Features
Former CBC TV host Reg Sherren tells of his time with the mother corp.
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By MARTIN ZEILIG
For “a freckle-faced, red-headed kid growing up in small-town Western Labrador,” who sort of stumbled into his profession, former CBC reporter Reg Sherren sure made a name for himself.
He ended up travelling the world and telling stores for CBC’s flagship news program, The National, as well as hosting the popular TV program, Country Canada.
“That plan certainly wasn’t part of any plan I was aware of,” he writes in this entertaining, insightful—in a number of ways – and anecdote laden memoir: “That Wasn’t the Plan: A memoir by Reg Sherren”
But, then life so often turns out that way. Physicists might even say it is due to the randomness of existence. Others would call it fate.
Reg Sherren is a popular commentator, writer and freelance producer. A two-time Gemini and Canadian Screen Award nominee, Sherren has also been the recipient of numerous journalism awards from the New York and Columbus international film and video festivals, as well as the Radio-Television Directors’ Association, says his brief bio. He lives in Winnipeg.
Sherren got his first job at age 15 as an announcer on a radio station in his home town, where his father was one of the iron-ore mine managers. It was the same station that, as he writes, “offered the ability to escape,” because radio stations from “faraway places would find their way skipping across the Labrador sky: CFGO Ottawa, WOR New York or WBZ Boston.”
He had absolutely zero training for the job.
“For my first show I was given some very brief instruction by the fellow on the air before me, a guy who called himself Buffalo Bill Cody,” the author writes. “He looked the part like Wild Bill Hickok with his long hair, moustache, cowboy hat and fringe jacket.”
Being on the air was only one of the teenager’s duties. He also had to make sure all the garbage cans were clean for Monday morning, and change the paper on the teletype machine.
It was a good training ground, or at least an introduction, for the future broadcast journalist.
After graduating from high school, Sherren studied journalism at Canadore College in North Bay.
“It was a fabulous place to learn,” the author says.
Sherren started out his professional career as the main television news anchor at CKPR-TV in Thunder Bay, Ontario.
“Four years flew by as I honed my craft, even eventually making a little more money, and I landed my first byline—my name on a network radio report on forest fires in Northwestern Ontario, pounding out on teletypes across the system,” he writes.
Thunder Bay was also the place where he met “my beautiful future wife, Pamela Tennant” – the weekend anchor at CKPR and a daily reporter.
“She left before me, taking a reporting gig with CTV Edmonton,” Sherren says. “Not long afterwards, I chased her west, landing a job at CBC Calgary.”
Over the years, Sherren would cover stories that “crisscrossed” Canada. He also did everything from guest hosting network radio shows like Cross Country Checkup to reporting from war zones.
He found so much history, so many characters and so many stories to tell throughout his varied career with CBC.
Among the many vivid “behind-the scenes” stories Sherren shares are about riding on the back of a humpback whale; a journey down “the world’s longest ice road” in a solar-powered car, visiting Nagaski, Japan with a former Canadian solider, John Ford, who was a Japanese prisoner of war during the Second World War and who had lived through the second atomic bomb ever dropped in wartime—in Nagasaki; doing an item for a Remembrance Day (November 11) special on The National on Nichola Goddard, a Captain in the Canadian Armed Forces, who was the first Canadian women to be killed in combat (during a tour of duty in Afghanistan); researching a story about First World War hero Francis Pegahmagabow, the most highly decorated Aboriginal soldier in Canadian history; interviewing Roberta Bondar, the first Canadian woman in space; and much more.
Sherren writes that he had a “long-standing commitment to chronicling our country’s military service.”
He also praises many of his colleagues and other fellow workers at the CBC, such as local television producer Cecil Rosner, for their support and creative initiatives over the years.
His modus operandi never wavered: “When approaching people to do interviews, to let you in, you must be 1) professional, 2) truthful and, above all, 3) respectful. I never lie or try to fudge what the call is about.”
Sherren left the CBC, after some four decades as one of their top journalists, at the end of December 2017.
He writes that he misses the idea of the CBC, “but then, I had been missing that for some time before I left. What leaving has empowered me to do is share a few observations about the state of public broadcasting in this country.”
Sherren maintains that CBC stories are more urban based, and the country isn’t being reflected like it used to be on the TV, the internet or even the radio.
“People pay their taxes,” he writes. “Their taxes pay for the CBC.”
He recommends, among other things, that CBC.ca should decommercialize. He suggest that instead of selling advertising, set up a news wire service like Reuters or CP to help the privates survive, or at least transition.
Sherren also calls on the CBC “to be the champion of maintaining diversity of voices in all broadcasting/media communities, not playing a role in their demise. And it should seriously think about ending relationships with entities like Facebook.
“Take chances. Don’t be afraid of failure. Give the future a chance. Develop shows from the inside. Be the CBC.”
Some of his suggestions, especially maintaining diversity, seem to be happening now in the CBC.
“The CBC helped me grow as a journalist and as a human being,” Sherren says. “It gave me and my family a wonderful life and allowed me to travel the world to bring you stories. Together we explored everything from the best to the worst that Canadians, as a group of people on this planet, have to offer. For that I will be eternally grateful.”
That’s a pretty good journey for a wide-eyed, ambitious and talented fellow from Wabush.
That Wasn’t the Plan: A memoir by Reg Sherren
Published by Douglas & McIntyre
350 pg.
Features
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Features
Musings from Dizengoff Street – by Bruce Brown
(August 8, 2026)
Outside Basimta Café in Central Jerusalem. Love the red shirt against a tiny sea of black. Not sure I am shrugging because of the ultra-orthodox uproar over a Jerusalem café operating on Shabbat or the lack of an ultra-orthodox uproar over a Jerusalem café operating on Shabbat. For the last six weeks Israeli headlines shouted about the cafe chaos. With the ultra-religious blocking entrances and storming the café. While shouting ‘Shabbos! Shabbos!’ Upsetting the secular amongst us just wanting to enjoy our Saturday iced matchas. So the wife and I thought we would check it out. And. Yes. Buy something to support the business. Uproar. Not. Blocked entrances. Not. Storming the café. Not. Albeit there were police barriers separating the devout protesters from the coffee drinkers. The protesters being just a few dozen black clad, pious Jews. Mostly teenagers. And yes. Shouting ‘Shabbos! Shabbos!’ Certainly underwhelming in its reported mayhem. Reminds me of the famous saying misattributed to Mark Twain – “If you don’t read the newspaper, you’re uninformed. If you do, you’re misinformed.” But I did enjoy my iced matcha.
(August 6, 2026)
Here we go again. Another round of forever negotiations. As someone who negotiates for a living. The way things are going in the straits. If I had to recommend a book on the subject to a new hire. Between The Art of the Deal, A Presidential Edition by Donald J. Trump or The Real Art of the Deal by the Mullahs of Iran with a special forward by the IRGC. Well. I would choose the latter.
(August 3)
Bravo Yoav Segalovitz, Liberal Yesh Atid MK and Monsour Abbas, United Arab Ra’am MK and party head. For breaking a glass ceiling where a Jewish lawmaker joins an Arab political party. No less a political earthquake in my little shtetl. Which can significantly impact coalition block arithmetic and posturing and strategy in the upcoming elections. Now Ra’am can be considered a legitimate ‘Zionist’ partner when forming coalition blocks and potentially pushing the ‘center left/right’ party over the 60 seat majority threshold. In our crazy parliamentary democracy defined by a multi-party (about fourteen!!), proportional representation system. To paraphrase Winston Churchill, Israel’s proportional representation model of governance is the best parliamentary democracy system except for all other forms of working democracies. Stay tuned for more amateurish political musings as we move towards Israel’s 26th national election – five of them held since 2019.
(August 1)
Although both sides say they are open to diplomacy. Neither really trusts the other. And American military action, or its threat, continues. I read headlines in the middle of the night -it’s a nervous habit lately– that the Dynamic Duo of Trump and Netanyahu may again strike in unison. Possibly this weekend. Yikes! Prompting me, at 2:30 AM, to dash around the house stocking my safe room. Bottled water. Canned food. Medicines. Documents. The beat goes on….
If it’s crazy here. It’s insane in Italy. With a recent online ‘Jew Hunt’ in the Milan area. Before being removed, the digital forms urged reportings of Israelis and Italian Jews staying in local hotels. The infamous Global Sumud Movement -yes, the one coordinating ‘peace and humanitarian’ flotillas to Gaza- was somehow connected. Although they deny involvement?! This deranged decree was looking to identify Zionist tourism and Zionist neo-colonization in Italy. I’ll stick with stocking the saferoom.
Then there’s New York Mayor Mamdani, a Global Sumud Movement supporter, threatening to arrest Prime Minister Netanyahu if he comes to New York. But since discovered he has no legal right for such a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic antic. Maybe Mandami should be arrested! Or at least impeached. For being a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic mayor.
Here’s a post Bruce sent us Friday, July 31:
WARTIME MUSINGS
Should credible threats against FLOTUS and ‘FSOTUS’ (first son..) not be justification to attack first.
As for yesterday’s summit. Netanyahu really can’t win. Explainer. If Trump now attacks without victory its ’cause of Netanyahu. If Trump now attacks with victory its ’cause of Trump. And, in Israel, if Trump doesn’t attack -victory or not- Netanyahu failed in his eighth meeting with Trump. And if Trump does attack -victory or not- half the country will vilify Bibi anyway. Missing a permutation?
Ya. I know. Kinda’ need a definition of victory for that musing to work.
And here in my little shtetle. We go to sleep unsure if there will be a code red in the middle of the night. And if not. We wake up thinking it will be tonight. How do you define stress?
Seemed like an appropriate way to end this musing.
Bruce Brown is a former Winnipegger who made aliyah to Israel over 35 years ago. Bruce first began writing for us – in his own inimitable style, in 2012, during what was known as “Operation Pillar of Defense.” His occasional musings on aspects of life in Israel that were far from what you’d typically read in other reports from Israel were hugely popular – both in the print Jewish Post & News and on this website.
We’re now glad to report that Bruce is back writing for us – this time on a regular basis. We will post Bruce’s reports as they arrive – with the date of each post at the beginning of that post.
Here’s some information about Bruce – and awards he’s received for his writing:
Bruce Brown. Canadian born. Now living in Israel (for a long time). Bruce works in Israel’s hi-tech sector by day and, in spurts, is a somewhat inspired writer by night. He received the American Jewish Press Association’s award for writing excellence in 2019 and 2025. And wrote the 1998 satire, “An Israeli is….” Bruce’s musings are political, social, economic and personal. With lots of biting, contrarian, sardonic and irreverent insight.
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