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Simkin Centre – and all other personal care homes in Manitoba facing unprecedented pressures due to COVID-19

Simkin Centre 
residents of Simkin Centre early July

 

By BERNIE BELLAN
Even though the Province of Manitoba has eased the rules governing personal care homes and how visitors will now be able to see loved ones, the financial pressures facing all personal care homes in Manitoba had been huge even before the pandemic set in.

 

There had  been quite a few reports in different media within the past week about the dire situations in which all personal care homes find themselves these days. With the double whammy of having to deal with all the attendant problems associated with COVID-19 – in addition to the severe financial pressures all personal care homes were facing long before the virus struck, staff at pch’s are not only having to deal with the anxiety residents are feeling, they are also having to deal with families of residents who have been beside themselves with concern for their loved ones.
I reached out to Laurie Cerqueti, CEO of the Simkin Centre, to see whether there was anything she (or anyone else at the Simkin Centre) could tell me about how staff there are coping with the unprecedented pressures which have been thrust upon them these past four months.
I had sent the following email to Laurie (who is always quick to respond – and who doesn’t shy away from answering tough questions) on July 10: (I should note that, in my original email, I suggested that the last time I had been to the Simkin Centre, in May – just around the time outside visits were beginning to be allowed, it seemed to me that I saw volunteers helping with the outside seating. In her response to me Laurie explains that I was mistaken. There were not any volunteers helping with the outside visits.)
Hi Laurie,
I know how under the gun everyone is at Simkin Centre but I’ve talked with the families of some residents and, as I’m sure you’re aware, they’re terribly frustrated over not being able to see their loved ones beyond the rare occasions when you have sufficient staff to allow outside visits.
A few of them have told me they’re quite willing to volunteer to help with those visits – if that would be allowed.
Is there any way volunteers can be involved in helping with family visits?
Regards,
Bernie

Here was Laurie’s response:
Hi Bernie
We have not used volunteers to assist with visits, however we are exploring as to how this might work as well as other strategies that would help us be able to offer more visits. I know of many people that would gladly help us out and I am very thankful for this. As you know government has given us no extra resources to be able to do this. We are having to manage this from within existing resources. In this week’s edition of the Simkin Star you will see that statistics for visits we have been able to support so I would not classify visits as rare. We are also bound by public health directives as far social distancing, inside visits should be limited and in a designated area close to the entrance and visitors must wear a mask. In room visits are not permitted at this time unless it is an end of life situation.
All personal care homes and family members in the province are expressing similar concerns and frustrations to ours. We have shared our frustrations and concerns with the WRHA, Shared Health and government.
It really is a very sad and difficult situation we find ourselves in and I am very proud of how our team has managed. This is no longer a sprint, this is now a marathon. I am also thankful for the support of our Board, family members and community.
Laurie

number of visits Simkin Centre has hosted

Accompanying this article is a reproduction of the statistics to which Laurie referred in her email about the number of visits that have been facilitated at the Simkin Centre.
In a subsequent email (on July 15) Laurie added that Simkin has begun incorporating some inside visits to what it had already been doing. She wrote: “We have also started indoor visits (not in rooms) last week. We will never be able to meet the full demand for visits until there are no longer restrictions.”

I asked her to expand upon what Simkin is now doing.
Laurie responded: “At this time, occurring only Thursday mornings as indoor visits should be limited, outdoor visits are Public Health’s recommended type of visit. Last week the visits were held in the synagogue. We had 2 visiting stations. The feedback was that the acoustics were bad so this week we are moving visits to the multi purpose room and there will be 4 stations. If it goes well we may be able to increase. I also purchased additional canopies and tables and starting Friday we will have 6 stations outside. We are also using donated funds and have hired some more summer students to assist with the visits. Scheduling, transporting residents, screening visitors, supervising visits and sometimes assisting with the actual visit makes them incredibly labor intensive. We really are trying.”

On July 13, along with other media in the province, we received an impassioned plea for more help for personal care homes from The Manitoba Association of Residential and Continuing Care Homes for the Elderly (MARCHE).
That particular communication stated that “personal care homes in Manitoba have been chronically underfunded for years and resident care is suffering as a result.

“Lack of funding, human resource challenges and aging infrastructure are issues not just in Ontario and Quebec,” says MARCHE Executive Director Julie Turenne-Maynard. “Many personal care homes—including all of those in Winnipeg—have not seen any funding increase for basic operations in more than 10 years. During that same time, dietary expenses at MARCHE homes increased by 36% and the cost of incontinent supplies increased 50%. Funding of these items had to come at the expense of other departments.”

The email from MARCHE went on to describe problems associated with aging infrastructure in many pch’s.
To be fair, the Government of Manitoba did respond to the MARCHE communication. This is not the place, however, to debate the degree to which the Province is providing sufficient funding for pch’s.
Rather, it is simply an attempt to describe a situation which is probably quite apparent to anyone closely associated with a personal care home, whether as a resident, a member of the staff, or a family member. Personal care homes, including the Simkin Centre, have found themselves at the epicenter of the fight against the virus – but let’s not pile on the staff at that particular facility when they have been providing the best possible care under the circumstances. As much as family members would like to be able to have outside visits more regularly, let’s remember how extraordinarily difficult it is for a facility such as the Simkin Centre to manage itself in these times.

 

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Fringe Festival star Melanie Gall to appear at Gwen Secter Centre July 16

Melanie Gall as Isobel Gunn - the character she will be playing at this year's Winnipeg Fringe Festival

By BERNIE BELLAN A veteran performer at the Winnipeg Fringe Festival, Melanie Gall, will be making a special guest appearance at the Gwen Secter Centre on Thursday, July 16.

Melanie will be the featured speaker (and entertainer) for the Remis Speakers’ Series that day. The Remis Speakers’ Series is held every Thursday starting at noon and ending at 1:30. This year’s series began May 7 and will continue through the end of October. This year it has been attracting increasingly large audiences – ranging from 40-60 people, as it offers attendees the opportunity to enjoy a delicious – and kosher lunch, while listening to a very diverse variety of speakers – all the way from Gail Asper talking about returning the Ten Commandments to Assiniboine Park to Rabbi Matthew Leibl performing Christmas songs that were written by Jewish songwriters. At the same time it provides those attending a chance to make new acquaintances – or perhaps bump into old friends they haven’t seen in a long time.

Melanie Gall’s own story is sure to be riveting. I’ve written about Melanie in the past, but the past two summers had been especially nerve wracking for Melanie, as she was subjected to a torrent of antisemitic abuse over her support for the State of Israel.

You can read my story about what Melanie went through during the Winnipeg Fringe Festival – both in 2024 and again last year, at Melanie Gall subjected to antisemitic abuse.

Melanie, who will be entering her 13th year of performing at the Winnipeg Fringe Festival, will be peforming in only one show this year – a departure from her past practice of performing in multiple shows (as many as three different shows) during the Fringe Festival.

Elsewhere on this website we’ll be offering a preview of Melanie’s show (which is called “The Ballad of Isobel Gunn” and which is based on an incredible, but true story), along with previews of several other shows.

In the meantime, if you’re not already a member of the Remis Speakers’ Series group, but would ike to attend this coming Thursday, simply email us at jewishp@mymts.net and we’ll reserve a spot for you. The cost for the lunch is only $20.

The Gwen Secter Centre is located at 1588 Main Street (corner of Smithfield). There is parking available on a lot behind the centre or on the street.

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Local News

Folk Festival Report

(Posted July 10) During this year’s Winnipeg Folk Festival we’re going to be running an ongoing blog report – with photos and blurbs from the festival, sent to us by Heather Silbert and Samara Ebanks.

Here’s Heather’s first entry (sent Friday at 3:33 pm): “It’s a hot hot day at the 51st Winnipeg Folk Festival!  Lots of people; lots of good vibes; and an abundance of awesome music!!”

“We just moved to spruce hollow. Nice and shady. listening to Jacob Brodovsky.”

Jacob Brodovsky Friday, July 10

4:21 pm: “Jacob just announced that he lost his job and received a lot of vitriol from the Jewish Community because he’s a Jewish person who believes that Palestinian and Jewish lives are intertwined, and he is against the genocide. He is very deeply feeling, and expresses all these big feelings through his songs. I want to give him a hug, but it’s so hot outside!”

5:33 pm: The inscription in the plaque below begins with some lines from a Bruce Cockburn song called “Joy Will Find a Way (A Song About Dying)”: and continues with: “Memory Lane honours those who are no longer with us but whose presence lives on in the music, memories and moments we share here…”

7:06 pm “Gorgeous hand made polymer clay jewelry!  Amanda Greisman makes gorgeous pieces that can be worn across many occasions!  And she’s so so nice!” (See her booth called “Blue Sky Jewelry.”

(Keep checking for updates)

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New GrowWinnipeg “Grow Together” highlights diverse origins of our growing Jewish community

Newcomers to Winnipeg ( l-r ):Y ael Borovich, Naomi Kirshenblatt Palansky, Dora Bronstein

By MYRON LOVE On Monday, June 11, about 120 younger Jewish Winnipeggers from diverse backgrounds came together at the Asper Campus for an evening of food and music, games and prizes and, most important, the opportunity to socialize with their peers from a growing community that reflects the long term success of our community’s 26-year-old GrowWinnipeg initiative.

GrowWinnipeg Director Dalia Szpiro


“We are gathered here to celebrate your and your parents’ decisions to come to Winnipeg, build families and raise families here,” noted Dalia Szpiro, GrowWinnipeg’s director, in addressing the young adults in attendance. 
To summarize, the GrowWinnipeg Initiative arose when our past community’s leadership recognized that our Jewish population was an aging and shrinking community with aging infrastructure.
The first stage was the planning and construction of the Asper Campus, which brought our major institutions and organizations under one roof in an attractive new building.
The next challenge was to attract more people to our community.  GrowWinnipeg was created to take on the challenge. The initiative, which was officially launched in 2000, is unique in its efforts to reach out to young Jewish families throughout the Western world.
The first outreach efforts were directed at Argentina’s sizeable Jewish community at a time when the South American country’s economy was going through a very difficult period. Several of our community leaders visited the Jewish community in Buenos Aires and a website was established.  Arrangements were made for local families to host Jewish Argentinians here on exploratory visits and the community helped the prospective immigrants navigate the then new Provincial Nominee Program, find jobs and establish themselves here. 
Since then, many young families – from Argentina, as well as a great number of other countries – have chosen to make Winnipeg their new home. The young people at the recent GrowWinnipeg evening were reflective of the diversity of our growing community.  During the course of the evening, I had the opportunity to speak with not only Israeli-born participants, also young people from Russia and Ukraine, Turkey and Uruguay – and a young lady who grew up in Ottawa.

Naomi Kirshenblatt Palansky


Naomi Kirshenblatt Palansky originally came here from Ottawa to go to university.  She met and married local entrepreneur Noah Palansky in 2023. (We wrote about Noah in the December 19, 2025 issue).  That same year, the former competitive swimmer who competed in the Maccabiah Games in 2009 and 2013 served as manager of the Canadian Junior swimming team participating in the games. She is currently the director of operations and strategy for a company called CoinFlip.

Yael Borovich


Although born in Montevideo, Uruguay, Yael Borovich grew up in Winnipeg.  She is the daughter of Dalia Szpiro and Eduardo Borovich (and younger sister of Vanessa) all of whom moved here in 2002.  She is a graduate of the Asper School of Business and works as a senior client relationship manager for Scotia Bank’s commercial  branch.

Siblings Igal and Edem  Avimelek


Siblings Igal and Edem  Avimelek arrived here from Turkey six years ago with their parents, Etel and Moris.  Edem is in her second year at the University of Manitoba while Igal is studying engineering at UBC.
They report that their father, Moris, has established the Upperwear Textile Agency – marketing textile products online – while their mother Etel,  is senior IT Director, software development and data analytics and enterprise architecture at Standard Aero.
“Our parents were looking to move to a new country and came across the GrowWinnipeg webpage,” Edem says.  “GrowWinnipeg has been  really supportive of us in helping us move here and become established.”    

Alex Tsmokaliuk and Jane Hin

            
More recent arrivals Alex Tsmokaliuk and Jane Hin are from Ukraine and Russia respectively and have been together since 2022.  “We were looking for a peaceful place to start a family,”: Alex says.  “We heard about GrowWinnpeg and here we are.”
Alex is a fitness trainer while Jane is working for WRE Development as a property manager.
Dora Bronstein, who is originally from Beersheva, is also a recent arrival to our community.  “I came to Winnipeg because I wanted to get away from war – and I heard about GrowWinnipeg,” she says.
She is currently working for L.C. Taylor Licensed Insolvency Trustee as an estate manager.

GrowWinnipeg Youth Ambassadors
Erele Tzidon and Daniel Mejnov

Last October, GrowWinnipeg introduced its new Youth Ambassadors program. 
“Since October, we have been working to create an organized system and opportunities to help young newcomers find their people within our community,” wrote Youth Ambassador Erele Tzidon on Facebook.
“Our mission is to help young immigrants find a sense of home in Winnipeg and support a smooth and welcoming transition.
We are excited to help bring our young Jewish community together.
As reported in the Jewish Post about 18 months ago, Tzidon is originally from Moshav Ginaton in central Israel.  She came to Winnipeg in 2018 with her parents Ofer – formerly  regional manager for a car rental agency in  Israel and now an RBC branch manager – and Sharon – an emotional therapist in Israel who is currently working as an educational assistant at Gray Academy – and three younger brothers.
The 20-year Gray Academy graduate has recently completed her third year in Science at the University of Manitoba. For the past three  years, she has also been  a member of Dr. Inna Rabinovich-Nikitin’s research team at the Institute of Cardiovascular Sciences (ICS), researching  the link between  pregnancy complications and the risk for heart disease. 
In November, 2024, Tzidon was presented with the Dr. James S. McGoey Student Award – based on the quality of her cardiovascular research at the ICS, which operates out of the St. Boniface Hospital campus’s Albrechchtsen Research Centre.
Tzidon’s fellow Youth Ambassador is Daniel Mejnov.  He was born in Beersheva but moved to Winnipeg with his parents, Dennis and Victoria (and younger brother Alon) 14 years ago. He is currently enrolled in an IT program at the University of Winnipeg.
 
Mejnov welcomed all those in attendance at the celebration and thanked the volunteers who helped him and Tzidon organize the event.
“It has been great being able to bring so many people together,” he said.  “This is a good way to unite our community.

Two other individuals of particular note that I spoke with at the event were Orit Agabayev and Alina Plis, partners in three year old A and O Event Décor, who provided the balloon  arches and walls, table settings and centre pieces for the evening.
Agabayev is originally from Netanya and Plis is from Yeruham (in southern Israel). The latter has been here for 18 years and operates a daycare.  The former came 16 years. Her principal career is working in the field of animal nutrition.
In an Instagram PosI from four years ago, Plis noted that “I have always been passionate about planning parties and events. I started out with planning big surprise birthday parties for my kids. Eventually I began planning and decorating events for family and friends. Now I am taking the next step with my friend, Orit, who shares the same level enthusiasm as me. What drives me to go above and beyond is simply the excitement my creations bring to those who see my work.
 On Facebook, Agabayev added that “Alina and I are so excited to start A&O event decor. We both love decorating and planning different events. We hope that you can put your trust in us to create or decorate an event for you. We do Birthday parties, anniversaries, bachelor/bachelorette parties, proposals, weddings and more..
“Message us with your ideas to get a free quote and you’re one step closer to having an unforgettable event.”

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