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Panettone, the Christmas cake, is having a moment — and a Jewish chef has carved off a big slice
(JTA) – Panettone, the fluffy, fruit-speckled archetypal Christmas cake, is this holiday season’s “it” dessert — and the creator of perhaps the most coveted version in the United States is an Israeli-American Jew.
The New York Times this week credited baker Roy Shvartzapel with spearheading “the American panettone revolution” through his business From Roy.
Shvartzapel has dedicated the bulk of his career to the airy Italian cakes, training under Iginio Massari, the undisputed master baker in Italy, and obsessing over each ingredient and step in the 40-hour production cycle. After a flurry of coverage in his company’s early days in 2016, and especially since being endorsed by Oprah Winfrey in 2018, Shvartzapel’s business has grown dramatically. Last year, he said he expected to sell nearly 300,000, at $75 a piece, both in stores and via mail order. This year, the price is $85, and preorders sold out by — without, Shvartzapel said on a podcast last year, any spending on marketing.
While Shvartzapel’s goal of turning panettone into a year-round treat means he has several non-traditional flavors in his repertoire, From Roy only offers a few at a time — and the company plans to keep it that way.
“There’s lots of pastry items that I love that I will never be making for my business,” Shvartzapel said on the podcast, with the chef Chris Cosentino. “I’m a big believer that less is more, generally speaking, in most things.”
Shvartzapel declined to comment to the Jewish Telegraphic Agency this month, explaining through a publicist that he was too busy before Christmas to speak. But in public comments and social media posts made before this year’s panettone “gold rush,” as the New York Times put it, he has offered details about the intersection of his Jewish identity and his Christmas baking.
From Roy’s cherry, white chocolate and pistachio panettone with almond glaze and pearl sugar as seen in the company’s California kitchen, Oct. 20, 2016. (Liz Hafalia/The San Francisco Chronicle via Getty Images)
Born in Karmiel, Israel, where a statue modeled on his mother holding him as an infant stands in a park, Shvartzapel was raised in Houston and now lives in California’s Bay Area with his children and Israeli-born wife, who also helped launch From Roy. A devoted athlete as a teenager, he played collegiate basketball and spent time on Karmiel’s Maccabi team but realized he would never make the NBA.
“Like every good Jewish boy,” Shvartzapel told David Chang, the Momofuku chef, on a 2019 podcast interview, he considered becoming a lawyer before realizing that cooking played to his passions and strengths.
After graduating from the Culinary Institute of America in 2004, Shvartzapel began looking for work in New York City. It was a cookbook by the Jewish baker Dorie Greenspan that indirectly led to his first job: He spotted a lemon tart in a new cafe that looked like one she had photographed by the master French chef Pierre Hermé, then talked his way into a job working there, at Bouley Bakery, under Hermé’s former executive chef. Ultimately, that led to him working in Paris, where he had the panettone that changed his life.
“The texture, the aroma, the chew,” he said in 2018. ”I tasted it and it was like one of those meditative lights-off moments. The crazy love affair began.”
Shvartzapel has spoken extensively about his intense work ethic, his struggles with depression and, of course, what sets his panettone apart from low-cost supermarket varieties. He has said less publicly about himself as a Jew. But last year, on Facebook, he wished his friends a happy Passover with a picture of a cheesy omelet and a side of chopped liver — both prepared with attention to the holiday’s prohibitions on leavened bread (such as panettone) but, together, not a kosher meal.
“Modern jew … I mean, gotta combine the dairy and the meat to make it particularly kosher for Passover,” he wrote, adding laughing emojis.
Although panettone is often mentioned in the same breath as its Jewish enriched-dough cousin, babka, its history is rooted in the Catholic Church. Legend has it that it was created by accident on a 15th-century Christmas Eve, and was served to Catholic students and even the pope by the 1500s, according to records from the time.
Still, it makes sense that America’s most prominent panettone maker is Jewish, according to Debbie Prinz, a food historian and author of the forthcoming book “On The Bread Trail,” which grew out of her exploration of Jewish celebration cakes.
“It’s not surprising that there’s this interchange, especially today, since the boundaries between Jews and non-Jews are even fewer than they used to be,” Prinz said.
But while Shvartzapel’s panettone path may be modern, historic patterns of cultural collision have often cut the other way, sending traditionally Jewish foods onto the Christmas table.
One notable example appears to be lebkuchen, a fruit-studded spice cookie popular in Germany. While the origins of the treat are not clear, one theory is that lebkuchen entered German cuisine through lekach, a honey cake eaten by Italian Jewish traders passing through during the Middle Ages, according to researchers at the Leo Baeck Institute, a German Jewish institution. (German Jews fleeing the Nazis imported contemporary lebkuchen recipes and, in several cases, became successful lebkuchen purveyors in New York.)
Meanwhile, in panettone’s home country of Italy, traditional Christmas menus include a host of dishes that are likely to have originated in Jewish kitchens: pezzetti fritti or mixed fried vegetables; bigoli, or buckwheat noodles, with onion and anchovies; spongata, a cake imported from Jews fleeing the Spanish Inquisition; and nociata, or nut bars.
Legendary panettone maker Iginio Massari poses in his bakery Pasticceria Veneto in Brescia, Italy, in June 2019. (Vittorio Zunino Celotto/Getty Images)
Many of those foods were historically Jewish because they made use of ingredients such as eggplant that were considered distasteful by non-Jewish Italians, or of ingredients such as anchovies that Jews used because they were not permitted to access higher-quality fish.
“There are a number of recipes that we call Jewish that came out of the fact that the Italians were really nasty to Jews,” said Benedetta Jasmine Guetta, author of “Cooking all Guidia: A Celebration of the Jewish Food of Italy.”
“Most of the time, actually I’m going to say 100% of the time, people don’t know” that the dishes were originally Jewish, Guetta added. “This is a common problem and the reason why I wrote my book.”
But while Guetta’s focus is on the Jewish foods of Italy, in December, she often turns to that famous domed Christmas cake.
“I have definitely grown up eating a great deal of panettone. My parents checked the ingredients to make sure it didn’t contain pork fat,” she said. “It’s a yummy seasonal treat.”
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Prominent Jewish figures call for sanctions on Israel: ‘The ceasefire must be the beginning, not the end.’

(JTA) — As the ceasefire between Israel and Hamas enters its second week, prominent Jews from around the world who have criticized Israel throughout the war have now signed onto a letter urging global leaders to ensure that the deal results in a “new era of peace and justice for all.”
The letter, which was addressed to António Guterres, the secretary-general of the United Nations, and world leaders, also demands that Israel be held to account for “grievous violations of international law.”
“It was international pressure that helped to secure this ceasefire, and it must be sustained to guarantee that it endures. The ceasefire must be the beginning, not the end,” the letter says. “The risk of reverting to a political reality of indifference to occupation and permanent conflict is too great. This same pressure must be continued to deliver a new era of peace and justice for all—Palestinians and Israelis alike.”
The letter, titled “Jews Demand Action,” was released Wednesday as Vice President J.D. Vance visits Israel, amid signs casting doubt on the durability of the ceasefire deal.
It was signed by a host of prominent Jewish celebrities and public figures, many of whom have been outspoken in their criticism of Israel since the beginning of its two-year war in Gaza.
They include Israeli conductor Ilan Volkov, Emmy Award-winning actors Ilana Glazer and Hannah Einbinder, Canadian trauma guru Gabor Maté, and Oscar winners Jonathan Glazer and Yuval Avraham, who co-directed the documentary “No Other Land.”
The initiating signatories included American author and editor-at-large of Jewish Currents Peter Beinart; former Knesset speaker Avraham Burg; former Israeli negotiator Daniel Levy; Libby Lenkinski, the vice president for public engagement of the New Israel Fund; British activist Em Hilton, and former Belgian member of parliament Simone Susskind.
“We launched this initiative because the deeds of Israel’s government in Gaza have been an affront to collective Jewish consciousness worldwide,” Burg said in a statement. “Pressure from people mobilizing across the world, which led to leaders taking a stand, helped produce a ceasefire. Now international pressure must be sustained to end this cycle of violence and oppression once and for all.”
The letter also urges “businesses, labor unions, civil society” and the United Nations’ member states to take four steps: comply with decisions of the International Court of Justice and International Criminal Court (which issued an arrest warrant for Israeli Prime Minister Benjamin Netanyahu last year), impose sanctions and arms embargoes on Israel, ensure humanitarian aid reaches Gaza and “refute false accusations of antisemitism.”
“We shall not rest until this ceasefire carries forward into an end of occupation and apartheid,” the letter continued. “We write in the hope that this initiative further emboldens a moment of renewed Jewish commitment to act with conscience and compassion. We vow to work urgently to achieve equality, justice, and freedom for Palestinians and Israelis.”
The post Prominent Jewish figures call for sanctions on Israel: ‘The ceasefire must be the beginning, not the end.’ appeared first on The Forward.
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Prominent Jewish figures call for sanctions on Israel: ‘The ceasefire must be the beginning, not the end.’

As the ceasefire between Israel and Hamas enters its second week, prominent Jews from around the world who have criticized Israel throughout the war have now signed onto a letter urging global leaders to ensure that the deal results in a “new era of peace and justice for all.”
The letter, which was addressed to António Guterres, the secretary-general of the United Nations, and world leaders, also demands that Israel be held to account for “grievous violations of international law.”
“It was international pressure that helped to secure this ceasefire, and it must be sustained to guarantee that it endures. The ceasefire must be the beginning, not the end,” the letter says. “The risk of reverting to a political reality of indifference to occupation and permanent conflict is too great. This same pressure must be continued to deliver a new era of peace and justice for all—Palestinians and Israelis alike.”
The letter, titled “Jews Demand Action,” was released Wednesday as Vice President J.D. Vance visits Israel, amid signs casting doubt on the durability of the ceasefire deal.
It was signed by a host of prominent Jewish celebrities and public figures, many of whom have been outspoken in their criticism of Israel since the beginning of its two-year war in Gaza.
They include Israeli conductor Ilan Volkov, Emmy Award-winning actors Ilana Glazer and Hannah Einbinder, Canadian trauma guru Gabor Maté, and Oscar winners Jonathan Glazer and Yuval Avraham, who co-directed the documentary “No Other Land.”
The initiating signatories included American author and editor-at-large of Jewish Currents Peter Beinart; former Knesset speaker Avraham Burg; former Israeli negotiator Daniel Levy; Libby Lenkinski, the vice president for public engagement of the New Israel Fund; British activist Em Hilton, and former Belgian member of parliament Simone Susskind.
“We launched this initiative because the deeds of Israel’s government in Gaza have been an affront to collective Jewish consciousness worldwide,” Burg said in a statement. “Pressure from people mobilizing across the world, which led to leaders taking a stand, helped produce a ceasefire. Now international pressure must be sustained to end this cycle of violence and oppression once and for all.”
The letter also urges “businesses, labor unions, civil society” and the United Nations’ member states to take four steps: comply with decisions of the International Court of Justice and International Criminal Court (which issued an arrest warrant for Israeli Prime Minister Benjamin Netanyahu last year), impose sanctions and arms embargoes on Israel, ensure humanitarian aid reaches Gaza and “refute false accusations of antisemitism.”
“We shall not rest until this ceasefire carries forward into an end of occupation and apartheid,” the letter continued. “We write in the hope that this initiative further emboldens a moment of renewed Jewish commitment to act with conscience and compassion. We vow to work urgently to achieve equality, justice, and freedom for Palestinians and Israelis.”
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The post Prominent Jewish figures call for sanctions on Israel: ‘The ceasefire must be the beginning, not the end.’ appeared first on Jewish Telegraphic Agency.
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I was a villain on ‘Love is Blind.’ The antisemitic backlash brought me back to Judaism
Within hours of the debut of Love is Blind’s seventh season on Netflix in late 2024, “Leo the Art Dealer” became America’s newest reality TV villain.
That’s me.
TikToks mocking me gained millions of views; gossip columnists published pieces calling me arrogant, pretentious, obnoxious and a “walking red flag”; soon, Walmart was selling “Art Dealer” Halloween sets based on my style, and Netflix added the words “art dealer” to their official IG bio.
But I could deal with the hate. Until it turned antisemitic.
Most viewers knew I was Jewish from the Star of David chain around my neck. I didn’t anticipate how much negative attention that small piece of jewelry would attract. People weren’t just commenting on my behavior from the show. They were calling me a greedy Jew, indulging in antisemitic tropes, calling me the worst Jew ever, and much worse. My DM’s were filled with obscene and toxic messages that would make anyone nervous.
I felt the gamut of negative emotions – shock, hurt, anger and panic.
This experience is common among Jews in the public eye today. Sam Klein described the non-stop antisemitic comments he received after his appearance on Love in Blind UK season one. In 2022, internet personality Lizzy Savetsky dropped out of Real Housewives of New York, citing a “torrent of antisemitism” in response to the announcement that she would join the cast.
However, instead of making me cower or want to hide my Jewish identity, this experience actually pushed me to explore my roots more deeply. What started out as a traumatic experience became a catalyst for my return to my Jewish faith and community.
Before learning, grief
I had begun returning to Judaism during the COVID pandemic, well before my reality TV debut. I lost my mother and two grandparents early in the lockdown, and my father and stepfather received concurrent cancer diagnoses.
My inner world was completely falling apart.
That’s when, while scrolling YouTube one day with a close friend, I stumbled across the channel of Rabbi Shais Taub, a Chabad rabbi with a gift for taking complex Torah ideas and distilling them into easy-to-understand, bite-sized concepts. My Jewish knowledge at that point was pretty limited — we’re talking bagels and Seinfeld. But something about how Rabbi Shais broke down Jewish ideas and principles just grabbed me.
So I did what Jews have done for centuries when they needed guidance, in the mold of Pirkei Avot, which says “Make for yourself a teacher.” I reached out to the rabbi to ask some of my pressing questions: “Why does G-d allow tragedy in the world?” “How do I mourn for my deceased family?” and “How can I be a good Jew?”
Through his patient teaching, I slowly began to understand how Judaism could become a meaningful, active part of my life, and not just a cultural identity that I acknowledged once or twice a year.
Shidduch dating on steroids
In the early stages of my spiritual journey, I applied to be on Love is Blind. After a year of interviews, I was cast on the show, and filming began in October of 2023. For two weeks, I lived with 29 strangers in a surreal alternate universe, where I was surrounded by cameras and spent eight hours a day dating. It was like shidduch dating on steroids.
In the high-stakes environment of Love is Blind, I connected with a wonderful woman called Brittany. As part of the show’s editing process, however, the ways my Judaism played into our developing connection got cut. In reality, we had long conversations about how important it was to me to raise a Jewish family — even though I was still only beginning to figure out just what Judaism meant to me — and the process of conversion.
I proposed. Then, almost out of nowhere, the show’s producers decided our relationship wasn’t compelling enough to continue filming, and we were cut from the show. Shortly after, we discovered that while we seemed like a match during filming, in real life we realized we weren’t meant for each other, although today we remain great platonic friends.
The one-two punch of not being on the show and realizing Brittany and I weren’t meant for each other left me feeling completely lost and dejected.
Gaining fortitude — and needing it
I was spiraling, until Rabbi Shais invited me to visit the Ohel —the resting place of the Lubavitcher Rebbe, Rabbi Menachem M. Schneerson, in Queens, New York. I’d never been to the gravesite of a holy person before, but I figured I had nothing to lose.
Walking into that place just a few months after wrapping up the filming was like stepping into an altered space of spirituality. All the chaos and noise seemed to fade away, and I felt a profound stillness and inner peace, unlike anything I’d ever experienced.
Jewish tradition teaches that a righteous person like the Rebbe can help us spiritually and bring us blessings even after they’ve passed. Standing there at his resting place, something just opened up in my heart. I found myself praying — really praying — for the first time in my life.
To my surprise, shortly after my Ohel visit, Love is Blind producers let me know that Brittany and I were being re-edited into the show. Several months later, when the season was finally released on Netflix, the sense of profound peace I had begun to cultivate that day proved newly necessary. Beyond the reality show gossip, and crude and inflammatory comments, I received a crash course in online antisemitism — including insults about my appearance and death threats against me and my family. Some social media users, in response to my appearance, issued called for Hitler and Hamas to finish the job.
It was everywhere — in my social media comment sections and DM’s, in my personal email and text messages, as well as my business contact form and voicemail. I disconnected my business phone because the messages wouldn’t stop. Internet trolls flooded my business with one-star ratings on Google, just to hurt my prospects.
However, rather than demoralizing me, the hate and negativity gave me a push to go deeper into my Jewish identity and start observing practices I’d never seriously considered before. I began taking a digital Shabbat, disconnecting from social media every week between sundown on Friday and Saturday night. I also started putting on tefillin daily, and at Rabbi Shais’ suggestion, studying Sha’ar HaBitachon, a classic text about developing trust in God.
For the first time in my life, I felt truly connected to and cared for by something greater than myself.
What’s next
In our chaotic times, when hate speech goes viral and authentic connection feels increasingly rare, our community and traditions can bring a needed sense of grounding.
While online antisemitism is real and impacts everyone differently, I make the conscious choice to not make it the center of my identity. For me, being a Jew is more than combating antisemitism. It’s about feeling a sense of Jewish pride, connection and empowerment. I’ve become much more involved with my local Chabad, and even attended the Chabad Young Professionals international retreat.
Ultimately, while I didn’t find my life partner in the Love is Blind pods, it was a crucial step on my journey to becoming a proud and active Jew. Through thick and thin, our people have always overcome adversity by doubling down on our Jewish pride and traditions, and always finding a reason to kvell rather than kvetch.
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