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Netanyahu’s new government could lose a critical constituency: American conservatives

WASHINGTON (JTA) — The op-ed was typical of the Wall Street Journal’s conservative editorial page, extolling the virtues of moderation in all things.

The difference was that the author of the piece published Wednesday, Bezalel Smotrich, has a reputation for extremism, and the political landscape he was imagining is in Israel, not America.

Experts who track the U.S.-Israel relationship say the op-ed had a clear purpose: to quell the fears of American conservatives whom Prime Minister Benjamin Netanyahu has long cultivated as allies and who may be rattled by his new extremist partners in governing Israel. 

Those partners include Smotrich, the Religious Zionist bloc leader and self-described “proud homophobe” whom Israeli intelligence officials have accused of planning terrorist attacks — and who was sworn in as finance minister in Netanyahu’s new government Thursday. They also include Itamar Ben-Gvir, who has been convicted of incitement for his past support of Jewish terrorists, who will oversee Israel’s police.

The presence of Smotrich, Ben-Gvir and their parties in Netanyahu’s governing coalition has alarmed American liberals, including some in the Biden administration. But insiders say conservatives are feeling spooked, too.

“The conservative right was with [Netanyahu] and now he seems to be riding the tiger of the radical right,” said David Makovsky, a fellow at the Washington Institute for Near East Policy who just returned from a tour of Israel where he met with senior officials of both the outgoing and incoming governments. “And I think that is bound to alienate the very people who counted on him being risk-averse and to focus on the economy.”

In his op-ed published on Tuesday, two days before the new Israeli government was sworn in, Smotrich sought to persuade Americans that the new government is not the hotbed of ultranationalist and religious extremism it has been made out to be in the American press.

“The U.S. media has vilified me and the traditionalist bloc to which I belong since our success in Israel’s November elections,” he wrote. “They say I am a right-wing extremist and that our bloc will usher in a ‘halachic state’ in which Jewish law governs. In reality, we seek to strengthen every citizen’s freedoms and the country’s democratic institutions, bringing Israel more closely in line with the liberal American model.”

The op-ed is at odds with the stated aims of the coalition agreements; whereas Smotrich says there will be no legal changes to disputed areas in the West Bank, the agreements include a pledge to annex areas at an unspecified time, and to legalize outposts deemed illegal even under Israeli law. He says changes to religious practice will not involve coercion, but the agreement allows businesses to decline service “because of a religious belief,” which a member of his party has anticipated could extend to declining service to LGBTQ people.

Netanyahu has alienated the American left with his relentless attacks on its preference for a two-state outcome to the Israeli-Palestinian conflict, which he perceives as dangerous and naive. (He also differs from them on how to prevent Iran from obtaining nuclear weapons.) He has instead cultivated a base on the right through close ties with the Republican Party and among evangelicals, made possible in part because he has long espoused the values traditional conservatives hold dear, including free markets and a united robust Western stance against extremism and terrorism.

But his alliance with Smotrich and others perceived as theocratic extremists may be a bridge too far even for Netanyahu’s conservative friends, who champion democratic values overseas, said Dov Zakheim, a veteran defense official in multiple Republican administrations.

“Traditional conservatives are much closer to the Bushes, and Jim Baker and those sorts of folks,” he said, referring to the two former presidents and the secretary of state under the late George H. W. Bush.

Jonathan Schanzer, a vice president of the Foundation for Defense of Democracies, said the op-ed was likely written at Netanyahu’s behest with those conservatives in mind. 

“The Wall Street Journal piece was designed to appeal to traditional conservatives,” he said. “It was designed to send a message to the American public writ large that the way in which Smotrich and perhaps [Itamar] Ben Gvir have been described is based on past utterances and not necessarily their forward-looking policies.”

The immediate predicate for the op-ed, insiders say, was likely a New York Times editorial on Dec. 17 that called the incoming government “a significant threat to the future of Israel” because of the extremist positions Smotrich and other partners have embraced, including the annexation of the West Bank, restrictions on non-Orthodox and non-Jewish citizens, diminishing the independence of the courts, reforming the Law of Return that would render ineligible huge chunks of Diaspora Jewry, and anti-LGBTQ measures.

Smotrich in his op-ed casts the changes not as radical departures from democratic norms but as tweaks that would align Israel more with U.S. values. He said he would pursue a “broad free-market policy” as finance minister. He likened religious reforms to the Supreme Court decision that allowed Christian service providers to decline work from LGBTQ couples. 

“For example, arranging for a minuscule number of sex-separated beaches, as we propose, scarcely limits the choices of the majority of Israelis who prefer mixed beaches,” Smotrich wrote. “It simply offers an option to others.”

In the West Bank, Smotrich said, his finance ministry would promote the building of infrastructure and employment which would benefit Israeli Jewish settlers and Palestinians alike. “This doesn’t entail changing the political or legal status of the area.”

Such salves contradict the stated aims of the new government’s coalition agreement, Anshel Pfeffer, a Netanyahu biographer and analyst for Haaretz said in a Twitter thread picking apart Smotrich’s op-ed.

“Smotrich says his policy doesn’t mean changing the political or legal status of the occupied territories while annexation actually appears in the coalition agreement and his plans certainly change the legal status of the settlements,” Pfeffer said.

Danielle Pletka, a senior fellow at the American Enterprise Institute, said foreign media alarm at the composition of the incoming government was premature.

“I suspect that the vast mass of people will maintain the support that they have for Israel because it hasn’t got anything to do with the passing of one government to another and has everything to do with the principle that Israel is a pro-American democracy in a region that’s pretty important,” she said.

That said, Pletka said, the changes in policy embraced by Smotrich and his cohort could alienate Americans should they become policy.

“I think a lot of things can change if the rhetoric from Netanyahu’s government becomes policy, but right now, it’s rhetoric,” she said. “What you tend to see in normal governments is that they need to make a series of compromises between rhetoric that  plays to their base and governance.”

Pletka said Netanyahuu’s stated ambition to expand the 2020 Abraham Accords to peace with Saudi Arabia would likely inhibit plans by Smotrich to annex the West Bank. In the summer of 2020, the last time Netanyahu planned annexation, the United Arab Emirates, one of the four Arab Parties to the Abraham Accords, threatened to pull out unless Netanyahu pulled back — which he did.

“It’s not just the relationship with the United States,” she said. “This might alienate their new friends in the Gulf, which, at the end of the day, may actually have more serious consequences.”

Netanyahu has repeatedly sought to relay the impression that he will keep his coalition partners on a short leash.

“They’re joining me, I’m not joining them,” he said earlier this month. “I’ll have two hands firmly on the steering wheel. I won’t let anybody do anything to LGBT [people] or to deny our Arab citizens their rights or anything like that.”

Zakheim said that Netanyahu, who is Israel’s longest-serving prime minister, from 1996 to 1999 and then from 2009 to 2021, has proven chops at steering rangy coalitions — but there are two key differences now. 

Netanyahu wants his coalition partners to pass a law that would effectively end his trial for criminal fraud, and so they exercise unprecedented leverage over him. Additionally, Netanyahu in the past has faced the greatest pressure from haredi Orthodox parties, who are susceptible to suasion by funding their impoverished sector. That’s not true of his new ideologically driven partners.

“If you look at his past governments, he has really never been forced into real policy decisions  by those to the right of him,” Zekheim said. “Now he’s got a problem because these 15 or so seats of those to his right are interested in policy, not just in money.”

Makovsky said Netanyahu appears to be leaving behind a conservatism that was sympathetic to the outlook of its American counterpart.

“His success has been that he’s a stabilizer. He’s risk-averse. He’s focused on the prosperity of the country, with high-tech success. He’s the one to be seen as the tenacious guardian against Iranian nuclear influence,” he said. “And those are things people could relate to. Now,  it just seems like he’s just throwing the playbook out the window.”


The post Netanyahu’s new government could lose a critical constituency: American conservatives appeared first on Jewish Telegraphic Agency.

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How to Implement a Successful Casino Marketing Strategy

Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.

1. Improve Visibility

With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.

Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.

To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.

You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.

Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.

Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.

Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.

Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.

2. Focus on Events and Group Business

Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.

Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.

3. Identify the Jobs to Be Done

Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.

However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.

These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.

This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.

Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.

4. Create Positive Feedback Loops

Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.

Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.

Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.

You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.

Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience. 

5. Use Social Proof

People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims. 

To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.

Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.

6. Keep Up With Gaming Trends

Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.

As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.

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5 Essential Vaccinations Everyone Should Get for a Healthier Life

Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.

1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu

Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.

Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.

2. Tetanus Vaccine: Stay Safe from Infections

The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.

Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.

3. HPV Vaccine: Prevent Certain Cancers

The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.

Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.

4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak

MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.

If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.

5. Hepatitis B Vaccine: Guard Against Liver Disease

Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.

Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.

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Comparing European, American, and French Roulette at Canadian online casinos

Roulette is the most popular table game at online and land-based casinos alike. You can easily find a seat at the table, place your bets, and hope that the wheel turns in your favour. But you have surely noticed that the roulette section is quite rich, featuring at least a dozen different tables. Most of them come with a different design and different rules. The most popular roulette variants are American Roulette, European, and French Roulette. In this article, we will try to explain the main differences between each one.

French VS European Roulette

We’ll first compare the French versus the European version of roulette since they are the most similar. The layout of the bets and the wheel is basically the same. Even the table layout is pretty much the same at most online casinos. Depending on the provider some differences can be found, like the layout of the table or the order of the numbers of the wheel. But as far as the odds and gameplay are concerned, European and French Roulette are basically the same. 

Both roulette variants have a single 0 on the board and the same number of slots on the wheel and numbers on the table. There are 36 additional numbers you can bet on, along with the standard Red or Black and Odd or Even bets. This means both games come with a house edge of 2.7%. So, the only difference comes from the introduction of two basic rules in French Roulette. 

  • La Partage
  • En Prison

La Partage

This rule applies to even money bets, and in case the ball lands on the 0 slot. The term comes from the French word which means to divide. All even money bets are divided into half, and the player gets one half, while the other half goes to the house. This rule works greatly in your favour, especially if you’re playing on higher bets. 

En Prison

The En Prison bet is also applied to even money bets and only when the ball lands on 0. Instead of counting as a loss, the bets are held on the table for the following spin, and if you win, you get your bet back. Even though you don’t actually win anything extra, the En Prison rule gives you a chance to get your money back without a loss. 

The introduction of these rules lowers the house edge on French Roulette down to 1.35%. This is why many players prefer the French version, as the odds are better for the player. 

French VS American Roulette

The main and pretty much only crucial difference between American and French roulette is the 00 and the layout of the slots on the wheel. The added 00 on the American version means that the house edge is higher. It climbs up to 5.26%, which is almost double the house edge on European Roulette and a massive difference from the 1.35% on the French version. 

Since there is an added 00 number, the layout of the slots on the wheel is different. On the table, the 00 is next to the 0, so it doesn’t make a big difference to the layout of the table. But the rules in American roulette are quite simple. If your number doesn’t come up, you lose the bet. There are no extra rules like in the French version. 

Conclusion 

If you go by the odds alone, it turns out that the best roulette variant to play at Canadian online casinos is French roulette. But this doesn’t mean you will lose more when you play American or European Roulette. Many players prefer to play the American wheel as it’s faster and more exciting. With the right strategy and some luck on your side, you can easily make a profit on any type of roulette game. 

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