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An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews
(JTA) — Sara Goldstein’s regular cheesecake recipe is like the rest of the kosher food she makes and shares on her Instagram account — “straightforward, and I wouldn’t say too adventurous.”
But she tried something special this year ahead of Shavuot, a Jewish holiday that begins Thursday night, when dairy foods are traditionally on the menu. In honor of the holiday, she whipped up a bourbon caramel cheesecake, with candied pecans on top.
Goldstein’s baking shakeup was spurred by an online tool that, using artificial intelligence, allows users to mix and match ingredients that can be made into more than 64,000 different cheesecake recipes. For Goldstein, a chef and kosher recipe developer who lives in Lakewood, New Jersey, CheesecakeWizard.AI offers a welcome challenge.
“You have to be extra creative in the kosher world because it’s very limited,” she said. “And I think it definitely opened people’s eyes to what’s possible. I mean, saying there’s 64,000 combinations that are kosher — it’s really, really cool.”
The app’s creator, Brooklyn marketing executive Avi Bree, doesn’t just want to push the bounds of what gets served on Shavuot tables. He’s also looking to prove to clients his value in a world of AI-generated press releases — and to show his fellow Orthodox Jews that ChatGPT and other AI tools can be a boon to Jewish observance, not a threat, despite concerns about internet use in his community.
“Not everybody who is going to go to this website is actually going to actually bake the cheesecake,” Bree said. “They’ll futz around with it, and they’ll push a couple buttons and it’ll make us all meshuggeneh trying to come up with the craziest flavor.… While they’re doing it, the company that’s sponsoring it, their logo and their name is there.”
The app asks users to select their crust, filling and topping preferences, then uses artificial intelligence to spit out a recipe to match. An image integration feature called Midjourney allows users to see computer-generated pictures of what their cheesecakes might look like — from carrot-cake crusts to maple and sweet potato filling to savory toppings such as an olive tapenade.
Since its launch last week, Cheesecake Wizard has been used by about 12,000 people to generate 45,000 recipes — though it remains to be seen how many actual cheesecakes result. Bree said that like Goldstein, he had been drawn to the “boozy options” in the Cheesecake Wizard interface and hoped that when the holiday begins Thursday night, he’ll get a chance to partake.
“After a very long week of work, I’d like to sit down on Shavuos eating cheesecake, and having a splash of bourbon on top would definitely, you know, add a little more enjoyment to the holiday festivities,” he said.
Bree’s experiment with AI started last spring, when clients began to drop him because, they said, they could use the new technology to create their marketing materials instead. He decided to explore the new terrain. Passover was approaching, and Bree’s first venture was a day-trip generator, inspired by the hassle Orthodox families can face when deciding what to do in the middle of the weeklong holiday, when Jewish schools and workplaces are closed.
Avi Bree created a cheesecake AI generator to show his Orthodox community the value of AI. (Courtesy Bree)
CanWeGoNow launched on the first day of chol hamoed, the period of the holiday when travel is allowed, and quickly crashed as the link ricocheted across WhatsApp groups that are the primary form of communication for many Orthodox Jews. Bree called his wife from synagogue and said he needed to scrap their own family’s plan to take their six children to an amusement park. He had to spend the time getting the site back up.
“I said, ‘Pessel, the bottom line is I stepped into something that might be amazing,’” he recalled. “I generally don’t work on chol hamoed, but if there’s a loss involved, the rabbinical leaders say you can work. So I said, ‘If I don’t take care of this, the whole thing’s going to fold.’”
Ultimately, 20,000 people generated tens of thousands of trip ideas in the United States, Israel, England, Australia and even Mexico, where hundreds of people at a kosher-for-Passover hotel got wind of the app.
Bree lost money on the venture, but he gained confidence that AI could catch on in his community, despite some of his Orthodox peers’ ambivalence toward new technologies. Now, he has relaunched his marketing firm to focus squarely on using AI to reach Orthodox audiences. (Its name, MarketAIng, makes the gambit visible.)
“The Jewish community is always a little bit behind, let’s just face it,” he said. “Our tradition is what kept us going all these thousands of years, so anytime something new comes into the picture, we’re always a little more wary and always a little more concerned. So AI really hasn’t made inroads yet.”
Bree’s latest effort hit a turning point while he was in synagogue, which he referred to as “a mini-networking event” that he attends three times a day for prayers. A self-described ultra-Orthodox Jew, he had been casting about for a kosher corporate partner for the cheesecake bot. An acquaintance named Akiva overheard him lamenting his lack of connections to a fellow worshiper after evening services.
Akiva said his wife worked for a kosher dairy-products company called Norman’s. A few WhatsApp messages later, Bree was in touch with executives there — and now the company’s name and logo appear on the website, and its products are inserted into the cheesecake recipes that the tool generates. Goldstein has also promoted the company on her social media posts about Cheesecake Wizard.
The sell wasn’t totally straightforward, Bree said. An executive “was a little bit nervous because of the internet aspect,” he recalled. “Right now in the Jewish community, it’s a weird sort of policy we have, like, we don’t encourage you to use it but if you’re going to use it, have a filter on it.”
Indeed, internet use has been a fraught topic in haredi Orthodox communities, with rabbis warning that online access can be a gateway to inappropriate content that conflicts with and diverts attention from Jewish practice.
Some Orthodox leaders have urged Jews to reject the internet entirely. In 2012, a rally warning of the dangers of the web drew more than 40,000 men to Citi Field in New York; last year, two massive rallies for women urged them to delete their social media profiles and give up their smartphones.
With the abrupt arrival of consumer-facing AI in recent months, the technology has drawn specific attention from some rabbinic leaders for the first time. Last month, a dozen rabbis from the traditionalist Skver Hasidic community, based in New Square, New York, explicitly banned its use.
“It is possible that at this point, not everyone knows the magnitude and scope of the danger, but it has become clear to us in our souls that this thing will be a trap for all of us, young and old,” the rabbis wrote in their decree last month. “Therefore, the use of ‘AI’ is strictly prohibited in any shape and form, even by phone.”
Despite these warnings, many haredi Orthodox Jews use the internet for work, shopping and other activities. But in some communities, users are expected to install “kosher” filters that block content considered inappropriate, and many Orthodox yeshivas require parents to install filters as a condition of enrollment. Bree said his own children’s Brooklyn yeshiva required a phone filter, which he installed, and that he made sure to construct his apps so that they would function on phones whose function is limited to WhatsApp and basic communication tools.
He also said that while Norman’s was persuaded to move forward with the cheesecake app because it had its own website, he was considering adding a disclaimer.
“We might have to actually make a little statement on the website saying something along the lines of, you know, ‘Please abide by your rabbinical guidelines regarding internet use,’” Bree said. “Because people were saying, ‘Oh, what are you pushing internet for?’ We’re not pushing it. If you’re using it anyways, then you could use this.”
Goldstein said she wasn’t sure she would become a regular AI user but thought that Cheesecake Wizard, for which she posted an instructional video for her followers on Wednesday, was a comfortable entry point for her community. “I definitely think it’ll take people a little while, maybe, to warm up to the concept, but it’s a great way to introduce it,” she said.
In her heavily Orthodox town of Lakewood, Goldstein said a wide range of internet uses are tolerated — and that she sees a value in remaining online.
“I’m not telling people to come start using Instagram, start using AI — it’s if you’re here [and] it’s where you’re at, then this is a fun way to make something amazing, to elevate something for chag,” Goldstein said, using the Hebrew word meaning holiday. “For people who are already out there on the internet — whether you need it for work, or just, you’re not at that place yet to completely eradicate internet from your life — here’s a way to take these tools and do something even spiritual with it.”
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The post An app that can generate 64,000 kosher cheesecake recipes aims to prove AI’s value for Orthodox Jews appeared first on Jewish Telegraphic Agency.
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What does DSA actually want? Its national co-chair can’t say.
It’s been a heady couple of months for the Democratic Socialists of America. Candidates the organization rallied behind ousted establishment Democrats in New York, Michigan, Colorado and Wisconsin state primaries. Pundits who doubted the movement last year are now eating crow.
With the DSA having forced its way into the spotlight, national co-chair Megan Romer went on The New Yorker Radio Hour podcast to share what the movement is all about. But the interview has elicited an online backlash — and some ridicule — after Romer said she would have attended an Oct. 8 protest and that she would have sought to stop Russia’s advance in Ukraine through diplomacy.
Just as damning to some viewers was Romer’s reluctance to provide specifics on a number of DSA policy positions when pressed for them by New Yorker editor David Remnick.
The backlash to the interview put Romer on the defensive. The day after its publication the national co-chair called Remnick a “debate bro” who had tried to make her look and feel stupid during the conversation. Remnick, a Pulitzer Prize–winner and former Moscow correspondent for The Washington Post, has edited The New Yorker since 1998.
“Luckily lots of practice keeping my temper in check when debate bros are well-actually’ing me, tho it still flusters me,” Romer wrote Saturday on X. “I am def particularly sensitive when people are actively trying to make me look/feel stupid and it can throw me off my game.”
The interview highlighted a challenge that faces the organization as it gains members and breaks through on the Democratic stage: Translating its rallying cries into the gritty work of partisan politics — or, for the candidates DSA champions, getting things done while remaining true to the movement’s ideals.
Nowhere was that clearer than Romer’s talking points on Israel. Romer said the organization’s position was “a free Palestine with a capital in Jerusalem, and so I think that can safely be read as a one-state solution.” When Remnick asked her if DSA would have supported the proposed terms of the Camp David summit in 2000, had the Palestinians accepted it, Romer said: “Good question — I’d have to actually look at what the specifics there were.”
(The exact terms discussed at the summit are in dispute, but most agree it would have involved a separate Palestinian state with a capital comprising several Palestinian neighborhoods in Jerusalem.)
A testy exchange followed around Romer’s stance on the Hamas-led attacks of Oct. 7, 2023.
Asked whether she supported New York congressional primary winner Darializa Avila Chevalier in attending a “pro-Hamas” rally on Oct. 8, Romer said yes — she would have gone herself.
“If you put people in an open air concentration camp, and you deprive people of rights, of dignity, of food, of the ability to live in safety,” Romer said, “you have to expect that they are going to not take that for that long. And that is not defending any harm of civilians or of non-combatants.”
Remnick replied, “Well, sure it is — you said you’re supporting it.”
Romer said, “I’m saying that I think it was inevitable.”
On issue after issue, Remnick pressed Romer for details and found few.
- Romer said DSA wanted to “tax the hell out of millionaires” but demurred on what that would mean in practice.
- Romer said she believed in open borders, but not in “throwing the gates open.” When Remnick asked if that wasn’t just immigration reform — which is to say the Democratic policy platform — Romer replied, “It means reforming the system we have while we rethink the system, while we build this new one from the ground up, and then hopefully eventually flipping the switch.”
- Romer said she did not believe in sending arms to support Ukraine in its war against Russia. She asked Remnick, “Why aren’t we doing any amount of actual diplomacy? Why aren’t we doing any amount of actual sending actual human beings to talk to human beings?” Remnick pointed out that there had been many attempts of diplomacy, “however failed,” since the beginning of the war.
- Remnick asked Romer what she meant when she said she believed in prison abolition. She answered that the safest communities were not ones with cops on every corner, but ones with “good schools, good jobs, good park systems, good recreation for their teenagers, things like that. Those are the safe communities.”
- As for her support for defunding the police, Romer said she was “not in favor of getting rid of police entirely tomorrow” but that she supported decreasing their budgets until a point where social services were sufficiently funded.
For the most part, Remnick — trying to fit Romer into a 30-minute podcast slot — let Romer’s answers speak for themselves whether they answered his question or not. But he did hint at a broader argument in one of his final questions, about the DSA’s position in favor of abolishing the U.S. Senate.
Given the scant likelihood of such a measure passing, Remnick asked, didn’t it distract from policy goals that were more likely to succeed?
“I don’t think so,” Romer replied. “I think taking principled positions tells people that you’re principled, and I think we see voters really responding to that, and we see people saying, ‘Oh, you’re actually thinking about the systems.’”
The post What does DSA actually want? Its national co-chair can’t say. appeared first on The Forward.
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Why Trump’s new ‘Red Scare’ tactics could spell trouble for Jews
If a time traveler from late Weimar Germany materialized in America today, they would instantly recognize the spiteful rhetoric pouring from Donald Trump and his lieutenants — language that echoes what Adolf Hitler and the Nazis deployed a century ago.
“The radical left is actively trying to destroy our children’s future with the disaster known as (dramatic pause) communism,” according to Trump. “This isn’t a social democrat. These are communists by another name.”
Facing a possible fiasco in the November midterms, Trump and his allies have reached for one of the oldest scare tactics in the book: trying to persuade Americans that communists — perfidiously disguised as progressive Democrats — are plotting to destroy the country.
“This new fixation on the word communist is an effort to save himself in the mid-terms by creating an emergency. Basically he’s trying to revive the old red scare tactics of the 1950s,” author Gil Duran said on a recent episode of NPR’s On The Media titled “The Red Scare, but Dumber.”
“It’s not clear that it’ll work. But they’re certainly trying,” said Duran, founder of the newsletter The Nerd Reich.
It is a dangerous strategy — one that figuratively paints targets on the backs of Democrats, especially those belonging to the Democratic Socialists of America. It also has the potential to imperil Jews by rebooting what historian Paul Hanebrink calls the Judeo-Bolshevism myth.
“Nationalist extremists and far-right movements on both sides of the Atlantic have made the idea of Judeo-Bolshevism — the belief that Communism was a Jewish plot — a prominent element in their worldview,” Hanebrink wrote in his 2018 book A Specter Haunting Europe: The Myth of Judeo-Bolshevism.
The seeds of this are visible in Trump’s America — in the alarming rise of antisemitism, in attacks on synagogues and individuals, in killings, and in fascist manifestos like Unhumans: The Secret History of Communist Revolutions (and How to Crush Them).
Hanebrink’s book chillingly documents how the Judeo-Bolshevism myth fueled mass deportations, pogroms, and massacres from World War I through the interwar period — from Tsarist Russia’s expulsions to the White Army’s slaughter of Ukrainian Jews.
Rhetoric and propaganda from those times can sound remarkably like slogans in use by today’s extremists, including in the U.S.
“Bolshevism is striding toward conquest of the world. Bolshevism is truly the living embodiment and manifestation of the Antichrist on earth,” Poland’s Catholic bishops wrote in a globally distributed letter in 1920.
Hanebrink tells of the Judeo-Bolshevism myth being carried west by White Army soldiers fleeing the Red Army, and its influence on Adolf Hitler. “Judeo-Bolshevism made Adolf Hitler,” Hanebrink writes. “Hitler believed it was the German people’s historic calling to protect the world from Judeo-Bolshevik evil.”
Another historian, Omar Bartov, has pointed out the pivotal role of Hitler’s genocidal hatred of Jews in the Nazi leader’s decision to invade the Soviet Union in 1941.
“Popular memory tends to separate the Holocaust and the German war against the Soviet Union, but for the Nazi regime they were two faces of the same undertaking,” Bartov writes in the latest issue of The New York Review of Books. “It was a few weeks after the invasion of the USSR in late June that the mass murder of Jews began” with Einsatzgruppen “murdering entire communities from the Baltic states to Ukraine,” according to Bartov.
The myth didn’t die with the Nazis. It resurfaced in postwar America during the Red Scare, when Sen. Joe McCarthy and the House Un-American Activities Committee pursued communists — and, not incidentally, Jews. Of the 10 Hollywood screenwriters and directors who were jailed after refusing to answer questioning before HUAC, six were Jews.
“The hearings that took place in Los Angeles and in Washington between 1947 and the mid-’50s were as much (some would say more) antisemitic as anti-Communist,” Michael Freedland wrote for The Jewish Chronicle in 2009.
“Hollywood was chosen for the attack because of the great publicity value the movie capital offered. It was also a great opportunity to get at the Jews of Hollywood,” wrote Freedland, author of Witch Hunt in Hollywood.
So where does Donald Trump’s efforts to foment a new red scare in America fit into this long and heinous tradition?
Trump insists he is not antisemitic — and points to his Jewish family members — yet he has repeatedly shown little willingness to confront the frightening rise in antisemitic violence. He has pardoned Jan. 6 rioters, including known white supremacists. He dined with Hitler admirer Nick Fuentes at Mar-a-Lago in 2022, later claiming he didn’t know who Fuentes was. In 2017, after the violence in Charlottesville, Va., he declined to condemn the white supremacists responsible and instead spoke of violence “on many sides.” He has tolerated officials accused of antisemitism, and he has used antisemitic terminology, including invoking the centuries-old trope of Jews as greedy moneylenders.
The greater danger to American Jews likely comes not from Trump, but from the vast, fetid cesspool of extremists whose growing influence imperils Jews not just in the United States but around the globe.
An example of this is the aforementioned book Unhumans, in which the authors, Jack Posobiec and Joshua Lisec, essentially argue that leftists are plotting a communist takeover and do not deserve to be treated like human beings.
It should be noted that the word “unhuman” is close to the word “subhuman,” a Nazi epithet for Jews and Slavs.
“The unhumans want you dead,” Posobiec told his far-right fans on Real America’s Voice two years ago. “They want your way of life dead. They want to see your children lobotomized and converted to their mindless, lawless and godless ways. “
The words could have come from another century, another continent — and they are just as dangerous now as they were then.
The post Why Trump’s new ‘Red Scare’ tactics could spell trouble for Jews appeared first on The Forward.
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Here I’m the boss
צווישן די סיבות פֿאַר וואָס אַ מענטש פֿילט אַנגסט און דעפּרעסיע זענען אָפֿט מאָל אָבסעסיווע מחשבֿות. ווער עס לײַדט דערפֿון, אָדער קען עמעצן וואָס לײַדט דערפֿון, דאַרף נישט קיין סך דערקלערונגען כּדי צו פֿאַרשטיין וויפֿל דאָס קען פֿאַרקריפּלען אַ מענטשן. ווי אַזוי קען מען זיך באַפֿרײַען פֿון אָבסעסיווע מחשבֿות וואָס פּאַראַליזירן דעם מענטש?
פֿאַרשטייט זיך, אויב עס האַנדלט זיך וועגן ערנסטע פּראָבלעמען אינעם לעבן דאַרף מען זיי נישט איגנאָרירן; מע דאַרף זיך טאַקע אָפּגעבן מיט זיי. דאָ רעדן מיר וועגן אַזעלכע מחשבֿות וואָס פֿירן נישט צו קיין שום לייזונג, וואָס פֿארדרייען דעם קאָפּ און לאָזן נישט לעבן.
מען דערציילט וועגן אַ געוויסן חסיד וואָס האָט זיך געמוטשעט מיט אַזוינע אײַנדרינגלעכע נעגאַטיווע מחשבֿות. ער איז געגאַנגען זיך באַראַטן מיטן אַלטן רבי׳ן, דעם גרינדער פֿון חב״ד. דער רבי האָט אים געשיקט זיך באַראַטן מיט אַן עלטערן, דערפֿאַרענעם האָלצהעקער וואָס האָט געוווינט אין אַ נאָענטן וואַלד.
„ער וועט דיר קענען העלפֿן פֿאַרשטיין ווי אַזוי מען קען קאָנטראָלירן אומגעוווּנטשענע מחשבֿות,“ האָט דער רבי געזאָגט.
דער חסיד, אָנגעפֿילט מיט האָפֿענונג, איז גלײַך אַרויסגעגאַנגען צום הויז פֿון דעם אַלטן האָלצהעקער. ווען ער איז אָנגעקומען, איז די טיר געווען פֿאַרשלאָסן, כאָטש ער האָט געזען אַז אינעווייניק ברענט אַ ליכט.
האָט ער אָנגעהויבן קלאַפּן אין דער טיר, אָבער קיינער האָט נישט געעפֿנט. האָט ער געקלאַפּט נאָך שטאַרקער. גאָרנישט. האָט ער גענומען שרײַען: „עפֿנט מיר די טיר! איך פֿאַרפֿריר דאָ!“
גאָרנישט.
נישט האָבנדיק קיין אַנדער ברירה, האָט ער זיך אַוועקגעלייגט אין אַ ווינקל צו שלאָפֿן.
אין דער פֿרי האָט דער בעל־הבית געעפֿנט די טיר און באַגריסט דעם חסיד.
„וואָס ברענגט אײַך צו מײַן הויז?“ האָט ער געפֿרעגט.
„איך בין געקומען אײַך עפּעס פֿרעגן,“ האָט דער חסיד געענטפֿערט. „אָבער איידער איך שטעל מײַן שאלה, וויל איך וויסן פֿאַרוואָס איר האָט מיר נעכטן בײַ נאַכט נישט געעפֿנט די טיר. איך האָב לאַנג געקלאַפּט און געשריגן. וווּ איז אײַער מיטגעפֿיל און הכנסת־אורחים?“
„זעט,“ האָט דער האָלצהעקער געענטפֿערט, „דאָס איז מײַן הויז, און אין מײַן הויז בין איך דער בעל־הבית. איך באַשליס וועמען אַרײַנצולאָזן און ווען. עס אינטערעסירט מיר נישט וויפֿל מען שרײַט, קלאַפּט אָדער מאַכט אַ גאַנצן טומל. אין מײַן הויז באַפֿעל איך. נו, וואָס איז אײַער שאלה?“
„אַ דאַנק. איר האָט מיר שוין געגעבן דעם ענטפֿער וואָס איך האָב געזוכט,“ האָט דער חסיד געזאָגט, בשעת דער האָלצהעקער האָט אים אָנגעקוקט מיט פֿאַרוווּנדערונג.
די סדרה פֿון דער וואָך, שופטים, הייבט זיך אָן מיטן ג־טלעכן באַפֿעל:
„שופטים ושוטרים תתן לך בכל שעריך“ — „ריכטער און פּאָליציאַנטן זאָלסטו שטעלן אין אַלע דײַנע טויערן.“
לויטן פּשוטן באַדײַט רעדט זיך וועגן דעם אַחריות פֿון דער קהילה צו שטעלן ריכטער בײַ די טויערן פֿון די שטעט, כּדי צו באַשטימען וואָס איז דער ריכטיקער אויפֿפֿירונגס־וועג, און פּאָליציאַנטן, וועמענס אויפֿגאַבע איז צו פֿאַרזיכערן אַז מע פֿאָלגט די פּסקים פֿונעם בית־דין.
אונדזערע חכמים דערקלערן אַז דער באַפֿעל האָט אויך אַ פּערזענלעכן באַדײַט און אַן אָנווענדונג אין יעדנס לעבן. דער מענטש איז ווי אַ קליינע שטאָט. די זיבן „טויערן“, דורך וועלכע זאַכן קומען אַרײַן אין דער פּערזענלעכער „שטאָט“ און גייען אַרויס פֿון איר, זענען די צוויי אויגן, צוויי אויערן, צוויי נאָזלעכער און דאָס מויל.
עס איז אונדזער אַחריות צו שטעלן „ריכטער און פּאָליציאַנטן“ בײַ די דאָזיקע טויערן. מיר דאַרפֿן באַשטימען וואָס מיר וועלן דערלויבן אַרײַנצוקומען אין אונדזער „שטאָט“ און וואָס מיר וועלן דערלויבן אַרויסצוגיין פֿון איר.
דערפֿאַר דאַרף מען צוויי זאַכן: „ריכטער“, כּדי צו באַשטימען וואָס מען טאָר און וואָס מען טאָר נישט זען, הערן און עסן, און וואָס מען זאָל אָדער זאָל נישט אַרויסלאָזן פֿונעם מויל; און „פּאָליציאַנטן“, כּדי צו פֿאַרזיכערן אַז די באַשלוסן פֿון די ריכטער ווערן טאַקע דורכגעפֿירט.
עס איז נישט אַזוי שווער צו באַשטימען וואָס איז ריכטיק אין יעדער סיטואַציע. דערפֿאַר דאַרף מען פּשוט אַרײַנקוקן אין שולחן־ערוך אָדער זיך באַראַטן מיט אַ קאָמפּעטענטן רב. די שוועריקייט איז דורכצופֿירן דאָס וואָס מיר ווייסן אַז מיר דאַרפֿן טאָן. יעדער איינער וואָס האָט אַמאָל אָנגעהויבן אַ נײַע דיעטע ווייסט גוט דעם מרחק צווישן וויסן און טאָן.
ווי אַזוי ברענגען מיר אין דער פּראַקטיק די מסקנות פֿון אונדזערע „ריכטער“?
מיר דאַרפֿן פּאָליציי.
בשעת אַ „ריכטער“ שטעלט פֿאָר שׂכל, טענות און לאָגיק, שטעלט דער „פּאָליציאַנט“ פֿאָר פּונקט דאָס פאַרקערטע: אַ צווינגענדיקע דורכפֿירונג, אָן טענות. אין דעם פּערזענלעכן לעבן מיינט דאָס דיסציפּלין: זיך מחייבֿ צו זײַן זיך אויפֿצופֿירן לויט דעם וועג וואָס מען פֿאַרשטייט ווי ריכטיק — לויט דער אָביעקטיווקייט פֿון דער הלכה — אַפֿילו ווען די אינסטינקטן און געפֿילן, די אייגענע סוביעקטיוויטעט, שטעלן זיך אַנטקעגן.
„איך בין דער בעל־הבית פֿון מײַן הויז, און איך באַשליס ווער און וואָס מעג אַרײַנקומען.“
עס בלײַבט נאָך צו דערקלערן ווי אַזוי מיר אידענטיפֿיצירן דעם „איך“, דעם בעל־הבית, און זײַן אמתן ווילן. אָבער דאָס איז שוין אַן אַנדער טעמע…
צום סוף וויל איך מיטטיילן דעם בליק פֿונעם ליובאַוויטשער רבי׳ן — זכותו יגן עלינו — וועגן נעגאַטיווע מחשבֿות.
אין אַ סך פֿאַלן, ווען מענטשן האָבן זיך געווענדט צום רבי׳ן וועגן דעם ענין, האָט דער רבי געראָטן אַז דער בעסטער אופֿן זיך אַן עצה צו געבן מיט די מחשבֿות איז דורך אַריבערפֿירן דעם געדאַנק צו אַן אַנדער זאַך און זיי נישט אַרײַנלאָזן. דער אופֿן הייסט „היסח הדעת“, דאָס הייסט אָפּצולענקען דעם באַוווּסטזײַן אין אַן אַנדער ריכטונג.
דאָס איז אַ גאָר אַנדער צוגאַנג ווי אַרײַנצוקריכן אָן אַ סוף אין די נעגאַטיווע געדאַנקען און אין זייערע מעגלעכע סיבות — אַ זאַך וואָס זייער אָפֿט פֿאַרשטאַרקט זיי נאָר און גיט זיי נאָך מער שעדלעכע באַטײַטונג אין אונדזער לעבן.
תכלית גערעדט:
ווען אָבסעסיווע מחשבֿות קלאַפּן אין דער טיר, דאַרף מען געדענקען אַז דער מענטש איז דער בעל־הבית און קען „אַרײַנלאָזן“ וועמען ער וויל. ווען מע קלײַבט אויס אָנצופֿילן דעם קאָפּ מיט אַ פּאָזיטיוון געדאַנק, בלײַבט במילא נישט קיין אָרט פֿאַרן נעגאַטיוון.
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