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A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream
(New York Jewish Week) — It’s just after 1 p.m. on an unseasonably warm autumn day, and the line at the recently opened Flatiron restaurant S&P, which describes itself as “a new place for a very old lunch counter,” is out the door.
Fortunately for my rumbling stomach, the crowd is mostly due to the tight quarters within: Many customers are simply waiting for takeout orders of pastrami sandwiches and matzah ball soup. The barstool seating at the vintage marble counter means space near the entrance is at a premium, and my dining companion (none other than Shannon Sarna, the editor of The Nosher) and I are quickly seated at a two-top in the cramped yet convivial rear, which is dominated by a long green banquette.
S&P officially opened Sept. 28, the latest venture from Eric Finkelstein and Matt Ross, the founders of hip local sandwich mini-chain Court Street Grocers. It’s the newest iteration of an old-school luncheonette at 174 Fifth Ave., which first opened in 1928 and had been known for decades as Eisenberg’s Sandwich Shop.
I myself had once been a regular Eisenberg’s customer: At the tail-end of the ’90s, my first “real” job in New York was at the Flatiron Building across the street. To me — and, clearly, to many other New Yorkers — Eisenberg’s was the kind of place that seemed to be entwined with the very fabric of the city, like pigeons, hot dog carts and subway cars. I can’t say the food was particularly good at Eisenberg’s, but washing down a tuna melt with an egg cream in the vintage environs always felt special.
After a series of owners, Eisenberg’s shuttered for good during the pandemic in March 2021. Finkelstein and Ross — who first met as undergraduates at the Rhode Island School of Design, where they graduated in 2003 — were tapped to take over the space this spring, as the building’s landlord was committed to having a tenant who would preserve the vibe (if not the name, due to legal reasons) of Eisenberg’s.
The partners have spiffed up the interior and the menu a tad — but not enough so that the eatery feels unrecognizable. In fact S&P very much feels the same as Eisenberg’s always has, even if the floor is new and dishes such as bananas and sour cream are recent additions. As Finkelstein, 40, who grew up in a Jewish family in Hollis Hills, Queens, told me in a phone interview: “This is the kind of food I grew up around and with.”
In an effort to preserve the space’s long history, the new owners settled on a name that honors the restaurant’s original owners, Charles Schwadron and Rubin Pulver. “You can see that these two guys, Schwadron and Pulver, had built this place out right when the building was erected, and they were going to run a restaurant together,” Finkelstein said, explaining research that included scouring old lawsuits and tax documents. “In a 1940 tax photo, which is how we found out it had been called S&P, you can see five other sandwich shops on the same block.”
Following a hectic weekday lunch rush, I spoke with Finkelstein about the luncheonette’s legacy, its Jewish influences and how to make a perfect egg cream.
This interview has been lightly edited for length and clarity.
New York Jewish Week: Eisenberg’s felt like the kind of place that’s been around forever — and the new S&P still does. The nostalgia is there, but at the same time, the restaurant really feels like a living, breathing part of the city. Is that what you were aiming for?
Eric Finkelstein: This kind of place has always been really important to my business partner, Matt [Ross], and I — and to, obviously, a lot of people in New York. It’s the kind of place that people associate with New York. When you think about the city, you assume that these places are everywhere — and they should be. There are a number of reasons why they aren’t; some of them are organic, and some of them aren’t.
We found ourselves with an opportunity to help the city retain this one. And I think, fundamentally, what we really wanted to do was just make sure that if we were going to do this, that we did it in a way that was honest — where we tried to make the best food that we can, and try to provide the most appropriate level of service that we can, and that it’s not, to use a phrase Matt uses, a “theme-park version.” Because we definitely feel that this kind of thing is timeless, and it’s not, you know, it’s not an exercise in nostalgia to try to keep this place open.
Were you familiar with Eisenberg’s before you opened S&P?
I wasn’t aware of Eisenberg’s as a kid. My father definitely knew of it; my great-grandparents worked in the neighborhood, where there were a ton of places like Eisenberg’s. When we opened Court Street Grocers [in 2010], Matt and I used a number of things as a model for what we wanted to do [and this was one of them]. Like everybody else, I was kind of bummed to see the place had declined so precipitously in those last couple of years, then even more devastated to see it close.
I should say, obviously, that we are not Eisenberg’s. We don’t have the right to use that name. S&P is a different business. But one of the things that I loved so much about Eisenberg’s is that it was a lunch counter, that, you know, there were hundreds, or maybe thousands of lunch counters exactly like it in New York, with the same exact specs for the marble countertop and the mirrored back bar.
There are a lot of traditional Jewish foods on the menu, like latkes and matzah brei, but you also have things like cheeseburgers and bacon. Would you consider S&P a Jewish deli, or do you see it as Jewish in any way?
I would consider it a Jewish luncheonette. I think a deli has counter service, like a deli counter. Maybe a deli food case, and you could order food to go, or you could sit down at a table and maybe get a table service. But I think the lunch counter aspect of it makes it not a deli but a luncheonette.
It’s obviously not kosher. But, you know, I think there’s a tradition of this kind of lunch counter in New York that was Jewish inflected. And even a lot of diners have a lot of traditional Jewish food on their menus, for whatever reason, just because it’s New York.
I read that S&P’s desserts are made by your relatives. I love how this is a family business — a lot of the classic Jewish restaurants in the city, like Katz’s Delicatessen and Russ & Daughters, are generations-old family businesses. Do you feel like you’re recreating some of that, with something new?
My father makes the rugelach and both of Matt’s parents make the carrot cake.
The Court Street Grocers business, we’ve always thought of it as a kind of mom-and-pop-style operation. Decisions are made based on what’s actually happening with interactions between the customers and the staff, versus just kind of coming up with what people call “a concept” and executing it. These places should be living and breathing things that change.
Bonus question: I ordered a tuna melt and an egg cream at S&P, just like I used to at Eisenberg’s. I like egg creams OK but I don’t generally love them. But the one I had at S&P was by far the best egg cream I’ve ever had. What’s your secret?
First of all, we have good seltzer — we made sure that we had a good seltzer system put in, with the right amount of carbon dioxide, pressure, and a way that we can get it cold enough, which is a big deal. We’re using good milk, and we’re using Fox’s U-Bet [chocolate] syrup. So it’s sort of the same ingredients that everybody uses. I don’t know if ours is better, but the order of operations is really important. Before we opened we tried, over and over again, different ways of making it, like you put the chocolate syrup and then the milk. [Or] you put the milk and seltzer and then syrup. We’ve gotten to a place where we’re really satisfied. The amount of syrup is really important — I think it’s just proportions and order of operations, and then doing your best to try to not beat out all the carbonation.
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Anti-BDS order will test Mamdani on day one
Outgoing New York City Mayor Eric Adams is immediately testing his successor’s position on the boycott Israel movement as Zohran Mamdani takes office, at a moment when the city’s Jewish community remains divided over the next mayor’s priorities and his stance on Israel.
On Wednesday, Adams signed an executive order barring city agencies from participating in Boycott, Divestment and Sanctions efforts, which would pre-empt any moves by city officials to divest from Israel Bonds and other Israeli investments. Mamdani, a strident critic of Israel, has pledged to end the city’s decades-long practice of investing millions in Israeli government debt securities and has said he would order the arrest of Prime Minister Benjamin Netanyahu if he visits New York.
Mamdani’s transition team had no immediate comment.
But Adams was prepared for a response. “If the incoming administration wants to reverse” the executive order, then “that is on their watch,” he said.
Why ban BDS now?
Adams announced the measure in remarks at the North American Mayors Summit Against Antisemitism, organized by the Combat Antisemitism Movement, in New Orleans, Louisiana. “You are being targeted,” Adams said. “And we have to be as intelligent and as focused, as strategic as possible. … That’s why I am signing an executive order today to deal with BDS, so we can stop the madness that we should not invest in Israel.”
Fabien Levy, the deputy mayor for communications, said the move, weeks before Adams departs, was “a flag in the ground” to state that the current administration “will not waver in the fight against antisemitism.”
New York City is home to the largest concentration of Jews in the United States. Many Jews view the bonds as a bulwark against the BDS movement, whose co-founder has stated that the goal is to apply economic pressure on Israel to end its occupation of the West Bank and to abolish Israel as a Jewish state.
The city’s investment in Israeli bonds was a flashpoint in the Democratic primary for mayor and in the general election. Mamdani, who co-founded the Students for Justice in Palestine chapter at Bowdoin College, pledged to publicly back the movement to boycott Israel. In an interview with the Forward in April, Mamdani said he would end Adams’ policies that he regarded as a violation of international law and human rights.
The city’s Jewish voters split in the competitive mayoral election last month — with former Gov. Andrew Cuomo receiving the support of most voters who identify as Jewish and dominating in Hasidic and Orthodox strongholds, while Mamdani got 31% of the vote and swept progressive Jewish neighborhoods in Brooklyn and Manhattan on his way to a citywide win. A recent poll of 745 American Jews by the Jewish People Policy Institute found that 64% of respondents view Mamdani as both anti-Israel and antisemitic, and 67% believe his election would make New York City’s Jews less safe.
Nonetheless, Mamdani’s positions on BDS and stance on the Israeli-Palestinian conflict resonated with a plurality of voters. Nearly half of Mamdani voters, 49%, said his position was a factor in their support, according to a CNN exit poll.
Levy, who is Jewish and accompanied Adams both on his four-day farewell trip to Israel and to Louisiana, said that the mayor is sending a message about what the city’s values are, “even if hating Israel has suddenly become ‘the cool thing’ by some.” In meetings and public remarks during his swing in Israel, Adams pointed out that Mamdani won with 50.4% of the vote, and that his policies were not popular. Mamdani met with Adams at Gracie Mansion earlier this week, a meeting that was kept private.
Mamdani will also have to decide whether to disband the recently-created mayor’s office to combat antisemitism, which has pursued a measure adopting the controversial International Holocaust Remembrance Alliance definition of antisemitism, which considers most forms of anti-Zionism as antisemitic. He’ll also need to decide whether to take action on Adams’ new New York City–Israel Economic Council, an initiative to strengthen economic ties with the Jewish state.
What the executive order says
Adams’ anti-BDS order bars agency heads, chief contracting officers and other mayoral appointees with contracting authority from adopting practices that discriminate against Israel or Israeli citizens. It also directs the city’s chief pension administrator and pension trustees appointed by the mayor not to support divestment from Israel Bonds or other assets.
Brad Lander, the outgoing city comptroller overseeing pension fund investments and a Mamdani ally, ended the city’s half-century practice of investing millions in Israeli government debt securities in 2023 when the holdings matured.
At the time, the city’s pension funds held $39 million in Israel Bonds, with a roughly 5% return. Lander, who is Jewish, maintained that he was following the city’s policy of avoiding foreign sovereign debt, treating Israel the same as other countries rather than giving it special treatment in the pension portfolio.
City pension funds also held more than $315 million in Israel-based assets, including nearly $300 million in common stock and over $1 million in Israeli real estate investment trusts.
Mark Levine, the comptroller-elect who is also Jewish, pledged to repurchase the bonds as part of the city’s portfolio. “This has been a rock-solid investment for decades,” he said. “Israel has never missed a bond payment, and a good, balanced portfolio should have global diversity.”
The post Anti-BDS order will test Mamdani on day one appeared first on The Forward.
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Senate Foreign Relations Committee advances Yehuda Kaploun as antisemitism envoy, with some dissent
(JTA) — Rabbi Yehuda Kaploun moved a step closer to becoming the next U.S. antisemitism envoy on Wednesday, as the Senate Foreign Relations Committee voted to advance his nomination in a divided 14-8 tally that reflected the partisan tensions surrounding his bid.
All 12 committee Republicans supported Kaploun, while only two Democrats — Sen. Jeanne Shaheen of New Hampshire and Sen. Jacky Rosen of Nevada — joined them.
Kaploun, a Chabad rabbi, businessman and 2024 Trump campaign surrogate, used his November confirmation hearing to highlight his personal encounters with antisemitism and to emphasize education, particularly about the Holocaust, as the central tool for combating hatred.
But Democrats focused instead on the administration’s approach to right-wing antisemitism, pressing Kaploun on Trump’s failure to denounce the extremist influencer Nick Fuentes after a recent interview conducted by Tucker Carlson. Kaploun avoided direct criticism of Trump, stressing free speech principles while asserting that the administration “is clear in condemning antisemitism.”
The vote came two weeks after 18 House Democrats urged the Senate to reject Kaploun’s nomination, citing his past partisan comments and legal controversies previously reported by the Jewish Telegraphic Agency. Shaheen said Wednesday she remained concerned about those remarks but hoped Kaploun would “be above partisanship” if confirmed, according to Jewish Insider.
Speaking soon after the vote at the Combat Antisemitism Movement’s North American Mayors Summit in New Orleans, Kaploun framed the challenge in civic terms.
“Antisemitism is anti-American. Racism is anti-American,” he said. “Myself, the president, the secretary of state, and the entire administration are going to work tirelessly to make sure religious liberty, justice, and restoring respect for humanity for everybody is the goal.”
The post Senate Foreign Relations Committee advances Yehuda Kaploun as antisemitism envoy, with some dissent appeared first on The Forward.
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Campus Frontlines: Professors and Students Continue to Fuel Antisemitism
A pro-Hamas group splattered red paint, symbolizing spilled blood, on an administrative building at Princeton University. Photo: Screenshot
There may be a ceasefire between Israel and Hamas, but on university campuses globally, antisemitism has yet to end. The encampments that took up space both on the lawns of universities and on the front pages of newspapers may be gone, but the new form of antisemitism, one that student leaders and professors are driving, is not.
The top global universities are expected to train students to become the next leaders in society. That requires complex courses to be taught with accuracy and objectivity.
This is not the case at Princeton, however. One course, entitled Gender, Reproduction, and Genocide, is scheduled for the spring 2025-2026 semester.
Taught by Nadera Shalhoub-Kevorkian, the course is said to explore “genocide through the analytic of gender” and specifically will focus on the “ongoing genocide in Gaza.”
In the course, students will “engage reproductive justice frameworks,” suggesting that Israel is committing genocide by deliberately targeting institutions that would prevent women from becoming pregnant. However, this claim, spread by the UN, has no factual basis.
UN’s fake “genocide report” accuses Israel of intentionally striking Gaza Al-Basma IVF clinic to destroy embryos to “prevent births” and “destroy future of Palestinians.” This claimed attack is a key aspect of the claim. But there is ZERO evidence for any of it. Analysis: 1/ pic.twitter.com/t6n855r5an
— Aizenberg (@Aizenberg55) September 17, 2025
The UN report relies on a 2024 ABC News story that claimed an IDF shell was deliberately fired at an IVF clinic in December 2023, allegedly destroying more than 4,000 embryos with the intention to “prevent births.”
But even ABC News and its sole source, who was not present at the time, could not verify that an IDF shell caused the damage. In fact, a wide-angle photo of the scene shows a nearby high-rise building visibly damaged, while the IVF clinic itself appears fully intact.
If the course’s entire framework being held up by falsified information wasn’t enough, it also seeks to compare the history of the “genocide” in Gaza to other genocides, including the Holocaust. There is no lack of moral clarity more evident than flattening the Holocaust into a political talking point. No comparison can be made between a war of defense and the industrialization of murder that the Nazis waged against the Jewish people.
Yet, this vile comparison does not come as much of a surprise, considering the professor herself has, in the past, denied the murder and assault of Jews.
Antisemitism from faculty is not limited to academic courses. A Students for Justice in Palestine (SJP) chapter at University College London hosted Samar Maqusi as part of a series titled “Palestine: From Existence to Resistance.” Although the lecture was advertised as a discussion on the origins of Zionism, Maqusi instead promoted classic antisemitic tropes, including that Jews require the blood of gentiles for making their “special pancakes,” referring to a medieval blood libel in which Jews use the blood of gentiles for making matzah.
Antisemitism at UCL Event With University Research Fellow
A StandWithUs UK student shared this recording with us, exposing awful comments made by a UCL academic during a lecture at University College London.
During a lecture titled “The Birth of Zionism”, delivered by Dr… pic.twitter.com/0RF9Ooz3d6
— StandWithUsUK (@StandWithUsUK) November 13, 2025
Unfortunately, many discussions of Zionism on university campuses come from those with hostile and thus inaccurate beliefs on what it truly means to be a Zionist.
Even in an interfaith discussion at the City College of New York, a Hillel director was told he was “responsible for the murder” of Gazans and caused “disgust” in other participants because he was a Zionist. Activist and student groups further condemned the interfaith discussion. Not in favor of defending the Hillel director whose sole wrongdoing was being a Jew, but because interfaith efforts were causing the “normalization of Zionism.”
In warping the definitions to fit the narrative of the speaker or lecturer, lectures and campus spaces have become breeding grounds for bias and thinly veiled antisemitism.
Antisemitic Student Voices
Student leaders and activists have also frequently isolated their Jewish peers.
At The Harvard Crimson, one column suggests that there are some “visions of Zionism more morally objectionable” and therefore one might “feel wary of staying friends with Zionists.” It should then be no wonder to the author why Jewish students feel isolated on campuses.
This becomes all the more problematic when the students elected to represent the entire student union are not neutral nor representative on complex issues, particularly regarding the Israeli-Palestinian conflict at large.
At the University of Oxford, the Oxford Student Union elected Arwa Elrayess as the incoming president. She has been part of a no-budget documentary on the pro-Palestine protests that erupted after October 7. In one post promoting the film, Elrayess makes the moral equivalence between the Holocaust and the war against Hamas in Gaza by comparing the deaths of Anne Frank and Hind Rajab, a Gazan civilian.
Elrayess is meant to represent all students equally. Still, her posts suggest otherwise and are part of a worrying trend of using Jewish trauma to uncritically discuss Israel’s war.
As the current academic year continues, it remains clear that the issue of antisemitism on campus has not gone away, nor can it be afforded to be swept aside and ignored. When courses are built on debunked claims and student leaders use Holocaust inversion to further their anti-Israel narratives, it becomes evident that this issue is not isolated but rather is systemic, requiring urgent and sustained action.
Jewish students on campuses worldwide deserve the same safety and respect as any other student, and all students deserve an education grounded in truth and accuracy. The moral and intellectual integrity of higher education depends on confronting antisemitism directly, rather than allowing it to fester under the guise of activism or academic freedom.
The author is a contributor to HonestReporting, a Jerusalem-based media watchdog with a focus on antisemitism and anti-Israel bias — where a version of this article first appeared.