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‘STAND-UP NATION” – New book highlights Israel’s many contributions to world through international development
Review by BERNIE BELLAN Elsewhere on this website we have a story about an event that was sponsored by JNF Canada at Camp Massad on Sunday, September 1, during which the guest speaker was someone by the name of Aviva Klompas.
As we noted in that story, Klompas is the author of a recently published book whose title, “STAND-UP NATION” is an unabashed emulation of the wildly successful ‘”START-UP NATION,” which was published in 2009.
As I noted in my review of ‘START-UP NATION” in the December 16, 2009 issue of The Jewish Post & News, “This book, simply put, is one of the most uplifting pieces of writing about Israel that has come out in a very long time. For anyone who is a strong supporter of Israel, the stories that (Dan) Senor and (Saul) Singer relate about Israel’s emergence as a high-tech superpower will be reminiscent of past stories about Israel’s military brilliance.”
Fifteen years later, Klompas adopts a very similar style that Senor and Singer employed in their book, which was to provide a series of case studies that illustrated how Israeli creativity and entrepreneurship combined to turn Israel into an economic success story.
While “START-UP NATION” suggested that Israel’s brilliance in the economic sphere was something that had only been a relatively recent development – beginning in the 1990s and fuelled largely by the influx of massive numbers of Russian immigrants, Aviva Klompas’s thesis is that Israel has had a tradition of international development and aid from the very beginning of the foundation of the state.
Her book was 10 years in the making, she explained in an interviews she gave at a recently held event near Boston. It first took root when she was Israel’s sole speech writer at the United Nations (from 2013-15), she said. In that capacity, Klompas noted, she had to immerse herself in a whole range of subjects – including international aid and development – about which, she admitted, she knew very little prior to her period of service at the UN.
But, as she learned more about how much international aid development had been a part of the very fabric of Israel’s founding ethos – especially as it was promoted by Israel’s first prime minister, David Ben Gurion, Klompas began to develop an especially keen interest in finding out as much as she could about how Israel came to be one of the very first nations that advanced the notion of international development in third world countries.
As Klompas explains in the book, the tremendous challenges that the newborn State of Israel faced in the first two years of its existence – when it absorbed over 800,000 new immigrants comprised of Holocaust survivors and refugees from Arab countries – leading to a doubling of Israel’s population almost overnight, “Despite the small population and lack of natural resources, the country’s leaders had big ambitions. Ingenuity and entrepreneurship were celebrated. Chutzpah took root as a national ethos. As time passed, the country’s confidence grew, and its citizens turned outward. They shared their success with other countries confronting similar challenges. With each passing decade, as Israel grew more secure and prosperous, it became a model and inspiration to developing countries that sought to achieve the same transformation.”
How Klompas came to write this particular book is an interesting story in itself. She said, during the interview that, after she left the UN, she began something called “Project Inspire,” in which she took young people on study tours to third world countries such as Kenya, Uganda, Nepal, Guatemala, and India.”
During those tours she encountered project after project that had been started by Israelis who had been inspired by a combination of idealism and experience. Of course, she uses the phrase “tikkun olam” quite often in her book, but that particular phrase is trotted out so often by Jewish organizations and is so general in its meaning that it loses its impact.
Instead, what Klompas does is tell a series of 20 different stories in which Israelis – often Americans who emigrated to Israel by the way, turn to using education and skills that they acquired in Israel into very imaginative projects in countries all around the world.
It was during the Covid epidemic that Klompas first thought of writing a book filled with stories of Israelis who had travelled to distant lands to initiate a variety of aid projects – often without any assistance at first, but then through a combination of fund raising and appealing to the governments of countries to which they had travelled, had achieved remarkable success almost always through their own ingenuity and resourcefulness,
What is so remarkable about many of these individuals is that their stories begin with travelling to a particular country, often backpacking – usually seeking adventure, and during the course of their experiences in those countries, they come to realize that they are well suited to providing exactly the sort of expertise that is so sorely needed in those countries.
Whether it’s in the areas of agriculture – which is a very common theme in the book, or often health care, Israelis time and time again have gone into some of the poorest parts of the world to offer assistance. And, in contrast to many other individuals from other countries that have also become involved in development projects, many of the Israelis profiled in “STAND-UP NATION” have stayed for years, rather than mere months. Often they’ve learned native languages – and customs, and rather than attempting to inject foreign concepts into the lives of the people with which they’re living, they adapt those concepts to native traditions.
Even after they’ve returned to Israel a great many of the individuals Klompas describes in the book have kept going back to the countries where they helped to initiate projects – often to check up on those projects or to begin new ones.
At the beginning of the book, Klompas describes Israel’s very first international development agency, known as MASHAV, and how it actually preceded international development agencies from countries such as the US, Canada, and Britain, as well as the UN’s own international aid agencies.
While Klompas does concede that, to a certain extent, MASHAV was intended to improve Israel’s image within third world countries, she notes that even to this day, MASHAV has training programs for thousands of individuals coming from countries that have been highly critical of Israeli policies – especially since Israel’s incursion into Gaza.
Given that the book was released only recently, Klompas often refers to how much Israel’s image in the world has changed for the worse since October 7. Yet, in a series of often poignant post scripts that she includes at the end of many of her chapters, Klompas quotes from many individuals who have either been working closely with Israelis in their respective countries or who have benefited from receiving training and education in Israel itself. In many of those excerpts from emails sent by various individuals, they remark upon how much anguish they feel for Israelis – also for Palestinians.
One question that did occur to me as I read this very well written book (and Klompas’s years of experience as a speechwriter shine through as she manages to imbue each story she tells with a freshness that keeps the book from bogging down into repetitiousness) is: How many of the many aid projects that had been undertaken by Israeli-based organizations have been severely affected by how badly Israel’s image has suffered in the past year? In many of the cases Klompas cites – and these were situations in which Israelis had gone to countries that either had no relations with Israel at all or had very poor relations with Israel, the Israelis going into those countries hid their identities as much as they possibly could.
Klompas also describes how Israeli disaster relief teams have gone into countries – such as Turkey and even Syria, to provide relief, often at great danger to the members of those teams.
One final note: Considering that Aviva Klompas was the special guest speaker at an event sponsored by JNF Canada Manitoba-Saskatchewan Region, and JNF Canada is now in the midst of a terrible situation in which its charitable license has been revoked by the CRA, I thought it appropriate to refer to a section of “STAND-UP NATION” in which Klompas writes about the many projects in which the JNF has been involved that have directly led to enormous benefits, not only for people in many third-world countries but, at least prior to October 7 – Palestinians from the West Bank and Gaza as well. (Again, I would have liked to know to what extent projects involving students from the West Bank and Gaza have now had to cut ties with students from those areas since October 7. What a tragedy.)
Klompas writes about the Central Arava Research and Development Centre, “which is developing new crops and improving existing techniques so farmers in the Arava Valley can compete in the global produce market;” about the Kasser Joint Institute for Food, Water, and Energy Security, “which develops techniques and technologies to aid communities in arid and hyper-arid low income countries in addressing their food, water, and energy insecurities cost effectively and sustainably;” about the Arava Institute for Environmental Studies, which brings together “students from Israel and Jordan, along with Palestinians from the West Bank and the Gaza Strip…who train together in the fields of sustainability and the environment;” and the Arava Institute for International Training, which is “attracting young men and women from developing countries all over the world.”
While Klompas doesn’t specify exactly how much the JNF has been involved in each of those projects, the point is that the JNF’s contributions to research in the areas of crop development in even the harshest, most arid conditions, have been of benefit not only to Israel, but to countries all over the world – also to Palestinians in the West Bank and Gaza. And to think: the CRA has questioned JNF Canada’s “charitable object.”
Just as Israeli international aid organizations have been motivated by a combination of a desire to do good – as in the concept of “tikkun olam,” also to a certain extent, Israel’s desire to improve Israel’s image in the third world, what difference does it make so long as all those individuals working in third world countries are contributing so mightily to the well being of the people with whom they are working?
The same can be said of JNF Canada. While the CRA may be nit picking individual projects in which JNF Canada has been involved, saying the paperwork trail is deficient, how can one question the incredible humanitarian contribution that the JNF has been making for years – in ways Klompas cites?
Perhaps at some point we’ll be able to find out from Klompas how each of the 20 projects she profiles in this very important book have been affected by what’s been going on in Gaza the past 11 months. But, if anyone needs to get a better idea how enormous an impact Israel has had in the area of international development – on a scale the country has had in the area of entrepreneurship – as described in ‘START-UP NATION,” read “STAND-UP NATION.”
“STAND-UP NATION…Israeli Resilience in the Wake of Disaster”
By Aviva Klompas
213 pages
Published by Wicked Son, 2024
Available at the JNF office in Winnipeg (phone 204-947-0207) or an Amazon.ca
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Newly announced Vivian Silver Centre for Shared Society to further former Winnipegger’s lifelong efforts to foster Jewish-Arab co-operation in Israel
By MYRON LOVE Vivian Silver (oleh Hashalom) devoted her life to working toward dialogue and collaboration between Arabs and Jews in Israel. The culmination of her efforts was the Arab-Jewish Center for Empowerment, Equality, and Cooperation – Negev Institute for Strategies of Peace and Economic Development (AJEEC-NISPED), which she co-founded 25 year ago with her sister peace activist, Dr. Amal Elsana Ahl’jooj.
Tragically, Vivian was of the 1,200 Israeli Jews, Bedouin and foreign farm workers who were slaughtered during the Hamas-led pogrom of October 7, 2023.
Last month, AJEEC-NISPED announced plans to create the Vivian Silver Center for Shared Society in her memory – a new national hub for Jewish-Israeli Arab collaboration and social innovation in Be’er Sheva – backed by an initial $1 million donation from UJA-Federation of New York, along with support from the Meyerhoff Foundation, the Gilbert Foundation, and other philanthropic partners committed to strengthening shared society in Israel.
“It’s a great honor and a beautiful gesture,” comments Vivian’s son, Yonatan Zeigen, “and I hope it will be a central building for civil society, both in the physical sense, that it will become a substantial home for the organization and for other initiatives that will use the spaced and also symbolically, as a beacon for this kind of work in the specific location in the Negev.”
As this writer noted n an article earlier this year in relation to the announcement of the launch of the Vivian Silver Impact Award by the New Israel Fund (NIF) – of which she was a long time board member, and which was developed in conjunction with her sons, Yonatan and Chen), Vivian made aliyah in 1974. She first went to Israel in 1968 – to spend her second year at university abroad at the Hebrew University of Jerusalem, studying psychology and English literature.
In an article she wrote in 2018 in a publication called ”Women Wage Peace,” she related that during her final year at the University of Manitoba, she was among the founders of the Student Zionist Alliance on campus and was invited to its national conference in Montreal. There she met activists in the Habonim youth movement who planned on making aliyah and re-establishing Kibbutz Gezer. The day she wrote her last university exam, she boarded a flight to New York to join the group.
She spent three years in New York, where she became involved in Jewish and Zionist causes, including the launch of the Jewish feminist movement in America.
“It was a life-changing period,” she recalled. “I came to understood that in addition to being a kibbutz member, I was destined to be a social change and peace activist.”
Vivian and her group made aliyah in 1974 and settled on Kibbutz Gezer. In 1981, she established the Department Promoting Gender Equality in the Kibbutz Movement. She moved to Kibbutz Be’eri near the Gaza border in 1990, along with her late husband, Lewis, and their two sons
In 1998, Vivian became the executive director of the Negev Institute for Strategies of Peace and Development in Beer Sheva, an NGO promoting human sustainable development, shared society between Jews and Arabs, and peace in the Middle East. Soon after, she was joined by Amal Elsana Alh’jooj as co-directors of AJEEC-NISPED, winning the 2011 Victor J. Goldberg Peace Prize of the Institute for International Education.
In the article she wrote for “Women Waging Peace,” she noted that “while we later focused on empowerment projects in the Bedouin community in the Negev, initially we worked with Palestinian organizations on joint people-to-people projects. I spent much time in Gaza until the outbreak of the second intifada. We continued working with organizations in the West Bank. I personally know so many Palestinians who yearn for peace no less than we do.”
According to a report in the Israeli newspaper Arutz Sheva, in the November 24th edition, the Vivian Silver Centre – which is expected to open in the spring – will be located within AJEEC-NISPED’s soon-to-open AJEEC House, and will provide a permanent home for programs that promote equality, leadership, and cooperation among Israel’s diverse communities.
“The Vivian Silver Center for Shared Society, within AJEEC’s headquarters, “the Arutz Sheva report noted, “will serve as a regional platform for dozens of Israeli Arab and Jewish social organizations. Through AJEEC’s educational, vocational, and leadership programs, the center will support thousands of young adults each year – offering mentorship, professional training, and opportunities for cross-cultural collaboration.
“These programs,” the report continued, “already reach more than 15,000 participants nationwide, helping young people integrate into higher education and meaningful employment while narrowing social and economic gaps.”
AJEEC House is located in Be’er Sheva’s Science Park, near Ben-Gurion University. The three-storey AJEEC House has been designed to foster cooperation and dialogue. It will host community partnerships, provide shared workspaces for social entrepreneurs, and serve as a hub for initiatives addressing social and economic development across the Negev and beyond.
Readers who may be interested considering a donation can dial into NISPED’s website – – for further information.
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Stanley Schwartz- it’s a long way from Waterloo
By GERRY POSNER For Stanley Schwartz, it all began on Waterloo Street. For those who remember the 1950s and 60s – take yourself back to the south end of Winnipeg. Waterloo between Corydon and Fleet had enough Jewish families to form its own High Holiday congregation. That is to say, there were a whole bunch of Jewish families there. Not quite McAdam Avenue in the north end – but close enough. One such family was that of Harold and Faye Schwartz, along with their children: Anita, Ruth, and Stanley.
Stanley graduated from Kelvin High School. In fact, he played football for the Kelvin Clipper. In addition, he was a participant in typical Jewish teen activities at the time, particularly AZA. He had a wide network of friends, some of whom remain vital connections to this day. Remember, in those days, there were no cell phones, no internet, and barely the beginnings of TV. So, as a teenage boy, Stanley spent a lot of time with his buddies.
Stanley went on to the University of Manitoba from where he graduated law in 1967. That was Stanley’s first step into a career that lasted close to 50 years. His second big step was his decision to forgo an offer to become a partner in a well known and established law firm in Winnipeg, and instead, go out on his own in a shared space arrangement. The shared space arrangement lasted several years and, during that time, he also opened up an office in Morris, Manitoba. Morris was once home to several Jewish families, but not when Stanley moved there to live.
Along his way to practicing law, Stanley got married – to the former Shirley Hooper, a woman originally from England who had moved to Vancouver and whom Stanley met by chance in Hawaii. They were blessed with two children and now have five grandkids. But the family did not end up in Winnipeg. In what was a huge life changing decision at that time, Stanley and Shirley boldly packed up their belongings and moved to Vancouver. Now, some of the thinking that entered into this move might well have been Shirley’s lack of fondness for the Manitoba winters (even though she had formed close relationships with many people in Winnipeg at that time – relationships she still maintainsto this day). But Stanley was also open to a fresh start in a new place. That decision, looking back on it now in 2025, was a wise one for both Stanley and Shirley Schwartz. For starters, who knew that Vancouver would explode with an immigrant population and with it, a dramatic increase in the value of property, caused in part by non-residents buying up land and buildings in Vancouver? Aside from that, Stanley had a specialty in his practice of law that was a perfect fit for Vancouver’s growing population- family law.
For the entirety of his legal career, Stanley focused on matrimonial law in every aspect, not the least of which was litigation. As a former lawyer myself, let me say that if there is an area of law filled with tension, aggravation, and sadness, it surely must be the field of marriage, children and custody battles, access, division of assets and all that goes with those issues. You often are not just a lawyer, but also a psychologist, father confessor and a lot more. You really have to be able to be able to watch some of the worst in humanity. And you have to be ready to, as they say, “ go for the jugular.”
You may never have to do it, but you have to be ready. Stanley Schwartz was ( nd remains so this day, in my view) on the face of it, not a likely candidate to be thought of as aggressive.That is because he was then and still is now, a friendly guy who does not seem to be one cut out for courtroom battles. But clearly, he was able to be “ rough and tough” when he had to be. When I asked Stanley what advice he would give to somebody wanting to employ him in a family law situation, he was quite frank. His immediate response to these kinds of clients was: “If you want a war, the winners will be two people -the two lawyers. The losers will be your children ( f there are kids in the picture.”)
Stanley might still have been at it, but he had medical issues relating to his back over a period of many years. He has had three spinal surgeries, and none of them has really worked satisfactorily. Standing for periods of time was hard for Stanley. He says he knew it was time to give up his practice of law when one day in court six or seven years ago, while he was in argument, he leaned against the dais and the judge told him that it was ok for him to sit down and argue. That episode confirmed what he had thought for a while: time to call it a day and a career. So with two metal rods in his back and pain in his legs, Stanley retired.
Though no longer involved in the legal world, Stanley has managed, very easily he would add, to settle into his non working life with as much travel as he and Shirley are able to do. That travel includes trips back to Winnipeg, also Winnipeg Beach – where he spent much of his youth. His visits also include time with his sister, Anita Ruth Neville, a name not exactly unknown to Manitobans given her role as the 26th Lieutenant Governor for the Province of Manitoba. And, with one daughter in Toronto, Shirley and Stanley also make regular stops in that city to see his family there.
Not that long ago, Stanley stepped into the world of octogenarians. He is quick to say that getting old is not for sissies, but at the same time, he is one to embrace what each phase of his life has brought.
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Farah Perelmuter – a former Winnipegger in the spotlight
By GERRY POSNER From the north end of Winnipeg, Garden City to be exact, comes yet another Winnipeg woman who has almost singlehandedly built a prosperous business in Toronto – almost out of the blue. And who is this Winnipeg woman? None other than Farah Perelmuter, bornFarah Vinsky, the oldest of Toby and Irv Vinsky’s three daughters.
Farah attended Talmud Torah and Joseph Wolinsky Collegiate, also spent a year at the University of Winnipeg Collegiate. Upon graduation from high school, Farah took a gap year in Toronto working in the modelling industry. During that year, she had a chance to visit Western University in London, Ontario. That visit inspired her to apply there and, after one year at the University of Winnipeg, she was off to Western. Interestingly, not that long ago, Farah served on the Western Alumni Board – a role she filled for six years.
As a teenager in Winnipeg, Farah indicated that she had an entrepreneurial gene, as evidenced by her creating what was a “ self development “ program for teenage girls. When she started that program, Farah was all of 16 and was already working in her spare time in a modelling agency. When she came to Toronto after her graduation from university, she began working at a marketing agency, but the desire to be her own boss was so strong that, in 1995, Farah, along with her husband, Martin Perelmuter, started a business known as “ Speakers Spotlight.”
The business’s purpose was to bring prominent speakers to address audiences at locations all over the world. The couple initiated the business right from the spare bedroom in their apartment – with only one phone and one computer. Worse than that, Farah and her husband had no clients, no experience, no staff and, of course – no money. What they had was a clear vision. That vision was to put the right speaker in front of the right audience and, if they could do that, the impact would be significant and lasting. They also had so little business experience that they tried out different ways of doing things in their business and were not afraid to be innovative. That willingness to create and change likely propelled them speedily into the forefront in their field. As proof of their standing in the industry, Farah and Martin were selected twice as Entrepreneurs of the Year by Ernst and Young.
From that modest beginning emerged what is today called “ Speakers Spotlight,” a business that has grown into one of the world’s largest and indeed most respected speakers’ agencies. Farah and Martin have developed a team of people working for and with them (now up to 35 people, who work both in and out of the office) and, as well, they have created an incredible roster of extraordinary speakers. Their list of speakers includes people with deep experience in their respective fields. That combination of prominent speakers and a loyal, dedicated group of people putting the speakers on to platforms has allowed “Speakers Spotlight” to raise the bar of professional service and integrity within the industry. Would you believe 40,000 speaking engagements over 50 countries are now part of the history of a business that started in Farah’s spare bedroom? Just the list of names who have participated with Speakers Spotlight is staggering. Google Speakers Spotlight and I promise you will be overwhelmed, both by the quantity and quality.
Along the way, the company has received numerous awards and accolades. Most importantly, they have, through the various people that have been involved as speakers, helped to plant the seeds for people in the audience to make changes, alter plans and to inspire them to go forward. Sometimes, it’s as little as hearing the right person tell a story that can affect one person and from there, big things often develop. For Farah, that is what keeps her excited about her business.
In 2017, the couple started another business related to the first one, called “ The Spotlight Agency.” This company connects celebrity talent with opportunities all over the world. The talent comes from every area of life including the fields of entertainment, sports, food, decor and more. What the Spotlight Agency does is to unite these personalities to a brand of partnerships, with digital and creator content,TV, streaming, podcasts and publishing.
Even with the real success of Farah’s business ventures, what pushes her are her two children, Jade and Cole, both now in their 20s, and forging their own trails. As well, Farah appreciates from whence she came and she looks forward to what lies ahead. She treasures her return trips to Winnipeg to see her parents, relatives and indeed, old friends. So much is Farah Perelmuter a true Winnipgger that she still roots for the Winnipeg Jets, especially when they play the Toronto Maple Leafs. So, let the spotlight shine on Farah Vinsky Perelmuter.