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When it comes to a classic Jewish cookie, New York bakeries go beyond black and white
(New York Jewish Week) – As far as New York Jewish desserts go, perhaps the most ubiquitous is the black and white cookie, that soft, sweet, frosted treat found at bakeries and bagel stores throughout the city.
Black and white cookies, sometimes called half-moon cookies, are understood by most to be a Jewish dessert. “Seinfeld” once dedicated an episode to singing their praises. “You see, Elaine, the key to eating a black and white cookie is that you wanna get some black and some white in each bite,” Jerry says. “Nothing mixes better than vanilla and chocolate. And yet still somehow racial harmony eludes us. If people would only look to the cookie, all our problems would be solved.”
But now, in a testament to New Yorkers’ innovation — or possibly the old adage, “everything old is new again” — bakeries across the city are riffing upon this tried-and-true classic. These days, black and white cookies are available in a myriad of colors and flavors: yellow and blue to support Ukraine, red to celebrate Valentine’s Day, brown and yellow to mark the merger of banana, chocolate and hazelnut.
The banana walnut flavored black and white cookie. (Zaro’s Family Bakery)
The latter is one of six new flavor combinations at Zaro’s Family Bakery, where brothers and fourth-generation owners Brian, Michael and Scott Zaro have wholeheartedly embraced new versions of the two-tone classic. Earlier this month, the bakery unveiled its new black and white cookie color and flavor combinations, which include orange and white (cream cheese frosted carrot cake), green and black (mint chip), as well as an M&M-topped cookie, a sprinkle-filled birthday cake flavor and a cookies and cream flavor.
“We’ve been making the black and white cookie for 95 years,” Brian Zaro, who has been working full time for his family’s business since 2006, told the New York Jewish Week. “My brother, Scott, had a vision to make an iconic item that meets innovation.”
A carrot cake flavored cookie is topped with orange and white cream cheese frosting. (Zaro’s Family Bakery)
The black and white is one of the signature offerings at Zaro’s, which is known for setting up shop in New York’s biggest transit hubs, including Grand Central Terminal, Penn Station and LaGuardia airport. The bakery’s website boasts that it sells over 90,000 black and white cookies annually, and this season’s new flavors join Zaro’s chocolate chip black and whites, which they have been offering for several years, Brian said. (Black and white on the outside, with chocolate chips baked into the dough.)
Of course, these creative interpretations prompt an obvious question: How far can a bakery stray from chocolate and vanilla before a black and white is no longer a black and white?
“It’s a valid point,” Brian Zaro admits. “But right now, yes, it’s a black and white. That could change; we always try to be as open-minded as possible.”
Shannon Sarna, author of “Modern Jewish Baker” and editor at our partner site The Nosher, agrees. “I’m not a purist,” she said. “I don’t think they have to be black and white to be a real black and white cookie.”
For Sarna, what are most important to the integrity of a black and white are the flavors and technique. “A good black and white cookie is going to have a little taste of vanilla or orange or lemon zest that might be in the dough,” she said. “It’s got to have a good quality icing. It’s not going to just taste like sugar. It’s going to have a little chocolate flavor and it’s going to have a little bit of the white, more vanilla-y taste.”
For some, the doughy cookie with its signature bi-color frosting is only as good as the sense of nostalgia it offers. As the New York Times wrote back in 1998, “Today’s black-and-whites cannot compare with the black-and-whites of yesteryear, of course, just as no mayor will ever be as good at LaGuardia and no team as beloved as the Dodgers.” Sarna, who grew up in New York, calls black and whites “the cookies of my childhood.”
The black and whites as we know them were said to have been popularized by the Upper East Side’s Glaser’s Bake Shop, which was founded in 1902 by John Herbert Glaser. Glaser reportedly brought the black and white recipe with him when he immigrated to the United States from Bavaria.
Third-generation owner Herb Glaser, who ran the bakery with his brother until it closed for good in 2018, is not able to confirm this — but, at 70, he says that they were a feature of the bakery since he was a young boy.
Though he now lives “in the country,” Glaser is well aware of the new black and white trends. “Some of the businesses are making them a little too outrageous,” he said. “They’re not really black and whites anymore.”
Still, Glaser said that his bakery did occasionally make the cookies in different colors — for graduation parties, schools and, most notably, in orange and blue when the Mets were in the World Series in 1986. “I’m a traditionalist but I understand,” Glaser added. “It’s a marketing thing and that’s fine. It’s a way to stay in business.”
“I think there’s a sort of New York pride associated with it as ‘the New York cookie,’ and it just so happens to be a really good cookie,” said Noah Aris, the baker and proprietor of The Cardamom Man, which sells its baked goods online and at street markets. Aris bakes black and whites with blue and gold frosting as a fundraiser for humanitarian relief in Ukraine. In addition to lemon zest in the dough, Aris has added lavender, leaving the dough flecked with dots of purple.
The different colors “help start a conversation for me to talk about what I’m about as a bakery and raising money for Ukraine,” he said. “Then you hear [the customers’] story about their experiences with black and whites. It’s fun.”
Breads Bakery started baking black and whites with their signature laminated dough when they opened their Upper East Side location last year. “I operate under the simple thesis that when you give people something great they’ll appreciate it regardless of what their expectation may have been.” Peleg said. (Ashley Solter)
At some bakeries, innovation starts in the dough. Last holiday season, Breads Bakery rolled out black and whites made with a laminated, croissant-like base instead of the classic doughy, cakey consistency .
“The first time I took a bite of it, it became very clear to me that we’ve elevated this cookie to a new level and given it the treatment that it deserves,” Breads owner Gadi Peleg said. “I think we have done enough to wink at the nostalgic nature of the cookie — there’s enough there to sort of connect you to the memories that you may have associated with a black and white cookie. But it’s just different enough to bring it into a more modern New York, the New York of today.”
At Kossar’s Bagels & Bialys — which now has three locations across the city and one more on the way — customers will find traditional black and whites sitting alongside all-chocolate or all-vanilla frosted versions, as well as multi-color and M&M-topped versions.
“Some people like only the chocolate, some people like only the vanilla. So we use that as our inspiration to move forward,” said general manager Sharon Bain. “People do love the fact that we’re doing something with the black and white. We’re catering to everyone.”
Kossar’s will frost the cookies with green for St. Patrick’s Day or red for Valentine’s Day, but the reboot is only skin deep. According to Bain, the “black and white refers to the chocolate and vanilla flavors of the frosting, and not the color.”
For Brian Zaro, too, the flavor and color innovations are all about customer satisfaction, and this year the new black and white varieties are also available at the Zaro’s outpost at the Bryant Park Winter Village. “It’s new for us,” Zaro said. “But so far so good.”
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Germany’s Merz Heads to Saudi, Gulf in Quest for New Partners
German Chancellor Friedrich Merz speaks during a cabinet meeting at the Chancellery in Berlin, Germany, Feb. 4, 2026. Photo: REUTERS/Liesa Johannssen
German Chancellor Friedrich Merz began a tour of Saudi Arabia, Qatar, and the United Arab Emirates on Wednesday aiming to forge energy and arms partnerships as Europe’s biggest and richest economy sought to reduce dependence on the US and China.
“We need such partnerships more than ever at a time when politics is increasingly being determined by major powers,” Merz said at the start of his three-day trip, adding the aim of such alliances was to preserve freedom, security, and prosperity.
“Our partners may not all share the same values and interests, but they share the view that we need a world order in which we trust agreements and treat each other with respect,” he added.
The tour, which follows visits to Brazil and South Africa last year and India last month, is part of a broader German initiative to diversify global alliances.
“In such a network of partnerships, we reduce unilateral dependencies, mitigate risks and create new opportunities together for our mutual benefit,” said Merz.
In the Gulf, Merz said he wanted deeper cooperation in the energy and armaments sectors, adding Berlin was adopting a less restrictive approach on arms exports. Germany’s economy minister prepared the ground last week.
QATAR ALREADY ONE OF GERMANY’S BIGGEST FOREIGN INVESTORS
Relations with Saudi Arabia deteriorated after the killing of Saudi Arabian journalist Jamal Khashoggi in 2018. Merz said while some improvements in human rights had taken place, there was more to be done and he would discuss this.
The Gulf states, with large sovereign wealth funds, already play a role in Germany’s economy. Qatar is one of the largest foreign investors in Germany, holding stakes in companies such as Volkswagen, utility RWE and shipping group Hapag-Lloyd.
Merz said he would address broader regional issues, calling for greater peace, stability, and cooperation, including normalization with Israel.
“One day, Israel should also be a welcome part of this order, not a rejected foreign body,” said Merz, addressing the balance Gulf states maintain on Israel and Palestinians.
On Iran, Merz said he had three demands: that Tehran stops violence against its own people, halts its military nuclear program, and ends destabilizing activities in the region.
Germany remains one of Israel’s closest allies in Europe, while Gulf states have navigated differing approaches to Iran, particularly since the Gaza war.
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The US and Europe Are Funding a Palestinian Authority Army in Gaza — That Doesn’t Exist
People attend the funeral of Palestinian critic Nizar Banat, who died after being arrested by Palestinians Authority’s security forces, in Hebron in the Israeli-occupied West Bank, June 25, 2021. REUTERS/Mussa Qawasma
While donor countries continue sending hundreds of millions in aid for Palestinian Authority (PA) salaries, they might want to ask a simple question: What are we paying for?
In a staggering admission on official PA TV, a Palestinian economic expert revealed the existence of an entirely useless financial sinkhole:
Economic expert Muayyad Afaneh: “We have about 17,000 [PA] Security [Forces] employees in the Gaza Strip, and 20,000 civil employees. They are still receiving salaries from the PA, and there are many services in the Gaza Strip that the PA is spending money on.”
[Official PA TV, The Economic Discourse, Jan. 3, 2026]
Could you imagine that there are 17,000 PA Security Forces members in Gaza, where Hamas — not the PA — has ruled with an iron fist since 2007?
To be clear, these PA Security Forces have no authority and no involvement in Gazan policing. Hamas does not allow them to operate. They are a ghost payroll. Yet month after month, the PA sends them salaries funded by international aid.
This financial farce is made worse by the fact that Israel has already made it clear that these forces must not have any post-war role in Gaza. So, what exactly is the PA paying for?
Worse still, the economic expert on PA TV explained that PA employees in Gaza receive salaries equal to their counterparts in actual PA-controlled areas, despite doing nothing.
Currently the PA is paying twice to the Gaza Strip. The first time is the money being held [by Israel], and the second time, it is still obligated to pay the allocations to the Gaza Strip [it does] to the West Bank, meaning the same salary rate a [PA] employee in the West Bank receives, an employee in the Gaza Strip receives.
[Official PA TV, The Economic Discourse, Jan. 3, 2026]
This is a slap in the face to American and European taxpayers who genuinely believe they are contributing to peace, governance, and development.
The Palestinian Authority’s lack of respect for donor money is systemic. From glorifying terrorists with salaries and promotions to financing people not to work, the PA treats foreign aid like a bottomless ATM with no accountability.
It’s time donors ask: Why are you paying salaries to people who protect nothing and serve no one?
The author is a contributor to Palestinian Media Watch, where a version of this article first appeared.
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How October 7 Changed Jewish Identity Across the World
The personal belongings of festival-goers are seen at the site of an attack on the Nova Festival by Hamas terrorists from Gaza, near Israel’s border with the Gaza Strip, in southern Israel, Oct. 12, 2023. Photo: REUTERS/Ronen Zvulun
The impact of October 7 and its aftermath on Jews around the world will be felt for at least a generation to come.
There is a concern that since the hostages have been returned, and the war in Gaza is over, that the energy and commitment on the part of Jewish people will subside. This is not the case. People have been recalibrated in ways that have not yet been fully understood, and those changes apply to Jewish people from all different walks of life.
Long after the headlines fade and the news cycle moves on, the psychological, emotional, and communal reverberations will continue to shape how Jewish people understand themselves and one another.
The questions about how to maintain “Jewish peoplehood,” have also largely been answered. For decades, Jewish leaders and thinkers have pondered how to maintain a shared sense of peoplehood — especially in open societies where assimilation and secularism were not only possible but often encouraged. Many Jews, particularly outside of Orthodox communities, experienced Jewishness as cultural, incidental, or even optional. The events surrounding October 7, 2023, shattered that assumption. What has become clear is that Jewish identity, whether embraced or ignored, is not something that can simply be set aside.
While Orthodox Jews may have always felt a strong and explicit sense of belonging to the Jewish people, the shift among secular and loosely affiliated Jews has been particularly striking. Individuals who once felt no sense of “otherness” have been forced to confront the reality that others see them as such.
A brief anecdote illustrates this shift. Recently, a customer of mine, who is otherwise completely secular, remarked to me during a routine conversation, “You know, Dan, I really didn’t realize how much people hate Jews. I’m honestly shocked by it.”
What had changed was not his theology or observance, but his awareness. He had come to recognize that his identity connected him to a broader people — and that this connection carried meaning, consequences, and responsibility. He indicated that while in the past he felt no particular affiliation, he now understood himself as part of something larger. The feeling of this man is not an isolated feeling; it is one that is shared by countless people. Out of his pain a reawakening occurred that will ultimately serve to preserve his Jewish identity.
When looking at the glass half full, one can take comfort from the phrase “what doesn’t kill you makes you stronger.” Jewish people have been quite literally forced to reinforce their connections and identification with their Jewishness. This has made the Jewish people stronger. It may be hard to see since people are still in the midst of it, but from 10,000 feet away and over the arc of time, this will become clear.
This observation does not, in any way, minimize the profound pain, grief, and suffering endured by victims, families, and communities. None of that is diminished here. But alongside the trauma exists another truth: a reawakened sense of peoplehood is real. This, too, is part of the Jewish story in this moment — and it deserves to be told.
Daniel Rosen is the co-founder of a non-profit technology company called Emissary4all, which is an app to organize people to move the needle on social media and beyond. He is the co-host of the podcast “Recalibration.” You can reach him at dmr224@yahoo.com