Uncategorized
Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit
(JTA) — Many fans were despairing as Team Israel trailed Puerto Rico 6-0 in the World Baseball Classic last week, but the team’s Twitter account had a different message.
“We will never give up,” the account tweeted. “After all, Moses was once a basket case.”
While the quip couldn’t stave off the team’s ultimate 10-0 loss, it came in the course of a win for Avi Miller, the 30-year-old marketing veteran who runs the @ILBaseball account. For Miller — who tweeted the tournament from 3,000 miles away — the World Baseball Classic was a breakout moment, nearly doubling Team Israel’s social media followers and exposing countless baseball fans to jokes straight out of Hebrew school.
Miller told the Jewish Telegraphic Agency that his ambition was to do for Team Israel what the World Baseball Classic, an international Olympic-style baseball tournament, aims to do for baseball itself: deepen fans’ interest.
“Of course virality is nice, because it creates more of a following. But then once you have a following, what are you doing with it?” Miller said. “So for me, and it’s even continued through today, and it will tomorrow and so on, is to create engagement with people, create interest in it, help to create and raise the fundraising efforts, help to create awareness of these programs.”
Team Israel won its first game but dropped the next three to exit the competition early. Some of those games were brutal: Across 15 innings on March 13 and 14, Israel managed just one base runner against its opponents.
But on the team’s Twitter account, the hits kept coming. One breakout post, seen more than 100,000 times, showed a photo of a seemingly apoplectic Jakob Goldfarb (who was actually celebrating, despite what his expression suggests). Miller’s caption reflected contemporary meme culture: “When she says a latke is just a hash brown.”
when she says a latke is just a hash brown pic.twitter.com/K0jkVNHfeN
— Israel Baseball (@ILBaseball) March 12, 2023
In another popular post, the account outlined its “bubbie rankings,” using the Yiddish word for grandmother used in some Jewish families — and a homonym for the first name of one of the team’s pitchers. The list: “1) my bubbie 2) Bubby Rossman 3) other bubbies.”
From joking about storing a cooler of Manischewitz in the dugout to leaning into the “nice Jewish boy” vibe of the team, which was almost entirely composed of American Jewish ballplayers, the account’s sense of humor seemed to resonate.
Bill Shaikin, an award-winning baseball writer for the Los Angeles Times and a member of the Southern California Jewish Sports Hall of Fame, called Israel’s Twitter “the best social media account in the tournament.”
“I thought the account was a wonderful mix of baseball information and witty nods to what your Jewish mother might say,” Shaikin told JTA. “If you know, you know. But, if you didn’t know, it still worked.”
The USA doesn’t need the World Baseball Classic to popularize baseball within its country.
Other countries do. Here’s a thread from one (from the best social media account in the tournament): https://t.co/fyifV9H1lF
— Bill Shaikin (@BillShaikin) March 15, 2023
Miller was well positioned to tell Team Israel’s story. A marketing consultant living in San Diego, he worked in communications for sports teams and the NCAA before expanding his portfolio to include tech clients. He’s also been involved with the Israel Association of Baseball in different capacities for a few years, mostly helping with social media and video editing. The Baltimore native is a Jewish day school graduate and cofounded a Moishe House in San Francisco.
“I’ve had these two worlds collide,” Miller said. “I have a mentally strong relationship with baseball in my life, and then I have a bond to Judaism, from my entire upbringing. And for me as a passionate storyteller, my goal has been, both in years past and this World Baseball Classic, it’s been to help tell that story.”
That story, which included a late-game comeback win over Nicaragua and an impressive performance by Orthodox prospect Jacob Steinmetz, took place entirely in South Florida — a few thousand miles from Miller’s home in San Diego. Miller had been planning to be present at the tournament but was not able to — though no one would have been able to tell from the tweets.
Paging r/mademesmile – just watch Jacob’s face light up here in the dugout after his debut outing.
What a memory for @JacobSteinmetz6. pic.twitter.com/rCRJCk781Y
— Israel Baseball (@ILBaseball) March 14, 2023
“I think it’s similar to what a great YouTuber or videographer would tell you, is that to make the best video you don’t need the best camera ever made,” Miller said. “What I needed was the passion and the storytelling ideas behind it. Between that and then having contact with almost every single guy on the team and people on the ground, it gave me plenty of ideas to work with when it came to telling that story in a fun way.”
Miller said the feedback was overwhelmingly positive — and came from all levels of baseball fandom, from those who know little about Israel baseball, or even baseball, to die-hard fans.
“That to me is the best response to it, making it something that was approachable for all, but then still getting the signs of respect from the deep baseball people,” Miller said.
He also said there were, predictably, some negative responses. Miller said he made a conscious effort to shy away from politics, including keeping his own personal opinions out of the mix. Not everyone followed that tack.
“Could I have engaged with every single person that wrote in on any platform and was sending us messages about ‘Free Palestine,’ and [said], ‘Oh, you respect our boundaries now, because you don’t like the strike zone,’ all these different things?” Miller said. “Sure, I could have been sassy and responded within those spaces, one hundred percent. I could easily talk smack with anyone any day. But at the end of the day, that wasn’t the goal.”
Part of that restraint, Miller said, had to do with channeling the voice and priorities of the team itself.
“If you talked to Ryan Lavarnway, you talk to Josh Zeid, any of those guys about their views on Israel baseball, I can’t imagine the Palestinian conflict comes up as part of it because it’s simply not,” he said, referring to a Team Israel player and coach, respectively. “It doesn’t make that not an important thing to talk about, but in this case, the story was aside from that.”
In general, Miller said he worked to build relationships with the players and other members of the Israel baseball organization, to help craft an authentic presence of the team’s social media accounts — from the underdog mentality to the emphasis on team camaraderie.
And in that vein, it was tweets showcasing players’ talents that Miller said made him most proud. Not only did the players’ families appreciate the content, but some of their agents did, too — with one pitcher even asking Miller for video highlights he could send to teams considering bringing him on. Miller declined to share who it was, but at least one Team Israel pitcher landed an MLB contract after the tournament, Rossman with the Mets.
“The most meaningful to me are ones where I can put out content that showcases an individual or multiple individuals and then knowing that that impacts that guy in some way,” Miller said.
—
The post Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit appeared first on Jewish Telegraphic Agency.
Uncategorized
How the Israeli police’s first trans volunteer fought bigotry on the force
From the beginning of the biographical documentary The First Lady, Efrat Tilma makes it clear she has mixed feelings about the film, which details how she became the first trans woman to volunteer in Israel’s police department. When asked why she wanted to make the movie, she tells one of the directors, “I didn’t want to. You asked me.” This prickly demeanor persists throughout the film, although she later acknowledges that she wants “to show people that a trans woman is just like any other woman, like any other person.”
Tilma starts her story in 1964, the year she first tried living as a woman. Using archival footage, animation, and present-day interviews, directors Udi Nir and Sagi Bornstein present a moving portrait of Tilma’s life, unveiling how the burdens of her past have followed her into the present.
When Tilma was 14, she often wandered the streets of Tel Aviv to escape her abusive father. There she met another trans woman, Gila Goldstein, who introduced her to a whole network of trans women who taught Tilma about hormones and gender reassignment surgery. That same year, a man held her hostage in his apartment for a day and a half and sexually assaulted her. Not long afterwards, she says, an Israeli police officer threatened to kill her for dressing as a woman.
These experiences made her determined to carve her own path in spite of obstacles or the opinions of others, including the film directors. In one scene, as the team records her coming out of her apartment building, she strikes several poses.
“Natural, Efrat. We said natural!” a director reminds her.
“Kiss my ass!” Tilma responds, before strutting away.
But behind all the bravado is a vulnerable human being, who spends her first moment in the film nervously rehearsing the speech she is going to give at a 2023 Pride celebration in Israel. Tilma acknowledges that she’s not sure she’s been able to process her trauma and still carries it with her.
After leaving Israel in 1967, Tilma spent nearly four decades living in Europe, where she created a new life for herself as a woman. She performed in nightclubs, worked as an airline stewardess, got sex reassignment surgery in Morocco, married a man, and, nearly two decades later, divorced him. In 2005, she finally moved back to Israel and, on a whim, began volunteering with the Israel Police.
She wasn’t open about her gender identity at first, given the negative way she saw her colleagues treat trans women on the street. But when the police captain eventually discovered she was trans, the result ended up being positive: She began leading workshops on approaching the trans community with empathy and respect.
The film jumps between Tilma’s past and the present, as she reacts to Netanyahu’s 2022 re-election and the creation of a far-right coalition in Israel. Convinced that the world is reverting to the hateful days of her youth, Tilma leaves the police force and plans how she’ll kill herself if the government attempts to round up trans people. As protests start to sweep the country, however, she decides to channel her fear into activism. Shots of her among the protesters are mixed with recollections of her 1971 sex reassignment surgery and abuse she faced from a doctor in 1973.
Respecting Tilma’s boundaries while encouraging her to share her life story, the filmmakers capture both Tilma’s toughness and sensitivity, giving the film the honesty and heart that make The First Lady feel so intimate. They get Tilma to open doors into her life — literally.
Several times, the directors try to convince Tilma to bring the film crew into her apartment, where she says that no one else has been for a decade. When she finally lets them inside, they encounter piles of clothing, discarded plastic bottles, and other hoarded objects. The filmmakers tell her that the film crew will help her reorganize the apartment bit by bit, in much the same way they piece together her story: bit by bit.
Even if she approaches the whole process with a bit of attitude, Tilma remains determined to never give up fighting for a better life — or a better apartment.
The First Lady will screen at the New York Jewish Film Festival on Jan. 20.
The post How the Israeli police’s first trans volunteer fought bigotry on the force appeared first on The Forward.
Uncategorized
Exclusive: Israeli Officials Harshly Critical of Steve Witkoff’s Influence on US Policy on Gaza, Iran, i24NEWS Told
US Middle East envoy Steve Witkoff, Washington, DC, Jan. 20, 2025. Photo: REUTERS/Carlos Barria
i24 News – Amid growing disagreements with the Trump administration over the composition of the Board of Peace for Gaza and the question of a strike on Iran, officials in Israel point to a key figure behind decisions seen as running counter to Israeli interests: Special Envoy Steve Witkoff.
The officials mention sustained dissatisfaction with Witkoff. Sources close to the PM Netanyahu told i24NEWS on Saturday evening: “For several months now, the feeling has been that envoy Steve Witkoff has strong ties, for his own reasons, across the Middle East, and that at times the Israeli interest does not truly prevail in his decision-making.”
This criticism relates both to the proposed inclusion of Turkey and Qatar in Gaza’s governing bodies and to the Iranian threat. A senior Israeli official put it bluntly: “If it turns out that he is among those blocking a strike on Iran, that is far more than a coincidence.”
Uncategorized
EU Warns of Downward Spiral After Trump Threatens Tariffs Over Greenland
European Union flags flutter outside the EU Commission headquarters in Brussels, Belgium, on June 17, 2022. Photo: Reuters/Yves Herman
European Union leaders on Saturday warned of a “dangerous downward spiral” over US President Donald Trump‘s vow to implement increasing tariffs on European allies until the US is allowed to buy Greenland.
“Tariffs would undermine transatlantic relations and risk a dangerous downward spiral. Europe will remain united, coordinated, and committed to upholding its sovereignty,” European Commission President Ursula von der Leyen and EU Council President Antonio Costa said in posts on X.
The bloc’s top diplomat Kaja Kallas said tariffs would hurt prosperity on both sides of the Atlantic, while distracting the EU from its “core task” of ending Russia’s war in Ukraine.
“China and Russia must be having a field day. They are the ones who benefit from divisions among allies,” Kallas said on X.
“Tariffs risk making Europe and the United States poorer and undermine our shared prosperity. If Greenland’s security is at risk, we can address this inside NATO.”
Ambassadors from the European Union’s 27 countries will convene on Sunday for an emergency meeting to discuss their response to the tariff threat.