Features
Memories of Folklorama from a former Miss Judaea (1972): Marla Guberman

By MARLA BERCHARD (née GUBERMAN)
In August 1972, I was three months shy of my eighteenth birthday when I was selected by a panel to be the female representative of Folklorama’s Jewish Pavilion, Shalom Square. Folklorama was still in its infancy, just a few years since its inception, and my official title was “Miss Judaea.” It was a time I will always cherish.
At age 32, a dynamic lady by the name of Gail Stapon co-founded Folklorama. Gail was the “den mother” to all the Folklorama representatives, coordinator of our events, and our etiquette coach. She passed away in 2015, and a tribute to her interesting life is in the Winnipeg Free Press Passages section. Of personal interest, her husband Norm, who just passed this summer, a.k.a. “Stormin’ Norman”, at one time, played for the Winnipeg Blue Bombers. Here are a few of the highlights of my recollections:
As ”Miss Judaea,” I entered a pageant competition, with the winner being crowned “Miss Folklorama.” While not really my thing – and even though I did not win the title, I was one of the top three runners up! I’m guessing that was a little bit of an ego boost!
Each pavilion had its own mayor, and our mayor was a lovely lady, by the name of Freda Fineman. Freda and I, along with each of the other girls and their mayor,s had a “coming out” at Winnipeg’s City Hall, where we were introduced by the then-Mayor, Steven Juba. That was the first official kickoff to the events!
A parade followed, which began at Winnipeg International Airport. Each girl was assigned to a fancy convertible, and as we sat on the back of the folded down roofs, wearing our pavilion costumes, we smiled and waved to the spectators lining the streets who came out to support us, while the parade proceeded all the way down Portage Avenue. I think I mastered the art of “the wave” after that procession!
Later that evening, the girls had a formal introduction on a stage outside the Centennial Concert Hall. We each had our own “walk through” where we were asked to introduce ourselves and say a greeting in our country’s language. In consultation with my late Uncle, Zion Bendel, z”l, who at one time was Principal of the Rosh Pina Hebrew School – and my first Hebrew school teacher, we composed my greeting, which I committed to memory. When my turn came to walk across the stage and recite, I was so nervous I completely forgot what I had memorized, and all I could stammer was “Shalom!” It was an embarrassing moment!
The horse races at Assiniboia Downs were next. We were allowed to invite a plus one. Since I wasn’t seeing anyone special at that time, my date was my brother, Brian Guberman. Now, that is a whole other story, sadly, as Brian went missing in 1974, never to be seen again. But he was a charming date, nevertheless, and admiring eyes were upon him at the racetrack. I think we placed and won a small bet that evening! I’m sure there are many Winnipeggers who may fondly remember Brian for his many performances, including playing “Perchik” from “Fiddler on the Roof” at Rainbow Stage, the Hollow Mug and more. I have made a website about him and am still searching for him after all these years, looking for any clues regarding his disappearance.
The pageant included the obligatory swimsuit competition, under the guise of a pool party at the Elmwood waterfront property of one of the judges: Bill someone, a local politician, whose last name I do not recall. Most girls dared not get wet, especially their hair, lest it spoil their appearance, but not me! Never one to miss an opportunity for a good swim, I and Miss Russia had a great time getting fully soaked, hair and all!
Our pavilion, Shalom Square, was at the old YMHA building on Hargrave Street. Although competing for the crown involved the usual components, another important criterion was how well we demonstrated knowledge of our culture and traditions. I was happy to share our customs and foods with the public and visiting dignitaries, including Mayor Steven Juba, and the then reigning Miss Canada, 1972, Donna Sawicky. Both of my parents, Lil and Wally Guberman, (z”l , Dad only, as Mom is still alive and very well at almost 102), were also volunteers at the pavilion. The Chai Dancers performed, as well as others whom I do not recall. I believe the emcee of the show was Lyle Smordin, who was a well-known local announcer at the time. The girls were given one night off from our hosting duties to visit other pavilions, which was a lot of fun!
The crowning of Miss Folklorama took place on the main stage at the Centennial Concert Hall at the end of Folklorama’s two week run. Miss Latvia took the crown. Friendships were forged amongst us girls, and post events, coffees and connections lasted for a while. Miss Korea and I had a special friendship and we stayed in touch.
I’m not sure exactly when the shift from being a solo female hostess to having male and female ambassadors occurred, as in the years shortly after, I left the city for travels to Israel and other places. I married my sweetheart in 1978, Henry Berchard, son of Holocaust survivors, Sam and Eva Berchard, z”l, and after the birth of our three daughters, we moved to Victoria in 1992. I regret I have not attended another Folklorama since, although it is on my bucket list!
I still have the dress and headpiece I designed and wore as my interpretation of an Israeli dress. I tried it on, and fifty-one years later it still fits! The trim was crocheted by my Baba, Annie Rose, (whose story I wrote in the Jewish Foundation’s Endowment Book of Life, and which was dramatized by Kayla Gordon and her actors at the Foundation’s fiftieth anniversary gala), and which was sewn by my neighbor, Stefania Karpa.
It was a wonderful experience for me, the memories mostly still as fresh as the day they were lived. Mom supplied me with a few photos from her album, featuring Mayor Juba, Freda Fineman, Lyle Smordin, Miss Canada 1972, and me, too. It’s a good diversion to reminisce about the past, to get away from other more serious issues of the day, to think about a time that was sweet, carefree, and a much younger version of myself!

Features
I Speak “Jew”

By MARK E. PAULL I grew up in Montreal. Born in 1956. Anglo by birth, sure. But that never quite fit. I don’t speak “Anglo” the way they mean it. My real language is Jew.
And I don’t mean Hebrew or Yiddish. I mean the language of reading the room before you enter it. The code-switching, shame-dodging, laugh-first-so-they-don’t-pounce dialect we pick up early. It’s a language built on side-eyes and timing and ten generations of tension.
I speak French—enough to make myself understood. Enough to charm a dinner table, crack a joke, get someone’s uncle to nod. I’m not fluent, but I’m fast. Doesn’t matter. In Quebec, language isn’t grammar—it’s inheritance. It’s who your grandfather cursed out in a hardware store.
To the Francophones, I’ll never be one of them. My accent betrays me before I say a word. I’m just an Anglo. And not even that, really. Because when the lens tightens, when they look closely, I’m just un Juif. Just a Jew.
And to the Anglos? Same thing. I can wear the suit, speak the Queen’s English, order the wine properly—still a Jew. Even in rooms where I “pass,” I don’t belong. I’m not invited in to be myself. I’m invited in to behave. To be safe. To not say the thing that makes the air stiff.
We’re the only people still called by our religion. No one says “Orthodox” for a Greek. No one says “Vatican” for an Italian. No one calls a Black man “Baptist” before they see his face. But “Jew”? That sticks. That’s the label. Before passport. Before language. Before hello.
I’ve mostly made peace with that. But there’s still this ache—knowing you can live your whole life in a place and never really be from there.
Let me tell you a story.
We had this block party once—the folding-table, paper-plate kind. Kids zipping by on scooters. Music low. Everyone asked to bring something from “your culture.”
The Greek guy brought lemon potatoes and lamb—felt like it came with a side of Byzantine history. The Italians brought two lasagnas—meat and veggie—with basil placed like confetti. The Vietnamese couple brought shrimp rolls that vanished before they hit the table. Even the German guy—built like a fridge—brought bratwurst and a six-pack with gothic lettering.
And then us.
My partner made Moroccan fish. Her grandmother’s recipe. Red with tomatoes, garlic, cumin. Studded with olives and preserved lemon. I brought a bottle of white wine. Dry. Crisp. From the Golan Heights. Not Manischewitz. Not even close.
We laid it out. Someone leaned over: “Moroccan? But I thought you were Jewish.”
We smiled. “We are.”
Then: “So… where’s the brisket? Isn’t Jewish wine supposed to be sweet?”
That’s when it hits you. No matter how long you’ve lived here, how many snowstorms you’ve shoveled through, you’re still explaining yourself. Still translating your presence.
Because they don’t know. They don’t know Jews came from everywhere. That “Jewish” isn’t one dish—it’s a whole map. That we had Jews in Morocco before there was even a France. That some of us grew up on kreplach, some on kefta. That some of our mothers sang in Yiddish, others in Arabic, and some in both—depending on who was knocking.
They don’t know. And worse—they don’t ask.
And that’s the part that gets you. Not the slurs. Not the graffiti. Not even the occasional muttered cliché. It’s the blankness. The shrug. The image they already have of you that’s built out of dreidels and sitcoms.
“Jewish” as nostalgic. As novelty. Something they saw once on a bagel.
Sometimes, when those questions come, I float. One version of me walks out. Another turns into a mouse. One turns into a Frisbee. Just gone. Not mad. Just tired.
Because being a Jew isn’t cute. It’s not nostalgic.
It’s ancient.
Before Montreal.
Before France.
Before Poland. Before Spain.
Before pogroms.
Before ghettos.
Before Hitler.
Before even the word Europe.
We were there.
Go back to the 5th century. 2nd century.
Go back to Jesus—our kid, by the way.
Go further—Babylon. Persia.
Keep going—Temple. Exile. Wandering.
And still, after all that, I’m at a table in Quebec explaining why our fish has cumin in it.
It’s almost funny. If it didn’t wear you down a little.
I’m not looking for pity. This isn’t a complaint.
I’m proud. I know what I carry. I walk into any room with five thousand years behind me. I come from people who kept the lights on through every kind of darkness—and laughed through it, too.
But sometimes, I just wish I didn’t have to explain so much.
All I want is to put down my dish…
…and hear someone say:
“That smells amazing. Tell me the story.”
That’s all.
Mark E. Paull, C.A.C. is a Certified ADHD Coach – IPHM, CMA, IIC&M, CPD Certified
Writer | Lived-Experience Advocate | Type 1 Diabetic since 1967
He has been published in:
The New York Times, The Globe and Mail, Folklife Magazine, Times of Israel, CHADD’s Attention Magazine, The Good Men Project
Features
At 104, Besse Gurevich last original resident of Shaftesbury Park Retirement Residence

By MYRON LOVE At 104, Besse Gurevich is the last of the original residents of Shaftesbury Park Retirement Residence. She may also be the oldest member of our Jewish community.
Although her vision and her hearing have diminished considerably, her mind and memory are still intact. A few weeks back, this writer sat down with her in her suite as she recalled a life filled with highs and lows and her many contributions to her community, both in Winnipeg and Fort William before that.
The daughter of Jack and Rebecca Avit, her life’s journey began in 1921 in a home on Carlton Street near Ellice Avenue, near her father’s furniture store. He later operated a cap factory.
When she was ten, the family – she had two brothers and a sister – moved to Manitoba Avenue in the old North End. “My father had put a deposit down on a house on Scotia,” she recalls. “But my parents didn’t feel that the neighbourhood was Jewish enough.”
Her schooling included Peretz School and, like so many of her generation, St. John’s Tech (as it was known back then.) “I was actually supposed to be going to Isaac Newton for high school,” she says. We were living on the wrong side of the tracks for St. John’s. After one day at Isaac Newton, I found a way to transfer to St. John’s.”
In 1940, 19-year-old Bessie Avit married Jack Gurevich, a young man from Fort William. The wedding was marred though, by the sudden, untimely passing of her father.
Following the wedding, Besse moved with her new husband to Fort William where Jack Gurevich worked in retail clothing sales. “We lived in Fort William for 20 years,” she says. “Our three children (Judy, Richard and Howard) were born there.”
She recalls that there were about 200 Jewish families – including her sister and one of her brothers for some years – in town, during the time she lived there. “We were very well known in the community,” she recalls. “I was involved in everything.”
Her community activism continued after the family’s return to her home town. While Jack went to work as a salesman for Western Glove Works, Besse became an indefatigable community volunteer. At one time or another, she served as vice-president of ORT, Hadassah and National Council of Jewish Women in Winnipeg. She was also a long time B’nai Brith member.
In the business world, the highlight of her career was the building of Linden Woods. “I became involved in real estate development for a time,” she recalls. “I was hired by Genstar to develop Linden Woods. The company estimated that it would take about 20 years to complete. I got it done in two.”
She also taught hair dressing for a while. “I worked with many young Jewish brides,” she says.
Recent years have not been kind to Besse Gurevich. Her beloved husband, Jack, died in 2016 – after almost 65 years of marriage. Older son, Richard, passed away in Vancouver in 2018 and, most recently –six months ago – younger son, Howard, followed. She notes that there were 200 mourners at Howard’s funeral.
(Howard Gurevich was in marketing for many years before turning his talents to the art world. In recent years, he was best known for Gurevich Fine Art in the Exchange District and his support of local artists.)
Besse Gurevich celebrated her 100th birthday – which took place at the height of the Covid shutdown – quietly.
While she used to enjoy reading. she is unable to do so any more. She can still listen to television.
And while she has few family members to visit her any more, she does have a group of friends interesting enough from the local theatre scene. For many years, she was a close friend of the late Doreen Brownstone, one of the leading figures in theatre in Winnipeg for more than half a century. Besse became part of the group that would visit Doreen every week and, since Doreen passed on three years ago, the members of the group have continued to visit Besse on a weekly basis.
Features
Winnipeg author’s first novel gripping tale of romance, action and intrigue, set in 15th century Spain and Morocco

By MYRON LOVE “The Chronos of Andalucia”, a novel just released by first-time author Merom Toledano, is a historical romance set in late 15th century Spain and Morocco, filled with passion, action, intrigue, unexpected twists and turns – and, of course, with the requirement of any medieval story – a quest.
The easy-to-read, 190 page book follows the adventures of Catalina, a young woman living by her wits on the streets of Granada in the year 1487, (just after the Christian armies of Ferdinand and Isabella had recaptured all of Spain from the Moors) – while trying to evade the agents of the Inquisition, who had murdered her Jewish mother and Christian father 10 years earlier. She was left with an insatiable desire to learn about astronomy, along with a mysterious map and an astrolabe (an instrument formerly used to make astronomical measurements) – the importance of which will only be unveiled if she can get to the city of Tangier in Morocco.
Early on, there is a reference to Abraham Zacuto, a prominent Spanish rabbi famed for his knowledge of astronomy and astrology.
The action begins when she has a casual interaction with a former Spanish soldier, Diego. When the forces of the Inquisition approach, she flees with the soldier – who is also her love interest – and who helps her to escape. They turn for help to a childhood friend of Catalina’s – Roberta, a nun, who helps them on their perilous journey to Tangier – a journey that includes being captured by pirates, surviving a shipwreck, being separated for a long period of time and, of course, finding each other again and realizing the success of their joint quest.
In his writing, the author paints vivid word pictures of the different characters and beautifully invokes the colour, sights, sounds and scents of the time and the places.
What I found truly remarkable about the writing of “The Chronos of Andalucia” is that English is not Merom Toledano’s first language. The Israeli-born author – he grew up near Haifa – came to Winnipeg with his young family just eight years ago.
“I have had this book in mind for several years now,” says the satellite engineer whose working career takes him to many different parts of the world.
He notes that he has always felt a connection to Spain, Spanish music and literature – a reflection of his family’s modern origins in that country. His great-grandparents, he relates, lived in Toledo – hence the family name, Toledano. His parents lived in Meknes in Morocco while his father attended university in Tangier before making aliyah.
Toledano just published “The Chronos of Andalucia” in April on Amazon. He reports that the book – which is available here at McNally Robinson – has been selling well –close to 100 copies – with orders coming from a bookstore chain in England, a bookstore in Denmark, and one in Italy.
“I have had between 30 and 40 positive reviews so far,” he reports.
Toledano adds that he envisages “The Chronos of Andalucia” to be the first in a series – a la the writer Danielle Steele. He is already working on a sequel – which is hinted at the end of “The Chronos” and, he reports, he is establishing his own independent publishing operation.