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When it comes to a classic Jewish cookie, New York bakeries go beyond black and white

(New York Jewish Week) – As far as New York Jewish desserts go, perhaps the most ubiquitous is the black and white cookie, that soft, sweet, frosted treat found at bakeries and bagel stores throughout the city.

Black and white cookies, sometimes called half-moon cookies, are understood by most to be a Jewish dessert. “Seinfeld” once dedicated an episode to singing their praises. “You see, Elaine, the key to eating a black and white cookie is that you wanna get some black and some white in each bite,” Jerry says. “Nothing mixes better than vanilla and chocolate. And yet still somehow racial harmony eludes us. If people would only look to the cookie, all our problems would be solved.”

But now, in a testament to New Yorkers’ innovation — or possibly the old adage, “everything old is new again” — bakeries across the city are riffing upon this tried-and-true classic. These days, black and white cookies are available in a myriad of colors and flavors: yellow and blue to support Ukraine, red to celebrate Valentine’s Day, brown and yellow to mark the merger of banana, chocolate and hazelnut.

The banana walnut flavored black and white cookie. (Zaro’s Family Bakery)

The latter is one of six new flavor combinations at Zaro’s Family Bakery, where brothers and fourth-generation owners Brian, Michael and Scott Zaro have wholeheartedly embraced new versions of the two-tone classic. Earlier this month, the bakery unveiled its new black and white cookie color and flavor combinations, which include orange and white (cream cheese frosted carrot cake), green and black (mint chip), as well as an M&M-topped cookie, a sprinkle-filled birthday cake flavor and a cookies and cream flavor.

“We’ve been making the black and white cookie for 95 years,” Brian Zaro, who has been working full time for his family’s business since 2006, told the New York Jewish Week. “My brother, Scott, had a vision to make an iconic item that meets innovation.”

A carrot cake flavored cookie is topped with orange and white cream cheese frosting. (Zaro’s Family Bakery)

The black and white is one of the signature offerings at Zaro’s, which is known for setting up shop in New York’s biggest transit hubs, including Grand Central Terminal, Penn Station and LaGuardia airport. The bakery’s website boasts that it sells over 90,000 black and white cookies annually, and this season’s new flavors join Zaro’s chocolate chip black and whites, which they have been offering for several years, Brian said. (Black and white on the outside, with chocolate chips baked into the dough.)

Of course, these creative interpretations prompt an obvious question: How far can a bakery stray from chocolate and vanilla before a black and white is no longer a black and white?

“It’s a valid point,” Brian Zaro admits. “But right now, yes, it’s a black and white. That could change; we always try to be as open-minded as possible.”

Shannon Sarna, author of “Modern Jewish Baker” and editor at our partner site The Nosher, agrees. “I’m not a purist,” she said. “I don’t think they have to be black and white to be a real black and white cookie.”

For Sarna, what are most important to the integrity of a black and white are the flavors and technique. “A good black and white cookie is going to have a little taste of vanilla or orange or lemon zest that might be in the dough,” she said. “It’s got to have a good quality icing. It’s not going to just taste like sugar. It’s going to have a little chocolate flavor and it’s going to have a little bit of the white, more vanilla-y taste.”

For some, the doughy cookie with its signature bi-color frosting is only as good as the sense of nostalgia it offers. As the New York Times wrote back in 1998, “Today’s black-and-whites cannot compare with the black-and-whites of yesteryear, of course, just as no mayor will ever be as good at LaGuardia and no team as beloved as the Dodgers.” Sarna, who grew up in New York, calls black and whites “the cookies of my childhood.”

The black and whites as we know them were said to have been popularized by the Upper East Side’s Glaser’s Bake Shop, which was founded in 1902 by John Herbert Glaser. Glaser reportedly brought the black and white recipe with him when he immigrated to the United States from Bavaria.

Third-generation owner Herb Glaser, who ran the bakery with his brother until it closed for good in 2018, is not able to confirm this — but, at 70, he says that they were a feature of the bakery since he was a young boy.

Though he now lives “in the country,” Glaser is well aware of the new black and white trends. “Some of the businesses are making them a little too outrageous,” he said. “They’re not really black and whites anymore.”

Still, Glaser said that his bakery did occasionally make the cookies in different colors — for graduation parties, schools and, most notably, in orange and blue when the Mets were in the World Series in 1986. “I’m a traditionalist but I understand,” Glaser added. “It’s a marketing thing and that’s fine. It’s a way to stay in business.”

“I think there’s a sort of New York pride associated with it as ‘the New York cookie,’ and it just so happens to be a really good cookie,” said Noah Aris, the baker and proprietor of The Cardamom Man, which sells its baked goods online and at street markets. Aris bakes black and whites with blue and gold frosting as a fundraiser for humanitarian relief in Ukraine. In addition to lemon zest in the dough, Aris has added lavender, leaving the dough flecked with dots of purple.

The different colors “help start a conversation for me to talk about what I’m about as a bakery and raising money for Ukraine,” he said. “Then you hear [the customers’] story about their experiences with black and whites. It’s fun.”

Breads Bakery started baking black and whites with their signature laminated dough when they opened their Upper East Side location last year. “I operate under the simple thesis that when you give people something great they’ll appreciate it regardless of what their expectation may have been.” Peleg said. (Ashley Solter)

At some bakeries, innovation starts in the dough. Last holiday season, Breads Bakery rolled out black and whites made with a laminated, croissant-like base instead of the classic doughy, cakey consistency .

“The first time I took a bite of it, it became very clear to me that we’ve elevated this cookie to a new level and given it the treatment that it deserves,” Breads owner Gadi Peleg said. “I think we have done enough to wink at the nostalgic nature of the cookie — there’s enough there to sort of connect you to the memories that you may have associated with a black and white cookie. But it’s just different enough to bring it into a more modern New York, the New York of today.”

At Kossar’s Bagels & Bialys — which now has three locations across the city and one more on the way — customers will find traditional black and whites sitting alongside all-chocolate or all-vanilla frosted versions, as well as multi-color and M&M-topped versions.

“Some people like only the chocolate, some people like only the vanilla. So we use that as our inspiration to move forward,” said general manager Sharon Bain. “People do love the fact that we’re doing something with the black and white. We’re catering to everyone.”

Kossar’s will frost the cookies with green for St. Patrick’s Day or red for Valentine’s Day, but the reboot is only skin deep. According to Bain, the “black and white refers to the chocolate and vanilla flavors of the frosting, and not the color.”

For Brian Zaro, too, the flavor and color innovations are all about customer satisfaction, and this year the new black and white varieties are also available at the Zaro’s outpost at the Bryant Park Winter Village. “It’s new for us,” Zaro said. “But so far so good.”


The post When it comes to a classic Jewish cookie, New York bakeries go beyond black and white appeared first on Jewish Telegraphic Agency.

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Noam Bettan Releases Song ‘Michelle’ He’ll Perform as Israel’s Rep for 2026 Eurovision Song Contest

Noam Bettan in the music video for “Michelle.” Photo: YouTube screenshot

Noam Bettan revealed on Thursday the song he is set to perform when he represents Israel at the 70th Eurovision Song Contest in Vienna, Austria, in May.

“Michelle” is a trilingual song written by Bettan, Nadav Aharoni, Tzlil Klifi, and Yuval Raphael, who represented Israel in last year’s Eurovision and finished in second place. The song features lyrics in Hebrew, English, and French, and premiered during a special broadcast on the Kan public broadcaster.

“‘Michelle’ tells the story of choosing to break free from a toxic emotional cycle. It’s a story about emotional growth and maturity, at the moment when the protagonist realizes they must let go and choose a new path for themselves,” Eurovision stated in its official description of the song.

“Michelle” is largely in Hebrew and French with only one verse in English. “Walking down Florentin/Ocean eyes/Memories/I, I’m losing my mind,” Bettan sings in English. “An angel but it is hell/Trapped in your carousel/Round and round/Under your spell.”

Bettan, who turned 28 on Thursday, was born in Israel and raised in the city of Ra’anana. His parents are French and lived in the French city of Grenoble before immigrating to Israel with their two older sons.

Bettan is fluent in French, Hebrew, and English. He won the Israeli television show and singing competition “HaKokhav HaBa” (“The Rising Star”) in January, which automatically secured him the position of representing Israel at this year’s Eurovision. Bettan will perform “Michelle” during the second half of the first Eurovision semi-final on May 12.

“I’m very proud of the song,” Bettan said in a released statement. “It’s a great privilege to bring such a creation to the Eurovision stage. The song is full of energy and emotion that touches on a wide range of feelings. I feel that ‘Michelle’ will bring us moments of shared joy and pride, and I hope this song can bring a little of that light with it.”

Watch the music video for “Michelle” below.



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‘Tool of the Enemy’: Tucker Carlson Under Fire for Latest Unhinged Rant Blaming Iran War on Chabad

Tucker Carlson speaks on first day of AmericaFest 2025 at the Phoenix Convention Center in Phoenix, Arizona, Dec. 18, 2025. Photo: Charles-McClintock Wilson/ZUMA Press Wire via Reuters Connect

Firebrand podcaster Tucker Carlson, one of the most vocal critics of the US-Israel war against Iran, is now blaming the conflict on the Jewish Chabad-Lubavitch movement, telling listeners of his podcast that the war’s aim is to destroy the Al Aqsa Mosque in Jerusalem and rebuild the Jewish temple.

The far-right pundit, who has a history of peddling antisemitic conspiracy theories, alleged in his podcast released Wednesday that Israel started its “global religious war” last Saturday as an excuse to destroy the mosque and the Dome of the Rock on the Al Aqsa compound, referred to by Jews as the Temple Mount, in order to build the Third Jewish Temple.

The site is Judaism’s holiest and the historic location of the First and Second Temples. 

“There are key players involved in this war, the one happening tonight, who believe that what we’re seeing on our television screen and on Twitter will usher in a series of events that will begin with the destruction of the Dome of the Rock, Al Aqsa Mosque, and then the rebuilding of the Third Temple,” Carlson said.

“This has been going on a long time in public through, in part, the efforts of a group called Chabad. C-H-A-B-A-D,” Carlson said, spelling out the name of the Orthodox Hasidic religious movement

“Chabad has been pushing in a pretty subtle way, unless you look carefully, for the reconstruction of the Third Temple,” Carlson said.

As proof, Carlson pointed to photos of Israeli soldiers with patches of an illustration of the Third Temple, claiming — but providing no evidence — that they came from Chabad.

In a social media post from two years ago, soldiers fighting against the Hamas terror group were pictured sporting the patches. The Instagram page belongs to The Temple Institute, an NGO advocating for rebuilding the Third Temple that has no connection with Chabad. 

The post was accompanied with the caption: “Hamas made it clear from the start when they named their barbaric attack on Israeli citizens, men, women and children, ‘the al Aqsa flood,’ al Aqsa being the jihadist nomenclature for the Temple Mount.”

“Yes, Iranian-backed Hamas, as well as Iran’s other terror proxies are waging war against Israel, against Jerusalem, against the Holy Temple and all that the Holy Temple stands for: peace, brotherhood, prayer, and love for HaShem’s world,” the post read, using the Hebrew name for God, and ending with the biblical passage promising a “house of prayer for all nations.”

Carlson said that building the Third Temple “is totally anathema to Christianity.”

“Christians have a way of dying disproportionately in these wars, which tells you something about their real motives,” he said.

The Chabad movement, which is headquartered in Brooklyn, New York, is not politically affiliated and is widely known for its welcoming engagement with fellow Jews, with a presence in more than 100 countries. 

Chabad spokesperson Yaacov Behrman said Carlson’s claims that Chabad is behind the war amount to “a slanderous lie” and “dangerous blood libel.”

“He is also wrong about the Temple patches. They did not come from Chabad. Had he done even basic research, that would be clear,” he added in a post on X. “Reckless rhetoric like this is dangerous and irresponsible.”

Rabbi Jonathan Markovitch, the chief Chabad emissary in Kyiv and rabbi of the Ukrainian capital, said he heard Carlson’s comments while sitting in a shelter in Tel Aviv during missile sirens, after being stranded in Israel by the war. 

Calling the comments “nonsense,” he said they were driven neither by “concern for human life or any values,” but by “an ugly interest.”

“While I am sitting here in a shelter because of missiles sent by extremists who prefer destruction and death over caring for their own people, there are those who choose to spread baseless antisemitic accusations,” he told The Algemeiner

“As Chabad emissaries and as Jews, we try to help every person, in every place in the world,” he added.

The Republican Jewish Coalition denounced Carlson’s remarks as “disgusting” and posted a photo of US President Donald Trump at the Queens gravesite of Rabbi Menachem Mendel Schneerson, the late Chabad leader, adding that “President Trump and his administration reject this nonsense.”

US Senate Minority Leader Chuck Schumer blasted Carlson’s comments on X, calling them “more abhorrent antisemitism from Tucker Carlson, invoking medieval tropes and ugly conspiracies.”

Rabbi Mordechai Lightstone, Chabad’s social media director, pushed back on Carlson’s claim in a post on X, writing that belief in the Third Temple and the Messianic era is important “not just to Chabad, but to all of Judaism,” and describing it as part of the 13 Principles of Faith codified by the medieval Jewish thinker Maimonides.

“The sum total of the goodness and kindness that each of us do, Jew and non-Jew, usher in an era of world peace, when ‘Nation shall not lift up sword against nation, neither shall they learn war anymore,’ where a third Temple ‘be a house of prayer for all nations,’” Lightstone added.

Carlson’s remarks were endorsed by several commentators, including fellow podcaster Candace Owens and former US Rep. Marjorie Taylor Greene.

In a post on X, Owens warned followers to pay attention to where Chabad centers were located near them, describing Chabad members as “dangerous” and calling them “a radical sect of mystic occultists that follow the idea of a war messiah.”

Greene shared Carlson’s podcast episode, calling it “incredible.”

Christian Zionist and longtime Carlson critic Laurie Cardoza-Moore slammed the remarks, saying Carlson was “ignorant of the Bible and all things Christian or Jewish.”

Cardoza-Moore, who is president of the Christian Zionist group Proclaiming Justice to the Nations, said she has worked alongside Chabad rabbis worldwide “to build bridges and understanding between our communities.”

“Tucker is simply rehashing medieval antisemitic conspiracies that led to the death of millions of Jews. He does not speak for America or Christendom. He has become a tool of the enemy,” she told The Algemeiner.

In an interview with The Algemeiner last month, Israeli Christian leader Shadi Khalloul accused the former Fox News host of “destroying Christian-Jewish relations” all over the world and “endangering the persecuted Christian community in the Middle East” by falsely portraying Israel as hostile to Christianity.

Carlson has ramped up his anti-Israel content over the last year, according to a study released in December by the Jewish People Policy Institute (JPPI), which tracked the prominent far-right podcaster’s disproportionate emphasis on attacking the Jewish state in 2025.

In September, for example, the podcaster appeared to blame the Jewish people for the crucifixion of Jesus and suggest Israel was behind the assassination of American conservative activist Charlie Kirk.

In a recent episode in which he interviewed US Ambassador to Israel Mike Huckabee, Carlson insisted that Israelis should be subject to genetic tests to determine any ties to the land of Israel.

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As ‘Death of a Salesman’ returns to Broadway, the question remains — how Jewish is Willy Loman?

Arthur Miller’s 1949 play Death of a Salesman, currently on Broadway in a new production starring Nathan Lane as Willy Loman, was inspired by an uncle of Miller’s and a suicidal colleague of his father’s, both Jewish salesmen.

On the play’s 50th anniversary, Miller told an interviewer that Willy Loman and his family were indeed intended to be Jews. But, he added, they were oblivious to this identity since in postwar America, the Lomans were “light-years away from religion or a community that might have fostered Jewish identity.”

More to the point, in 1947, Miller had lectured at the Committee of Jewish Writers, Artists, and Scientists about a possible new Jewish literary movement in America. After the success of Focus, his 1945 novel about antisemitism, Miller opined: “Jewish artists and writers have it as their duty to address themselves in their works to Jewish themes, Jewish history and contemporary Jewish life.”

Yet despite this belief, Miller proceeded to explain that the Holocaust had temporarily made it impossible for him to write about Jewish life without being “defensive and combative” or to treat Jewish themes “in relation to antisemitism.” A delusional failure, Loman was no role model in his professional or family life, and presenting him as a Jew might have fed already-burgeoning antisemitism among audiences.

Miller would return to Yiddishkeit in his later plays After the Fall (1964); Incident at Vichy (1965); The Price (1968); Playing for Time (1980); and Broken Glass (1994), but Salesman  reflected a cagier ethnic identity.

Even so, alert audiences picked up on Yiddishisms or Brooklyn Jewish inflections, such as when Loman’s wife Linda says: “Attention, attention must be finally paid to such a person.”

The literary critic Leslie Fiedler deemed these echoes of Yiddishkeit a symptom of Miller’s being “devious” in creating “crypto-Jewish characters” who are presented instead as generic Americans, supposedly to appeal to a wider American audience.

Lee J. Cobb, Mildred Dunnock, and Arthur Kennedy in a scene from the original Broadway production of ‘Death of a Salesman.’ Photo by Cecil Beaton/Condé Nast via Getty Images

In a 1998 essay, the playwright David Mamet alleged that by not overtly dwelling on the characters’ Judaism in Salesman, Miller had shortchanged Jewish culture; the play is the “story of a Jew told by a Jew,” he wrote, but Loman’s fate is “never avowed as a Jewish story, and so a great contribution to Jewish American history is lost.”

To which Miller politely retorted that Mamet had discerned the Jewish content in the play, “so it couldn’t have been lost. I mean, what more could anyone want?”

What some observers wanted was a literal embrace of Jewish tradition, which they received when the Yiddish stage actor Joseph Buloff, best remembered for his role as a peddler in the Broadway premiere of the musical Oklahoma! and as a Russian agent in the 1957 MGM musical film Silk Stockings. In 1951, Buloff translated and staged Salesman in Yiddish, a version which has since been revived and performed widely.

The plangent tone of the Yiddish “Toyt fun a Salesman,” made it an audience pleaser, and the literary critic Harold Bloom, a native Yiddish speaker, considered the Buloff translation the “most satisfactory performance” he ever saw of Salesman.

Less internationally celebrated was a contemporaneous staging by The Habima Theatre, the national theater of Israel. Directed by the Czech Jewish theatrical maestro Julius Gellner, it starred a powerhouse cast led by Aharon Meskin, an acclaimed Othello, Golem, and Shylock. Linda Loman was played by Hanna Rovina, who was known as the First Lady of Hebrew Theater; she had previously appeared with Meskin in the Habima production of S. Ansky’s The Dybbuk, and their exalted, visionary scope suited the epic, oneiric moments in Salesman.

Yet Israeli audiences seemed to prefer Miller’s All My Sons to Salesman, reportedly because Loman was a schmendrick, a small-time loser, and his pathetic demise excluded him as an appropriate hero/martyr for the new Jewish state.

Unlike the tearful Yiddish-language Loman and exalted, mythical Hebrew version, both of which glorified Jewish identity, the original Broadway cast was more ambiguous. Loman was played by Lee J. Cobb (born Leo Jacoby) a bellowing bulvan of a performer whose one-note paroxysm riveted audiences with its grim weight. In a televised interview (see the 5-minute mark), the Jewish performer Zero Mostel later complained that even a failed salesman needed humorous charm, entirely missing from the doom-laden Cobb rendition.

Of course, Mostel had suffered during the House Un-American Activities Committee (HUAC) hearings in Washington, DC, at which Cobb and the Salesman stage director Elia Kazan were friendly witnesses, naming names of former friends to placate the government witch hunt, just a few years after Salesman premiered.

By contrast, Miller himself courageously confronted the HUAC and refused to yield to threats, winning admiration even from Jewish critics who did not always laud his work. To celebrate Miller’s 87th birthday, the sometimes waspish Robert Brustein proclaimed the playwright a “true public intellectual” who created “powerful plays, but also a shining moral example unmatched in American theater.”

Brian Dennehy and Elizabeth Franz as Willy and Linda Loman. Photo by Con Keyes/Los Angeles Times via Getty Images

This praise refutes decades of obloquy, often from fellow Jewish writers, some of whom oddly resented Miller for being married for a few years to Marilyn Monroe, who converted to Judaism before their wedding. Such personal attacks, like Loman, Miller and the play itself, now belong to the ages.

Miller’s play has also won applause for productions with African-American and international casts, including a celebrated staging in Beijing, which resulted in a book and documentary film on the topic. Miller, who traveled to China for the production, explained that the play’s filial theme was as poignant in Chinese tradition as it is for Jews. Indeed, Salesman in China, a 2024 Canadian play by Leanna Brodie and Jovanni Sy freshly revisits that historic production.

As the literary historian Leah Garrett has noted, Willy Loman and Salesman can be simultaneously Jewish and universal. Some theatergoers believe that the finest modern interpretation of the role was performed by Warren Mitchell, an English Jewish actor whose Loman at times sounded vaguely like the Jewish comedian George Burns (born Nathan Birnbaum).

The most powerful, yet nuanced, Loman I ever saw onstage was incarnated by a non-Jewish actor, George C. Scott, who had previously played the role of the biblical patriarch Abraham in the 1966 epic film The Bible: In the Beginning… After a Loman tirade just before intermission, the house lights went up and the audience at New York’s Circle in the Square Theater sat in stunned silence, riveted. The impact resembled that of a 1950 Berlin production at which the audience refused to leave the theater after the show was over.

This immense force of Miller’s play is not always conveyed on stage or screen, even when accomplished actors like Dustin Hoffman and Brian Dennehy have played Loman. But the drama’s inherent force shows how the play has survived triumphantly as an American Jewish literary achievement.

 

The post As ‘Death of a Salesman’ returns to Broadway, the question remains — how Jewish is Willy Loman? appeared first on The Forward.

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