Uncategorized
A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream
(New York Jewish Week) — It’s just after 1 p.m. on an unseasonably warm autumn day, and the line at the recently opened Flatiron restaurant S&P, which describes itself as “a new place for a very old lunch counter,” is out the door.
Fortunately for my rumbling stomach, the crowd is mostly due to the tight quarters within: Many customers are simply waiting for takeout orders of pastrami sandwiches and matzah ball soup. The barstool seating at the vintage marble counter means space near the entrance is at a premium, and my dining companion (none other than Shannon Sarna, the editor of The Nosher) and I are quickly seated at a two-top in the cramped yet convivial rear, which is dominated by a long green banquette.
S&P officially opened Sept. 28, the latest venture from Eric Finkelstein and Matt Ross, the founders of hip local sandwich mini-chain Court Street Grocers. It’s the newest iteration of an old-school luncheonette at 174 Fifth Ave., which first opened in 1928 and had been known for decades as Eisenberg’s Sandwich Shop.
I myself had once been a regular Eisenberg’s customer: At the tail-end of the ’90s, my first “real” job in New York was at the Flatiron Building across the street. To me — and, clearly, to many other New Yorkers — Eisenberg’s was the kind of place that seemed to be entwined with the very fabric of the city, like pigeons, hot dog carts and subway cars. I can’t say the food was particularly good at Eisenberg’s, but washing down a tuna melt with an egg cream in the vintage environs always felt special.
After a series of owners, Eisenberg’s shuttered for good during the pandemic in March 2021. Finkelstein and Ross — who first met as undergraduates at the Rhode Island School of Design, where they graduated in 2003 — were tapped to take over the space this spring, as the building’s landlord was committed to having a tenant who would preserve the vibe (if not the name, due to legal reasons) of Eisenberg’s.
The partners have spiffed up the interior and the menu a tad — but not enough so that the eatery feels unrecognizable. In fact S&P very much feels the same as Eisenberg’s always has, even if the floor is new and dishes such as bananas and sour cream are recent additions. As Finkelstein, 40, who grew up in a Jewish family in Hollis Hills, Queens, told me in a phone interview: “This is the kind of food I grew up around and with.”
In an effort to preserve the space’s long history, the new owners settled on a name that honors the restaurant’s original owners, Charles Schwadron and Rubin Pulver. “You can see that these two guys, Schwadron and Pulver, had built this place out right when the building was erected, and they were going to run a restaurant together,” Finkelstein said, explaining research that included scouring old lawsuits and tax documents. “In a 1940 tax photo, which is how we found out it had been called S&P, you can see five other sandwich shops on the same block.”
Following a hectic weekday lunch rush, I spoke with Finkelstein about the luncheonette’s legacy, its Jewish influences and how to make a perfect egg cream.
This interview has been lightly edited for length and clarity.
New York Jewish Week: Eisenberg’s felt like the kind of place that’s been around forever — and the new S&P still does. The nostalgia is there, but at the same time, the restaurant really feels like a living, breathing part of the city. Is that what you were aiming for?
Eric Finkelstein: This kind of place has always been really important to my business partner, Matt [Ross], and I — and to, obviously, a lot of people in New York. It’s the kind of place that people associate with New York. When you think about the city, you assume that these places are everywhere — and they should be. There are a number of reasons why they aren’t; some of them are organic, and some of them aren’t.
We found ourselves with an opportunity to help the city retain this one. And I think, fundamentally, what we really wanted to do was just make sure that if we were going to do this, that we did it in a way that was honest — where we tried to make the best food that we can, and try to provide the most appropriate level of service that we can, and that it’s not, to use a phrase Matt uses, a “theme-park version.” Because we definitely feel that this kind of thing is timeless, and it’s not, you know, it’s not an exercise in nostalgia to try to keep this place open.
Were you familiar with Eisenberg’s before you opened S&P?
I wasn’t aware of Eisenberg’s as a kid. My father definitely knew of it; my great-grandparents worked in the neighborhood, where there were a ton of places like Eisenberg’s. When we opened Court Street Grocers [in 2010], Matt and I used a number of things as a model for what we wanted to do [and this was one of them]. Like everybody else, I was kind of bummed to see the place had declined so precipitously in those last couple of years, then even more devastated to see it close.
I should say, obviously, that we are not Eisenberg’s. We don’t have the right to use that name. S&P is a different business. But one of the things that I loved so much about Eisenberg’s is that it was a lunch counter, that, you know, there were hundreds, or maybe thousands of lunch counters exactly like it in New York, with the same exact specs for the marble countertop and the mirrored back bar.
There are a lot of traditional Jewish foods on the menu, like latkes and matzah brei, but you also have things like cheeseburgers and bacon. Would you consider S&P a Jewish deli, or do you see it as Jewish in any way?
I would consider it a Jewish luncheonette. I think a deli has counter service, like a deli counter. Maybe a deli food case, and you could order food to go, or you could sit down at a table and maybe get a table service. But I think the lunch counter aspect of it makes it not a deli but a luncheonette.
It’s obviously not kosher. But, you know, I think there’s a tradition of this kind of lunch counter in New York that was Jewish inflected. And even a lot of diners have a lot of traditional Jewish food on their menus, for whatever reason, just because it’s New York.
I read that S&P’s desserts are made by your relatives. I love how this is a family business — a lot of the classic Jewish restaurants in the city, like Katz’s Delicatessen and Russ & Daughters, are generations-old family businesses. Do you feel like you’re recreating some of that, with something new?
My father makes the rugelach and both of Matt’s parents make the carrot cake.
The Court Street Grocers business, we’ve always thought of it as a kind of mom-and-pop-style operation. Decisions are made based on what’s actually happening with interactions between the customers and the staff, versus just kind of coming up with what people call “a concept” and executing it. These places should be living and breathing things that change.
Bonus question: I ordered a tuna melt and an egg cream at S&P, just like I used to at Eisenberg’s. I like egg creams OK but I don’t generally love them. But the one I had at S&P was by far the best egg cream I’ve ever had. What’s your secret?
First of all, we have good seltzer — we made sure that we had a good seltzer system put in, with the right amount of carbon dioxide, pressure, and a way that we can get it cold enough, which is a big deal. We’re using good milk, and we’re using Fox’s U-Bet [chocolate] syrup. So it’s sort of the same ingredients that everybody uses. I don’t know if ours is better, but the order of operations is really important. Before we opened we tried, over and over again, different ways of making it, like you put the chocolate syrup and then the milk. [Or] you put the milk and seltzer and then syrup. We’ve gotten to a place where we’re really satisfied. The amount of syrup is really important — I think it’s just proportions and order of operations, and then doing your best to try to not beat out all the carbonation.
—
The post A ‘Jewish luncheonette’ returns to the Flatiron District, with a killer egg cream appeared first on Jewish Telegraphic Agency.
Uncategorized
Tu B’Shvat, Conscious Eating, and the Jewish Call to Return
Orange trees in Israel’s northern Galilee region. Photo: פואד מועדי / Wikimedia Commons
Tu B’Shvat, the Jewish New Year for the Trees, is often celebrated simply: fruit on the table, blessings over figs and dates, and a nod to nature in the middle of winter. For those who do things a bit more lavishly, a ceremony or seder is conducted.
But at its core, the holiday of Tu B’Shvat is far more than a seasonal celebration. It is a day that offers a profound Jewish teaching about food, responsibility, and the possibility of return.
To understand that teaching, we have to go back to the very first act of eating in the Torah.
In the Garden of Eden, God gives Adam and Eve permission to eat freely from nearly everything around them. Only one boundary is set: there is one tree that is off limits. When Adam and Eve cross that boundary, the result is a rupture of faith between humans and God, which results in a series of other ruptures between humans and the earth — and humans and themselves.
One of the great Chassidic masters, Rabbi Tzadok HaKohen (1823-1900), suggested that the problem was not simply what they ate, but how they ate: without awareness, without restraint, and without consciousness. They consumed, rather than received.
Five hundred years ago, the kabbalists of Tzfat transformed Tu B’Shvat from a technical agricultural date into a spiritual opportunity. They taught that the world is filled with sparks of holiness, and that our everyday actions, especially eating, can either elevate those sparks or bury them further. This lesson has recently been discussed by the Jerusalem-based educator Sarah Yehuit Schneider.
Eating, in Jewish thought, is never neutral.
When we eat with intention and gratitude, we participate in tikkun olam, repairing the world. When we eat mindlessly, we reenact the mistake of Eve and Adam from the Garden of Eden.
The holiday of Tu B’Shvat invites us to try again.
There is another detail worth noting. The Torah’s first description of the human diet is explicitly plant-based: “I have given you every seed-bearing plant and every fruit-bearing tree; it shall be yours for food.” That diet, which was given in Eden, does not end with humanity’s exile from paradise. For generations to come, until after the great flood in the time of Noah, that diet continued in a world already marked by moral compromise.
On Tu B’Shvat, when Jews sit down to a table of fruit, we are quietly returning to that original vision of eating plant-based food that sustains life without taking it, nourishment that reflects restraint rather than domination.
That idea feels especially urgent today.
Our food choices now affect far more than our own bodies. They shape the treatment of animals, the health of the planet, and the sustainability of our food systems. Eating “without knowing” is something that carries grave consequences, which are all too visible in our society.
To observe conscious eating today means asking hard questions: Who is harmed by this choice? What systems does it support? What kind of world does it help create?
In my work as a rabbi and educator with Jewish Vegan Life, I encounter many Jews grappling with these questions, most of whom possess a desire to align their daily choices with enduring Jewish values of compassion, responsibility, and reverence for life.
Tu B’Shvat reminds us that Judaism does not demand perfection, but it does demand awareness. It teaches that repair is possible, not only through grand gestures, but through daily choices repeated with intention.
Redemption begins when a person makes a choice to eat their meal consciously. This is what the seder on Passover is for and what it reminds us of, and the same holds true for the seder on Tu B’Shvat.
The custom to eat fruits on Tu B’Shvat, the choice to have a seder or ceremony, reminds us of the consciousness that we must approach all of our meals with. On Tu B’Shvat, we are being asked to reconsider how we eat, how we live, and how we might take one small step closer to the world as it was meant to be. It is, after all, according to the Mishna in tractate Rosh Hashanah, one of the four New Years of the Jewish calendar.
Rabbi Akiva Gersh, originally from New York, has been working in the field of Jewish and Israel education for more than 20 years. He lives with his wife, Tamar, and their four kids in Pardes Hanna. He is the Senior Rabbinic Educator at Jewish Vegan Life. https://jewishveganlife.
Uncategorized
Jewish Survival Depends on the Existence of a Jewish State
People with Israeli flags attend the International March of the Living at the former Auschwitz Nazi German death camp, in Brzezinka near Oswiecim, Poland, May 6, 2024. Photo: REUTERS/Kuba Stezycki
“The past is never dead, it is not even past,” a quotation from William Faulkner’s novel, Requiem for a Nun, is frighteningly apt today in relation to antisemitism.
Many of us are wondering if the antisemitism we are witnessing now is comparable to the antisemitism our parents or grandparents experienced during the 1930s, almost 100 years ago.
The parallels are obvious — the hatred and demonization of Jews/Israelis (especially on social media), boycotts of Jewish and Israeli businesses and products, and the aggressive public protests that include genocidal language and target Jewish neighborhoods and houses of worship.
There are also the increasingly common violent physical attacks on Jews, including murder, often carried out to coincide with Jewish festivals and religious observances.
There are also differences, of course.
Nothing like the 1935 Nuremberg Laws stripping German Jews of their rights, and designed to separate Jews from German society, have been enacted anywhere. But this point may not be as comforting as it sounds, because today, the most antisemitic countries in the world are not in Europe. They are in North Africa and the Middle East and, with the exception of a few thousand Jews remaining in Iran, these countries have virtually no Jews left to threaten. A majority of those Jews who once resided in that part of the world, and their descendants, are safe in Israel.
The existence of a Jewish State is the primary difference between the Jewish predicament today, and the situation that existed in the 1930s.
An episode such as that of the S.S. St. Louis, when 937 Jews fleeing Europe before the outbreak of World War II were denied sanctuary and sent back to almost certain death, would never happen today.
The Évian Conference is another example of Jewish powerlessness during the 1930s. Held from July 6 to July 15, 1938, representatives of 32 countries met in the French spa town of Évian-les-Bains to search for a solution to the Jewish refugee crisis precipitated by the intense antisemitism unleashed by the Nazis.
The conference achieved very little, and today the Évian conference is widely believed to have been a cynical ploy to deflect attention away from the refusal to raise US immigration quotas, or even fill existing quotas, to save Jews.
With the exception of the Dominican Republic (in the end, only a little more than 700 Jewish refugees found sanctuary there), no country agreed to accept Jewish refugees.
In a shocking example of indifference to Jewish concerns, representatives of a number of non-governmental organizations, including several Jewish ones, could observe but not participate in the proceedings. Golda Meir, an observer representing the Jewish Agency in Palestine at the Évian Conference is quoted as saying, “I don’t think anyone who didn’t live through it, can understand what I felt at Evian — a mixture of sorrow, rage, frustration and horror.”
In April 1943, American and British representatives met in Bermuda to discuss what to do with the Jewish refugees, both those liberated by the Allies as the war progressed, and those who might still be alive in Nazi-occupied Europe. The venue, Bermuda, a remote location in the midst of World War II, was chosen to minimize press coverage.
As in the case of Évian, no Jewish organization was allowed to participate. At the time the conference was held, there was no doubt about the full extent of the Nazi effort to exterminate the Jews of Europe. Yet, once again, nothing was achieved. As in the case of the Évian Conference, the Bermuda Conference was a public relations event, and not an actual effort to protect Jewish lives.
All of these events — and hundreds more throughout history — emphasize the importance of a sovereign Jewish state for Jewish safety and survival. But what really makes this point stand out is a history that is often overlooked; the role that Mandatory Palestine played in saving Jews from the Holocaust.
Aliyah numbers show that despite restrictions limiting Jewish immigration imposed by British officials, and widespread opposition to Jewish immigration by Palestinian Arabs, approximately 200,000 to 250,000 Jews, mainly from Germany and Eastern Europe, were able to find sanctuary in the Mandate during the 1930s. How many more would have been saved had there been an independent Jewish state?
Jacob Sivak, a Fellow of the Royal Society of Canada, is a retired professor, University of Waterloo.
Uncategorized
Did the Bondi Attack Actually Change Australia?
Grandparents of 10-year-old Matilda, who was killed during a mass shooting targeting a Hanukkah celebration on Sunday, grieve at the floral memorial to honor the victims of the mass shooting at Bondi Beach, in Sydney, Australia, Dec. 16, 2025. Photo: REUTERS/Jeremy Piper
The Bondi terrorist attack on December 14, 2025, changed Australia.
But in many ways, it also didn’t.
The shock of watching a murderous rampage unfold at one of our most iconic sites, in what Australians long believed was a safe, peaceful country, shook the nation to its core.
Fifteen innocent people being murdered at a peaceful Hanukkah event is something so foreign to the experience of Australians, that it shattered the country’s sense of security overnight. Most Australians believed this kind of hatred was something that occurred elsewhere, not here.
Such trauma can prompt genuine reflection — which in turn may lead to genuine change.
In the aftermath of the attack, Prime Minister Anthony Albanese struck a markedly different tone than he had previously, showing an empathy with Australia’s Jewish community that many of us felt was often sorely missing in the months following October 7, 2023.
On January 22, 2026, Albanese initiated a National Day of Mourning, observed across the country. Fifteen sites were illuminated to commemorate the 15 victims, Australians were encouraged to light candles in their windows, and — strikingly — the government even urged citizens to perform a mitzvah — yes, it used that word — in the victims’ memory, publishing a list of 15 suggested acts of kindness.
In a nationally televised address at the Sydney Opera House — the very site where, on October 9, 2023, crowds had gathered to celebrate the Hamas massacre in Israel — the Prime Minister offered a direct apology to the Jewish community, acknowledging that “we could not protect your loved ones from this evil.”
Five days later, on International Holocaust Remembrance Day, Albanese released a statement commemorating the six million Jews murdered in the Holocaust, describing “the immense multitudes of Jewish lives and futures stolen with a pitiless cruelty that remains scarcely fathomable in its evil.” To be fair, he issued a similar statement on the same day last year.
This moral clarity contrasted starkly with the BBC and US Vice President JD Vance, who both failed to even mention the word “Jew” in their statements marking Holocaust Remembrance Day.
Albanese’s apology for the Bondi massacre was a sharp departure from what had often been a strained and acrimonious relationship between his government and the Jewish community, driven by persistent and often disproportionate criticism of Israel during its war against Hamas and other terrorist groups, alongside a series of concrete policy decisions widely perceived as hostile toward a longstanding democratic ally.
In the weeks following Bondi, the government moved swiftly to legislate, recalling parliament early in order to pass a package of new federal hate and extremism laws, including the Combatting Antisemitism, Hate and Extremism Bill. These measures criminalize participation in designated hate groups, impose penalties of up to 15 years in prison for directing such organizations, expand visa-cancellation powers for individuals promoting hate, and tighten controls on extremist symbols and propaganda. A provision to criminalize extreme racial vilification was dropped in the face of the Opposition’s objections to it.
New South Wales, where the attack occurred, also introduced state-level laws granting police broader powers around protests linked to declared terrorist events.
A Royal Commission has also been commissioned to investigate antisemitism in Australia in the lead-up to the Bondi attack, following pressure from broad sections of the community after Albanese was initially opposed to holding one.
These steps were welcomed by the Jewish community, yet it remains far too early to declare them transformative. After all, hate-speech laws already existed across Australian jurisdictions, but were only rarely used.
History therefore suggests that legislation alone is rarely enough; the true test is whether authorities are willing to enforce the laws consistently, especially when doing so becomes politically uncomfortable.
And that discomfort may arrive very soon.
The upcoming visit of Israeli President Isaac Herzog in early February, at Prime Minister Albanese’s invitation, will serve as a critical test of whether the empathy shown after Bondi represents a lasting shift or a fleeting political moment.
Already, Labor Friends of Palestine have called for President Herzog to be blocked from coming and investigated for alleged incitement and complicity in war crimes. Multiculturalism Minister Dr. Anne Aly initially declined to confirm whether she would welcome the Israeli President on his state visit, before later offering a notably lukewarm endorsement. There are also mass protests planned against his visit by anti-Israel groups. How the government deals with this will be telling.
These are the same kind of groups that supported Hamas after Oct. 7, and appeared on Australia Day, the national celebration of identity and unity, with calls for “intifada.”
Australia is currently at a crossroads in its relationship with Israel and also the Jewish community here. How it navigates that relationship could well determine the future of Jewish life in Australia. Hopefully the solidarity now being shown will be maintained and enhanced. But if it proves to be temporary, and the hostility being drummed up by the local anti-Zionist movement resurges, then the long-term feelings of belonging and security that underpin Australia’s long thriving Jewish community will likely erode further.
That, tragically, could echo the same sad and tragic path of many past Jewish communities throughout history.
Justin Amler is a policy analyst at the Australia/Israel & Jewish Affairs Council (AIJAC).