to help tell that story.”
That story, which included a late-game comeback win over Nicaragua and an impressive performance by Orthodox prospect Jacob Steinmetz, took place entirely in South Florida — a few thousand miles from Miller’s home in San Diego. Miller had been planning to be present at the tournament but was not able to — though no one would have been able to tell from the tweets.
Paging r/mademesmile – just watch Jacob’s face light up here in the dugout after his debut outing.
What a memory for @JacobSteinmetz6. pic.twitter.com/rCRJCk781Y
— Israel Baseball (@ILBaseball) March 14, 2023
“I think it’s similar to what a great YouTuber or videographer would tell you, is that to make the best video you don’t need the best camera ever made,” Miller said. “What I needed was the passion and the storytelling ideas behind it. Between that and then having contact with almost every single guy on the team and people on the ground, it gave me plenty of ideas to work with when it came to telling that story in a fun way.”
Miller said the feedback was overwhelmingly positive — and came from all levels of baseball fandom, from those who know little about Israel baseball, or even baseball, to die-hard fans.
“That to me is the best response to it, making it something that was approachable for all, but then still getting the signs of respect from the deep baseball people,” Miller said.
He also said there were, predictably, some negative responses. Miller said he made a conscious effort to shy away from politics, including keeping his own personal opinions out of the mix. Not everyone followed that tack.
“Could I have engaged with every single person that wrote in on any platform and was sending us messages about ‘Free Palestine,’ and [said], ‘Oh, you respect our boundaries now, because you don’t like the strike zone,’ all these different things?” Miller said. “Sure, I could have been sassy and responded within those spaces, one hundred percent. I could easily talk smack with anyone any day. But at the end of the day, that wasn’t the goal.”
Part of that restraint, Miller said, had to do with channeling the voice and priorities of the team itself.
“If you talked to Ryan Lavarnway, you talk to Josh Zeid, any of those guys about their views on Israel baseball, I can’t imagine the Palestinian conflict comes up as part of it because it’s simply not,” he said, referring to a Team Israel player and coach, respectively. “It doesn’t make that not an important thing to talk about, but in this case, the story was aside from that.”
In general, Miller said he worked to build relationships with the players and other members of the Israel baseball organization, to help craft an authentic presence of the team’s social media accounts — from the underdog mentality to the emphasis on team camaraderie.
And in that vein, it was tweets showcasing players’ talents that Miller said made him most proud. Not only did the players’ families appreciate the content, but some of their agents did, too — with one pitcher even asking Miller for video highlights he could send to teams considering bringing him on. Miller declined to share who it was, but at least one Team Israel pitcher landed an MLB contract after the tournament, Rossman with the Mets.
“The most meaningful to me are ones where I can put out content that showcases an individual or multiple individuals and then knowing that that impacts that guy in some way,” Miller said.
—
The post Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit appeared first on Jewish Telegraphic Agency.
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The original anti-Zionists have been all but forgotten. Molly Crabapple wants to change that.
I first met nationally acclaimed artist and journalist Molly Crabapple in 2020 during the dark days of COVID. After discovering that we had both studied Yiddish at YIVO, albeit in different classes, we did a socially distanced fresh-air visit to Mt. Carmel, the Jewish cemetery in Queens where Sholem Aleichem is buried. Many tombstones there are inscribed not in Hebrew but in Yiddish. They include the graves of people who, in life, belonged to the Bund.
Founded in 1897 in Eastern Europe, the Bund was a socialist revolutionary group whose name, translated from Yiddish to English, is General Jewish Labor Union (“bund” is Yiddish for union). By the 1930s, Bundism in Poland, where most Ashkenazic Jews lived, had grown bigger and more politically powerful than Zionism. The group was a tireless promoter of Yiddish as the linguistic and literary underpinning of Jewish peoplehood. Bundists also fiercely opposed Zionism and a Jewish state; they believed in fighting for democracy and inclusion in the countries where Jews already lived.
The organization ended up being destroyed not just by the Nazi Holocaust but also by Stalinism. Except for people like me, who’ve been ensconced in the Yiddishist world, it is nearly forgotten today by all but a few academics. But by the time we met, Crabapple was writing a book about the Bund.
Almost six years later, she has finished it. Titled Here Where We Live is Our Country, it is part hefty historical documentation, part loving family memoir, and part literary nonfiction. Thoroughly engaging throughout, it moves back and forth from the author’s lefty-artsy life in contemporary New York City to earthshaking events in vintage Jewish Europe. Crabapple has disinterred the memory of a once-vibrant movement that waned even as its nemesis, Zionism, waxed.
I met her last month in her fifth-floor walkup apartment in Williamsburg to talk about how she made her book. Our conversation is edited for length and clarity.
Here Where We Live devotes significant space to the saga of your great-grandfather, Sam Rothbort. As a young man in 1904, he immigrated from the Pale of Settlement to New York City, under somewhat murky circumstances that he barely discussed after the move. In America, he made a living as a self-taught artist, including on a dairy farm in the Catskills, an egg farm in Long Island and in a big house near Sheepshead Bay in Brooklyn. But he died over a decade before you were born. When did you first realize he’d been an interesting guy who you wanted to tell the world about?
I was fucking born knowing he was interesting! My mother and my great-aunt and my dad told me about him constantly. I was surrounded by his paintings and stuff that he said. After he died, my great-aunt Ida still lived in his house. As a child, I would visit and it was exactly like when he was alive. I remember the pigments and oils still on the palette in the basement.
How did you find out he’d been in the Bund?
I’d always known he was involved in something illegal before he came to the United States. It was a cool family anecdote. In a book from 1952 that he published about his art, he wrote that as a teenager and young man he hadn’t known much about girls because “I was in the underground.” Another book, a catalogue of his art from a show, said he’d been in the Bund. My mom had a million of those catalogues in a bookcase, and I’d been looking at them since I was 11 or 12 years old. I also saw one of his watercolors, of a woman throwing a rock. He’d titled it “Itka the Bundist Breaking Windows.”
I had very little idea then of what “the Bund” was. But as an adult, one of my bad habits has been that sometimes when I get drunk, I Google things. That might be how I first understood.
From his own unpublished writing, you later found evidence suggesting that Sam might have fled to America at age 22 because he’d joined other Bundists in shooting a Tsarist policeman during a state-encouraged pogrom. You also read the yizkor book for Volkovysk, a town in what is now Belarus. It was Sam’s hometown. He is cited in the book as having helped produce its chapter about the Bund.
Look at this! [She walks me to her bedroom and points to an antique photograph on the wall.] When I was younger I’d always only thought of this as a very cool old picture that my mom had. But this same photo is in the yizkor book! It says it’s the members of the Volkovysk Bund in 1905. It’s Sam’s friends a year after he left for America. Look at this guy in the photo — he’s hot! Which one do you like the best?
The blonde.
Ugh!
I got really obsessed trying to track down these guys. When I went to the cemetery where my great-grandfather is buried I saw the tombstone of one of them. Later, in a box of family memorabilia, I found a photo of this same person in an old Yiddish news clip about people in New York City who were in the Workmen’s [now Workers] Circle’s Volkovysk branch. I asked the cemetery who was paying to maintain the grave. It was this guy’s grandson. I contacted him and he said his own father was still alive but very old. “Can you just ask him to look at this photo and see if that’s his dad?” I asked. I said I was writing about a revolutionary group. He says, “My grandfather never would have been involved in that! He was a truck driver.” And he hung up.

Why couldn’t the grandson entertain this history about his grandfather? Why did he not know it?
The Bund was an organization incredibly devoted to Yiddish language and literature. But it was also a socialist revolutionary political party. One thing I’ve noticed about how it has been written about is that certain things are de-emphasized and certain things emphasized. In the 1950s in the U.S. in the McCarthy years, Bundist survivors of the Holocaust were terrified they would be accused of being Communists, and deported. They had no faith that Americans would know the difference between a socialist and a communist. I think that sometimes the Bund’s’ Yiddishism is emphasized far more than the fact that they were revolutionaries. To focus on linguistic and cultural things is safe. To talk about revolutionaries as internationalists — and as people who always opposed Zionism — is dangerous.
Were you raised Jewish?
My father is Puerto Rican and a Latin American studies professor who’s a Marxist. He told me about Marx’s theory of surplus value when I was 6 years old. I’ve been a leftist in a leftist family all my life! My mother — Sam’s granddaughter — is very strongly culturally Jewish. When I was a child we’d do Hanukkah lights, and she made the best latkes. We were not religious, but I identify strongly as a secular Jew. I studied Yiddish in order to do research for the book. I’m not so good at Yiddish, but I can work my way through a socialist text using a dictionary.
I remember when we were at the cemetery and you were so excited about having just discovered that the political work of some Bundists in Poland was armed self-defense. They fought in militias, with their bodies and with weapons, to protect Jews from murderous pogroms, murderous Communist Party violence against socialists, and, finally, murderous Nazis. You called these militia members “thugs.”
I loved them!
You mentioned their resistance in a piece you wrote in 2018 for the New York Review of Books about the organization. I’ve heard that many people were astounded and very happy to learn about this self-defense and to discover the Bund.
Especially young Jews, like in their 20s. They had no idea that Jews had fought back in Europe even before the Holocaust, or they had only vague ideas about the Warsaw Ghetto uprising and that Bundists played a major role in it. It was very meaningful for them.
So much for the idea that only Zionists have been modern Jewish fighters.
Zionists have tried to say that they were the only tough Jews. Which is utterly untrue.
What do you think is most original about your book?
It’s very concerned with the emotional life of being in a movement. I think that sometimes the way that leftist movements are written about is as a series of conferences and decisions that are written down as texts, and people sign onto a resolution because that’s what they are thinking. The writing doesn’t show any awareness of emotional life. The love affairs, the gossip, the beefs that are going on, the thrill of thinking that you can change the world. I was much more concerned with that.
And as I worked on the book I quickly realized that I wasn’t just writing about the Bund. I was writing a history of the 20th century from the point of view of the defeated. The work was a form of necromancy. I would go to people’s graves and take dirt, and light candles in front of it and try to ask them if I could tell their story. At Ponary Forest, [near Vilna, where at least one prominent Bundist leader, a woman, was massacred by the Nazis in World War II and dumped into a mass pit] I went to the bottom with flowers and played Di Shvue [Yiddish for “The Oath,” the Bund’s anthem] on my phone.
What do you mainly hope that your book will accomplish?
I want leftists to know about something from our shared international history as leftists. I want young Jews to get to know their ancestors.
The Bund was anti-Zionist, of course, and many young American Jews are now also rejecting Zionism.
Yes. A lot of them were sold a bill of goods about their history, and when they reject that bill of goods, there’s a big hole in them. They don’t have any actual, positive Jewish history. They just have shit they’re ashamed of, because they realize [that Zionism] was actually a history of ethnic cleansing and apartheid. One of the things my book does is give them ancestors.
I’m an anti-Zionist. Whenever you have an ethnostate project, it always does unspeakable crimes. If Jewish institutions in America keep conflating Jews here with a state that is doing a livestreamed genocide and is now primarily known for the most heinous shit possible, it’s extremely dangerous for us Jews, as a small minority in America.
Some people internationally have been starting new Bund groups. What future do you see in that? And can you imagine Yiddish being resurrected as a secular Jewish language?
It’s hard to imagine huge numbers of people adopting Yiddish. But I think about a Jewish literary figure in the 1930s whom Isaac Deutscher quotes in his book The Non-Jewish Jew. He said that Yiddish was a dying language. But he didn’t mind, because Greek and Latin are dead languages, yet many people study them anyway, to access their linguistic treasures. And God bless everyone who’s doing leftist, anti-Zionist organizing and cultural work reclaiming our heritage! But is there a future for the Bund? The thing I’ve learned both from reading history and being a participant is, you never know what the spark is going to be. So you should always avoid making prognostications.
The post The original anti-Zionists have been all but forgotten. Molly Crabapple wants to change that. appeared first on The Forward.
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Georgia political candidate apologizes for Passover ad that featured challah
(JTA) — When readers of the Atlanta Jewish Times opened their Passover edition last week, they saw something surprising: a fluffy challah.
The leavened bread, forbidden for Jews to consume during the holiday, appeared in an ad placed by Nathalie Kanani, a candidate for state Senate in a Metro Atlanta district.
“Have a blessed Passover,” the ad said, over an image of a challah draped in an Israeli flag alongside two towering candles. “Wishing you a Passover rich in divine love and blessings.”
The ad quickly drew ridicule online, particularly after Greg Bluestein, a Jewish Atlanta Journal-Constitution reporter, tweeted about it on Saturday, writing, “It’s the thought that counts, I guess.”
That night, Kanani issued an apology, calling the inclusion of challah in the ad “an oversight that should not have happened” and saying that her campaign was instituting new processes to prevent similar snafus in the future.
“My intent was to honor our Jewish neighbors and friends. We are all human, and even with the best intentions, honest mistakes can happen,” she wrote. “I believe in meeting those moments with grace and using them to bring people of different cultures together, not tear them apart.”
Kanani added, “While this content was created by a consultant working with my campaign, I take full responsibility for everything shared in my name. We are implementing stronger review processes to ensure this does not happen again. As always, my campaign stands for inclusion, respect, and bringing all people together.”
The incident is also spurring potential reforms at the Atlanta Jewish Times. “The ad should not have passed proofing checks,” Michael Morris, the newspaper’s owner and publisher, wrote in an email to the Jewish Telegraphic Agency on Sunday.
Kanani’s apology earned the Democrat dozens of supportive comments on Facebook — as well as constructive criticism that highlighted the complexity of Jewish American identity.
“We all make mistakes and learn from the[m],” wrote one man. “If you want to honor your Jewish neighbors, however, you might also want to rethink using a foreign flag. While many (though not all) of us, myself included, feel close ties to Israel (if not its government and policies), American Jews are Americans, not foreigners.”
Another woman offered an opposing take. “If you want to reach out to the Jewish community then you need to hire a Jewish consultant for Jewish content. Not only was the picture a big gaffe that you are undoubtable being mocked relentlessly for, but the wording sounds Christian,” she wrote. “But I do appreciate the Israeli flag.”
Kanani’s ad is not the first Passover bread to ignite a social media firestorm: The sight of leavened bread at Christian seders, which have surged in recent years, has generated sharp criticism in the past.
Unlike the Christian seders, which are widely denounced as appropriative, Kanini’s ad also elicited appreciation at a time when antisemitism is making many American Jews feel insecure.
“Unpopular opinion: we shouldn’t dunk on non-Jews who are trying to be nice to Jews,” tweeted David Greenfield, the head of a Jewish anti-poverty organization in New York City.
Kanani is a former prosecutor who is running in the May primary against Kevin Abel, who says his values are rooted in his identity as a South Africa-born Jew whose grandfather escaped Nazi Germany. Abel has chaired the American Jewish Committee’s local antisemitism task force.
Esther Panitch, a Jewish member of the Georgia House, urged her followers to back Abel when criticizing Kanani’s ad.
“Bless her heart, someone put challah in a Passover ad. This candidate wants to be my senator,” she tweeted on Saturday. “As the only Jewish member of the Georgia General Assembly, I am available for holiday consults — or you could just consider a candidate who knows the difference, whose ad is just a few pages after this one.”
After Kanani’s apology, Panitch said she had heard from Kanani’s campaign.
“I appreciate Nathalie Kanani’s campaign reaching out and taking responsibility for the challah-in-a-Passover-ad mix-up,” she wrote on Facebook. “Mistakes happen. What matters is how you respond, and she responded with grace. This is how we build understanding across communities. My door is always open for holiday consults.
“
This article originally appeared on JTA.org.
The post Georgia political candidate apologizes for Passover ad that featured challah appeared first on The Forward.
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4 killed in Haifa strike as Trump issues ‘you’ll be living in Hell’ ultimatum to Tehran
(JTA) — Four people — including a couple in their 80s — were killed when an Iranian missile crashed into their home in Haifa on Sunday, in the latest direct strike in the month-old U.S.-Israeli war with Iran.
The missile was not intercepted because it had broken off from a larger munition, determined Israeli authorities, who said the people killed were not in their building’s bomb shelter at the time of the strike.
The strike brings the civilian death toll in Israel to 18 as uncertainty reigns about the future of the war, with U.S. President Donald Trump threatening multiple times over the weekend to pummel Iran imminently if it does not reopen the Strait of Hormuz to oil shipping imminently.
“Tuesday will be Power Plant Day, and Bridge Day, all wrapped up in one, in Iran. There will be nothing like it!!!” Trump wrote on Truth Social early Sunday. “Open the F–kin’ Strait, you crazy bastards, or you’ll be living in Hell – JUST WATCH! Praise be to Allah. President DONALD J. TRUMP.”
Iran offered no indication that it would meet Trump’s deadline, which comes as the president has extended previous deadlines for action by Tehran. A top Iranian official said the regime would respond “crushingly and extensively” to further attacks on civilian targets, including power plants and bridges. And a spokesman for the foreign ministry responded to questions about a reported framework for a ceasefire by saying, “Negotiations are in no way compatible with ultimatums, crimes, or threats of war crimes.”
The sparring comes after a dramatic weekend in the war. U.S. forces rescued an airman whose plane had been shot down during a commando raid in rural Iran, while Israel said it had killed the intelligence chief of the Islamic Republic Revolutionary Guards during a strike on an office building in Tehran.
This article originally appeared on JTA.org.
The post 4 killed in Haifa strike as Trump issues ‘you’ll be living in Hell’ ultimatum to Tehran appeared first on The Forward.
