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For Josh Shapiro, a run for governor borne of Jewish identity and political ambition
(JTA) — On the day before he was set to be sworn in as Pennsylvania’s governor, Josh Shapiro had somewhere important to be: the Jewish community center in the state capital of Harrisburg.
Shapiro and his family spent Monday volunteering at the Alexander Grass Campus for Jewish Life, which was hosting a Martin Luther King Day celebration for the region.
It was an erev-inauguration stop that made sense for Shapiro, elected in November over a Republican whose campaign was continually mired in antisemitism allegations. From his stint as Pennsylvania’s attorney general to his gubernatorial campaign ads to his victory speech, Shapiro has long woven his Jewish identity into his politics — making him an archetype for a new breed of Jewish politician.
“They seem above politics because they exude pride,” said Scott Lasensky, a professor of American Jewish studies at the University of Maryland, about Shapiro and other Jewish politicians who demonstrate comfort with their identity. “It offers a much-needed respite from the reactive, defense posture that has seized the community.”
As Shapiro is sworn in Tuesday on a stack of three Hebrew Bibles — including the one that was on the bimah when a gunman massacred 11 Jewish worshipers in a Pittsburgh synagogue in 2018 — the novelty becomes reality: A Jewish day school grad and dad is now one of the most influential elected officials in the United States.
“You’ve heard me quote my scripture before, that no one is required to complete the task, but neither are we free to refrain from it, meaning each of us has a responsibility to get off the sidelines, to get in the game and to do our part,” Shapiro said in his victory speech in November, referring to the famous passage in Pirkei Avot, the compilation of ethical teachings excerpted from early Jewish writings.
It’s a speech that Shapiro’s friends, teachers and associates could have envisioned decades ago. In interviews with the Jewish Telegraphic Agency, nearly a dozen of them said Shapiro, 49, has openly melded Jewishness and activism since his early teens, practicing a politics of bringing together disparate communities with his Jewish identity at the core.
“He gets done what he needs to get done, what he wants to get done,” said Robin Schatz, the director of government affairs at the Jewish Federations of Greater Philadelphia. “And it is always in that framework of Jewish values.”
Schatz contrasted Shapiro’s openness about his Jewish identity with one of his Jewish predecessors as governor, Ed Rendell, for whom Schatz worked when Rendell was mayor of Philadelphia.
“Josh shows up for us just by being so proudly Jewish and that is really something because Rendell, who I worked for and who I love, I mean, he never hid his Jewishness, but he didn’t wear it on his sleeve,” she said.
Perhaps Shapiro’s most direct antecedent is Joe Lieberman, the Orthodox former Connecticut senator who was Al Gore’s vice presidential running mate in 2000. Lieberman, the first Jew on a major-party presidential ticket, recalled being ridiculed and questioned by Jewish groups for expressing his faith at campaign events.
That hasn’t happened for Shapiro, who is part of a relatively younger generation including congresspersons Elaine Luria of Virginia and Becca Balint of Vermont who express unabashed Jewish identities when campaigning among the broader public. Luria and two others just left Congress: Andy Levin of Michigan, who was defeated in last year’s primary after redistricting, and Ted Deutch, a Florida Democrat who last year made the transition this year to leading the American Jewish Committee. None of them wears a kippah on the campaign trail or strictly observes Shabbat, as Lieberman did, but all infuse Jewishness in their public comments and personas.
What separates Shapiro is his outsized success in a competitive race in a swing state — a record that has insiders bandying about his name as a potential presidential candidate one day.
Shapiro’s political orientation was apparent early on. Fresh out of his bar mitzvah, a 13-year-old Shapiro looked forward to his chats with Mark Aronchick, who was a leader with Josh’s parents, Steven and Judi, in the movement for Soviet Jewry in the Philadelphia area.
Shapiro centered his bar mitzvah on a letter-writing campaign to free a refusenik, a Jew whose intended emigration was blocked by the USSR’s cruel bureaucracy, and he liked to ask Aronchick about the movement, about organizing activism. But then the conversations took a turn Aronchick didn’t expect. Josh wanted to know about running a big city.
“I had been the chief lawyer for the city of Philadelphia in the early 80s,” recalled Aronchick, who became a mentor to Shapiro. “He was fascinated when we talked about that.”
In an interview last year with the Forward, after a campaign event with union organizers, Shapiro said he understood organizing as an effective tool when he was 6 and he joined his parents in campaigning for the release of Jews in the Soviet Union. (The refusenik who was the focus of Shapiro’s bar mitzvah activism, made it out in time to attend Shapiro’s bar mitzvah, which earned Shapiro Philadelphia news coverage.) Shapiro’s parents “set a very good example for me to live a life of faith and service,” he said.
From left: Then-Democratic candidate for U.S. Senator John Fetterman, former President Barack Obama, Josh Shapiro and President Joe Biden at a rally at the Liacouras Center in Philadelphia, Nov. 5, 2022. (Mark Makela/Getty Images)
Sharon Levin taught Shapiro government at Akiba Hebrew Academy (now called Jack M. Barrack Hebrew Academy) and said he stood apart at an age when boys interested in politics tend to flex their intellectual muscles through outspoken opinions and grandstanding.
“This was a pretty difficult group of kids, I don’t mean problematic, but kids who like to argue, to debate every point,” she said. “And Josh believes in cooperation, I think of him in those days as a team-builder.”
Todd Eisenberg, now a Montgomery County judge, recalled playing basketball with Shapiro for the high school team.
“He was the point guard so he was always the leader of everything,” Eisenberg said. “And he would always try to get everybody involved and make everybody feel like they’re a part of the process.”
Eisenberg was impressed by Shapiro’s leadership but not surprised — Shapiro had been pulling together kids from across the playground since first grade, when they first met.
“You know how kids are in cliques or they’re picking on other kids, he was never like that,” he said. “He was always nice to everybody involved in everything.”
In high school, Eisenberg said, Shapiro organized a chapter of Students Against Drunk Driving. “I remember him standing up for everybody and being a part of everything,” he said.
Shapiro ran for student president and lost, to classmate Ami Eden (who is now CEO of the Jewish Telegraphic Agency’s parent company, 70 Faces Media). Shapiro has for decades told people it was the only race he lost.
Levin, his government teacher at Akiba, said Shapiro had a realistic assessment of his skills and what he needed to do to succeed. He went to the University of Rochester, qualifying for the Division III basketball team, but soon realized that excellence on the Akiba court was mediocrity in an NCAA setting, she recalled.
“So he said, ‘my fallback from school was government,’ and he was the first sophomore ever to be student president at the University of Rochester,” she said. “I knocked on every door,” Shapiro recalled to Philadelphia Magazine in 2007.
From Rochester, he moved to a series of legislative aide positions in the 1990s on Capitol Hill, working for Pennsylvania Rep. Joe Hoeffel and New Jersey Sen. Robert Torricelli. His bosses remember a guy in his early 20s who was soon supervising staffers, and his colleagues recall not minding. Shapiro was pleasant, they say, but clearly on a track for greater things.
“No one ever worked for me who was as bright and focused, with such steely determination,” Torricelli told The Philadelphia Inquirer last year.
By the time he was 31, in 2004, Shapiro was running for his first elected position as a Pennsylvania state representative. He ran against Jon Fox, a Jewish Republican who had been a congressman. Shapiro impressed people in the district with his lowkey straightforwardness, said Betsy Sheerr, a Jewish lay leader and a Democrat who was friendly with both candidates, and that provided a contrast with Fox, who would shift his positions depending on the listener.
“We used to joke that John Fox was multiple choice, you know that one day he was pro-choice and the next day he wasn’t,” Sheerr recalled. “With Josh, there never has been any confusion about where he stands on things.”
Within two years, Shapiro rose to statewide prominence when he brokered a deal to break a deadlock in the state house, where Democrats had a one-seat majority. Under Shapiro’s plan, Democrats would back a moderate Republican, Denny O’Brien, to keep the scandal-plagued incumbent speaker, Republican John Perzel, from reelection. As soon as he got the job, O’Brien named Shapiro deputy speaker.
Shapiro’s backers cite the now-legendary episode as a sign of Shapiro’s leadership; his detractors say it is a signal of his self-promotion and gamesmanship. In 2008, Shapiro turned on a one-time mentor, Democratic state Rep. Bill DeWeese, saying he should step down from the party leadership because of corruption investigations. (DeWeese and Perzel both ended up serving time in prison.)
Schatz said Shapiro remained sensitive to the issues affecting the Jewish community, helping expand Medicare assistance for the elderly, instituting Holocaust education and targeting terrorist-backing countries like Iran for sanctions.
A moderate Democrat, he also stood out for breaking with the establishment. Aronchick recalled Shapiro in 2004 seeking the endorsement of Howard Dean, the former Vermont governor who was then a standard bearer for progressives.
“Josh is a consensus builder,” he said. “Others might think, ‘Do I look too progressive?’ It wasn’t a thought on Josh’s mind.”
In 2008, Shapiro was among just a handful of establishment Democrats who endorsed Barack Obama for president in a state that Hillary Clinton won in the primaries. Shapiro defended Obama when his former pastor Jeremiah Wright, came under fire for antisemitic comments.
Obama did well enough in the state, Shapiro told JTA at the time, that he believed he would do well nationally. “I think that demonstrates that the hype that Senator Obama had a problem with the Jewish community was just that — it was hype. It was not reality.” He would be proved right.
The Democratic machine killed off the “deputy speaker” title in 2009, leading the Philadelphia Jewish Exponent to muse, “The Once-Lofty Shapiro; Has He Been Brought Down a Few Pegs?”
But Matt Handel, a onetime Republican activist who left the party after Donald Trump was elected president, said that while Shapiro made enemies in the statehouse, he never let it get to him.
“He can be angry about things, you know, he can find them offensive. But if you watch him speak, he maintains control of what he says and how he responds,” said Handel, who interacted with Shapiro when Handel chaired the Pennsylvania Jewish Coalition, a statewide advocacy body.
Shapiro soon was looking elsewhere: He ran for and won a spot on the three-member Montgomery County Board of Commissioners, where he was elected chairman, effectively the mayor of the populous and prosperous suburban Philadelphia area.
Levin, his high school teacher, recalled a call Shapiro made when he was considering a run for the U.S. Senate.
“What he said was, if, if I end up going to Washington, I’m gonna do a Biden, you know, back and forth on the train, because it’s so important for my kids to remain at the school where I went to school.” A while later he called back.
He said, “You know, I’m not a legislator. I’m an executive.” (Levin remains close to Shapiro and his family; last fall, she ran into Shapiro and his daughter Sophia, who led student outreach during his campaign, at an airport in San Antonio. “Look who I saw!” she said in an email, photos of hugs attached.)
In 2016, Shapiro was elected Pennsylvania attorney general. He led battles against Trump’s efforts to limit entry to the United States of people from a number of Muslim-majority countries, and to keep Trump acolytes from overturning his 2020 loss in the state. He also led a widely publicized investigation of child abuse in the Roman Catholic church.
Shapiro’s gubernatorial campaign launch last April was an ad in which he declared, “I make it home Friday nights for Sabbath dinner,” while the camera closed on challahs. (It also stars his four kids and his wife, Lori, whom he refers to as his “high school sweetheart.”)
Josh Shapiro embraces his wife, Lori Shapiro, on stage after giving a victory speech to supporters at the Greater Philadelphia Expo Center in Oaks, Penn., Nov. 8 2022. (Mark Makela/Getty Images)
Shapiro’s ultimate victory was especially sweet to many Jews because he defeated a Republican, Doug Mastriano, who had centered Shapiro’s Jewishness, but not in a positive way. Mastriano had allied with an outspoken antisemite, Andrew Torba, the founder of the far-right social media site, Gab, paying for promotion on Gab and accepting a donation from Torba. (Mastriano renounced antisemitism, but pointedly, not Torba.) Mastriano also mocked the Jewish school Shapiro attended and where he sends his four children.
It is a source of delight to Shapiro and his backers that his open Jewish identity did not alienate Pennsylvanians; indeed, he fared well in the conservative center of the state, a fact that his campaign boasted about in an email sent to the media a week after the election, when most campaigns are wrapping up business.
“Josh Shapiro won Beaver, Berks, Cumberland, and Luzerne counties — significantly outperforming Joe Biden’s margins in 2020 and flipping those counties blue,” the campaign said, attaching a chart showing the flips. “From the very beginning of his campaign, Josh vowed to go everywhere. That meant campaigning heavily where other Democrats don’t often win and investing in communities across the state.”
Jill Zipin, a longtime Shapiro backer who leads Democratic Jewish Outreach Pennsylvania, said Mastriano’s Christian nationalism did not play well in a state that was founded on religious freedoms. “Pennsylvania was founded on religious pluralism, it was founded by Quakers,” she said. “Anyone of any religious stripe was welcome.”
Mastriano’s team, toward the end of the campaign, appeared to notice the resonance Shapiro’s beliefs had among Pennsylvanians. His surrogates pivoted to claiming Shapiro was not a genuine Jew, with one consultant saying Shapiro’s defense of abortion rights made him inauthentic, and Mastriano’s wife claiming she and her husband loved Israel more than Jews did.
The moves may have backfired, said Schatz. Shapiro’s Jewish expression, she said, “was a way of actually relating to religious conservatives. They say that ‘maybe he doesn’t follow our religion, but because he does have a belief, he’s a religious person.’”
In a sign of his polish with Pennsylvanians, Shapiro’s margin of victory was substantially wider than that of John Fetterman, the Democrat elected to the state’s open Senate spot.
“While we won this race — and by the way, we won it pretty convincingly — I want you to know, the job is not done, the task is not complete,” Shapiro said during his victory speech, prompting 15 seconds of cheers and applause.
Shapiro has stayed largely out of the public eye since his election, instead focusing on putting together a transition team and preparing for his inauguration on Tuesday. He did not respond to JTA’s requests for an interview.
That transition team bears signs of Shapiro’s long and deep Jewish ties. Marcel Groen, a retired attorney on the economic development advisory committee, first met the new governor because he attended synagogue with Shapiro’s father. He became a mentor to the inchoate politician, who several years ago recruited Groen’s mother, a Holocaust survivor, to speak to incarcerated teens.
During the encounter, which Groen and Shapiro did not make public at the time, the teens went from standoffish to hugging 93-year-old Sipora Groen after hearing her story. (Sipora died in 2017.) It was, Groen said, typical of Shapiro’s approach to changing hearts and minds: “Josh realized that’s how you reach kids who got in trouble and who needed to understand life in a different manner,” he recalled.
Shapiro’s plans for his inauguration are laced with Jewish significance. In addition to the Tanakh from the Tree of Life synagogue, his swearing-in will reportedly take place on a Bible used by a Jewish soldier from Pennsylvania in World War II.
But asked by CNN’s Dana Bash after the election if he wanted to make history as America’s first Jewish president, Shapiro demurred.
“I have an ambition to get a little bit of sleep, to reintroduce myself to my kids, and then to serve the good people of Pennsylvania as their governor,” he said.
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The post For Josh Shapiro, a run for governor borne of Jewish identity and political ambition appeared first on Jewish Telegraphic Agency.
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‘Nobody Wants This’ is getting less and less Jewish
In its third season, Nobody Wants This gives up on Judaism.
The Netflix show, starring Adam Brody as the ultimate nice Jewish boy, Rabbi Noah Roklov, and Kristen Bell as Joanne, his shiksa — the show’s preferred term — girlfriend, has been accused, repeatedly, of doing Jews wrong. Its creator, Erin Foster, a fellow blonde who converted for her husband, has just as regularly defended her show as good for the Jews, a positive representation in a time of antisemitism, and has basically implied that anyone who didn’t like it just couldn’t take a joke.
But the complaints have been about more than jokes. Some of the issues were one-offs, like cheesy puns about a bad Jewish basketball team, the Matzo Ballers, that leaned into a stereotype of Jewish men being unathletic. Others pointed to bigger concerns, like when Noah’s mom, who is ostensibly observant, ate pork out of the trash when she thought no one was looking — was the show painting Jews as dishonest liars?
Or there was the time the show mixed up Tu B’Shvat — a holiday celebrating the birthday of trees — and Tisha B’Av, a day of mourning the destruction of the Temple. This sparked debates about whether the writers’ room had done enough to ensure basic cultural competency; the show’s Judaism seemed to rely on shallow signifiers, like a room full of menorahs, to shore up its identity. Foster may have claimed that she made the show to spread “positive Jewish stories,” but the writing has never engaged particularly deeply with Judaism.
Really, though, the biggest complaint across the first two seasons of Nobody Wants This was the Jewish women. Jewish men have often been presented as nebbishy or neurotic in the media, something Foster set out to change, but Jewish women have long gotten the short end of the stick, stereotype-wise, and the show not only doesn’t rehab that image, it worsens it. The Jewish mothers are critical and overbearing and too obsessed with their kids. The Jewish wives are simultaneously overbearing nags and prissy princesses. The non-Jewish women are somehow always cooler, more beautiful, crazy in a fun and quirky way instead of a shrewish one. Non-Jewish women might thirst after Jewish men and vice versa, but no one lusts after a Jewish woman.
Given that the entire concept of Nobody Wants This is a hot rabbi dating a shiksa, it should not surprise any readers that the issue of Jewish women is not solved in the third season. Yes, yes, the characters are all better developed; Esther, Noah’s sister-in-law (Jackie Tohn), who was once mean, is sort of endearingly cranky and wry, and they’ve started putting her in much better outfits. Noah’s mom, Bina (Tovah Feldshuh), is as overbearing as ever — in fact she actually acts even crazier than ever before — but she is much nicer to Joanne. But the Jewish women are still not good enough for the Jewish men. And this season, Joanne is converting, so she can even beat Jewish women at their own game.

Putting all that aside, however, the new season of Nobody Wants This is kind of delightful. And that was, in part, thanks to making this season far less Jewish, or at least less overtly focused on it.
That’s not to say it has no Jewish elements; Noah is still a rabbi, Joanne is, as mentioned earlier, converting in a class led by Sarah Silverman, who nails the role — unsurprisingly, given that her real-life sister Susan is a rabbi. But the conversion class is as focused on work drama than what everyone is learning about Judaism. Noah and Joanne have moved in together and have a housewarming party where they hang a mezuzah on their door frame, but the episode is more about Joanne’s ex who lives next-door. The couple tries out a tech-free Shabbat, but they spend it smoking weed, not walking to synagogue or otherwise doing anything particularly Jewish.
That turns out to be the season’s strength. It isn’t trying to demonstrate specifically Jewish family dynamics, nor does it shoehorn Jewish traditions into each episode. Instead, one plot line focuses on Noah’s attempt to navigate between his mom’s vision for his life, Joanne’s and his own — a universal topic, since parents across cultures feel deeply personally engaged in their kids’ major life events. Another storyline takes on dating, reinventing and moving on after a breakup, as Esther and Sascha, Noah’s brother, try to figure out coparenting, new hairstyles and what they really want out of life. (Though it feels odd, and like a bit of a plot hole, that Esther doesn’t seem to care about dating Jewish, even though she was very hostile to Noah dating a non-Jew in season one.)
Though Nobody Wants This has occasionally managed nice little sermonizing moments on the deeper meaning of various holidays or ideas, it has stumbled when it has tried to make Jewish Representation the show’s identity. Besides, Jews are diverse, both in religious observance level and cultural background. The show was doomed from the start if it was meant to be some sort of ur-text to represent American Jewish life in the 2020s; Jews aren’t a monolith, and design for everyone is bad design. A Syrian Jew was never going to feel seen, nor was a Modern Orthodox Ashkenazi.

In its third season, the show’s Judaism is about exactly what it is: a Reform L.A. rabbi and a woman who is (finally) converting for him. There’s an episode about Joanne’s last Christmas and her attachment to the holiday; Noah tries to make her final celebration of it the most festive one ever, and it’s a deeply sweet episode despite its total dearth of Jewish content. That’s a story worth telling, and something many converts likely feel, and a rabbi celebrating Christmas is also not the average Jewish experience.
There are, still, to be fair, plenty of issues. Noah cops to drinking coffee on Yom Kippur, which I think a lot of people will be upset about — a rabbi unable to properly observe the most holy day of the year? What’s wrong with these people? But now that the show doesn’t feel as though it’s trying to represent American Jews to the rest of the world, that seems less harmful.
Besides, the best Jewish TV has always been TV about Jews who are doing other things — Seinfeld or Broad City are no less Jewish for focusing on the general misadventures of young people living in New York. Jews live life outside of Judaism. In this season, Nobody Wants This hits its stride by giving up on clunky explanations of Judaism for the wider world; we barely see Noah at the bima. Instead of Jewish holidays, we see Christmas. Nobody Wants This was always, truly, a sweet rom-com about a guy who happens to be Jewish, and his girlfriend who happens to be converting. Nobody wanted a spokesperson in the form of a Netflix show anyway.
The post ‘Nobody Wants This’ is getting less and less Jewish appeared first on The Forward.
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Herzog calls for crackdown on violent West Bank settlers as olive harvest tensions mount
(JTA) — BUDAPEST, Hungary — Israeli President Isaac Herzog is backing senior Israel Defense Forces commanders in taking decisive action against violent settler attacks in the West Bank, he told the Jewish Telegraphic Agency.
His comments came a day before Israeli forces detained New York Democratic congressional candidate Brad Lander along with 90 rabbis and activists accompanying Palestinian farmers during the olive harvest.
At a press briefing in Budapest, JTA asked Herzog what action had been taken to curb settler violence following his previous calls for a stronger government response. Herzog pointed to a meeting he held earlier this month with the IDF’s West Bank division commander and other senior officers.
“I looked them in the eye and I gave them full backing to do whatever it takes to stop this terrible phenomenon,” he said.
The goal was to end the settler violence “at its roots,” Herzog said, adding that “major efforts” were underway.
Israeli police arrested 10 suspects following a series of settler attacks over the weekend, including a violent assault on Washington Post photojournalist Heidi Levine. Nine of those suspects were released from custody, Haaretz reported on Wednesday.
IDF Chief of Staff Lt. Gen. Eyal Zamir ordered the deployment of an additional Border Police company to the West Bank to combat extremist violence. The unit is expected to begin operations in late November.
Herzog had personally called Levine on Saturday to apologize for the attack, which left her with four broken vertebrae and other injuries. “I was morally tormented during Shabbat when I thought about it, and I express deep sorrow and apologize for what you went through,” he told her.
The attacks have drawn condemnation from the U.S. and European governments. On Sunday, the European Union called for Israel to take “full accountability” in preventing further violence against Palestinians, journalists and diplomats.
During his visit Tuesday, Herzog met with Hungarian President András Baka and Prime Minister Péter Magyar, whose government ended its predecessor’s opposition to EU sanctions against extremist Israeli settlers.
Herzog’s visit was the first by a senior Israeli leader since Magyar defeated longtime Prime Minister Viktor Orbán, a close ally of Israel and Prime Minister Benjamin Netanyahu, in April. At a joint appearance, Baka described relations with Israel as “cordial and stable,” while Herzog called Hungary a “friend and an ally.”
Asked later at the press briefing whether he had received a cooler reception than under Orbán, Herzog dismissed the suggestion, describing his meetings with both leaders as “fantastic.”
Pressed on Baka’s reference to the Palestinians, Herzog said the issue had been discussed “very politely” but had not dominated the talks, adding that it was “a perfectly legitimate subject to discuss.”
Herzog called the new prime minister “a brilliant person, a very impressive leader.”
The Hungarian leaders had “opened their hearts” to him, Herzog said, citing the attendance of several senior ministers at a lunch hosted by Magyar among other gestures that he said went beyond diplomatic protocol.
The visit also had personal significance for Herzog, whose father, former Israeli President Chaim Herzog, made the first state visit to Hungary by a sitting Israeli president in 1991, shortly after the restoration of diplomatic relations between the countries.
Herzog also addressed the closing gathering of Voice of the People, his initiative bringing together 150 Jews from Israel and the diaspora. He warned that combating antisemitism would be a “long-range battle” and stressed the need to engage millions of unaffiliated Jews.
“Ask the average Israeli – he has no clue about the diversity of Jewish life,” Herzog said, adding that many Jews in the Diaspora were similarly unfamiliar with Jewish life in Israel.
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El-Sayed campaign hires Jewish liaison
(JTA) —
DETROIT – Abdul El-Sayed’s campaign for Michigan’s U.S. Senate seat has hired a Jewish liaison in the final weeks of the election season, part of a new push to swing undecided Jewish voters as the contentious race enters its homestretch.
Lenore Goldman is a veteran political consultant with Michigan ties whose work has included One Fair Wage, a national movement to raise the minimum wage that has prompted years of back-and-forth in the Michigan state legislature and courts.
She also consulted on Voters Not Politicians, a 2018 Michigan campaign that successfully passed a ballot measure to create a nonpartisan redistricting commission in the state. She has also consulted for Jewish groups, including the Jewish Community Federation of San Francisco.
Multiple figures close to the campaign confirmed her hire to the Jewish Telegraphic Agency on Wednesday. The El-Sayed campaign did not immediately make Goldman available for comment, but she has already been a presence at some local events staged by Jewish supporters.
News of her hire comes nearly two months after the Democratic candidate’s campaign first told JTA they were interviewing for a Jewish liaison position.
Goldman enters the campaign at a precarious moment for El-Sayed, who has struggled to win over skeptical Jewish voters in his tight race with his Republican opponent, former U.S. Rep. Mike Rogers.
Recent polls show a tight race, with El-Sayed holding a narrow advantage. A Marist poll released Wednesday put him ahead of Rogers, 50% to 48% among likely voters, within the survey’s margin of error.
Jews have bristled at the former county health director’s strong criticism of Israel, including when he stated earlier this week that the country is “not an ally.” They have also objected to his campaign’s prior association with left-wing streamer Hasan Piker, whose remarks about Jews have drawn accusations of antisemitism. El-Sayed has since distanced himself from Piker.
Some Jews have criticized El-Sayed’s initial remarks to this spring’s Temple Israel attack, which he has since apologized for. Rogers called his opponent “anti-Jew” in a JTA interview this week.
A new letter from El-Sayed to Jewish Michiganders is also being circulated as part of an effort to warm relations.
“I care deeply about the threat of antisemitism to our communities, and I am committed to protecting all Michigan Jews against hatred and injustice,” El-Sayed writes in the letter, which was shared on social media.
A spokesperson for the Michigan Democratic Party, which is named as a sponsor in the letter, did not respond to JTA requests for comment by press time. The El-Sayed campaign also did not respond to a request for comment about the letter.
Michigan Democratic U.S. Senate candidate Abdul El-Sayed meets with concerned Jewish voters during the state Jewish Democratic caucus’s “Summer Simcha” event, Birmingham, Mich., Aug. 30, 2026. (Andrew Lapin/JTA)
In the campaign’s final days, Jewish surrogates for El-Sayed are hitting the pavement hard. A new Jewish canvassing initiative led by the progressive voter-mobilization group Seed the Vote hopes to engage voters in an effort to boost support for El-Sayed. Seed The Vote is working with the Jewish advocacy groups Bend the Arc Action and IfNotNow.
Most of the Jewish canvassers have come from out of state. One Jewish Michigander who is canvassing, Ronit Wagman, said the activists have sometimes experienced hostility from Jewish households.
“People just don’t want to put themselves on a limb and open themselves up to name-calling,” Wagman, who lives in the Detroit suburb of Oak Park and has canvassed in the nearby, largely liberal town of Huntington Woods, told JTA. “So I’m not too surprised that local Jews don’t really want to door-knock.”
In her own family, Wagman said she has been an El-Sayed supporter for a while but that her parents “took some convincing” to vote for him.
The argument that worked on them, she said, was pulling back from the candidate’s remarks about Israel and the Temple Israel attack. Instead, she asked them to consider the prospect of how Jews would fare long-term under what she described as continued Republican attacks on “constitutional democracy and civil rights.”
“Ultimately, we talked about how Jews have been able to enjoy so much safety and security in America because of the protections offered to all people by our constitution,” she said. “And when you start to erode that, nobody is safe.”
Conversations like the Wagmans’ could prove the tipping point for a Jewish population that largely considers itself liberal but has often been troubled by El-Sayed. Jewish organizers for him have also staged a series of small-room meet-and-greets with progressive politicians who are either Jewish, or who have close ties to the Jewish community. These figures have made their own pitches for the senate candidate.
One of those surrogates, Jewish Illinois congressional candidate Daniel Biss, spoke at a Detroit private Jewish residence on Monday to about 50 people. Goldman was also present at the event.
Biss was targeted by far-left activists during his own primary this spring, some of whom accused the candidate of being AIPAC-aligned himself. In fact, he is backed by the liberal Zionist lobby J Street and he fended off millions in spending that the pro-Israel group dropped in favor of an opponent.
Yet Biss told JTA he had no qualms about supporting El-Sayed, some of whose followers have targeted Jewish Democrats in the state in similar fashion.
“I don’t think it is ever healthy to associate any leader with the ugliest thing that anyone who supports them does,” Biss told JTA. “I absolutely never saw anything like that from Abdul himself.”
He continued, “It is possible to fight for Jewish safety in America with a variety of different positions on foreign policy. I think if we don’t accept that, we make ourselves vulnerable unnecessarily.”
To the group, he also argued that some Jewish concerns regarding El-Sayed were misplaced, particularly concerns about his language around AIPAC, which spent heavily against El-Sayed in his primary.
The lobbyists also spent heavily against Biss in his own primary, and, according to Biss, are fair game for criticism because they employed pernicious tactics in hiding their ad spending and paying for ads that often obscure their pro-Israel motivations.
“To be a little bit cheeky, I would say you can’t perform an antisemitic trope and then accuse me of antisemitism when I describe the thing you just did,” Biss told the Jewish crowd.
AIPAC announced Wednesday that it would cease endorsing and soliciting donations for its preferred candidates, though its associated super PAC, United Democracy Project, would continue operations.
El-Sayed will campaign in Detroit this weekend with former President Barack Obama. He and Rogers face off in their final scheduled debate tonight.
The post El-Sayed campaign hires Jewish liaison appeared first on The Forward.

