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In an unusual alliance, Jewish media and striking journalists are uniting to cover the Pittsburgh synagogue shooting trial

PITTSBURGH (JTA) — How many times should an alleged synagogue shooter’s name be mentioned in a news story about his trial, now beginning after more than four years?

For the Pittsburgh Union Press last month, the answer was seven. For the Pittsburgh Jewish Chronicle, it was an uneasy five, in a departure from its usual answer of zero — a number chosen out of deference to a community devastated by the shooting.

The slight difference was the only discrepancy between one set of stories published by the two news organizations covering the trial of Robert Bowers, accused of murdering 11 Jews in their synagogue here in 2018.

The anomaly offers a window into an unusual partnership between the two publications — the city’s Jewish paper and the news site established by striking staffers for the Pittsburgh Post-Gazette — born in February when it became clear that the trial would last months.

Pittsburgh Jewish Chronicle editor Toby Tabachnick was dreading the trial coverage, with a staff of just three on the editorial side: herself and two reporters, David Rullo and Adam Reinherz.

“I started getting really nervous. Like, how are we going to do this?” Tabachnick said on the eve of the trial, speaking at the federal courthouse where jury selection would soon begin. “Our regular reporters could have been here. But it would have been extremely taxing, difficult and emotional for us, because we’re so ingrained in the community too.”

Plus, she added, “In addition to this trial, which is going to be every day for three months, we’re covering the synagogues, events and the holidays, the lectures, we still have a regular community newspaper to put out.”

Tabachnick knew Andrew “Goldy” Goldstein, one of the Post-Gazette’s team that picked up a Pulitzer for their coverage of the massacre, from his time as a Pittsburgh Jewish Chronicle intern. She also knew he was on strike and wondered whether he could use the extra freelance opportunity.

Instead, Goldstein immediately offered up a better idea: Join with the Pittsburgh Union Progress, the strike paper, in a joint reporting project, organized in part through the Pittsburgh Media Partnership, an incubator for local journalism. (The Jewish Telegraphic Agency is raising funds for the coverage.)

Working together just made sense, Goldstein said. The Chronicle was deeply resourced and credible in the Jewish community, and the Progress had on board Torsten Ove, a local legend.

From left to right, Bob Batz of the Pittsburgh Union Progress, Toby Tabachnick of the Pittsburgh Jewish Chronicle and Andrew Goldstein of the Progress pose in the Joseph Weis Jr. Courthouse in Pittsburgh, April 21, 2023. (Ron Kampeas)

“We have the all-star federal courts reporter in Torsten and we have a lot of really great journalists who love Pittsburgh, love this community, and we’ll do our best to cover it,” Goldstein said, noting that the Chronicle would also have access to the Progress’s photographers. “But the Chronicle brings something different entirely to the table, which is, they’re so deeply sourced in the Pittsburgh Jewish community, and they have such an interest in this trial in particular.”

Newsroom collaborations have become more frequent in recent years as publications realize they can expand their impact and audience by working together. But while there are a growing number of relationships between local and national publications and between daily and investigative outlets, ties between mainstream newsrooms and community or ethnic media are less common.

S. Mitra Kalita, the founder and director of URL Media, a network of Black and Brown community news outlets that share content and revenue, said the value in such partnerships was not just in delivering relief as media staffs shrink, but also in sensitizing mainstream media to minority sensibilities.

“Talking about who [the ethnic media outlet is] serving and why we’re doing it this way — the spirit of real collaboration is a bit of that give and take,” she said. “We make mainstream media way better because it starts to infuse mainstream media with aspects of community and thus redefine the mainstream.”

The residual trauma of the massacre in the Pittsburgh collaboration made it all the more important for the mainstream reporters to be sensitive to the nuances that the Jewish media was bringing, she said.

“Especially a story like this one, which was such an attack on a community — a community that was singled out for their sheer existence, the strategy cannot be ‘let’s just work in parallel,” Kalita said. “It’s not going to work. It has to be kind of a cross-pollination and a real collaboration.”

That’s exactly what is happening, according to the reporters and editors involved in the project, with communication easy between each publication’s editor and expertise flowing in both directions.

Ove a denizen of the Joseph F. Weis Jr. Courthouse for so long that he can tell stories about a sizable stretch of the portraits of judges that line its corridor walls; he may be the only court reporter to seek an interview with a judge after his death, to ask him why he was haunting the place. (The judge never showed, but his widow was less than surprised to hear that he was still working.)

He led a passel of Chronicle and Progress staffers through the warren-like courthouse on the Friday before the trial, handily impressing them with his intimacy with the building — he knew the provenance of the paintings in each courtroom — and its staff. Soo Song, the assistant U.S. attorney who is leading the prosecution team, smiled and nodded as she passed.

Torsten Ove, left, of the Pittsburgh Union Progress and Adam Reinherz of the PIttsburgh Jewish Chronicle confer on the first day of jury selection for the Pittsburgh synagogue massacre trial, April 24, 2023. (Toby Tabachnick)

Ove showed the reporters how to access court records for free, and while they stood around him at one of the computer terminals, the teams’ different emphases emerged: Ove predicted that jury selection, which started last week and is expected to last as long as three weeks, would not be a news generator, because in his experience, it rarely has been.

Reinherz and Tabachnick, attuned to reporting on faith communities, were not so sure: Reinherz wondered whether believing Catholics, who reject the death penalty, would be eliminated, and Tabachnick wondered whether defense attorneys would seek to keep Jews off the jury — and how they would go about doing that.

Reinherz ended up covering the first day of jury selection. “Local and national reporters decided the Pittsburgh Jewish Chronicle should have one seat during the initial session of day one,” Reinherz explained in a story that appeared on both news sites. He noted that the first member of the public to enter the courtroom was Daniel Leger, one of two survivors of the attack.

Working together across platforms was odd, said Bob Batz Jr., the Progress’s interim editor, but he could get used to it.

“This is uncharted territory for someone like me, and I’ve been doing this for a long time, and we don’t, you know, we don’t collaborate,” he said.

“We compete!” Tabachnick interjected.

“What we’re doing is not common, and it’s not going to be easy,” Batz said. “Surely, we’re going to tick each other off about something or somebody is going to put the wrong word in or there’s a million things that can go wrong, but the breaking of ground where you’re actually working together, it just makes sense in so many ways on this story. We’re really trying to serve the community.”

Tabachnick said she saw added value in keeping journalists she admired in the limelight while they are on strike. Journalists at the Pittsburgh Post-Gazette went on strike back in October over wages and working conditions, in a crescendo of mounting tensions between the paper’s longtime owners and the staff that contributed to a newsroom exodus even in 2018, when the paper won a Pulitzer for its synagogue shooting coverage. The strike is now one of the longest in journalism history, and the staffers contributing to the Pittsburgh Union Progress are doing so despite earning well below than their regular salaries.

“I feel good about getting their names, their publication’s name out,” Tabachnick said.

Each story is running in essentially identical form on both publications’ websites, with a line crediting their collaboration. Tabachnick and Batz had a brief and friendly email exchange before each clicked “publish” on their story about debate among victims’ families about the appropriateness of the death penalty.

The Chronicle is minimizing appearances of the name of the accused killer, out of sensitivity to readers who may want to see their community members centered rather than their aggressor. Some researchers and law enforcement officials have also called on journalists not to print mass shooters’ names and photographs, citing evidence that doing so may contribute to their glorification and even copycat crimes.

Batz says he totally gets the Chronicle’s thinking, despite making a different choice in his newsroom.

“We’re still feeling our way, we’re still figuring this out,” Batz said. “They don’t name the defendant in their story, and they haven’t. And our guy Torsten who’s an all-star courts reporter, he’s going to use the guy’s name. And then in real time going back and forth on email and text we came up with his solution and that story was on both websites in minutes and it was really kind of cool.”

Tabachnick picked up the account of the previous night’s collaboration as if she’d been working across a desk from Batz for decades instead of online since February.

“The solution was that I realized that with the trial starting, it really didn’t make sense not to use his name at all anymore that we really needed to as a news organization,” she said. “But that didn’t mean we had to overuse his name. And I’m not saying Torsten overused his name. He used it as much as he needed to use it in terms of style, but I took out a few of them and replaced it with ‘the defendant’ and we were all happy.”

—
The post In an unusual alliance, Jewish media and striking journalists are uniting to cover the Pittsburgh synagogue shooting trial appeared first on Jewish Telegraphic Agency.

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This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel?

David Schwimmer, who played Ross on Friends, is tapping into some late ’90s and early 2000s nostalgia as the star in an ad this week marketing his “dream sweater” for Quince, a clothing and home goods store.

In the ad, Schwimmer, who is Jewish, sketches the perfect red sweater in a notebook while he sits in Central Park and then begins to see it on everyone: a man riding an electric scooter, an angry taxi driver who almost runs into him, a beautiful woman riding in the back of the taxi, even a dog.

The gag is a reference to the Friends episode “The One with the Red Sweater,” where Ross’ on-again-off-again girlfriend Rachel is pregnant and has not told the father, whose identity is a mystery to the group; Joey, Monica and Phoebe know that the father left a red sweater at the apartment, so when Ross stops by and is relieved to find his sweater, they figure out he’s the dad-to-be.

“I’ve been looking for this for like a month,” he says, just after making a reference to the Yiddish-named snack, Mashuga Nuts.

The episode and the ad are apolitical. So why then are some people planning to cancel their Quince orders and boycott the company?

Schwimmer, many of the commenters on the ad are saying, is a Zionist.

“I don’t approve of you featuring a Zio in your ad,” one Instagram user commented. “Please do better.”

Schwimmer on Israel, antisemitism

Schwimmer has been outspoken about antisemitism since long before the Oct. 7 Hamas attacks on Israel and the ensuing war in Gaza. Over the course of his career, he’s spoken at multiple Anti-Defamation League events and called for other people to stand against hate, routinely saying, “Silence is complicity.”

The actor appears to have never explicitly identified as a Zionist, and his statements have focused more on galvanizing support for Jews and Israelis — rather than on the Jewish state. But this is of little importance to his critics.

David Schwimmer at ADL’s Never Is Now in NYC on March 4, 2025. Photo by Bryan Bedder/Getty Images for Anti-Defamation League

His relationship with the ADL, a staunchly pro-Israel organization, is damning enough for some. Schwimmer also starred in an Israeli commercial for Meitav, an investment management company. The move puts him at odds with the growing Boycott, Divestment and Sanctions campaign, which stands against any financial relationship with Israel or Israeli companies.

After Oct. 7, Schwimmer put out a statement calling the Hamas attack an “atrocity” and a “genocide,” adding that any attempt to justify what happened is “indefensible and antisemitic.” In the same statement, he also touched on Palestinian suffering:

“One can condemn Hamas and still object to the Israeli government’s policies regarding the occupation (as many Israelis do), still believe in the Palestinian people’s right to self-determination, and still mourn the loss of Palestinian civilians and the current destruction of their homes, schools, hospitals and places of worship.”

He’s also been vocal about sexual violence that occurred on Oct. 7, sharing the controversial New York Times piece headlined “Screams Without Words,” that investigated allegations of sexual assault committed by Hamas during the attack. Critics of the piece have questioned the validity of the reporting and argued that one of its reporters is biased toward Israel. The Times has stood by the piece.

Additionally, Schwimmer has criticized universities’ responses to pro-Palestinian protests on campuses that he said have veered into antisemitism.

Schwimmer spoke at a 2025 ADL summit about the backlash he’s gotten for his advocacy, noting that while he’s been “attacked” and “abandoned,” he’s found deep meaning in speaking out and has no plans to stop. He concluded his speech calling on fellow celebrities to do the same.

“You don’t have to say anything political,” Schwimmer said. “No one is asking you to solve the conflict in the Middle East. Just say that you stand with your Jewish friends, colleagues and neighbors against hatred and discrimination.”

The controversy isn’t bothering Quince.

“We’ve seen more than 8 million views across our social channels in the first 48 hours, alongside international press coverage and recognition from the marketing community for the creative,” said Dakota Isaacs, head of brand strategy and narrative, in an email to the Forward. “It’s been especially rewarding to see fans connect with the humor and nostalgia while discovering Quince.”

The post This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel? appeared first on The Forward.

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Why I urged my parents to avoid the counterprotest in Philadelphia

Parents usually tell their children whether they can go out, but last week, on a phone call with my parents, our roles reversed, and I urged them not to join a Philadelphia food crawl with their friends. The event was organized in response to a bicycle rally calling for the boycott of six restaurants, all Jewish-owned, to “show these zionist business owners that we see them for the disgusting humans they are.”

The counterprotest intended to show solidarity with these businesses by patronizing and protecting them on the day of the protest, given the hostile framing of the boycott against the restaurants and their Jewish owners. However, I was concerned that it would be co-opted by pro-Israel partisans, who not only would instrumentalize it for their own agenda — one which, in my view, is actively detrimental to the fight against antisemitism — but would also stoke chaos and violence. It’s a film that’s played out time and again, including when I was an undergraduate at UCLA: A call is put out that Jews are under attack, counterprotesters mobilize in response, and anger quickly morphs into belligerence, hostility, and violence.

Fortunately, it appears that no one was seriously hurt during Sunday’s bike rally and counterprotest. As I had feared, though, some demonstrators became aggressive as verbal confrontations and scuffles broke out across Rittenhouse Square. While it’s likely that some of the pro-Israel demonstrators were there for the sole purpose of displaying that they are not “Jews with trembling knees,” others ostensibly were there because, as the names of two of the organizations behind it would suggest, they want to StopAntisemitism and EndJewHatred.

If those were the goals, the demonstration was an unmitigated disaster. And much of the discourse surrounding the boycott laid the groundwork for failure.

To many Jews, it may seem self-evident that the boycott was illegitimate and antisemitic. For the protesters, though, there seems to be a genuine inability to understand how it could be. They also seem unable or unwilling to condemn antisemitism.

Anger at the protesters is understandable, but if the goal is to stop antisemitism and end Jew hatred, it is important to address the root of the problem, which starts with understanding why the protesters might have such a profound misunderstanding of antisemitism.

For several decades, following the Six-Day War of 1967 and the Cold War period, pro-Israelism has been a core, essential feature of hegemonic anti-antisemitism advocacy. Groups like the ADL have made the phenomenon of so-called “new antisemitism” – a term that explains hostility toward Israel by claiming that the nation is maligned out of bigotry, as the proverbial Jew among the nations – a central focus of their work, especially in times of increased Israeli-Palestinian conflict.

Though this is hardly “new,” the stakes and intensity of attacks against the “new antisemitism” have been raised in a post–Oct. 7, post–destruction of Gaza reality. In effect, this approach has been successful in as much as it has led to a public perception that the fight against antisemitism and the fight in defense of Israel are the same fight, and cannot be separated.

As a result, when anti-Zionist, pro-Palestinian activists are accused of antisemitism or expected to condemn it, they view it as purely cynical — an attempt to delegitimize their movement rather than a true objection to how they have treated or spoken about Jews. This very refusal to condemn antisemitism is often read as itself antisemitic by many Jews. This “acrimonious circle,” as philosopher Brian Klug described it 13 years ago, could go on forever.

As the acrimonious circle spins and spins, there are a few options that groups fighting antisemitism can consider:

  1. They can continue pushing pro-Palestinian activists to see both condemning antisemitism and supporting Israel as intertwined moral duties.
  2. They can insist on that interconnection, but tell pro-Palestinian activists to choose combatting antisemitism no matter what their beliefs about Israel are.
  3. They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and deploy tactics of intimidation, bullying, harassment, and/or violence against them.
  4. They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and present condemning antisemitism as a human-rights oriented stance, in line with standing up for all marginalized people, including Palestinians.

The first option is the one that organizations like the ADL have often chosen. In its statement about the bike rally and boycott, the group said that criticism of Israeli government policies are acceptable, but discrimination is not. Criticisms that the ADL considers ipso facto discriminatory, however, include claims that Israel has committed the crimes of genocide and apartheid. As a result, activists lend the ADL and groups like it no credibility and will dismiss any of their condemnations out of hand.

The third option is what the protest on Sunday became. Any Philadelphian can tell you that a brawl in the middle of Rittenhouse Square during an Eagles game is far from unusual. But the fighting in this instance broke out because of the boycott — one side driven by a fervor that they needed to defend Jews facing an existential threat from anti-Zionists, the other driven by a fervor that they needed to bring justice to a city ravaged by what protesters believe are business-owning war criminals.

The second option is a sensible demand from a moral perspective. However, it is not a strategic one. The hard truth is that for many, though certainly not all, pro-Palestinian activists, the cause comes before all else, including standing up against antisemitism.

Therefore, the only way forward for Jews is the fourth option: to frame the fight against antisemitism as a fight for the rights of all people. This is not a perfect solution — no solution could be. There will always be some unwilling to oppose antisemitism no matter what tactic is deployed. However, it will make plain that there is no contradiction between condemning antisemitism and supporting Palestinian rights, that in fact the task is to support human rights universally and to condemn all who violate these rights. That necessarily includes standing against Israeli war crimes and its regime of inequality, and that includes condemning those who hold Jews as Jews complicit for Israel’s actions and condemning those who harass, intimidate, and scrutinize Jewish business owners for their presumed political stances.

My parents, fortunately, decided to remove themselves from the chaos of this day and went to support the targeted businesses as regular patrons on other days throughout the week. I was pleased to see that our rabbi, who leads one of the largest synagogues in Center City, made a point of trying to de-escalate tensions and confrontations from within the Philadelphia Jewish community, as well as highlighting the strength and vibrancy of Philly’s Jewish life on its own terms.

These are important, positive things we can do in the short term. That said, if we want long-term change to come from the pro-Palestinian movement – and I think this moment requires it – anti-antisemitism groups that cannot meet the moment must step aside and make room for those that are capable and prepared to frame the fight against antisemitism as a fight for, not against, fairness, justice, and equality for all.

The post Why I urged my parents to avoid the counterprotest in Philadelphia appeared first on The Forward.

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Israel approves $31.5 million plan to strengthen Jewish education in North America

(JTA) — JERUSALEM – Israel’s government has approved a NIS 100 million ($31.5 million) plan, initiated by Prime Minister Benjamin Netanyahu, to strengthen Jewish education in North America, a statement from his office said Wednesday.

Based on a partnership and joint investment with North American Jewish communities, the goal of the plan is to strengthen Jewish identity and ties to Israel among the next generation of Diaspora Jews in the United States.

The approval of the plan, which was developed with representatives of the Jewish Federations of North America (JFNA), follows a government decision made in June.

It comes a day after Israel’s parliament, the Knesset, was sworn in and two weeks after a national election left Netanyahu facing a battle to stay in power as his rival, Gadi Eisenkot, received the mandate to form the next government.

It also comes amid signs of growing disaffection among Diaspora Jews, particularly younger generations, toward Israel and the Netanyahu-led government. Recent polls suggest that support for Israel among Diaspora Jews, especially in response to its policies in Gaza and on matters of democracy, is slipping.

A February survey of American Jews by the Jewish Federations of North America found that only one-third of American Jews aged 18-34 identify as Zionist, even as nearly nine in 10 say they support Israel’s right to exist as a Jewish and democratic state.

A separate Pew poll in May examining American views of Israel found that Jewish attitudes have shifted since 2024. The survey found that 83% of Jews view the Israeli people favorably, down from 89% in 2024, while 47% view the Israeli government favorably, compared with 54% in 2024.

“The plan we approved today, in partnership with Jewish communities in North America, is an investment in the future generation of Diaspora Jews. Together, we will strengthen Jewish identity, deepen the connection to Israel and ensure that our heritage and values are passed proudly from generation to generation,” Netanyahu said in the statement.

“The future of the Jewish people depends on our ability to ensure that future generations know their heritage, connect to their Jewish identity and maintain their deep ties to the State of Israel,” he said, adding that Israel would not “stand idly by in the face of challenges,” such as antisemitism.

Under the framework of the plan, which will focus on increasing the number of students enrolled in Jewish educational frameworks, the Israeli government allocation will be matched 50% with funding from Jewish Federations and other non-governmental sources.

JFNA said in a statement that it welcomed the Israeli cabinet’s decision to invest in Jewish education across the U.S. and Canada, calling it an “unprecedented partnership between the Government of Israel and North American Jewish communities to strengthen Jewish identity and ensure a vibrant future for the Jewish people.”

“We are proud to launch this historic partnership with the Government of Israel to expand access and grow enrollment in Jewish day schools across North America,” said Gary Torgow, chair of the Board of Jewish Federations of North America.

Eric D. Fingerhut, JFNA’s president and CEO, said the partnership “reflected the shared commitment of Israel and North American Jewry to strengthening Jewish identity and expanding educational opportunities for more families.”

This article originally appeared on JTA.org.

The post Israel approves $31.5 million plan to strengthen Jewish education in North America appeared first on The Forward.

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