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Young Jewish Voices: How Gen Z Is Redefining Jewish Identity in Canada

Let’s be honest: if you ask five Jewish Gen Zers what being Jewish means to them, you’ll probably get five different answers — and maybe a TikTok link or two.
Welcome to Jewish identity in the 2020s: nuanced, layered, and often proudly paradoxical. For Canada’s youngest Jewish generation — born roughly between 1997 and 2012 — identity is less about rigid boxes and more about building bridges between heritage, values, and the world around them.
Gone are the days when being Jewish in Canada meant synagogue every Saturday, kugel on Sunday, and Hebrew school on Wednesday. Today’s Jewish youth are reshaping the narrative in their own voice — one meme, protest sign, and cultural remix at a time.
“Our obligation is not only to remember history, but to shape the future.”
— Jonathan Sacks
Let’s explore how Canada’s Gen Z Jews are doing exactly that — reshaping Jewish life, one fresh perspective at a time.
A Quick Look in the Rearview Mirror
To understand the shift, it helps to know what came before.
Jewish life in 20th-century Canada was often defined by close-knit communities, shared rituals, and survival stories passed from immigrant grandparents to their grandchildren. Synagogues were not just houses of worship but social hubs, schools, and safety nets. Identity was communal, tangible, and — in many ways — inherited.
Fast forward to today, and the landscape looks a little different. Synagogue membership among younger Jews is declining. According to a 2021 Environics study on Canadian Jewish demographics, only 32% of Jewish Canadians aged 18–29 say they attend synagogue even once a month. For many, spirituality has taken on new forms, and belonging doesn’t always come with a membership fee.
So, Who Exactly Is Gen Z?
Gen Z is the first generation to grow up entirely online — swiping before they could spell, livestreaming before they could drive.
In Canada, this cohort is incredibly diverse. According to Statistics Canada, 27.2% of Gen Z Canadians identify as visible minorities, and over half say religion plays a limited role in their daily life. And yet, paradoxically, Gen Z reports higher levels of personal spirituality and interest in social justice causes than older millennials.
For Jewish Gen Zers, that means Jewish identity might show up less in formal prayer and more in values: tikkun olam (repairing the world), social activism, or showing solidarity with marginalized groups.
Just ask Maya, a 21-year-old student at UBC, who says, “I feel the most Jewish when I’m volunteering at refugee clinics or showing up at climate marches. That’s what Judaism taught me — to speak up.”
Not Just Religion — A Whole Vibe
Jewish identity has never been just about religion — it’s a culture, a history, a humour, a challah on a Friday night. But Gen Z is pushing that even further.
Many describe their Jewishness more in terms of music playlists, Yiddish memes, tattoos with Hebrew phrases, or even stand-up comedy. They embrace Jewishness as an evolving identity, not a fixed checklist.
Take Noah, a 19-year-old from Montreal who grew up secular but started baking his own challah during the pandemic. “It started as a quarantine hobby,” he laughs. “Now it’s my Friday thing. I put on klezmer music, and it just feels… grounding. My way of being Jewish.”
Digital Judaism: From Torah to TikTok
The digital world has become a surprisingly fertile ground for Jewish connection. While older generations may raise an eyebrow, Jewish Gen Zers are flocking to podcasts, Instagram creators, and even TikTok rabbis for spiritual and cultural nourishment.
Pages like @HeyAlma or @JewishGirlTherapy have become gathering spaces for Jewish Gen Zers exploring identity with humour, self-reflection, and often a healthy dose of irreverence.
It’s a far cry from Hebrew school, but it’s real, meaningful connection. And isn’t that the point?
“Above all, be the heroine of your life, not the victim.”
— Nora Ephron
In an era when antisemitism has risen both globally and here at home, Jewish Gen Z isn’t shrinking. They’re storytelling, organizing, posting, and showing up.
Speaking of Antisemitism…
Let’s not sugar-coat it. In 2022, B’nai Brith Canada reported over 2,700 antisemitic incidents — the second-highest year on record. The majority happened online, where Gen Z spends most of their time.
For many young Jews, this means navigating identity with both pride and caution. Some keep things quiet at school or work. Others wear Magen David necklaces with intention, not just style.
Zara, a 22-year-old Jewish student in Toronto, puts it plainly: “It’s weird — I’ve never felt more proud to be Jewish and also more aware that it could make me a target.”
And yet, this generation isn’t backing down. From student-led Holocaust education campaigns to Jewish queer collectives, they’re building communities of resilience and connection.
Jewish, Queer, Mixed, and… Still Jewish
Another big shift? Gen Z’s embrace of intersectionality. This generation includes Jews of colour, converts, interfaith backgrounds, and LGBTQ+ identities — all claiming space and refusing to be boxed in.
Where older generations may have debated “Who is a Jew?”, Gen Z seems to ask, “Who isn’t?”
This openness doesn’t always land easily in traditional spaces. But it’s driving a conversation — and, in some communities, a transformation.
Jewish summer camps now offer gender-neutral cabins. Some synagogues are led by queer rabbis. And no one bats an eye when a Friday night dinner includes gluten-free matzah and someone Zooming in from another province.
Even Appliance Repair Needs a Makeover
Now, if you’ve made it this far, you might be wondering — where’s the part about appliances?
Bear with me.
Just like a fridge that starts acting up when it’s overloaded, identity can get confusing when we try to fit it all in without regular maintenance. That’s why companies like TechVill website techvilledmonton.ca matter — not just because they fix your oven when it refuses to bake your Shabbat kugel, but because they remind us that traditions, like appliances, need care, updates, and sometimes a bit of rewiring to keep working.
(See? Told you we’d get there.)
So, Where Are We Headed?
Jewish Gen Z in Canada isn’t abandoning identity — they’re reimagining it. They’re flipping the script, remixing the old with the new, and holding onto what matters most.
They may not show up for services every week, but they show up for each other. For justice. For joy. For the world they want to build.
“What hurts the victim most is not the cruelty of the oppressor, but the silence of the bystander.”
— Elie Wiesel
This generation refuses to be silent — about antisemitism, injustice, or what it means to be Jewish today. And honestly? That’s something worth celebrating.
Final Thought
Being Jewish in 2025 doesn’t look like it did in 1925 — and thank G-d for that. Change isn’t loss; it’s life.
So whether it’s baking challah on a Friday night, reposting a powerful quote on Instagram, or just telling your story — Gen Z is proving that Jewish identity in Canada is alive, diverse, and deeply, beautifully human.
And that, dear reader, is something even your bubbe would kvell about.

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Features

What Is Next for Israel and Hezbollah?

By HENRY SREBRNIK During Operation Rising Lion in 2025, the Iranians discovered that the proxies they had built up for years failed to provide the assistance expected of them. Hezbollah, their most important ally, refrained from opening a front against Israel. 

But in the current war, Hezbollah’s Secretary-General Naim Qassem responded to pressure from Tehran and carried out his threat to open fire on Israel. It sent tens of thousands of Israelis in the Galilee into shelters several times a day. This time Hezbollah proved effective. What now? 

On June 26, after a series of five bilateral meetings hosted by the United States, representatives of the Israeli, Lebanese, and U.S. governments signed the Trilateral Framework Agreement, declaring their shared “ambition to end conflict between them, ensure the sovereignty and security of both countries, and establish peaceful neighborly relations between the two countries.”

Israel and Lebanon agreed to a framework which would include the disarming of Hezbollah, the phased withdrawal of Israel from areas conquered over the last three years of war, and the deployment of the Western supported Lebanese Armed Forces (LAF) to the areas evacuated by Israel. So far, three “pilot zones” have been established, in the areas of Faroun, Srifa and Zawtar al-Gharbiya.  “It’s the beginning of the beginning. There’s a lot of work ahead,” U.S. Secretary of State Marco Rubio said after the signing ceremony. That’s an understatement!

Lebanon’s President Joseph Aoun, a Maronite Christian, made his first ever White House visit on July 21. The Washington meeting with President Donald Trump, the first for a Lebanese president since 2009, was meant to move forward on the project to sever Lebanon from Iran’s orbit, disarm Tehran’s proxy Hezbollah, and pave a way toward Lebanon-Israel peace. 

Aoun recalled that the army’s collapse in 1975 led to the emergence of militia groups, a civil war and the Palestinian takeover of the country’s south, which was used to launch attacks on Israel.

But there remain legitimate doubts about Beirut’s willingness to follow through on promises to disarm and dismantle Hezbollah. The last round of such efforts in late 2025 failed. Lebanese leaders have promised to disarm Hezbollah multiple times over the past thirty-five years, without success. The United States has sent the LAF more than $3 billion in aid since 2006. And yet two decades later, Hezbollah is still armed and still on Israel’s northern border.

“America needs to support the LAF,” Aoun told Trump. “Without the LAF,” he continued, “everything will collapse.” And as he told a group after his meeting with Trump, the aid must be “immediate and unconditional.” Could the army plausibly disarm Hezbollah? Since 2022 Washington has been paying LAF salaries directly, yet there has been no change.

The LAF is generally thought to consist of about 50 per cent Shia Lebanese among its rank and file, and around 30 per cent in its officer corps. Such a force would split along sectarian lines were it to be deployed against Hezbollah. Until Hezbollah’s control over the Shiite community weakens, it remains unclear whether the army can perform the task.

Anyhow, eliminating Hezbollah is virtually impossible, because its very existence is just part of what makes Lebanon an ongoing failed state. Hezbollah is not merely a military organization. It is the product of a particular geopolitical environment, a particular historical experience, and a particular understanding of survival.

Over the past four decades, it has evolved into a political party, social welfare provider, military force and ideological movement deeply rooted in Lebanon’s Shia communities. While military action can weaken it, the social and political foundations that sustain Hezbollah are much harder to remove.

The people who demand Hezbollah’s disarmament often begin with an idealized image of Lebanon rather than the Lebanon that exists. They imagine a state capable of protecting all its citizens equally and defending its borders independently. That is very far from reality.

Modern Lebanon was constructed around a delicate sectarian formula that sought to balance competing communities rather than forge a single national project. Lebanon’s sectarian power-sharing arrangement was formed under the National Pact of 1943 and the Taif Agreement of 1989. Different factions cultivated different external patrons, be they France, Iran, Saudi Arabia, or Syria. Political identity often became intertwined with foreign sponsorship and external alliances. The result was a state that never succeeded in creating a unified national consciousness.

For much of the country’s history, the Shia Muslims were widely regarded as the country’s most politically and economically marginalized community. They were often viewed with suspicion by the authorities and lacked the institutional recognition enjoyed by other religious communities.

So, for the Shia population, Hezbollah is not merely a political party or an armed movement. It is an insurance policy against annihilation. The Shia community in Lebanon looks around the region today and sees opponents everywhere — not just Israel, but Sunni Muslim militants ruling Syria, Turkey, Jordan, and Saudi Arabia as well – states that consider Shia Islam a heresy to be extinguished. (Lebanon’s own Sunnis also fit that description.) Under such conditions, disarmament begins to look like suicide. 

President Donald Trump’s suggestion that Syria might get involved in Lebanon again is ridiculous. Any Syrian intervention under its new Sunni rulers would allow Hezbollah to claim credibly that Lebanon faces a new external threat. Whereas many Lebanese question Hezbollah’s claims that it is protecting Lebanon from Israel, there would likely be greater agreement that a Syrian incursion merits resistance. Many Lebanese would view it through the lens of Syria’s 29-year occupation of Lebanon, fuelling concerns about a return of Syrian influence over the country.

Since the fall of the Assad regime, Hezbollah has portrayed the new government in Damascus as a jihadi organization that seeks to carry out sectarian massacres against the Shias. This has actually increased Hezbollah’s legitimacy within its own support base – those who already view Hezbollah as a resistance movement that seeks to fight against any external actor. 

Nonetheless, in the recent conflict Israel has significantly weakened Hezbollah. The organization since the Gaza war began has lost most of its long-range and heavy missiles, and about 8,000 of its fighters and commanders have been killed, out of roughly 30,000. 

But Hezbollah has not been decisively defeated, nor will it be. The problem is that when a state is faced with an armed force on its soil that doesn’t want to disarm, the usual recourse available to the state is coercion. The Lebanese state has neither the will nor capacity to do so and is no longer sovereign, in any meaningful sense.

As long as the conditions that created Hezbollah remain intact, the expectation that it will voluntarily surrender its weapons will remain a fantasy. It is up to Israel alone to keep Hezbollah north of the Litani River, where the group’s short-distance missiles and drones cannot reach Israel’s population centres.

Henry Srebrnik is a professor emeritus of political science at the University of Prince Edward Island.

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Features

WINNIPEG EMPLOYERS SHOULD USE AI TO TRAIN, NOT JUST TRIM

By Dr. GLEB TSIPURSKY Generative AI has already entered everyday Canadian work. Statistics Canada reported that 35.9% of workers used generative AI in the previous 12 months. For Winnipeg employers, the important question is no longer whether staff will use these tools. The more consequential question is what kind of workforce employers will build while they use them.

An updated Stanford University analysis found employment among workers ages 22 to 25 in AI-exposed occupations 19% below where it would be had it kept pace with less-exposed peers, with the gap widening over time. That trend should concern Winnipeg employers because the work most exposed to automation often overlaps with the work through which beginners develop professional judgment.

Entry-level employees do more than produce first drafts, conduct basic research, summarize information, prepare routine analyses, or handle standard customer questions. Those tasks are also training. Repetition teaches people what good work looks like, where common mistakes appear, when a situation is routine, and when something unusual requires escalation.

If employers simply remove that work, they may save time today while weakening the pipeline of people capable of handling harder work tomorrow. A firm can automate a junior task quickly. Rebuilding several years of missing experience later is much harder.

The better approach is to redesign entry-level work around AI-assisted apprenticeship. New employees can use AI to produce a first draft, but they should also verify the output against reliable sources. They can use AI to summarize a customer issue, but they should explain which facts matter and what remains uncertain. They can use AI to analyze routine information, but they should flag exceptions and bring consequential decisions to experienced colleagues.

That changes the role of junior employees without eliminating the learning built into the role. Instead of rewarding people for producing routine work manually, employers can reward them for checking AI output, spotting edge cases, asking better questions, and knowing when human judgment is required.

Managers also need to change how they supervise. If a junior employee submits an AI-assisted answer, the manager should ask how the employee verified it, what assumptions the system made, what could go wrong, and what would cause the employee to escalate the issue. Those questions turn AI use into a training process rather than a shortcut around learning.

Winnipeg’s small and mid-sized employers may be especially well positioned to take this approach. They often cannot afford to separate technology adoption, training, and talent development into different departments. The same manager who wants more productivity today also needs capable employees next year. That makes it practical to connect AI use directly to coaching and skill development.

Employers should also resist measuring AI adoption only by time saved or tasks completed. Those metrics matter, but they can hide whether the organization is developing stronger judgment. A more useful set of questions is whether employees are catching more errors, escalating the right exceptions, becoming more independent over time, and learning which decisions should remain human-led.

None of this requires employers to preserve every old task exactly as it was. Some routine work should disappear. The goal should be to preserve the learning function, not the old workflow. If AI removes one form of repetition, employers should deliberately replace it with another way for junior staff to practice, receive feedback, and encounter progressively harder decisions.

Winnipeg businesses can gain real productivity from AI without turning entry-level work into a dead end. The strongest employers will use AI to accelerate the development of beginners rather than treating beginners as the easiest cost to remove. That approach can improve productivity now while still producing the experienced professionals Winnipeg will need in the years ahead.

Adapted from: The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026). https://disasteravoidanceexperts.com/aibook

Dr. Gleb Tsipursky, a behavioral scientist called the “Office Whisperer” by The New York Times, helps tech-forward leaders stop overpaying for AI while boosting engagement and innovation. He serves as the CEO of the AI consultancy Disaster Avoidance Experts, and wrote eight books, including The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026).

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Features

IPL 2026/27 Preview: Beer Sheva Defends Its Crown

Israeli football enters the 2026/27 season with a genuinely open title race for the first time in years. Hapoel Beer Sheva claimed a dramatic sixth championship last May, edging Beitar Jerusalem by just three points after a campaign interrupted by regional conflict and settled almost entirely on head-to-head form. That kind of finish leaves scores unsettled, and every major club has spent the summer either reinforcing a title push or plotting revenge. With four Israeli sides now competing in European qualifiers simultaneously, the new Ligat ha’Al campaign carries more weight than it has in years.

How Beer Sheva Won It

Ran Kozuk’s side did not simply outscore the league last season; they won the moments that mattered against the team chasing them hardest. Beitar Jerusalem lost twice to Beersheba across the regular campaign and could only draw both playoff meetings, a pattern one report summed up bluntly: if you want to be champions, you have to beat the champions, and Beitar never managed it. Kings Kangwa was named the league’s most valuable player, while captain Miguel Vitor and goalkeeper Ofir Marciano anchored a squad that closed out the title with a 4-2 win over Maccabi Tel Aviv. Owner Alona Barkat has kept that core together, giving Beersheba a real shot at back-to-back titles, assuming Champions League fixtures don’t wear the squad down.

Beitar’s Response and the Chase Pack

Losing a title race by three points after leading for large stretches tends to force change, and Beitar Jerusalem has responded accordingly. Almog Cohen, previously the club’s sporting director, has stepped into the head coach role, replacing Barak Itzhaki after the campaign ended in disappointment. Captain Yarden Shua, veteran forward Omer Atzili and Dor Hugi remain the attacking core, though the club opens the season without injured midfielder Adi Yona, a blow given how much Beitar leaned on midfield control last year. Maccabi Tel Aviv arrives with a different kind of statement: despite finishing outside the top two domestically, they won the Israel State Cup in a chaotic 2-1 final against Beersheba that produced six red cards, suggesting the squad has quality to challenge again even if consistency remains the question mark.

The Return of European Football on a Bigger Scale

What separates this season from recent ones is the sheer number of Israeli clubs competing for continental places at once. Beersheba enters Champions League qualifying as domestic champions, though for security reasons their ties have been relocated to Szombathely, Hungary rather than played at home. Maccabi Tel Aviv, seeded thanks to a healthy UEFA coefficient, goes into Europa League qualifying against the winner of Sheriff Tiraspol and Aluminij. Beitar Jerusalem and Hapoel Tel Aviv both enter Conference League qualifying, the latter having secured their spot via a fourth-place playoff finish. Playing qualifiers on neutral ground has become routine for Israeli clubs, and it hasn’t stopped them from competing credibly.

Mid-Table Ambition and the Promotion Effect

Beyond the four clubs chasing European nights, the middle of the table looks unusually competitive heading into August. Hapoel Petah Tikva and Hapoel Tel Aviv both returned to the top flight after a season away, and Hapoel Tel Aviv’s playoff run last term shows promoted clubs can climb quickly rather than simply survive. Maccabi Haifa and Ironi Kiryat Shmona, both capable of springing results against the traditional big three, will look to use a full pre-season to close the gap. That added depth tends to produce the unpredictable midweek results that make a 14-team division worth following from the opening whistle.

What to Watch as the Season Kicks Off

Beersheba’s fixture list is the one to track first, since balancing Champions League qualifying with league form in August and September will say a great deal about whether this squad has the depth to go back-to-back. Beitar’s response under a rookie head coach is the second storyline, particularly whether Cohen can get more out of a group that dominated possession last season but couldn’t finish off the champions when it counted. For fans following these storylines match by match, tracking how the market prices each side into the opening rounds is a useful gauge of who bookmakers actually rate, and anyone comparing options for the season ahead can check out the best betting sites in Canada for a sense of how odds and coverage are shaping up before a ball is kicked.

Between a defending champion carrying continental fixture congestion, a rival reshaping its coaching staff, and a deepening mid-table, Ligat ha’Al enters the new season with more storylines running in parallel than it has had in years. Whether Beer Sheva backs up their sixth title or Beitar finally converts near misses into silverware, the opening weeks should offer the first real clues.

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