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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews

(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”

But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.

Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.

“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher —  it’s really, really cool.”

The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.

“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”

The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.

Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.

“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.

Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.

Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)

CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.

“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”

Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.

Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)

“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”

Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.

Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.

The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”

Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.

Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.

With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.

“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”

Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.

He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.

“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”

Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.

In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.

“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”


The post An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews appeared first on Jewish Telegraphic Agency.

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‘This isn’t the Gov. Newsom that we know’: One week after apartheid remark, calls to reconsider remain unheeded

One week after California Gov. Gavin Newsom caused a stir by using the term “apartheid” to describe Israel, Jewish leaders in the state and beyond — have tried in vain to get him to walk back his statement.

Those seeking answers include allies of the term-limited governor, a likely presidential candidate, who have defended his record and even the comment itself.

Newsom said March 3 on a podcast that Israel had been talked about “appropriately as sort of an apartheid state,” and suggested that a time may come when the U.S. should reconsider its military aid to Israel.

Some Jewish leaders have said the apartheid comment had been taken out of context, and representatives of Jewish groups who met with the governor’s staff following Newsom’s remark called the conversation constructive. But Newsom has not backtracked in public appearances since then, leaving those leaders split on whether a serious contender for the 2028 Democratic nomination — long seen as a champion of Jewish causes — is plotting a new course on the national stage.

Newsom’s clarification two days later — noting that he was referencing a Thomas Friedman column in the New York Times about the direction Israel was headed — offered them little succor.

“It’s out of step,” said David Bocarsly, executive director of Jewish California, a group that represents more than 30 Jewish community organizations in the state. “This isn’t the Governor Newsom that we know.”

Newsom’s office did not respond to an inquiry.

‘Sort of an apartheid state’

Newsom made the remark in a live taping of Pod Save America, a podcast hosted by former Obama administration staffers Jon Favreau and Tommy Vietor. The duo, who are among the Democratic mainstream’s most vocal Israel critics, asked Newsom whether he thought the time had come to reevaluate American military support for the country.

A statement slammed by one Jewish outlet as “finger-in-the-wind politics.”

In an extended response, Newsom brought up Israeli Prime Minister Benjamin Netanyahu.

“The issue of Bibi is interesting, because he’s got his own domestic issues,” Newsom said. “He’s trying to stay out of jail. He’s got an election coming up. He’s potentially on the ropes. He’s got folks, the hard line, that want to annex the West—the West Bank. I mean, Friedman and others are talking about it appropriately as a sort of an apartheid state.”

As to whether the United States should consider rethinking military support for Israel down the road, Newsom replied, “I don’t think you have a choice but that consideration.”

Jewish California executive director David Bocarsly. Courtesy of Jewish California

Newsom’s use of the term and apparent willingness to break from pro-Israel orthodoxy sent heads spinning. Jewish Insider described the interview as a “hard left” shift. A column in the Jewish Journal of Greater Los Angeles assailed Newsom for “finger in the wind politics.” And secular outlets like Politico and The Guardian reported that Newsom had likened Israel to an apartheid state.

Even organizations that have historically enjoyed a collaborative relationship with Newsom publicly condemned the remarks. Jewish California, whose member groups include the state’s local Jewish federations, took to Instagram to call them “inflammatory.”

Newsom said in a subsequent live appearance March 5 that he was referencing Friedman’s recent assertion that Israel annexing the West Bank without giving Palestinians equal rights would create an apartheid system.

“I was specifically referring to a Tom Friedman column last week, where Tom used that word, ‘apartheid,’ as it relates to the direction Bibi is going, particularly on the annexation of the West Bank,” he said. “I’m very angry with what he is doing.”

The clarification wasn’t strong enough for the Jewish California coalition. Bocarsly told The Jewish News of Northern California last week the groups hoped to see a definitive public statement from the governor that he continues to support funding for Israel’s defense and that he “doesn’t believe that a thriving, pluralistic and democratic society, as it is in its current state, is an apartheid state.”

Tye Gregory, chief executive of the JCRC Bay Area — a Jewish California member group — added to the outlet that “we need to hear directly from the governor.”

The coalition left its conversation with Newsom officials believing such a statement was forthcoming, but Bocarsly said his optimism was fading.

“It’s been several days, and we haven’t seen the clarification that we had hoped,” Bocarsly said. “And we’re still waiting.”

A loaded word

Some international and Israeli human rights organizations say Israel’s occupation of the West Bank and the treatment of Palestinians in the territory already constitutes apartheid.

The term was originally used to describe the system of institutionalized segregation in South Africa that granted the minority white population official higher status, denied nonwhites the right to vote and enforced a range of other forms of economic, political and social domination. Those applying the apartheid term to Israel point to the Israeli citizenship, voting rights, freedom of movement and legal protections granted in the West Bank to Israeli residents but not Palestinians in the territory.

But many Jews say that any charge of apartheid — whether referring to the present or a hypothetical future — oversimplifies the Israeli-Palestinian conflict and is used as a cudgel to delegitimize the Jewish state, where within its boundaries Israeli Arabs can vote and travel freely.

Israel annexing the West Bank — a stated goal of far-right ministers in the Netanyahu coalition like Itamar Ben Gvir and Bezalel Smotrich — would replace the premise of Palestinian sovereignty in the territory, which is officially governed by the Palestinian Authority, and enshrine the two-tier system. Such a step, Friedman wrote in a Feb. 17 column, would amount to apartheid.

“It’s been several days, and we haven’t seen the clarification that we had hoped. And we’re still waiting.”

David BocarslyExecutive Director, Jewish California

Bocarsly believed that Newsom’s reference to apartheid had been misinterpreted — even after the governor clarified his views — as describing Israel today, rather than a future scenario.

Nevertheless, he said, by invoking the term “apartheid” at all the governor had played into an effort among Israel’s detractors to make use of terms like “apartheid” and “genocide” to describe the Jewish state’s actions a litmus test for elected leaders.

Only a month earlier, Democratic State Senator Scott Wiener — then the co-chair of California Legislative Jewish Caucus — called Israel’s war in Gaza a genocide, after first declining to during a congressional candidate debate and getting jeers in response.

“For someone as close to our community as Gavin Newsom is, I think it was disappointing and painful for a lot of people to see that he was falling into this test,” Bocarsly said. “We want to know that when it comes down to it, that he is willing to avoid criticizing Israel in that way.”

Halie Soifer, chief executive of the Jewish Democratic Council of America, said Newsom’s initial comments had been taken out of context, and she was satisfied with his later clarification. Instead, she objected more to Newsom’s suggestion that the U.S. might eventually withhold military aid to Israel. The JDCA rejects withholding or conditioning such aid in its platform.

Still, while the “apartheid” phrase got the most attention, Soifer suggested it was just as revealing when — in the same podcast appearance — Newsom had described Israel’s rightward turn under Netanyahu as “heartbreaking.”

“It’s indicating his emotions are actually in this but also disagreement with the policies of the current Israeli government,” Soifer said. “And that is a view that polling has consistently shown is held by the vast majority of American Jewish voters.”

But she acknowledged that further backtracking would help, noting that she had listened to the section of the podcast multiple times to get a clear idea of his intent.

Halie Soifer, chief executive of the Jewish Democratic Council of America. Courtesy of Halie Soifer

“I don’t think the average person is doing that,” Soifer said in an interview, “and he shouldn’t assume that either.”

The governor you know

The comments seemed to break with Newsom’s track record of verbal and legislative support for Jewish life both in the state and in Israel.

During his seven years in the governor’s office, he has funded the largest nonprofit security grant program in the nation, signed a landmark bill aimed at addressing antisemitism in public education and poured some $50 million into Holocaust survivor assistance programs. He also visited Israel to meet with Oct. 7 survivors less than two weeks after the attacks.

That made Newsom’s failure to hedge in a more fulsome way all the more confounding for his Jewish allies.

Gregg Solkovits, president of Democrats for Israel Los Angeles, a Democratic party club, thought the governor had been intentionally vague — and was intentionally waiting out the Jewish criticism — to “protect his left flank” as a future presidential candidate.

“He knows that in the upcoming election, there will be Bernie-supportive candidates who are going to be running for the nomination, and he will be attacked for being too pro-Israel, which he has been consistently,” Solkovits said. “Would I wish that he had not taken that approach entirely? Of course. I also understand he’s running for president.”

Soifer offered that Newsom might just be waiting for the right opportunity.

“He doesn’t actually legislate on this particular issue, so perhaps he feels he doesn’t need to clarify,” she said. “But I think it would be helpful for him to clarify that, especially if he’s seeking an opportunity at some point in the future to weigh in on such decisions.”

The post ‘This isn’t the Gov. Newsom that we know’: One week after apartheid remark, calls to reconsider remain unheeded appeared first on The Forward.

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Norway Police Apprehend 3 Suspects in US Embassy Bombing

Police vehicles outside the US embassy, after a loud bang was reported at the site, in Oslo, Norway, March 8, 2026. Photo: Javad Parsa/NTB/via REUTERS

Norwegian police said on Wednesday they had apprehended three brothers suspected of carrying out Sunday’s bombing at the US embassy in Oslo, in an attack investigators have branded an act of terrorism.

The powerful early-morning blast from an improvised explosive device (IED) damaged the entrance to the embassy‘s consular section but caused no injuries, Norwegian authorities have said.

The three suspects, all in their 20s, are Norwegian citizens with a family background from Iraq, police said.

“They are suspected of a terror bombing,” Police Attorney Christian Hatlo told reporters.

“We believe they detonated a powerful bomb at the U.S. embassy with the intention of taking lives or causing significant damage,” Hatlo said, adding that none of the suspects had so far been interrogated.

One of the men was believed to have planted the bomb while the two others were believed to have taken part in the plot, Hatlo said.

The brothers, who were not named, had not previously been subject to police investigations, he added.

A lawyer representing one of the three men said he had only briefly met with his client and that it was too early to say how the suspect would plead.

Lawyers representing the two others did not immediately respond to requests for comment when contacted by Reuters.

“Although it is early in the investigation, it is important that the police have achieved what they characterize as a breakthrough in the case,” Norway‘s Minister of Justice and Public Security Astri Aas-Hansen said in a statement.

Images of one of the suspects released by police on Monday showed a hooded person, whose face was not visible, wearing dark clothes and carrying a bag or rucksack.

Investigators on Monday said one hypothesis was that the incident was “an act of terrorism” linked to the war in the Middle East, but that other possible motives were also being explored.

Police are now investigating whether the bombing was done on behalf of a foreign state, Hatlo said, reiterating that they were also looking into other possible motives.

Europe has been on alert for possible attacks as the US and Israel conduct air strikes on Iran and Iran strikes Israel and US targets in the Middle East.

On Monday, a synagogue in the Belgian city of Liege was damaged by a blast that authorities called an antisemitic attack. It was not clear who was behind it.

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Belgium’s Jewish Community Sounds Alarm on Rising Antisemitism After Liège Synagogue Attack

Police secure the site of a synagogue damaged by an explosion early on Monday, in Liege, Belgium, March 9, 2026. Photo: REUTERS/Yves Herman

Just days after a synagogue in Liège, Belgium was struck in an apparent antisemitic bombing, the local Jewish community is sounding the alarm over a surge in hostility and targeted violence against Jews across the country.

In an interview with the local news outlet La Première on Tuesday, the president of the Committee of Jewish Organizations in Belgium (CCOJB), Yves Oschinsky, called on government authorities to deploy soldiers to protect Jewish sites and institutions if police protection proves insufficient.

Following the attack on a synagogue in Liège, a city in the country’s eastern region, early Monday morning, Oschinsky warned that the Jewish community faces a far greater threat than authorities publicly acknowledge, emphasizing that Jewish institutions remain at heightened risk.

He also slammed the government for failing to appoint a national coordinator to fight antisemitism, while urging political parties and officials to take urgent, concrete action to protect the Jewish community.

Like most countries across the Western world, Belgium has seen a rise in antisemitic incidents over the last two years, in the wake of the Hamas-led invasion of and massacre across southern Israel on Oct. 7, 2023.

According to the Belgian Interfederal Center for Equal Opportunities and the Fight against Racism and Discrimination (Unia), which tracks antisemitism nationwide, 192 reports of antisemitism and Holocaust denial were filed in 2025, following a record 270 cases in 2024 — marking two consecutive years well previous years.

Before the Oct. 7 atrocities, only 31 antisemitic cases had been reported in Belgium in 2022.

On Tuesday, the Brussels-based Jonathas Institute released a new report warning that antisemitic prejudices remain widespread and deeply entrenched in Belgium.

“The results are clear: the study highlights that the population of Brussels continues to hold many antisemitic stereotypes ‘inherited from the past’ of a religious or political nature,” the institute said in a statement.

The newly released report found that 40 percent of respondents in Brussels agreed with the claim that Jews control the financial and banking sectors, while one in four blamed Jews for various economic crises.

According to the study, these stereotypes are “sometimes expressed as obvious truths” without overt hostility, a pattern the report warns makes them especially prone to being trivialized, particularly online.

More than one in five Belgians believe Jews are “not Belgians like the others,” while 21 percent label Jews an “unassimilable race.”

“The attack on the synagogue in Liège confirms that it is no longer just antisemitic speech that has been unleashed, but antisemitic acts as well. This aggressive antisemitism continues to rise,” the institute said.

The survey also found that 70 percent of respondents believe Jews form a “close-knit or closed community.”

In relation to the war in Gaza, 39 percent of Belgians claim that “Jews are doing to Palestinians what the Nazis did to them.” This view is particularly common among 18- to 35-year-olds, who are more likely to compare Israel’s actions to those of the Nazis.

Within far-right circles, 69 percent believe Jews exploit the Holocaust, while 72 percent say Jews use antisemitism for their own interests.

Based on these findings, the Jonathas Institute urged authorities and policymakers to strengthen historical education, improve digital literacy, and remain vigilant against narratives that normalize or justify hostility toward Jews, warning that such discourse can ultimately spark real-world violence.

The institute also calls for formalizing the International Holocaust Remembrance Alliance’s (IHRA) working definition of antisemitism, aiming to better distinguish “legitimate criticism of Israel” from “forms of anti-Zionism that revive antisemitic patterns.”

IHRA — an intergovernmental organization comprising dozens of countries including the US and Israel — adopted the “working definition” of antisemitism in 2016. Since then, the definition has been widely accepted by Jewish groups and lawmakers across the political spectrum, and it is now used by hundreds of governing institutions, including the US State Department, European Union, and United Nations.

According to the definition, antisemitism “is a certain perception of Jews, which may be expressed as hatred toward Jews. Rhetorical and physical manifestations of antisemitism are directed toward Jewish or non-Jewish individuals and/or their property, toward Jewish community institutions and religious facilities.” It provides 11 specific, contemporary examples of antisemitism in public life, the media, schools, the workplace, and in the religious sphere. Beyond classic antisemitic behavior associated with the likes of the medieval period and Nazi Germany, the examples include denial of the Holocaust and newer forms of antisemitism targeting Israel such as demonizing the Jewish state, denying its right to exist, and holding it to standards not expected of any other democratic state.

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