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Citing industry changes, Kosherfest, oldest kosher food fair, announces its end

(JTA) — After more than three decades, an annual trade show of kosher foods that saw the evolution of the cuisine in America grow from gefilte fish and pastrami to “facon,” gluten-free cookies and CBD gum is no more.

“Exhibitors feel Kosherfest has run its course,” the company that organized the two-day event, Diversified Business Communications, announced on Wednesday.

The company’s statement attributed the decision to shifts in the supermarket industry and in how stores display and purchase kosher products. Buyers for supermarkets, it said, are increasingly likely to buy kosher products at general trade shows rather than events specific to kosher food.

“As this buyer is responsible for sourcing and purchasing a wide array of products, they are more likely to attend food events displaying items not just exclusive to kosher,” the company said. “A certified kosher only food show such as Kosherfest is too niche for their attendance.”

The decision to cancel Kosherfest — which has included more than 325 exhibitors displaying their products and has drawn as many as 6,000 attendees each fall — comes as kosher food has gone mainstream. As of 2018, according to the Boston Globe, some 40% of packaged food and drink sold in the United States was certified kosher. Last year, Rabbi Eli Lando, the executive manager of OK Kosher, a certification agency, said Jews make up just 20% of kosher products’ consumer base, according to the publication Food Dive.

At the same time, supermarkets and other pillars of the kosher marketplace have been joined by social media influencers in promoting new food products to Jews who keep kosher. That shift was accelerated during the pandemic, when Kosherfest was suspended for a year before returning to muted crowds in 2021. Recently, it had been showing signs of strain. Last year, the fair was still recruiting vendors just days before its opening. Vendors who had reserved booths for this year will have their payments refunded, the company said.

Some longstanding Kosherfest attendees thought the show had shifted to cater too much to influencers, while some influencers said the show never felt totally accessible to them.

“The food industry has evolved and social media influencers definitely have a voice and a presence and they get products in front of consumers,” said Chanie Apfelbaum, a kosher cookbook author and social media personality under the moniker “Busy in Brooklyn.” “So, it’s definitely something that was necessary that they weren’t really ready to bring to the table.”

Apfelbaum, who said she had been introduced to Korean cuisine after meeting a chef at Kosherfest, will be hosting a cooking competition at Kosher-Palooza, a new event that will take place later this month at the same New Jersey convention center that previously hosted Kosherfest.

Kosher-Palooza is geared to individual consumers, according to its website, with wine tastings, blind taste tests and cooking demonstrations taking place alongside displays of new products.

“You (and your appetite) are invited to a massive celebration of all things kosher with hundreds of food brands, cookbook authors, influencers, and experts, all under one roof,” announced a press release for the event distributed last month.

Among the companies highlighted on Kosher-Palooza’s website is KosherCatch, a New England-based fresh fish company. Its founder, Jeffrey Ingber, said he had been a longtime Kosherfest attendee but thought the show had waned recently.

“Over the past 10 years there was nothing new to see, which is a surprise because there are emerging products and new products and creative products coming out every year by manufacturers,” he said.

Apfelbaum said she had seen the same thing. “Definitely Kosherfest in the last couple of years has been very disappointing for anyone that’s in the industry,” she said. “I just found there weren’t that many vendors anymore. It really had slowed down.”

The demise coincided with a rapid explosion of accessible kosher products — in some ways making the show a victim of the success of its field.

“This year we’re celebrating the centennial of American kosher certification, and efforts by certifiers during that century have left the kosher industry in an excellent position,” said David Zvi Kalman, a scholar at the Shalom Hartman Institute of North America who studies trends in Jewish life.

“The fact that there are kosher products up and down the supply chain means that manufacturers can easily source kosher ingredients, and ingredient manufacturers have an incentive to certify to stay competitive,” Kalman added. “While effective marketing has been important to the industry’s growth — it saved the [Orthodox Union] from a period of stagnation in the 1950s — there are now strong network effects that encourage companies to certify even without the help of events like Kosherfest.”

In a statement commenting on the end of Kosherfest, its founder, Menachem Lubinsky, said he was proud of the show’s 33-year run. Lubinsky sold the show to Diversified Business Communications in 2004 but remained involved in its production.

“Looking back, I can proudly say that the show was an amazing run and the impetus for a glorious chapter in the growth of kosher and the Jewish community,” Lubinsky wrote.

“The last three plus decades of the show was a period when tens of thousands of products became kosher, dozens of huge modern kosher independent supermarkets were launched, there was an explosion of kosher restaurants of diverse themes, dozens of new kosher cookbooks published, and we witnessed the advent of a new era in social media and the Internet to name but a few of these gigantic accomplishments,” he added. Kosher became popular in every area of life.”

With kosher products readily available in many places, observers said kosher-keeping consumers are increasingly looking for unique or boundary-pushing food experiences — a niche promoted by Fleishigs Magazine, a lead sponsor of Kosher-Palooza. “More than just the authority on kosher cooking, Fleishigs serves up kosher like never before,” the magazine, whose name is a Jewish term for meat dishes, promises.

“Kosher consumers are demanding fresh, new products that we want to see on the market and that’s what we want,” Apfelbaum said. “That’s what we’re looking for.”

One convener of discussion about new frontiers in kosher dining is Elan Kornblum, publisher and president of the Great Kosher Restaurants Magazine and the creator of the Great Kosher Restaurant Foodies Facebook group, which boasts more than 82,000 members. Kornblum will be hosting a meet-and-greet at Kosher-Palooza but this week took a moment to lament Kosherfest’s end in his Facebook group.

“In the 20 years I went, I certainly have had great memories, met some great people from all over the world and did a lot of business here,” he posted about Kosherfest. “Sad to see it end.”


The post Citing industry changes, Kosherfest, oldest kosher food fair, announces its end appeared first on Jewish Telegraphic Agency.

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Israel’s bobsled team is chasing more than medals in its first Olympic outing in Milan

(JTA) — No matter what happens when Israel’s bobsled team hits the ice next week at the 2026 Winter Olympics, team captain Adam “AJ” Edelman has already had a year for the history books.

The 34-year-old Brookline, Massachusetts, native is the first Orthodox Jewish athlete to compete at the Winter Olympics, and now the first Israeli to qualify for the Games in two sports. He placed 28th in skeleton at the 2018 Olympics in PyeongChang, South Korea.

But for Edelman, the 12-year journey that culminated in Israel’s first-ever Olympic bobsled appearance — which he has nicknamed “Shul Runnings,” a spin on the 1993 movie about Jamaica’s bobsled team — is about more than success on the track.

“The Olympics were never a goal,” Edelman told the Jewish Telegraphic Agency in an interview prior to the Games. “The Olympics were the tool, or the stepping stone, to get to the goal, which was to fundamentally redefine, or change, how our community — both the Israeli and the Jewish one — view investment into and the role of sport.”

Edelman’s journey began in 2013, when Israel attempted to recruit him to play for its national hockey team. Hockey had been Edelman’s first sport, which he played through college at the Massachusetts Institute of Technology, where he was the first Shabbat-observant player in program history.

Edelman discussed the idea with the long-time alumni director of his Jewish day school, Brookline’s Maimonides School. Mike Rosenberg pointed something out to Edelman that ultimately sparked a calling.

“AJ, no one from this school has ever gotten to the level of sport beyond high school that you’ve gotten to that didn’t go to, let’s say, [Yeshiva University] or Brandeis,” Edelman recalls Rosenberg, who died last year, telling him about the two historically Jewish colleges.

Edelman couldn’t believe that. Out of thousands of Maimonides alumni (including his older brother, Emmy award-winning comedian Alex Edelman), only Edelman — who called himself “not a very gifted athlete” — had reached that level? He had a theory as to why that might be.

“I came to the conclusion that it had to be a self-selection process,” Edelman explained. “That people were selecting out of sport as a journey before they got to that level. And why were they doing it? Because there was no priority placed on sport. 
It wasn’t something people in our community aspired to do or invest in.”

Edelman said the lack of investment in sports led to a lack of infrastructure and a dearth of role models for Jewish kids to look up to. He set out to change that — to “be the change.”

“The only way to do that was a certificate, so to speak, of excellence in sport, and that’s the Games,” he said. “The Games are essentially the certificate of, ‘you did something.’ So in that way, the Olympics became very, very much the tool for which I wanted to make the change.”

Edelman began training in skeleton after graduating from MIT in 2014. His initial scouting report was not promising: he was told he was “not athletic, would never make the Olympics, and would never be competitive in sliding sport.”

That did not deter him. Edelman moved to Israel in 2016, where he kept training, teaching himself the sport on YouTube when he couldn’t afford a coach. He ultimately clinched Israel’s first sliding sport Olympic appearance in 2018.

Then the pandemic hit. Edelman was pursuing an MBA at Yale University when classes were suspended. Edelman was visiting Jordana Balsam, a close friend who is an attorney in New York City, when the Olympics came up.

“He was telling me about his history with skeleton, and how he competed in the 2018 Games, and how he was actually really intrigued by bobsled,” Balsam recalled. “And in an offhand comment, I’m like, ‘Well, why don’t you pursue that, since you have this time off from Yale?’ And I guess something clicked in his brain, where he was just like, ‘Yes, I’m gonna do that.’ And the rest is history.”

Edelman began working toward bringing Israel to the Olympics in bobsled. Again, there were hurdles. He had to recruit a team from scratch. Israel’s own athletic authorities were skeptical — its Olympic committee almost didn’t accept an invitation to the 2026 Games. Funding was practically non-existent. Still, the team continued training, ultimately missing out on Olympic qualification for the 2022 Games by 0.1 second.

Then came Oct. 7, 2023, and the subsequent Gaza war, in which five members of the team were called into combat and multiple team sponsors backed out. Still, Edelman kept his eye trained on the 2026 Games. He used Instagram DMs to recruit a new team — most of whom play other sports and had never been in a bobsled — which also features Israel’s first Druze Olympian, Ward Farwasy.

Israel ultimately qualified in late January at an event in Lake Placid, the same location where Edelman had been told 12 years ago that he’d never make it. The team often trains there, as well as in Park City, Utah, British Columbia and elsewhere. Edelman said he is rarely in the same place for more than a few weeks at a time.

“Once he had something in his head — an idea, a concept, a goal that he has — he dives into it 200%, and it’s something that I admire greatly,” Balsam said. “I’ve never seen anyone so dedicated to their craft, to their sport, to their goal. It really is inspirational.”

But even qualifying for the Games didn’t end the obstacles. Due to Olympic security, Edelman said his team’s training time in Cortina was limited. Then the team’s apartment in the Czech Republic, where they were training prior to leaving for Italy, was robbed on Feb. 7. Edelman said thousands of dollars in personal belongings, including passports, were stolen.

Throughout the process, Edelman said the wave of support, particularly from American Jews, has been “pleasantly surprising” — especially compared to the reaction after he qualified in 2018, which he called more of a “blip.”

That support has manifested through donations and merchandise sales, with Edelman fundraising to support the team’s Olympic costs. There has also been ample news and social media coverage, inside the Jewish and Israeli communities and out. U.S. Ambassador to Israel Mike Huckabee has given the team a shoutout, too.

Edelman said the positive response has been all the validation he needed.

“There was a constant question of, at the end of the road, you’re doing this for a reason, right?” he said. “
And the only reason to do this is for the goal, the goal of making a change. Of people caring about sport. Of being the change. So if the change doesn’t come and it doesn’t make an impact, then all of it is irrelevant… I think that, from what we’ve seen in the last [several weeks], the answer is an unequivocal yes. It was 100% worth it.”

In Israel, sports fans are proud of the historic nature of the bobsled team’s Olympic appearance, but the story has not broken through to the same extent, according to David Wiseman, who lives in Jerusalem and runs the popular “Follow Team Israel” Facebook page that tracks Israeli sports.

“The media are very football [soccer] and basketball-centric, so they get all the headlines,” Wiseman said. “Someone like Deni Avdija gets significantly more coverage. They know of him being the first Israeli to play in the [NBA] All-Star game far more so than this. They think it’s cool that [Edelman] made it, but they don’t devote any more thought to it. Independent of Israel, bobsled is a niche, niche sport.”

Still, Edelman and some of his supporters have seized on the narrative draw of Israel’s underdog bobsled story — not to mention the apartment break-in and other obstacles — to amplify an almost muscular form of pro-Israel advocacy. Edelman commonly uses the phrase “victors, not victims,” in reference to his team and to Israel’s spirit more broadly.

Jared Firestone, who is representing Israel in skeleton in Italy, said there was “no chance I’d be here without AJ’s guidance.” Edelman helped coach Firestone in skeleton after he made aliyah in 2019, and the pair co-founded the nonprofit Advancing Jewish Athletes to support other Jews in sports.

“I think it means so much to Israelis and to the Jewish community at large to see, with a little investment, how much can be accomplished,” Firestone said. “Unfortunately for me and AJ, we’ve had to dedicate so much of our time that could’ve gone to training and progressing on the ice to fundraising, but hopefully we’ll be inspiring people who could help to create that infrastructure so the next AJ and Jared could just focus on sport and being even better than we are.”

Balsam, who also serves as a director of Advancing Jewish Athletes, said it’s hard to articulate how meaningful Edelman’s achievement of making the Olympics is to him, and to her.

“AJ has been very, very passionate about trying to cultivate the idea that sports can be a career path for Jewish kids,” she said. “He wanted to make it to the Olympics. He wanted to show that this is possible. So for him to combine both of his passions and achieve his dream, I think is something that he can’t put into words, that I can’t put into words, but it’s just immense pride.”

Now comes the actual tournament. Israel will compete in the two-man races on Feb. 16 and 17 and in four-man on Feb. 21 and 22, with Edelman piloting the sleds. His Shiba Inu Lulu, the team’s mascot, is staying with Balsam in New York, where they’ll be cheering him on.

But no matter where Israel places, Edelman has one more box to check to fully accomplish his mission to change Israeli sports.

“There is one thing that I wish beyond anything, and it’s that I’m not the only one to do it,” he said. “
What I really wanted to accomplish through it was that someone else saw it and decided to do it themselves. That they saw that pathway opened by someone who was less than stellar, who  was not, like, a God-gifted athlete, and went, ‘You know what? I’m pretty good at what I do. I can do that.’

“You have to leave it better than you found it, and it has to be for a purpose, and that purpose is always going to be to inspire someone to do it better than you did.”

The post Israel’s bobsled team is chasing more than medals in its first Olympic outing in Milan appeared first on The Forward.

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Debate over the Blue Square Super Bowl ad is fading. The racist responses from my fellow Jews will be felt longer.

(JTA) — Days after the Super Bowl, I am still reeling from how a moment designed to confront antisemitism — a 30-second ad from Robert Kraft’s Blue Square Alliance — shined a light on the hate within some corners of our own community.

The ad spurred debate over its effectiveness — a worthy conversation. But what immediately struck me was how quickly and prominently anti-Black responses played a role. I realized once again that American Jews are not only experiencing hate but must confront it within our own ranks as well. As a community, we will not succeed in combating antisemitism if we allow anti-blackness to live within our movements.

The ad, called “Sticky Note,” featured a non-Jewish Black child showing kindness to a Jewish child who was the victim of antisemitic bullying.

It spurred legitimate criticism about how to best fight antisemitism. But layered throughout was casual racism cloaked in the language of Jewish advocacy — even glee in an opportunity to engage in anti-Blackness under the guise of combating antisemitism.

Online, one person dedicated time to remaking the ad with AI so the bullies were darker-skinned and then had the Jewish child attack them.

Another person wrote that the bullies in the ad needed to be recast, because “most of our enemies aren’t white.”

Some exotified the Black child and leered at his natural hair, his height, his walk and his apparent “coolness.” People wrongfully claimed that the scenario was entirely unrealistic because Black people — at the individual or the organizational level — never stand against antisemitism.

Even more bizarrely, others claimed that the ad was somehow a tacit endorsement of the Black Lives Matter movement.

“There is a very casual and thoughtless ‘why the hell was a Black person shown being nice to a Jew, how dare they’ view being expressed here, and it’s not right,” tweeted Ben Badejo, who is both Black and Jewish.

“I am not asking Jews on X to like Kraft’s ad,” he added. “But I am definitely asking Jews on X to stop saying that a black person would never befriend a Jew and that it was wrong for the ad to depict this.”

Indeed, the downright racist responses from some parts of our community hurt Jews, our allies in Black communities, and the fight against antisemitism at a moment when the stakes couldn’t be higher. They highlight just how much work remains in fighting our own anti-Black racism.

None of the critics who were so furious about the inclusion of a Black child acknowledged a basic fact: There are hundreds of thousands of Jews of Color in the United States. The child in the ad — who approaches the Jewish protagonist and says he has experienced hatred too — could easily be Jewish himself, or have Jewish family members. Yes, his name is later revealed to be Bilal, but names do not always reliably map onto religious, racial or ethnic identity.

And that matters.

I know because I feel it personally. I am married to a Jew of Color, and we have two Black Jewish kids.

The claim that it is impossible, outrageous or ideologically suspect to depict Black people as allies in the fight against antisemitism does something deeply harmful: It erases the existence of Black Jews. That erasure is itself both antisemitic and racist. You cannot claim to defend the Jewish community while denying the reality of over 200,000 Black Jews in America. That number will only grow. Those numbers come from a 2020 Pew survey — my youngest wasn’t born yet.

You cannot fight antisemitism while actively and purposefully hurting Jewish kids — including my kids.

The claim also erases important alliances with members of the non-Jewish Black community.

In both my professional and personal life, I have experienced profound moments of solidarity and kindness in the fight against antisemitism from non-Jewish Black Americans. As director of Advocacy for One Mitzvah A Day, a project of Jewish Federations of North America that mobilizes communal gratitude to those who support us, I witness daily acts of courage and moral clarity from people of all backgrounds who choose to stand against antisemitism. Through our daily texts highlighting these moments of solidarity, our subscribers have sent more than 1.5 million messages of gratitude. We have thanked artists, elected officials, government leaders, and civil rights activists — many of them Black — who have spoken out loudly against antisemitism and stood with the Jewish community. To remain silent in the face of racism would be a betrayal of the kindness, solidarity, and moral leadership they have shown.

I felt compelled to post something on X on Sunday to push back against the racism I was seeing online: “You’re not making Jews safer. You’re hurting Jews. You’re not fighting antisemitism — you are hurting your community.” The backlash was swift and predictable. The rage didn’t stop at disagreement — it turned personal, aimed at me and at anyone who pointed out that being racist does nothing to combat antisemitism in American society. Within hours, I was branded an enemy of Israel, a self-hater, an apologist, and accused of being paid to tweet.

It’s important to emphasize: Debate is core to Jewish culture – it has kept us a strong, vibrant community for over 3,000 years. Debates about this 30-second spot are happening around Shabbat dinners, shul lunches and friendly coffees. All of this is fair game, healthy even. Criticize the ad. Debate Jewish professionals and how we are fighting antisemitism. It’s our job to serve the community. But hatred is not a productive form of debate. I know these spaces intimately. I’ve been a full-time Jewish professional since 2019 and have been active in Jewish advocacy long before that. As the mother of Black children and wife to a Black Jew, my commitment to normalizing Jewish life as multiracial is non-negotiable.

Still, I mostly responded with humor. When you’ve walked these lines long enough, none of it is surprising.

That, perhaps, is the saddest part of all.

How completely predictable it was.

The Super Bowl is over, and the controversy around the ad will soon fade, replaced by the next hot topic. But the effects of the racist posts are forever and leave an ugly, enduring stain that harms us all.

The views and opinions expressed in this article are those of the author and do not necessarily reflect the views of JTA or its parent company, 70 Faces Media.

The post Debate over the Blue Square Super Bowl ad is fading. The racist responses from my fellow Jews will be felt longer. appeared first on The Forward.

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French, German, Jewish leaders call for resignation of UN’s Francesca Albanese over ‘common enemy’ comments

(JTA) — A slew of prominent voices, including the French foreign minister, have called for the resignation of United Nations Special Rapporteur Francesca Albanese over her latest comments about Israel.

Albanese, the U.N.’s Palestinian rights envoy, is a vocal critic of Israel who has drawn sustained rebuke from multiple U.S. administrations over comments seen as veering sharply into antisemitic territory. Last year, the Trump administration formally sanctioned her, with Secretary of State Marco Rubio accusing her of “virulent antisemitism and support for terrorism.”

This time, speaking at the Al-Jazeera Forum in Doha last weekend, Albanese ignited rebuke from an array of world leaders when she suggested that Israel was “a common enemy” for all.

“Instead of stopping Israel, most of the world has armed, given Israel political excuses, political sheltering, economic and financial support,” he said. She continued, “We who do not control large amounts of financial capital, algorithms and weapons — we now see that we as a humanity have a common enemy.”

French Foreign Minister Jean-Noel Barrot said the comments inappropriately targeted all Israelis instead of the Israeli government.

“France unreservedly condemns the outrageous and reprehensible remarks made by Francesca Albanese, which are directed not at the Israeli government, whose policies may be criticized, but at Israel as a people and as a nation, which is absolutely unacceptable,” he told French lawmakers earlier this week.

The German foreign minister, Johann Wadephul, added to the calls for resignation on Thursday. “I respect the system of independent rapporteurs of the UN. However, Ms. Albanese has already repeatedly failed in the past,” he tweeted. “I condemn her recent statements about Israel. She is untenable in her position.”

And Ronald Lauder, president of the World Jewish Congress, called Albanese “a dangerous figure who continues to use her position to promote discredited conspiracy theories, divisive and antisemitic narratives” and said he would use his appearance at the Munich Security Conference, which begins Friday, to petition for her removal.

“As I meet with leaders in Munich and in the weeks ahead, I will advocate for a clear moral line to be drawn,” he said in a statement. “Individuals such as Ms. Albanese must be removed from the UN before more damage can be done to the Jewish people — and the institution’s mission.”

Albanese has rejected the idea that her comments were antisemitic or inappropriate. On X, she said she had taken aim at “THE SYSTEM that has enabled the genocide in Palestine, including the financial capital that funds it, the algorithms that obscure it and the weapons that enable it,” not Israelis.

The post French, German, Jewish leaders call for resignation of UN’s Francesca Albanese over ‘common enemy’ comments appeared first on The Forward.

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