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Panettone, the Christmas cake, is having a moment — and a Jewish chef has carved off a big slice
(JTA) – Panettone, the fluffy, fruit-speckled archetypal Christmas cake, is this holiday season’s “it” dessert — and the creator of perhaps the most coveted version in the United States is an Israeli-American Jew.
The New York Times this week credited baker Roy Shvartzapel with spearheading “the American panettone revolution” through his business From Roy.
Shvartzapel has dedicated the bulk of his career to the airy Italian cakes, training under Iginio Massari, the undisputed master baker in Italy, and obsessing over each ingredient and step in the 40-hour production cycle. After a flurry of coverage in his company’s early days in 2016, and especially since being endorsed by Oprah Winfrey in 2018, Shvartzapel’s business has grown dramatically. Last year, he said he expected to sell nearly 300,000, at $75 a piece, both in stores and via mail order. This year, the price is $85, and preorders sold out by — without, Shvartzapel said on a podcast last year, any spending on marketing.
While Shvartzapel’s goal of turning panettone into a year-round treat means he has several non-traditional flavors in his repertoire, From Roy only offers a few at a time — and the company plans to keep it that way.
“There’s lots of pastry items that I love that I will never be making for my business,” Shvartzapel said on the podcast, with the chef Chris Cosentino. “I’m a big believer that less is more, generally speaking, in most things.”
Shvartzapel declined to comment to the Jewish Telegraphic Agency this month, explaining through a publicist that he was too busy before Christmas to speak. But in public comments and social media posts made before this year’s panettone “gold rush,” as the New York Times put it, he has offered details about the intersection of his Jewish identity and his Christmas baking.
From Roy’s cherry, white chocolate and pistachio panettone with almond glaze and pearl sugar as seen in the company’s California kitchen, Oct. 20, 2016. (Liz Hafalia/The San Francisco Chronicle via Getty Images)
Born in Karmiel, Israel, where a statue modeled on his mother holding him as an infant stands in a park, Shvartzapel was raised in Houston and now lives in California’s Bay Area with his children and Israeli-born wife, who also helped launch From Roy. A devoted athlete as a teenager, he played collegiate basketball and spent time on Karmiel’s Maccabi team but realized he would never make the NBA.
“Like every good Jewish boy,” Shvartzapel told David Chang, the Momofuku chef, on a 2019 podcast interview, he considered becoming a lawyer before realizing that cooking played to his passions and strengths.
After graduating from the Culinary Institute of America in 2004, Shvartzapel began looking for work in New York City. It was a cookbook by the Jewish baker Dorie Greenspan that indirectly led to his first job: He spotted a lemon tart in a new cafe that looked like one she had photographed by the master French chef Pierre Hermé, then talked his way into a job working there, at Bouley Bakery, under Hermé’s former executive chef. Ultimately, that led to him working in Paris, where he had the panettone that changed his life.
“The texture, the aroma, the chew,” he said in 2018. ”I tasted it and it was like one of those meditative lights-off moments. The crazy love affair began.”
Shvartzapel has spoken extensively about his intense work ethic, his struggles with depression and, of course, what sets his panettone apart from low-cost supermarket varieties. He has said less publicly about himself as a Jew. But last year, on Facebook, he wished his friends a happy Passover with a picture of a cheesy omelet and a side of chopped liver — both prepared with attention to the holiday’s prohibitions on leavened bread (such as panettone) but, together, not a kosher meal.
“Modern jew … I mean, gotta combine the dairy and the meat to make it particularly kosher for Passover,” he wrote, adding laughing emojis.
Although panettone is often mentioned in the same breath as its Jewish enriched-dough cousin, babka, its history is rooted in the Catholic Church. Legend has it that it was created by accident on a 15th-century Christmas Eve, and was served to Catholic students and even the pope by the 1500s, according to records from the time.
Still, it makes sense that America’s most prominent panettone maker is Jewish, according to Debbie Prinz, a food historian and author of the forthcoming book “On The Bread Trail,” which grew out of her exploration of Jewish celebration cakes.
“It’s not surprising that there’s this interchange, especially today, since the boundaries between Jews and non-Jews are even fewer than they used to be,” Prinz said.
But while Shvartzapel’s panettone path may be modern, historic patterns of cultural collision have often cut the other way, sending traditionally Jewish foods onto the Christmas table.
One notable example appears to be lebkuchen, a fruit-studded spice cookie popular in Germany. While the origins of the treat are not clear, one theory is that lebkuchen entered German cuisine through lekach, a honey cake eaten by Italian Jewish traders passing through during the Middle Ages, according to researchers at the Leo Baeck Institute, a German Jewish institution. (German Jews fleeing the Nazis imported contemporary lebkuchen recipes and, in several cases, became successful lebkuchen purveyors in New York.)
Meanwhile, in panettone’s home country of Italy, traditional Christmas menus include a host of dishes that are likely to have originated in Jewish kitchens: pezzetti fritti or mixed fried vegetables; bigoli, or buckwheat noodles, with onion and anchovies; spongata, a cake imported from Jews fleeing the Spanish Inquisition; and nociata, or nut bars.
Legendary panettone maker Iginio Massari poses in his bakery Pasticceria Veneto in Brescia, Italy, in June 2019. (Vittorio Zunino Celotto/Getty Images)
Many of those foods were historically Jewish because they made use of ingredients such as eggplant that were considered distasteful by non-Jewish Italians, or of ingredients such as anchovies that Jews used because they were not permitted to access higher-quality fish.
“There are a number of recipes that we call Jewish that came out of the fact that the Italians were really nasty to Jews,” said Benedetta Jasmine Guetta, author of “Cooking all Guidia: A Celebration of the Jewish Food of Italy.”
“Most of the time, actually I’m going to say 100% of the time, people don’t know” that the dishes were originally Jewish, Guetta added. “This is a common problem and the reason why I wrote my book.”
But while Guetta’s focus is on the Jewish foods of Italy, in December, she often turns to that famous domed Christmas cake.
“I have definitely grown up eating a great deal of panettone. My parents checked the ingredients to make sure it didn’t contain pork fat,” she said. “It’s a yummy seasonal treat.”
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Herzog Says Wellbeing of Israelis His Only Concern in Deal With Netanyahu’s ‘Extraordinary’ Pardon Request
Israeli President Isaac Herzog speaks during a press conference with Latvian President Edgars Rinkevics in Riga, Latvia, Aug. 5, 2025. Photo: REUTERS/Ints Kalnins
i24 News – In an interview with Politico published on Saturday, Israeli President Isaac Herzog remained tight-lipped on whether he intended to grant Prime Minister Benjamin Netanyahu’s “extraordinary” pardon request, saying that his decision will be motivated by what’s best for Israel.
“There is a process which goes through the Justice Ministry and my legal adviser and so on. This is certainly an extraordinary request and above all when dealing with it I will consider what is the best interest of the Israeli people,” Herzog said. “The well-being of the Israeli people is my first, second and third priority.”
Asked specifically about President Donald Trump’s request, Herzog said “I respect President Trump’s friendship and his opinion,” adding, “Israel, naturally, is a sovereign country.”
Herzog addressed a wide range of topics in the interview, including the US-Israel ties and the shifts in public opinion on Israel.
“One has to remember that the fountains of America, of American life, are based on biblical values, just like ours. And therefore, I believe that the underlying fountain that we all drink from is the same,” he said. “However, I am following very closely the trends that I see in the American public eye and the attitude, especially of young people, on Israel.”
“It comes from TikTok,” he said of the torrent of hostility toward Israel that has engulf swathes of U.S. opinion since the October 7 massacre and the subsequent Gaza war, “from a very shallow discourse of the current situation, pictures or viewpoints, and doesn’t judge from the big picture, which is, is Israel a strategic ally? Yes. Is Israel contributing to American national interests, security interests? Absolutely yes. Is Israel a beacon of democracy in the Middle East? Absolutely yes.”
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Syria’s Sharaa Charges Israel ‘Exports Its Crises to Other Countries’
FILE PHOTO: Syria’s President Ahmed al-Sharaa addresses the 80th United Nations General Assembly (UNGA) at the U.N. headquarters in New York, U.S., September 24, 2025. Photo: REUTERS/Shannon Stapleton/File Photo
i24 News – Syrian President Ahmed al-Sharaa on Saturday escalated his messaging against Israel at the Doha forum.
“Israel is working to export its own crises to other countries and escape accountability for the massacres it committed in the Gaza Strip, justifying everything with security concerns,” he said.
“Meanwhile, Syria, since its liberation, has sent positive messages aimed at establishing the foundations of regional stability.
“Israel has responded to Syria with extreme violence, launching over 1,000 airstrikes and carrying out 400 incursions into its territory. The latest of these attacks was the massacre it perpetrated in the town of Beit Jinn in the Damascus countryside, which claimed dozens of lives.
“We are working with influential countries worldwide to pressure Israel to withdraw from the territories it occupied after December 8, 2014, and all countries support this demand.
“Syria insists on Israel’s adherence to the 1974 Disengagement Agreement. The demand for a demilitarized zone raises many questions. Who will protect this zone if there is no Syrian army presence?
“Any agreement must guarantee Syria’s interests, as it is Syria that is subjected to Israeli attacks. So, who should be demanding a buffer zone and withdrawal?”
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Turkey’s Fidan: Gaza Governance Must Precede Hamas Disarmament in Ceasefire Deal
Turkish Foreign Minister Hakan Fidan attends a press conference following a meeting with Russian Foreign Minister Sergei Lavrov in Moscow, Russia, May 27, 2025. Photo: Pavel Bednyakov/Pool via REUTERS
Turkish Foreign Minister Hakan Fidan told Reuters on Saturday that not advancing the US-backed Gaza ceasefire plan to its next stage would be a “huge failure” for the world and Washington, noting that President Donald Trump had personally led the push.
In an interview on the sidelines of the Doha Forum, Fidan said a credible Palestinian civil administration and a vetted, trained police force needed to be in place to allow Hamas to disarm, and that the group was prepared to hand over control of the enclave.
“First of all, we need to see that the Palestinian committee of technical people are taking over the administration of Gaza, then we need to see that the police force is being formed to police Gaza – again, by the Palestinians, not Hamas.”
NATO member Turkey has been one of the most vocal critics of Israel’s assault on Gaza. It played a key role in brokering the ceasefire deal, signing the agreement as a guarantor. It has repeatedly expressed its willingness to join efforts to monitor the accord’s implementation, a move Israel strongly opposes.
Talks to advance the next phase of President Trump’s plan to end the two-year conflict in Gaza are continuing.
The plan envisages an interim technocratic Palestinian administration in the enclave, overseen by an international “board of peace” and supported by a multinational security force. Negotiations over the composition and mandate of that force have proven particularly difficult.
Fidan said the Gaza police force would be backed by the international stabilisation force. He added that Washington was pressing Israel over Turkey’s bid to join the force, to which it has voiced readiness to deploy troops if needed.
FIDAN SAYS KURDISH SDF IN SYRIA NOT WILLING TO INTEGRATE
Asked about a landmark deal in March in which the Kurdish-led Syrian Democratic Forces and Damascus agreed that the SDF would be integrated into Syria’s state structures, Fidan said signals from the SDF showed it had “no intention” of honouring the accord, and was instead seeking to sidestep it.
Ankara, which considers the SDF a terrorist organisation, has threatened military action if it does not comply, setting a deadline of the end of the year.
“I think they (SDF) should understand that the command and control should come from one place,” Fidan added. “There can be no two armies in any given country. So there can only be one army, one command structure … But in local administration, they can reach a different settlement and different understandings.”
Almost a year after the fall of president Bashar al-Assad, Fidan said some issues of minority rights were unresolved, insisting that Turkey’s backing of the new Syrian government was not a “blank cheque” to oppress any groups.
He said Damascus was taking steps toward national unity, but that Israeli “destabilisation policies” were the chief obstacle.
Israel has frequently struck southwestern Syria this year, citing threats from militant groups and the need to protect the Druze community near the frontier. Prime Minister Benjamin Netanyahu said on Tuesday he expected Syria to establish a demilitarised buffer zone from Damascus to the border.
TURKEY: U.S. COULD REMOVE SANCTIONS ‘VERY SOON’
Fidan also said Washington’s initial 28-point plan to end the Russia-Ukraine war was just a “starting point,” and that it was now evolving in a new format. He said mediation by US officials was “on the right path.”
“I just hope that nobody leaves the table and the Americans are not frustrated, because sometimes the mediators can be frustrated if they don’t see enough encouragement from both sides.”
Asked about efforts to lift US sanctions imposed in 2020 over Ankara’s purchase of Russian S-400 air defense systems, he said both sides were working on it, adding: “I believe we’ll soon find a way to remove that obstacle.”
