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Community leader Brian Scharfstein recipient of 2022 Queen’s Jubilee Medal  

Last November, long-time downtown Winnipeg retailer Brian Scharfstein was a recipient of the 2022 Queen Elizabeth II Platinum Jubilee medal, presented annually to Manitobans who have made meaningful contributions to the community. The award was presented to the long-time downtown business owner and community leader by Dr. Jon Gerrard, the Member of the Legislature for River Heights alongside nine other recipients of the award in Gerrard’s riding. 
“I was taken aback by the honor,” says Scharfstein. “It was certainly unexpected and humbling.” 
 
Although Scharfstein has held some more visible leadership positions – notably serving as chair of our Jewish community’s Grow Winnipeg initiative as well as chair of the Winnipeg Chamber of Commerce, and is currently a board member of the Mount Carmel Clinic Foundation, he generally prefers to fly under the radar in terms of his efforts in helping others.  
“More than money, though, I give of my time,” he points out. “When I get involved in something, I really get involved.” 
 
For the most part though, the president of Canadian Footwear prefers to follow the Torah’s precept that the ideal form of charity is to give of yourself anonymously. Scharfstein says that he looks to his late father, Albert: “Dad always showed compassion and concern for people in need,” Brian Scharfstein recalls. “He tried never to turn down anyone who came to his door seeking a handout. 
“That is the way that my three sisters and I were raised.” 
 
Albert Scharfstein acquired Canadian Footwear in the downtown area around 1932. When Albert and his wife Ethel passed away within nine days of each other in 1987, Brian and his wife Pam purchased the business from the family estate.  
Soon after the couple acquired the business, Brian Scharfstein started his education to become a Certified Canadian Pedorthist. Working together, Brian and Pam have built Canadian Footwear into a successful, family-owned business in Winnipeg. Today, Canadian Footwear operates four retail stores in Winnipeg and Calgary. 
“One of the keys to our success,” Scharfstein notes, “is that we don’t just sell shoes and orthotics. We build relationships. Our goal is to provide a memorable experience for all of our customers and clients” 
Scharfstein also follows his father’s example in trying never to turn down people in need. One of the ways in which the Scharfstein family helps those in need is through the family charity program, “Fit on the Street”.  
We receive referrals from missions, churches, inner city schools, and resource centers,” he notes. “We try to make sure that no one – whether they be homeless or a newly arrived refugee – has to go without proper footwear”. 
“We believe that everyone who comes into our store should be treated with dignity.” 
Canadian Footwear is a life member of the industry’s Two Ten Foundation SOS program. “Through this program, we have given away thousands of pairs of shoes,” Scharfstein says. “The foundation receives shipments of footwear that have been turned back for whatever reason by manufactures, importers and other retailers. We are the prairie distributor of this footwear.” 
Another important focus for Scharfstein is helping to create a safer downtown in an effort to encourage more shoppers to return there. As part of that effort, Scharfstein has been representing small and medium retailers in Manitoba in a national pilot program – authored by the Retail Council of Canada – called Operation Safe Shop. The pilot project begun three years ago – focused on facilitating better collaboration between retailers, police, and the courts, and is now moving to Phase 2. With over 100 retail storefronts submitting data through the platform, more than 600 incidents reported, and just over 60 repeat offenders identified, the Retail Council of Canada is now working with Winnipeg Police Service, RCMP, and Brandon Police analysts to focus on the most prolific offenders.  
In his own stores, Scharfstein has introduced a policy whereby everyone who comes into one of the stores is asked his or her first name and offered a personal shopper – although customers can still browse on their own.  
 
“We haven’t been able to completely eliminate shoplifting,” he concedes, “but these new measures have made a noticeable difference. We employ a lot of people in our organization. We consider every one of them like family. We are responsible for their safety as well as the safety of our customers.” 
Brian Scharfstein, the community activist has just stepped down from 5 years serving as the civilian member of the Winnipeg Police Board. As well, a few months back, he appointed David Stern as the company’s new general manager and has stepped back from the day-to-day operation of Canadian Footwear. At 70, the now semi-retired Scharfstein – while still available to mentor new pedorthic practitioners and consult with administrative matters – finds that he has more time on his hands for community service. 
The Scharfstein family’s newest initiative, he says, is in support of a group that is trying to open a self-sustaining clothing and footwear depot focused on helping the homeless. “Much of our philanthropic giving is based on our not receiving any recognition and that applies in this case, too,” Scharfstein notes. The concept will be modelled after the successful North End Women’s Centre’s 20-year-old Up Shoppe, a women’s co-op that provides clothing for a small fee for those who can afford – and at no charge for those who can’t. This facility/store will provide those in need with clothing, footwear, and personal hygiene necessities.  
“We are currently looking for a location in which to open the store,” Scharfstein adds.    

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Newly announced  Vivian Silver Centre for Shared Society to further former Winnipegger’s lifelong efforts to foster  Jewish-Arab co-operation in Israel

The late Vivian Silver

By MYRON LOVE Vivian Silver (oleh Hashalom) devoted her life to working toward dialogue and collaboration between Arabs and Jews in Israel.  The culmination of her efforts was the Arab-Jewish Center for Empowerment, Equality, and Cooperation – Negev Institute for Strategies of Peace and Economic Development (AJEEC-NISPED), which she co-founded 25 year ago with her sister peace activist, Dr. Amal Elsana Ahl’jooj.
Tragically, Vivian was of the 1,200 Israeli Jews, Bedouin and foreign farm workers who were slaughtered  during the Hamas-led pogrom of October 7, 2023.
Last month, AJEEC-NISPED announced plans to create the Vivian Silver Center for Shared Society in her memory –  a new national hub for Jewish-Israeli Arab collaboration and social innovation in Be’er Sheva – backed by an initial  $1 million donation from UJA-Federation of New York, along with support from the Meyerhoff Foundation, the Gilbert Foundation, and other philanthropic partners committed to strengthening shared society in Israel.
“It’s a great honor and a beautiful gesture,” comments Vivian’s son, Yonatan Zeigen,  “and  I hope it will be a central building for civil society, both in the physical sense, that it will become a substantial home for the organization and for other initiatives that will use the spaced and also symbolically, as a beacon for this kind of work in the specific location in the Negev.”
As this writer noted n an article earlier this year in relation to the announcement of  the launch of the Vivian Silver Impact Award by the  New Israel Fund (NIF) – of which she was a long time board member, and which was developed in conjunction with her sons, Yonatan and Chen),  Vivian made aliyah in 1974. She first went to Israel in 1968  – to spend her second year at university abroad at the Hebrew University of Jerusalem, studying psychology and English literature.
In an article she wrote in 2018 in a publication called ”Women Wage Peace,”  she related  that during her final year at the University of Manitoba, she was among the founders of the Student Zionist Alliance on campus and was invited to its national conference in Montreal. There she met activists in the Habonim youth movement who planned on making aliyah and re-establishing Kibbutz Gezer. The day she wrote her last university exam, she boarded a flight to New York to join the group.
She spent three years in New York, where she became involved in Jewish and Zionist causes, including the launch of the Jewish feminist movement in America.
“It was a life-changing period,” she recalled.  “I came to understood that in addition to being a kibbutz member, I was destined to be a social change and peace activist.”
Vivian and her group made aliyah in 1974 and settled on Kibbutz Gezer. In 1981, she established the Department Promoting Gender Equality in the Kibbutz Movement.  She moved to Kibbutz Be’eri near the Gaza border in 1990, along with her late husband, Lewis, and their two sons
In 1998, Vivian became the executive director of the Negev Institute for Strategies of Peace and Development in Beer Sheva, an NGO promoting human sustainable development, shared society between Jews and Arabs, and peace in the Middle East. Soon after, she  was joined by Amal Elsana Alh’jooj as co-directors of  AJEEC-NISPED, winning the 2011 Victor J. Goldberg Peace Prize of the Institute for International Education.  
 In the article she wrote for “Women Waging Peace,” she noted that “while we later focused on empowerment projects in the Bedouin community in the Negev, initially we worked with Palestinian organizations on joint people-to-people projects.  I spent much time in Gaza until the outbreak of the second intifada. We continued working with organizations in the West Bank. I personally know so many Palestinians who yearn for peace no less than we do.”
According to a report in the Israeli newspaper Arutz Sheva, in the November 24th edition, the Vivian Silver Centre – which is expected to open in the spring – will be located within AJEEC-NISPED’s  soon-to-open AJEEC House, and will provide a permanent home for programs that promote equality, leadership, and cooperation among Israel’s diverse communities.
“The Vivian Silver Center for Shared Society, within AJEEC’s headquarters, “the Arutz Sheva report noted, “will serve as a regional platform for dozens of Israeli Arab and Jewish social organizations. Through AJEEC’s educational, vocational, and leadership programs, the center will support thousands of young adults each year – offering mentorship, professional training, and opportunities for cross-cultural collaboration.
“These programs,” the report continued, “already reach more than 15,000 participants nationwide, helping young people integrate into higher education and meaningful employment while narrowing social and economic gaps.”
AJEEC House is located in Be’er Sheva’s Science Park, near Ben-Gurion University.  The three-storey AJEEC House has been designed to foster cooperation and dialogue. It will host community partnerships, provide shared workspaces for social entrepreneurs, and serve as a hub for initiatives addressing social and economic development across the Negev and beyond.
 Readers who may be interested considering a donation can dial into NISPED’s website –  – for further information.

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Stanley Schwartz- it’s a long way from Waterloo

By GERRY POSNER For Stanley Schwartz, it all began on Waterloo Street. For those who remember the 1950s and 60s – take yourself back to the south end of Winnipeg. Waterloo between Corydon and Fleet had enough Jewish families to form its own High Holiday congregation. That is to say, there were a whole bunch of Jewish families there. Not quite McAdam Avenue in the north end – but close enough. One such family was that of Harold and Faye Schwartz, along with their children: Anita, Ruth, and Stanley.

Stanley graduated from Kelvin High School. In fact, he played football for the Kelvin Clipper. In addition, he was a participant in typical Jewish teen activities at the time, particularly AZA. He had a wide network of friends, some of whom remain vital connections to this day. Remember, in those days, there were no cell phones, no internet, and barely the beginnings of TV. So, as a teenage boy, Stanley spent a lot of time with his buddies.

Stanley went on to the University of Manitoba from where he graduated law in 1967. That was Stanley’s first step into a career that lasted close to 50 years. His second big step was his decision to forgo an offer to become a partner in a well known and established law firm in Winnipeg, and instead, go out on his own in a shared space arrangement. The shared space arrangement lasted several years and, during that time, he also opened up an office in Morris, Manitoba. Morris was once home to several Jewish families, but not when Stanley moved there to live.

Along his way to practicing law, Stanley got married – to the former Shirley Hooper, a woman originally from England who had moved to Vancouver and whom Stanley met by chance in Hawaii. They were blessed with two children and now have five grandkids. But the family did not end up in Winnipeg. In what was a huge life changing decision at that time, Stanley and Shirley boldly packed up their belongings and moved to Vancouver. Now, some of the thinking that entered into this move might well have been Shirley’s lack of fondness for the Manitoba winters (even though she had formed close relationships with many people in Winnipeg at that time – relationships she still maintainsto this day). But Stanley was also open to a fresh start in a new place. That decision, looking back on it now in 2025, was a wise one for both Stanley and Shirley Schwartz. For starters, who knew that Vancouver would explode with an immigrant population and with it, a dramatic increase in the value of property, caused in part by non-residents buying up land and buildings in Vancouver? Aside from that, Stanley had a specialty in his practice of law that was a perfect fit for Vancouver’s growing population- family law.

For the entirety of his legal career, Stanley focused on matrimonial law in every aspect, not the least of which was litigation. As a former lawyer myself, let me say that if there is an area of law filled with tension, aggravation, and sadness, it surely must be the field of marriage, children and custody battles, access, division of assets and all that goes with those issues. You often are not just a lawyer, but also a psychologist, father confessor and a lot more. You really have to be able to be able to watch some of the worst in humanity. And you have to be ready to, as they say, “ go for the jugular.”
You may never have to do it, but you have to be ready. Stanley Schwartz was ( nd remains so this day, in my view) on the face of it, not a likely candidate to be thought of as aggressive.That is because he was then and still is now, a friendly guy who does not seem to be one cut out for courtroom battles. But clearly, he was able to be “ rough and tough” when he had to be. When I asked Stanley what advice he would give to somebody wanting to employ him in a family law situation, he was quite frank. His immediate response to these kinds of clients was: “If you want a war, the winners will be two people -the two lawyers. The losers will be your children ( f there are kids in the picture.”)

Stanley might still have been at it, but he had medical issues relating to his back over a period of many years. He has had three spinal surgeries, and none of them has really worked satisfactorily. Standing for periods of time was hard for Stanley. He says he knew it was time to give up his practice of law when one day in court six or seven years ago, while he was in argument, he leaned against the dais and the judge told him that it was ok for him to sit down and argue. That episode confirmed what he had thought for a while: time to call it a day and a career. So with two metal rods in his back and pain in his legs, Stanley retired.

Though no longer involved in the legal world, Stanley has managed, very easily he would add, to settle into his non working life with as much travel as he and Shirley are able to do. That travel includes trips back to Winnipeg, also Winnipeg Beach – where he spent much of his youth. His visits also include time with his sister, Anita Ruth Neville, a name not exactly unknown to Manitobans given her role as the 26th Lieutenant Governor for the Province of Manitoba. And, with one daughter in Toronto, Shirley and Stanley also make regular stops in that city to see his family there.

Not that long ago, Stanley stepped into the world of octogenarians. He is quick to say that getting old is not for sissies, but at the same time, he is one to embrace what each phase of his life has brought.

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Farah Perelmuter – a former Winnipegger in the spotlight

By GERRY POSNER From the north end of Winnipeg, Garden City to be exact, comes yet another Winnipeg woman who has almost singlehandedly built a prosperous business in Toronto – almost out of the blue. And who is this Winnipeg woman? None other than Farah Perelmuter, bornFarah Vinsky, the oldest of Toby and Irv Vinsky’s three daughters.

Farah attended Talmud Torah and Joseph Wolinsky Collegiate, also spent a year at the University of Winnipeg Collegiate. Upon graduation from high school, Farah took a gap year in Toronto working in the modelling industry. During that year, she had a chance to visit Western University in London, Ontario. That visit inspired her to apply there and, after one year at the University of Winnipeg, she was off to Western. Interestingly, not that long ago, Farah served on the Western Alumni Board – a role she filled for six years.

As a teenager in Winnipeg, Farah indicated that she had an entrepreneurial gene, as evidenced by her creating what was a “ self development “ program for teenage girls. When she started that program, Farah was all of 16 and was already working in her spare time in a modelling agency. When she came to Toronto after her graduation from university, she began working at a marketing agency, but the desire to be her own boss was so strong that, in 1995, Farah, along with her husband, Martin Perelmuter, started a business known as “ Speakers Spotlight.”

The business’s purpose was to bring prominent speakers to address audiences at locations all over the world. The couple initiated the business right from the spare bedroom in their apartment – with only one phone and one computer. Worse than that, Farah and her husband had no clients, no experience, no staff and, of course – no money. What they had was a clear vision. That vision was to put the right speaker in front of the right audience and, if they could do that, the impact would be significant and lasting. They also had so little business experience that they tried out different ways of doing things in their business and were not afraid to be innovative. That willingness to create and change likely propelled them speedily into the forefront in their field. As proof of their standing in the industry, Farah and Martin were selected twice as Entrepreneurs of the Year by Ernst and Young.

From that modest beginning emerged what is today called “ Speakers Spotlight,” a business that has grown into one of the world’s largest and indeed most respected speakers’ agencies. Farah and Martin have developed a team of people working for and with them (now up to 35 people, who work both in and out of the office) and, as well, they have created an incredible roster of extraordinary speakers. Their list of speakers includes people with deep experience in their respective fields. That combination of prominent speakers and a loyal, dedicated group of people putting the speakers on to platforms has allowed “Speakers Spotlight” to raise the bar of professional service and integrity within the industry. Would you believe 40,000 speaking engagements over 50 countries are now part of the history of a business that started in Farah’s spare bedroom? Just the list of names who have participated with Speakers Spotlight is staggering. Google Speakers Spotlight and I promise you will be overwhelmed, both by the quantity and quality.

Along the way, the company has received numerous awards and accolades. Most importantly, they have, through the various people that have been involved as speakers, helped to plant the seeds for people in the audience to make changes, alter plans and to inspire them to go forward. Sometimes, it’s as little as hearing the right person tell a story that can affect one person and from there, big things often develop. For Farah, that is what keeps her excited about her business.

In 2017, the couple started another business related to the first one, called “ The Spotlight Agency.” This company connects celebrity talent with opportunities all over the world. The talent comes from every area of life including the fields of entertainment, sports, food, decor and more. What the Spotlight Agency does is to unite these personalities to a brand of partnerships, with digital and creator content,TV, streaming, podcasts and publishing.

Even with the real success of Farah’s business ventures, what pushes her are her two children, Jade and Cole, both now in their 20s, and forging their own trails. As well, Farah appreciates from whence she came and she looks forward to what lies ahead. She treasures her return trips to Winnipeg to see her parents, relatives and indeed, old friends. So much is Farah Perelmuter a true Winnipgger that she still roots for the Winnipeg Jets, especially when they play the Toronto Maple Leafs. So, let the spotlight shine on Farah Vinsky Perelmuter.

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