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The Hanukkah merch market has exploded. But are Jews feeling more represented?

(JTA) — It was early November when Nicholas Wymer-Santiago walked into his local Target in Austin, Texas, and realized it was beginning to feel a lot like Hanukkah.

Instead of an endcap with a limited array of Hanukkah basics, as he had seen in past years, there stretched out a whole aisle of holiday products: pillows; dreidel-shaped pet toys; window decals; menorahs in the shape of lions, corgis and whales; and so much more. Even the $5-and-under impulse-buys section filled with seasonal products had a supply of Hanukkah goods, including a Star of David-shaped bowl and a set of dishes labeled “sour cream” and “applesauce.”

“In a good way, it was overwhelming at first, because there’s so much and I kind of want to buy it all,” Wymer-Santiago recalled feeling as he stood in the holiday section, looking up at a large photograph of a Hanukkah celebration alongside others showcasing Christmas.

The higher education administrator at the University of Texas decided to limit himself, at first taking home just a tea towel and a matching mug printed with a Hanukkah motif.

“And then I came back twice, maybe three times and each time I bought more and more items that I know I probably don’t need,” he said. “I think I’ve just had so much excitement about the novelty of it all, and having the ability to purchase these items, many of which I’ve never seen before.”

Wymer-Santiago is hardly alone in loading his cart with Hanukkah merchandise. Across the United States, big-box stores appear to be stocking more Hanukkah products than ever — and while off-color items such as Hanukkah gnomes and “Oy to the World” dish towels have raised eyebrows, the real story might be that American retailers have decked their shelves with menorahs, tableware and other items that are appropriate, affordable and often downright tasteful.

For many American Jews, the result is a sense of inclusion at a time of unease — although some are wrestling with what it means to have access to a fast-fashion form of Judaica.

“It is very exciting to go into Target or Michaels or a Walmart and to see Hanukkah merchandise,” said Ariel Scheer Stein, an influencer who shares crafting and holiday content for Jewish families on Instagram, where she has more than 20,000 followers.

Social media influencers in Miami, New York City and Denver respond to the flood of Hanukkah products at their local Target shops in 2022. (Instagram/@jamwithjamie/@cupofjo)

“The feeling is almost like pride and like we’re being seen and represented,” Stein added. “In a sea of Christmas … it feels really great, even if it’s a much smaller representation, that the Jewish holiday is there also and the Jewish community is being acknowledged and represented.”

The idea that retailers have stocked up on Hanukkah goods to make Jews feel represented is tempting, but it’s probably not the only reason for a shift in the market, according to Russell Winer, deputy chair of the marketing department at New York University’s Stern School of Business. He said that while an endcap — the small set of shelves at the end of an aisle — might sometimes be given over for symbolic purposes, the devotion of an entire aisle at the busiest time of the year is purely a business decision.

“These stores are very sophisticated in what they put in them,” Winer said. “They’re not going to put stuff on the shelves, especially at the holidays, if they don’t think they’re going to sell.”

There are signs that the Hanukkah market might be much wider than the proportion of Americans who identify as Jewish, 2.5%, would suggest. Numerator, a respected consumer trends polling firm, found in a survey of 11,000 consumers conducted in January 2022 that 14% of respondents said they were “definitely” or “probably” celebrating Hanukkah this year, compared to 96% for Christmas. More than half of the Hanukkah celebrants said they expected to spend more than $50 on the holiday — suggesting that retailers can expect hundreds of millions of dollars in Hanukkah spending this year.

Part of that marketplace is the growing number of families in which Hanukkah is celebrated alongside other holidays, usually Christmas. Most American Jews who have married in the last decade have done so to people who are not Jewish, according to the 2020 Pew study of American Jews; most of them say they are raising their children exclusively or partly as Jews. They may want to have products that allow Hanukkah to share the stage equitably with the other celebrations in their family.

“I’m not terribly surprised from a cultural standpoint that there’s more merchandise,” said Winer, who is Jewish. He said he and his wife had purchased Hanukkah stockings for their grandchildren, who are being raised in two faith traditions. (Evangelical Christians and Messianics, those who adopt Jewish practices while believing in the divinity of Jesus, also represent an emerging market for Jewish ritual objects.)

Stein offered another theory to explain the uptick in interest in Hanukkah products: the fact that social media and Zoom meetings have made home lives more transparent than ever.

“The communal sharing of lives, whether you’re an influencer or even my friends on Facebook showing what their display is this year or taking a picture of a recipe they were really proud of, making latkes from scratch — there’s just more visibility than there has been in the past,” she said. “And that’s probably a factor.”

Whatever the reasons, shoppers are noticing. Like Stein and countless other Jewish influencers, Rabbi Yael Buechler, a devoted observer of Jewish consumer trends, has offered tours of Hanukkah merchandise to her social media followers. Wearing Hanukkah pajamas that she designed and sells, Buechler has posted 14 videos to TikTok showcasing the Hanukkah collections of national retailers and assigns each store a “yay” or “nay” based on several metrics, including whether items display accurate Hebrew or appear to be generic blue-and-white items being passed off as made for the holiday. The videos, which have been viewed hundreds of thousands of times, have given her a broad view of what’s available to the Hanukkah consumer.

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Welcome to the second installment of Hanukkah merch: YAY or NAY? .@target edition .Items were rated by:If the product was beyond blue & white Correct Hebrew Whether the Hanukkiyah was kosher If the Hanukkah pun was goodWhether animal was Hanukkah punnable (i.e. Menorasaurus) .#hanukkahiscoming #hanukkahfails #hanukkahcountdown #hanukkahyayornay #yayornay #hanukkah2022 #targetfinds #hanukkahpresents #hanukkahpjs #hanukkahgifts #hanukkahcheck #chanukah2022

♬ Oh Hanukkah – Maccabeats

“I see a lot more products this year than any other year,” said Buechler, who works at a Jewish school outside New York City. “I see a lot of new prints. I see more creativity in the market. I see more humor in the market.”

Like Wymer-Santiago, Buechler said Target, which has 2,000 locations across the United States, stood out as offering the widest array of products and the lowest proportion of “fails,” or products that miss the mark religiously, culturally or aesthetically.

“They have really stepped it up,” Buechler said. “Target also carries the Nickelodeon ‘Rugrats’ Hanukkah sweatshirts that are just brilliant. … I would definitely say they get the biggest ‘yay’ for this year.”

Target, which has a track record of using inclusive imagery in its advertisements and in-store promotions, declined to answer questions about its offerings, including how much bigger its Hanukkah collection is this year than in the past and how widely the products for Jewish buyers have been distributed. But a spokesperson said the feeling Wymer-Santiago and Stein described after visiting their local stores is exactly what the company is trying to cultivate.

“Target is committed to creating an inclusive guest experience in which all guests feel represented,” the spokesperson wrote in an email. The spokesperson noted that Target’s Hanukkah assortment “was developed in collaboration with Jewish team members and input from our Jewish employee resource group” and crosses several of the retailer’s in-house brands.

One of those lines, Opalhouse by Jungalow, was created by a Jewish artist, Justina Blakeney. Last year, Blakeney’s first Hanukkah collection included plates and pillows, as well as a gold menorah shaped like a dove. This year, Blakeney added new pillow designs and a clay menorah.

Target’s website prominent promotes Hanukkah products, including from a house brand by a Jewish creator named Justina Blakeney. (Screenshot)

“If I could go back in time and tell elementary-school-aged Justina (or ‘Tina’ as I was called back then) that I would have a chance to design a Hanukkah collection for Target, I would have lost my mind,” she wrote in an October blog post revealing the collection.

Hanukkah goods have always been widely available through Jewish merchandisers and at synagogue bazaars — but those products have been available only to people who already engaged in Jewish communities. Amazon and other online retailers have increased access, but only for people who are hunting for Hanukkah supplies. A Hanukkah aisle at Target, in contrast, reaches the many Jews who may not already have robust holiday traditions.

Stein, who said she particularly regretted not snapping up a marble dreidel sculpture that quickly sold out at Target, said she saw only benefits in promoting major retailers’ Hanukkah offerings, even if doing so has made her something of an unpaid advertiser at times.

“Right now, especially with the rise of antisemitism, if there are ways that we can spur Jewish joy — and for me, that’s by sharing and inspiring people with different kinds of Hanukkah merch and home decor and jewelry — I think that’s great,” she said.

Not everyone is thrilled by the shift in the marketplace. The sweeping Hanukkah displays are drawing criticism from those who have long lamented that the American primacy of Christmas has caused Jews to focus too much on a minor holiday, while leaving holidays with more religious significance relatively uncelebrated.

“I think: What would it feel like to see a giant Shavuot display?” Wymer-Santiago said.

The fast-fashion aspect of the big-box retailers’ offerings, many of which are imported from China, also raises concerns about whether easy access to trendy Judaica comes at environmental and cultural costs.

“How about we don’t extract fossil fuels to make crap that no one needs and that makes Jewish communities less distinctive?” asked Dan Friedman, a writer and longtime climate activist, though he emphasized that systemic change, rather than tweaks to purchasing decisions by Jewish consumers, is needed to avert climate catastrophe.

For Buechler and others, the benefits of a mass-market Hanukkah merchandise boom outweigh any possible drawbacks.

“As a rabbi, I am all for anything that will make Hanukkah celebrations more engaging and potentially lengthen a family celebration,” said Buechler, who said her own collection had outgrown the four tubs it occupied several months ago, and that one of her favorite purchases was of a Hanukkah sweater for lizards that she bought for a friend’s guinea pig.

“I really do believe that owning different kinds of Hanukkah merch, whether apparel or otherwise, will increase the likelihood that a family will celebrate with friends with family for more nights than they would have last year,” she added.

Nicholas Wymer-Santiago takes a selfie showing off his menorah collection, mostly acquired at his local Target in Austin, Texas. (Courtesy of Wymer-Santiago)

Wymer-Santiago plans to celebrate the holiday with his family in Ohio, meaning that he will be leaving behind much of this year’s Target haul in his Austin apartment: the device that makes dreidel-shaped waffles, the window decals that advertise the holiday to passersby, the giant dreidel-shaped jar that he has filled with, well, dreidels. He said he planned to make room in his suitcase for at least one item: a $5 menorah that reminds him of his dog.

Wymer-Santiago said a piece of him worried that Target was taking advantage of his excitement about Jewish representation, the way it has been criticized for doing around LGBTQ Pride celebrations, to sell him stuff he doesn’t need.

“Every time I buy something from Target in general, but definitely for Hanukkah, I think about this,” he said. “But then I think: This thing is so cute. And I just need it.”

—
The post The Hanukkah merch market has exploded. But are Jews feeling more represented? appeared first on Jewish Telegraphic Agency.

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‘He made Black Jews not invisible anymore; he was the bridge’

Rabbi Capers C. Funnye, Jr. rabbi and spiritual leader of Beth Shalom B’nai Zaken Ethiopian Hebrew Congregation in Chicago, and the Chief Rabbi of the International Israelite Board of Rabbis, died Nov. 2 at the age of 74.

A cousin of Michelle Obama and an important leader for Black Jews in America, Funnye was raised in the African Methodist Episcopal Church and converted to Conservative Judaism. He held leadership positions in Chicago’s Jewish community and was a consultant to many cultural institutions throughout the United States.

“I’ve known him my whole life,” said Rabbi Tamar Manasseh said. “There is nothing that prepares you for this. I think it’s really important for people to know that he made Black Jews not invisible anymore. He was the bridge.”

“At that time it was not the priority for other Black Jews, but for him it was the priority,” Manasseh continued. “There were a million times that he was uncomfortable to one day bring comfort to us all.”

Funnye was born in 1952, in Georgetown, South Carolina, and attended Howard University. He received a B.A. in Hebrew literature and a rabbinic ordination from the Israelite Board of Rabbis, Inc., in Queens, New York, and a B.A. in Jewish studies and an M.A. in human services administration from the Spertus Institute of Jewish Studies, in Chicago.

In 1995, Funnye, Michelle Stein-Evers and Robin Washington (an editor-at-large at The Forward) founded the Alliance of Black Jews.

Funnye became the first African American member of the Chicago Board of Rabbis in 1997, and was named Chief Rabbi of the International Israelite Board of Rabbis, in New York in 2015.

He also served as a rabbi for congregations in Nigeria, Uganda, and other sub-Saharan African nations.

“Rabbi Capers Funnye was my ‘rebbe’ for connecting with the Black community and for understanding how important it is to bring the Black Jewish community to the very center of the Jewish community,” said Rabbi Asher Lopatin.

“I was inspired as he fought hard to gain acceptance as a full member of the Chicago Board of Rabbis and then succeeded in getting full membership in the New York Board of Rabbis and opening up the New York Board of Rabbis to graduates of the Israelite Rabbinical Academy,” Lopatin said. “I will never forget his passion, his brilliance, his insight and his love for Judaism, the Jewish community and Israel. May his memory be a blessing.”

“It was an honor to welcome Rabbi Funnye and members of the International Israelite Board of Rabbis to become part of our rabbinic family. His steadfast commitment to group relations helped us to better understand the  dynamics of the Black Jewish community,” said Rabbi Joseph Potasnik, executive vice president of the New York Board of Rabbis. “May we continue to perpetuate his legacy.”

“Rabbi Funnye has touched countless lives with his spiritual leadership, wisdom, and unwavering commitment to our congregation and the broader Hebrew Israelite community. His legacy of faith, service, and dedication will continue to inspire generations,” Beth Shalom B’nai Zaken Ethiopian Hebrew Congregation wrote on its Facebook page.

The post ‘He made Black Jews not invisible anymore; he was the bridge’ appeared first on The Forward.

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Top Jewish lawyers quit Indiana ACLU amid controversy over new director

Four attorneys have resigned from the ACLU of Indiana amid concerns over the incoming executive director’s approach to free speech and allegations of antisemitism.

Legal director Kenneth Falk, a prominent Jewish civil rights lawyer who has twice argued before the U.S. Supreme Court, along with deputy legal director Gavin Rose, senior staff attorney Stevie Pactor and staff attorney Josh Bleisch, all resigned in recent weeks, the ACLU of Indiana’s board confirmed in a statement to the Forward. Their resignations were first reported by the Indy Star.

The concerns center on Nikkita Oliver, a lawyer and longtime Seattle activist who was announced in June as the next executive director of the ACLU of Indiana.

Oliver, who posted a Palestinian flag on Instagram about two weeks after Oct. 7, 2023, alongside quotes about oppressed peoples’ “right to resist,” made comments during a July meeting that a former staff member interpreted as questioning Jewish attorneys’ ability to represent pro-Palestinian activists fairly.

Oliver, who uses they/them pronouns, also said they objected to the ACLU’s landmark legal defense of neo-Nazis’ right to march in Skokie, Illinois in 1977, which raised questions for some former staff about whether Oliver was committed to defending free speech irrespective of ideology.

Oliver’s original start date of Sept. 1 has been pushed back as the ACLU of Indiana conducts a third-party investigation “to establish the facts.”

“It is distressing that a small group of staff who have, at most, interacted with me once seem to have generated these rumors and false allegations,” Oliver wrote in a statement to the Forward, adding that they “welcome a fair, third-party review.”

A disputed meeting

The wave of resignations followed a July “get to know you” coffee conversation between Oliver and Neil Hudelson, ACLU of Indiana’s director of philanthropy at the time.

Hudelson told the Forward that during that meeting, Oliver brought up a 2016 free speech case involving pro-Palestinian student activists at Indiana University, which the ACLU had declined to take. Two community members had reached out about the case after their hiring was announced, Oliver said.

Hudelson said he was unfamiliar with the case, or why the ACLU might have decided not to pursue it, and asked Oliver for details, which Oliver said they didn’t know. Hudelson then recalled explaining to Oliver that the ACLU of Indiana has repeatedly defended pro-Palestinian activists’ right to free speech.

Where the conversation took a turn, according to Hudelson, was when Oliver said three times that it was “very interesting” that the ACLU had declined to take the case.

The two parties’ interpretations of the interaction differ.

Hudelson’s interpretation was that Oliver viewed the organization’s Jewish attorneys, who had vigorously defended pro-Palestinian activists’ free speech rights, as biased against Palestinians.

“It’s not hard to know that 50% of our legal team at the time was Jewish,” Hudelson, who is not Jewish himself, told the Forward. “The fact they kept repeating, just finding it ‘very interesting,’ struck me as antisemitic.”

While Oliver also recalled bringing up the 2016 case, they disputed the idea that it had anything to do with the attorneys’ religious background.

“I am a direct person who says exactly what I mean without hedging,” Oliver said in a written statement documenting their recollection of the meeting. “I did not intend or insinuate anything beyond providing an example of a meritorious case the affiliate did not take.”

Hudelson filed a complaint at the time about the interaction and said he hoped the matter would be resolved with a private investigation.

Tensions flare

Pactor, one of the Jewish attorneys who resigned, told the Forward she had raised concerns about Oliver’s commitment to the ACLU’s nonpartisan mission. (The legal arm of the ACLU must refrain from intervening in political campaigns in order to maintain its 501(c)(3) tax-exempt status.)

Pactor said she filed a complaint expressing concern over a comment Oliver made during a meeting with her in July about wanting to turn Indiana “light red.”

In a statement to the Forward, Oliver said by turning the state “light red,” they meant ensuring equal access to voting, which “naturally shifts the political landscape away from an exclusive focus on a single party.” (Indiana has largely voted for Republicans for president.) Oliver also noted that Pactor was in the running to become executive director but was not selected.

For Pactor, those concerns were compounded by Oliver’s social media history.

Less than two weeks after the Oct. 7 attacks, Oliver posted a Palestinian flag to Instagram and quoted author Arundhati Roy, who said “People have the right to resist annihilation.” Oliver added in the post that Martin Luther King Jr. “began to see the limits of non-violent protest” toward the end of his life.

“I am heartbroken and angry,” Oliver wrote at the time. “If we want the violence to stop, we must stop the root cause. This means ending the occupation of Palestine by Zionist Israel, supporting Palestinian liberation and ending the apartheid state.”

The ACLU of Indiana board defended the post to the Forward as “an intellectual critique of power dynamics, not an incitement of violence.”

After two Israeli embassy staff, Yaron Lichinsky and Sarah Milgrim, were shot and killed outside the Capital Jewish Museum in May 2025, Oliver reposted this message on their Instagram story: “20k children dead: violence is okay. 2 israeli embassy staff members dead: violence is not okay anymore.”

In another post, after the May 2026 shooting at the Islamic Center of San Diego that killed three people, Oliver reshared an image on their Instagram story calling the attack “the direct result of  white supremacist, Zionist and anti-Muslim rhetoric being pushed by the state and media.”

Blaming the mosque attack on “Zionist” rhetoric without evidence was concerning, Pactor said, especially since the two teenage gunmen had expressed neo-Nazi views in writings they left behind.

In a statement to the Forward addressing their social media posts, Oliver wrote, “These posts speak to the double standard that can exist in the media when some deaths are deemed tragic, and others are deemed necessary. All life is precious. I understand that, outside of free speech, pro-Palestine advocacy is not within the ACLU of Indiana’s portfolio, and I do not intend to change that.”

On Sept. 27, a group of 79 Jews across the country who identified themselves as “organizers for Palestinian rights” submitted a letter of support for Oliver, writing that they could “attest that Nikkita [Oliver] explicitly and consistently cares about the safety of Jewish people.”

Tensions continued to flare among the ACLU staff, culminating in a Sept. 29 board meeting attended by Hudelson, who said board members said Oliver was the victim of false allegations.

Hudelson said he was fired two days later. The board said it would not comment on the details of personnel matters but noted that one employee was fired “for cause.”

Pactor resigned a few weeks later, on Oct. 19.

The Skokie question

Oliver also brought a perspective to free speech advocacy that appeared to diverge from the ACLU’s longstanding tradition of defending the rights of even the most objectionable speakers.

In 1977, the ACLU famously represented neo-Nazis who wanted to march through Skokie, Illinois, a heavily Jewish suburb of Chicago that has been home to many Holocaust survivors. The neo-Nazis never ended up marching, though they won the legal right to do so in court — with Jewish ACLU attorney David Goldberger arguing on the neo-Nazis’ behalf.

The ACLU’s decision to defend the rights of neo-Nazis was controversial; at the time, many Jewish lawyers resigned in protest. But it also helped establish the organization’s credibility as a group committed to the principle of free speech for all.

The ACLU has repeatedly reaffirmed its decision in the Skokie case. Today, the ACLU website notes that many consider the Skokie case “one of the ACLU’s finest hours.”

Oliver told Hudelson during their July meeting that they disagreed with how the ACLU handled the case.

“If I had been the head of the ACLU during Skokie, I would have found a different approach through integrated advocacy — such as submitting an amicus brief on the First Amendment — that protected the free speech of all without subjecting a Jewish community to potential harm,” Oliver wrote in their account of the meeting with Hudelson.

Kenneth Falk, the longtime legal director of the ACLU of Indiana, argues in court. Screenshot Indiana Supreme Court Oral Arguments

That approach conflicts with the way the ACLU has historically operated. Falk, who had served as legal director at the Indiana ACLU since 1996 before resigning, is among those Jewish free speech lawyers who have represented clients many find unsavory. He has argued on behalf of the Ku Klux Klan on multiple occasions, including when the hate group wanted to host a rally at the Gary, Indiana City Hall.

“If we don’t stand up for the rights of everyone, even people we don’t necessarily personally agree with, all of our rights are diminished,” Falk told The Indiana Lawyer in May. (The Forward was unable to reach Falk for comment.)

Hudelson and Pactor both told the Forward they were concerned by Oliver’s approach.

“Ken was always saying, ‘You don’t know what it’s like until your rabbi has to ask you why you have the Grand Wizard of the KKK in your office,’” Hudelson said. “But that’s what we do. We’re the ACLU.”

In a statement, the board said the ACLU of Indiana was not changing its approach to free speech litigation.

“I understand that under the law hate speech is free speech, and I believe in the ACLU’s mandate to protect all people’s civil liberties and civil rights,” Oliver wrote in a statement to the Forward. “I am aware of the ACLU’s stance and understand the difference between the affiliate’s work and my own frameworks and political leanings.”

The third-party investigation is set to be completed in November.

The post Top Jewish lawyers quit Indiana ACLU amid controversy over new director appeared first on The Forward.

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Arab parties are kingmakers, but will Israel’s Jewish leaders accept them?

(JTA) — JERUSALEM – Less than an hour after election night exit polls were published, Mansour Abbas, the leader of the Islamist Ra’am party, whose representation was predicted to almost double, declared: “We will translate this electoral power into an influential political force … we’re here — not on the sidelines.”

With all the votes now counted, Ra’am has indeed grown from five to eight seats, while the other Arab party, the Joint List, has received 11. Their combined unprecedented 19 seats out of a total of 120 in Israel’s parliament, the Knesset, now make the Arab parties a powerful force and one that could potentially break the political deadlock after neither the bloc led by Prime Minister Benjamin Netanyahu nor the opposition bloc led by Gadi Eisenkot have enough seats to form a governing coalition.

A record number of Arab-Israelis voted in last Tuesday’s election, signaling for the first time in Israel’s history that the country’s Arab public, which makes up around 21% of the general population, is demanding to be counted in Israel’s political process.

The question, now, is whether Israel’s Jewish political leaders — and the public they represent — are ready to accept them as legitimate partners in governing the country.

“The Arab parties managed to produce an historic turnout in the Arab community, a reflection of this population joining Israeli democracy and the democratic process, and their desire to see their issues being taken care of by the Israeli government and political system,” Yohanan Plesner, president of the Israel Democracy Institute, told the Jewish Telegraphic Agency.

“But while they performed phenomenally and beyond any expectation, it’s still too early to tell whether the massive expectations that led Israeli Arab voters to the streets will actually be met by a political system willing to respond to this desire,” he said.

The record voter turnout among Arab-Israeli citizens breaks with a decades-old tradition of shunning Israel’s political institutions in protest over the conflict with the Palestinians – many themselves identify as Palestinian citizens of Israel – and a feeling that whoever is in power will not truly address their needs.

After four years of a government dominated by far-right Israeli nationalists, however, Arab voters felt they had no choice but to step up, analysts told JTA. It was not only the inflammatory rhetoric and attacks on the Arab community by senior government ministers that drove up turnout to some 80% – compared to only 53.2% in the last election in 2022 – but also the outgoing government’s policies.

Minister of National Security Itamar Ben-Gvir, who prior to his political career was convicted for incitement to racism, has overseen mass demolitions of illegally built homes, especially in the Bedouin towns in Israel’s Negev region, and failed to address soaring crime rates in Arab towns.

Finance Minister Bezalel Smotrich has threatened to force the Arab population in Israel out of the land, outlining in September a plan to Judaize Arab-majority areas in Israel’s periphery. In one recent case, he even backed young Israeli Jews who set up an illegal outpost inside an Israeli-Arab town. 

It is such moves, as well as multiple statements casting suspicion on Israel’s Arab sector, especially following Hamas’s Oct. 7, 2023, massacre in southern Israel, that ultimately pushed the community to vote en masse, according to experts on the Arab community. Many cast ballots for the first time.

“It was an existential fear,” said Michael Milshtein, head of the Palestinian Studies Forum at the Moshe Dayan Center at Tel Aviv University, who has researched political trends in Israel’s Arab community for years.

He pointed to a poll published following the election by Arabic-language newspaper Kul al-Arab showing that nearly 92% of Arab voters said that the main thing driving them out to vote was the fear of Smotrich and Ben-Gvir.

“It’s an almost unprecedented motivation,” he said. “But it can also be a formula for a cascade of expectations.”

Among those expectations now is that Israel’s majority Jewish parties that have promised change in the country – and promised to oust Netanyahu and his far-right partners – will include Arab parties or at least make use of this electoral momentum.

The political party Ra’am, which has roots in the Muslim Brotherhood, has already shown a willingness to join the government. The party, which focuses on social welfare issues and fighting crime, already broke down barriers in 2021 by joining former prime ministers Naftali Bennett and Yair Lapid in a government that briefly ousted Netanyahu.

For the Joint List, an alliance of three majority Arab parties focusing on socialist politics, civic equality for Arab citizens of Israel and Palestinian nationalism, joining an Israeli government or even providing it with a safety net from the outside is a big step.

All three parties – Hadash, a left-wing socialist party, Ta’al, a party promoting Arab civic rights and equality, and Balad, which represents pan-Arab nationalism – hold at their core the fight for Palestinian rights and national statehood.

Yet at least two of the parties, Hadash and Ta’al, have indicated a willingness to put some of their agenda aside in order to help change Israel’s current leadership.

“We are ready for political cooperation to form an alternative government that will present a genuine alternative and commit to a fundamental change in the current government’s racist policies,” Yousef Jabareen, head of the Joint List, said as votes were being counted on Thursday. “A government that will work to recognize the rights of the Arab public and end its exclusion, and that of its representatives, from the political system.”

However, Gadi Taub, a professor at Hebrew University of Jerusalem and co-host of the Israel Update podcast, called including such parties in Israel’s government “ridiculous.”

“These parties are anti-Zionist, they are against the very existence of Israel and some of them are direct terror supporters,” he said, referring to statements made by Balad’s leader Sami Abu Shehade after Oct. 7, which he later walked back.

“None of them will designate Hamas as a terror organization, even after Oct. 7,” noted Taub, adding that Israeli law should forbid parties that are openly against a Jewish state from running for parliament.

He pointed out that attempts to ban the Arab parties from running in this election were ultimately blocked by Israel’s Supreme Court, although Shehade did withdraw from the race. No other country would tolerate political leaders that “do not acknowledge the self-determination” of the country they live in, said Taub.

Including Arab parties in a government is something that was not even considered by Jewish or Zionist-focused parties until the offer came from Ra’am in 2021. In fact, there have only ever been two Muslim Arab ministers, Ghaleb Majadele, a member of the Labor Party, who served under former prime minister Ehud Olmert and Issawi Frej, from the Meretz Party who served from June 2021 to December 2022.

Three years after Oct. 7, when fear and mistrust of Arabs because of the attack remain high, the idea of aligning politically with Arab politicians who openly advocate for Palestinians is even more complex.

While Netanyahu and his coalition partners painted such a collaboration as an existential threat for the state in the lead-up to last week’s vote, almost all the parties in Eisenkot’s bloc, except for the Democrats headed by Yair Golan, also ruled out the possibility.

Mairav Zonszein, a senior Israel analyst with the International Crisis Group, said it was difficult to evaluate whether Israeli society as a whole was now ready for such political influence from Arab Israelis, but said the more pertinent question was whether Eisenkot and his political partners, Naftali Bennett and Avigdor Lieberman, were ready for it.

“This is pretty much their only option if they want to get rid of Benjamin Netanyahu,” she said. “The main question is how important it is for them to remove Netanyahu that they would be willing to compromise on something that they made a frontline issue?”

Zonszein added that even center-left former prime minister Yair Lapid, whom she characterized as pragmatic in every other way in his efforts to oust Netanyahu, has stated that he would not work with the Arabs.

She called lumping the entire sector together “outrageous.”

“It really defies the very notion of a democracy,” Zonszein said, accusing Netanyahu of dismissing “Palestinians just for being Palestinians, regardless of the fact that they are law-abiding citizens, that they pay taxes and are present in all aspects of the workforce.”

Throughout Election Day, the embattled Netanyahu published a stream of video clips declaring that Arabs were “flocking” to the polls. He told his supporters that if they did not want an Islamist state in Israel, then they’d better get out and vote for him.

Analysis by some fact-checkers has since revealed that many of the images Netanyahu used to scare his voters were in fact AI-generated fakes.

Tani Frank, director of the Shalom Hartman Institute’s Center for Judaism and State Policy, argued that the delegitimization of the Arab vote was one of the “focal points of the Likud campaign.”

“One reason for this is to weaken the ability of the change bloc to form a government with the support of, or reliance on, the Arab parties — specifically Ra’am and Mansour Abbas, who has already done so previously,” he said.

Frank said he believed that the willingness of Jewish Israelis to accept cooperation with Arab parties, especially after Oct. 7 and the Likud campaign, was extremely limited.

A few days before the election, a snap poll conducted by the Israel Democracy Institute found that “a clear majority of Israeli Jews opposed either Arab party playing a role in any government.”

While a majority of those on the left said that they would support a coalition of center and left-wing parties with the support or participation of the Arab parties, those in the center and right preferred another round of voting rather than forming a coalition with them.

Since the election, Netanyahu and his supporters have tried to cast doubt on the mass Arab turnout and on the legitimacy of the Arab political leadership. This has included accusations by members of his Likud party of voter fraud and foreign interference from Qatar, followed by statements Thursday from the Central Elections Committee that it was investigating foreign funding irregularities.

Netanyahu wrote in a post on X: “The elections in the State of Israel were stolen by Arab parties that support terrorism and the elimination of the Jewish state, through serious criminal offences involving bribery, threats, violence, forgery and the use of prohibited software to mobilize voters.”

Supreme Court Justice Noam Sohlberg, head of the elections committee, said on Sunday at a press conference with the country’s attorney general and the director of the Israel Security Agency, the Shin Bet, that the investigation into alleged foreign funding was serious and ongoing but would not change the results.

“Our position is that even if the suspicions are substantiated, this would not undermine the integrity of the electoral process or the election results as a whole,” he said.

On Saturday night, protests were held by both those against allowing Arabs into the government and those who believe it is the only way forward. A small group of those who are against such a move gathered in Tel Aviv chanting that Israel must not allow “terror supporters into the government.” Much larger groups of protesters in favor of a collaboration gathered around the country urging Eisenkot to take the step.

Mohamed Darawshe, a political analyst and director of strategy at Givat Haviva, a leading center educating for a shared society in Israel, said that if after the massive turnout on Election Day the Arab parties were not included in a change government, there would be great “disappointment.”

“If they are blocked from the right wing, that is understandable. But if their natural partners in Jewish society block them, they will end up turning their back on the whole political scene,” he said.

Darawshe said such a scenario would make Arab society unlikely to participate in such numbers in future elections.

“It will be like a vote of no confidence in the Israeli political system and complete disbelief in the promise that Israel can offer political equality as promised in the Declaration of Independence,” he said.

Political equality, Darawshe pointed out, is “not just allowing Arab citizens to exercise their equal rights on the day of the elections, but also to exercise their rights the day after the election, meaning allowing them to be part of the coalition and not to create a glass ceiling at representation in parliament.”

This article originally appeared on JTA.org.

The post Arab parties are kingmakers, but will Israel’s Jewish leaders accept them? appeared first on The Forward.

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