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A Jewish diplomat tells his story in PBS documentary about the Iran hostage crisis

(New York Jewish Week) — After a “traditional, religious” Jewish childhood in Brooklyn where he attended yeshiva, Barry Rosen fell in love with Iran.

Rosen was 22 when he joined the Peace Corps and set out on a two-year stint in Iran in 1967. There, Rosen felt deeply connected to the people and culture of the country — he loved the food, the clothing, the language, and the sights, sounds and smells.  

“I was told by members of the Peace Corps that Jewish kids did very well in Iran,” Rosen says at the beginning of “Taken Hostage: The Making of an American Enemy,” a new two-part documentary on PBS that explores America’s role in the Iranian Hostage Crisis of 1979. “I felt to a certain degree that there was a warmth there that I could see in my own family. There was a sense of kinship that I felt for Iranians.”

Twelve years after first arriving in Iran, however, Rosen, would become one of the 52 hostages attached to the American embassy in Tehran who were held by Iranian college students for 14 terrifying, pivotal months. When he returned as a press attaché for the US Embassy in 1979, the country he loved was on its way to becoming the oppressive religious republic it is today.

That year, its citizens staged a revolution and overthrew the corrupt, American-backed shah, Mohammed Reza Pahlavi, to make way for Ayatollah Khomeini, the Muslim cleric and “supreme leader.” 

In November, 1979, students took control of the American embassy and demanded the shah return from exile to be tried for his crimes. Pahlavi, who had always maintained strong relations with the United States, was in New York for cancer treatment.

Barry and Barbara Rosen have spent the last four decades reliving the trauma of their experience while also advocating for hostages worldwide. (Frankie Alduino)

“It’s a story of perseverance,” Rosen told the New York Jewish Week in a Zoom interview from his apartment in Morningside Heights. “You look back and you say, ‘oh my God was that me? Was that us?’ It was so long ago but also the pain of it is very self-evident and it is still near in many ways.”

As a hostage in Iran, Rosen faced mock executions, days in complete darkness — what he calls “modern state-sponsored terrorism.” 

Meanwhile, in Brooklyn, his wife Barbara Rosen found herself at the center of media attention as she advocated for her husband’s release. She and their two young children, Alexander and Ariana, woke up every morning to an onslaught of press ready to exploit her every move, though she had no information about Barry or the situation in Iran.

“It is part of my DNA. I feel personally responsible [to tell my story],” Barry said, sitting beside Barbara. “I was the first member of this honorary group of hostages taken by Iran and I feel that we owe every hostage something so that they can escape that horror.”

“Taken Hostage” tracks America’s connection with the politically volatile Iran, beginning with a 1953 coup d’etat to depose Iran’s Prime Minister Mohammad Mosaddegh, organized in part by the CIA. The shah consolidated power, modernized the country and maintained strong relationships with the West, especially the administration of President Jimmy Carter, but maintained a fearsome and dictatorial reputation among the citizens of Iran. 

The documentary traces the story of the revolution and the establishment of power by Khomeini, who undid the Westernization of the previous decades and declared the country the Islamic Republic of Iran.

Along with Rosen, the documentary features Gary Sick, who was a member of the National Security Council at the time and discusses what it was like to navigate the hostage crisis from inside the White House. Foreign correspondents Hilary Brown and Carole Jerome describe risking their lives to report on the crisis from Tehran.

Rosen was one of three Jewish hostages, and though Barbara did not publicize his Judaism out of fear for his safety, American synagogues and Jewish organizations managed to send him mail.

After a year in captivity, Rosen appeared to the public via broadcast and wished his family a Happy Hanukkah. “I really wanted to make sure the American Jewish community knew that I was safe,” he said. 

The hostages were released on the day of President Ronald Reagan’s inauguration on Jan, 20, 1981. The settlement unfroze nearly $8  billion of Iranian assets, terminated lawsuits Iran faced in America, and forced a pledge by the United States that the country would never again intervene in Iran’s internal affairs.

Barbara and Barry Rosen at a welcome parade in New York City. (Courtesy Barry Rosen)

Returning stateside was complicated for Rosen, who suffered from PTSD and had to separate his love for Iran from the experience of what had happened to him.

What was waiting for Rosen was “a huge outpouring of love and support from everyday people in the United States,” he said. “I think that was the most joyful part of it. There’s no doubt about it that everybody in the United States thought they knew me. At least in New York, it seemed as if American New Yorkers looked at me as a New Yorker who went through the pain. So I think that was a tremendously helpful and healing thing.”

Both Rosens were disappointed with the behavior of the United States. “It was an embarrassment of the foreign policy establishment. They wanted to wipe it out immediately,” Barry recalled. “They never held Iran accountable for what it did.”

“There was so much that each of the people needed to do to heal, and then after a year, there was never any follow up on any kind of medical or psychological investigation,” Barbara said. “We were both very disappointed in our own government and the way we were treated.”

Barry went on to a career in research and education — he conducted a fellowship at Columbia University doing research on Iranian novelists, served as the assistant to the president of Brooklyn College, and eventually was named the executive director of external affairs at Teachers College at Columbia.

The Rosens, who now have four grandchildren, wrote a book about that period in their lives.

“Personally, I don’t like going back and thinking about it or reflecting on this. It wasn’t a very happy time. It was a difficult time in my life,” Barbara told the New York Jewish Week. 

But the documentary, the Rosens said, manages to tell the story of the crisis while reminding viewers how deeply personal it was for those involved. It’s a lesson the Rosens have taken with them as they watched and experienced similar crises over the last few decades, from the war in Ukraine to unrest in Iran over the death in September of a woman who was detained for breaking the hijab law.

“All history is a personal event. Each thing that happens is happening to people,” Barbara said. “It was a story of people being plucked out of their normal jobs, their diplomatic life, the security of just feeling that you’re safe. All of a sudden, you’ve lost all of that. You’re tied up in a chair for a month and not allowed to speak to somebody. Families here had no idea what’s happening to their loved ones in Iran.”

“It’s easier for human beings to think about the abstract issue rather than the personal issue. Get into personal issues, people start to walk away, they feel uncomfortable,” Barry added. 

Despite everything, Barry  still feels an attachment to the culture and people of Iran that he experienced in his early twenties, calling himself a “child of divorce” between the United States and its former ally, a relationship that he said he doesn’t see improving in his lifetime. 

He also continues to tell his story because of his lifelong work with hostage victims around the world. Currently, there are three American hostages and more than a dozen international hostages in Iran. Barry works with Amnesty International, Hostage USA and Hostage Aid Worldwide to advocate for their release.  

“I want to make certain that the American government and the American people stand by all those who were taken by Iran and all governments that take hostages, whether it’s China, Russia, Venezuela — but for me, especially Iran,” he said. “I say this because I really feel the need to make this an important issue. The American public needs to understand this very well. People’s lives are being taken away.”

“Taken Hostage,” an “American Experience” documentary, will air on PBS in two parts on Nov. 14 and 15. The film is also available to stream on pbs.org.


The post A Jewish diplomat tells his story in PBS documentary about the Iran hostage crisis appeared first on Jewish Telegraphic Agency.

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How to Implement a Successful Casino Marketing Strategy

Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.

1. Improve Visibility

With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.

Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.

To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.

You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.

Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.

Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.

Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.

Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.

2. Focus on Events and Group Business

Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.

Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.

3. Identify the Jobs to Be Done

Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.

However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.

These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.

This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.

Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.

4. Create Positive Feedback Loops

Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.

Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.

Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.

You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.

Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience. 

5. Use Social Proof

People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims. 

To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.

Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.

6. Keep Up With Gaming Trends

Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.

As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.

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Comparing European, American, and French Roulette at Canadian online casinos

Roulette is the most popular table game at online and land-based casinos alike. You can easily find a seat at the table, place your bets, and hope that the wheel turns in your favour. But you have surely noticed that the roulette section is quite rich, featuring at least a dozen different tables. Most of them come with a different design and different rules. The most popular roulette variants are American Roulette, European, and French Roulette. In this article, we will try to explain the main differences between each one.

French VS European Roulette

We’ll first compare the French versus the European version of roulette since they are the most similar. The layout of the bets and the wheel is basically the same. Even the table layout is pretty much the same at most online casinos. Depending on the provider some differences can be found, like the layout of the table or the order of the numbers of the wheel. But as far as the odds and gameplay are concerned, European and French Roulette are basically the same. 

Both roulette variants have a single 0 on the board and the same number of slots on the wheel and numbers on the table. There are 36 additional numbers you can bet on, along with the standard Red or Black and Odd or Even bets. This means both games come with a house edge of 2.7%. So, the only difference comes from the introduction of two basic rules in French Roulette. 

  • La Partage
  • En Prison

La Partage

This rule applies to even money bets, and in case the ball lands on the 0 slot. The term comes from the French word which means to divide. All even money bets are divided into half, and the player gets one half, while the other half goes to the house. This rule works greatly in your favour, especially if you’re playing on higher bets. 

En Prison

The En Prison bet is also applied to even money bets and only when the ball lands on 0. Instead of counting as a loss, the bets are held on the table for the following spin, and if you win, you get your bet back. Even though you don’t actually win anything extra, the En Prison rule gives you a chance to get your money back without a loss. 

The introduction of these rules lowers the house edge on French Roulette down to 1.35%. This is why many players prefer the French version, as the odds are better for the player. 

French VS American Roulette

The main and pretty much only crucial difference between American and French roulette is the 00 and the layout of the slots on the wheel. The added 00 on the American version means that the house edge is higher. It climbs up to 5.26%, which is almost double the house edge on European Roulette and a massive difference from the 1.35% on the French version. 

Since there is an added 00 number, the layout of the slots on the wheel is different. On the table, the 00 is next to the 0, so it doesn’t make a big difference to the layout of the table. But the rules in American roulette are quite simple. If your number doesn’t come up, you lose the bet. There are no extra rules like in the French version. 

Conclusion 

If you go by the odds alone, it turns out that the best roulette variant to play at Canadian online casinos is French roulette. But this doesn’t mean you will lose more when you play American or European Roulette. Many players prefer to play the American wheel as it’s faster and more exciting. With the right strategy and some luck on your side, you can easily make a profit on any type of roulette game. 

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Universities Must Be Forced to Address Antisemitism

niversity of California, Santa Barbara student body president Tessa Veksler on Feb. 26, 2024. Photo: Instagram

University of California, Santa Barbara student body president Tessa Veksler on Feb. 26, 2024. Photo: Instagram

JNS.org – “Never would I have imagined that I’d need to fight for my right to exist on campus,” laments Shabbos Kestenbaum, a student at Harvard University who is suing the school because “antisemitism is out of control.”

Jewish students have suffered an unrelenting explosion of hate on American higher education campuses—so far with little relief. They have endured antisemitic rhetoric, intimidation, cancellation and violence. But those charged with keeping campuses safe—whether administrators who govern student and faculty behavior or federal agencies responsible for ensuring that schools adhere to civil rights protections—are failing in their jobs.

Many Jewish students have complained to their colleges’ administrators about the injustices. But instead of responding with measures to ensure Jewish students’ safety—like stopping pro-Hamas protestors from hijacking campuses or expelling militants who incite Jew-hatred— administrators have largely shown indifference. In some cases, college authorities have made things worse for Jewish students by appeasing the riotous, pro-Hamas mobs who have been primary perpetrators of Jew-hatred on campus.

Snubbed by college administrators, Jewish students and their supporters have appealed for federal protection, filing Title VI complaints with the US Department of Education’s Office of Civil Rights (OCR), the body tasked with enforcing protections under the Civil Rights Act. Unfortunately, the OCR, which has the power to levy severe financial punishments against colleges that neglect students’ Title VI rights, has so far rewarded negligent universities with little more than slaps on the wrist.

Until college and university boards of trustees begin hiring administrators committed to Jewish students’ safety—and until the OCR begins seriously punishing antisemitic perpetrators—we can expect no respite. Safe to say, colleges and universities run by arrogant, apathetic administrators will not change until their jobs and schools’ survival are threatened.

College/university administrators don’t take antisemitism seriously. Their reactions to Jewish students raising concerns about Jew-hatred range from indifference to outright hostility. For example, when Mohammed Al-Kurd, who the Anti-Defamation League says has a record of “unvarnished, vicious antisemitism,” came to speak at Harvard, Shabbos Kestenbaum and other Jewish students complained to administrators.

Rather than cancel Al-Kurd’s appearance, which would have been the appropriate action, the administrators ignored the students’ complaints. “Harvard’s silence was deafening,” Kestenbaum wrote in Newsweek. Kestenbaum said he “repeatedly” expressed concerns to administrators about the antisemitism he experienced, but as his lawsuit alleges, “evidence of uncontrolled discrimination and harassment fell on deaf ears.”

Administrators at Columbia University reacted to Jewish students’ complaints about antisemitism even more cynically. In fact, during an alumni event, several administrators exchanged text messages mocking Jewish students, calling them “privileged” and “difficult to listen to.”

When Rep. Elise Stefanik (R-N.Y.) asked the presidents of Harvard, MIT and the University of Pennsylvania if calling for genocide against Jews violated their schools’ codes of conduct, none could say “yes.” The presidents of Harvard and UPenn have since resigned. Good riddance.

Some college/university administrators have outrageously granted concessions to pro-Hamas students. For instance, Northwestern University agreed to contact potential employers of students who caused campus disruptions to insist they be hired, create a segregated dormitory hall exclusively for Middle Eastern, North African and Muslim students, and form a new investment committee in which anti-Zionists could wield undue influence. Brown University agreed to hold a referendum on divestment from Israel in October.

Similar appeasements were announced at other colleges and universities, including Rutgers, Johns Hopkins, the University of Minnesota and the University of California Riverside.

So far, OCR has failed to take concrete action against antisemitism on campus. This is evident in recent decisions involving the City University of New York (CUNY) and the University of Michigan. CUNY was ordered to conduct more investigations into Title VI complaints and report further developments to Washington, provide more employee and campus security officer training, and issue “climate surveys” to students.

The University of Michigan also committed to a “climate survey,” as well as to reviewing its case files for each report of discrimination covered by Title VI during the 2023-2024 school year and reporting to the OCR on its responses to reports of discrimination for the next two school years.

Neither institution was penalized financially, even though the Department of Education has the power to withhold federal funds, which most colleges and universities depend on. There are now 149 pending investigations into campus antisemitism at OCR. If these investigations yield toothless results similar to those of CUNY and Michigan, it is highly unlikely that colleges and universities will improve how they deal with antisemitism.

Putting an end to skyrocketing antisemitism on campus involves three things.

First, donors and governments at every level should withhold funds from colleges that fail to hire administrators who will take antisemitism as seriously as they take pronoun offenses or racism directed at people of color.

Second, the OCR must mete out serious consequences to Title VI violators in the form of funding cuts. This may require legislation that specifically mandates withdrawing funding from offending parties. A bill recently introduced by Rep. Nicole Malliotakis (R-N.Y.)—the University Accountability Act—may be ideal, as it is designed to financially penalize institutions that don’t crack down on antisemitism.

Third, if OCR won’t act, Jewish students and their supporters should turn to the courts. Lori Lowenthal Marcus, the legal director of the Deborah Project, a public-interest Jewish law firm, argues that the CUNY settlement demonstrates the futility of going to OCR and that going to court is more likely to produce “a clearly delineated and productive result,” such as punitive and compensatory fines. As of late May, at least 14 colleges and universities are facing lawsuits over their handling of antisemitism on campus since Hamas’s Oct. 7 massacre.

As long as college administrators are allowed to ignore antisemitism on campus and as long as OCR and other government institutions fall short in punishing Jew-hatred, antisemitism will continue to plague Jewish students.

The post Universities Must Be Forced to Address Antisemitism first appeared on Algemeiner.com.

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