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For Adam Rubin, success was secondary to maintaining roots in Canada – and reconnecting with old friends during Covid

Adam Rubin

By GERRY POSNER Could you predict an Adam Rubin? Not likely. If you asked him, he would have said not at all. But Adam, the youngest child of Chuck and Naida Rubin (neither of whom is exactly unknown to many readers of the JP&N) has carved out a path which is truly remarkable in many ways.

The grandson of Sam Rubin, a farmer from near Fort William, Ontario (as it was then called), Adam was what he calls a Ramah School dropout after Grade 1. He did, however, manage to complete Laidlaw Elementary School and later was one of a handful of Jewish boys at St. Paul’s High School. He was active in Kadima and BBYO and also was a camper at BB Kenora.

Then, in a an unusual step at that time, he left Winnipeg and headed east to study Economics and Political Science at McGill, living with two close friends form Winnipeg: Eric Corne and Jon Pesochin. Following graduation, Rubin headed to the University of Ottawa for an MBA. His roommate was another Winnipegger, Matt Golden. There is a theme here which Adam is quick to stress. He says, “I am still very close with Matt, Phil, Eric and Jon to this day (Phil being Phil Haid). One of the things I treasure most about Winnipeg is the lifelong friendships that have been nurtured by that city. In fact, as I am now middle aged, I look back with tremendous fondness and admiration for the strength of community Winnipeg has. It’s one I have not seen replicated.”

The education of Adam Rubin then expanded to include law school at the University of Calgary. Rubin thus had the package of business and law, on top of which he also completed the Advanced Leadership Programme at Harvard Business School. Upon graduation from law school, he entered the work force during the dot.com boom – followed by its bust. Rubin joined a boutique law firm specializing in corporate finance and securities law in Calgary where he was responsible for taking companies into the public domain. As Rubin reflects, “I took many of those high- flyers from the cradle to orbit – and then to the grave, in three or four years.” Ultimately, Rubin wanted to develop his business side and in particular to build businesses and foster their growth. He joined a top energy company at the time – Nexen, a Calgary based corporation with a global presence. As Rubin notes, however, the “oil patch was a strange place for a Jewish boy from Winnipeg.”

In 2007 Adam took what was supposed to be a two-year assignment in Dallas to help run Nexen’s US operations, so off he went with his former wife and four-year-old daughter, Sam. Two years turned into five years and, even with his success at Nexen, Adam had an opportunity in 2012 to join Venari Resources LLC, a private equity funded offshore exploration company in Dallas. Adam served as Senior Vice-President, General Counsel and Secretary for Venari. He and a few of his colleagues were responsible, among many other duties, for helping to raise $2.4 billion from leading private equity firms. Adam was a founding member of the largest private equity- backed start up in the oil and gas sector at the time. You could say Adam had come a long way from his grandfather Sam Rubin’s farming career, but they likely had the same work ethic. The business took off like a rocket ship, Adam states, but it also fell back to earth and, in 2019, the company’s assets were sold.

And so, in 2020 (just before the pandemic hit), Adam Rubin was unemployed for the first time in his life. Rubin was delighted to be in that position. He had what he calls “catching up time” with his buddies. Adam also did what many other parents were forced to do – he became a teacher to his son, as in Grade 3 science, geography and social studies. Adam describes that as a special time for him, also noting that time included tasting defeat in a 100 yard dash with his now 17-year-old daughter Samantha (named for his grandfather, Sam Rubin).

The big thing that was very special for Adam during Covid was reconnecting with his old friends as they all hit 50. The group – which included Avi Gesser, Matt Golden, Phil Haid, my son Ari Posner, Cory Pollock, Jason Klapman, Danny Stoller, also two guys from Saskatchewan and Alberta – Terry Levitt and Rob Eichelson, would meet online. The “prairie boys”, as they referred to themselves, tried to help each other navigate the new normal. They became coaches, mentors, cheerleaders and even entertainers for one another. They created a contest with each other to name that tune, with music provided by Ari.
And, what this all says to Adam is “It reminds me and affirms the great character of Winnipeg. Good people come out of that town. … Honestly, I think the best asset I have is having had the opportunity to be raised in Winnipeg. It’s the foundation for what makes our group who we are.”

Today, Adam is back in action working as General Counsel with another private equity portfolio company, owned by the Blackstone Group. This company is one of the largest manufacturers of highly engineered structures for the telecom and utility industries in the United States. He still makes every effort to return to Winnipeg to see his family, either in the city or at the family cottage at Matlock. He is thrilled that his oldest child, Sam, is a first year student in the Faculty of Arts at Western University. What he delights in most is watching his child come to realize the benefits of being in Canada.

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Features

The Magic of DNA

By GERRY POSNER This is my story, but it just as easily could have been yours. Even at my older age, a new relative popped into the family. This was unexpected to me and the whole family and indeed the new family member as well.

Put the blame on or credit to DNA. What transpired I suspect is happening all over the world these days. That is, there is now a new first cousin in the family. Call her KBP. It seems that KBP took a test through ancestry.com not that long ago, just as I had done years ago. When you take the test, you end up receiving messages from Ancestry from time to time identifying people who have similar genetic markers to you, some closer than others. I have looked at these messages and have identified people I know to be my cousins just from the initials. However, most of the initials listed are completely unknown to me. These lists of relatives go on for pages and pages. I struggle with the value of trying to reach these distant relatives because, even if I can connect with any of them, no one can figure out just how we are related. What would we even talk about should we ever meet? Often, I just ignore the lists as there seem to be too many names to contemplate a possible contact.

As it turned out, KBP also took the same test with the same company, ancestry.com. But she also failed to notice a connection between her and anyone else. This story would have ended there but for the intervention of another cousin who also had taken the DNA spit test with Ancestry. This cousin spotted the relationship and alerted me. Once that occurred, we established a connection and then the rest of this story developed.

What took place some almost seventy years ago was the cause of this new relationship. Recall ( and this is particularly relevant to young readers) the decade of the 1950s was an era when abortion, though present, was in back lanes or in the shadows. Most of the time a child born out of wedlock was put up for adoption. In this case, an uncle and his then non-Jewish partner elected to put the child up for adoption and she was adopted into a family located in Alberta where she grew up. That would have been the end of the story – but for DNA.

My new cousin was ecstatic to find out about the whole new family she was now a part of and whose history was now hers. Even though she is now a Mormon, she was eager to explore her Jewish origins and indeed even came with me and my wife to synagogue at the Beth Tzedec Synagogue in Calgary not that long ago. She had much in common with the family. Most of all, she was so happy to delve into a past previously unknown. On the other hand, her birth mother, still alive at 93, rejected meeting her daughter from so long ago. KBP respects that view and has made peace with just her new association with Dad’s family.

Of course, what made this secret such a well kept secret for so long is that the uncle died young and never told anyone. Who then could have known? The truth is out and I, for one, am glad it is now out there. Not everyone in my family agrees with me, but the main protagonist in this tale, KBP, was supportive of my writing this article. Of course, the real test now is to see if and how this new relationship with KBP unfolds, if at all.

As I said in the beginning, this is not an isolated story. You can bet there are hundreds, maybe thousands of such stories out there waiting to be unearthed and told. It is all about DNA.

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Features

Kevin Leach and the Sabre Training Advisory Group: Providing training assistance to the Ukrainian military

Kevin Leach, founder of Sabre Advisory Assistance, in Ukraine

By MARTIN ZEILIG As a private citizen, Kevin Leach is following the example of the Government of Canada by providing much needed assistance to our democratic ally, Ukraine, in its fight against the unprovoked war of aggression launched by Russia on February 24, 2022.
Mr. Leach, who grew up in Palgrave, Ontario and lived in Toronto before moving to Ukraine, is the founder of the Sabre Training Advisory Group, a not-for-profit organization geared towards providing training assistance Ukraine’s military. He is a 10-year veteran of the Canadian Armed Forces, and served as an OSCE ceasefire observer in Ukraine from 2018 until the full-scale invasion in February 2022.
He founded the STAG in November 2022.
“Since the beginning of 2022, Canada has committed $4 billion in military assistance to Ukraine,” says the Government of Canada website.
“This funding will allow Canada to deliver military assistance to Ukraine through to 2029. We deeply admire the bravery and courage of Ukrainians who are fighting to defend their independence and freedom, and we will continue to work closely with our Allies and partners to help Ukraine defend its sovereignty and security Canada and Ukraine are close partners with a long-standing defence relationship.”

Ukrainian military personnel at a training session in Ukraine


As well, Operation (Op) UNIFIER, the Canadian Armed Forces (CAF) military training and capacity building mission in Ukraine, “was launched in 2015 at the request of the Ukrainian government,” and in 2023, was expanded and extended until March 2026.
“Since the start of Op UNIFIER, the CAF has trained approximately 41,000 Ukrainian military and security personnel in battlefield tactics and advanced military skills,” says the online information.

Ukrainian military personnel with a member of Sabre Training Advisory Group


“As the mission progressed, much of the direct training undertaken by CAF members transitioned to members of the Armed Forces of Ukraine, with Canadians acting as advisors and mentors as well as assisting in the development of courses.”
“Ukraine’s fight is a fight for international law, for the United Nations Charter, and for innocent civilians, including children, who deserve to live in peace,” Prime Minister Justin Trudeau says on his website.
Besides military aid and training, Canada has also provided significant economic support, and humanitarian assistance to Ukraine, and has welcomed tens of thousands Ukrainian refugees fleeing the war into our country.

A Canadian instructor training Ukrainian military personnel
in battlefield first aid techniques-1


Mr. Leach, who is a frequent guest on the Mriya Report, a 24/7 site on X that provides in-depth information on the war, agreed to an email interview with this reporter.
Q: What was your motivation in forming STAG?
KL: Sabre is a professional military training non-profit. Our aim is to give Ukrainian defenders the skills to come home alive. We are building the capacity for Ukraine to defend itself against Russian aggression.
Sabre Training Advisory Group grew out of the frustrations its founding members had with the chaotic and unprofessional way that many foreign instructors were attempting to train Ukrainian soldiers in the NATO and Allied style of warfare.
Q: Who else works with you in the STAG?

KL: We have a team of volunteers from all over the world. They are former soldiers from Canada, the US, UK, and even Australia, plus our local Ukrainian volunteers. Our executive staff, besides myself, are two former officers from the British Army and US Marine Corps, respectively.

Q: Do you work closely with the Government of Ukraine or Ukraine’s military and/or the Canadian Armed Forces?

KL: We don’t work closely at this time with any civilian government, but we have an official partnership with the 4th Rapid Reaction Brigade “Rubizh”. As we’re still a relatively small organization, we don’t warrant much attention from governments.

Q: What else that you would like the public to know about your work?

KL: Training inside of Ukraine is vital. It is far more efficient than moving large numbers of Ukrainian troops around Europe, and being here puts us closer to the action, and allows us to adjust faster to lessons learned on the battlefield. We also need support! It is hard to fund a program like ours, as it’s quite unique. Typically the role we are filling would be performed by private military contractors, which are illegal in Ukraine and carry severe political risk due to public perception of these companies.

We set out to establish a high standard, using proper training techniques and taking a systematic approach to instruction. In just a few short months we were able to secure a high-quality training area, and a team of excellent instructors who draw on decades of collected military experience. We have successfully trained over 3000 Ukrainian warriors and medics, equipping them with essential skills and knowledge to excel on the battlefield. Our track record of tangible results demonstrates our commitment to the mission and the decisive impact on Ukrainian defenders.

For further information, visit the STAG website: www.sabretag.org

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Features

Exploring 8 Innovative New Services in In-Home Care

In-home care has evolved significantly in recent years, driven by advancements in technology, changing demographics, and an increased focus on personalized care. These innovative services are transforming the way support is delivered, enhancing the quality of life for seniors and individuals with disabilities. Here are some of the most exciting and groundbreaking innovations that families can depend on when it comes to their space and the best practices to ensure comfort and safety.

Telehealth and Telemedicine

Telehealth and telemedicine have revolutionized health care by providing remote access to services. Through video consultations, seniors and caregivers can communicate with doctors, nurses, and specialists without leaving their homes. This reduces the need for frequent visits to health facilities, which can be challenging for those with mobility issues. Telehealth also enables continuous monitoring of chronic conditions, allowing providers to adjust treatments promptly and prevent complications.

Remote Monitoring and Wearable Devices

Wearable devices and remote monitoring systems are becoming essential tools. These devices can track vital signs such as heart rate, blood pressure, and oxygen levels, providing real-time data to caregivers and health professionals. Advanced systems can detect falls, monitor medication adherence, and even predict health issues before they become severe. This proactive approach allows for timely interventions, improving outcomes and enhancing the safety of in-home recipients.

Virtual Companionship and Social Engagement

Loneliness and social isolation are significant concerns for seniors living at home. Virtual companionship services, such as those provided by robots or virtual assistants, offer interaction and engagement to mitigate these issues. These technologies can remind individuals to take their medications, guide them through exercises, and provide cognitive stimulation through games and conversations. Additionally, platforms that facilitate virtual social gatherings and activities help seniors stay connected with family and friends, promoting mental and emotional well-being.

Personalized Care Plans and Artificial Intelligence

Artificial intelligence (AI) is playing a crucial role in developing personalized plans. AI algorithms can analyze data from various sources, including health records, lifestyle habits, and genetic information, to create customized strategies. These plans are tailored to the unique needs and preferences of each individual, ensuring they receive the most appropriate and effective solutions. AI can also assist caregivers by predicting potential health issues and suggesting preventive measures, thereby enhancing the overall quality of support.

Smart Home Technology

Smart technology is making it easier for seniors to live independently. Voice-activated assistants like Amazon’s Alexa and Google Home can control lights, thermostats, and appliances, reducing the physical effort required for daily tasks. Smart systems can also include sensors that detect movement, alerting caregivers if there is unusual activity or inactivity. This technology not only improves safety but also provides peace of mind for both the recipients and their families.

On-Demand and Flexible Care Services

The gig economy has introduced on-demand services to the in-home care industry. Platforms like Honor and CareLinx allow families to find and hire support quickly, providing flexibility and convenience. These services offer a wide range of options, from a few hours of assistance to round-the-clock support, accommodating the varying needs of individuals. The ability to schedule help on short notice ensures that support is available when it’s needed most. This includes teams like the one at Parners for Home Care; more on their services and support options can be found on their website: https://partnersforhomecare.ca/

Integrative Health and Wellness Programs

Holistic approaches to health and wellness are gaining traction – and for good reason. Integrative health programs combine traditional medical care with complementary therapies such as yoga, meditation, nutrition counseling, and physical therapy. These programs focus on the overall well-being of the individual, addressing physical, mental, and emotional health. As a result of promoting a balanced and healthy lifestyle, integrative health services can enhance the quality of life and prevent the onset of chronic conditions.

Enhanced Training and Support for Caregivers

Innovative training programs for caregivers are crucial in improving the quality of in-home care. Virtual reality (VR) and augmented reality (AR) technologies provide immersive training experiences, allowing support workers to practice and develop their skills in realistic scenarios. Additionally, online platforms offer ongoing education and support, helping individuals stay updated on best practices and new developments in the field. Enhanced training ensures that everyone is well-prepared to meet the diverse needs of their clients.

The Future of In-Home Care Services

The way we grow and age in comfort is rapidly changing, thanks to these innovative services and technologies. Telehealth, remote monitoring, virtual companionship, AI-driven plans, smart technology, on-demand services, integrative health programs, and enhanced training are all contributing to more personalized, efficient, and effective support. As these innovations continue to evolve, they hold the promise of significantly improving the lives of those who rely on in-home care, allowing them to age gracefully and independently in the comfort of their own spaces.

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