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Jerry Izenberg covered 53 Super Bowls. His memoir covers his Jewish Newark upbringing.
(JTA) — Over the course of an illustrious 72-year career as a newspaper reporter, Jerry Izenberg has just about seen it all.
The longtime columnist for The Star-Ledger in Newark, New Jersey, Izenberg covered the first 53 Super Bowls. He’s been to 58 Kentucky Derbies, not to mention numerous Olympics, World Cups and boxing matches. He considered Muhammad Ali a close personal friend.
But the fiery 92-year-old, who still contributes to the paper as a columnist emeritus from his home in Nevada, doesn’t approve of the term “journalist.” He’s a newspaperman.
He dropped the name of Samuel Pepys, the 17th-century British diarist, as a contrast.
“Every day he took his big diary, and he wrote what he did this day, what he was planning to do later — that’s a journalist,” Izenberg told the Jewish Telegraphic Agency. “I’m not in my world. I’m in the world of other people trying to interpret and to repeat what values they have or what lack thereof they have.”
Izenberg’s latest story breaks that rule. His 17th book, which hits shelves on Monday, is a memoir about his Jewish upbringing in Newark. Titled “Baseball, Nazis, and Nedick’s Hot Dogs: Growing Up Jewish in the 1930s in Newark,” the memoir centers on Izenberg’s relationship with his father Harry, a World War I veteran and former minor league baseball player who passed on his love of the sport to his son.
Izenberg’s father emigrated to the United States as a child, leaving Lithuania with his family to escape anti-Jewish pogroms. As his sportswriter son recounts it, Harry discovered baseball even before he could speak English.
The Izenbergs’ love of baseball transcended all. When Jerry got his first baseball glove at ten years old, it was a milestone that in his father’s eyes surpassed even his bar mitzvah. (Maybe unsurprisingly, Izenberg would later skip bar mitzvah tutoring to play baseball after school.)
“He had given me a lifetime gift — a simple game and a simple shared love for it,” Izenberg writes in the memoir. “It remains there, bright and shining in memory eighty-three years later. In the soul of my memory, I see our kind of shared love of baseball again. It never fades.”
Jerry Izenberg and his father Harry shared a bond over baseball. (Book cover courtesy of The Sager Group, LLC; photograph courtesy of Jerry Izenberg)
The pair’s passion for baseball was closely intertwined with their Judaism. Growing up in Newark in the 1930s and 40s, Izenberg was a fan of the New York Giants baseball team (which left for San Francisco after the 1957 season). They featured a lineup filled with Jewish players: Harry Danning, Harry Feldman and Sid Gordon.
But in the pantheon of Jewish baseball during Izenberg’s childhood, there was a clear king, and — much to the chagrin of Izenberg’s father — he played in Detroit. Hank Greenberg, the greatest Jewish hitter in baseball history, was at the peak of his Tigers career from 1935-1940, winning two most valuable player awards on his way to the Hall of Fame.
At the Izenbergs’ dinner table, there were only a few select topics that were allowed to be discussed: baseball and the Nazis.
In 1938, Greenberg was chasing all-time great Babe Ruth’s single-season record of 60 home runs, which Ruth had set in 1927 with the Yankees. Greenberg would ultimately reach 58 homers, falling just short of history, while drawing several walks in the season’s final games.
“My dad was convinced that was antisemitism,” Izenberg said. “And I said to him, later on when I got into the business and I knew people, ‘did it ever occur to you that the guys who pitched against him didn’t want to be the guy who threw his 60th home run ball? They’d be linked to him forever.’ My father said, ‘That’s an interesting theory, but you’re full of crap.’”
Of all the anecdotes Izenberg shares of his memories with his father, one non-sports related scene stands out. And it has to do with that second dinner table topic.
One Saturday in 1939, Izenberg and his father went to the Newsreel Theatre in Newark, where audiences gathered to watch news and sports highlights of the week. That day, the theater showed footage of the infamous Madison Square Garden rally held by the German-American Bund, the American Nazi organization.
Izenberg remembers leaving the theater with his father, who was visibly angry. His father talked about how the Nazis — or, as he called them, mamzers, Yiddish slang for “bastards” — had to be stopped.
“I’m an 8-year-old kid, and I say, ‘But dad, they’re in Germany,’” Izenberg recalled. “And he looks at me, he says, ‘They’re not in Germany, they’re here.’ And he was right.” Indeed, following Hitler’s rise to power, Nazi-sympathizers could be seen marching down Newark’s streets.
The move theater incident is illustrated on the book’s cover — and was followed by a frequent father-son ritual: getting hot dogs at the popular chain Nedick’s.
To Izenberg, the virulent antisemitism of his youth — including the Bund, the reemergence of the Ku Klux Klan and the rise of Father Charles Coughlin, the antisemitic “radio priest” — is a corollary for the current state of antisemitism, which is again on the rise in the United States, punctuated, he said, by the 2017 antisemitic white nationalist rally in Charlottesville, which he blames on former President Donald Trump.
Izenberg said he doesn’t believe any law can force people to love or even like one another, but that “you could legislate people and pressure people into keeping their damn mouth shut.”
He went on: “And for 30 years, we had that. We got relief from antisemitism… And then one day in Charlottesville, that son of a bitch gave them the license to say whatever they want. And that was a trigger that lit the flame of antisemitism, which then began to grow all at once. It was always in their minds. But it was not fashionable. They made it fashionable.”
Despite the anti-Jewish sentiment that was ever-present in his youth, Izenberg said he has not faced antisemitism in his journalism career. As a columnist who has covered just about every sport, Izenberg has received his fair share of criticism — most notably having his car windows smashed by two men who did not approve of Izenberg’s defense of Muhammad Ali, when at the height of his career the boxer stirred controversy with his support for the Nation of Islam and his refusal to enlist in the military.
Jerry Izenberg, right, and boxer Muhammad Ali were close personal friends. (The Private Collection of Jerry Izenberg)
Izenberg has written about social issues frequently throughout his career — especially race relations — a tendency that he said is inspired by the value of “tikkun olam,” or repairing the world. It’s an idea he learned from Rabbi Joachim Prinz, the famous activist leader who spoke just before Martin Luther King Jr. at the 1963 March on Washington.
After leaving Nazi Germany, Prinz settled in Newark, on the same block as the Izenbergs. He would become a close family friend, and even offered to help Izenberg prepare for his bar mitzvah, despite the fact that his family belonged to a different synagogue.
Izenberg said he is guided by tikkun olam, “because I know [Prinz would] want me to keep it in the back of my mind, and my father would, too.”
“I’ve always tried not to fix the world — I don’t overrate myself that much — but I could fix the little part of it, the space that I take up,” he added. “And my job was a pathway to that.”
Izenberg’s decades-long career in sports journalism has earned him numerous accolades, including induction into 17 different halls of fame, among them the International Jewish Sports Hall of Fame and the National Sportscasters and Sportswriters Association Hall of Fame.
Along the way, he’s worked with and alongside a number of notable journalists, including ESPN reporter Jeremy Schaap, who previously hosted “Classic Sports Reporters,” for which he invited veteran sportswriters like Izenberg on the show to discuss various topics from sports history.
“For someone like me who really treasures that art form, Jerry was one of its master practitioners, and he’s still doing it, which is amazing,” Schaap told JTA.
Schaap hailed the breadth of Izenberg’s career, which he said epitomized the kind of big-city sports columnist that has become increasingly rare in the digital age.
“He’s a maniac, there’s no other way to put it,” Schaap said with a laugh. “All those Super Bowls, all those fights… the energy, the enthusiasm, the passion, all those things, in addition to the skills, makes him unique and has made him unique for decades.”
Schaap added that he and Izenberg shared a sort of unspoken bond over their Jewishness, and that Izenberg has taught Schaap a few Yiddishisms over the years. Izenberg’s tendency to slip Yiddish into his prose is evident in the memoir, from a comical retelling of his bris in the prologue to the frequent frustrated “genug” (“enough”) he heard from his mother as a child.
Ultimately, Izenberg said his parents represent the tachlis — the bottom line — of the memoir, and what he hopes readers take away from it. Izenberg said writing the memoir was cathartic for him, and that it even serves as a sort of love letter to his father.
“We were not, you know, ‘I love you dad,’” Izenberg said. “We were very respectful, but we didn’t express it. I tried to express it in this book. I hope I did.”
The release of Izenberg’s memoir is in no way a sign that the nonagenarian is slowing down. Even though he claims he works less than he used to, Izenberg said he plans to write six columns about next weekend’s Kentucky Derby.
He already has plans for his next few books, too — including a biography of New Jersey’s own Larry Doby, who was the second Black player in the MLB and first in the American League.
“I’ve had a great life, and I’m having a great life, but I ain’t done yet,” Izenberg said.
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The post Jerry Izenberg covered 53 Super Bowls. His memoir covers his Jewish Newark upbringing. appeared first on Jewish Telegraphic Agency.
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How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
Features
Comparing European, American, and French Roulette at Canadian online casinos
Roulette is the most popular table game at online and land-based casinos alike. You can easily find a seat at the table, place your bets, and hope that the wheel turns in your favour. But you have surely noticed that the roulette section is quite rich, featuring at least a dozen different tables. Most of them come with a different design and different rules. The most popular roulette variants are American Roulette, European, and French Roulette. In this article, we will try to explain the main differences between each one.
French VS European Roulette
We’ll first compare the French versus the European version of roulette since they are the most similar. The layout of the bets and the wheel is basically the same. Even the table layout is pretty much the same at most online casinos. Depending on the provider some differences can be found, like the layout of the table or the order of the numbers of the wheel. But as far as the odds and gameplay are concerned, European and French Roulette are basically the same.
Both roulette variants have a single 0 on the board and the same number of slots on the wheel and numbers on the table. There are 36 additional numbers you can bet on, along with the standard Red or Black and Odd or Even bets. This means both games come with a house edge of 2.7%. So, the only difference comes from the introduction of two basic rules in French Roulette.
- La Partage
- En Prison
La Partage
This rule applies to even money bets, and in case the ball lands on the 0 slot. The term comes from the French word which means to divide. All even money bets are divided into half, and the player gets one half, while the other half goes to the house. This rule works greatly in your favour, especially if you’re playing on higher bets.
En Prison
The En Prison bet is also applied to even money bets and only when the ball lands on 0. Instead of counting as a loss, the bets are held on the table for the following spin, and if you win, you get your bet back. Even though you don’t actually win anything extra, the En Prison rule gives you a chance to get your money back without a loss.
The introduction of these rules lowers the house edge on French Roulette down to 1.35%. This is why many players prefer the French version, as the odds are better for the player.
French VS American Roulette
The main and pretty much only crucial difference between American and French roulette is the 00 and the layout of the slots on the wheel. The added 00 on the American version means that the house edge is higher. It climbs up to 5.26%, which is almost double the house edge on European Roulette and a massive difference from the 1.35% on the French version.
Since there is an added 00 number, the layout of the slots on the wheel is different. On the table, the 00 is next to the 0, so it doesn’t make a big difference to the layout of the table. But the rules in American roulette are quite simple. If your number doesn’t come up, you lose the bet. There are no extra rules like in the French version.
Conclusion
If you go by the odds alone, it turns out that the best roulette variant to play at Canadian online casinos is French roulette. But this doesn’t mean you will lose more when you play American or European Roulette. Many players prefer to play the American wheel as it’s faster and more exciting. With the right strategy and some luck on your side, you can easily make a profit on any type of roulette game.
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Universities Must Be Forced to Address Antisemitism
University of California, Santa Barbara student body president Tessa Veksler on Feb. 26, 2024. Photo: Instagram
JNS.org – “Never would I have imagined that I’d need to fight for my right to exist on campus,” laments Shabbos Kestenbaum, a student at Harvard University who is suing the school because “antisemitism is out of control.”
Jewish students have suffered an unrelenting explosion of hate on American higher education campuses—so far with little relief. They have endured antisemitic rhetoric, intimidation, cancellation and violence. But those charged with keeping campuses safe—whether administrators who govern student and faculty behavior or federal agencies responsible for ensuring that schools adhere to civil rights protections—are failing in their jobs.
Many Jewish students have complained to their colleges’ administrators about the injustices. But instead of responding with measures to ensure Jewish students’ safety—like stopping pro-Hamas protestors from hijacking campuses or expelling militants who incite Jew-hatred— administrators have largely shown indifference. In some cases, college authorities have made things worse for Jewish students by appeasing the riotous, pro-Hamas mobs who have been primary perpetrators of Jew-hatred on campus.
Snubbed by college administrators, Jewish students and their supporters have appealed for federal protection, filing Title VI complaints with the US Department of Education’s Office of Civil Rights (OCR), the body tasked with enforcing protections under the Civil Rights Act. Unfortunately, the OCR, which has the power to levy severe financial punishments against colleges that neglect students’ Title VI rights, has so far rewarded negligent universities with little more than slaps on the wrist.
Until college and university boards of trustees begin hiring administrators committed to Jewish students’ safety—and until the OCR begins seriously punishing antisemitic perpetrators—we can expect no respite. Safe to say, colleges and universities run by arrogant, apathetic administrators will not change until their jobs and schools’ survival are threatened.
College/university administrators don’t take antisemitism seriously. Their reactions to Jewish students raising concerns about Jew-hatred range from indifference to outright hostility. For example, when Mohammed Al-Kurd, who the Anti-Defamation League says has a record of “unvarnished, vicious antisemitism,” came to speak at Harvard, Shabbos Kestenbaum and other Jewish students complained to administrators.
Rather than cancel Al-Kurd’s appearance, which would have been the appropriate action, the administrators ignored the students’ complaints. “Harvard’s silence was deafening,” Kestenbaum wrote in Newsweek. Kestenbaum said he “repeatedly” expressed concerns to administrators about the antisemitism he experienced, but as his lawsuit alleges, “evidence of uncontrolled discrimination and harassment fell on deaf ears.”
Administrators at Columbia University reacted to Jewish students’ complaints about antisemitism even more cynically. In fact, during an alumni event, several administrators exchanged text messages mocking Jewish students, calling them “privileged” and “difficult to listen to.”
When Rep. Elise Stefanik (R-N.Y.) asked the presidents of Harvard, MIT and the University of Pennsylvania if calling for genocide against Jews violated their schools’ codes of conduct, none could say “yes.” The presidents of Harvard and UPenn have since resigned. Good riddance.
Some college/university administrators have outrageously granted concessions to pro-Hamas students. For instance, Northwestern University agreed to contact potential employers of students who caused campus disruptions to insist they be hired, create a segregated dormitory hall exclusively for Middle Eastern, North African and Muslim students, and form a new investment committee in which anti-Zionists could wield undue influence. Brown University agreed to hold a referendum on divestment from Israel in October.
Similar appeasements were announced at other colleges and universities, including Rutgers, Johns Hopkins, the University of Minnesota and the University of California Riverside.
So far, OCR has failed to take concrete action against antisemitism on campus. This is evident in recent decisions involving the City University of New York (CUNY) and the University of Michigan. CUNY was ordered to conduct more investigations into Title VI complaints and report further developments to Washington, provide more employee and campus security officer training, and issue “climate surveys” to students.
The University of Michigan also committed to a “climate survey,” as well as to reviewing its case files for each report of discrimination covered by Title VI during the 2023-2024 school year and reporting to the OCR on its responses to reports of discrimination for the next two school years.
Neither institution was penalized financially, even though the Department of Education has the power to withhold federal funds, which most colleges and universities depend on. There are now 149 pending investigations into campus antisemitism at OCR. If these investigations yield toothless results similar to those of CUNY and Michigan, it is highly unlikely that colleges and universities will improve how they deal with antisemitism.
Putting an end to skyrocketing antisemitism on campus involves three things.
First, donors and governments at every level should withhold funds from colleges that fail to hire administrators who will take antisemitism as seriously as they take pronoun offenses or racism directed at people of color.
Second, the OCR must mete out serious consequences to Title VI violators in the form of funding cuts. This may require legislation that specifically mandates withdrawing funding from offending parties. A bill recently introduced by Rep. Nicole Malliotakis (R-N.Y.)—the University Accountability Act—may be ideal, as it is designed to financially penalize institutions that don’t crack down on antisemitism.
Third, if OCR won’t act, Jewish students and their supporters should turn to the courts. Lori Lowenthal Marcus, the legal director of the Deborah Project, a public-interest Jewish law firm, argues that the CUNY settlement demonstrates the futility of going to OCR and that going to court is more likely to produce “a clearly delineated and productive result,” such as punitive and compensatory fines. As of late May, at least 14 colleges and universities are facing lawsuits over their handling of antisemitism on campus since Hamas’s Oct. 7 massacre.
As long as college administrators are allowed to ignore antisemitism on campus and as long as OCR and other government institutions fall short in punishing Jew-hatred, antisemitism will continue to plague Jewish students.
The post Universities Must Be Forced to Address Antisemitism first appeared on Algemeiner.com.
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