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Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit

(JTA) — Many fans were despairing as Team Israel trailed Puerto Rico 6-0 in the World Baseball Classic last week, but the team’s Twitter account had a different message.

“We will never give up,” the account tweeted. “After all, Moses was once a basket case.”

While the quip couldn’t stave off the team’s ultimate 10-0 loss, it came in the course of a win for Avi Miller, the 30-year-old marketing veteran who runs the @ILBaseball account. For Miller — who tweeted the tournament from 3,000 miles away — the World Baseball Classic was a breakout moment, nearly doubling Team Israel’s social media followers and exposing countless baseball fans to jokes straight out of Hebrew school.

Miller told the Jewish Telegraphic Agency that his ambition was to do for Team Israel what the World Baseball Classic, an international Olympic-style baseball tournament, aims to do for baseball itself: deepen fans’ interest.

“Of course virality is nice, because it creates more of a following. But then once you have a following, what are you doing with it?” Miller said. “So for me, and it’s even continued through today, and it will tomorrow and so on, is to create engagement with people, create interest in it, help to create and raise the fundraising efforts, help to create awareness of these programs.”

Team Israel won its first game but dropped the next three to exit the competition early. Some of those games were brutal: Across 15 innings on March 13 and 14, Israel managed just one base runner against its opponents.

But on the team’s Twitter account, the hits kept coming. One breakout post, seen more than 100,000 times, showed a photo of a seemingly apoplectic Jakob Goldfarb (who was actually celebrating, despite what his expression suggests). Miller’s caption reflected contemporary meme culture: “When she says a latke is just a hash brown.”

when she says a latke is just a hash brown pic.twitter.com/K0jkVNHfeN

— Israel Baseball (@ILBaseball) March 12, 2023

In another popular post, the account outlined its “bubbie rankings,” using the Yiddish word for grandmother used in some Jewish families — and a homonym for the first name of one of the team’s pitchers. The list: “1) my bubbie 2) Bubby Rossman 3) other bubbies.”

From joking about storing a cooler of Manischewitz in the dugout to leaning into the “nice Jewish boy” vibe of the team, which was almost entirely composed of American Jewish ballplayers, the account’s sense of humor seemed to resonate.

Bill Shaikin, an award-winning baseball writer for the Los Angeles Times and a member of the Southern California Jewish Sports Hall of Fame, called Israel’s Twitter “the best social media account in the tournament.”

“I thought the account was a wonderful mix of baseball information and witty nods to what your Jewish mother might say,” Shaikin told JTA. “If you know, you know. But, if you didn’t know, it still worked.”

The USA doesn’t need the World Baseball Classic to popularize baseball within its country.

Other countries do. Here’s a thread from one (from the best social media account in the tournament): https://t.co/fyifV9H1lF

— Bill Shaikin (@BillShaikin) March 15, 2023

 

Miller was well positioned to tell Team Israel’s story. A marketing consultant living in San Diego, he worked in communications for sports teams and the NCAA before expanding his portfolio to include tech clients. He’s also been involved with the Israel Association of Baseball in different capacities for a few years, mostly helping with social media and video editing. The Baltimore native is a Jewish day school graduate and cofounded a Moishe House in San Francisco.

“I’ve had these two worlds collide,” Miller said. “I have a mentally strong relationship with baseball in my life, and then I have a bond to Judaism, from my entire upbringing. And for me as a passionate storyteller, my goal has been, both in years past and this World Baseball Classic, it’s been to help tell that story.”

That story, which included a late-game comeback win over Nicaragua and an impressive performance by Orthodox prospect Jacob Steinmetz, took place entirely in South Florida — a few thousand miles from Miller’s home in San Diego. Miller had been planning to be present at the tournament but was not able to — though no one would have been able to tell from the tweets.

Paging r/mademesmile – just watch Jacob’s face light up here in the dugout after his debut outing.

What a memory for @JacobSteinmetz6. pic.twitter.com/rCRJCk781Y

— Israel Baseball (@ILBaseball) March 14, 2023

“I think it’s similar to what a great YouTuber or videographer would tell you, is that to make the best video you don’t need the best camera ever made,” Miller said. “What I needed was the passion and the storytelling ideas behind it. Between that and then having contact with almost every single guy on the team and people on the ground, it gave me plenty of ideas to work with when it came to telling that story in a fun way.”

Miller said the feedback was overwhelmingly positive — and came from all levels of baseball fandom, from those who know little about Israel baseball, or even baseball, to die-hard fans.

“That to me is the best response to it, making it something that was approachable for all, but then still getting the signs of respect from the deep baseball people,” Miller said.

He also said there were, predictably, some negative responses. Miller said he made a conscious effort to shy away from politics, including keeping his own personal opinions out of the mix. Not everyone followed that tack.

“Could I have engaged with every single person that wrote in on any platform and was sending us messages about ‘Free Palestine,’ and [said], ‘Oh, you respect our boundaries now, because you don’t like the strike zone,’ all these different things?” Miller said. “Sure, I could have been sassy and responded within those spaces, one hundred percent. I could easily talk smack with anyone any day. But at the end of the day, that wasn’t the goal.”

Part of that restraint, Miller said, had to do with channeling the voice and priorities of the team itself.

“If you talked to Ryan Lavarnway, you talk to Josh Zeid, any of those guys about their views on Israel baseball, I can’t imagine the Palestinian conflict comes up as part of it because it’s simply not,” he said, referring to a Team Israel player and coach, respectively. “It doesn’t make that not an important thing to talk about, but in this case, the story was aside from that.”

In general, Miller said he worked to build relationships with the players and other members of the Israel baseball organization, to help craft an authentic presence of the team’s social media accounts — from the underdog mentality to the emphasis on team camaraderie.

And in that vein, it was tweets showcasing players’ talents that Miller said made him most proud. Not only did the players’ families appreciate the content, but some of their agents did, too — with one pitcher even asking Miller for video highlights he could send to teams considering bringing him on. Miller declined to share who it was, but at least one Team Israel pitcher landed an MLB contract after the tournament, Rossman with the Mets.

“The most meaningful to me are ones where I can put out content that showcases an individual or multiple individuals and then knowing that that impacts that guy in some way,” Miller said.


The post Israel struck out at the World Baseball Classic, but the team’s Twitter account was a hit appeared first on Jewish Telegraphic Agency.

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Why the Forward has launched a Yiddish podcast

In April 2022, right after the COVID virus sequestered us all in our homes, the Forward staff huddled about what we could do for the many people who felt isolated, unable to go to work or to see their friends and family.

A colleague turned to me and said: “Hey Rukhl, how about starting a YouTube series called ‘Yiddish Word of the Day’?” I did, and to my surprise, it immediately drew in many viewers and is still going strong four years later.

This was a wake-up call. Judging from the comments on YouTube and Facebook following each episode, I realized that there were many people who were fond of Yiddish but didn’t necessarily speak or even understand it. Although we had been producing Yiddish videos with English subtitles for decades, geared towards those who didn’t know Yiddish (like our cooking shows), this was our first entry into actually teaching the language to our viewers.

I learned something else from the viewers’ reactions to YWOD. Many said that it was great to hear the Yiddish, that they understood most of it but sadly, never heard anyone speak it anymore. Others said they weren’t Jewish but understood a lot of it because they knew German.

As a way of reaching those readers who understand Yiddish but can’t or don’t have time to read it, we’ve now launched a podcast, called simply Yiddish With Rukhl, where I read two Forverts articles in Yiddish related to a given theme. The first episode was about coffee; the second — about seeking love.

As I explain in my introduction to each episode, listeners don’t have to understand every word. What’s important is getting an opportunity to hear the language, to learn how these words are pronounced and to absorb the intonation, or the musical cadence of the Yiddish language.

To my surprise, within the first three days of launching the podcast, it had been downloaded over a thousand times. Many people emailed me or commented on Facebook about it. One woman wrote: “Your two podcasts were really enjoyable and got me through 40 minutes on the treadmill.”

Another listener wrote: “With near to zero knowledge of Yiddish, but with my native Dutch and fairly good German, I could understand quite a lot, even at speed 1.5! Listening a second and third time helped to understand more. Very clear and quiet diction. Many thanks. Hoping for more.”

Several listeners also gave us a great suggestion: that the landing page of the podcast include the links to the original printed articles, since being able to read and listen to the article simultaneously could turn the podcast into a great language learning tool. Happily, we obliged.

Yiddish with Rukhl can be accessed from the Forward’s landing page, as well as on Apple Podcasts, Amazon Music and Spotify.

The post Why the Forward has launched a Yiddish podcast appeared first on The Forward.

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Why New York’s Sephardic Jews are more Zionist — and more wary of Mamdani — than their Ashkenazi neighbors

Differences between Ashkenazi, Mizrahi, and Sephardic Jews have come sharply into focus since Zohran Mamdani became mayor. In the greater New York City area, 10% of Jews identify as Mizrahi or Sephardic, two groups that report stronger connections to Israel and more conservative political views than Ashkenazi Jews, according to a new national study.

Aaron Cohen, a Moroccan Jew raised in Venezuela, and a New York City–based financial adviser, said, “I think it will be hard to find Sephardic Jews who voted for Mamdani because of how important Israel is to us.” For us, he said, “there is no divide between being against Israel and antisemitism.” He added that many in these communities who escaped socialist countries are also wary of Mamdani’s democratic socialist policies.

Unlike Ashkenazi Jews, most Sephardic and Mizrahi Jews arrived in the United States between the 1950s and 1990s, often fleeing openly anti-Jewish regimes and socialist regimes in the Middle East, North Africa, Central Asia, and Latin America. While some were able to immigrate to the U.S., many found that their only viable refuge was Israel, under the Law of Return, which grants every Jew the right to Israeli citizenship.

“Sephardic Jews are very Zionistic, because the state of Israel changed our lives,” Cohen said. “A lot of Jews from Morocco were saved by the fact that they were able to go to Israel. The same was true for Iranian Jews, Egyptian Jews, and so on.”

According to the study, conducted for JIMENA: Jews Indigenous to the Middle East and North Africa, 31% of Mizrahi Jews and 28% of Sephardic Jews in the U.S. hold Israeli citizenship, compared with just 5% of Ashkenazi Jews. And 80% of Mizrahi and Sephardic Jews say they feel somewhat or very emotionally connected to Israel, compared with 69% of Ashkenazi Jews.

Mamdani has been outspoken in his criticism of Israel and identifies as anti-Zionist. He has repeatedly stated Israel does not have a right to exist as a Jewish state, but rather “as a state with equal rights.” An Anti-Defamation League report from December found that 20% of Mamdani’s administrative appointees have ties to anti-Zionist groups.

Those positions land poorly in these communities where, for many, Israel functioned as a lifeline. Ralph Betesh, a 22-year-old Syrian Jew from Midwood, described the Syrian Jewish community in New York, the city’s largest Sephardic community, as “super, super pro-Israel.” Before the election, he said, “In every Syrian group chat, they were sending things like, ‘Please everyone, go register to vote. This is crucial. It’s a once-in-a-lifetime election,’” Batesh said. “Even in shul, they would urge people to go vote.”

The primarily Syrian congregation Shaare Zion in Brooklyn, one of the largest Sephardic synagogues in North America, sent a letter to congregants before the High Holidays stating that to attend services, one must show proof of voter registration. While the synagogue did not endorse a specific candidate, the letter warned of “a very serious danger that can affect all of us.”

Memories  of persecution and socialism 

For Yisrael Cohen-Vásquez, a 21-year-old Lebanese, Iranian, Spanish, and Moroccan Jew who grew up in Buenos Aires and moved to New York at 13, the intensity of the reaction is rooted in the proximity of persecution. “The pogroms that happened to us are as recent as the 1990s,” he said. “This is not generational trauma. This is my parents’ trauma that I grew up listening to.”

Michael Anwarzadeh, an Iraqi Jew from Manhattan, expressed a similar view. “We understand, Iraqis, what having someone who is anti-Jewish in power means,” he said. “I can say that because my parents lived through it. I grew up listening to them, and I learned those lessons.”

Cohen-Vásquez is particularly alarmed by Mamdani’s recent decision to revoke the IHRA definition of antisemitism and lift restrictions on boycotts of Israel. “All these policies that are being changed are exactly what was introduced to Mizrahi communities in the ’70s and ’80s,” he said. “These were the indicators, the litmus tests, for the beginning of the pogroms.”

Beyond concerns over antisemitism and Jewish safety, Cohen-Vásquez said his family’s experiences “whether Lebanese, Argentinian, or Iranian” have also made him deeply skeptical of Mamdani’s “socialist policies.”

That perspective, he added, has often left him feeling misunderstood when sharing his views with Ashkenazi peers. “I feel like I had to defend myself and explain my family story,” Cohen-Vásquez said. At the same time, he said he was heartened by conversations with non-Jews in New York who had immigrated from socialist countries and, as he put it, “got it.”

“I felt more seen and understood by the Dominicanos and the Puerto Ricans in Washington Heights, and by African American communities in Harlem and Queens, than by Ashkenazi Jews.”

While Mizrahi and Sephardic Jews emphasize their deep attachment to New York, many describe a relationship shaped by repeated displacement and hard-earned lessons about how quickly safety can erode. “When you talk to anybody in our community now, you say, ‘Okay, where would you go?” Aaron Cohen said. “What’s your plan B? What’s your plan C?’”

The post Why New York’s Sephardic Jews are more Zionist — and more wary of Mamdani — than their Ashkenazi neighbors appeared first on The Forward.

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She thought she knew her mother. Then she learned about the concentration camp

Marisa Fox always knew her mother Tamar Fromer-Fox had secrets. Tamar never shared the circumstances under which her family had left Poland for Mandatory Palestine, only saying that they avoided the worst of the Holocaust. But years after her mom’s death in 1993, while searching for family records in Dąbrowa-Górnicza, Poland, Fox learned her mom had spent four and a half years in Gabersdorf, a labor camp that became a concentration camp in what was then Czechoslovakia.

In the documentary My Underground Mother, Fox, who is also an occasional Forward contributor, tries to piece together her family history (such as that her mother’s birth name was Alta, not Tamar) and understand why her mother never admitted she was a Holocaust survivor.

Making the film took more than a decade. Fox’s search took her across the globe: Tel Aviv; Berlin; Melbourne; Malmö, Sweden; Silver Spring, Maryland. She tracked down and interviewed dozens of women who had grown up with her mother or survived Gabersdorf with her. Most of them, including Fox’s mother, were teenagers when they were taken.

Although the film starts with Fox’s mother, it quickly expands into a larger story about the experiences of Jewish women during the Holocaust. The narrative is primarily driven by the survivors’ interviews, which are particularly powerful given how few Holocaust survivors are left to tell their stories. At the film’s New York Jewish Film Festival premiere, Fox said that only a handful of the people she interviewed are still alive.

Among their memories of the labor camp are those of brutal sexual violence. The women recall being lined up naked and paraded for visiting SS officers, who would then choose which of the girls — many of whom were 16 or younger — they wanted to sleep with.

These organized assaults are an aspect of the Holocaust that have not received much attention, partially because they were not highlighted on the international stage at the Nuremberg trials. Benjamin Ferencz, a chief prosecutor for the United States Army at the trials, told Fox that the American lawyers thought it would be difficult to convice Russians to prosecute sexual violence as a crime against humanity, given that Soviet troops themselves committed mass rape in liberated areas (American soldiers were also known to perpetrate this offense).

But amid the horror, the women in the camp bound together. One woman, Helene, remembers teaching the other girls Hebrew songs. When Fox’s mother fell ill during a shift, one of her friends did her work for her when the guards weren’t looking. The women also documented their experiences in a shared diary and wrote about their hopes that they would soon be free. Miraculously, the diary survived the war and its owner, Regina, passed it onto her daughter. Fox was able to use excerpts from the diary in the film, including a passage her mother had written.

After the war, Alta was smuggled to Mandatory Palestine by the Haganah and joined the Lehi, a Zionist paramilitary organization, and adopted the name Tamar. She later immigrated to the United States where she started college at 30. She married a native Brooklynite and created a new life for herself.

While some of the survivors condemn Tamar’s decision to hide her past, others understand that it could be easier to invent a whole new identity than try to reckon with such a traumatic experience. One woman, Sara, tells Fox that she named her son Christian so that he wouldn’t be seen as Jewish. Fox herself was originally named Mary Teresa (she changed it as soon as she could).

Growing up, Fox always heard her mother say “I was a hero, never a victim,” and her secrecy may have been essential to keeping that narrative alive. But by shining a new light on the strength of female survivors, My Underground Mother shows that telling the hard truths can also be heroic.

My Underground Mother will be screening at the Fort Lauderdale International Film Festival starting and the Boca International Film Festival in February.

The post She thought she knew her mother. Then she learned about the concentration camp appeared first on The Forward.

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