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I’m a Jewish historian; my grandparents ran a deli. Maybe we’re in the same business.
(JTA) — Like so many other American Jews from the New York area, I have been eagerly awaiting “I’ll Have What She’s Having,” the new exhibit on the American Jewish deli now on view at the New-York Historical Society. After all, the deli was our family business.
I grew up on Long Island during the baby boom era, when large groups of Jews moved to the suburbs. New synagogues opened in almost every town, and Jewish bakeries, shops and schools proliferated around them.
My family had its pick of half a dozen kosher delis within 20 minutes of our home. We tried them all but came to especially enjoy Brodie’s Kosher Delicatessen, in the Mitchel Manor Shopping Plaza in East Meadow. Like Brodie’s, most of these delis were modest storefronts, with little ambience and a straightforward menu of traditional Eastern European Jewish food and deli meats. Nothing fancy, but it was kosher and delicious and enjoyed by the whole family.
Eating in any of these delis carried special meaning for us because the experience served as a connection to our extended family, who had a long and rich history in the delicatessen world.
After immigrating from Eastern Europe, my grandfather and his brother established themselves in the food business, eventually starting a kosher catering company. In order to continue supporting their growing families, my great-uncle Abe kept the catering business, and in 1929 my grandfather Morris opened Rubin’s Delicatessen. Located in Brookline, Massachusetts, a suburb of Boston, its first location boasted only five tables.
The deli truly was a family business. My grandmother kept the books, my grandfather’s sister Bessie ran the kitchen and my grandfather worked at the deli counter. Bessie made all the home-cooked food, including an unforgettable hearty vegetable soup, meat knishes, russel (fleishig, or meat-based, beet soup), pot roast, roast chicken, eingemacht (a kind of beet candy preserves), taiglach (a dough and honey sweet dessert for Rosh Hashanah), jelly roll and mandlen (soup nuts). During busy times, such as before Passover and Rosh Hashanah, my grandmother and other great aunts came in and worked together to bake 4-pound sponge cakes.
The clientele of Rubin’s was something of a “Who’s Who” of Boston Jewry. As in Jewish delis around the country, businesspeople conducted informal meetings there, rabbis stopped in for lunch during their busy days and customers stopped by to pick up essential provisions or to enjoy a quick bite.
As the years passed and my grandparents got older, discussions about the future of Rubin’s began. Instead of taking over the family business, my father and his brothers pursued career paths outside of the deli, becoming religious leaders and Jewish professionals. My grandparents were proud that their children had pursued white-collar professions. And, in many ways, those children carried on a family business: The spiritual sustenance they provided as rabbis and social workers was an extension of the physical sustenance the deli provided through chicken soup and pastrami sandwiches.
This sense of providing intellectual, emotional and religious nourishment to the Jewish people has continued in various forms through several generations of my family, including my own choices as a Jewish historian, educator and institution builder.
Rabbi Moshe Schwartz, the author’s son, in front of a sign for the deli founded by his great-grandfather in Brookline, Mass., which by the time it closed in 2016 was located down the street from its original location. (Courtesy of Shuly Rubin Schwartz)
When it finally came time for my grandfather to hang up his apron in June 1974, he had one stipulation when selling the business to his great-nephew: “the Seller has for many years conducted the aforesaid business as a kosher delicatessen and restaurant under the supervision of the Vaad of the Associated Synagogues and wishes to maintain the kosher status of said business so long as the business is conducted under the name of ‘Rubin’ on said premises or on any other premises to which it may be moved.”
After all those years, his final wish was to keep the “kosher” in his “kosher deli.”
Rubin’s changed hands a few more times but eventually closed its doors in the summer of 2016, a milestone noted in Boston Magazine.
For many of us, my family especially, the kosher deli experience wasn’t just about the food (although the food of course was delicious and satisfying). Visiting and eating at a Jewish deli became a safe space, a deep link to previous generations, a fun way to comply with Jewish dietary laws, and a place to feel both Jewish and American. Deli meals didn’t simply provide nourishment, they provided comfort — true comfort food — and a way to connect to some of our Jewish traditions.
“’I’ll Have What She’s Having’: The Jewish Deli” tells the story of how Jewish immigrants like my grandparents helped create a new type of American restaurant and an important piece of American food culture. Reflecting on the many stories I heard about the business growing up, the too-numerous-to-count meals I ate when visiting my grandparents, and the memories of family, Jewish culture and delicious food, I know my visit to the New-York Historical Society will be both emotional and stimulating.
And I think I know what I’ll have for lunch after my visit.
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Seeking funding for a Yiddish project for kids or young people?
די פֿישמאַן-פֿונדאַציע פֿאַר ייִדישער קולטור האָט געמאָלדן אַז זי נעמט שוין אָן סובווענץ-אַפּליקאַציעס אויף נײַע פּראָיעקטן פֿאַרן יאָר 2027. די פּראָיעקטן דאַרפֿן האָבן פֿאַר אַ ציל דאָס שטאַרקן ייִדיש ווי אַ לעבעדיקע שפּראַך, באַזונדערס בײַ קינדער און דער יוגנט.
דער טערמין פֿאַר אַפּליקאַציעס פֿאַרן יאָר 2027 איז דער 7טער נאָוועמבער 2026. די אויסגעטיילטע סובווענצן וועט מען מעלדן אין דעצעמבער.
אַלע אַפּליקאַציעס מוזן זײַן אָנגעשריבן אויף ייִדיש און דאַרפֿן נאָכפֿאָלגן די אַפּליקיר-אָנווײַזונגען וואָס איר קענט געפֿינען דאָ.
אַפּליקאַציעס וועלן ווערן באַטראַכט אויף קאָנקורס-יסודות. מען בעט מען זאָל אַרײַנשיקן אַן אַפּליקאַציע (מיט אַלע נייטיקע בײַלייגונגען) דורך בליצפּאָסט צו:
applications@fishmanfoundation.org
The post Seeking funding for a Yiddish project for kids or young people? appeared first on The Forward.
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Democrats leader Golan approached by man with knife on Israeli election day
(JTA) — JERUSALEM — Israel Police arrested a man carrying a large knife after he approached Yair Golan, head of the Democrats party, as Golan was campaigning in Tel Aviv on Election Day.
“Contrary to reports, no stabbing attempt occurred,” the police spokesman said in a statement.
The police said officers at the scene noticed a “suspicious object” protruding from beneath the coat of a man standing nearby. When they stopped him for inspection, they found a knife in his possession.
In a statement, Golan’s party said the man approached Golan “in a threatening manner” and that “when Golan’s security guards blocked him, a large knife slipped from beneath his clothing and fell to the ground.”
Police described the suspect as a Jerusalem resident in his 20s. He was arrested and taken to a local police station for questioning. They said the investigation “is ongoing.”
Following the incident, Golan said “incitement and violence will not deter us.” In a statement to the press he blamed the attack on Prime Minister Benjamin Netanyahu’s negative campaigning and highlighted the ties between one of his spokespeople and Qatar.
“This is the direct result of the poison machine operated by Netanyahu and his Qatari agents. I call on everyone who cares about security and democracy to go out and vote now, so that we can ensure the country we love so dearly becomes a free and safe place once again,” Golan said.
This article originally appeared on JTA.org.
The post Democrats leader Golan approached by man with knife on Israeli election day appeared first on The Forward.
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Rebellion PAC’s antisemitic political ad could incite violence against Jews
Israel did not cause high grocery prices in America.
Israel is not the reason you don’t have free universal healthcare.
But a new political ad from Rebellion PAC depicts struggling young parents grocery shopping in Michigan and putting back a dozen eggs because of U.S. military aid to Israel, saying they can no longer afford basics like bananas because they are funding healthcare in Israel. The ad ends by saying Republican Senate candidate Mike Rogers is for “them” — Democratic candidate Abdul El-Sayed is for you.
Rebellion PAC, an independent entity that legally cannot coordinate with campaigns or parties, is proudly promoting a political ad that is deeply misleading, inflammatory and dangerous for American Jews. The ad uses classic tropes blaming Jews for economic and social woes, the same propaganda used historically by antisemitic regimes in Nazi Germany and the USSR. The target in this ad is the Jewish state, but the familiar subtext remains: your family is suffering because Jews are taking your money.
This would be antisemitic in any context, but in the current climate it is wildly irresponsible. American Jewish communities are facing unprecedented domestic terror threats and a historic crisis in antisemitism.
In Michigan, where this ad is aimed at voters who may decide control of the U.S. Senate, an armed domestic terrorist drove a car packed with improvised explosives into Temple Israel. The intent was a mass casualty event aimed at killing as many Jews as possible, including the children in the preschool. Brave security team members stopped the attack, but the attacker was only a few feet from perpetrating what could have been the deadliest terror attack on U.S. children since Oklahoma City.
American Jews make up only 2% of the population, but according to the FBI, Jews made up 63% of religion-based U.S. hate crimes in 2025 — and roughly 14% of all reported hate crimes.
Every candidate across the spectrum, including El-Sayed and Rogers, should disavow and condemn the dangerous rhetoric in this ad. This ad takes real problems — the exploding cost of groceries and healthcare — and blames them on Israel. This is classic antisemitic propaganda.
El-Sayed’s campaign distanced itself from the ad without condemning its content.
“This ad is not affiliated in any way with the Abdul for Senate campaign,” El-Sayed campaign spokesperson Roxie Richner said in an emailed statement. “Abdul is focused on pushing back against Trump’s agenda that is raising prices for Michiganders. No one speaks for Abdul but himself and his campaign.”
It’s worth noting that the El-Sayed campaign did not disavow the content of the ad and only issued a statement via email. El-Sayed himself did not issue a public stance on social media or criticize the inflammatory and dangerous content of the ad. His response is wholly inadequate—it does nothing to confront the antisemitism in the ad, it simply points out his campaign did not make it.
Contrast this with his former opponent, Rep. Haley Stevens, who lambasted the ad on X, stating, “This type of fearmongering about Israel is wrong.” she went on to say, “Do we need to lower costs by building more homes, securing people’s health care, and creating a fairer federal tax code? Yes, we do!! How we do so is not by blaming the high costs of our goods on the only Jewish homeland in the world.”
El-Sayed should unequivocally condemn this ad and its content, not just distance himself from it. Every candidate should stand firmly against antisemitic rhetoric in electoral politics.
When bad actors tell people their economic problems are caused by Israel, it inevitably creates a dangerous situation for Jewish Americans. Though public opinion polls show falling support for the Jewish state, it’s difficult for Americans to take those frustrations out on Israel directly, so local American Jews become a convenient target for their misplaced anger. This is exactly what happened in Michigan at Temple Israel. A Hezbollah sympathizer took his anger on Israel out on the local Jewish population.
Americans are facing real issues. But Israel is not the cause. Our grocery bills are higher for a variety of complex reasons. Grocery inflation started during the pandemic with disrupted supply chains. Production costs have risen. Russia’s invasion of Ukraine raised global grain prices. Bird flu drove up the price of eggs. Tariffs have also impacted food prices.
In terms of healthcare, a Nov. 2025 Gallup poll found that 46% of Americans preferred a government-run healthcare system, while 48% preferred a system based mostly on private health insurance. Cutting or ending U.S. military aid to Israel would not change the fact that Americans are deeply divided on how we should address our healthcare systems’ deep-seated problems. That would require American lawmakers to agree on and enact changes to how our own system is financed and organized. This is an issue of political philosophy — not lack of funds. Israel is not preventing the U.S. from organizing or financing our own healthcare system. Ending military aid to Israel would neither reverse those food-price pressures nor establish universal healthcare. The ad offers struggling Americans a scapegoat for their hardships—and American Jews face the danger of being treated as that scapegoat’s local representatives.
Rebellion PAC’s co-founder and former Executive Director Brianna Wu decried the ad, stating, “I would have quit as executive director rather than produce this,” calling the ad “awful.” We should all follow her example.
Candidates, thought leaders and elected officials must all come together and condemn this dangerous and antisemitic ad. American Jews are already being discriminated against, attacked, and in severe cases, murdered by people who hold them responsible for Israel. Political leaders must reject rhetoric that puts an even larger target on our backs by turning us into scapegoats for America’s economic struggles and healthcare failures.
The post Rebellion PAC’s antisemitic political ad could incite violence against Jews appeared first on The Forward.
