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India’s Bnei Menashe community in crisis as ethnic violence burns synagogues and displaces hundreds
(JTA) — For the past several years, life was good for Lalam Hangshing as president of the Bnei Menashe Council, the governing body for Jewish communities in the Indian states of Manipur and Mizoram.
While living at his parents’ house, he and his wife enjoyed the clean air and beautiful scenery of Manipur, a state in northeast India home to close to 3 million people. Miles away, Hangshing rented out a newly-built four-story home to a film production company.
Everything changed on May 3, when rioting broke out between the ethnic majority Meiteis and the tribal minority Kukis, a violent conflagration that had been building up for years. Local groups say Meiteis began targeting Kuki institutions and razing homes to the ground, and Hangshing — also the general secretary of a Kuki-led political party — feared his house was next.
“When the problems started on the third of May, with military precision, the mobs went straight to [Kuki] houses,” Hangshing said. “They ransacked them and vandalized them and they burned each and every house in Imphal city within one and a half days.”
According to Shavei Israel, an NGO that helps “lost tribe” Jewish communities immigrate to Israel, over 1,000 members of the community, or 20% of their total, have been displaced. One community member was killed, and another was shot in the chest and is hospitalized. Two synagogues and mikvahs, or ritual baths, were burned down.
(Degel Menashe, an Israeli NGO that is dedicated to supporting the Bnei Menashe and has a longstanding feud with Shavei Israel, said one synagogue was burned.)
Hangshing is Kuki, as are the thousands of other Bnei Menashe Jews in Manipur. On May 4, Hangshing left his home and over a month later, has yet to return.
He spoke with the Jewish Telegraphic Agency from Delhi, more than 1,000 miles from his home. His four-story house has been completely destroyed, but his parents’ home is somehow still standing. He worries about family possessions, such as religious books belonging to his father — who had helped found Manipur’s Jewish community — and a favorite set of golf clubs left behind, all in danger of being looted or destroyed any day now.
Another estimated 292 Bnei Menashe families have fled to Kuki-majority hill areas within Manipur or to the nearby state of Mizoram, according to Shavei Israel.
In Mizoram, over 100 Jews initially took refuge in the Shalom Tzion synagogue in Aizawl, in the houses of other Jewish families or at hotels, but most have moved to a paramilitary camp nearby. Community leaders say the refugees are not facing any immediate danger and have enough food and supplies thanks to the tens of thousands of dollars in aid rolling in from Shavei Israel and Degel Menashe.
“They basically just fled with their documents, and they have prayer books, their tefillin and ritual items, and the clothes on their back,” said Asaf Renthlei, a Mizoram Jewish community member and Degel Menashe volunteer. At relief camps, he said, community members have observed Shabbat every week since they fled.
“This is one of the gravest crises the Bnei Menashe in India have ever experienced,” said Michael Freund, who has been chairman of Shavei Israel since he founded the organization in 2002.
Over 100 Bnei Menashe have taken shelter in a synagogue in Mizoram. (Shavei Israel)
“A state gone rogue”
Violence broke out in Manipur state in early May when tribal groups launched a protest against the Meitei’s demand for Scheduled Tribe status, which is traditionally reserved for minority tribes such as the Kukis and ensures certain rights to education, government jobs and other privileges. The Kukis (which make up about 16% of the population and are majority Christian) say that the Meiteis (who make up 53% and are majority Hindu) already have outsized privilege and political representation.
The May 3 protest was only the spark that has ignited a conflict based on long-standing grievances against the Kuki minority, said Sushant Singh, a senior research fellow at India’s Centre for Policy Research.
“At the core of it, it is about Meiteis claiming that they are the original inhabitants of the state, Kukis are illegal immigrants, and… [the Meiteis] have been forced to occupy only 10% of the land,” Singh said. “And because of the special privileges that tribes have in India, they cannot go and occupy the land occupied by Kukis.”
As the conflict enters its second month, over 100 deaths have been recorded and an estimated 40,000 people have been displaced; some entire villages are destroyed and over 200 churches have been burned, as well as the two synagogues in the Imphal area. A statewide internet blackout has been in place since the beginning of May.
While both Kukis and Meiteis have participated in the violence, Kukis have “suffered the most,” and state police and security forces have joined Meitei groups in targeting Kukis, Singh said. Human Rights Watch has called on India to investigate police violence in Manipur, which local groups have disputed.
“It has essentially been a state gone rogue acting against a minority community,” Singh said.
Though the government has called for a ceasefire and established a peace committee, those efforts to quell the violence have been unsuccessful. The military has implemented security measures and evacuated Kukis further into the hills and Meiteis into the plains, but Singh said this has only reinforced geographical divides, instead of facilitating a solution that could allow the two groups to live alongside one another in the future.
Citing the government’s failure to protect them, Kukis have called for separation from the state of Manipur. As the conflict stretches into its second month, Indian Prime Minister Narendra Modi has yet to comment on the crisis in his country’s northeast.
“The army has been called in but they are very ineffective because it’s a civil war. They can’t take sides. They just stand around and when the firing gets too heavy, they stand aside so it’s left to us to fend for ourselves,” Hangshing said.
According to one organization, two of the community’s synagogues have burned down and another Torah scroll was torched. (Shavei Israel)
An appeal to Israel
The Bnei Menashe identify as descendants of a “lost tribe” group, tracing their origins to the Israelite tribe of Menasseh. In 2005, a chief rabbi of Israel affirmed their identity as a “lost tribe” group with historic Jewish ties, but researchers have not found sufficient evidence to back the claim. Bnei Menashe Jews began immigrating to Israel in the 1990s, and because of their “lost tribe” status, they all undergo formal Orthodox conversions upon arrival. Around 5,000 remain in the states of Manipur and Mizoram today, and about 5,000 have already immigrated to Israel.
Many have struggled to gain entry into Israel over the past two decades, and they are now asking the Jewish state to expedite the immigration process to help them escape the violence. But despite recent celebrations surrounding the opening of a new Indian-Jewish cultural center in central Israel, to which Netanyahu and President Isaac Herzog sent recorded blessings, Jerusalem has yet to publicly respond to the situation.
Israel’s foreign minister, Eli Cohen, visited India last month on a planned trip aimed at strengthening ties between the two countries. He did not comment on the matter, and his visit was cut short due to a military operation in Israel.
“I think under [Benjamin] Netanyahu, particularly in this stint as prime minister, there are very few expectations. He is very close to Mr. Modi’s government, so I don’t think anybody expects anything from Netanyahu,” Singh said.
The Bnei Menashe’s “grey zone” religious status, in the words of Renthlei, makes their immigration to Israel more complicated for them than most. Before the Bnei Menashe can even apply to immigrate, they must face a panel of rabbis — who usually come all the way to India — for interviews.
“It’s not like Ukraine. The Ukrainians are Jewish without any doubt. But the Bnei Menashe, we are in some gray zone of not exactly not Jews, but not exactly Jews also,” Renthlei said. “It’s unlikely that the Bnei Menashe would just be able to make aliyah, even in this situation, unlike the Ukrainians.” Thousands of Ukrainian Jews have immigrated to Israel since Russia’s invasion began in February 2022.
The Jewish Agency for Israel, which helps facilitate immigration, and the UJA-Federation of New York have provided funding to Shavei Israel to help displaced persons, representatives from Shavei said. The Jewish Agency, the ministry of aliyah and integration, and the Israeli consulate in India did not respond to JTA’s requests for comment.
“We’re too small to matter, I suppose,” said Isaac Thangjom, director of Degel Menashe. Thangjom, who lives in Israel, has been in contact with officials in the ministry of aliyah and integration.
“They are very concerned, but they haven’t given me any explicit answer despite my proddings,” he said. “Their responses have been very tepid.”
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Memoir of child of Holocaust survivors takes riveting twists
Book Review by Julie Kirsh (former Sun Media News Research Director)
Exclusive to The Jewish Post
“We used to Dream of Freedom, A Memoir of Family, the Holocaust, and the Stories We Don’t Tell”
By Sam Chaiton (Dundurn Press) 2024
Sam Chaiton’s memoir of growing up with Holocaust survivor parents in downtown Toronto in the 1950s is a compelling read.
Jeanne Beker, a well known Toronto fashion writer, mentions in her praise for “We used to Dream of Freedom” that her survivor parents talked incessantly about their war experiences.
My own parents, both survivors, would drop tidbits of their stories now and again. I learned to be watchful and vigilant for these rare moments of revelation. However, questioning my parents about the Holocaust, would cause them pain. I knew when to stand down.
In his memoir, Sam Chaiton tells the reader that his parents chose to remain completely silent about their wartime experiences. Poignantly their son was left with a silence that he interpreted as huge empty sound. Although the son could understand some Yiddish, his parents turned to Polish in order to keep the “kinder safe”. Outright denial of illness and death was part of his parents’ way of coping.
Born in the 1950s on Palmerston Boulevard in downtown Toronto, Chaiton paints a vivid picture of his youth as the middle son of five boys. He describes the mayhem of a household of barked orders and punishment by his father’s belt. His mother, as with many other survivors, was obsessed with eating and food. Chaiton learned early that rejecting his controlling mother’s food was one of his few weapons. “It’s hard not to do what a Holocaust survivor wants you to”, he says. Chaiton had to stare down two parents both with tattoos.
Dance proved to be a saving grace for Chaiton. On the dance floor, with a partner, the gates of happiness and permission to be oneself, opened. The Toronto Dance Theatre in Yorkville was a salvation and home for Chaiton. Also important to Chaiton was a family – not his troubled blood family but a chosen one – a commune.
In 1973, after a sojourn in New York, Chaiton decided that he was not a performance dancer. Back in Toronto as he pointedly danced with his mother at his brother’s wedding, she told him that he was her favourite child, imposing “the psychological damage that parental favouritism caused”.
Living in a commune with a chosen family afforded Chaiton the freedom to dig deep into his psyche, face his traumatic upbringing and tear down the rigid rules of society and the biological family. At a certain point, for reasons he explains in the book, Chaiton made the decision to vanish from the lives of his parents and brothers.
In 1980 the commune took up the cause of the injustice and illegal jailing of Rubin “Hurricane” Carter. Carter had been exonerated, released from prison and then reconvicted and sent back to prison.
In hindsight Chaiton wonders if his disengagement from his family caused them the same wounds and feelings of emptiness that Carter had to face when he was reincarcerated.
In 1985 while sitting in a New Jersey prison yard with friends and Carter, Chaiton had the riveting vision that he was in a concentration camp, “on a mission to liberate (his) parents – the dream of every Holocaust survivor’s child.”
In the summer of 1985, Chaiton received the news from Toronto that his parents were involved in a fatal car accident. Only after his mother’s death, was Chaiton able to acknowledge that in spite of her smothering, she gave him a sense of self worth and strength.
In 1988 Chaiton co-wrote the story of freeing Carter. One of his brothers saw him on a news broadcast, contacted him and the 20-year silence between Chaiton and his blood family was over.
Riding on the coattails of the successful release of Carter, Chaiton and some friends established an organization that continues to exist today. Innocence Canada has helped wrongfully convicted people like Guy Paul Morin, David Milgaard and Steven Truscott.
In chapter 16, entitled Wierzbnik, Chaiton finally learns about his father’s testimony published in a book, “Remembering Survival”, by a university professor. Reading about his father’s history helped Chaiton to understand the damage done to survivors, his parents’ trauma and why the home that they created for their sons after the war was so fraught.
Chaiton remarks on the interconnectedness of learning about the sufferings of his parents, his own personal struggles and the gift his father left him of being able to tell his own story.
Sam Chaiton’s profound memoir took courage and brutal honesty to write.
His book teaches that the legacy left by Holocaust survivors, along with a deep sadness, is the innate need of the children to persevere and find their own path of survival and growth.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Features
How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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