Features
The Zylbermans look back on 25 years of having come to Winnipeg from Argentina
By BERNIE BELLAN While there has been a large influx of Jewish immigrants into Winnipeg over the past 25 years, perhaps one of the most interesting stories of how one family made the decision to come here is the Zylberman family’s – when one learns how much their decision to come here was totally a matter of chance.
Mauricio and Marta Zylberman, along with their three children: Ariel, Leandro, and Melina, arrived here in 1997 – during one of the worst snow storms in Winnipeg history, and just in time for what became the “flood of the century.”
But how the Zylbermans ended up in Canada – and a city about which they knew almost nothing at the time, is quite a fascinating tale. Although their decision to come here was taken somewhat arbitrarily, the Zylbermans quickly established strong roots in the community and have been deeply involved not only in Jewish life, but many other aspects of life in Winnipeg as well.
The story begins with a turbulent period in Argentina’s history, when the economy was cratering and Argentina was about to enter into a period that is now referred to as the “Argentine Great Depression,” which lasted from 1998-2002. Prior to that period Argentina’s economy had stagnated severely. Not only that, Buenos Aires, which is where the Zylbermans lived, had become a dangerous place where, as Mauricio Zylberman explains, the “corruption” and crime were terrible.
He says that every night, when he would come home from work, he “would have to drive around the block to make sure no one was waiting for me before I would get into my house.”
And yet, as Marta Zylberman describes their situation at the time, “we were very successful.” Their wanting to leave Argentina, she observes, “wasn’t about money. We were trying to get a better future for our kids,” she notes.
I asked them what they did in Argentina. Marta says she was a “stay at home mom and Mauricio was an accountant.”
The two boys were teenagers in 1997; Ariel was 16, Leandro was 14, and Melina was 11. Mauricio and Marta were themselves already in their 40s, so picking up and starting over in a new country – without even knowing where they might go, was definitely a challenge not for the faint of heart.
Their first choice was to get a green card for the United States, but “we couldn’t get it,” Marta says.
So, as she notes, in 1996 Marta decided to contact three different embassies: the Canadian, the Australian, and the New Zealand embassies and, as she puts it, “whoever is going to give us an answer, we’re going to go for it.”
“Canada and New Zealand were very welcoming,” Marta says, but “not the same situation with Australia.”
Eventually the Zylbermans were invited to an interview at the Canadian embassy.
I asked Marta and Mauricio whether they were even thinking about coming to Winnipeg at that time? “Was Winnipeg even on your map?” I asked them.
“No,” Marta answers. “We didn’t even know about Winnipeg.” (What eventually would turn into a major initiative undertaken by the Winnipeg Jewish Community Council – later to become the Winnipeg Jewish Federation, to attract Argentineans to Winnipeg had not yet begun.)
“When we put in the application and we were asked where we wanted to go, we said Toronto or Ottawa,” Marta says.
The Zylbermans could have gone anywhere they wanted in Canada because they were approved for visas but, at the end of their interview at the Canadian embassy, Marta says that the woman who was conducting the interview showed them some flyers that she thought might help them in their decision-making process.
According to Marta, that woman said, “You’re not going for an exploratory visit anywhere. But because you are Jewish and you have teenagers, and you are a family of five, why don’t you take these flyers that are related to the Jewish community in Winnipeg, so if you decide to change your mind and you want to go to Winnipeg (instead of Toronto or Ottawa), just let us know.”
The Zylbermans looked at those flyers. Marta notes that the flyers talked about how many restaurants there were in Winnipeg per capita, how many lakes were nearby – but there wasn’t anything about “the temperature” in Winnipeg, and there certainly wasn’t any mention of blizzards !
Mauricio picks up the story at that point, saying that when they got back from the embassy, he was intrigued at the notion of moving to a city with an established Jewish community, one that the individual at the embassy described in glowing terms. That very same day, he says, he sent a fax to the Winnipeg Jewish Community Council (noting that this was before the advent of the internet), expressing an interest in coming to Winnipeg.
Apparently that fax was fielded by Evelyn Hecht, who was the Community Relations Director for the WJCC at the time, and within a couple of hours Mauricio said he received a fax back from someone in the Manitoba government asking how could they help with the Zylbermans settling in Winnipeg.
Mauricio says that it was “astonishing to have an answer back within a couple of hours. I said to Marta, ‘If these people are giving an answer back in a couple of hours, that’s the place we should go’.”
Mauricio points out that the Provincial Nominee Program, which was begun by former Premier Gary Filmon, had not yet been established. It was that program, along with the concerted efforts of individuals such as Evelyn Hecht and Bob Freedman, who was executive director of the WJCC, along with the late Larry Hurtig, a Past President of the WJCC, and the aforementioned Gary Filmon – who all saw the potential benefit of trying to attract Argentinean Jews to Winnipeg that led to a largescale immigration to Winnipeg at the end of the 1990s and in the first decade of this century..
As Mauricio points out, however, when the Zylbermans arrived in Winnipeg that fateful day in April 1997, “there were only three other Jewish Argentinean families that had moved within recent years to Winnipeg.” (Eventually the number of Jewish families or individuals to arrive here from Argentina grew substantially, to the point where the figure of 400 individuals was bandied about as the number of Argentinean Jews who had immigrated to Winnipeg. However, as Mauricio acknowledged during our conversation, many of those individuals used Winnipeg as a stepping stone to eventually relocating elsewhere in Canada. It’s difficult to know exactly how many Argentinean Jews have remained in Winnipeg, but according to the 2016 Census there were only 475 individuals of Argentinean descent living in Manitoba that year. It’s possible that the majority were Jewish, but the fact is that, like most questions revolving around how many Jews actually live in Winnipeg, we really don’t know the answer.)
As I already noted, the Zylbermans didn’t have a clue what was in store for them as far as Winnipeg weather was concerned. For anyone reading this who was here at the time, memories of the blizzard that began on April 5 of that year, and which saw a total of 48 centimetres of snow fall in a 24-hour period are probably still quite vivid (along with the memories of a good part of southern Manitoba turning into one vast lake).
Yet, even before that blizzard began to hit, Winnipeg was already under a heavy blanket of snow. As their plane began its descent into Winnipeg, Marta says “all they could see was white.” She turned to Mauricio and said, “Omigod – what are we doing here?”
But, when the Zylbermans saw the large troupe that had turned out to greet them upon their arrival here, including Evelyn Hecht, along with Roberta Hurtig (who, along with husband Larry, Marta described as their “Winnipeg family”), as well as a representative from Toronto for JIAS (the Jewish Immigration Aid Service), they felt quite relieved.
Another individual who provided invaluable help to the Zylbermans was Gustavo Rymberg, who was a graphic designer working for the YMHA at the time, and who had arrived in Winnipeg just a few months prior to the Zylbermans’ arrival. Gustavo has gone on to forge a successful career working for other Jewish federations in Canada, first in Ottawa, and more recently in Hamilton, where he is now executive director of the Hamilton Jewish Federation.
Marta acknowledges how hospitable members of the Jewish community were when the family first arrived in Winnipeg. “We were invited to so many houses, but it was exhausting,” she says.
“We had to translate in our minds what they were saying – and then put into English what to answer.” (I remarked though that both Marta’s and Mauricio’s English is now quite good.)
It wasn’t only members of the Jewish community who rolled out the welcome mat, Marta adds. She recalls how friendly and helpful many individuals were to her when the Zylbermans first arrived here and she was shopping for such things as winter boots – even for a car.
And, despite the snowstorm that greeted the Zylbermans soon after their arrival, according to Marta, their biggest problem wasn’t getting used to the snow, “the fateful moment was when Mauricio realized that he wasn’t recognized as a CGA here,” which is what he was in Argentina.
I asked the Zylbermans whether they didn’t know that Mauricio would not be able to practice as an accountant before they got here?
“No, we didn’t know anything,” Marta answers.
As Mauricio adds, when they visited the Canadian embassy in Buenos Aires, they were told “the number one thing we need in Canada is accountants.”
Unfortunately, despite Mauricio being fully credentialed as an accountant in Argentina, and having had years of experience practicing the profession there, upon their arrival here he was told “you’re not certified here. Become certified – and you’re good to go.”
Mauricio explains that prior to coming to Canada he had contacted the California body responsible for certifying accountants in that state (and remember – the Zylbermans’ first choice was to emigrate to the US, preferably California) and was told that all he needed to do was take the qualifying exam in that state in order to be licensed as a Certified Accountant. Mauricio assumed that the same rule would apply in Canada, hence his surprise and disappointment at finding out that wasn’t the case here.
As a result, Mauricio says he spent almost four years taking the courses required to be certified as an accountant in Manitoba. He did find work related to his training, he says, but for four years Mauricio explains that he would work from 9-5, then head to Red River College to take accountancy courses in the evening. Eventually he completed the required courses and was certified again as a Certified General Accountant.
As things turned out, the relocation of the Zylberman family to Winnipeg proved fruitful for every member of the family. Ariel, Leandro and Melina went on to spend many years dancing with the Chai Folk Ensemble. Marta and Mauricio became part of the Chai family as a result and made many lifelong friends.
Both Marta and Mauricio have also been heavily involved with the Israeli pavilion at Folklorama. It was there that they met Richard Swyston, Mauricio notes, who has also been a longtime volunteer at the Israeli pavilion. The Zylbermans now count Richard and Gemma Swyston among their friends.
Ariel and Leandro attended Kelvin High School upon their arrival in Winnipeg, and both went on to university here. Ariel was actually a Rhodes Scholar and ended up obtaining a PhD in Philosophy. (I noted that he’s a Doctor of Philosophy who is a real “Doctor of Philosophy”.)
Marta recalls how impressive an achievement Ariel’s becoming a Rhodes Scholar was: “Here he was, not only an immigrant, but a Jewish guy,” she remarks.
Marta says though that unfortunately, Ariel was unable to find work in Winnipeg and, as a result, he is now teaching in the US.
Leandro and Melina, however, have remained in Winnipeg, where Leandro works as a lawyer and Melina as a doctor (psychiatrist).
Marta has also gone on to forge a career in real estate, but she waited until she felt comfortable enough with her English to pursue that career, she says.
At the end of our conversation, I said to Marta and Mauricio what a nice gesture it is for them to thank the Jewish community for welcoming them here. (As a matter of fact, the Zylbermans also thanked the community within the pages of this paper 15 years ago, upon the 10th anniversary of their having arrived here.) I noted though that, considering the Zylbermans’ arrival in Winnipeg coincided with what became the “flood of the century” and, with all the snow we’ve had this winter, I hoped that reminding readers of what we went through 25 years ago wasn’t going to cast some sort of jinx on us – and lead to yet another weather catastrophe.
The Zylbermans, however, insist that for all the harping that people do on the weather here, this is one fabulous city – and despite how arbitrary their decision to come here may have been, it is one that they and their children will always think of as the best decision they could ever have made.
Features
What Is Next for Israel and Hezbollah?
By HENRY SREBRNIK During Operation Rising Lion in 2025, the Iranians discovered that the proxies they had built up for years failed to provide the assistance expected of them. Hezbollah, their most important ally, refrained from opening a front against Israel.
But in the current war, Hezbollah’s Secretary-General Naim Qassem responded to pressure from Tehran and carried out his threat to open fire on Israel. It sent tens of thousands of Israelis in the Galilee into shelters several times a day. This time Hezbollah proved effective. What now?
On June 26, after a series of five bilateral meetings hosted by the United States, representatives of the Israeli, Lebanese, and U.S. governments signed the Trilateral Framework Agreement, declaring their shared “ambition to end conflict between them, ensure the sovereignty and security of both countries, and establish peaceful neighborly relations between the two countries.”
Israel and Lebanon agreed to a framework which would include the disarming of Hezbollah, the phased withdrawal of Israel from areas conquered over the last three years of war, and the deployment of the Western supported Lebanese Armed Forces (LAF) to the areas evacuated by Israel. So far, three “pilot zones” have been established, in the areas of Faroun, Srifa and Zawtar al-Gharbiya. “It’s the beginning of the beginning. There’s a lot of work ahead,” U.S. Secretary of State Marco Rubio said after the signing ceremony. That’s an understatement!
Lebanon’s President Joseph Aoun, a Maronite Christian, made his first ever White House visit on July 21. The Washington meeting with President Donald Trump, the first for a Lebanese president since 2009, was meant to move forward on the project to sever Lebanon from Iran’s orbit, disarm Tehran’s proxy Hezbollah, and pave a way toward Lebanon-Israel peace.
Aoun recalled that the army’s collapse in 1975 led to the emergence of militia groups, a civil war and the Palestinian takeover of the country’s south, which was used to launch attacks on Israel.
But there remain legitimate doubts about Beirut’s willingness to follow through on promises to disarm and dismantle Hezbollah. The last round of such efforts in late 2025 failed. Lebanese leaders have promised to disarm Hezbollah multiple times over the past thirty-five years, without success. The United States has sent the LAF more than $3 billion in aid since 2006. And yet two decades later, Hezbollah is still armed and still on Israel’s northern border.
“America needs to support the LAF,” Aoun told Trump. “Without the LAF,” he continued, “everything will collapse.” And as he told a group after his meeting with Trump, the aid must be “immediate and unconditional.” Could the army plausibly disarm Hezbollah? Since 2022 Washington has been paying LAF salaries directly, yet there has been no change.
The LAF is generally thought to consist of about 50 per cent Shia Lebanese among its rank and file, and around 30 per cent in its officer corps. Such a force would split along sectarian lines were it to be deployed against Hezbollah. Until Hezbollah’s control over the Shiite community weakens, it remains unclear whether the army can perform the task.
Anyhow, eliminating Hezbollah is virtually impossible, because its very existence is just part of what makes Lebanon an ongoing failed state. Hezbollah is not merely a military organization. It is the product of a particular geopolitical environment, a particular historical experience, and a particular understanding of survival.
Over the past four decades, it has evolved into a political party, social welfare provider, military force and ideological movement deeply rooted in Lebanon’s Shia communities. While military action can weaken it, the social and political foundations that sustain Hezbollah are much harder to remove.
The people who demand Hezbollah’s disarmament often begin with an idealized image of Lebanon rather than the Lebanon that exists. They imagine a state capable of protecting all its citizens equally and defending its borders independently. That is very far from reality.
Modern Lebanon was constructed around a delicate sectarian formula that sought to balance competing communities rather than forge a single national project. Lebanon’s sectarian power-sharing arrangement was formed under the National Pact of 1943 and the Taif Agreement of 1989. Different factions cultivated different external patrons, be they France, Iran, Saudi Arabia, or Syria. Political identity often became intertwined with foreign sponsorship and external alliances. The result was a state that never succeeded in creating a unified national consciousness.
For much of the country’s history, the Shia Muslims were widely regarded as the country’s most politically and economically marginalized community. They were often viewed with suspicion by the authorities and lacked the institutional recognition enjoyed by other religious communities.
So, for the Shia population, Hezbollah is not merely a political party or an armed movement. It is an insurance policy against annihilation. The Shia community in Lebanon looks around the region today and sees opponents everywhere — not just Israel, but Sunni Muslim militants ruling Syria, Turkey, Jordan, and Saudi Arabia as well – states that consider Shia Islam a heresy to be extinguished. (Lebanon’s own Sunnis also fit that description.) Under such conditions, disarmament begins to look like suicide.
President Donald Trump’s suggestion that Syria might get involved in Lebanon again is ridiculous. Any Syrian intervention under its new Sunni rulers would allow Hezbollah to claim credibly that Lebanon faces a new external threat. Whereas many Lebanese question Hezbollah’s claims that it is protecting Lebanon from Israel, there would likely be greater agreement that a Syrian incursion merits resistance. Many Lebanese would view it through the lens of Syria’s 29-year occupation of Lebanon, fuelling concerns about a return of Syrian influence over the country.
Since the fall of the Assad regime, Hezbollah has portrayed the new government in Damascus as a jihadi organization that seeks to carry out sectarian massacres against the Shias. This has actually increased Hezbollah’s legitimacy within its own support base – those who already view Hezbollah as a resistance movement that seeks to fight against any external actor.
Nonetheless, in the recent conflict Israel has significantly weakened Hezbollah. The organization since the Gaza war began has lost most of its long-range and heavy missiles, and about 8,000 of its fighters and commanders have been killed, out of roughly 30,000.
But Hezbollah has not been decisively defeated, nor will it be. The problem is that when a state is faced with an armed force on its soil that doesn’t want to disarm, the usual recourse available to the state is coercion. The Lebanese state has neither the will nor capacity to do so and is no longer sovereign, in any meaningful sense.
As long as the conditions that created Hezbollah remain intact, the expectation that it will voluntarily surrender its weapons will remain a fantasy. It is up to Israel alone to keep Hezbollah north of the Litani River, where the group’s short-distance missiles and drones cannot reach Israel’s population centres.
Henry Srebrnik is a professor emeritus of political science at the University of Prince Edward Island.
Features
WINNIPEG EMPLOYERS SHOULD USE AI TO TRAIN, NOT JUST TRIM
By Dr. GLEB TSIPURSKY Generative AI has already entered everyday Canadian work. Statistics Canada reported that 35.9% of workers used generative AI in the previous 12 months. For Winnipeg employers, the important question is no longer whether staff will use these tools. The more consequential question is what kind of workforce employers will build while they use them.
An updated Stanford University analysis found employment among workers ages 22 to 25 in AI-exposed occupations 19% below where it would be had it kept pace with less-exposed peers, with the gap widening over time. That trend should concern Winnipeg employers because the work most exposed to automation often overlaps with the work through which beginners develop professional judgment.
Entry-level employees do more than produce first drafts, conduct basic research, summarize information, prepare routine analyses, or handle standard customer questions. Those tasks are also training. Repetition teaches people what good work looks like, where common mistakes appear, when a situation is routine, and when something unusual requires escalation.
If employers simply remove that work, they may save time today while weakening the pipeline of people capable of handling harder work tomorrow. A firm can automate a junior task quickly. Rebuilding several years of missing experience later is much harder.
The better approach is to redesign entry-level work around AI-assisted apprenticeship. New employees can use AI to produce a first draft, but they should also verify the output against reliable sources. They can use AI to summarize a customer issue, but they should explain which facts matter and what remains uncertain. They can use AI to analyze routine information, but they should flag exceptions and bring consequential decisions to experienced colleagues.
That changes the role of junior employees without eliminating the learning built into the role. Instead of rewarding people for producing routine work manually, employers can reward them for checking AI output, spotting edge cases, asking better questions, and knowing when human judgment is required.
Managers also need to change how they supervise. If a junior employee submits an AI-assisted answer, the manager should ask how the employee verified it, what assumptions the system made, what could go wrong, and what would cause the employee to escalate the issue. Those questions turn AI use into a training process rather than a shortcut around learning.
Winnipeg’s small and mid-sized employers may be especially well positioned to take this approach. They often cannot afford to separate technology adoption, training, and talent development into different departments. The same manager who wants more productivity today also needs capable employees next year. That makes it practical to connect AI use directly to coaching and skill development.
Employers should also resist measuring AI adoption only by time saved or tasks completed. Those metrics matter, but they can hide whether the organization is developing stronger judgment. A more useful set of questions is whether employees are catching more errors, escalating the right exceptions, becoming more independent over time, and learning which decisions should remain human-led.
None of this requires employers to preserve every old task exactly as it was. Some routine work should disappear. The goal should be to preserve the learning function, not the old workflow. If AI removes one form of repetition, employers should deliberately replace it with another way for junior staff to practice, receive feedback, and encounter progressively harder decisions.
Winnipeg businesses can gain real productivity from AI without turning entry-level work into a dead end. The strongest employers will use AI to accelerate the development of beginners rather than treating beginners as the easiest cost to remove. That approach can improve productivity now while still producing the experienced professionals Winnipeg will need in the years ahead.
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Adapted from: The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026). https://disasteravoidanceexperts.com/aibook
Dr. Gleb Tsipursky, a behavioral scientist called the “Office Whisperer” by The New York Times, helps tech-forward leaders stop overpaying for AI while boosting engagement and innovation. He serves as the CEO of the AI consultancy Disaster Avoidance Experts, and wrote eight books, including The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026).
Features
IPL 2026/27 Preview: Beer Sheva Defends Its Crown
Israeli football enters the 2026/27 season with a genuinely open title race for the first time in years. Hapoel Beer Sheva claimed a dramatic sixth championship last May, edging Beitar Jerusalem by just three points after a campaign interrupted by regional conflict and settled almost entirely on head-to-head form. That kind of finish leaves scores unsettled, and every major club has spent the summer either reinforcing a title push or plotting revenge. With four Israeli sides now competing in European qualifiers simultaneously, the new Ligat ha’Al campaign carries more weight than it has in years.
How Beer Sheva Won It
Ran Kozuk’s side did not simply outscore the league last season; they won the moments that mattered against the team chasing them hardest. Beitar Jerusalem lost twice to Beersheba across the regular campaign and could only draw both playoff meetings, a pattern one report summed up bluntly: if you want to be champions, you have to beat the champions, and Beitar never managed it. Kings Kangwa was named the league’s most valuable player, while captain Miguel Vitor and goalkeeper Ofir Marciano anchored a squad that closed out the title with a 4-2 win over Maccabi Tel Aviv. Owner Alona Barkat has kept that core together, giving Beersheba a real shot at back-to-back titles, assuming Champions League fixtures don’t wear the squad down.
Beitar’s Response and the Chase Pack
Losing a title race by three points after leading for large stretches tends to force change, and Beitar Jerusalem has responded accordingly. Almog Cohen, previously the club’s sporting director, has stepped into the head coach role, replacing Barak Itzhaki after the campaign ended in disappointment. Captain Yarden Shua, veteran forward Omer Atzili and Dor Hugi remain the attacking core, though the club opens the season without injured midfielder Adi Yona, a blow given how much Beitar leaned on midfield control last year. Maccabi Tel Aviv arrives with a different kind of statement: despite finishing outside the top two domestically, they won the Israel State Cup in a chaotic 2-1 final against Beersheba that produced six red cards, suggesting the squad has quality to challenge again even if consistency remains the question mark.
The Return of European Football on a Bigger Scale
What separates this season from recent ones is the sheer number of Israeli clubs competing for continental places at once. Beersheba enters Champions League qualifying as domestic champions, though for security reasons their ties have been relocated to Szombathely, Hungary rather than played at home. Maccabi Tel Aviv, seeded thanks to a healthy UEFA coefficient, goes into Europa League qualifying against the winner of Sheriff Tiraspol and Aluminij. Beitar Jerusalem and Hapoel Tel Aviv both enter Conference League qualifying, the latter having secured their spot via a fourth-place playoff finish. Playing qualifiers on neutral ground has become routine for Israeli clubs, and it hasn’t stopped them from competing credibly.
Mid-Table Ambition and the Promotion Effect
Beyond the four clubs chasing European nights, the middle of the table looks unusually competitive heading into August. Hapoel Petah Tikva and Hapoel Tel Aviv both returned to the top flight after a season away, and Hapoel Tel Aviv’s playoff run last term shows promoted clubs can climb quickly rather than simply survive. Maccabi Haifa and Ironi Kiryat Shmona, both capable of springing results against the traditional big three, will look to use a full pre-season to close the gap. That added depth tends to produce the unpredictable midweek results that make a 14-team division worth following from the opening whistle.
What to Watch as the Season Kicks Off
Beersheba’s fixture list is the one to track first, since balancing Champions League qualifying with league form in August and September will say a great deal about whether this squad has the depth to go back-to-back. Beitar’s response under a rookie head coach is the second storyline, particularly whether Cohen can get more out of a group that dominated possession last season but couldn’t finish off the champions when it counted. For fans following these storylines match by match, tracking how the market prices each side into the opening rounds is a useful gauge of who bookmakers actually rate, and anyone comparing options for the season ahead can check out the best betting sites in Canada for a sense of how odds and coverage are shaping up before a ball is kicked.
Between a defending champion carrying continental fixture congestion, a rival reshaping its coaching staff, and a deepening mid-table, Ligat ha’Al enters the new season with more storylines running in parallel than it has had in years. Whether Beer Sheva backs up their sixth title or Beitar finally converts near misses into silverware, the opening weeks should offer the first real clues.
