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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews

(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”

But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.

Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.

“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher —  it’s really, really cool.”

The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.

“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”

The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.

Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.

“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.

Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.

Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)

CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.

“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”

Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.

Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)

“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”

Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.

Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.

The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”

Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.

Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.

With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.

“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”

Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.

He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.

“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”

Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.

In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.

“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”


The post An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews appeared first on Jewish Telegraphic Agency.

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California Police Open Hate Crime Probe After Assailants Attack 2 Jews Overheard Speaking Hebrew

Screenshot from video circulated on social media showing three unknown attackers punch two Israeli-Americans in San Jose, California on March 8, 2026.

Police in San Jose, California have opened a hate crime investigation after two Israeli-American Jews were overheard speaking Hebrew and then assaulted in broad daylight on Sunday.

“After arriving at a restaurant, they [the two Jewish men] were approached by three unknown individuals and punched multiple times, leaving one victim briefly unconscious,” according to a statement posted by the Jewish Community Relations Council (JCRC) for the Bay Area. “Both victims were transported to the emergency room and later released.”

Lior Zeevi, 47, and Daniel Levy, 48, waited for a table outside the Augustine restaurant on Sunday afternoon when the violence began. They told police that the three attackers used antisemitic language as they punched them.

According to one of the victims and local reports, one of the suspects said “f**king Jew” or “f**k the Jews” during the beating.

“Every punch connected directly to where they wanted, to the head directly. It was on purpose to hit and make maximum damage,” one of the victims told ABC7.

Levy lost consciousness briefly after one punch to the head on Sunday. The beating left him with his lower lip split and bleeding. Both men reportedly had swelling on their heads and faces following the attack.

According to ABC7, a witness also heard one of the assailants say, “Don’t mess with Iran,” apparently a reference to the current war in the Middle East.

Keanu Kahrobaie, a retail employee on Santana Row whose parents were born in Iran, filmed one of the videos and said he heard one of the attackers speak in Farsi while fleeing.

“The only logical thing I could think, other than to stop it, because there was way too many people, was to record it, because it could be used as evidence,” Kahrobaie told J. The Jewish News of Northern California. “They actually kind of carried him, then threw him to the ground, and then just continuously hit.’

San Jose’s Mayor Matt Mahan issued a statement condemning the attack.

“I’ve been in touch with Jewish community leaders and our police department regarding this heinous attack, and I will continue to update you as we make progress in our investigation,” he said.

“The attacks on two people speaking Hebrew in San Jose yesterday are reprehensible,” the mayor continued. “Our Jewish community is shocked and angry, and they have every right to be. In recent years in America, violent acts against Jews have nearly tripled and nearly 70 percent of all hate crimes involving religion target Jews.”

Mahan, who is now running for California governor, added that “this is a time to stand with our Jewish neighbors, support their freedoms, their rights, their full inclusion in American society, and it’s time to root out the hate and the ideologies that drive these kinds of violent acts.”

California Gov. Gavin Newsom’s press office also shared the video on Wednesday and wrote, “This is disgusting. Thank you, San Jose PD, for investigating.”

Marco Sermoneta, consul general of Israel to the Pacific Northwest, commented on the beating on X.

“Two American-Israelis brutally attacked in broad daylight in #SanJose just for speaking Hebrew,” he posted. “I call on California elected officials to condemn this vile, cowardly act and for law enforcement to address this grave incident swiftly and effectively.”

On Wednesday, San Jose police said that detectives at this time “have not located evidence indicating the assault would meet the elements of a hate crime.” However, the attack is currently being investigated as a hate crime as investigators continue to review evidence.

The local Jewish community “is very afraid for our safety following this brutal assault in broad daylight,” Tali Klima, a spokesperson for the Bay Area Jewish Coalition, told the San Francisco Gate. “Given the ongoing surge in antisemitism in recent years, we expect San Jose police and local officials to take this matter seriously and take proper action to address not only this specific incident but the overall climate of Jew hatred.”

The attack in San Jose follow an ongoing pattern of antisemitic acts targeting Jews and Israelis who are overheard speaking in Hebrew.

Last month, French tourists attacked three Israelis speaking Hebrew at a bar in Thailand, resulting in hospitalization for two to treat injuries that included broken ribs, damaged teeth, and back trauma. The bar’s employees reportedly joined in the assault, hitting the Israelis with batons.

In December, Israeli tourist Almog Armoza had to flee in Nepal’s capital Kathmandu when someone hit him from behind with an iron rod after hearing him recording a voice message in Hebrew. That same month, criminals targeted an Israeli tourist in Cyprus after hearing him speaking Hebrew on his cell phone outside a hotel. The victim’s father wrote on Facebook that “he was brutally beaten, injured in the head and face, and evacuated for medical treatment.”

The prior month, police arrested a 25-year-old Pakistani man who allegedly assaulted an Orthodox Jewish American tourist at Milan’s Central Station.

In July, Ran Ben Shimon, the coach of Israel’s national soccer team, spoke Hebrew with assistant coach Gal Cohen while walking in Athens. This prompted an assault from a man who yelled “Free Palestine.” That same day, a waiter in Vienna refused service to a group of well-known Israeli classical musicians after they confirmed to him that the language he overhead them speaking was Hebrew.

Jewish organizations have begun tracking the prevalence of Hebrew conversations triggering antisemitic incidents. Following the release of a report on antisemitism in Ireland earlier this month, Maurice Cohen, chairman of the Jewish Representative Council of Ireland (JRCI), stated that “a recurring feature is hostility triggered solely by Jewish identity or perceived Jewish identity, including visible symbols, the Hebrew language, or accent.”

The researchers looking at Irish incidents found that in 30 percent of cases, the antisemitism only began after some reference to Jewish identity.

Surveys following the Oct. 7, 2023 terrorist attacks against southern Israel show that many Jews have begun concealing their Jewish identities when in public.

In February, the American Jewish Committee (AJC) in partnership with Hillel International released a survey of Jewish college students revealing that 34 percent made an effort to hide their Judaism to avoid experiencing antisemitism and that 38 percent refrained from voicing support for Israel out of fear of target by anti-Zionist activists.

According to AJC research of the broader Jewish public in March 2025, 56 percent say they changed their behavior out of fear of antisemitism and 40 percent said they refrained from wearing or showing items that could identify them as a Jew. The previous year that number was 26 percent.

Much higher numbers of Jews in the United Kingdom report similar sentiments. When the UK’s Campaign Against Antisemitism activist organization polled on the question in November 2023, 69 percent of British Jews said they were less likely to show their Judaism in public. However, by 2025, the Jewish Landscape Report from the Voice of the People initiative reported that number had now risen to 81 percent.

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Hamas Joins Iran in Praising Spain for Hostile Approach to US, Israel

Spanish Prime Minister Pedro Sanchez speaks at a press conference in Kunshan, Jiangsu province, China, Sept. 11, 2024. Photo: REUTERS/Xihao Jiang

The Palestinian terrorist group Hamas has praised Spain for permanently withdrawing its ambassador to Israel on Tuesday, joining Iran in heralding the NATO ally’s hostile posture toward the Jewish state and the US amid ongoing conflict in the Middle East.

“We welcome the decision of the Spanish government to withdraw its ambassador from the ‘Zionist entity’ and to reduce its diplomatic representation. This decision continues the honorable positions taken by the Spanish government against the genocide carried out against our Palestinian people in the Gaza Strip,” the Islamist group behind the Oct. 7, 2023, massacre across southern Israel said in a statement.

“While we greatly appreciate this courageous Spanish position, we reiterate our demand that all countries of the world sever all forms of relations with the ‘Zionist entity,’” the statement continued.

Hamas’s comments came after Spain published an announcement in its official gazette that the ambassador’s position had been terminated. Spain’s Foreign Ministry said its embassy in Tel Aviv will be led by a charge d’affaires for the foreseeable future.

Israel’s embassy in Spain is also run by a charge d’affaires after the country summoned its ambassador last May in protest of Spain’s decision to recognize a Palestinian state, a decision that Jerusalem characterized as a “reward for terrorism.”

Spain’s ambassador to Israel was initially summoned back to Spain in September amid a diplomatic dispute. Israeli Foreign Minister Gideon Saar accused Spanish Prime Minister Pedro Sánchez of antisemitism, following Madrid’s latest measures against the Jewish state.

Sánchez unveiled new policies at the time targeting Israel over the war in Gaza, including an arms embargo and a ban on certain Israeli goods.

The Spanish government announced it would bar entry to individuals involved in what it called a “genocide against Palestinians,” block Israel-bound ships and aircraft carrying weapons from Spanish ports and airspace, and enforce an embargo on products from Israeli communities in the West Bank.

Meanwhile, Saar announced sanctions against two Spanish ministers, accusing the government in Madrid of antisemitism and of pursuing an escalating anti-Israel campaign aimed at undermining the Jewish state on the international stage.

For years, Hamas has received funding, weapons, and training from Iran, which last week expressed support for Spain’s decision to block US forces from using its bases for military operations against the Islamic regime. The move left Madrid as the only major EU country to have explicitly criticized the US-Israeli strikes on Iran.

In response to an online news report saying that the Spanish government “denies that the US is using its bases in Spain for the war against Iran,” the Iranian embassy in Spain reshared the headline and added, “Iran fully recognizes and respects this position, which is in accordance with international law.”

While Spain has strongly condemned the US-Israeli attack on Iranian regime targets, other European countries have denounced Iran’s counterstrikes on civilian sites across the Middle East.

US President Donald Trump has lambasted Spain for its stance, even threatening to cut off trade.

“I think they’re not cooperating at all. Spain. I think they’ve been very bad, very bad, not good at all. We may cut off trade with Spain,” Trump told reporters, adding that Madrid has been “very bad to NATO” and does not want to “pay their fair share.”

Spain quickly condemned the strikes against Iran after they began, calling them “dangerous” and “outside of international law.”

Israel accused Spain of “standing with tyrants” for opposing the war.

Since Hamas’s Oct. 7 atrocities started the Gaza war, Spain has been one of Israe’’s fiercest critics on the international stage.

Earlier this month, police raided a steel factory near Bilbao, northern Spain, questioning staff over suspected violations of the country’s arms embargo on Israel

The Action and Communication on the Middle East (ACOM) group, a pro-Israel organization in Spain, described the move as part of a “pattern of political pressure on economic actors for ideological reasons.”

“The combination of state intervention with a political climate that tolerates — and sometimes encourages — aggressive activism against Israel and its partners creates a scenario in which civil liberties and the legal security of companies and citizens are steadily eroded,” ACOM said in a statement.

In September, the Spanish government passed a law to take “urgent measures to stop the genocide in Gaza,” banning trade in defense material and dual-use products from Israel, as well as imports and advertising of products originating from Israeli settlements.

That same month, when Spain recalled its ambassador to Israel, Sánchez accused the Jewish state of “exterminating defenseless people” in Gaza and “breaking all the rules of humanitarian law.”

Sánchez’s administration expanded the boycotted products to ban imports from Israeli communities in the West Bank, eastern Jerusalem, and the Golan Heights.

While pursuing such policies and attacking Israel verbally, Sánchez has facing backlash from his country’s political leaders and Jewish community, who accuse him of fueling antisemitic hostility.

Amid a sharp rise in anti-Jewish hate crimes and anti-Israel sentiment, Lorenzo Rodríguez, mayor of Castrillo Mota de Judíos in northern Spain, accused the country’s leader in September of “fueling a discourse of hatred” against Israel and the Jewish people.

“The government is fostering antisemitism that will prove deeply damaging for Spain,” Rodríguez said in an interview with the local outlet El Español.

Comparing Spain’s attitude toward Israel with other countries, Sa’ar stated earlier this month that “the obsessive activism of the current Spanish government against Israel stands out in light of its ties with dark, tyrannical regimes — from Iran’s ayatollahs to [Nicolás] Maduro’s government in Venezuela.”

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How a Jewish-owned yarn store knitted the symbol of the anti-ICE movement

In January, as violent confrontations between ICE and protesters erupted in the Twin Cities, a knitting group at Needle & Skein yarn shop in St. Louis Park, Minnesota, started brainstorming what they could do to lift people’s spirits. Paul Neary, a designer at the shop with a special love for fiber arts history, quickly found inspiration: a pointed red knit hat with a tassel worn in 1940s Norway to protest the Nazi occupation and boost morale.

“He showed me the picture of the Norwegian resistance hat and I said that is exactly it,” store owner Gilah Mashaal told me.

Although it’s unclear why the red hats became such a popular anti-Nazi tool in Norway, some have noted the link between their design and the Phrygian cap, a symbol of freedom during the French and American revolutions. Neary reverse engineered the Norwegian pattern, creating a more modern beanie-like shape, birthing the “Melt the ICE” hats now seen at anti-ICE protests across the country. Although, as a Guardian article noted, Mashaal had a rule that “nobody talks politics” in the store, she felt stirred to action.

“It kind of transcends politics, in my opinion,” Mashaal said. “When your neighbors are afraid to leave their homes, or they’re afraid to take their sick children to the doctor, or they can’t go to work, something’s wrong with our society.”

The situation feels personal for Mashaal. Her paternal grandparents were from Baghdad and were forced to leave during the 1941 Farhud, a violent attack on Jews similar to the pogroms of Europe. Mashaal’s family settled in Cairo, but that proved to be only a temporary solution.

Mashaal’s father, Saul Akerib Mashaal, right, and her grandfather, Albert Akerib. Courtesy of Gilah Mashaal

“When my father was 14 years old, the king was deposed so the military took over and things became very very difficult for the Jews in Cairo,” said Mashaal. Her father escaped to France and eventually immigrated to the United States. “They were forced to leave with absolutely nothing and my father told me the story of my grandmother breaking all the dishes in the house because she didn’t want to just hand it over to the military.”

Mashaal said she’s reminded of the terrible conditions her family had to endure when she sees what is happening in her community.

“This is about human decency,” she said. “This is about caring for your neighbor.”

After Neary came up with the pattern, they planned a knit-along for the following week.

“I thought we were gonna have like, you know, maybe 10 people show up,” Mashaal said. “Then all of a sudden there were more than a hundred people in my store.”

The pattern went viral online when the shop shared Neary’s pattern on Ravelry, a site where knitters and crocheters share patterns, projects and tips. When this article was written, 12,251 users reported they were making or had made the hats and 4,446 had put it in their queue of future projects. The design also inspired a number of customized spin-offs including a version that incorporated “Love is more powerful than hate” in morse code and a mini hat that could be worn as a brooch. Mashaal said that the communal values of the knitting world helped make the hats a success.

“They’re very politically minded,” she said. “And when they see something happening that needs attention, everybody comes together and works towards this common goal.”

When we spoke, Neary couldn’t resist a pun, telling me political activism in the yarn community is “literally knit into the fabric of our history.” Knitters in Belgium encoded messages about military activity in their stitches during World War I. Knitting circles have served as a place where women, who were discouraged from being political in public, could exchange ideas about issues such as slavery and women’s suffrage.

The store offers instructions for how to make your own “Melt the ICE” hat. Courtesy of Gilah Mashaal

“When you see things happening and you feel helpless, you try to find some way to connect to other people who are also feeling helpless,” Mashaal said. “To create something with your hands is soothing, in a way, and very meaningful.”

Profits from the hats are donated to immigrant aid groups in Minnesota, such as the Immigrant Rapid Relief Fund. Mashaal said they have also received donations from around the world and have raised $760,000 thus far.

Not everyone is happy with Needle & Skein’s new hats. Both Mashaal and Neary told me they’ve received hateful emails, phone calls and letters from people who disagree with their message. But Mashaal said “the positivity far outweighs the negativity that we’ve gotten.”

Neary noted that they have received supportive calls from people who may not necessarily have been as politically engaged before.

“They’ll say something like, you know, ‘Usually I don’t get involved in stuff like this, but this really moved me,’” Neary said. “It’s their kind of gentle way of letting us know, like, ‘We maybe didn’t vote the same way, but obviously we’re on the same team.’”

Mashaal and Neary noted how the knitting community’s diversity connects people across racial, ethnic, gender and generational boundaries.

“It truly does give us all kind of a space to have together to learn more about different people and share comfortably,” Neary said.

“We just all have this one passion. And so we find that one literal common thread.”

The post How a Jewish-owned yarn store knitted the symbol of the anti-ICE movement appeared first on The Forward.

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