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A new destination for troubled Jewish youth trying to kick drug dependency: Cyprus

TEL AVIV — Young people with substance-abuse dependencies often face a stark challenge when trying to overcome their problem: Any kind of lapse is seen as a failure, and if they backslide even occasionally they start to see themselves as hopeless recidivists.

“This 12-step idea says that once you’re an addict, you’re always an addict — that as soon as you touch drugs, you’re off the wagon,” said psychologist Tamir Rotman. “But it’s very detrimental to teens at such an early stage of their lives and self-exploration. It’s like a self-fulfilling prophecy.”

Rotman is the director of change at Free Spirit Experience, a program in Israel for troubled Jewish teens and young adults struggling with issues such as anxiety, depression, or other social and emotional problems.

Now Free Spirit Experience is launching a new program for Diaspora Jewish teens and young people with drug or alcohol dependencies that interfere with their daily living. This new therapy program, Free Spirit Holina, is organized around the idea that their problems can best be addressed by zeroing in on the core impetus for the substance abuse.

“It’s a different paradigm than the traditional rehab center; we deal much more with the underlying issues of drug usage, rather than the usage itself,” said Rotman, stressing that it is not meant to be a full-blown rehab center or a detox clinic. “We expect these kids to have a better sense of self that will enable them to function on a daily basis. The main point is for them to be productive and positive in life.”

The program, which opens in May, will be run by Israeli therapists but situated in Cyprus, a Mediterranean island about a 45-minute flight from Tel Aviv. Designed to be a three-month course, the program will enroll 15 youths per session, divided into two groups: one for ages 14-17 and the other for ages 18-26.

The campus of Free Spirit Holina Cyprus is located about half an hour’s drive northeast of Larnaca, a port city on the island with an international airport. (Courtesy of Free Spirit Holina)

The site for Free Spirit Holina Cyprus, located about half an hour’s drive northeast of the airport in Larnaca, is a 2.5-acre tract of land with horses, farm animals, a swimming pool and fruit trees. The farm previously was used by Chabad-Lubavitch of Cyprus, which will be involved in some aspects of the new program including kosher food, communal Shabbat dinners and celebration of Jewish holidays for those who choose to participate.

The therapists behind the program are importing many of the practices and principles that undergird their successful Israeli therapy program, Free Spirit Experience, an immersive therapy program located at Kibbutz Hazorea in Israel’s Carmel mountains. While some participants of that program have struggled with drug or alcohol use, the new program in Cyprus is geared toward young Jews from North America for whom substance-abuse is their primary problem.

Free Spirit Holina will be staffed by 12 employees in Cyprus, most of them Israelis with specialized training in addiction issues. Besides taking care of horses and other animals, daily activities will include routine farm labor, building projects, meditation and yoga.

There’s to be more than just farm chores and mindfulness, however. The program will include excursions to the Troodos Mountains, cliff jumping off the Mediterranean coast near Ayia Napa, and eventually sailing to Israel — a trip that takes 24 hours — on a yacht that can accommodate seven participants and two staffers.

“It’s the same Free Spirit program for people with dependencies who need a more isolated environment,” said Rotman, explaining that Kibbutz Hazorea “is not an appropriate environment for people with addictions because it’s a living community and it’s not isolated enough.”

Rotman and Free Spirit’s managing director, Rami Bader, had been looking to expand their program for a while, scouting out potential sites in Israel’s Negev. But then an opportunity appeared from an unexpected source: Thailand.

Holina, an addiction treatment and wellness center on a remote island in the Gulf of Thailand called Koh Pahngan, works exclusively with adults. When Holina began fielding numerous inquiries from parents looking for treatment solutions for their teenage children, Holina’s owner approached Free Spirit. The two eventually entered into a partnership to run the center in Cyprus.

Israelis Tamir Rotman, left, and Rami Bader founded a therapy program in northern Israel for emotionally troubled Diaspora Jewish youth, Free Spirit Experience, and now are opening a therapy program in Cyprus focused on Jewish youths with drug problems. (Larry Luxner)

Tuition will cost $20,000 per month for the three-month course. Comparable programs in the United States can cost as much as $30,000 to $40,000 a month, according to Rotman.

Chabad’s Cyprus director, Rabbi Arie Raskin, has lived in Larnaca since 2003. He says the new program will fill a gap because drug use among youths is high — and Orthodox Jews are no exception.

“Cannabis and alcohol use is becoming almost normal, and among haredim as well,” Raskin said. “Recently I was at an Orthodox wedding in B’nai Brak [Israel] and I smelled grass everywhere. In the past, when people smoked marijuana, they were ashamed. Today, they hold a joint in their hand and smile at you. This is very worrying.”

Rotman agreed, though he noted that dependency on marijuana is not necessary the main issue; it’s the underlying anxieties and depression that may have led youths to cannabis use in the first place. While most marijuana users can smoke pot occasionally and be OK with it, about 20% of youths become depressed and anxious.

“We’re seeing a lot of weed issues,” he said. “The idea that weed isn’t addictive or harmful is medically true, but that allows teens to be persistent in their usage.”

This, in turn, leads to a lack of motivation. In some cases, youths reach a point where they aren’t motivated to do much other than smoke weed, Rotman said.

“A lot of these kids don’t have coping skills,” Rotman added. “They learn to deal with their emotions via medications, so they don’t develop sufficient emotion regulation skills. Feeling anxious or depressed are normal parts of life. But for them, it just means they need more medication.”

In order to enroll in Free Spirit Holina Cyprus, Rotman insists on a crucial condition: The kids themselves must agree to the treatment. “We need to hear them say in their own the voice, ‘We want to come.’”


The post A new destination for troubled Jewish youth trying to kick drug dependency: Cyprus appeared first on Jewish Telegraphic Agency.

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How to Implement a Successful Casino Marketing Strategy

Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.

1. Improve Visibility

With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.

Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.

To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.

You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.

Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.

Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.

Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.

Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.

2. Focus on Events and Group Business

Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.

Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.

3. Identify the Jobs to Be Done

Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.

However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.

These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.

This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.

Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.

4. Create Positive Feedback Loops

Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.

Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.

Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.

You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.

Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience. 

5. Use Social Proof

People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims. 

To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.

Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.

6. Keep Up With Gaming Trends

Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.

As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.

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5 Essential Vaccinations Everyone Should Get for a Healthier Life

Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.

1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu

Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.

Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.

2. Tetanus Vaccine: Stay Safe from Infections

The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.

Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.

3. HPV Vaccine: Prevent Certain Cancers

The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.

Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.

4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak

MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.

If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.

5. Hepatitis B Vaccine: Guard Against Liver Disease

Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.

Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.

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Comparing European, American, and French Roulette at Canadian online casinos

Roulette is the most popular table game at online and land-based casinos alike. You can easily find a seat at the table, place your bets, and hope that the wheel turns in your favour. But you have surely noticed that the roulette section is quite rich, featuring at least a dozen different tables. Most of them come with a different design and different rules. The most popular roulette variants are American Roulette, European, and French Roulette. In this article, we will try to explain the main differences between each one.

French VS European Roulette

We’ll first compare the French versus the European version of roulette since they are the most similar. The layout of the bets and the wheel is basically the same. Even the table layout is pretty much the same at most online casinos. Depending on the provider some differences can be found, like the layout of the table or the order of the numbers of the wheel. But as far as the odds and gameplay are concerned, European and French Roulette are basically the same. 

Both roulette variants have a single 0 on the board and the same number of slots on the wheel and numbers on the table. There are 36 additional numbers you can bet on, along with the standard Red or Black and Odd or Even bets. This means both games come with a house edge of 2.7%. So, the only difference comes from the introduction of two basic rules in French Roulette. 

  • La Partage
  • En Prison

La Partage

This rule applies to even money bets, and in case the ball lands on the 0 slot. The term comes from the French word which means to divide. All even money bets are divided into half, and the player gets one half, while the other half goes to the house. This rule works greatly in your favour, especially if you’re playing on higher bets. 

En Prison

The En Prison bet is also applied to even money bets and only when the ball lands on 0. Instead of counting as a loss, the bets are held on the table for the following spin, and if you win, you get your bet back. Even though you don’t actually win anything extra, the En Prison rule gives you a chance to get your money back without a loss. 

The introduction of these rules lowers the house edge on French Roulette down to 1.35%. This is why many players prefer the French version, as the odds are better for the player. 

French VS American Roulette

The main and pretty much only crucial difference between American and French roulette is the 00 and the layout of the slots on the wheel. The added 00 on the American version means that the house edge is higher. It climbs up to 5.26%, which is almost double the house edge on European Roulette and a massive difference from the 1.35% on the French version. 

Since there is an added 00 number, the layout of the slots on the wheel is different. On the table, the 00 is next to the 0, so it doesn’t make a big difference to the layout of the table. But the rules in American roulette are quite simple. If your number doesn’t come up, you lose the bet. There are no extra rules like in the French version. 

Conclusion 

If you go by the odds alone, it turns out that the best roulette variant to play at Canadian online casinos is French roulette. But this doesn’t mean you will lose more when you play American or European Roulette. Many players prefer to play the American wheel as it’s faster and more exciting. With the right strategy and some luck on your side, you can easily make a profit on any type of roulette game. 

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