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With 1.6M followers, TikTok influencer Miriam Ezagui teaches the masses about her Orthodox lifestyle

(JTA) — “Hi my name is Miriam,” the video begins. “I’m an Orthodox Jew, and I share what my life is like.” 

So opens a typical TikTok post from Miriam Ezagui, a 37-year-old Brooklyn-based labor and delivery nurse who has amassed 1.6 million followers on the social media platform. Users who make their way to “JewTok,” as the Jewish corner of TikTok is known, have likely encountered Ezagui’s videos, which cover everything from purchasing a sheitel to making matzah ball soup to a makeup tutorial with her daughter.

Since starting her account in May 2020, Ezagui has cemented herself at the top of the searches for “Jewish” and “Orthodox Jewish” thanks to her warm demeanor, easy humor and information-based approach. But she didn’t set out to become a Jewish influencer. 

“I didn’t originally start as a Jewish account,” Ezagui told the Jewish Telegraphic Agency. Instead, it was a way to be productive while on maternity leave for her fourth child: “It gave me an excuse to get dressed and not just walk around in pajamas all day.”  

“I never would have imagined that it would be where it is today,” Ezagui said of her TikTok account. “It’s been a little life-changing.”

These days, Ezagui gets invited to numerous events and Jewish product launches: she’s received free clothes thanks to collaborations with local retailers; tickets to see the off-Broadway play “The Wanderers” in exchange for an ad on her account, as well as discounts at the well-known Shani Wigs store in Brooklyn. Ezagui, who collaborates with both Jewish and non-Jewish influencers, said she’s often recognized as she goes about her day-to-day life. 

Ezagui, who is Hasidic and whose four daughters range in age from 18 months to 9 years old, began her account as a way to share tips on the best ways to safely and comfortably hold a baby using woven wraps. But that all changed in late January 2022, when comedian and “The View” host Whoopi Goldberg said on air that “the Holocaust isn’t about race.” 

As the granddaughter of Holocaust survivors, Ezagui said she questioned how someone with as much of a platform as Goldberg had such a lack of understanding about the Holocaust — so she decided to speak up and create a video that debunked Goldberg’s claims.  

“I really had a long, hard think about whether I wanted to come out as being openly Jewish online because I was really scared of hatred and antisemitism because it’s so easy for people to do that online because they can just be a blank profile or screen,” Ezagui explained of why she was initially skeptical to post. “I never hide the fact that I’m Jewish, but I was not a social media personality … I share things personally but not with the world.” 

Ezagui made her first explainer video in February 2022, breaking down why the Holocaust was an attempt to eliminate the Jewish people because the Nazis viewed them as a lesser race.  “I feel like I have an obligation as a Jewish woman,” she said in the three-minute clip. “As the granddaughter of not one, but two, Holocaust survivors, I feel like my voice needs to be heard.”

“The Nazi movement wanted to eradicate Jewish people from the world. They saw us as subhuman, they saw us as inferior, something that the world needed cleansing of,” she added. “If you read the Nuremberg Laws, they refer to us as the Jewish race. They racialized us, they slapped stars on our arms, put us in concentration camps, sent us to gas chambers because we were Jewish — our whiteness didn’t save us.”   

Though the video got positive feedback from her followers, the video only received around 350 likes. But her account started attracting a large following in April 2022, when she featured her grandmother, Lilly Malnik, who discussed her memories of the Holocaust. The video, titled “Meet my Bubby,” racked up over 30,000 likes.  

In the next four months, several of Ezagui’s videos began to rack up anywhere from tens of thousands to millions of likes and views. In one particular TikTok from June 2022, Malnik discusses how she lost her menstrual cycle while in Auschwitz. The clip garnered 3.1 million likes and 23.4 million views. 

Along the way, Ezagui began producing more Judaism-focused content. Within two months of her first Jewish video, half of Ezagui’s content had become talking about the Jewishness of her day-to-day life. These days, she posts a mix of storytimes (a popular type of TikTok video in which creators recount a story about their lives), explainer videos on Orthodox customs and scenes from her days as a mom and nurse.

“It’s a lot about multitasking or it’s a lot about me just filming my everyday life,” she added, explaining how she manages to fit between one and four hours of filming each day, except on Shabbat. “You know, ‘OK, I’m making some chicken matzah ball soup. Let’s take out the camera.’” 

It’s a mixture that’s clearly working for her. Fans say that it’s Ezagui’s authenticity — her children are often yelling in the background, for example — is what sets her apart. “I like Miriam so much because I feel like she embodies the idea of an influencer staying true to themselves,” said Alyssa Cruz,19, of Toledo, Ohio. “She does not apologize for living her life a certain way, but she also handles hate and criticism with grace and respect. You can tell her what her true intentions are, and she never tries to be anyone but herself.”

“​​I like that she’s not as much of an ‘influencer’ as some other similar types of TikTok channels,” said Rachel Delman Turniansky, 57, from Baltimore. “I get that there are people who have been able to monetize their accounts, and good for them, but it’s kind of a nice break from that to see someone who isn’t doing it for that reason.”

“Miriam is a friend of mine, so it’s been fun to watch her grow,” said Shaina, a 25-year-old in Wellington, Florida, who knows Ezagui personally and did not want to share her last name for privacy reasons. “I’m also an Orthodox nurse, and I love seeing the way she runs so many different parts of her life — work, family, religion, TikTok, her own hobbies, etc. — in such a great rhythm. She doesn’t hide behind filters, and set ups. What you see is her real day to day life.”

Though Ezagui’s approach is often no-nonsense and educational, her videos are occasionally livened up with her unique blend of sarcasm and cheekiness — something her fans lovingly call “spicy Miriam.” 

“I love Miriam’s humor — it’s mom humor so it reminds me of my own mother,” said 22-year-old Los Angeles native Alexa Hirsch. “I love her sexual innuendos because they’re so lighthearted and cute! I love how she manages to maintain her family friendly persona while also normalizing discussions about personal and private aspects of Orthodox Judaism.”

When asked whether Orthodox Jews can have sex on Shabbat, Miriam responded that the practice is “actually encouraged,” then boldly calls for her husband to help her push the beds together, raising her eyebrows and smirking. 

@miriamezagui

Replying to @greysanatomyfanatic is making a baby allowed on shabbos? #babymaking #shabbos #religion #jewishtiktok #husbandwife

♬ original sound – Miriam Ezagui

As her internet fame has grown, so, too, has the amount of antisemitic comments Ezagui has received on her accounts. Perhaps not surprisingly, she has found that her posts about Judaism have received the most hate. “When people are trolling my account, I’m not afraid to call them out, but I don’t want to make it [my account] all about that,” she said. “But when I do call out, I like to do them in a tasteful way.”

For example Ezagui, in response to a comment saying “go in the oven jew,” Ezagui filmed a video in which she superimposed the comment over a video in which she says: “For thousands of years Jews have been persecuted. Great empires have tried to extinguish our flame, but we survive. We. Will. Always. Survive! Your hatred has no power over me.” 

 

Ezagui emphasized how important it is for her account to be a safe space for all people, regardless of their race, gender or religion. She consistently features content creators and also man-on-the-street videos of people of all backgrounds — in one video, she and a Muslim friend discuss why they cover their hair, and in another she discusses topics like why Purim costumes should not appropriate other cultures.

“I welcome everyone to my channel,” she said. “ I accept people as they are, I think it makes them feel comfortable.” 

“She’s all about education, and in a world filled with falsehoods and stereotypes about Jews, it’s nice to see someone actively combatting it and engaging with people’s questions,” said Olivia, a 21-year-old living in Morningside Heights who declined to provide her last name. “There are so many people in the world who have never met anyone Jewish in their lives, and to them, Jews are almost fictitious, mythical, evil creatures rather than just real people. It’s really difficult to be so visible as a Jewish person, especially an Orthodox one, yet she does it anyway, and I think that’s really brave and commendable.” 

When the busy mom isn’t on camera and or at work, she enjoys reading, experimenting in the kitchen and getting some much needed R&R at the nail salon.  

In the future, Ezagui hopes to bring the birthing classes she runs in the Orthodox community to a wider audience, or even to start a podcast. Both ideas are still in their early stages but would continue her TikTok account’s mission of education.  

“A lot of people don’t know Orthodox Jews, and there’s a lot of antisemitism surrounding Jews from a place of not, like, extreme hatred,” Ezagui said. “I’m not here to change anybody’s mind if they hate us for no reason, just to hate. But there’s a lot of people that hate Jews, just because of stereotypes that are not real or because there’s a lack of information. 

“One of the things that I hope to accomplish with my account is that people can learn from a Jewish person directly,” she added. “And that has a positive impact.”


The post With 1.6M followers, TikTok influencer Miriam Ezagui teaches the masses about her Orthodox lifestyle appeared first on Jewish Telegraphic Agency.

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Bedouin shepherds found it. A bishop sold it. An Israeli agent bought it. Now you can see it up close.

The magnificent 717-centimeter ancient Isaiah scroll on view right now at The Israel Museum, for the first time in 60 years, is drawing so many people that the museum has set strict guidelines for visitors.

To see the scroll — meaning the original, handwritten, non-facsimile, version that survived for two thousand years in jars hidden in a cave — with your own eyes, all 23 1/2 feet of it, you need to register by 8 a.m.

Once you are at the exhibit entrance, you need to wait your turn; you have to watch a film first about the incredible story of how the Isaiah scroll was found by Bedouin shepherds in a remote cave near the Dead Sea, sold to Archbishop Samuel, head of the Syrian Orthodox Monastery of St. Mark in Jerusalem, then read and evaluated by a professor whose son became Israeli military royalty, photographed by an American scholar, sent by the bishop to the U.S. for a tour of several leading universities in the hope of snaring a very high price, and then at long last, clandestinely purchased by an agent hiding that he was representing Israel from a small and seemingly innocuous ad in The Wall Street Journal. Then you have exactly 10 minutes in a temperature-controlled room with the scroll.

Visitors to the Israel Museum inspect the Isaiah Scroll. Photo by Aviya Kushner

There is something spiritual and moving about seeing this gigantic, complete, handwritten scroll that was literally hidden in a cave for millennia. What is remarkable about it, Professor Noam Mizrahi of the Hebrew University in Jerusalem explains in a video you can watch after you check the scroll out for yourself, is first of all its age.

“It is over two thousand years old,” he explains. To be precise, the scroll was written in 125 BCE. The other amazing aspect of it is its fullness — not only are all 66 chapters there, but the Hebrew is written in a full way.

What does that mean, exactly? Consider the first line, “This is the vision of Isaiah the son of Amotz,” written in the scroll as “Yishayahu ben Amotz.” You can see with your own eyes that the original scribe wrote “Yeshaya,” and that another, later, scribe, added a letter, the ayin, so that it now reads “Yishayahu” as Isaiah is pronounced in today’s Hebrew.

It offers a glimpse into ancient pronunciation, Mizrahi explained. I would add that it also offers a glimpse into editing — writers are never done.

And maybe the Jewish people are never done discussing what the vision of Isaiah is, and what it means. This particular scroll wasn’t a museum artifact in the early days.

“It was in use for at least 100 years,” Mizrahi said — you can tell from the corrections.

But back to that fullness. This is a neatly written scroll of a text so many of us recognize — timeless, the curator Hagit Maoz commented in the video, and about peace, and justice. Maybe my vision is failing, but it was hard to make out psukim, or verses, I knew by heart.

This is not because the handwriting wasn’t neat — each aleph was distinct and perfect — but because the letters are small. I found myself cheating by taking a picture with my phone and enlarging it. Then I felt guilty for wasting a bit of my precious ten minutes on technology.

My group included a woman with a seeing-eye dog. If I could barely make out the letters, what could she see?

But the scroll is not just about seeing. It is about feeling. You can feel that this text is connected to this place. It’s the feeling of being here, of being near something written thousands of years ago by hand, something ours, something whole. There is the feeling that this is where Isaiah roamed, and this is where this incredible book — this timeless piece of Jewish literature — began.

Once the ten minutes are up, visitors are ushered into another room with a copy of the Isaiah scroll enlarged, and with key verses highlighted. There was the dream of peace, I thought as I looked at individual verses — the wolf dwelling with the lamb — and then there is the reality. The other day, I heard a young guy tell a date he had done 600 days of miluim, or reserve service.

I found myself refocusing on the true story of how the Isaiah scroll made it to the public. I couldn’t get enough of the details.

From shepherds to The Wall Street Journal

When Bedouin shepherds chased a sheep sometime in early 1947, they reached challenging terrain across from the northwest rim of the Dead Sea that no one else was willing to enter.

They heard a piece of pottery in a cave crack.

Photo by Aviya Kushner

Curious, they went inside and found seven scrolls inside jars in the cave. They took them out, not knowing what they were. The museum explains that the bishop, who purchased the scrolls, consulted Eleazar Sukenik of the Hebrew University of Jerusalem, who immediately realized he was looking at an ancient Isaiah scroll and copied some sections; he told the bishop he was interested in purchasing the scrolls, both the ones in his possession and those still with the shepherds.

According to the Israel Antiquities Authority website when Sukenik learned of the scrolls’ discovery, he set out to investigate their significance. “Braving Arab-Jewish tensions, he travelled to meet the Armenian dealer at the British divided military zone of the Jerusalem border. In this clandestine meeting, the dealer held up a fragment of leather for the professor to examine. As Sukenik peered through the wire, he recognized the ancient writing.”

Incredibly, on Nov. 29, 1947, on the very same day as the United Nations vote on the Partition Plan, the historic vote which led to the establishment of Israel, Prof. Sukenik bought three of the seven scrolls.

Meanwhile, the bishop decided to get another opinion on his four scrolls, from an American scholar in Jerusalem who was the first to photograph them. By March 1948, convinced of the scrolls’ value and concerned for their safety as the War of Independence raged, the bishop had his assistant take the scrolls to a bank in Beirut, where they were held in a safe.

In Dec. 1948, the bishop headed to Beirut, picked up the scrolls, when gone to New Jersey, where he hoped to sell them.

Echoes of history

Learning of the scrolls, I couldn’t help but think of the great Yiddish poet Avrom Sutzkever and the Paper Brigade in Vilna.  As the Nazis tried to annihilate the Jewish people, great writers risked their lives to save Jewish literature and culture, to hide it for the future. It’s a repeating theme in Jewish history — the military battle and the cultural battle, continuing at the same time.

Sadly, Professor Sukenik lost a son to battle in the war.

Then the professor himself died.

But the family’s passionate connection to the Isaiah scroll was not over. The professor’s other son, Yigael Yadin, who would become both a major scholar and a military leader, was in New York in the early 1950s and happened to read a small advertisement in The Wall Street Journal offering four scrolls. He guessed that the Isaiah scrolls his father wanted had been spirited off to the United States; he wired Israel to tell the new government to find $150,000. (Here, some Jewish philanthropy helped.)

It turns out that the bishop’s representative had tried to sell — to the Library of Congress, the Walters Gallery in Baltimore, Duke University, and The University of Chicago — but all refused. He failed because Jordan claimed the scrolls belonged to it because of where they had been found, while Israel claimed they were theirs because of cultural heritage.

Yadin hired an agent to conceal that Israel was the actual buyer, and the four were purchased on July 1, 1954. On July 9, the Isaiah scroll was separated and spirited to Israel by plane, with other planes escorting it for safety.

The Israel Museum built the Shrine of the Book to house the scroll, and it was opened to the public in 1955. But in 1968, the real scroll was replaced with a very good facsimile for the scroll’s continued safety.

Now, in honor of the museum’s 60th anniversary, the real thing is on view. My advice — don’t miss it.

“A Voice from the Desert: The Great Isaiah Scroll” is on view at the Israel Museum through Oct. 3.

The post Bedouin shepherds found it. A bishop sold it. An Israeli agent bought it. Now you can see it up close. appeared first on The Forward.

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When Gloria Steinem identified as a Jew most

Gloria Steinem, the journalist and organizer who became the most recognizable face of America’s modern women’s movement, died Wednesday at her New York City home. She was 92.

For more than half a century, Steinem pushed American women to imagine lives beyond the limits society had set for them. She co-founded Ms. magazine, helped establish the National Women’s Political Caucus and turned phrases like “sexual harassment” from unnamed experiences into subjects of national debate.

Steinem was the daughter of a Jewish father, Leo Steinem, and a Protestant mother, Ruth Nuneviller. She was raised without much religion and generally described herself as secular, but she was unequivocal about where she stood when Jews were targeted: “Never in my life have I identified as a Christian,” she said, “but wherever there is antisemitism, I identify as a Jew.”

Her mother taught her to value her Jewish roots. Steinem told the Forward in 2015 that her father rarely discussed his heritage; it was her non-Jewish mother who presented Judaism to her as something positive — “She also told me Jewish men made better husbands” — and taught her about her paternal grandmother.

That grandmother was a feminist pioneer in her own right. Pauline Steinem, who kept kosher, was an educator, suffragist, delegate to the 1908 International Council of Women and the first woman elected to Toledo’s school board — and during the Nazi’s rise in the mid-1930s, she worked to rescue members of her family from Europe.

A feminist Seder became her strongest connection to Jewish ritual. Steinem participated for decades in an annual women’s Seder, calling it the first spiritually centered experience of her feminist life. What drew her to Judaism, she said, wasn’t the law — it was “the mystical part, the Kabbalah, the Shechinah.

She recognized how antisemitism and misogyny fed each other. In her memoir, Steinem recalled a cabdriver telling her that feminism was a Jewish plot to destroy the Christian family. Her response to such hatred was not to distance herself from Jews, but to identify with them more strongly.

That identification outlasted her. Gloria and her sister, Susanne, donated a catalog of jewelry seized from Nazi victims to the U.S. Holocaust Memorial Museum — in honor of their grandmother.

Steinem continued writing and advocating for equality into her 90s. Her final book, An Unexpected Life, is scheduled to publish later this month.

 

The post When Gloria Steinem identified as a Jew most appeared first on The Forward.

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UK to ‘reset policy’ on West Bank settlements, Miliband tells parliament

(JTA) — The new British government plans to announce in the coming weeks a comprehensive package of economic sanctions and other measures designed to prevent the Israeli expansion of West Bank settlements.

Overall the U.K. needs “a comprehensive reset of our policy” when it comes to the West Bank, British Foreign Secretary Ed Miliband told the House of Commons on Tuesday. He spoke during his first question and answer session with lawmakers since he and the government he represents were sworn into office in July.

Miliband added that the new measures would include a ban on goods produced in the settlements and targeted sanctions on British institutions and individuals.

“We are looking, indeed, at our wider economic relationship with the occupied territories, and the different tools we have to tackle it,” Miliband explained. “We do not want British companies financing, constructing, or advertising new settlements. The work we are now undertaking is how we can stop that.”

Israel’s Foreign Minister Gideon Sa’ar warned Tuesday that if the U.K. acted against his country, the Jewish state would take retaliatory steps against Great Britain.

“We are prepared and I hope they will not make the mistake of doing this. If they do, there will be a reaction,” Sa’ar said in a podcast interview with the Hebrew news website Ynet.

Tensions between Israel and the U.K. have been escalating in light of Israeli military actions in Gaza and the West Bank following the Hamas-led October 7, 2023 attack.

The U.K.’s decision under the last government to recognize Palestinian statehood in 2025 inflamed the situation, which is expected to get worse should Prime Minister Benjamin Netanyahu win the October 27 election in Israel.

Any government that Netanyahu forms is expected to be right-wing and to continue the policies of the existing government, just as the U.K. under Miliband and the new Labour prime minister, Andy Burnham, are more willing than their predecessors to go head-to-head with Israel on the issue

Miliband already floated the idea of targeted sanctions after Israel’s  Lands Authority opened bids for 1,234 homes in the largely underdeveloped E1 section of the West Bank settlement of Ma’aleh Adumim in August, a move that he said would undermine any two-state solution to the Israel-Palestinian conflict.

Miliband went further on Tuesday when fielding a number of questions from lawmakers frustrated about the lack of U.K. response to Israeli actions in the West Bank, such as terror activity by Israelis against Palestinian civilians and continued settler building. This includes the opening of E1 bids last month.

The foreign secretary explained that his words reflected the policies Burnham had considered even before he entered Downing Street in July, such as a ban on trade for goods produced in the settlements. “We are obviously working across government and with our allies on these measures,” Miliband said.

Israel has said that it has a right to build settler homes in Area C of the West Bank, which is under Israeli military and civilian control and where all the settlements are located. Under the Oslo Accords, the West Bank was divided into three areas, with sections A and B, under the auspices of the Palestinian Authority.

The International Court of Justice in 2024 issued an advisory opinion explaining that such construction in Area C is illegal, affirming a long-held stance of the U.N. and many nations, including the U.K.

Concern has been particularly high with regard to the E1 project, which would add 3,400 homes to the municipal boundaries of the city of Ma’aleh Adumim by building on an underdeveloped hilltop. The Palestinian Authority and the international community, including past U.S. administrations, have warned that the project would block contiguous Palestinian development in that area and thus make a Palestinian state untenable.

Miliband referenced that viewpoint when speaking to the House of Commons on Tuesday, explaining that E1 development had long been considered a “red line,” because the project “cuts through the heart of the West Bank and risks making a Palestinian state unviable.”

He affirmed the U.K.’s commitment to a two-state resolution, explaining that his government would not stand idly by while that vision was being destroyed by Israeli actions on the ground in the West Bank.

In a harshly worded attack on the U.K. and Miliband in August, Sa’ar on X warned that UK’s statements on Israel were fueling antisemitism in Great Britain and emphasized that the Jewish people had a right to build anywhere in their ancestral homeland.

This article originally appeared on JTA.org.

The post UK to ‘reset policy’ on West Bank settlements, Miliband tells parliament appeared first on The Forward.

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