Local News
Jewish Child and Family Service helped over 1800 families in 2025
By BERNIE BELLAN Jewish Child and Family Service will be entering the 75th year of its existence in 2027.
With a budget over $4,300,000, JCFS is also the largest beneficiary of funding from the Jewish Federation of the 12 Winnipeg Jewish community agencies that are beneficiaries of the Federation. (To see a list of the 12 agencies go to Funding for Beneficiary Agencies.)
Its impact has grown over the years as JCFS has expanded its horizon, continually adding to the many services it provides. During the JCFS’s Annual General Meeting, held in the Seniors’ Lounge of the Asper Campus on Tuesday evening, June 23, the important role that JCFS plays in the lives of so many members of the Jewish community – also a significant number of non-Jews as well, various speakers cited the many ways in which JCFS has continued to have such a huge impact.
With total revenues of $4,325,160 in fiscal year 2025 (which ended March 31, 2026), but slightly fewer expenses, JCFS not only delivered a wide gamut of services, it managed to deliver those services without incurring a deficit in 2025, despite some significant financial challenges.
As outgoing Board Chair Elana Grinshteyn observed, JCFS had to navigate some major reductions in funding, including a cut in funding from the federal government to the tune of $100,000, plus the loss of funding from the Claims Conference, which had provided support for Holocaust survivors.
Yet, despite those setbacks in funding, Grinshtein reported, “Together, we insured that services remained intact.
“We increased access to interest free loans,” she noted, “doubling” the amount that had been allocated in 2024.
And, amidst the ever-increasing demand for services, “JCFS has continued to navigate space limitations,” Grinshteyn noted. (I should note that as far back as 2019 I reported in an interview I had conducted with JCFS CEO Al Benarroch about the JCFS’s dire need for more space. Here is an excerpt from what Benarroch had to say about the JCFS’s need for more room back in 2019: “…we’ve been looking for roughly 3,000 more square feet of space. We have a footprint right now of roughly 5,000 square feet for over 40 staff. We’ve given up a board room here. It’s been taken over by older adult service staff. We have a conference room which is adjacent to the board room; we’ve moved two staff in there.
“Yesterday I gave up my office for the entire morning so that staff could interview clients.
“We need to relieve the pressure we’re facing right now – yet alone plan for expanding and growing.
“Whatever space we’d be looking at would be temporary. It’s now 22 years that we’ve been in this facility. The campus has taken over squash courts, it’s taken over a museum – internally, to accommodate the growth in services. Maybe it’s time now to look at growing outside this building…”
As the saying goes: “Plus ça change, plus c’est la même chose.” (That’s me, trying to impress.)
While I tried to take notes during Al Benarroch’s CEO report, I realized following his remarks that there was so much important information conveyed, also a slew of statistics, that it might be more helpful to reprint a good portion of what he said verbatim, so I asked Al to send me a copy of his remarks. (That’s one of the nice things about writing on a website. There’s an infinite amount of room to print the kind of stuff that nerds like me pretend to read.)
During his CEO’s report, Benarroch enumerated the many challenges JCFS encountered in 2025.
Among those challenges, Benarroch noted, were:
• The rising and high cost of living
• Food insecurity
• Housing issues
• Our aging population demographics
• The complex needs of our newcomer families
• The increasingly complex needs in mental health & youth mental health
Yet, despite all those challenges, Benarroch said, “As always… we rose to meet those head on, and with the support of our community.”
In particular, Benarroch cited the support of the Jewish Federation, which contributed $948,800 to JCFS in 2025. (The largest portion of JCFS funding, by the way came from the Province: over $1,100,000.)
Fundraising also played a significant role in contributing to JCFS revenues, with almost $700,000 raised through that route, including direct donations of over $320,000 and bequests over $40,000.
As Benarroch noted, “Every year, we look forward with hope that it will be a quiet year.
“Well, if that’s the case, we are in the wrong business.
“We happen to be in the reflect, respond and pivot business.
“This is the nature of the human existence.”
Benarroch went on to add some more statistics about how JCFS played such a pivotal role in the lives of so many people. In 2025 JCFS:
• Served 1,800 client households – impacting almost 5,000 people.
• Assisted 15 foster children.
• Served 70 families in Child Welfare….
“But what is even more important is that we assisted 90 children that remained at home with their families,” Benarroch said.
The year 2025 also saw the inauguration of what is known as the “Asper Empowerment Program”, through which:
• 311 clients were assisted (including Passover Assistance)
• $80,000 was disbursed in financial assistance
• Over $20,000 was given out in interest-free loans.
• 6,500 kg of food were disbursed
In the area of mental health and counselling services, Benarroch noted that JCFS:
• Supported over 50 adults with mental health challenges
• Our Friday Mental Health Wellness Group participants took part in 22 group activities or outings
• We support some 20 individuals and families impacted by addictions through individual and group services.
• We delivered almost 1,100 counselling sessions, over half of which were subsidized on our sliding scale.
• We continued to support individuals, families, and partner Jewish organizations with the ongoing emotional impacts of the war in Israel and high levels of global antisemitism.
In the area of support for older adults, JCFS served over 250 seniors including:
• 70 newcomer seniors
• 50 seniors living with mental health differences
• 65 Holocaust Survivors (including celebrating “25 years of our Holocaust Survivor Drop-in Group, a partnership with the Gwen Secter Creative Living Centre.”)
In the area of settlement services, JCFS:
• Welcomed almost 80 new families
• Almost 50 families from Israel, seeking reprieve from the ongoing stresses and pressures of the war.
Benarroch noted that “These families are dealing with the deep trauma of displacement, having lived under constant stress, fear and the ensuing post-traumatic impact, family and parenting challenges as a result, emotional exhaustion, financial strain, and more.
“Thanks to the Jewish Foundation of Manitoba, we hired a trained specialized support worker, with a background in therapy, to help these families cope, adjust, and receive much needed emotional supports.”
Benarroch went on to describe many more initiatives in which JCFS was engaged in 2025, but I want to return to the retirement of Elena Grinshteyn from the Board of JCFS after nine years serving on the Board, including the last two as Chair. Grinshteyn will be succeed by Bradley Abells, who has been on the Board since 2021. In his remarks, Abells noted that he is an actuary at Canada Life and that he first joined the Board when his particular expertise as an actuary proved extremely helpful in helping to solve a problem that had arisen, and he found the experience so rewarding he decided to remain on the Board ever since .
Also on the Board is Michael Schacter, who is returning as Treasurer and who looks the way you’d expect a finance guy to look.
Local News
Third annual JFest Winnipeg will be offering programs for all ages
By MYRON LOVE JFest Winnipeg is back with a good variety of musical performances, a book launch, popular Jewish-themed films, children’s activities, and a family-oriented Shabbat dinner.
“JFest,” observes Laura Marjovsky, the Rady JCC Director of Programming, “is an opportunity for our community to experience Jewish art and culture. With our range of JFest events, we are trying to reach out beyond what has been our base audience and appeal to all ages. We have a commitment to bring top notch Israeli performers to share the highest caliber of Israeli entertainment with our audiences.”
The week-long festival (November 14-21) kicks off with a performance by top-ranked Israeli singer-songwriter Harel Skaat. The popular Israeli star began singing as a child. He shot to fame when he finished second in the second season of “Kochav Nolad” – Israel’s version of “American Idol.” His first album was released in 2006 and achieved Platinum status – with one of the songs being ranked as “song of the year.” He followed that up in 2009 with a second album that reached Gold status. In 2010, he represented Israel at the Eurovision competition.
Skaat’s performance is scheduled for the Seven Oaks Performing Arts Centre (which is attached to Garden City Collegiate) beginning at 8:00 P.M. on Saturday, November 14. Patrons will have the opportunity to purchase an enhanced ticket to attend a meet and greet with Harel.
All other JFest programs and activities will be at the Rady JCC.
Music Producer Karla Berbrayer says Ben Caplan’s performance on Saturday, November 21 will also be another highlight. “Ben Caplan redefines what it means to be a modern folk artist,” Berbrayer says. “His music and stories are matched by his larger-than-life stage presence. This concert focuses on how his Jewish upbringing has influenced his entire performance career.”
“Flatland Famous” is returning by popular demand. This quintet, known for its performances at Winnipeg Jets games, will be presenting its concert, “Jewish Soul of Rock and Roll,” on Wednesday, November 18, at 7:30 pm. This year’s show will feature songs by Amy Winehouse, Neil Diamond, Barbra Streisand, Simon and Garfinkel, and other famous Jewish icons.
On Tuesday, November 17, local author Deborah Schnitzer will be taking centre stage with the launch of her new book, “The Woman Who Swallowed West Hawk Lake.” The University of Winnipeg English Professor Emeritus’s new novel explores intergenerational trauma related to Nazi breeding programs. Joining Schnitzer on stage will be a panel of professionals who have experience working with children who have experienced trauma.
And of course, “Best of the Fest” is back. Films to be presented will include“The Floaters” and “We Met at Grossingers,” two wildly popular movies at last spring’s Winnipeg International Jewish Film Festival.
“The Floaters,” to be screened on Monday , November 16 at 7:00 pm is a funny and bang-on depiction of Jewish summer camp culture.
“We Met at Grossingers” is a loving look back at the Borscht Belt in New York’s Catskills, where generations of young Jewish performers earned their dues and developed their acts. The film will be screened on Thursday, November 19 at 7:00 P.M.
On Friday November 20, JFest will host a Family Shabbat dinner featuring Anat Kriger, an Israeli-born, Toronto-based musician, actor, and children’s performer, who has made several appearances in Winnipeg at major communal events.
Kidfest on Sunday, November 15, will be a day-long potpourri of programming that will include live performances, workshops, bouncy castles, games and crafts, and much more.
Readers seeking more information about JFest can contact Laura Marjovsky at 204 477-7539 or lmarjovsky@radyjcc/com
Local News
Hen Mazzig, leading Israeli advocate, makes first Winnipeg appearance
By MYRON LOVE On Tuesday, October 6, a large number of members of our community packed the chapel at the Shaarey Zedek Synagogue, eager to welcome Hen Mazzig in his first appearance in our community.
Over the past few years, the Israeli-born Mazzig – who was appearing at the invitation of our Jewish Federation and Combined Jewish Appeal team – has become one of Israel’s and the Jewish people’s leading advocates on the international stage. His online platforms reach as many 100 million viewers a month with a regular following of almost 1 million. He has been interviewed by numerous leading media outlets and has given addresses at close to 500 universities in recent years.
Mazzig’s presentation in Winnipeg (which was funded by the Asper Family and the Asper Foundation) took the form of a question and answer format with Sarah Mali, the Director General of JFC-UIA (Jewish Federations-United Jewish Appeal) Canada in Israel, asking the questions.
Mali , who was visiting Winnipeg for the third time in the past three years, began by expressing how honoured she felt about having the opportunity to converse with Mazzig – referring to Jewish Federation of Winnipeg President Carrie Shenkarow’s comments regarding Mazzig’s “devotion to Israel and the Jewish people”, his “deep sense of purpose, moral clarity” and “willingness to enter some of the most difficult spaces and conversations.”
The first question that Mali posed to Mazzig was related to his visit to the Canadian Museum of Human Rights and its controversial and one-sided take on the longstanding and ongoing Israeli-Palestinian conflict. She referred to a comment that Mazzig had made on X the day after visiting the museum, in which he wrote that while he “has no problem with people learning about Palestinian history,” he wished that “Palestine Uprooted” didn’t “distort the regional events, including the displacement of 800,000 people just like my grandmother, Hela, who became a refugee when Iraq turned on its Jewish community” post-1948.
“History can only lead to reconciliation when it is told honestly,” he observed. “Otherwise, it is just fuelilng an agenda.”
What most disturbed him about the exhibit, Mazzig told his audience, is that it erased his own family’s history. Expanding upon his family’s roots, he noted that his father’s family came to Israel from Tunisia and his mother’s side from Iraq. He spoke in particular about his maternal grandmother, Hela, who left behind “a beautiful civilization” – Jews had been living and thriving in Iraq since before the Roman destruction of Jerusalem 2000 years ago – to a new land (Israel), where she had to learn a new language (Hebrew) and rebuild her life.
Mazzig added that his grandmother is his anchor in life and the inspiration for all that he has accomplished.
Mali asked Mazzig about his ability to empathize with Palestinians. It was difficult to do, he answered. He got to know Palestinians, he recalled, during the Covid epidemic when he was serving as a medic with the Israel Defense Force and found himself responsible for helping Palestinians through that difficult time and transporting sick Palestinians to Israeli hospitals.
“Even though I fight so hard for Israel,” he observed, it doesn’t mean that I can’t feel empathy for anyone else.”
Mali asked Mazzig how October 7, 2023, changed him.
“I chose not to become a victim,” he said, “but rather to engage more with the world, bear witness, share our stories and talk about genocide. While I was actively advocating for Israel before October 7, I have been much more in demand since. I have become a lot more visible.
”I have found that a lot of people support us,” he continued. “They see what is happening and are on our side.”
On the other hand, he added, a lot of people don’t know anything about Israel. “It is a matter of education,” he said. “I encourage people to go to Israel and talk to Israelis.”
Mali’s last question was what Mazzig means when he writes that “I promise to love being Jewish ten times more than anyone hates me for it.” What does it mean to him to love and find joy and happiness in being Jewish”, she added?
It means cherishing our rich history, Mazzig responded, enjoying Shabbat dinners with family and friends, celebrating all of our holidays and traditions.
“The Jewish People have been through so much over the past 2000 years,” he said. “Many people have tried to destroy us, but we have survived. We are arisen from the ashes numerous time and continued to move forward. Not only are we still here but we have returned as an independent people living again in our ancestral homeland.”
Also addressing the audience at the Shaarey Zedek was Steven Shulman, the president and CEO of the Jewish Federations of Canada. Shulman heaped much praise on our Jewish community in Winnipeg.
“Winnipeg is special,” he noted, “not just in Canada but worldwide. Your CJA campaign continues to be the most successful in North America. You have an outstanding CEO (of the Jewish Federation of Winnipeg) in Jeff Lieberman, who is universally respected.”
He further praised Gray Academy and our community’s highly successful GrowWinnipeg campaign – which has attracted thousands of new families to our community over the past 25 years.
He noted that he was particularly impressed with how our community has come together to protest the biased Nakba exhibit at the Canadian Museum for Human Rights.
He also spoke of the many supporters that we have among non-Jewish Canadians – singling out, as an example, the police officer in Belleville who put his own life on the line protecting the city’s only Jewish congregation from a terrorist attack during yom tov services.
The last word went to Jeff Lieberman, who thanked all the members of our community who have contributed to the CJA campaign this year, as well as our many non-Jewish friends who continue to stand with Israel and the Jewish community.
Local News
Enrolment in videographer/photographer Jeff Gordon’s education programs growing exponentially
By MYRON LOVE When last I spoke with local videographer/photographer Jeff Gordon early last year, he had just launched his new training program for budding photographers and videographers. Now, about 20 months later, he is happy to report that his new course has grown well beyond his original expectations.
“My program has already graduated more than 100 students – with another four sessions beginning in September,” says the founder of JAG Videos and Photography. “I have recently introduced a new training program geared to organizations and businesses and have digitized my courses so that they can be accessed from anywhere in the world.”
What is unique about what Gordon is doing in that this is the only educational program that combines photography and video. “Up until now, the only options for anyone interested in learning the art of photography or making videos has been either Red River College or the University of Winnipeg,” Gordon pointed out in that earlier Post interview. “I recognized a niche here and my goal is to fill this gap.”
He launched his educational initiative in mid-January in his new studio behind his north River Heights home with three classes a week – one strictly for teenagers – over 16 weeks.
“The response exceeded my expectations,” he said in that earlier interview. “We sold out quickly and I have a waiting list. I am teaching the students everything I know about photographer and videography. The curriculum is easy to follow.”
Gordon’s interest in photography and videography – and teaching, he recalled, came about through his previous career as a musician. The graduate of the Hebrew Bilingual program at Brock Corydon Elementary School, and later, Shaftesbury High School – began playing drums in high school.
After high school, he enrolled at the Los Angeles Music Academy. In 2006, he graduated from the jazz program at Grant MacEwan University in Edmonton. His professional credits include 16 years as a drummer with the Sarah Sommer Chai Folk Ensemble, and five years as a member of a touring band called “Driver.”
It was while performing with “Driver” that he began doing videography. “I have always been fascinated by technology,” Gordon said. “While on tour, I began making videos of our live concerts. I would set up four or five cameras to record the shows.”
In 2014, Gordon took the plunge and dove into photography and videography full time with the founding of JAG Videos and Photography. He started with weddings and gradually started to develop a commercial and corporate clientele. He reported that he does a lot of head shots for businesses. He has also done a number of TV spots for Global and Corus.
Gordon’s curriculum is his own creation, based on his experience and a previous training manual he wrote years ago for an entirely different group of students: drummers.
“I used to have as many as 40 students at a time,” he recalled. “I really enjoy teaching. I love expounding on subjects I am passionate about.”
Gordon’s first foray into teaching had a focus on helping businesses and organizations, government departments and agencies enhance their online presence.
“Increasingly, we are in a digital world,” he points out. “Businesses need staff who are adept at making videos and taking photographs. Companies need staff who are able to create videos for them to promote the business online. I can customize my training programs to the needs of my clients to create their own social media and marketing materials.”
Gordon notes that this outreach wasn’t initially part of his expansion plans. “I had people coming to me for this training because there is no one else providing this kind of education,” he observes.
Gordon’s major new development this fall is that he has built and launched a full digital version of his course – which he calls The JAG Creator Academy. “Going digital has opened the training up beyond Winnipeg and makes it available to people globally,” he points out.
“I developed a website, filmed all my tutorials and recorded the video,” he says.
“I even have a sponsor for it,” he adds. (That would be Evoto – an AI-powered photo editing software built specifically for professional photographers.)
The program is only available in English but, Gordon reports, there has been a lot of interest so far.
The next stage in the evolution and growth of Gordon’s move into education will be a program which will coach businesses on SEO (Search Engine Optimization) – and which will involve helping businesses access Google and get their name at the top of search results.
“SEO is what has helped my business stay at the top of Google (searches) and in demand all these years,” Gordon notes. “I am running ads for my new SEO programming on Facebook and Instagram. I am anticipating that I will draw clients from across Canada and the United States.”
While he is still in demand locally as a photographer and videographer, he notes, the education side has also become a full-blown business of its own and, he reports, he is looking to hire additional staff.
As well, he is continually adding new topics and courses to his offerings.
Readers who may be interested in contacting Jeff can find him through his website, which is www.jagvideos.com.

