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Why American Eagle now has a mezuzah at its Times Square flagship
(New York Jewish Week) — American Eagle Outfitters now has a mezuzah on the front door of its flagship Times Square location, courtesy of Chabad, the Hasidic outreach movement.
The parchment with Jewish holy text in an oblong metallic case, traditionally a marker of a Jewish home or establishment, was affixed on the apparel brand’s door as part of the recently concluded convention of CTeen, Chabad’s youth group. At a concert in Times Square on Saturday night, thousands of teens from more than 30 countries gathered to sing Jewish songs — and witness the mezuzah being hung.
Out of all the retailers in Times Square, how did Chabad choose American Eagle?
That question has proven surprisingly hard to answer, as representatives of neither Chabad nor American Eagle agreed to speak on the record about the relationship between the Hasidic movement and the apparel brand.
But a clue to the reason lies with American Eagle CEO Jay L. Schottenstein, a Jewish philanthropist whose family has donated tens of millions of dollars to a range of Jewish organizations. ArtScroll’s translations of the Talmud, for example, bear the name “Schottenstein,” and the family has given to a range of Jewish institutions in Columbus, Ohio, where the Schottenstein family is based. American Eagle’s revenue for fiscal year 2022 was projected at nearly $3.5 billion, according to Forbes.
Chabad is among the beneficiaries of the Jay and Jeanie Schottenstein Foundation, which gave more than $200,000 to the movement’s institutions in 2020, the most recent year for which tax documents are available. Since 2014, American Eagle has also given Chabad access to the retail giant’s gigantic advertising screens in Times Square.
Rabbi Aryeh Klattman, a Chabad rabbi from Columbus, told the New York Jewish Week that American Eagle “is now the most inclusive brand in America” due to its hanging of the mezuzah.
“I salute them,” Klattman said. “It meant so much to every teenager who was there. It was an expression of Jewish pride.”
Stefan Schiff, a senior and tennis star at Bexley High School in the Columbus area, was the conference attendee who placed the Jewish ritual object on the store’s doorpost.
“This is a big honor for me,” Schiff said in a statement. “I am proud to be a part of such a tremendous display of Jewish pride together with my Jewish brothers and sisters from around the world.”
Chabad said that the ritual object is “Times Square’s first-ever mezuzah,” a bold claim that is almost certainly inaccurate. The New York Jewish Week did not determine conclusively whether a mezuzah is, at present, affixed to any doors in one of the busiest public spaces of the most Jewish city in the country. But less than a decade ago, a building on 40th Street and Seventh Avenue was home to a synagogue, the Garment Center Congregation. That building’s address currently boasts the Margaritaville Resort Times Square. (The synagogue, incidentally, is suing the building’s developer).
Additionally, which set of blocks, exactly, counts as “Times Square” is up for debate, though an expansive definition proposed last year by New York City itself includes parts of the Garment District, which was once heavily Jewish. Those borders also include at least one synagogue.
Rabbi Mendy Kotlarsky, the Chabad director of outreach, told the New York Jewish Week that Chabad “sent out a couple of the guys to scout the area” to search for a mezuzah.
But Kotlarsky acknowledged that the claim might be debunked.
“We’re walking around Times Square, and in Duffy Square, and we didn’t see any,” he said. “Nobody ever claimed to have put up the first mezuzah. We are the first to claim it. If somebody came to me and said, “‘I put up the first mezuzah,’ I would say, ‘You’re right.’”
“That’s not what’s important to me,” Kotlarsky added. “What’s important was we were able to do that and the teens were able to connect with it.”
The event also took place at the end of a Shabbat that a small white supremacist group in Iowa had promoted as a “Day of Hate,” prompting police warnings. The day ended with no discernible uptick in antisemitic activity, both in New York and across the country.
“This day was designated by other people as the ‘Day of Hate,’” Klattman said. “The best response to darkness is light and love.”
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The post Why American Eagle now has a mezuzah at its Times Square flagship appeared first on Jewish Telegraphic Agency.
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Czechs Investigate Fire After Reports of Anti-Israel Group Claiming Responsibility
Police officers and firefighters stand in front of a burned production hall at an industrial area in Pardubice, Czech Republic, March 20, 2026. Photo: REUTERS/David W Cerny
Czech investigators are probing an overnight fire at an industrial complex as potentially being a deliberate attack, officials said on Friday, following media reports that a group protesting against Israeli weapons claimed responsibility.
Firefighters said on X that they had responded to a fire at a storage hall in a complex in Pardubice, 120 km (75 miles) east of Prague. No one was injured in the fire, which spread to another building.
Czech news website Aktualne.cz reported that a protest group said it had set fire to a “key manufacturing hub” for Israeli weapons in Pardubice to end its role in the “genocide in Gaza.”
Czech defence firm LPP Holding in a statement on its website said it had confirmed that a fire broke out at one of its facilities on Friday and it was cooperating with authorities.
The company, with a location in the complex, announced plans in 2023 to cooperate with Israeli company Elbit Systems on drone production.
“At this time, we will not speculate on the causes or circumstances of the incident and will await the official conclusions of the investigation,” LPP said.
Police initially said they were investigating whether the fire was intentional and checking public claims of a “concrete group,” without naming it.
They later said investigators with security services were probing the incident under a section of the criminal code dealing with terrorism.
“Based on what we know so far, it is likely the incident may be related to a terrorist attack,” Interior Minister Lubomir Metnar said.
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Trump Calls NATO ‘Cowards’ Over Lack of Support in Iran War
US President Donald Trump speaks on the day he honors reigning Major League Soccer (MLS) champion Inter Miami CF players and team officials with an event in the East Room of the White House in Washington, DC, US, March 5, 2026. Photo: REUTERS/Jonathan Ernst
President Donald Trump assailed NATO allies on Friday over their lack of support for the US-Israel war against Iran, calling the longtime US allies “cowards.”
“Without the U.S.A., NATO IS A PAPER TIGER!” Trump said in a social media post.
Trump has been calling for major US allies and others, none of which were consulted or advised on the war, to help secure the safety of shipping through the Iran-controlled Strait of Hormuz. The conflict has roiled global markets since US-Israel strikes began on Feb. 28.
The US president complained NATO countries did not want to join the fight against Iran, yet still complain about high oil prices.
“Now that fight is Militarily WON, with very little danger for them, they complain about the high oil prices they are forced to pay, but don’t want to help open the Strait of Hormuz, a simple military maneuver that is the single reason for the high oil prices. So easy for them to do, with so little risk,” he wrote.
“COWARDS, and we will REMEMBER!”
Germany, Britain, France, Italy, the Netherlands, Japan, and Canada pledged in a joint statement on Thursday to join “appropriate efforts to ensure safe passage through the Strait.” But German Chancellor Friedrich Merz made clear that this presupposed an end to combat.
French President Emmanuel Macron said after a European Union summit in Brussels that defending international law and promoting de-escalation was “the best we can do,” adding: “I have not heard anyone here express a willingness to enter this conflict — quite the opposite.”
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Ukraine Deploys Units to Five Middle East Countries to Intercept Drones
A Sting interceptor drone by the Ukrainian company Wild Hornets flies at an undisclosed location in Ukraine, March 16, 2026. Photo: REUTERS/Thomas Peter
Ukraine has deployed military units to five Middle Eastern countries to help protect critical and civilian infrastructure against drones, Ukrainian security council secretary Rustem Umerov said on Friday after visiting the region.He said the teams had been sent to the United Arab Emirates, Saudi Arabia, Qatar, Kuwait, and Jordan, which have come under fire during the Iran war. Further steps for “long-term security cooperation” have been outlined with each of the five nations, he said, without giving details.
“Ukrainian military specialists are operating in each of these countries under the coordination of the National Security and Defense Council,” Umerov wrote on X.
Kyiv has said nearly a dozen countries have sought its help and advice in defending against cheap kamikaze drones, which Iran is using against its Gulf neighbors. Russia has launched similar drones at Ukraine since its 2022 invasion, and Kyiv has developed its own advanced interceptor drone capabilities.
Although Gulf states operate sophisticated US-made air defense systems, the missiles they use are in short supply and they cost much more than Iran’s Shahed drones.
Moscow has bombarded Ukraine with nearly 60,000 Shaheds and similar systems. It initially bought thousands of them from Iran, before establishing its own production facilities to make them under license. Ukraine has also launched drone attacks at Russia, although on a smaller scale.
UKRAINE WANTS MONEY AND TECHNOLOGY IN RETURN
President Volodymyr Zelenskiy said last week Kyiv wanted money and technology in return for its help in the Middle East although this still had to be agreed.
Zelenskiy has said the United States was among nations that sought Kyiv’s help, and that Ukrainian specialists had been sent to a US military base in Jordan.
He said Friday that Kyiv has deployed 228 Ukrainian military experts to help Middle Eastern countries with drone defense and is working with Middle Eastern leaders to sign “serious agreements.”
Zelenskiy also told reporters that Ukrainian and US working groups would continue work on bilateral documents between Kyiv and Washington and discuss a wide-ranging drone deal at a meeting in the US at the weekend.
US President Donald Trump, who has a rocky relationship with Zelenskiy, has denied Washington needs Kyiv’s help in downing drones.
Umerov said on Friday that drone interception units were initially protecting civilian and critical infrastructure, and work was under way to expand their coverage areas.
The teams were using Ukrainian technology to counter drone attacks and partners were consulting with them, he said.
Zelenskiy said he had ordered Umerov, the military and the foreign ministry to assess “the real readiness” of countries to join international initiatives to secure the Strait of Hormuz, an important waterway for global energy supplies effectively closed since US-Israeli attacks began on Iran on Feb. 28.
“It is important that Ukraine‘s global significance in ensuring security and the quality of Ukrainian security expertise in safeguarding lives are recognized by all partners,” he wrote on Telegram.