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How the CEO of New York’s largest food bank is inspired by Jewish values

(New York Jewish Week) — At the Food Bank for New York City, one of the largest food banks in the country, the holiday season is crucial to ensuring New Yorkers have enough food to be able to live with dignity. 

Since its founding in 1983, the organization has provided over one billion meals to New Yorkers in need — as well as offering free SNAP assistance, tax preparation services and financial literacy programs to low-income residents. 

“Our central mission is that we feed people for today, but we have made significant investments in programming that truly helps to lift people out of poverty,” president and chief executive officer Leslie Gordon told the New York Jewish Week. “Because the reason why people are food insecure to begin with is a resource problem. It’s an inability to get connected to networks or resources, because of racist systems or policy issues.” 

Gordon, who is Jewish, has helmed the organization since 2020, and in some ways, rose to the role in a way that seemed inevitable. As a child, she loved to watch her grandfather sell meat, produce and other goods from the grocery store he owned in Tarrytown, New York, and deliver food donations to the needy. Her mother, who also grew up at the store, was the executive director at the Hunts Point Produce Market, the country’s largest wholesale produce market.

Prior to joining Food Bank for New York, Gordon held leadership roles at Feeding Westchester, a food bank network in Westchester County and City Harvest, which helps make fresh, nutritious food accessible around New York. Starting her job at the beginning of the pandemic, Gordon has overseen a doubling of the Food Bank for New York’s annual food distribution across the city from 70 million pounds to 150 million pounds. 

A fourth-generation Tarrytown resident, Gordon has been a member of the Conservative congregation Temple Beth Abraham her entire life. She lives in the same house that she, her grandfather and her mother grew up in, with her wife, two dogs and two cats.

The New York Jewish Week chatted with Gordon about her background, her favorite parts of the job and the Jewish family values that got her here. 

This interview has been lightly condensed and edited for length and clarity. 

After leadership roles at two other food banks, Gordon took over the top position at Food Bank for New York City in March 2020. She credits her Jewish family values for helping guide her. (Courtesy)

New York Jewish Week: How have your Jewish values guided you as the CEO of Food Bank for New York?

Leslie Gordon: The thing about my connection to Judaism at the Food Bank is really a personal responsibility around doing tikkun olam. It’s an ever-present, everyday commitment to making the world more just and equal through social action, which is what we do every day at Food Bank — helping New Yorkers across the five boroughs to have the resources they need to be able to have a stable, healthy life where they can thrive and look forward to working on achieving their dreams. 

Food is culture. Food is love. Food is history. Food has always been a big part of my personal Jewish experience — whether through holidays or through historical explorations. My grandfather was a butcher. He grew up in a small Jewish enclave in Rockland County called Pot Cheese Hollow [now Spring Valley], which is a sort of a European framing for all things cottage cheese.

You started this job right at the beginning of the pandemic. What was that like, and what was the path that led you to working at Food Bank?

I’ll never forget this: My first day was March 30, 2020. It was a little crazy to be the humble leader of one of the nation’s largest food banks at a time when the need was historically outsized and quickly escalated. It was a little bit of a challenge and, frankly, has been for most of my tenure.

Again, it goes back to my Jewish familial roots. I am carrying on a family legacy of feeding people: My grandfather, Norman Goldberg, was the son of European immigrants. When they came over [to America], and in his growing up years in that enclave in Rockland County, they were really, really poor. One of their biggest assets, believe it or not, was a dairy cow — no running water, no indoor plumbing. He would tell stories as kids that sometimes the only thing he ate in the course of a day was an apple that he picked off a neighboring farmer’s tree.

Fast forward many years into the future, he was a successful businessman, between a grocery store, a butcher store and a wine and liquor store, amongst other pursuits. He never forgot where he came from and he would talk to us about the importance of connecting people with food, and again doing tikkun olam. They would get phone calls from the rabbi at Temple Beth Abraham in Tarrytown, where they lived, because food banks and food pantries didn’t exist back then — the World War II era all the way through the 1950s, ’60s, and even ’70s. They would get a list of people in the community who needed help and [my grandfather] would take my mother by the arm and they would go to the local grocery store and shop. Frequently, as my mom tells it now, they’d end up in a local fourth-floor walk-up apartment building, ring the bell, drop the groceries and go, because you wanted to preserve the dignity of those whom you are helping. 

That really made an impression on me. My grandfather was also an avid backyard gardener and was famous for leaving those little brown lunch bags full of excess produce from his backyard garden on people’s stoops. 

My mother became the head of the world’s largest wholesale produce terminal, which is based in the Hunts Point section of South Bronx. I caught the bug on logistics and operations in food and really the romanticism of the food system. I’m still of that generation where I feel very connected to my local food system and farmers. I had a very unique growing up experience, where I got to see train cars full of broccoli or potatoes or other amazing produce that traveled through small towns and cities across the United States to land up in the South Bronx. So, I’ve been in the arena of food banking for about 15 years. I couldn’t have predicted it, I call it a happy accident. Of the 10 food banks in New York State, I’ve had the pleasure and honor of leading three of them.

What type of outreach do you do to New York’s Jewish community?

We’re a city of about 8.4 million people, and 1.6 million of them, give or take, are people who just don’t know where their next meal is coming from or what it will be. Ask yourself: Have you ever been hungry for a long period of time during the day? How do you deal with that? Imagine if that was your every day. That is compounded, potentially, by other struggles that you have. People don’t live single-issue lives. So, typically, when you’re food insecure, there are a lot of other issues that you’re grappling with — could be housing issues, could be mental health issues, could be employment or underemployment issues. There’s just a lot going on in the mix. New York City is a particularly expensive place to live. It’s a tough environment.

We’re the heart of a network of about 800 on-the-ground partners across the five boroughs. On nearly every street in nearly every neighborhood, our partners are food pantries, community kitchens, senior centers, shelters, community-based organizations like New York City Housing Authority or a Boys and Girls Club. In the case of the Jewish community, we have relationships with more than 40 on-the-ground agencies that specifically serve observant Jews. Organizations like Masbia, Alexander Rapoport’s restaurant-style soup kitchen that he’s now famous for. 

We’re serving one of the nation’s largest kosher observant populations in the U.S. right here in New York City. We’re committed to making sure that kosher-observing communities in Williamsburg, Midwood, Crown Heights, Coney Island, Lower East Side, etc., have access to good kosher food that they can feel good about. The number of Jews in New York City who struggle is just astounding. We have a very large Jewish population, obviously. And so, you know, it’s something that’s on my mind a lot. I’ve had the opportunity to work with the Jewish community in New York now for over 15 years. Studies tell us that more than 10% of Jewish adults, and Jewish adults with kids in New York are food insecure. It’s serious. You’d be astounded, probably, to learn that more than 20% of adults in Jewish households in New York are at the poverty line.

What is your favorite part of the job?

A job as a food bank leader is very, very unique. In the course of a day, I can work on operations, I can work on marketing and communications, I can meet with donors, I can be on the phone with one of our agencies or food pantries on the ground, or I can be working on policy or advocacy. So it’s a really varied position. The most fun part about my job is the people and the stories. It’s the people who we serve who just have really big hearts and deep and interesting personal stories, and they’re just like you and me — moms and dads and families and kids who are trying to live their best life. We take the opportunity to be able to help them along the way pretty seriously.

For me, it starts internally with our Food Bank family. I take that really seriously. The culture in the organization is really important to me. I want people to feel supported and have all the resources they need to do their job, to be excited and energized about the ability and opportunity they have to impact people’s lives. At the end of the day, it’s always the people. 

I’m a bit of a builder, and a fixer. It’s just who I am. Why I’m that way, I have no idea. My mother tells me that I’m my grandfather’s granddaughter. I just have a particular affinity for how things work and systems and processes and making things better and more efficient. It’s just part of my DNA, I guess. That is a skill set that really fits well with what’s required to run a food bank.

—
The post How the CEO of New York’s largest food bank is inspired by Jewish values appeared first on Jewish Telegraphic Agency.

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They survived Oct. 7. At Rock Camp, they found a way to feel alive again.

(JTA) — ”They tried to kill us. We survived. Let’s eat.”

Alan King’s joke about Jewish holidays gets to the essence of Jewish persistence in the face of horror. He might have added “Let’s sing.” Music has accompanied the Jewish people for millennia through periods of joy and sorrow. Moses and the Israelites praised God for His salvation from the Egyptians in  the “Song of the Sea.” Weddings, the Shabbat table and kumsitzes all come with joyous soundtracks.

In times of overwhelming devastation, songs have served as expressions of survival, determination and memory. During the Holocaust, Jews continued to compose and perform it in ghettos and concentration camps, including Theresienstadt. ”The Partisan Hymn,” “Zog nit keyn mol” (“Never Say”), was composed in the Vilna Ghetto.

Three years ago this week, music and tragedy once again intertwined when Hamas-led terrorists attacked the Nova Music Festival as part of the Oct. 7 assault on Israel. Approximately 1,200 people, including 364 civilians at the Nova festival, were killed that day, and 251 were abducted to Gaza.

Two months later, David Fishof, who founded Rock ’n Roll Fantasy Camp, saw music and trauma bound together at the funeral for Yotam Haim, the red-headed hostage who escaped with two others but was killed by friendly fire.

“Yotam’s brother, Tuval, and father, Raviv, are drummers,” said Fishof, an L.A. sports agent and entertainment producer. “They performed a 20-minute drum solo in Yotam’s honor, after which Tuval threw the sticks in the grave. At that moment, it hit me: I wanted to bring Tuval and nine other Oct. 7 survivors to Rock Camp in L.A.”

With the help of Sam Grundwerg, former world chairman of Keren Hayesod – United Israel Appeal, the 10 survivors were flown to Los Angeles in March 2024 to participate in the sold-out camp.

Now, their experience is chronicled in “The Bridge,” a new documentary produced by “Friends” executive producer Kevin Bright that highlights how music can become a pathway from trauma to healing. Its message: “When tragedy strikes the Jewish people, we play louder.” Ahead of a wider theatrical release in November, the film is now playing at select North American venues.

Rock Camp, founded by Fishof in 1997, brings amateur rockers alongside music legends for four days of mentorship, rehearsals and performances at such iconic clubs as Whisky a Go Go and The Viper Room.

Music, memory and trauma informed Fishof’s upbringing. Music saved the life of his father, Mark, a survivor of Auschwitz and Buchenwald.

“My dad would sing to the Nazis, just to entertain them,” Fishof said. “They would say, ‘Sing this song,’ and he would. Music saved him. It was a way for him to take his mind off of what he was going through.”

His father served as a cantor in Hackensack, New Jersey, for 33 years.

Fishof said his memories of his father’s sufferings made Oct. 7 the worst day of his life.

Raz Shifer and David Fishof, the founder of Rock ‘n Roll Fantasy Camp, share the stage during the four-day journey of music and healing documented in “The Bridge.” (Courtesy Rockcamp.com.)

By contrast, their four days at Rock Camp offered the Oct. 7 survivors a rare respite from their trauma and a chance to reconnect with the joy of making music. The Israelis jammed with rock legends Michael Anthony of Van Halen, Sebastian Bach of Skid Row, Warren DeMartini of Ratt and Tommy Aldridge of Whitesnake, and met Richard Fortus and Slash of Guns N’ Roses.

Among the Israeli rockers was 27-year-old vocalist and guitarist Raz Shifer of Ramat Gan, a Nova Festival survivor who was close friends with two hostages, including Inbar Hayman, who was murdered in captivity.

After that Black Saturday, Shifer says in the film, “I couldn’t sleep. I couldn’t eat. I just sat on my couch, literally in shock, trying to figure out what the f— had happened. I forgot who I was — the happy, smiley, energetic Raz. Rock Camp was my first time getting back on stage and letting it all out. For me, it was a really big step. I was able to remember myself again. Music is my victory. It’s the reason I get out of bed every day and the power that keeps me alive.”

Also among the group was 28-year-old vocalist and guitarist Bar Rudaeff of Tel Aviv, the son of Kibbutz Nir Yitzhak’s former deputy security coordinator Lior Rudaeff, who was murdered while defending the kibbutz on Oct. 7. His remains were returned to Israel in November 2025.

For Rudaeff, performing with Tommy Aldridge, the legendary hard rock and heavy metal drummer who played with Ozzy Osbourne and Whitesnake, was a way of reaching his father — through a joy they shared.

“My dad really liked ’80s rock, like Deep Purple, Bon Jovi, Foreigner and Ozzy Osbourne, so when we played with Tommy, it was really meaningful and emotional,” he says in “The Bridge.” “Rock Camp gave me the opportunity to stop thinking, for a little while, about my dad not being here. Music really helped me cope and pulled out a lot of feelings that I was repressing. It was a ray of hope in the middle of one of our darkest periods and gave me the strength to move on.”

At Rock Camp, Fishof said, “Each survivor played on behalf of loved ones — whether family members or friends who had been killed or were still being held in captivity. Every note meant something to them.”

Bright added, “Music enabled them to take a break from Oct. 7 for a week. I think it was a well-deserved respite from everything that was going on in Israel at the time. One of the survivors says in the film, ‘I’m still living Oct. 7. The trauma doesn’t go away.’ At the time that ‘The Bridge’ was made, their trauma was even stronger, and so their ability just to participate was really impressive.”

Three years after that devastating day in October, the survivors are continuing to do what their people have done in the face of adversity for millennia: sing and make music.

Tuval performs regularly and has released two albums, including “Ahim” (“Brothers”), a nod to Yotam. Bar now produces music, including a fellow camper’s upcoming album. And Raz is touring as a full-time vocalist.

“Music is what kept my father alive during the Holocaust,” said Fishof. “It’s what kept him going, and it’s what keeps me and many others going. Because no matter what happens, no one can ever take away our music. If we have that, we have life.”

They tried to kill us. We survived.

Let’s sing.

And eat.

To find local screenings, visit thebridgedoc.com

This article originally appeared on JTA.org.

The post They survived Oct. 7. At Rock Camp, they found a way to feel alive again. appeared first on The Forward.

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The battle for Sderot still rages in the minds of its survivors

(JTA) — SDEROT, Israel – Shalom Aida was at home when the first air raid siren sounded at 6:29 a.m. on October 7, 2023, but he wasn’t initially fazed.

Rocket sirens were a common occurrence in his city of Sderot, which is less than a mile from Gaza at its closest point.

It wasn’t until he heard gunshots that Aida, a retired police officer, realized that dozens of heavily armed Hamas terrorists had infiltrated Sderot and were gunning down any civilian, soldier or police officer they came across.

By the time he arrived at the police station “it was a battlefield,” he said. The sight almost paralyzed him.

“The entire street in front of the station was full of bloodied people. Police, civilians, dead or dying. Hamas kept firing.”

One of the police officers killed that day was Aida’s cousin. Many others were his friends.

Three years later, he is still haunted by the memories.

“Sderot seems quiet now, but it’s not quiet or peaceful inside our heads,” he said as he watched groups of visitors walk around the Sderot Memorial and Heroes Park. It is situated at the site of the police station, which was destroyed on that day and built elsewhere.

Shalom Aida, a retired police officer, said that on Oct. 7, the police station and street in front of it became “a battlefield.” (Michele Chabin)

Despite the ongoing trauma of Oct. 7 and its aftermath, Aida said he wouldn’t dream of moving elsewhere.

“I never once thought about leaving,” he said, shocked by the question. “The best people in the world live in Sderot.”

Not all residents of the “Gaza Envelope” who experienced the horrors of Oct. 7 returned home when the government gave the all-clear, after ordering them to evacuate for their own safety. But the vast majority of Sderot’s residents —  set at over 37,000 by the Central Bureau of Statistics in 2024 —  who had already lived through two decades of rocket barrages from Gaza, returned to the city within months.

Once it was a struggling development town where successive governments sent immigrants who had just arrived from the Middle East and the former Soviet Union.

It generated domestic and international headlines over the last two decades, as it became the first city hit by Hamas rockets as early as 2001, and remained one of the places the Gaza-based terror group has most frequently targeted.

International dignitaries including U.N. Secretary-General Ban Ki-moon in 2009 and then Sen.  Barack Obama during his 2008 presidential campaign visited Sderot.

Initially a city without adequate protective shelter for its residents, it became the only place in Israel where every single apartment and bus stop has its own bomb shelter.

Despite it all, the city has prospered: gleaming new apartment buildings, parks and a sprawling mall greet visitors as they enter.

Ilan Abecassis, a retired educator and now a tour guide, says “the more they try to destroy us, the stronger we become.” (Michele Chabin)

“If you were to input all the data about Sderot into OpenAI, the 25 years of rockets and Oct. 7 and the bomb shelters, it would say this must be a ghost town. But that’s not the reality here,” said Ilan Abecassis, a retired educator and now tour guide who has lived in the city all his life.

Rather than shrinking, he said, the city’s population has grown by about 5,000 people since the Oct. 7 attack.

“I know it’s counterintuitive, but the more they try to destroy us, the stronger we become,” Abecassis said. “In the Torah, a new pharaoh sees the Israelite population growing and enslaves them. But the Torah tells us ‘the more they afflicted them, the more they multiplied and grew.’ We are like those Israelites.”

Arie Yagudaev, 30, from Sderot, and his cousin Eitan Izayev, 28, who lives in nearby Kibbutz Nir Am, said they are also committed to staying, even after they encountered terrorists in the street on Oct. 7.

Drinking strong coffee outside his family’s grocery store in Sderot, Izayev recounted how he had begged his cousin to pick him up from the kibbutz, which terrorists were trying to infiltrate, so he could help defend loved ones in Sderot. Along the way, they picked up two teenage girls, survivors of the Nova music festival.

“As we approached the roundabout into Sderot, we saw some pickup trucks ahead of us,” Izayev recalled. “We thought the men in the bed of the truck were IDF soldiers. But when the terrorists saw us, they shot at us nonstop.”

“One of the bullets shattered my car’s back window. It’s a miracle we survived,” Yagudaev said. Even though he suffered from PTSD every night as an evacuee in an Eilat hotel room, he said, “I wanted to go home.”

“It wasn’t just because the hotel room was cramped,” he said “Leaving Sderot and Israel is exactly what the terrorists want. We’re not going anywhere.”

Cousins Arie Yugudaev left and Eitan Uzayev, right, encountered Hamas terrorists when they tried to drive into Sderot to save their families. (Michele Chabin)

One Sderot restaurant owner, who was born and raised in Sderot but moved to Kibbutz Nir Am several years ago, feels the same way.

“Not to return would be rewarding Hamas for its terrorism,” said the restaurant owner who requested anonymity because of his ongoing stints in the IDF reserves.

As it was, he and his wife and baby spent almost a year in a small Tel Aviv hotel room before returning to their kibbutz two years ago. It wasn’t an easy homecoming, he said. For one thing, IDF soldiers had lived in their empty house, and it needed major repairs. Returning to the area also triggered traumatic memories from the Hamas attack.

“For 22 hours I stood outside our house to protect my wife and newborn baby,” he recalled, sitting at a table in his restaurant. “Eventually we decided to flee in our car with just the clothes we could throw into a trash bag. We placed the baby under the seat of the car, hoping to protect him.”

Once the owner of three restaurants, he now owns only one. He needed to sell the two popular restaurants he owned at another kibbutz because he couldn’t operate them from Tel Aviv, and, back then, the Gaza border was an active war zone.

Although the Gaza border is much more secure due to the buffer zone the IDF maintains in Gaza, “it’s not quiet on the border,” he said. “We live one kilometer from Gaza. Every day we hear the choppers and the shooting.”

Still, he and his wife have no plans to leave.

“My parents live here, my grandparents live here,” he said. “On Oct. 7 I saw an apocalypse, bodies on the ground. I knew 100 people who were killed or kidnapped. The ground beneath us is soaked with their blood. I can’t leave.”

This article originally appeared on JTA.org.

The post The battle for Sderot still rages in the minds of its survivors appeared first on The Forward.

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Maine Senate candidates spar over military aid to Israel

(JTA) — Troy Jackson, Maine’s Democratic nominee for the U.S. Senate, said he opposed “giving a blank check” to Israel at a debate on Tuesday, while also linking American military assistance to the killings of Palestinians.

“I didn’t want any more offensive weapons going to murder people in Palestine,” Jackson explained, in a rebuttal to his opponent, Republican incumbent Sen. Susan Collins.

The two candidates were participating in their first general election debate, aired on CBS13 and moderated by news anchor Gregg Lagerquist, without a live audience. Jackson, who holds a narrow lead over Collins, has rattled many members of the Jewish community in recent weeks, as he has intensified anti-Israel rhetoric and made controversial comments to Maine Jews.

A former state lawmaker and union advocate, Jackson secured the Democratic nomination at the end of July in a landslide victory. He won the nomination after the former Democratic nominee, staunch Israel critic Graham Platner, left the race amid a sexual assault allegation, which Platner denies.

Jackson had previously said little publicly about the Israeli-Palestinian conflict, but during the contest to replace Platner, he accused Israel of committing genocide in Gaza and called for an end to U.S. military aid to Israel.

Collins, a five-term senator, has been a staunch supporter of Israel over the past three decades.

Asked by Lagerquist during a lightning round whether the U.S. should increase, decrease or keep military funding for Israel the same, Collins responded that “the current level is good,” adding that she is “a strong supporter.”

Jackson, meanwhile, argued that “it’s kind of unfair to ask that like this,” while also noting that he has the endorsement of J Street, the liberal pro-Israel organization.

After Jackson then declared that the U.S. should not be “giving a blank check” to Israel, Collins accused him of making comments that were “very different” from his past remarks. Jackson denied this claim, while arguing against the supply of more offensive weapons to “murder people.” Calling Israeli Prime Minister Benjamin Netanyahu “a war criminal,” he noted that “Senator Collins likes him.”

Jackson’s remarks came just a week after he apologized to members of the Jewish community for controversial comments he had made in a News Center Maine television interview.

During the interview, he had described the war in Gaza as “a genocide,” adding that “there are people here in Maine that don’t like to use that term only because, you know, they’re Jewish and, you know, what that means to them with the Holocaust.”

Although he did not retract his views on the conflict, he acknowledged that the word genocide “carries particular weight for many Jewish families given the Holocaust – the genocide of six million Jews.”

“In trying to acknowledge that, I misspoke and made a generalization about Jewish Mainers’ views that doesn’t reflect what I meant to say. I apologize for the pain that caused,” he added.

Just before the Democratic nominating convention this past summer, Jackson vowed that he would “never vote in favor of U.S. taxpayer-funded military aid to Israel.”

The Pine Tree State Poll, released by the University of New Hampshire two weeks ago, found that the two candidates were in a statistical tie, with 51% of voters polled favoring Jackson and 47% opting for Collins.

This article originally appeared on JTA.org.

The post Maine Senate candidates spar over military aid to Israel appeared first on The Forward.

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