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Amazon will not pull antisemitic movie promoted by Kyrie Irving, says Jewish CEO
(JTA) – Bucking weeks of public pressure from Jewish groups, celebrities and the Brooklyn Nets, Amazon will not stop selling an antisemitic documentary on its service that was promoted by NBA star Kyrie Irving.
The company’s CEO Andy Jassy, who is Jewish, said Wednesday that Amazon had no plans to remove or add a disclaimer to “Hebrews to Negroes: Wake Up Black America,” whose Amazon link Irving ignited a firestorm by tweeting about it earlier this month. Amazon had previously considered whether to add a disclaimer.
“As a retailer of content to hundreds of millions of customers with a lot of different viewpoints, we have to allow access to those viewpoints, even if they are objectionable — objectionable and they differ from our particular viewpoints,” Jassy told the audience at the New York Times DealBook Summit.
Jassy drew a distinction between the film, which promotes antisemitic conspiracy theories about the relationship between Jews and Black people, and content that he said “actively incites or promotes violence or teaches people how to do things like pedophilia.” With the latter, he said, decisions to remove content are “more straightforward.”
The e-commerce giant had been internally debating whether to remove the film for weeks, according to reports in Variety. It had been uploaded to the site independently via a program called Prime Direct, which allows user-generated content to be sold on the site’s streaming services.
Irving’s tweet — which shared an Amazon link to the documentary without further comment — came on the heels of more explicitly antisemitic behavior from rapper Kanye West and sparked the ire of the Anti-Defamation League and the Nets, who eventually solicited an apology from the athlete. Nike ended a sponsorship deal with Irving following the tweet. Black Hebrew Israelites, a group whose ideology is promoted in the film, rallied to Irving’s defense.
But critics ranging from ESPN’s Stephen A. Smith to Spotify podcaster Joe Rogan questioned why Amazon was escaping scrutiny for providing the film on its platform.
The ADL has since called on Amazon to do so, and was joined by the American Jewish Committee and a chorus of entertainment figures including Jewish celebrities like Mila Kunis and Mayim Bialik and Jewish studio managers like Haim Saban and Ben Silverman.
According to the Variety report, the ADL’s activism may have been one reason why Amazon declined to take action, as it would be “difficult from an optics perspective,” the outlet wrote, to bow to the demands of a Jewish group amid so many public figures declaring that Jews control the media.
Amazon has in the past removed books promoting pedophilia from its site after news reports, and after the Jan. 6, 2021, attempted insurrection at the U.S. Capitol it removed the white-supremacist novel “The Turner Diaries,” which contains violent antisemitic fantasies and is often used as a hate-group recruiting tool.
After briefly banning Adolf Hitler’s “Mein Kampf” in 2020, the site then reinstated it while adding a disclaimer to the version sold on its site reading, “As a bookseller, we think it is important to offer this infamous work because of its historical significance and educational role in the understanding and prevention of anti-Semitism.” This version of the manifesto also includes an introduction written in the 1990s by the ADL.
Jassy’s position on the film is the latest example of major tech leaders debating their hands-off stances when it comes to moderating antisemitic content on their sites. In 2020, Meta’s Jewish CEO Mark Zuckerberg pledged to remove Holocaust denial from Facebook, reversing an earlier stance that said it wasn’t the company’s place to do so. More recently, newly minted Twitter CEO Elon Musk has taken steps to loosen previous restrictions of antisemitic content on the social media site, including by reinstating Kanye West’s account.
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The post Amazon will not pull antisemitic movie promoted by Kyrie Irving, says Jewish CEO appeared first on Jewish Telegraphic Agency.
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Netanyahu: ‘Our Forces Are Striking the Heart of Tehran With Increasing Strength’
Israeli Prime Minister Benjamin Netanyahu participates in the state memorial ceremony for the fallen of the Iron Swords War on Mount Herzl, in Jerusalem, Oct. 16, 2025. Photo: Alex Kolomoisky/Pool via REUTERS
i24 News – Israeli Prime Minister Benjamin Netanyahu stated that Israeli forces had “eliminated the dictator Ali Khamenei” along with dozens of senior officials of Iran’s regime during a statement delivered from the roof of the Kirya, Israel’s defense headquarters.
“Yesterday, we eliminated the dictator Khamenei. Along with him, dozens of senior officials from the oppressive regime were eliminated,” Netanyahu said after a meeting with the Minister of Defense, the Chief of Staff, and the Director of Mossad. He added that he had issued instructions to continue the offensive.
According to Netanyahu, Israeli forces are “now striking at the heart of Tehran with increasing intensity,” a campaign he said will “increase further in the days to come.”
The Prime Minister also acknowledged the toll of the conflict on Israel, calling recent days “painful” and offering condolences to the families of victims in Tel Aviv and Beit Shemesh, while wishing a speedy recovery to those injured.
Netanyahu emphasized that the operation mobilizes “the full power of the Israel Defense Forces, like never before,” in order to “guarantee our existence and our future.” He also highlighted US support, noting “the assistance of my friend, the President of the United States, Donald Trump, and of the American military.”
“This combination of forces allows us to do what I have hoped to accomplish for 40 years: strike the terrorist regime right in the face,” Netanyahu concluded. “I promised it — and we will keep our word.”
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Trump Says Iran Military Operations Are ‘Ahead of Schedule,’ CNBC Reports
U.S. President Donald Trump speaks with White House Chief of Staff Susie Wiles and Secretary of State Marco Rubio during military operations in Iran, at Trump’s Mar-a-Lago resort in Palm Beach, Florida, U.S. February 28, 2026. The White House/Social Media/Handout via REUTERS
US President Donald Trump told CNBC on Sunday that US military operations against Iran are “ahead of schedule.”
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Iranian Missile Strike on Beit Shemesh in Israel Kills 9
Emergency personnel work at the site of an Iranian strike, after Iran launched missile barrages following attacks by the US and Israel on Saturday, in Beit Shemesh, Israel, March 1, 2026. Photo: REUTERS/Ammar Awad
An Iranian missile strike hit the Israeli city of Beit Shemesh on Sunday, killing nine people and wounding dozens, in what authorities described as a direct impact on a public bomb shelter.
A ballistic missile leveled the bomb shelter, leaving a large crater in its wake. Most, if not all, of those killed had been taking cover inside the shelter when it hit, Jerusalem Police Deputy Commissioner Avshalom Peled said at the impact scene.
Those in critical condition were airlifted to Shaare Zedek Medical Center, a spokesperson for the Israel Defense Forces (IDF) said.
At least 20 people were still missing late on Sunday afternoon local time.
As you read this, an Iranian missile has just struck a residential neighborhood in Beit Shemesh, Israel, only 30 kilometers/about 18 miles from Jerusalem.
Nine people are dead.
More than 20 are wounded, including children. A
public shelter collapsed from the direct hit. An… pic.twitter.com/mEVDlPEqgf
— Ella Kenan (@EllaTravelsLove) March 1, 2026
Several buildings surrounding the shelter in Beit Shemesh, which is west of Jerusalem, were also damaged in the attack, with two collapsing entirely. A synagogue was also destroyed.
Emergency crews from Magen David Adom, ZAKA, and United Hatzalah joined fire and rescue units at the site, combing damaged buildings and debris for possible survivors. Many people were trapped under rubble or inside apartments, first responders said.
The Iranian Regime directly fired missiles toward the civilian neighborhood of Beit Shemesh, killing innocent civilians.
The Iranian regime purposely targets civilian targets while we precisely target terror targets. This is who we’re operating against—a regime who uses… pic.twitter.com/9W8Fp4T2tH
— Israel Defense Forces (@IDF) March 1, 2026
Chaim Wingarten, deputy director of operations at rescue organization ZAKA, described the scenes as “very difficult.”
“When I arrived, it was a huge chaos, with wounded people everywhere,” he said.
The strike was part of a larger volley that triggered air-raid sirens across the country. A man in his fifties was wounded by shrapnel elsewhere in central Israel.
IDF foreign media spokesman Lt. Col. Nadav Shoshani charged Iran with deliberately firing at civilians. “We know this is their strategy,” he said, adding that Israel would do “everything in our power to remove these capabilities from this bloodthirsty terrorist regime.”
The Beit Shemesh hit marked the highest single-incident death toll inside Israel since the confrontation with Iran began a day earlier. The previous peak came during the 12-day war in June 2025, when a missile slammed into an apartment block in Bat Yam and killed nine people.
The Beit Shemesh strike came a day after US and Israeli forces struck a compound in Tehran killing senior Iranian officials, including Supreme Leader Ayatollah Ali Khamenei, whose death was later announced on Iranian state television.
In an interview with Fox News on Sunday, Trump said 48 Iranian leaders were killed in the strikes. “Nobody can believe the success we’re having; 48 leaders are gone in one shot. And it’s moving along rapidly,” he said.
Separately, the American president told CNBC that the US operation was “ahead of schedule.”
Thousands of Iranians braved the strikes and took to the streets to celebrate Khamenei’s death on Saturday evening. Many people stood on balconies and at windows chanting “freedom, freedom,” The New York Times reported. People in the Iranian city of Shiraz were “abandoning their cars for an impromptu dance party, whistling, cheering, clapping, and screaming with joy. In many videos, celebrants joined together in a cheer that is typically reserved for weddings, symbolizing pure joy,” the report said.
GeoConfirmed Iran.
People chanting – Celebrations through the Foolad Shahr area in Isfahan with joy and jubilation over the killing of Khamenei.
Rough location – 32.48169, 51.39167
F9JR+MMF Fuladshahr, Isfahan Province, IranGeoLocated by @Mitch_Ulrich
Geolocation:… https://t.co/iv9TlSPPfS
— GeoConfirmed (@GeoConfirmed) February 28, 2026
Can you hear the joy in his voice?
“I am dreaming, hello world!” pic.twitter.com/ICq77zBerv— William Mehrvarz (@WilliamMehrvarz) March 1, 2026
Iran retaliated by firing repeated waves of missiles and drones, with launches aimed not only at Israel but also at US bases in the Middle East, including Qatar, Kuwait, the United Arab Emirates, and Bahrain. Iran on Sunday morning also launched two missiles at Cyprus, where thousands of British military personnel are stationed, which fell short.
Later in the afternoon, the US acknowledged its first losses with US Central Command, saying three American service members were killed and five were seriously wounded during the operations in Iran.