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How one special Pink Day helps save and support cancer patients

When Rachel Wojnilower was an undergraduate at American University in Washington, D.C., she did all kinds of activities with her Jewish sorority, Alpha Epsilon Phi. Now 36, Wojnilower has let most of them fade from memory.

But in retrospect, one in particular stands out.

That’s because about five years after graduating, Wojnilower got married and underwent genetic testing along with her husband as they both prepared for future children. They were surprised when they each tested positive as carriers of a potentially dangerous mutation, and even more so when Wojnilower learned, after additional testing, that she also carried a mutation in the BRCA1 gene.

Such mutations, which are 10 times more common among Ashkenazi Jewish men and women than among the general U.S. population, significantly elevate the risks for breast cancer and ovarian cancer, and also increase the risks for melanoma, pancreatic and prostate cancers.

Without any intervention, there was a 50-50 chance that the couple would pass down this dangerous mutation to their children. Wojnilower didn’t know what to do.

“As you can imagine, my stress and anxiety levels were through the roof,” Wojnilower recalled. “I didn’t know a single person who had ever gone through this before.”

Then she remembered one of the volunteer opportunities she had done with Alpha Epsilon Phi: a fundraising drive for Sharsheret, the national Jewish breast cancer and ovarian cancer organization.

Wojnilower reached out to Sharsheret and spoke to one of organization’s social workers, who explained more about the mutation and what measures she could take to protect her health and that of her future children. The social worker connected Wojnilower with a trained peer supporter — another young woman who had had a very similar experience.

Ultimately, Wojnilower and her husband decided to pursue pre-implantation genetic diagnosis (PGD) — a cutting-edge procedure used with in-vitro fertilization (IVF) to screen embryos. This enabled them to identify which embryos were lower-risk and thereby reduce the chances of passing on the BRCA mutation.

Wojnilower has since given birth to two healthy children, both free of the genetic mutations that she and her husband carry.

“That’s really the essence of what we do at Sharsheret, which is Hebrew for the word chain. We are connecting women, families, and communities to each other and to life-changing and, quite frankly, lifesaving resources,” said Jordana Altman, Sharsheret’s director of marketing and communications. “Whatever the issue may be, you’re not alone, and we have skilled trained professionals and a community of thousands who together form a chain of support and information.”

Sharsheret Pink Day events, like this student-run fundraiser at Binghamton University, now take place at more than 150 college campuses, Jewish day schools and companies around the world. (Courtesy of Phi Mu Chapter of Alpha Epsilon Phi at Binghamton University)

In the years since Wojnilower was a student, Sharsheret has expanded its activities on college campuses and in Jewish day schools much more widely. One centerpiece of Sharsheret’s activities on campus is Sharsheret Pink Day — an annual day in February dedicated to the cause during which students and faculty dress in pink and undertake other activities to raise awareness of the risks for breast cancer and ovarian cancer as well as Sharsheret’s critical support programs.

The goal of Pink Day is to engage young people to participate in activities that they will remember later in life so that when one of them confronts a cancer-related challenge or helps someone who is, they’ll remember the resources Sharsheret offers. This year, Sharsheret hosted Pink Day activities around the United States at college campuses, Jewish high schools and day schools.

“We are planting seeds about Sharsheret,” said Ellen Kleinhaus, Sharsheret’s regional director of education and outreach. “While today you may only need Sharsheret to better understand your risk, you or someone you love will need Sharsheret for support in the future. There isn’t a family or a community out there that is not touched by breast cancer or ovarian cancer.”

Pink Day’s origins can be traced to 2006, when a New Jersey Jewish high school organized a dedicated day for students to support Sharsheret by wearing pink and sharing resources with their parents.

“It was such a memorable part of my high school experience,” said Tzvi Solomon, one of the students who initiated Sharsheret Pink Day. “People really rallied around it.”

Solomon was so inspired by the event that when he went to Israel for his gap year, he asked peers in the United States and Israel to bring Pink Day to their schools. Now an international initiative, the program engages thousands of participants at more than 150 schools and companies globally.

“I think it’s a reflection of our community being sensitive and recognizing the importance of having an organization like Sharsheret,” said Solomon, whose young son wore a pink shirt to school on this year’s Sharsheret Pink Day.

Amanda Goldsmith, 28, has been involved with Sharsheret since her Jewish day school hosted a Pink Day. Years later, while attending New York University, Goldsmith remembered Sharsheret when her parents called her one morning to inform her that her mother had just been diagnosed with breast cancer. Goldsmith immediately turned to Sharsheret for help and information, and she referred her mother to the organization’s peer support network.

During her mother’s treatment, Goldsmith vowed that once her mother was cancer free she’d start an initiative to get college students in New York City more involved with Sharsheret. She ended up establishing a local student board for the organization in New York City.

On Sharsheret Pink Day last year, Goldsmith, a human resource professional, implemented Wear Pink at Work, where her colleagues gave a $5 donation to Sharsheret and wore pink to the office. Her family also established a new Sharsheret program for young adults called YAD: The Young Adult Corner, which helps young adults understand their loved ones’ diagnoses, provides peer support and manages a website about cancer for young adults.

“It’s really just about spreading Sharsheret’s mission because they do so much good for so many people,” said Goldsmith, whose mother is now cancer free. “Pink Day might seem like something relatively small, but it’s hugely important.”

To learn more about Sharsheret, YAD: Young ADult Caring Corner or Sharsheret Pink Day 2024, email info@sharsheret.org.


The post How one special Pink Day helps save and support cancer patients appeared first on Jewish Telegraphic Agency.

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Campus Frontlines: Professors and Students Continue to Fuel Antisemitism

A pro-Hamas group splattered red paint, symbolizing spilled blood, on an administrative building at Princeton University. Photo: Screenshot

There may be a ceasefire between Israel and Hamas, but on university campuses globally, antisemitism has yet to end. The encampments that took up space both on the lawns of universities and on the front pages of newspapers may be gone, but the new form of antisemitism, one that student leaders and professors are driving, is not.

The top global universities are expected to train students to become the next leaders in society. That requires complex courses to be taught with accuracy and objectivity.

This is not the case at Princeton, however. One course, entitled Gender, Reproduction, and Genocide, is scheduled for the spring 2025-2026 semester.

Taught by Nadera Shalhoub-Kevorkian, the course is said to explore “genocide through the analytic of gender” and specifically will focus on the “ongoing genocide in Gaza.”

In the course, students will “engage reproductive justice frameworks,” suggesting that Israel is committing genocide by deliberately targeting institutions that would prevent women from becoming pregnant. However, this claim, spread by the UN, has no factual basis.

The UN report relies on a 2024 ABC News story that claimed an IDF shell was deliberately fired at an IVF clinic in December 2023, allegedly destroying more than 4,000 embryos with the intention to “prevent births.”

But even ABC News and its sole source, who was not present at the time, could not verify that an IDF shell caused the damage. In fact, a wide-angle photo of the scene shows a nearby high-rise building visibly damaged, while the IVF clinic itself appears fully intact.

If the course’s entire framework being held up by falsified information wasn’t enough, it also seeks to compare the history of the “genocide” in Gaza to other genocides, including the Holocaust. There is no lack of moral clarity more evident than flattening the Holocaust into a political talking point. No comparison can be made between a war of defense and the industrialization of murder that the Nazis waged against the Jewish people.

Yet, this vile comparison does not come as much of a surprise, considering the professor herself has, in the past, denied the murder and assault of Jews.

Antisemitism from faculty is not limited to academic courses. A Students for Justice in Palestine (SJP) chapter at University College London hosted Samar Maqusi as part of a series titled “Palestine: From Existence to Resistance.” Although the lecture was advertised as a discussion on the origins of Zionism, Maqusi instead promoted classic antisemitic tropes, including that Jews require the blood of gentiles for making their “special pancakes,” referring to a medieval blood libel in which Jews use the blood of gentiles for making matzah.

Unfortunately, many discussions of Zionism on university campuses come from those with hostile and thus inaccurate beliefs on what it truly means to be a Zionist.

Even in an interfaith discussion at the City College of New York, a Hillel director was told he was “responsible for the murder” of Gazans and caused “disgust” in other participants because he was a Zionist. Activist and student groups further condemned the interfaith discussion. Not in favor of defending the Hillel director whose sole wrongdoing was being a Jew, but because interfaith efforts were causing the “normalization of Zionism.

In warping the definitions to fit the narrative of the speaker or lecturer, lectures and campus spaces have become breeding grounds for bias and thinly veiled antisemitism.

Antisemitic Student Voices

Student leaders and activists have also frequently isolated their Jewish peers.

At The Harvard Crimson, one column suggests that there are some “visions of Zionism more morally objectionable” and therefore one might “feel wary of staying friends with Zionists.” It should then be no wonder to the author why Jewish students feel isolated on campuses.

This becomes all the more problematic when the students elected to represent the entire student union are not neutral nor representative on complex issues, particularly regarding the Israeli-Palestinian conflict at large.

At the University of Oxford, the Oxford Student Union elected Arwa Elrayess as the incoming president. She has been part of a no-budget documentary on the pro-Palestine protests that erupted after October 7. In one post promoting the film, Elrayess makes the moral equivalence between the Holocaust and the war against Hamas in Gaza by comparing the deaths of Anne Frank and Hind Rajab, a Gazan civilian.

Elrayess is meant to represent all students equally. Still, her posts suggest otherwise and are part of a worrying trend of using Jewish trauma to uncritically discuss Israel’s war.

As the current academic year continues, it remains clear that the issue of antisemitism on campus has not gone away, nor can it be afforded to be swept aside and ignored. When courses are built on debunked claims and student leaders use Holocaust inversion to further their anti-Israel narratives, it becomes evident that this issue is not isolated but rather is systemic, requiring urgent and sustained action.

Jewish students on campuses worldwide deserve the same safety and respect as any other student, and all students deserve an education grounded in truth and accuracy. The moral and intellectual integrity of higher education depends on confronting antisemitism directly, rather than allowing it to fester under the guise of activism or academic freedom.

The author is a contributor to HonestReporting, a Jerusalem-based media watchdog with a focus on antisemitism and anti-Israel bias — where a version of this article first appeared.

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Social Media Algorithms and Design Spread Antisemitism — Not Foreign Actors

A 3D-printed miniature model of Elon Musk and the X logo are seen in this illustration taken Jan. 23, 2025. Photo: REUTERS/Dado Ruvic/Illustration

Recently, as Jewish Insider reported, bipartisan lawmakers in Congress hailed what they saw as a major advance in fighting online antisemitism — X’s new location feature.

The new tool, showing which country an account operates from — had started revealing that some accounts spreading antisemitic content in US political discussions were based overseas. For legislators on both sides, this represented a digital unmasking.

Rep. Don Bacon (R-NE) remarked that the feature exposed “foreign interests trying to spread antisemitic poison” while “masquerading as Americans.”

Sen. James Lankford (R-OK) insisted Americans “deserve to know which accounts are run from abroad, so we know the true source of these narratives.” Rep. Tom Suozzi (D-NY) took a geopolitical view: “Beijing, Moscow and Tehran know they cannot defeat us economically or militarily, so they exploit controversial issues, like Israel and antisemitism, and try to divide.” Former UN Ambassador Nikki Haley declared the feature “a huge win for transparency and American security.”

The story is appealing: foreign enemies weaponize antisemitism to fracture American unity, and transparency about account origins helps us counter these external threats. There’s truth here — bad actors do exploit divisive topics.

But this celebration reveals a dangerous misdiagnosis.

As the lead of the Decoding Antisemitism project — which has examined over 300,000 items of digital content across multiple crises — I’ve identified three distinct but connected drivers of online antisemitic radicalization: coordinated malicious actors (foreign and domestic), algorithmic amplification through platform design, and homegrown participatory dynamics enabled by online communication itself — anonymity, mutual reinforcement, and the normalization of extremism through constant exposure.

The issue isn’t that foreign influence exists — it does. The problem is treating it as the primary driver while overlooking the structural and domestic conditions that allow antisemitic narratives to take root and spread.

How we diagnose problems determines how we design solutions — and misdiagnosis doesn’t just limit our response, it actively redirects resources, attention, and political will away from factors we can actually control.

Comprehending online antisemitism demands a virological approach: examining not just where accounts originate, but how hate narratives evolve, which platform features enable transmission, and what conditions allow them to thrive. Yet social media platforms remain essentially black boxes — we lack systematic tools to understand dynamics unfolding within these digital spaces.

Lawmakers celebrate a feature revealing account geography while leaving the actual black box — algorithmic recommendations, engagement optimization, and content amplification — completely unexamined.

The Conflation Problem

The Jewish Insider article and quoted lawmakers collapse “foreign,” “adversarial,” and “antisemitic” into one category. This conflation obscures more than it reveals.

It treats geographic origin as definitive of intent and impact. An account in South Asia or Eastern Europe engaging with US politics isn’t necessarily a state-directed operation. It may simply be someone with opinions about American affairs. Account location reveals nothing about whether content is coordinated, conspiratorial, state-driven, or simply individual opinion.

More crucially, emphasizing foreign accounts distracts from what we know empirically about domestic antisemitic content production.

Following the October 7 attacks, antisemitic discourse surged to 36-38% of comments on major UK news outlet YouTube channels — nearly double the pre-crisis baseline. After the Washington museum shooting in May 2025, antisemitic content averaged 43% across major English-language news channels, with some reaching 66%.

These aren’t fringe platforms infiltrated by foreign bots — they’re mainstream digital spaces where domestic audiences actively produce and amplify antisemitic narratives.

Research on antisemitic discourse spread reveals a three-phase domestic process: elite figures make strategically ambiguous statements, digital intermediaries (podcasters, YouTubers, influencers) reframe and sharpen this messaging, and comment sections collapse ambiguity into explicit hate speech.

This “cascading radicalization” is primarily homegrown, driven by domestic actors and platform dynamics — not solely foreign infiltration.

Our analysis cannot definitively establish every anonymous commenter’s geographic origin. What we observe are linguistic and cultural markers — idiom, references, political framings — indicating domestic participation, combined with the absence of coordination patterns typical of bot networks. The antisemitic discourse we documented emerges through “dialogical warfare”: organic exchanges between users presenting as ordinary Americans who deploy antisemitism as an explanatory framework for complex issues.

When a US Congressmember amplifies antisemitic tropes, when popular podcasts platform guests trafficking in conspiracy theories about Jewish power, when partisan media deploy dual loyalty accusations — these aren’t foreign operations. They’re homegrown productions embedded in American political discourse and amplified through domestic networks.

The Missing Architecture

Most striking about celebrating X’s location feature is what remains unexamined: the platform itself.

There’s virtually no discussion about platform design, algorithmic amplification, recommendation systems, the attention economy, or structural dynamics allowing hateful content to scale. The feature is treated as inherently truth-revealing, exposing hidden foreign manipulation.

But this framing evades more important questions: why do certain narratives spread, how do platform architectures enable amplification, and how do online communication conditions — anonymity, mutual reinforcement, constant exposure to extremity — create environments where antisemitic ideas mutate and take hold?

The answer has little to do with account location and everything to do with how platforms are built. Engagement-based algorithms reward emotionally provocative content — outrage, fear, tribal solidarity. Recommendation systems create filter bubbles and radicalization pathways. Virality architecture privileges simplification, moral clarity, and villain identification. The attention economy systematically rewards polarizing, enraging content. These are design choices, not inevitable features.

Meanwhile, online communication conditions themselves — anonymity removing social accountability, mutual confirmation among like-minded voices, omnipresent hate speech normalizing extremity — create participatory environments where ordinary users become active radicalization contributors.

Contemporary antisemitism increasingly operates through coded expressions, memes, and multimodal signals evading simple keyword detection. The watermelon emoji, the paraglider symbol — these function as in-group markers regardless of geographic location. Strategic ambiguity, not foreign origin, enables antisemitic narratives to spread while maintaining plausible deniability.

The Political Convenience

The “foreign adversaries spreading antisemitism” narrative aligns with a bipartisan preference: attributing social breakdown to hostile external actors. This framing is politically convenient across the spectrum.

For Republicans, it allows condemning antisemitism without confronting how right-wing media has mainstreamed antisemitic conspiracy theories — “great replacement” narratives, George Soros accusations, “globalist” rhetoric. For Democrats, it enables criticizing online hate without reckoning with how segments of progressive activism have normalized anti-Zionist rhetoric often sliding into antisemitic tropes about Jewish power and loyalty.

The foreign influence frame permits symbolic accountability –the appearance of action without institutional change. Lawmakers can call for location transparency, celebrate platform implementations, and position themselves as defenders against external threats. What they needn’t do is examine how American political rhetoric contributes to normalizing antisemitism, push for regulatory interventions altering platform incentives, or confront how online communication creates radicalization pathways.

This isn’t analytical sloppiness. It’s moral abdication.

What Accountability Would Actually Require

Genuine accountability for online antisemitism requires confronting all three drivers — not just one.

First, acknowledging that while malicious actors (foreign and domestic) exploit divisive issues, they operate within a larger ecosystem. We must recognize the United States as an active site where antisemitic ideas are produced, circulated, and normalized through domestic political culture, media ecosystems, and participatory online dynamics — not merely as an innocent target.

Second, confronting how platform architecture shapes what spreads, and demanding transparency not just about account locations but about algorithmic recommendations, content moderation, the attention economy’s incentives, and metrics driving platform design.

Third, recognizing that high-profile domestic actors — politicians, media figures, influencers with millions of followers — bear far more responsibility for mainstreaming antisemitic narratives than anonymous accounts. We must understand the three-phase process through which elite ambiguity cascades into radicalized discourse.

Fourth, examining how partisan political discourse traffics in antisemitic tropes through strategic ambiguity — and being willing to call this out when politically inconvenient.

Fifth, acknowledging online communication conditions themselves — anonymity, mutual reinforcement, constant exposure to extremity — are creating environments where ordinary users become radicalization participants.

X’s location feature may provide useful information about one factor among many. But treating this as revelatory, exposing the “true source” of antisemitic narratives, is a dangerous misdiagnosis.

If democracies want to confront antisemitism seriously, they must address all three drivers: monitor and counter malicious actors where they exist, examine platform architectures amplifying hate, and confront participatory dynamics and communication conditions enabling antisemitic narratives to flourish in mainstream spaces.

How we diagnose problems shapes how we conceptualize solutions. Focusing exclusively on foreign actors may be politically convenient. It will not protect the public sphere.

Dr. Matthias J. Becker is the AddressHate Research Scholar at NYU’s Center for the Study of Antisemitism, a Postdoctoral Researcher at the University of Cambridge, and Lead of the “Decoding Antisemitism” project, which analyzes how antisemitic ideas spread and mutate in digital communication.

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‘Controversy’ Over Antisemitism List Misses the Point

Fox personality Tucker Carlson speaks at the 2017 Business Insider Ignition: Future of Media conference in New York, U.S., November 30, 2017. Photo: REUTERS/Lucas Jackson

If you would have told me 20 years ago there would be a list of prominent antisemites of the year, with 10 people on it, and that one of the world’s most famous rappers would have a video called “Heil Hitler,” I would not have believed you.

If you told me that instead of focusing on antisemitism, people instead would complain about who is or isn’t on the list, that I would have believed.

I have heard some people ask what a list really achieves. That’s certainly one question. Here’s another question: what are other groups doing to fight antisemitism when it is the worst it’s been in many years?

As a writer, I have had more antisemitic comments to some of my articles than ever before, including asking if I was paid $7,000 a post. I am not an influencer, and judging by my outfits, one could surmise I was not paid $7,000 for anything — but that’s besides the point. It goes back to the idea that we’re focusing on the controversy surrounding antisemitism, rather than the antisemitism itself.

Tucker Carlson may win this year’s award — which is hosted by the site StopAntisemitism.org — but at least the contest is bringing awareness to the issue of antisemitism. Candace Owens was the winner last year.

While doing something is not always better than doing nothing — this list is an example of how it is better to do something. There are a lot of big talkers who claim to know the best way to fight antisemitism, but when I’ve asked them how to do it, I’ve gotten mostly crickets. Many are asleep at the wheel. They don’t counter blatant antisemitism, they let their friends and others get away with anti-Israel or anti-Jewish rhetoric, and when it comes to the media, many don’t push back at all on the biased claims of their guests.

So I think it’s important to have a list to call people out. While I might have chosen a different top 10 than those listed, that’s not the point. As the old joke goes, with two Jews, there are three opinions. So it is unsurprising that Jews will blame this organization with little ideas of their own to fight antisemitism. It is both sad and predictable. I, for one, am glad that people are finding creative ways to bring attention to this issue.

The author is a writer based in New York.

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