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With 1.6M followers, TikTok influencer Miriam Ezagui teaches the masses about her Orthodox lifestyle
(JTA) — “Hi my name is Miriam,” the video begins. “I’m an Orthodox Jew, and I share what my life is like.”
So opens a typical TikTok post from Miriam Ezagui, a 37-year-old Brooklyn-based labor and delivery nurse who has amassed 1.6 million followers on the social media platform. Users who make their way to “JewTok,” as the Jewish corner of TikTok is known, have likely encountered Ezagui’s videos, which cover everything from purchasing a sheitel to making matzah ball soup to a makeup tutorial with her daughter.
Since starting her account in May 2020, Ezagui has cemented herself at the top of the searches for “Jewish” and “Orthodox Jewish” thanks to her warm demeanor, easy humor and information-based approach. But she didn’t set out to become a Jewish influencer.
“I didn’t originally start as a Jewish account,” Ezagui told the Jewish Telegraphic Agency. Instead, it was a way to be productive while on maternity leave for her fourth child: “It gave me an excuse to get dressed and not just walk around in pajamas all day.”
“I never would have imagined that it would be where it is today,” Ezagui said of her TikTok account. “It’s been a little life-changing.”
These days, Ezagui gets invited to numerous events and Jewish product launches: she’s received free clothes thanks to collaborations with local retailers; tickets to see the off-Broadway play “The Wanderers” in exchange for an ad on her account, as well as discounts at the well-known Shani Wigs store in Brooklyn. Ezagui, who collaborates with both Jewish and non-Jewish influencers, said she’s often recognized as she goes about her day-to-day life.
Ezagui, who is Hasidic and whose four daughters range in age from 18 months to 9 years old, began her account as a way to share tips on the best ways to safely and comfortably hold a baby using woven wraps. But that all changed in late January 2022, when comedian and “The View” host Whoopi Goldberg said on air that “the Holocaust isn’t about race.”
As the granddaughter of Holocaust survivors, Ezagui said she questioned how someone with as much of a platform as Goldberg had such a lack of understanding about the Holocaust — so she decided to speak up and create a video that debunked Goldberg’s claims.
“I really had a long, hard think about whether I wanted to come out as being openly Jewish online because I was really scared of hatred and antisemitism because it’s so easy for people to do that online because they can just be a blank profile or screen,” Ezagui explained of why she was initially skeptical to post. “I never hide the fact that I’m Jewish, but I was not a social media personality … I share things personally but not with the world.”
Ezagui made her first explainer video in February 2022, breaking down why the Holocaust was an attempt to eliminate the Jewish people because the Nazis viewed them as a lesser race. “I feel like I have an obligation as a Jewish woman,” she said in the three-minute clip. “As the granddaughter of not one, but two, Holocaust survivors, I feel like my voice needs to be heard.”
“The Nazi movement wanted to eradicate Jewish people from the world. They saw us as subhuman, they saw us as inferior, something that the world needed cleansing of,” she added. “If you read the Nuremberg Laws, they refer to us as the Jewish race. They racialized us, they slapped stars on our arms, put us in concentration camps, sent us to gas chambers because we were Jewish — our whiteness didn’t save us.”
Though the video got positive feedback from her followers, the video only received around 350 likes. But her account started attracting a large following in April 2022, when she featured her grandmother, Lilly Malnik, who discussed her memories of the Holocaust. The video, titled “Meet my Bubby,” racked up over 30,000 likes.
In the next four months, several of Ezagui’s videos began to rack up anywhere from tens of thousands to millions of likes and views. In one particular TikTok from June 2022, Malnik discusses how she lost her menstrual cycle while in Auschwitz. The clip garnered 3.1 million likes and 23.4 million views.
Along the way, Ezagui began producing more Judaism-focused content. Within two months of her first Jewish video, half of Ezagui’s content had become talking about the Jewishness of her day-to-day life. These days, she posts a mix of storytimes (a popular type of TikTok video in which creators recount a story about their lives), explainer videos on Orthodox customs and scenes from her days as a mom and nurse.
“It’s a lot about multitasking or it’s a lot about me just filming my everyday life,” she added, explaining how she manages to fit between one and four hours of filming each day, except on Shabbat. “You know, ‘OK, I’m making some chicken matzah ball soup. Let’s take out the camera.’”
It’s a mixture that’s clearly working for her. Fans say that it’s Ezagui’s authenticity — her children are often yelling in the background, for example — is what sets her apart. “I like Miriam so much because I feel like she embodies the idea of an influencer staying true to themselves,” said Alyssa Cruz,19, of Toledo, Ohio. “She does not apologize for living her life a certain way, but she also handles hate and criticism with grace and respect. You can tell her what her true intentions are, and she never tries to be anyone but herself.”
“I like that she’s not as much of an ‘influencer’ as some other similar types of TikTok channels,” said Rachel Delman Turniansky, 57, from Baltimore. “I get that there are people who have been able to monetize their accounts, and good for them, but it’s kind of a nice break from that to see someone who isn’t doing it for that reason.”
“Miriam is a friend of mine, so it’s been fun to watch her grow,” said Shaina, a 25-year-old in Wellington, Florida, who knows Ezagui personally and did not want to share her last name for privacy reasons. “I’m also an Orthodox nurse, and I love seeing the way she runs so many different parts of her life — work, family, religion, TikTok, her own hobbies, etc. — in such a great rhythm. She doesn’t hide behind filters, and set ups. What you see is her real day to day life.”
Though Ezagui’s approach is often no-nonsense and educational, her videos are occasionally livened up with her unique blend of sarcasm and cheekiness — something her fans lovingly call “spicy Miriam.”
“I love Miriam’s humor — it’s mom humor so it reminds me of my own mother,” said 22-year-old Los Angeles native Alexa Hirsch. “I love her sexual innuendos because they’re so lighthearted and cute! I love how she manages to maintain her family friendly persona while also normalizing discussions about personal and private aspects of Orthodox Judaism.”
When asked whether Orthodox Jews can have sex on Shabbat, Miriam responded that the practice is “actually encouraged,” then boldly calls for her husband to help her push the beds together, raising her eyebrows and smirking.
Replying to @greysanatomyfanatic is making a baby allowed on shabbos? #babymaking #shabbos #religion #jewishtiktok #husbandwife
♬ original sound – Miriam Ezagui
As her internet fame has grown, so, too, has the amount of antisemitic comments Ezagui has received on her accounts. Perhaps not surprisingly, she has found that her posts about Judaism have received the most hate. “When people are trolling my account, I’m not afraid to call them out, but I don’t want to make it [my account] all about that,” she said. “But when I do call out, I like to do them in a tasteful way.”
For example Ezagui, in response to a comment saying “go in the oven jew,” Ezagui filmed a video in which she superimposed the comment over a video in which she says: “For thousands of years Jews have been persecuted. Great empires have tried to extinguish our flame, but we survive. We. Will. Always. Survive! Your hatred has no power over me.”
Ezagui emphasized how important it is for her account to be a safe space for all people, regardless of their race, gender or religion. She consistently features content creators and also man-on-the-street videos of people of all backgrounds — in one video, she and a Muslim friend discuss why they cover their hair, and in another she discusses topics like why Purim costumes should not appropriate other cultures.
“I welcome everyone to my channel,” she said. “ I accept people as they are, I think it makes them feel comfortable.”
“She’s all about education, and in a world filled with falsehoods and stereotypes about Jews, it’s nice to see someone actively combatting it and engaging with people’s questions,” said Olivia, a 21-year-old living in Morningside Heights who declined to provide her last name. “There are so many people in the world who have never met anyone Jewish in their lives, and to them, Jews are almost fictitious, mythical, evil creatures rather than just real people. It’s really difficult to be so visible as a Jewish person, especially an Orthodox one, yet she does it anyway, and I think that’s really brave and commendable.”
When the busy mom isn’t on camera and or at work, she enjoys reading, experimenting in the kitchen and getting some much needed R&R at the nail salon.
In the future, Ezagui hopes to bring the birthing classes she runs in the Orthodox community to a wider audience, or even to start a podcast. Both ideas are still in their early stages but would continue her TikTok account’s mission of education.
“A lot of people don’t know Orthodox Jews, and there’s a lot of antisemitism surrounding Jews from a place of not, like, extreme hatred,” Ezagui said. “I’m not here to change anybody’s mind if they hate us for no reason, just to hate. But there’s a lot of people that hate Jews, just because of stereotypes that are not real or because there’s a lack of information.
“One of the things that I hope to accomplish with my account is that people can learn from a Jewish person directly,” she added. “And that has a positive impact.”
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The post With 1.6M followers, TikTok influencer Miriam Ezagui teaches the masses about her Orthodox lifestyle appeared first on Jewish Telegraphic Agency.
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Abdul El-Sayed and Jamie Raskin sidestep Hasan Piker, and Israel, in Michigan campaign stops
(JTA) — ANN ARBOR – As Michigan U.S. Senate candidate Abdul El-Sayed made campaign stops with a prominent Jewish congressional leader on Wednesday, there was one subject neither he, nor his Democratic allies onstage, were interested in discussing.
“Don’t any reporter ask me again about Hasan Piker,” Michigan U.S. Rep. Debbie Dingell told the crowd at an Ann Arbor, Mich., town hall, to cheers. “It’s not what November is about.”
Dingell’s crack was the only time the prominent left-wing streamer’s name was mentioned at all during the pair of El-Sayed rallies that day. Piker’s recent comments that American Jews who “tie” themselves to Israel would “suffer the consequences of the actions of that state” prompted uproar from several corners of Democratic leadership. Despite this, El-Sayed’s new Jewish campaign surrogate, U.S. Rep. Jamie Raskin of Maryland, avoided the topic altogether.
That reluctance to talk about Piker on the campaign trail Wednesday extended to the candidate himself. El-Sayed didn’t mention Piker, nor Israel, once in either of his campaign stops with Raskin, except when asked directly by reporters.
The former county health official campaigned with Piker during the primary — including at one stop at the University of Michigan a stone’s throw away from Wednesday’s event — as the two made opposition to Israel a central issue of his candidacy. But at a press conference following his Ann Arbor event, El-Sayed described Piker as “a streamer in California,” adding that the media was putting too much focus on his most prominent supporter.
“I’m less interested in going to the tabloid version of our politics where we cover this as who’s in, who’s out, who’s up, who’s down, who’s talking to who,” El-Sayed said. “I’m a lot more interested in talking to the people in the state who had a bum deal because of Donald Trump and the politics that [El-Sayed’s GOP opponent] Mike Rogers has been the epitome of for a very long time.”
Raskin, one of the most prominent Jewish Democrats in the House, also showed a reluctance to talk about Jewish voters in general. The Jewish Telegraphic Agency asked the congressman in Ann Arbor how he would sell El-Sayed to Jewish Democrats uncomfortable with his rhetoric. In response, he did not mention Jewish concerns.
“Those of us who have been fighting Donald Trump and his authoritarianism and corruption and violence against American citizens and immigrants for 10 years now understand that this is an essential referendum about the future,” Raskin said in response. “Will we have democracy or will we have autocracy?”
He added that he has been “campaigning for Democrats all over the country,” and praised the party for being “a very big tent.”
“Just like any big family Thanksgiving dinner, there can be arguments and people jostling, and there’s unruliness,” Raskin said. “But fundamentally, we all believe in democracy and freedom and the progress and prosperity of our people.”
Yet questions about Piker, and how close the movement he represents may come to remaking the Democratic Party’s values, hang over both Michigan’s Senate race and the future of Jewish inclusion in the party. As the party fights to retake Congress this fall, some liberal Jewish voters believe the growing backlash against Israel among the “big tent”’s progressive wing is damaging their historic coalition. A growing number of Jewish voters in Michigan who previously backed Democrats are now supporting Rogers instead, and El-Sayed’s association with Piker is often cited as a key reason why.
In playing the role of uniter, Raskin is slaloming carefully between the party’s different factions. Before campaigning with El-Sayed, the congressman stumped for Michigan Rep. Hillary Scholten, a moderate Democrat who has withheld her endorsement of El-Sayed while specifying his association with Piker as a sticking point.
Also being silent on the rallies is a key target of Piker’s: Michigan state Sen. Jeremy Moss, whose likeness the streamer had made his latest comments in front of. The Jewish and pro-Israel Democratic congressional candidate is running in a heavily Jewish district that encompasses Oakland County, where El-Sayed’s second rally of the day took place. In recent days, Moss said that El-Sayed was “going to have to demonstrate some serious outreach to Oakland County’s Jewish community.” He declined to comment to JTA about the day’s rallies.
As they largely avoided the elephant in the room among Democrats, El-Sayed and his allies also preached the importance of party unity in taking on their Republican opponents.
“There’s a big effort to divide us,” Raskin told the second rally’s audience in Farmington Hills. “They’re trying to pick on disagreements in our party, trying to exacerbate conflict, because we have freedom of thought in our party and freedom of speech in our party and freedom of dialogue.”
This article originally appeared on JTA.org.
The post Abdul El-Sayed and Jamie Raskin sidestep Hasan Piker, and Israel, in Michigan campaign stops appeared first on The Forward.
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Dolly Parton’s legacy includes the Jewish children’s book program she inspired
(JTA) — Dolly Parton, the singer who died Tuesday at age 80 after a brief bout with cancer, was mourned around the world as a stellar songwriter, consummate country hitmaker, savvy entrepreneur and generous philanthropist.
In Jewish circles, she was also remembered as the inspiration for PJ Library, a program that sends free children’s books to Jewish families in order to foster Jewish values and traditions.
In 2015, when Harold Grinspoon launched PJ Library, he took a page from Parton, who a decade earlier had started Imagination Library, a literacy program that mails free children’s books to families across the U.S.
After hearing Parton interviewed about the program, Grinspoon, a philanthropist in and out of the Jewish community, signed on as a sponsor of the Imagination Library in Western Massachusetts, where he lives.
“We should create a Jewish version of Imagination Library,” said Grinspoon, according to a 2023 recollection by his daughter-in-law and president of the Harold Grinspoon Foundation, Winnie Sandler Grinspoon.
“Harold was looking for ways to build Jewish literacy,” she wrote. “He was witnessing a lack of connection to the values, stories, and traditions that have been at the center of the Jewish experience for millennia.”
Two decades later, PJ Library has more than 670,000 subscribers in 40 countries.
On Tuesday, in a tribute to Parton, PJ Library and the Harold Grinspoon Foundation recalled a meeting between the two in 2023. According to an Instagram post, “she shared the following with him: ‘I am honored to get to help inspire a love of reading in children. They truly are our future.’”
“Harold remembers Dolly as ‘a truly amazing person — not only a great artist, but a great entrepreneur and philanthropist,” according to the post. “We honor Dolly for educating millions, for her remarkable career, her kindness, her art, and especially her generosity.”
“Dolly’s generosity of spirit extended far beyond inspiring the creation of PJ Library,” Alex Zablotsky, PJ Library’s executive director, told the Jewish Telegraphic Agency.
Parton drew inspiration for her art and philanthropy from her hardscrabble roots in rural Tennessee. She was one of 12 kids growing up in a one-room log cabin in the Smoky Mountains. Parton’s father never learned how to read or write.
“This actually started because my father could not read and write, and I saw how crippling that could be,” Parton said of the Imagination Library at a ceremony where she was awarded a Carnegie Medal for her partnership with a pediatric hospital in East Tennessee, now named for Parton.
“My dad was a very smart man. And I often wondered what he could have done had he been able to read and write. So that is the inspiration,” she said.
Parton had a close bond with other Jews, notably Sandy Gallin, the manager who guided her from Nashville to mainstream pop stardom, according to the Forward.
When Gallin died in 2017, Parton said, “Nobody could quite get how the Christian Southern girl and the New York Jewish boy could have so much in common. But it was real.”
One trouble spot, however, came in a 1994 interview with Vogue Magazine, when Parton mused about starting a television series about a country singer who turns to gospel music. She gave up the idea, she said, because “most of the people out here [Hollywood] are Jewish and it’s frightening for them to promote Christianity.”
She later apologized in a letter to Abe Foxman, then head of the Anti-Defamation League, JTA reported at the time.
“I know how stereotypes can be hurtful,” she wrote. “Like all Americans of good will, I recognize the importance of rejecting prejudice.”
Foxman accepted her apology. “Whatever she said was unfortunate, and she recognizes that,’” Foxman told The New York Times. “I know it’s not easy for celebrities to publicly say they made a mistake. As far as we are concerned, the matter is behind us.”
On Tuesday, Laura Liebman, director of development for The Bronfman Fellowship for young Jewish leaders, paid tribute to the singer, who was a feminist and an ally of the LGBTQ+ community.
“Dolly somehow managed to transcend race, class, religion, politics and gender,” Liebman wrote in an essay for eJewishPhilanthropy. “As the Jewish community becomes increasingly siloed, we could all learn from Dolly’s radical acceptance and show more love and compassion for our fellow Jews.”
This article originally appeared on JTA.org.
The post Dolly Parton’s legacy includes the Jewish children’s book program she inspired appeared first on The Forward.
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Second Reform synagogue in Israel has windows broken
(JTA) — TEL AVIV – A window was broken at a Reform synagogue on Sunday in the central Israeli city of Ramat Hasharon less than two weeks after a similar incident occurred in Jerusalem in an incident the mayor called an act of vandalism.
Congregation Darchei Noam called the incident a hate crime, and Ramat Hasharon Mayor Itzik Rochberger condemned the incident and called for police investigation.
Police said the damage was most likely caused by rocks thrown at the building during the night but said the motive remained under investigation.
Rabbi Eli Levin, who leads Darchei Noam, said a heavy paving stone had been used to smash the window.
“This wasn’t children playing and a stone accidentally being thrown,” Levin told JTA.
The incident came just over a week after vandals broke into Kol HaNeshama, a prominent Reform synagogue in Jerusalem’s Baka neighborhood. In that occurrence, a group of youths smashed a window, entered the prayer hall, damaged artwork and tore down Pride flags displayed by the congregation. No worshippers were present at the time. Police opened an investigation but have not publicly announced any arrests.
“The smashing of the windows tonight at the Reform synagogue in the city is a serious act of vandalism and we will not let it pass without response,” Rochberger said, calling on police to thoroughly investigate the attack and bring those responsible to justice.
He added that Ramat Hasharon was committed to “freedom, tolerance, pluralism and coexistence” between religious and secular residents and said the city would not allow extremists to intimidate residents or damage the fabric of communal life.
“We will stand together against any attempt to harm the character of Ramat Hasharon and the values on which it is founded,” Rochberger said.
Democrats MK Gilad Kariv, a Reform rabbi who previously headed Israel’s Reform movement, linked the attack to recent violence against Reform congregations, businesses operating on Shabbat and anti-government protesters.
“They will smash and break – we will repair and build,” he wrote on X.
Darchei Noam was founded in Ramat Hasharon in 1981 and serves residents of that city, Herzliya and northern Tel Aviv. The congregation holds egalitarian services in which women and men participate equally and also runs educational programs, bar and bat mitzvah preparation and community volunteer activities, according to its website.
The congregation spent years fighting for the right to build a permanent synagogue. After the municipality declined to allocate land to a non-Orthodox congregation, the dispute ultimately reached Israel’s High Court of Justice, which ruled that the community could receive a plot.
Darchei Noam said it would hold its regular Friday night service as planned and called on supporters to attend in a show of solidarity following the attack.
“We will continue and we will not be deterred,” Levin said. “We will continue to hold egalitarian ceremonies and celebrate the holidays in our Jewish-Israeli way.”
The incident came as Ramat Hasharon and nearby Herzliya have been locked in disputes over businesses operating on Shabbat. In June, a Tel Aviv court dismissed a petition seeking to force the Ramat Hasharon municipality to enforce its existing Shabbat closure bylaw at the BIG Fashion Glilot shopping complex after the city pledged to apply the law under a new enforcement policy.
The municipality has simultaneously sought Interior Ministry approval to amend the decades-old bylaw to permit businesses to open on Saturdays in designated areas. Rochberger has repeatedly defended that effort, saying Ramat Hasharon should remain pluralistic and protect both freedom of religion and freedom from religion.
Just a few hundred meters away from the synagogue, businesses in the Neve Israel neighborhood of Herzliya have repeatedly been vandalized after opening on Shabbat. The local Othello ice cream shop was attacked three times before its owners stopped opening on Saturdays, citing safety concerns, while the windows of the nearby Pasta Basta restaurant were smashed in late July. Pasta Basta continued operating on Shabbat.
Herzliya Mayor Yariv Fisher has urged residents to support businesses that remained open on Saturdays.
“This will only spur me to keep working day and night to ensure that Herzliya remains a beacon of liberalism,” Fisher wrote on Facebook. “I invite the public to support all the city’s restaurants, entertainment businesses and cafes.”
Jerusalem has seen a parallel fight over Shabbat commerce in recent weeks. Cafe Basimta, near the Mahane Yehuda market, has faced weekly demonstrations by haredi Orthodox protesters since early July over its decision to remain open on Saturdays. Police have been deployed repeatedly at the site as protesters and counterprotesters faced off. A 75-year-old woman was arrested this month on suspicion of repeatedly vandalizing the cafe by damaging its lock and throwing garbage at the premises.
This article originally appeared on JTA.org.
The post Second Reform synagogue in Israel has windows broken appeared first on The Forward.
