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In Pittsburgh synagogue shooting trial, Jewish rituals feature as prominently as the carnage of the day
PITTSBURGH (JTA) — Testifying at the trial of the Pittsburgh synagogue shooter, Carol Black described how, right before he opened fire, she had taken her yarmulke and tallis out of her velvet tallis bag.
But first, she had to explain what a yarmulke, tallis and tallis bag were.
“In my briefcase is a blue velvet bag that has a zipper on it,” she said. “I have a Ziploc bag of yarmulkes I would wear and a tallis I would wear.” A yarmulke was a “head covering,” she explained, and a tallis was a “prayer shawl.” The items, she said, “just signified being in the presence of God and being respectful.”
Black, 71, was the second witness to testify on Wednesday, the second day of the capital murder trial of the alleged gunman, Robert Bowers. She was one of a few witnesses who interspersed heart-rending testimony about the trial with, effectively, a crash course on Jewish ritual.
Black recalled how she sat in the second seat in from the aisle, because the aisle seat was where her brother Richard Gottfried sat, and they shared gabbai duties. Then Black explained the role of a “gabbai” — calling congregants to the Torah and helping them read through a passage. She described Pesukei d’Zimra, the morning service’s opening prayers, and spelled out the Hebrew name of the morning service, Shacharit, for the court reporter.
“I had just started to open the bag and I heard a loud bang,” she said. “To me it sounded like somebody had dropped a table on the metal floor.”
She added, “The first two sounds, I didn’t recognize them as gunfire. You don’t go to a synagogue and expect to hear gunfire.”
The focus of the trial is the gunfire — the shooting on Oct. 27, 2018 that killed 11 Jews praying at three congregations: Tree of Life, New Light and Dor Hadash. But for the prosecution, explaining the synagogue — and the practices that take place in it — is also proving to be crucial. The painful collision on that Shabbat morning of the sacred and the profane is key to the prosecution’s case that the defendant merits the death penalty.
Of the 63 federal charges Bowers is facing, 22 are capital crimes: two for each of the 11 fatalities that morning, including Black’s brother, Richard Gottfried. One is “obstruction of free exercise of religious beliefs resulting in death” and the other is murder, enhanced with a hate crime charge. So prosecutors, seeking to show that the shooting was motivated by antisemitism, are probing witnesses about their Judaism and how they express it.
“As they did every Saturday, men and women of the Jewish faith made their way to the synagogue, to observe Shabbat,” Assistant U.S. Attorney Soo Song said in her opening statement on Tuesday. “To pray to God in the sanctity and refuge of their shared Jewish faith.”
Conversely, defense lawyer Judy Clarke is out to prove that her client targeted the congregants not because of their religion per se but because of a delusion that they were facilitating an immigration invasion to replace whites. Both she and prosecutors have said in court that he committed the attack.
Clarke occasionally objected when the testimony veered into how American Jews worship, or into explaining what animates Jewish practice. None of her objections to explaining Judaism were sustained — including one where she had tried to preempt the director of one of the congregations’ religious schools from explaining its educational precepts.
Describing the curriculum, Wendy Kobee, the director of the religious school of Dor Hadash, a Reconstructionist congregation, said, “Religious prayers, religious practices, cultural values.”
“Among the cultural values taught at the school was the concept of welcoming the stranger?” prosecutor Mary Hahn asked.
“Yes, that would have been incorporated into the curriculum in an age-appropriate way,” Kobee said.
Both the defense and prosecution acknowledge that the defendant, a white supremacist, targeted the building because Dor Hadash had partnered with HIAS, the Jewish refugee aid group, to celebrate what the group called National Refugee Shabbat.
The trial is shaping up as a seminar on American Jewish tradition. Witnesses have provided the judge, jury and spectators with an impromptu glossary of Jewish terms, and an introduction to parts of modern Jewish thought. Dan Leger, a member of Dor Hadash who was injured in the attack, outlined the teachings of the Reconstructionist movement’s founder, Rabbi Mordecai Kaplan.
Kaplan’s “approach is one of looking at the Bible, the Torah specifically as something that guides our life in ways that give value in social interaction,” Leger said. “One of the ways it is most highly demonstrated is welcoming those into the community who need assistance, who need support whether or not they are Jewish, welcoming immigrants into the country.”
Prosecutors also asked witnesses about Jewish practice in order to explain what happened on the day of the shooting. Song asked Leger to explain tallit katan, the small prayer shawl colloquially known as tzitzit that observant men traditionally wear under their clothing, and why he did not have a cell phone handy when the gunman opened fire. It was Shabbat, when some Jews abstain from using electronic devices, he explained.)
Another prosecutor asked Barry Werber, who testified later, why he preferred to attend services at New Light on Friday night and for Sunday breakfasts and not on Saturdays. He liked to sleep in on Saturdays, he said, but he went to services on the morning of the shooting because he felt obliged to honor his mother on her yahrzeit. He explained that a yahrzeit was “the anniversary of someone’s death.”
Like Tree of Life’s rabbi, Jeffrey Myers, had on Tuesday, Leger testified that he recited the Shema when he believed he was dying, after the gunman shot him in the abdomen. He translated the Torah verse and central Jewish prayer for the jury. Leger, a retired registered nurse, and another Dor Hadash congregant, Jerry Rabinowitz, a physician, had run into the shooting to help the injured. Rabinowitz was killed.
“I thought about the wonder of my life, the beauty of it all, the happiness I had experienced, the joy of having two beautiful sons and a wonderful wife and the wife previous to that wife, all the wonderful friends I have in the world,” Leger said. “I prayed for forgiveness for those who I have wronged in my life. I was ready to go.”
The defendant, wearing a dark blue sweater and a light blue collared shirt, his arms folded, stared at Leger.
The stories on the witness stand offered windows into American Jewish families and history. Gottfried started attending New Light after his mother died in 1992, Black testified about her brother, but she said she remained uninterested in frequent synagogue attendance until she injured a hip running about a decade ago. Gottfried, who was younger, encouraged her to come to services, and she celebrated her bat mitzvah as an adult.
“In Uniontown [Pennsylvania] where I grew up, in our Conservative congregation, which incidentally was called Tree of Life, girls did not get bat mitzvahed,” she said.
Black and Werber both discussed the social aspect of Shabbat services, describing the propensity of Melvin Wax, a New Light congregant, to tell jokes. Werber recalled that just before the shooting, Wax was telling jokes to Cecil Rosenthal.
Yet along with descriptions of how ritual and prayer bound the synagogue communities together, the testimonies all came back to the horrific details of the shooting itself.
After sitting with Wax, Werber said, Rosenthal went back upstairs, where the gunman shot him multiple times. Down in the New Light sanctuary, Rabbi Jonathan Perlman led Werber, Wax and Black into a storeroom behind the bimah. Richard Gottfried was in an adjacent kitchen with another New Light congregant, Dan Stein, preparing breakfast for the next morning. He called 911.
The gunman came down the stairs and killed Gottfried and Stein. There was a pause, so Wax peeked out of the storeroom to see what was happening. The gunman shot him twice, and he fell at Black’s feet. The gunman hovered a while in the area and then retreated.
Eventually, emergency responders found the group hidden in the store room. Wax’s body still lay there.
“I had to step over him to get past him,” Black testified, her voice cracking. “Quietly to myself I said goodbye to him and followed the officers.”
—
The post In Pittsburgh synagogue shooting trial, Jewish rituals feature as prominently as the carnage of the day appeared first on Jewish Telegraphic Agency.
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How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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Comparing European, American, and French Roulette at Canadian online casinos
Roulette is the most popular table game at online and land-based casinos alike. You can easily find a seat at the table, place your bets, and hope that the wheel turns in your favour. But you have surely noticed that the roulette section is quite rich, featuring at least a dozen different tables. Most of them come with a different design and different rules. The most popular roulette variants are American Roulette, European, and French Roulette. In this article, we will try to explain the main differences between each one.
French VS European Roulette
We’ll first compare the French versus the European version of roulette since they are the most similar. The layout of the bets and the wheel is basically the same. Even the table layout is pretty much the same at most online casinos. Depending on the provider some differences can be found, like the layout of the table or the order of the numbers of the wheel. But as far as the odds and gameplay are concerned, European and French Roulette are basically the same.
Both roulette variants have a single 0 on the board and the same number of slots on the wheel and numbers on the table. There are 36 additional numbers you can bet on, along with the standard Red or Black and Odd or Even bets. This means both games come with a house edge of 2.7%. So, the only difference comes from the introduction of two basic rules in French Roulette.
- La Partage
- En Prison
La Partage
This rule applies to even money bets, and in case the ball lands on the 0 slot. The term comes from the French word which means to divide. All even money bets are divided into half, and the player gets one half, while the other half goes to the house. This rule works greatly in your favour, especially if you’re playing on higher bets.
En Prison
The En Prison bet is also applied to even money bets and only when the ball lands on 0. Instead of counting as a loss, the bets are held on the table for the following spin, and if you win, you get your bet back. Even though you don’t actually win anything extra, the En Prison rule gives you a chance to get your money back without a loss.
The introduction of these rules lowers the house edge on French Roulette down to 1.35%. This is why many players prefer the French version, as the odds are better for the player.
French VS American Roulette
The main and pretty much only crucial difference between American and French roulette is the 00 and the layout of the slots on the wheel. The added 00 on the American version means that the house edge is higher. It climbs up to 5.26%, which is almost double the house edge on European Roulette and a massive difference from the 1.35% on the French version.
Since there is an added 00 number, the layout of the slots on the wheel is different. On the table, the 00 is next to the 0, so it doesn’t make a big difference to the layout of the table. But the rules in American roulette are quite simple. If your number doesn’t come up, you lose the bet. There are no extra rules like in the French version.
Conclusion
If you go by the odds alone, it turns out that the best roulette variant to play at Canadian online casinos is French roulette. But this doesn’t mean you will lose more when you play American or European Roulette. Many players prefer to play the American wheel as it’s faster and more exciting. With the right strategy and some luck on your side, you can easily make a profit on any type of roulette game.
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Universities Must Be Forced to Address Antisemitism
University of California, Santa Barbara student body president Tessa Veksler on Feb. 26, 2024. Photo: Instagram
JNS.org – “Never would I have imagined that I’d need to fight for my right to exist on campus,” laments Shabbos Kestenbaum, a student at Harvard University who is suing the school because “antisemitism is out of control.”
Jewish students have suffered an unrelenting explosion of hate on American higher education campuses—so far with little relief. They have endured antisemitic rhetoric, intimidation, cancellation and violence. But those charged with keeping campuses safe—whether administrators who govern student and faculty behavior or federal agencies responsible for ensuring that schools adhere to civil rights protections—are failing in their jobs.
Many Jewish students have complained to their colleges’ administrators about the injustices. But instead of responding with measures to ensure Jewish students’ safety—like stopping pro-Hamas protestors from hijacking campuses or expelling militants who incite Jew-hatred— administrators have largely shown indifference. In some cases, college authorities have made things worse for Jewish students by appeasing the riotous, pro-Hamas mobs who have been primary perpetrators of Jew-hatred on campus.
Snubbed by college administrators, Jewish students and their supporters have appealed for federal protection, filing Title VI complaints with the US Department of Education’s Office of Civil Rights (OCR), the body tasked with enforcing protections under the Civil Rights Act. Unfortunately, the OCR, which has the power to levy severe financial punishments against colleges that neglect students’ Title VI rights, has so far rewarded negligent universities with little more than slaps on the wrist.
Until college and university boards of trustees begin hiring administrators committed to Jewish students’ safety—and until the OCR begins seriously punishing antisemitic perpetrators—we can expect no respite. Safe to say, colleges and universities run by arrogant, apathetic administrators will not change until their jobs and schools’ survival are threatened.
College/university administrators don’t take antisemitism seriously. Their reactions to Jewish students raising concerns about Jew-hatred range from indifference to outright hostility. For example, when Mohammed Al-Kurd, who the Anti-Defamation League says has a record of “unvarnished, vicious antisemitism,” came to speak at Harvard, Shabbos Kestenbaum and other Jewish students complained to administrators.
Rather than cancel Al-Kurd’s appearance, which would have been the appropriate action, the administrators ignored the students’ complaints. “Harvard’s silence was deafening,” Kestenbaum wrote in Newsweek. Kestenbaum said he “repeatedly” expressed concerns to administrators about the antisemitism he experienced, but as his lawsuit alleges, “evidence of uncontrolled discrimination and harassment fell on deaf ears.”
Administrators at Columbia University reacted to Jewish students’ complaints about antisemitism even more cynically. In fact, during an alumni event, several administrators exchanged text messages mocking Jewish students, calling them “privileged” and “difficult to listen to.”
When Rep. Elise Stefanik (R-N.Y.) asked the presidents of Harvard, MIT and the University of Pennsylvania if calling for genocide against Jews violated their schools’ codes of conduct, none could say “yes.” The presidents of Harvard and UPenn have since resigned. Good riddance.
Some college/university administrators have outrageously granted concessions to pro-Hamas students. For instance, Northwestern University agreed to contact potential employers of students who caused campus disruptions to insist they be hired, create a segregated dormitory hall exclusively for Middle Eastern, North African and Muslim students, and form a new investment committee in which anti-Zionists could wield undue influence. Brown University agreed to hold a referendum on divestment from Israel in October.
Similar appeasements were announced at other colleges and universities, including Rutgers, Johns Hopkins, the University of Minnesota and the University of California Riverside.
So far, OCR has failed to take concrete action against antisemitism on campus. This is evident in recent decisions involving the City University of New York (CUNY) and the University of Michigan. CUNY was ordered to conduct more investigations into Title VI complaints and report further developments to Washington, provide more employee and campus security officer training, and issue “climate surveys” to students.
The University of Michigan also committed to a “climate survey,” as well as to reviewing its case files for each report of discrimination covered by Title VI during the 2023-2024 school year and reporting to the OCR on its responses to reports of discrimination for the next two school years.
Neither institution was penalized financially, even though the Department of Education has the power to withhold federal funds, which most colleges and universities depend on. There are now 149 pending investigations into campus antisemitism at OCR. If these investigations yield toothless results similar to those of CUNY and Michigan, it is highly unlikely that colleges and universities will improve how they deal with antisemitism.
Putting an end to skyrocketing antisemitism on campus involves three things.
First, donors and governments at every level should withhold funds from colleges that fail to hire administrators who will take antisemitism as seriously as they take pronoun offenses or racism directed at people of color.
Second, the OCR must mete out serious consequences to Title VI violators in the form of funding cuts. This may require legislation that specifically mandates withdrawing funding from offending parties. A bill recently introduced by Rep. Nicole Malliotakis (R-N.Y.)—the University Accountability Act—may be ideal, as it is designed to financially penalize institutions that don’t crack down on antisemitism.
Third, if OCR won’t act, Jewish students and their supporters should turn to the courts. Lori Lowenthal Marcus, the legal director of the Deborah Project, a public-interest Jewish law firm, argues that the CUNY settlement demonstrates the futility of going to OCR and that going to court is more likely to produce “a clearly delineated and productive result,” such as punitive and compensatory fines. As of late May, at least 14 colleges and universities are facing lawsuits over their handling of antisemitism on campus since Hamas’s Oct. 7 massacre.
As long as college administrators are allowed to ignore antisemitism on campus and as long as OCR and other government institutions fall short in punishing Jew-hatred, antisemitism will continue to plague Jewish students.
The post Universities Must Be Forced to Address Antisemitism first appeared on Algemeiner.com.
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