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An afternoon with Shayna Maydele, possibly the most Jewish dog in New York
(New York Jewish Week) — In my decades as a journalist, I’ve interviewed some pretty powerful, important and, yes, even famous people. But never before have I been so excited — starstruck, even — to meet a subject, and this one wasn’t even human.
I was positively giddy to visit the Upper East Side home last week of Shayna Maydele, a small, white dog who has captured the hearts of thousands of adoring fans on Instagram. Shayna Maydele’s popularity isn’t just owing to her adorable punim — though her punim is 100% adorable, as as this committed fluffy-dog lover can attest. It’s also because her Instagram is filled with charming, authentic expressions of Jewish pride, as well as humorous takes on life in New York City.
Leaving aside the big question of whether or not a dog can be Jewish (I say yes!) — or even if owning a pet is a Jewish thing to do — every Friday, Shayna Maydele’s account features a heartwarming “Shabbat shalom” message. The Shabbat photos often include homemade challah, other times they might feature her “Papa,” or her owner’s dad. I always let out a squeal of delight when I see the posts, and I’m hardly alone: “I wake up each a [sic] Friday and await such good posts,” wrote one commenter on a Shabbat post earlier this month. “Shabbat Shalom, Shayna!”
“My Shabbat posts get the most likes out of everything,” Shayna Maydele’s owner, Heidi Silverstone, told me.
Since emerging on social media in 2019, Shayna Maydele (whose name means “beautiful girl” in Yiddish) has garnered nearly 9,000 (and counting) fans from all over the world — many of whom go beyond simply “liking” or commenting on a post. The Jewish National Fund, for example, has, unbidden, planted a tree in her honor; she also played an important role in the engagement of one couple who happened to meet her at a dog park. Shayna Maydele’s Shabbat messages have been shared by a wide variety of high-profile social media accounts, including Humans of Judaism, Jewish Memes Only and several of the New York Jewish Week’s partner sites, including Hey Alma and The Nosher. Her followers include Grammy-winning Jewish musician Joanie Leeds and Jewish comedian Hannah Einbender, the star of the HBO comedy “Hacks.”
It’s a pretty remarkable following considering Silverstone — who is also Shayna Maydele’s social media manager, if you will — doesn’t have any social media accounts of her own, nor did she set out to make her pup a star. It all started in June 2019, when Silverstone and her husband, Rob, flew to Arizona to pick up their puppy from the breeder. (Shayna is a coton de tulear, a breed made famous by Barbra Streisand, who notoriously cloned her pup. The breeder later told Silverstone she also sold Streisand her famous dogs. “I’m not sure if they’re related,” Silverstone said of their mutual pets, “but I can pretend they are!”)
So many friends and family members had wanted to see pictures of the new puppy, said Silverstone, that she figured it would be easier to set up an Instagram account. “I didn’t make it private — I figured nobody’s gonna know her,” she explained. “And then, all of a sudden, people were following.”
Shayna Maydele’s account began to really take off when the Jewish content started, which happened organically. “It wasn’t a conscious thing — it was Shabbos and I put a yarmulke on her head and said, ‘Shabbat Shalom,’ thinking I’m wishing my family and friends a Shabbat shalom.” Followers took notice. “People were liking it so much I thought, ‘OK, we’ll do a Shabbat shalom post every week.’” Other Jewish holidays soon followed.
Heidi Silverstone poses with her coton de tulear, Shayna Maydele, whom she got in June 2019. (New York Jewish Week)
“The Jewish thing is just normal — it’s a part of our life,” said Silverstone, who chatted with me in her kitchen as Shayna Maydele, sitting beneath the table, interjected with an occasional woof.
Silverstone and her spouse are members of Park Avenue Synagogue; while they used to attend Shabbat services regularly, these days they are more likely to stream them. The parlor floor of the family brownstone is filled with Jewish art and Judaica (as well as some cool New York City treasures, such as coasters inspired by subway tokens).
In one corner of the the kitchen, where Shayna Maydele’s dog food sat untouched, hangs a framed Passover bagels recipe, handwritten by Silverstone’s grandmother, as well as a drawing her son Max made as a child of the Torah and other Jewish ritual objects made of cheese. (Max is now 25 and a fourth-year cantorial student at the Jewish Theological Seminary.) Around the corner is a painting made by a Shayna Maydele fan, a beautifully rendered version of an Instagram post featuring her holding a tub of Temp-Tee Whipped Cream Cheese.
A lifetime of shul-going means that there are enough kippahs in the home for Shayna Maydele to rarely pose wearing the same one twice — Silverstone estimates that a basket in the corner of the dining room contains some 200 skullcaps in a variety of textures and colors. Silverstone makes an effort to coordinate Shayna Maydele’s kippah to other accouterments that may be in the weekly Shabbat photo; on the day of my visit, Silverstone selects an orange kippah to match a painted ceramic tzedakah box, one that Silverstone had previously gifted to her grandmother.
When it’s time for the photo shoot, Silverstone’s “assistant” — that’s Silverstone’s husband, Rob, who is vice president of finance at media company Dotdash Meredith — emerges from his upstairs office. I had been warned that dogs, like babies, are notoriously difficult photo subjects, but on that December afternoon — with Shayna Maydele placed atop a low table next to the tzedakah box, and with Rob deftly sticking his fingers in Shayna Maydele’s mouth to elicit a smile — the whole adorable thing is over in minutes.
These days, Silverstone typically posts three or four times a week to Shanya Maydele’s account. Though she has no formal media background — a former dental hygienist, she now works as a workshop instructor for an au pair program — Silverstone said she is coached by her son, Michael, 28, who, in addition to working at a tech company, has his own photography business.
In addition to the Jewish content, there is other shtick. My favorites are the “new business ventures” that feature the coton posing beside or atop something someone has discarded on the street. (In one recent example, Shayna Maydele is seen in front of a play kitchen. “Fine dining on the lovely streets of NYC,” the caption reads. “I will cook and serve delicious meals prepared in this top of the line toy kitchen. FREE dog hair in every bite!”)
“We have so much trash on the street,” Silverstone said. “What’s really funny is that people in New York get it — they know what it is. But I have followers from all over the world. So probably, when they come to the city, they’re going to be looking for the streets paved in garbage.”
But the Jewish posts seem to be the heart and soul of the account, and Silverstone said she is moved by the positive reaction she gets from Shayna Maydele’s followers, both Jewish and not. She makes a conscious effort to define Jewish terms and holidays so they are accessible to everyone: On Simchat Torah in October, a photo of Shanya Maydele posing with a stuffed Torah is accompanied by an explanation of the holiday.
Though Silverstone jokes she spends “too much time” on the account, it’s clear the family is getting just as much joy out of the process as Shayna Maydele’s followers get from the results. When she hears from followers who are inspired to light candles or do something Jewish, “I love that,” she said.
Considering the impetus of the account was simply to save some time, Silverstone seems overjoyed that Shayna Maydele’s account is helping people learn more about Judaism.
“I guess my goal is just to expand reach — and if her Jewish comments could soften anyone’s opinion on Judaism or get another ally, I think that’s a pretty good goal,” Silverstone said when pressed on her hopes for the account. “But I certainly didn’t go into it that way.”
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Cycling team Israel–Premier Tech is ditching the ‘Israel’ brand. But was it entirely their decision?
After a tumultuous season, international cycling team Israel–Premier Tech, co-owned by Canadian-Israeli billionaire Sylvan Adams, is officially going to change its name and remove the word “Israel”. The decision comes after repeated anti-Israel protests across Europe disrupted the team—whose international roster of 31 cyclists includes just three Israelis—during their open-road events, which can last hundreds of kilometres across the continent. Several cyclists crashed due to protester intervention. The decision to remove Israeli branding from Israel–Premier Tech led co-owner Adams to announce he would step away from day-to-day involvement with the team.
There’s a lot to be said about the political ramifications of wearing the Israeli name on your shirt in 2025, but our sports podcasters have a different theory about the shift. Israel–Premier Tech enjoyed a successful season that brought them back to full status with the UCI World Tour, after being relegated down to the secondary UCI ProSeries since 2023. That means the stakes are higher, the stage is bigger, and the league’s propensity for risk and disruption may well have shrunk. Is this purely a political decision, or are UCI executives trying to prevent more bad press in the coming year?
Also on the docket: the boys talk about the Toronto Blue Jays’ run to the American League championship series, big baseball moves, early NHL impressions and a quick NFL check-in.
Transcript (excerpt)
James Hirsh: We want to talk about a recent story. There’s been some news with a cycling team, Israel Premier Tech, which is owned by Canadian billionaire Sylvan Adams. And it’s not going to be Israel Premier Tech anymore.
Gabe Pulver: They’ve been called Israel Premier Tech for, I guess it’s been around five years. They’ve been an official UCI squad, you know, for the last, I think, since 2020—
James Hirsh: Which means they compete in the big cycling races like the Tour de France and Giro d’Italia, things like that.
Gabe Pulver: Exactly. They were called Israel Start-Up Nation for a number of years and Israel Cycling Academy before that. They were a part of the Vuelta a España that had to be shut down due to anti-Israel protests going on across Spain. And for a while, they took the name off the jersey and just called themselves Premier Tech for the week. That seemed to not assuage the protesters, and they’ve decided to, as a quote, “move away from its current Israeli identity”.
James Hirsh: And part of that is Sylvan Adams, we should say, who has a pretty big job right now as president of the World Jewish Congress, has said that he can’t continue to be part of the team that’s not putting Israel in the name. It seems like they acquiesced to demands, I think, based on his statement.
Gabe Pulver: So what’s interesting is that Premier Tech is a Canadian company. They’re, you know, a Quebecois tech company, and Premier Tech and its president own a chunk of it. A good chunk of the riders are Canadian and previously have been pretty supportive of the team’s Israeli identity. Another interesting part of this is that Sylvan Adams is sort of, like you said, busy with his other job, but you wonder what the future of the team holds given that, you know, sort of the face of their team and, you know, a huge part of their Canadian connection is no longer going to be day-to-day running things, you know, with their identity. Sylvan Adams is a pretty proud guy, and as their identity changes and he steps back, you wonder if he’ll continue to support the team financially as much as he has.
James Hirsh: Yeah, I think it’s very interesting to see this. This is sort of a test case for Israel’s continued involvement in certain international sports or sports that have an international component. We’ll see if that will change. Obviously, there’s been great news today about the peace deal being signed. And if anyone is getting that news on that from a Jewish sports podcast, you’ve got to tune in a little bit more.
Gabe Pulver: Yeah, yeah, yeah, exactly. Check out, close this and go to CNN and see what’s happening with that.
James Hirsh: But look, there have been calls for Israel to be removed from FIFA. We’ve talked about that. There have been calls for Israel to be excluded from other international sporting events. There have been on-the-ground protests that we’ve covered, you know, including at lower-tier sporting events. We’ll see what will come. This certainly seems like the first step of an Israeli team removing—continuing to be owned by an Israeli, is affiliated with Israeli coaches, owned by Israeli teams, all Israeli people, all that. But no longer having Israel in the name is not just a symbolic gesture.
Gabe Pulver: No. And I have a theory. It’s not a very charitable theory, but Israel Premier Tech had sort of been relegated to semi-conditional status on the World Tour this year. They had riders at a bunch of events, but they weren’t at every single event. They weren’t full Tour members. Next year, they have regained their position back in full Tour members. And after the disaster where virtually every rider on Tour was furious about all of the protesters in the Vuelta, I think they’re choosing to decide, I think they’re choosing to say we’re not going to have this shit anymore.
Like they’re going to get rid of Israel, the name, when you’re back on the Tour. Because we didn’t like the news, we didn’t like the coverage, we didn’t like the protests. You know, you can stay involved, the Israeli money. Obviously, they’ll take the Israeli money, they’ll support the Israeli riders. However, they’re very unlikely—they just don’t want the name Israel to be running around on the Tour so more people can show up and disrupt the Tour de France, which would be an enormous disaster for the sport. Maybe there are enough Jews in France and enough harmony in the international community in France that that won’t be a problem. I doubt it. But I think it’s probably a self-preservation move by the UCI before something a little bit bigger than the Vuelta a España has to get cancelled.
James Hirsh: Yeah, that makes total sense. And if there’s one thing, I don’t know much about the cycling federations and whoever runs that, but there’s one thing I know about European technocrats who run sporting organizations is that they’re all cowards and will always do the easiest thing in the goal of self-preservation.
Gabe Pulver: Yeah, self-preservation.
James Hirsh: They are about cycling, but I believe it, no matter what.
Gabe Pulver: No, they are all there. The show must go on in any possible way.
James Hirsh: Yeah.
Gabe Pulver: You know, I think if a single rider was to ever say something political, they would literally, you know, deflate their tires, like to, you know, steal a metaphor.
James Hirsh: Yeah. So when countries like Spain decide to, you know, continue their millennia-old tradition of anti-Semitism and protesters start protesting Israeli teams and non-Israeli riders at cycling events that they don’t care about in the first place—
Gabe Pulver: Yeah.
James Hirsh: —You can bet that whoever’s in charge of that cycling event is going to cave to those protesters. Absolutely.
Show Notes
Credits
- Hosts: James Hirsh and Gabe Pulver
- Producer: Michael Fraiman
- Music: Coby Lipovitch (intro), chēēZ π (main theme, “Organ Grinder Swing“)
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The answered prayers of Trump’s artful ceasefire deal
On Yom Kippur, millions of Jews around the world prayed for the release of the hostages. A week later, those prayers are on the verge of being answered
President Donald Trump’s announcement Wednesday evening that Hamas and Israel have accepted the first phase of his peace deal — including the release of all the living hostages at once, likely this weekend, in exchange for Palestinian prisoners — is as shocking as it is wonderful.
Just over two years since Oct. 7, 2023, when Hamas invaded Israel, killing almost 1,200 people and abducting 251, there has been scant good news. As the death toll mounted on both sides, we’ve had little reason to expect anything except for more bloodshed, more vengeance and more destruction.
“History teaches us that men and nations behave wisely once they have exhausted all other alternatives,” the late Israeli diplomat Abba Eban once said — and Trump saw that Israel and Hamas were both exhausted, with no alternatives.
Israel faced mounting domestic unrest, a steep decline in international support as its allies lined up to back a Palestinian state, cultural and diplomatic isolation, and a war-weary military.
Hamas lost every battle but the one it started on Oct. 7, and found itself cornered in Gaza City without the weapons lifeline of Iran and the cash infusions from Qatar. Hamas had also lost popular support. After Oct. 7, 71% of Palestinians said they supported the attack. In a May 2025 poll, that number was 51%. Support for Hamas among all Palestinians has dropped to 32% from 43% in Dec. 2023.
The outline of the current deal is similar to one President Joe Biden offered a year ago. What’s different: Trump understood that both parties were at the end of the road, and used that knowledge wisely.
He increased American leverage over Hamas by bringing Qatar closer than ever into the United States’ embrace. Skeptics said that part of that closeness came from the economic ties between Qatar and the Trump family and its associates. If that’s what brings the hostages home, I’m frankly not sure I care.
At the same time, Trump finally stood up to Israeli Prime Minister Benjamin Netanyahu. According to news reports, he lost his temper with Netanyahu following Israel’s September assassination attempt against Hamas leaders in Doha, Qatar. That shocking expansion of the war threatened the Abraham Accords, the singular diplomatic achievement of Trump’s first term, as well as direct U.S. interests: Qatar hosts the largest American air base in the Middle East.
The first clue that Trump’s deal might really come through, after so many failed efforts to secure a lasting ceasefire, was that Trump successfully forced Netanyahu to make a personal apology to Qatar last week — something almost unprecedented in Middle East diplomacy. He then extended the promise of a NATO-like American defense shield to Qatar, also unprecedented.
All that maneuvering has led to an agreement that, if it holds, will be a stunning victory against extremism.
Hamas and other Palestinian militant groups have reaped the fruits of violent resistance. Could they be more rotten and bitter?
Far-right Israeli leaders and their supporters who fantasized about re-occupying Gaza — which would’ve been almost inconceivable without consigning the remaining hostages to death — will not get their way. “I said ‘Israel cannot fight the world Bibi, they can’t fight the world,’” Trump said.
And the longer term implications of Trump’s plan provide a pathway to peaceful coexistence between Israelis and Palestinians, which would almost certainly deprive those same Israelis and their supporters of dominion over the West Bank and the almost 2 million Palestinians who live there.
The deal is a blow to extremists outside the region as well — those online social media warriors who have been trashing the deal, eager to fight the Zionist entity into nonexistence. The prospect of peace and coexistence must be a huge disappointment for them.
“Let it be known that Western leftists who oppose the ceasefire plan in Gaza are now more radical and rigged than Hamas itself,” wrote Palestinian activist Khalil Sayegh last week, “Hamas sounds reasonable compared to the keyboard warriors in the West.”
For the rest of us, the deal is a giant leap in the right direction.
In January, when Trump oversaw a deal to release 33 hostages with the same promise of a long-term Israeli Palestinian accord, I wrote that if it came to pass, I would be the first in line to hang the Nobel medal around his neck. I still think he is a clear and present danger to democracy in the U.S. and to the well-being of the most vulnerable Americans, as the current government shutdown makes clear.
But credit where credit is due. This is an artful deal, one that returns hope to a region where it had all but disappeared.
That last deal fell apart when Netanyahu refused to enter the second phase of negotiations. This one has more of the necessary threats and benefits behind it to keep all the parties in line. Here’s praying it holds — for the hostages, for Israelis and Palestinians, and for the world.
The post The answered prayers of Trump’s artful ceasefire deal appeared first on The Forward.
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Deal to release ‘ALL of the hostages’ from Gaza has been struck, Trump announces
Dozens of Israeli hostages held for two years in Gaza, including 20 who remain alive, are set to be released imminently following an agreement between Israel and Hamas that could lead to a permanent ceasefire.
U.S. President Donald Trump announced the deal on Wednesday evening, saying that both sides had signed off on a “first phase” of the peace proposal he unveiled last week. The agreement came a day after the second anniversary of Hamas’ attack on southern Israel, when the group that has controlled Gaza took about 250 hostages. Of them, 48 remain.
“This means that ALL of the Hostages will be released very soon, and Israel will withdraw their Troops to an agreed upon line as the first steps toward a Strong, Durable, and Everlasting Peace. All Parties will be treated fairly!” he wrote on Truth Social. “This is a GREAT Day for the Arab and Muslim World, Israel, all surrounding Nations, and the United States of America, and we thank the mediators from Qatar, Egypt, and Turkey, who worked with us to make this Historic and Unprecedented Event happen. BLESSED ARE THE PEACEMAKERS!”
Israeli Prime Minister Benjamin Netanyahu confirmed the agreement in a post on X. “With the approval of the first phase of the plan, all our hostages will be brought home. This is a diplomatic success and a national and moral victory for the State of Israel,” he wrote.
Soon, social media began to fill with footage of celebrations. In Israel, hostage families who have battled for their loved ones’ return could be seen dancing in jubilation and the hostages freed in past ceasefires posted videos of themselves weeping as they addressed the men they were forced to leave behind. In Gaza, Palestinians who have endured two years of deadly bombing, pressing hunger and mass displacement expressed hope that the pressing dangers they face could soon recede.
Einav Zangauker, Michel Iluz, Hagai and Anat Angrest, and Ayelet Samerano– all parents of hostages– in a huge group hug at Hostages Square. They fought like lions. pic.twitter.com/yotiYggzDC
— Noga Tarnopolsky נגה טרנופולסקי نوغا ترنوبولسكي (@NTarnopolsky) October 9, 2025
An exact timeline for the hostage release was not immediately clear, but Israeli media reported that urgent preparations were underway with the expectation that hostages could come home by the weekend — ahead of the Simchat Torah holiday that marks the two-year anniversary of the attack in the Jewish calendar. Family members abroad were being flown to Israel and hospitals were being prepared to receive 20 men who have experienced two years of brutality and hunger.
Special attention was being paid, Israeli media reported, to the families whose loved ones would not immediately return — while Hamas committed to returning the bodies of deceased hostages, it has reportedly not yet located all of them and there is a widespread expectation that some may never be found.
U.S. Jewish groups as well as Israeli hostage advocacy groups welcomed the announcement in press releases and videos that expressed appreciation for Trump’s aggressive efforts to press for a deal. Trump’s son-in-law Jared Kushner and his Middle East envoy Steve Witkoff joined the Gaza talks earlier on Wednesday, in a sign that an agreement was potentially imminent.
The exact terms of the deal were still emerging on Wednesday evening but Israeli media was reporting that Israel would retain control of a majority of Gaza until the last hostage is released and that Israeli would not be required to release from its prisons anyone involved in the Oct. 7 attack.
Many elements of Trump’s peace proposal, including demands that Hamas disarm and that a postwar governance structure be established, are expected to be negotiated after the first phase. Israel ended the last ceasefire, in February, rather than continue negotiating. But Trump has indicated that he plans to maintain pressure on both sides to extend their truce into a permanent peace.
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