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Community leader Brian Scharfstein recipient of 2022 Queen’s Jubilee Medal  

Last November, long-time downtown Winnipeg retailer Brian Scharfstein was a recipient of the 2022 Queen Elizabeth II Platinum Jubilee medal, presented annually to Manitobans who have made meaningful contributions to the community. The award was presented to the long-time downtown business owner and community leader by Dr. Jon Gerrard, the Member of the Legislature for River Heights alongside nine other recipients of the award in Gerrard’s riding. 
“I was taken aback by the honor,” says Scharfstein. “It was certainly unexpected and humbling.” 
 
Although Scharfstein has held some more visible leadership positions – notably serving as chair of our Jewish community’s Grow Winnipeg initiative as well as chair of the Winnipeg Chamber of Commerce, and is currently a board member of the Mount Carmel Clinic Foundation, he generally prefers to fly under the radar in terms of his efforts in helping others.  
“More than money, though, I give of my time,” he points out. “When I get involved in something, I really get involved.” 
 
For the most part though, the president of Canadian Footwear prefers to follow the Torah’s precept that the ideal form of charity is to give of yourself anonymously. Scharfstein says that he looks to his late father, Albert: “Dad always showed compassion and concern for people in need,” Brian Scharfstein recalls. “He tried never to turn down anyone who came to his door seeking a handout. 
“That is the way that my three sisters and I were raised.” 
 
Albert Scharfstein acquired Canadian Footwear in the downtown area around 1932. When Albert and his wife Ethel passed away within nine days of each other in 1987, Brian and his wife Pam purchased the business from the family estate.  
Soon after the couple acquired the business, Brian Scharfstein started his education to become a Certified Canadian Pedorthist. Working together, Brian and Pam have built Canadian Footwear into a successful, family-owned business in Winnipeg. Today, Canadian Footwear operates four retail stores in Winnipeg and Calgary. 
“One of the keys to our success,” Scharfstein notes, “is that we don’t just sell shoes and orthotics. We build relationships. Our goal is to provide a memorable experience for all of our customers and clients” 
Scharfstein also follows his father’s example in trying never to turn down people in need. One of the ways in which the Scharfstein family helps those in need is through the family charity program, “Fit on the Street”.  
We receive referrals from missions, churches, inner city schools, and resource centers,” he notes. “We try to make sure that no one – whether they be homeless or a newly arrived refugee – has to go without proper footwear”. 
“We believe that everyone who comes into our store should be treated with dignity.” 
Canadian Footwear is a life member of the industry’s Two Ten Foundation SOS program. “Through this program, we have given away thousands of pairs of shoes,” Scharfstein says. “The foundation receives shipments of footwear that have been turned back for whatever reason by manufactures, importers and other retailers. We are the prairie distributor of this footwear.” 
Another important focus for Scharfstein is helping to create a safer downtown in an effort to encourage more shoppers to return there. As part of that effort, Scharfstein has been representing small and medium retailers in Manitoba in a national pilot program – authored by the Retail Council of Canada – called Operation Safe Shop. The pilot project begun three years ago – focused on facilitating better collaboration between retailers, police, and the courts, and is now moving to Phase 2. With over 100 retail storefronts submitting data through the platform, more than 600 incidents reported, and just over 60 repeat offenders identified, the Retail Council of Canada is now working with Winnipeg Police Service, RCMP, and Brandon Police analysts to focus on the most prolific offenders.  
In his own stores, Scharfstein has introduced a policy whereby everyone who comes into one of the stores is asked his or her first name and offered a personal shopper – although customers can still browse on their own.  
 
“We haven’t been able to completely eliminate shoplifting,” he concedes, “but these new measures have made a noticeable difference. We employ a lot of people in our organization. We consider every one of them like family. We are responsible for their safety as well as the safety of our customers.” 
Brian Scharfstein, the community activist has just stepped down from 5 years serving as the civilian member of the Winnipeg Police Board. As well, a few months back, he appointed David Stern as the company’s new general manager and has stepped back from the day-to-day operation of Canadian Footwear. At 70, the now semi-retired Scharfstein – while still available to mentor new pedorthic practitioners and consult with administrative matters – finds that he has more time on his hands for community service. 
The Scharfstein family’s newest initiative, he says, is in support of a group that is trying to open a self-sustaining clothing and footwear depot focused on helping the homeless. “Much of our philanthropic giving is based on our not receiving any recognition and that applies in this case, too,” Scharfstein notes. The concept will be modelled after the successful North End Women’s Centre’s 20-year-old Up Shoppe, a women’s co-op that provides clothing for a small fee for those who can afford – and at no charge for those who can’t. This facility/store will provide those in need with clothing, footwear, and personal hygiene necessities.  
“We are currently looking for a location in which to open the store,” Scharfstein adds.    

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Local News

A local vocal extravaganza

Sara Schabas

By Dr. RAY SINGER I just experienced a revelatory weekend of superb vocal music, about which I wanted to share.
First, on attending Shaarey Zedek for Shabbat morning services I was pleasantly amazed at what was transpiring: Marlaina Sommer was beautifully singing her way through her own Bat Mitzvah service. Having married into a famous local musical family, I was not surprised also to hear her daughter and son-in-law, Sarah Sommer and Justin Odwak, sing – with their ethereal voices flowing over the congregants. Spouse and father Hillel provided percussion.
That was just for starters. My wife and I then attended the first concert in the Asper Jazz Series to hear the New York Voices in their Grand Finale concert tour, Winnipeg being the only Canadian stop on their tour.
Singing as a quartet for 38 years, their jazz singing was superb – with intricate harmonies, scat solos and amazing jazz vocals in the style of Lambert, Hendricks and Ross. They displayed exquisite control, and also interacted well with the audience.
Our final vocal musical experience was most revelatory and meaningful. This event was held on Sunday in the Laudamus theatre on the C.M. U. campus
It was organized by the Women’s Music Club of Winnipeg. Little did I know that club has been bringing in musicians of world stature for 130 years. If not for the kindness of our neighbours, Professors Harry and Mary Lynn Duckworth, we would not have known of this concert, entitled: “In a Dark Blue Night.” The title was written in both English and Yiddish in the program notes.
The music was performed by two wondrous musicians: Isabelle David, pianist and Sara Schabas, solo soprano. They performed a song cycle by the Pulitzer Prize-nominated, N.Y.C.-based Jewish composer Alex Weiser.
The first half of the concert consisted of Leiders by Viennese composers of the early to mid-20th century, all of whom were Jewish or in relationships with other Jewish composers. The composers included: Arnold Schoenberg, Alma Mahler, Erich Korngold, and others. Sara’s rendering of their songs and poems set to music was transcendent and emotive.
The narrator of theevent, Nolan Kehler, himself a musician and music radio host, was excellent in detailing the Zeitgeist around those Viennese composers and how they had to flee Vienna in the late ’30s. At least two were murdered in the Holocaust.
The second half of the concert was even more amazing. Alex Weiser composed music to accompany selected poems written by Jewish immigrants to New York early in the 20th century. Sara, having sung most of the songs in the first half in German, and one in English, then sang those poems beautifully – this time in Yiddish. Then, as a finale she sang a Gershwin medley. To add icing to this note-worthy cake, the pianist played the most challenging dramatic part of “Rhapsody in Blue,” knocking it out of the park
Thus, in one weekend I heard a Sarah and a Sara, and am grateful for our musical riches, especially brought to Winnipeg by both the Mennonite and Jewish communities. I am no music reviewer, but can appreciate the talent and artistry displayed by both Isabelle’s David and by Sara Schabas And, great news: Sara, who is from Montreal has landed a job teaching in the Desautels Faculty of Music. Hopefully many more of us will get a chance to hear her.

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Local News

Jewish Foundation Endowment Book Of Life program Sunday, November 1st

Book of Life 2026 signers (l-r): Marilyn Goldberg, Brownie Fleishman, Melissa Rice, Anna & Lyle Silverman, Sharon Wolchock

By BERNIE BELLAN The Jewish Foundation of Manitoba first launched its Endowment Book of Life legacy programme in 1998.

This charitable initiative allows donors to promise a future bequest to the foundation in exchange for having their personal history, family experiences, and philanthropic values permanently inscribed in a physical and digital archive.

On Sunday morning, November 1, the Jewish Foundation held its most recent Endowment Book of Life event followed by a brunch at the Shaarey Zedek Synagogue. There were five new entries into the Book of Life, from: Brownie Fleishman – in memory of her parents, Beryl and Esther Pierce; Marilyn Goldberg – in memory of her husband, Dr. Norman Goldberg; Melissa Rice – in memory of her husband, Richard Rice; Sharon Wolchock, in memory of her husband, Sid Wolchock; and Anna and Lyle Silverman.

The signers were introduced by Jewish Foundation CEO John Diamond, who, in addressing the signers, said: “Your stories, your generosity, and your commitment to the future of our community will continue to inspire others for generations to come. Thank you for making this meaningful commitment.”

Diamond read excerpts from what the signers had written in the Book of Life or described what had led some of them to be motivated to want to be part of the Book of Life.

From Brownie Fleishman’s inscription about her parents, Beryl and Esther Pierce, Diamond read: “The story of the Pierce family began in Winnipeg in the early 20th century, when Beryl and Esther Pierce came to Canada to establish a new life for themselves and their children.

“Beryl Benjamin Pierce was born in 1883 in Poltova, then part of the Russian Empire, and now Ukraine. He immigrated to Canada in 1912 and settled in Winnipeg, where he became a pioneer in the fur industry. A skilled designer and cutter, he established Pierce Fur Company in the Exchange District. The building that housed that business was later designated a municipal historic building.”

From Marilyn Goldberg’s inscription about her late husband, Norman: “Norman had a deep connection to Judaism and to the Jewish community. He attended synagogue regularly and served on the boards of both the Rosh Pina and the Shaarey Zedek synagogues. He was a leader in the efforts to change the Shaarey Zedek cemetery rules to allow interfaith couples to be buried together. His commitment to Tikun Olam extended to reaching out to the larger world. He helped lead the community’s efforts to settle refugees from Darfur.

“Our children characterized his faith this way: ‘His was a Judaism that was not orthodox in practice, but deeply rooted in Jewish values, tradition, and faith. This led him to good deeds, good words, a good life.’ “

From Melissa Rice’s inscription about her late husband, Richard: “Richard was immensely proud of his Jewish faith and heritage. He celebrated his bar mitzvah, participated in Kadima and AZA, and formed friendships that would last a lifetime.

“His close friend circle included and many who shared countless adventures, misadventures, and laughs over the years. Their friendships endured because Richard understood something important. Relationships require time, loyalty, and commitment.”

John Diamond spoke about Anna and Lyle Silverman’s long commitment to the Jewish community: “Both Anna and Lyle have always been strong philanthropic supporters of the local Jewish community, of Israel, and of Holocaust education.

“A commitment that was reinforced a few years ago after they had participated in an emotionally draining and unforgettable March of the Living trip that took them to the gates of Auschwitz. Their ongoing support of the Jewish community is also inspired by Anna’s memory of the tremendous help that her family received from the Hebrew Immigrant Aid Society when they landed in Montreal as refugees. Their story goes on to say they have been lucky in love and in business, and now as they continue to enjoy a long, comfortable, and well deserved retirement, they are eager to share their good fortune with others. ‘We have a wonderful life and couldn’t ask for anything more,’ Lyle says, ‘so now it is time to give back.’

“Through hard work, a commitment to education, and a strong connection to their Jewish community, they built a family whose succeeding generations continue to benefit from the opportunities they created.”

Diamond said this about Sharon Wolchock’s inscription about her late husband, Sid: “Sid was Sharon’s biggest supporter. Her volunteer work with the National Council of Jewish Women and the Jewish Federation mattered as much to him as his own legal career, and he backed it fully. He wanted Sharon and their daughters rooted in the Jewish community in whatever way suited each of them. In 1983, on Sid and Sharon’s first trip to Israel, Sid’s lifelong connection with the Jewish state was born.

“Sid’s love of aviation and history and his pride in being a Jew emerged during that trip. He became a passionate supporter of Israel’s soldiers and donated club rooms on two Air Force bases named for his brothers Harvey and Bernie so that the hardworking and often underappreciated technical crews had somewhere pleasant to relax.”

Entertainment at the Book of Life signing event was provided by (l-r): Alyssa Crockett, Julia Kroft, Vinnie Alberto, Josh Bellan

Following the ceremonial signing ceremony, guests in attendance were treated to entertainment by a quartet of talented singers: Julia Kroft, Josh Bellan, Alyssa Crockett, and Vinnie Alberto.

Closing out the day’s programme, current Jewish Foundation Board Chair Dafna Shore paid tribute to this year’s signers – and to the more than 800 signers of the Book of Life who had preceded them:

Shore said: “What makes this program so extraordinary and why it continues to resonate with so many people is the opportunity it gives us to share the stories that shape who we are, stories that might not otherwise have been told.

“Through the Endowment Book of Life, these stories are given a permanent home. Together, they form a living history of Jewish life in Manitoba, one filled with resilience, compassion, humor, and hope. These stories are more than a record of the past. They offer lessons for the future, showing generations to come, what it means to belong, to give, and to take responsibility for the strength of our community. Thank you for adding your voice and your vision.

“To this collection and for making a legacy commitment to the Jewish Foundation of Manitoba, your generation helps ensure that the programs, schools, and organizations that sustain Jewish life here will continue to thrive for generations to come.

“One of the great privileges of serving as chair is helping advance the Foundation’s mission, securing our community’s future while supporting its growth today. The Endowment Book of Life embodies that mission beautifully. It reminds us that each of us in our own way has the power to make a lasting difference.

“As we reflect on the importance of leaving a lasting legacy, I’d also like to take a moment to remember two valued members of the Jewish Foundation and Manitoba family who we lost this past year, Sheldon Berney and Lillian Neaman.

“Both served as governors of the Foundation, demonstrating their commitment to our community through their leadership and service. We are grateful for their contributions and the role they played in helping strengthen the foundation. Their memories remind us that a lasting legacy is built through the generosity, dedication, and commitment of those that came before us. May their memories be a blessing.

“As long as members of our community continue to invest in tomorrow, through their generosity, their readership, and their willingness to share their stories, Jewish life in Manitoba will continue to flourish. Thank you all for being part of that story.”

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Local News

Application filed by two former members of Etz Chayim Congregation against the congregation to have their memberships restored dismissed by judge

The following is taken from the Canadian Jewish News website: “Manitoba’s Court of King’s Bench has dismissed Hadass Eviatar and David Hoult’s application challenging the termination of their membership at Congregation Etz Chayim. In his decision, Justice Vic Toews noted that, although Hoult’s letter describing a hypothetical attack on the synagogue may have lacked sensitivity given the political climate, he did not intend to threaten violence against congregants. However, the judge ruled that the court did not have jurisdiction to intervene in the membership dispute under Manitoba’s Corporations Act, finding that the couple had no financial, proprietary or economic interest that would entitle them to the remedies they sought. The judge concluded that religious organizations are generally free to determine their own membership rules and ordered each side to bear its own legal costs.”

If you would like to read the original article that broke the story about the battle between Hadaass Eviatar and David Hoult with Etz Chayim Congregation you can go to Epic Court Battle.”

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