Features
Corporate and community leader James Cohen also passionate musician and composer
By MYRON LOVE (This story first appeared in the Oct. 31, 2018 issue of The Jewish Post & News. It’s been updated to include a link to a new video for the critically acclaimed single, “Dreaming My Life Away”, by Winnipeg’s James Cohen and the Prairie Roots Rockers. You can watch that video here: “Dreaming My Life Away” – YouTube)
James Cohen was 11 years old when his parents first signed him up for guitar lessons.
“After a few years, I really started to enjoy the guitar,” the President and CEO of Gendis Inc. recalls. “I played in garage bands in high school and then, after finishing university, I was accepted into the Guitar Institute of Technology in Hollywood.
“Over the more than two years that I was at the school, I learned a lot about music and song-writing. I really wanted to pursue it.”
Cohen however had a higher call to answer. Although he was not pressured to do so, he moved back to Winnipeg to follow in the footsteps of his late father, Albert Cohen, who, with his father, Alexander, and his five brothers, founded General Distributors (later to become Gendis Inc), the company that brought Sony products to Canada and at one time operated SAAN Stores and other retail chains across the country.
Thus, in 1990, the younger Cohen returned to Winnipeg to take up the family heritage. He started at the bottom – in retail sales in one of the Winnipeg SAAN stores – and, over 20 years, worked his way up to the top of the Gendis corporate ladder.
While the corporation was forced to sell its retail stores nearly 15 years ago due to the changing nature of retail, Gendis is still active, Cohen reports, in the real estate, energy and agri-business fields.
And, although his “day job” is as a corporate leader, Cohen has at the same time, been able to pursue a second career as a rock musician and song writer these last many years.
“I never stopped performing and writing music,” he says.
Cohen is the lead guitar player and singer in the eponymous band James Cohen and the Prairie Roots Rockers (which also includes Lloyd Peterson – also on guitar, bass player Bruce Jacobs, drummer Steve Martens and Gerry Atwell on keyboard).
“They are among the best musicians in this region,” Cohen says of his bandmates.
“We don’t play hard rock,” he points out, noting that among his musical influences are the late Tom Petty and John Mellencamp. “We play straight ahead classic rock.”
Now the measure of success in the music business is not what it used to be, Cohen observes. It used to be that aspiring musicians and bands would try to get a record deal with a major label and get air play on radio.
But no one’s buying records anymore.
These days, it’s about live performances, downloading and placement in movies and television.
“We have had some successes,” he says. “We put out an album in 2011 on a Warner Music Canada affiliate called Soccermom Records. One of our songs, So Long Sweet Deception spent a total of 16 weeks in the Top 50 nationally on the Mediabase Canadian Active Rock Top 100 Chart, peaking at #32 in 2012. We also have had four singles chart including our newest single 10,000 Lifetimes which was released in the fall of 2015.”
The Rockers also had These Long Nights, from the 2011 debut album, picked up for use in the movie soundtrack of Gone Tomorrow, a film that went almost straight to DVD.
James Cohen recently signed a contract with Americana Music Publishing Inc. whereby he extended rights for 34 of his original songs for commercial use.
“We are looking forward to getting back into the studio soon to do some more recording,” he reports.
James Cohen’s love of music extends beyond just rock and roll. He notes that he and his wife, Linda, are involved in many community organizations. James is the current Chair of the Manitoba Museum Board of Governors, a past board chair of the RWB and is also on the board of the WSO among other community endeavours.
“We support many worthy causes,” he says.
And, in addition to carrying on the family business and his passion for music, Cohen is an avid hockey player.
“I played hockey for many years in the Maccabia League winning a few championships along the way,” he says.
At 52, he continues to play hockey weekly at the Highlander.
“I like to think that I have a well-rounded life,” he says.
Added October 6, 2020: With reference to the song, “Dreaming my Life Away”, Cohen says the song is part of a group of songs on a 2011 album titled “James Cohen and the Prairie Roots Rockers”.
“The origins of these songs go back several years,” Cohen says. “The general themes are one of loneliness and isolation which, unfortunately, are sentiments many of us can relate to during these difficult times currently.”
An alumnus of Hollywood, California’s prestigious Guitar Institute of Technology, Cohen and co have performed at Canadian Music Week, the Grey Cup Festival, and more. A forthcoming album in the works, James Cohen and the Prairie Roots Rockers are also set to perform with the Winnipeg Symphony Orchestra in 2021.
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Volatility, Hit Frequency, and RTP: Why the Number Casinos Advertise Is the Least Useful One
The return to player percentage looks clean as a casino data point. It gives players a neat number, usually around 94% to 97% for many online slots, and that number feels easy to compare. A 96.5% game appears better than a 95.2% game. The problem starts when players treat RTP as a forecast for their next 50 spins or one evening.
You may find the RTP listed on slot pages on a leading online casino in Ontario, but the number only tells part of the story. Two games can share the same RTP and create different sessions: one may return small wins often, while the other may drain a balance before one bonus round changes everything.
The RTP Trap
Return to player (RTP) measures the theoretical share of total wagers a game returns across a very large number of rounds. In plain terms, a 96% RTP slot returns about $96 for every $100 wagered in the long run. That does not mean one player who deposits $100 should expect $96 back.
The trap sits in the word “theoretical.” RTP comes from the game’s math model. It works across huge samples, not personal sessions. A player can finish far above that percentage, far below it, or with nothing left after a short run of poor results.
Is it useless then? No, RTP can still help. It gives a baseline cost of play. Lower-RTP games cost more on average than higher-RTP games. Still, once a game passes a reasonable threshold, the next question matters more: how does it distribute that return?
Hit Frequency: The Number That Shapes Session Feel
Hit frequency tells you how often a game produces a winning outcome. This often misleads players because any win can count. A spin that returns $0.10 on a $1 bet may still count as a hit, even though the player lost $0.90 in real terms.
A game can feel active because symbols connect often, sounds play, and the screen keeps celebrating small returns. The balance may still fall. In many modern slots, “win” does not always mean profit on the spin.
Hit frequency answers one practical question: how much silence can you tolerate? Some players dislike long dry spells. Others accept quieter sessions because they chase bonus rounds or larger payouts.
The educational site Get Gambling Facts gives a useful distinction: RTP concerns the percentage of money returned over time, while hit frequency concerns how often a machine stops on a winning combination.
Volatility: The Risk Label Players Need More Often
Volatility, also called variance, describes how unevenly a game pays. Low-volatility games tend to return smaller amounts more often. High-volatility games hold more value in rare events: bonus rounds, premium symbols, multipliers, or jackpots.
Here is where RTP becomes less useful on its own:
- A 96% low-volatility slot may give modest returns and longer play from the same balance.
- A 96% high-volatility slot may burn through funds quickly unless the player hits a strong feature.
- A progressive jackpot game may look exciting, but it often places more value on rare top prizes.
The same RTP can hide very different risk profiles. Players who ignore volatility often blame the casino or the game when the session follows its math design.
Why the Same RTP Can Feel So Different
Picture two slots with 96% RTP. Slot A pays small wins on many spins, has a modest top prize, and rarely creates dramatic balance swings. Slot B pays less often but offers a large max win and volatile bonus rounds. The advertised return matches, but the experience does not.
Slot A may suit a player who wants a slower bankroll drop and more regular feedback. Slot B suits someone who accepts sharper losses in exchange for a shot at a heavier payout.
A Better Way to Read a Slot Page
Most slot pages give players more clues than they notice. The trick is to read the details together rather than chase the highest percentage.
Start with RTP. If two games look similar, the higher number has better long-term value. Then check volatility. If the game uses terms such as high, very high, or extreme variance, lower your bet size or expect shorter sessions. Next, look at the paytable. A huge max win usually means the game saves a lot of its value for rare outcomes.
A sensible pre-play check looks like this:
- RTP: What is the average long-term return?
- Volatility: How rough can the session become?
- Hit frequency: How often will the game show any wins?
- Paytable: Where does most value sit?
To Conclude
Casinos advertise RTP because it looks objective, tidy, and easy to rank. Players should read it, but they should not give it more authority than it deserves. For long sessions, volatility may matter more than a small RTP difference. For comfort, hit frequency may explain the feel better than the payback rate.
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The Popularity of Simpler Slot Games in 2026: Review From Casino Online CrazyTower Experts
Online casinos now fill their libraries with numerous video slots that have dozens of functions, long bonus rounds, complex mechanics, and so on. Interestingly, despite this huge range of modern options, many Canadian visitors at sites like Casino Online CrazyTower here https://crazytower.com/ca/ no longer want complicated gameplay that requires constant attention and long explanations.
Simpler slots now attract a wider audience because they save time and create faster sessions. So, let’s figure out why this change happened and reasons for the popularity of simpler machines.
Why Many Players Are Returning to Basic Gameplay
Modern websites like Casino Online CrazyTower pushed complex video slots for years, but many people now prefer classic formats again. Simple gameplay has fewer interruptions and is simpler in terms of budgeting, which is important when you gamble for fun.
These are a few potential reasons explain why simpler slots became popular again in 2026:
- Faster rounds. Symbols appear quickly, and rounds continue without long animations or extended bonus sequences.
- Easier controls. Most classic slots have simple menus and familiar layouts that don’t confuse new visitors.
- Smaller feature lists. Simple slots usually have standard wilds, scatters, and multipliers instead of dozens of random mechanics.
- Better session flow. People spend more time on gameplay instead of reading explanations about symbols and special functions.
- Lower visual pressure. Simpler slots use calmer designs and shorter effects that don’t overload attention.
Classic gameplay also suits mobile devices better because shorter rounds work well on smaller screens. Plus, many visitors now prefer games that start instantly and explain their mechanics within seconds.
Features That Make Simpler Slots Appealing
Simple machines at Casino Online CrazyTower and similar websites continue to attract attention because they have a high gameplay speed. Many classic titles also replicate older casino machines that people already know from physical casinos.
However, these aren’t the only factors that attract gamblers. So, check out this list:
- Short bonus rounds. Free spins and multipliers finish quickly instead of interrupting gameplay for several minutes.
- Common and standard paylines. Traditional layouts help people understand payouts without long explanations.
- Faster loading times. Simpler graphics reduce waiting time on phones, tablets, and older computers.
- Stable gameplay pace. Long cutscenes and constant pop-up notifications don’t interrupt the session.
- Traditional themes. Fruit symbols, bars, sevens, and classic casino designs still attract large audiences.
- Smaller menus. Important information appears immediately without complicated tabs or hidden sections.
Modern video slots often contain too many mechanics in a single game. Developers now combine expanding reels, random modifiers, mission systems, tournaments, and multiple bonus levels in one title. Many visitors lose interest because gameplay turns repetitive and overloaded with constant interruptions.
Compare this to a session when you get results immediately and aren’t interrupted. These still have free spins and even mini risk games, but not as loaded as innovative titles.
Conclusion
Simple slots usually create better replay value because people understand the mechanics immediately. Common and standard gameplay doesn’t cause frustration and allows faster decisions during casino sessions.
Many classic slots also function better during short breaks because rounds finish quickly without long bonus interruptions. That’s why simpler slots became popular again at many casinos, including Casino Online CrazyTower and such.
