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Banner year for ‘the Beach’ day camp

CounselorBy SIMONE COHEN SCOTT Winnipeg Beach, Manitoba August 2nd, 2021 Winnipeg Beach Day Camp has come a long way. Around 1953 I was a counselor there, and if memory serves me, it had been founded only a year or two earlier.

KidOver the decades, having enrolled my kids, grand-kids, foster kids, and now a surprise grandchild, (no great-grandchildren yet) I have noted an evolution in style and attitude. Add to that the fact that this year appears to be a bumper year in enrolment (probably due to Covid 19’s lifting of various restrictions on kids playing together), it seems an appropriate time to focus attention on this staple of ‘the Beach’, (once but no longer known as ‘Jew Beach’, due to all other Lake Winnipeg resorts being restricted).

I enrolled my granddaughter Katra, who lives in Vancouver, at the day camp for the full seven weeks. Delivering her each morning I soon noticed the rapid growth in attendance. Parking for drop offs became more challenging. The line-up for temperature checks and hand sanitation every morning grew ‘way beyond the roped off area. But once past that bottleneck, the kids, mask free, could dash, unhampered, into their designated spots under various trees. This year Katra is an ‘intermediate’, re-acquainting with last year’s friends, one from as far away as Toronto.

Jacqui Cohen is the Camp Director, and has been for the past two years. Immediately I was impressed with how efficiently she handled her position. She was the first line of greeting, checking in all the children, welcoming the new ones with comments of reassurance, and recognizing returnees with personalized remarks. A terrific people person I thought, as standing in line with Katra I observed her each morning, but as the weeks progressed and I saw the extent of the camp programming she was handling, intertwined with government regulations, both general and virus necessitated, my esteem soared. Sitting down with her the other day, at a picnic table screened from the rest of the camp by a clump of bushes, I got to know her better. For the past two years Jacqui has been at McGill, studying philosophy. Possibly due to the critical thinking and writing skills she gleaned from these courses, she realized that, for her temperament and life goals. she would be better served by becoming a teacher, and so come this fall, she’ll be taking Education at the University of Winnipeg. A career in teaching will bring her into line with her mother and grandmother, both teachers. (Jacqui’s mother is the ‘other’ Simone Cohen.) Days upon days filled with children is not daunting to Jacqui; her past experience includes four years of BB Camp at Lake of the Woods.

Whether or not day camps would be allowed this year was an up-in-the-air question until almost the last minute. I myself was apprehensive; how would I manage with a six-year old child if I couldn’t leave her somewhere for five hours every week-day? Meanwhile camp organizers were experiencing fluctuating proposed regulations: initially they expected to be able to enrol 25 children, this dropped to 10, then shrunk to none. Despite the uncertainty, management and staff for the camp, including its board, proceeded exactly as if it would be a ‘go’, and so it was. Their faith paid off: activities are well-planned; counselors are well-trained; systems are innovative and run smoothly.

TubbyIn total, 200 children are enrolled for the summer. Beginning the season with 15 participants, by week four there were 71 in attendance, the highest in years. Publicity outreach before the summer included Facebook, notification to schools, and distribution of brochures. Winnipeg Beach Day Camp is attracting participants from further away than the immediate area. Fifteen percent are from Gimli, many from elsewhere in the Interlake, even a few from Matlock. Registration requests included fundraising, as a new building was necessary this year, and projected additional facilities and equipment are in the works. Most donations were in the neighbourhood of $100, with several larger amounts. Appreciation for the camp translated into generosity. They are only a few thousand short of their goal of $15,000. Sale of lunch boxes, T shirts, and baseball caps, were introduced this year. Plans for next year include in person presentations in the schools, if things are back to normal.

Speaking of fundraising, one of the best known features of the camp that has run for years (I can remember it from the ‘50s) is the Penny Carnival. The day of that coin is long gone, but the tradition is fixed; the name has stuck. Instead, for the past several years, strips of tickets have been sold. “Attendance this year was amazing,”says Jacqui. “There were always 100 people on the site.” (Covid restrictions allowed for 150.) This surge was due mostly to word of mouth – parents of course, but also past campers who summer at the Beach and its environs, and have made it an annual outing. Last year’s Covid restrictions prevented the event -the only cancellation ever.

Support from local merchants is strong. Pizza Fridays are a tradition, supplied at a special price by Pizza Place in the town. Between the special price to the camp and the still bargain cost to the campers, the small margin becomes part of the development budget, no doubt for equipment such as the bouncy castle sometimes featured. (Who knew there were such things as bouncy castles?) These last few years Pizza Place has had a vested interest; the owner’s 3 grandchildren participate for the full seven weeks. Until Covid 19, each midsummer Interlake Garden Centre invited the children to a ‘field trip’ at their greenhouses. There, they would be shown various plants and seeds and do a little planting of their own. This year an amended presentation was brought to the campsite, with flowers, pots, and potting soil, tying in with their end of season sale. Beyond participation from the local merchants, for the past five or six years on Ice Cream Day, Eva’s Gelato in Winnipeg has provided ice cream for sale at the camp. Generally, though, fundraising strategies are worked out together with the camp’s board of directors, which Jacqui commends as forming a “very strong team”.

There is a good rapport with the Town, which issues the permit for the camp, as well as with Provincial Parks, technically the locale, which is responsible for many features, for example the camp’s toilet facility. (Much of the Interlake region became a Provincial Park in 1969.) The camp, for its part, is very careful when planning extra events so that they not conflict with those
held in the area, such as Boardwalk Days. There is interaction, too, with Gimli, as occasionally the entire camp will locate for the day in the sprinkler spray park there. Other activities and special days include tie dye day, the Gimli Aquatic Park (before Covid), the bike parade (a tradition)…..and…..and…wait for it…Prairie Exotic…when a fellow brings around assorted creatures such as spiders, snakes, even a hedgehog. I’d skip that day but Jacqui assured me that kids who abhor these critters end up with at least respect for them. A new attraction planned for the near future will be paddle boards, funds permitting, and it seems they will.

Just as my talk with Jacqui was winding up, one of the counsellors, together with a camper, sought her out behind the privacy of the bushes. What transpired boosted even further my confidence in the competence of camp personnel. The student suffers from diabetes and that day could not regulate her system with the remedy she had with her. Jacqui immediately reached the mother on the ‘phone. The symptoms were described; the mother would bring insulin immediately after lunch. Should she eat her lunch, or any of her snacks? Yes, she could if she wanted. The smoothness with which all this was handled was impressive. Jacqui explained to me that as the camp’s intention was to include every child wishing to attend, the pre-opening training sessions readied the personnel for such eventualities. I asked her if she had had to scramble to find last minute counselors as enrollment soared. “No,” she replied, “we established a high ratio of staff to participants at the beginning and were always able to maintain that standard.”

Good job, people!

 

 

 

 

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Newly announced  Vivian Silver Centre for Shared Society to further former Winnipegger’s lifelong efforts to foster  Jewish-Arab co-operation in Israel

The late Vivian Silver

By MYRON LOVE Vivian Silver (oleh Hashalom) devoted her life to working toward dialogue and collaboration between Arabs and Jews in Israel.  The culmination of her efforts was the Arab-Jewish Center for Empowerment, Equality, and Cooperation – Negev Institute for Strategies of Peace and Economic Development (AJEEC-NISPED), which she co-founded 25 year ago with her sister peace activist, Dr. Amal Elsana Ahl’jooj.
Tragically, Vivian was of the 1,200 Israeli Jews, Bedouin and foreign farm workers who were slaughtered  during the Hamas-led pogrom of October 7, 2023.
Last month, AJEEC-NISPED announced plans to create the Vivian Silver Center for Shared Society in her memory –  a new national hub for Jewish-Israeli Arab collaboration and social innovation in Be’er Sheva – backed by an initial  $1 million donation from UJA-Federation of New York, along with support from the Meyerhoff Foundation, the Gilbert Foundation, and other philanthropic partners committed to strengthening shared society in Israel.
“It’s a great honor and a beautiful gesture,” comments Vivian’s son, Yonatan Zeigen,  “and  I hope it will be a central building for civil society, both in the physical sense, that it will become a substantial home for the organization and for other initiatives that will use the spaced and also symbolically, as a beacon for this kind of work in the specific location in the Negev.”
As this writer noted n an article earlier this year in relation to the announcement of  the launch of the Vivian Silver Impact Award by the  New Israel Fund (NIF) – of which she was a long time board member, and which was developed in conjunction with her sons, Yonatan and Chen),  Vivian made aliyah in 1974. She first went to Israel in 1968  – to spend her second year at university abroad at the Hebrew University of Jerusalem, studying psychology and English literature.
In an article she wrote in 2018 in a publication called ”Women Wage Peace,”  she related  that during her final year at the University of Manitoba, she was among the founders of the Student Zionist Alliance on campus and was invited to its national conference in Montreal. There she met activists in the Habonim youth movement who planned on making aliyah and re-establishing Kibbutz Gezer. The day she wrote her last university exam, she boarded a flight to New York to join the group.
She spent three years in New York, where she became involved in Jewish and Zionist causes, including the launch of the Jewish feminist movement in America.
“It was a life-changing period,” she recalled.  “I came to understood that in addition to being a kibbutz member, I was destined to be a social change and peace activist.”
Vivian and her group made aliyah in 1974 and settled on Kibbutz Gezer. In 1981, she established the Department Promoting Gender Equality in the Kibbutz Movement.  She moved to Kibbutz Be’eri near the Gaza border in 1990, along with her late husband, Lewis, and their two sons
In 1998, Vivian became the executive director of the Negev Institute for Strategies of Peace and Development in Beer Sheva, an NGO promoting human sustainable development, shared society between Jews and Arabs, and peace in the Middle East. Soon after, she  was joined by Amal Elsana Alh’jooj as co-directors of  AJEEC-NISPED, winning the 2011 Victor J. Goldberg Peace Prize of the Institute for International Education.  
 In the article she wrote for “Women Waging Peace,” she noted that “while we later focused on empowerment projects in the Bedouin community in the Negev, initially we worked with Palestinian organizations on joint people-to-people projects.  I spent much time in Gaza until the outbreak of the second intifada. We continued working with organizations in the West Bank. I personally know so many Palestinians who yearn for peace no less than we do.”
According to a report in the Israeli newspaper Arutz Sheva, in the November 24th edition, the Vivian Silver Centre – which is expected to open in the spring – will be located within AJEEC-NISPED’s  soon-to-open AJEEC House, and will provide a permanent home for programs that promote equality, leadership, and cooperation among Israel’s diverse communities.
“The Vivian Silver Center for Shared Society, within AJEEC’s headquarters, “the Arutz Sheva report noted, “will serve as a regional platform for dozens of Israeli Arab and Jewish social organizations. Through AJEEC’s educational, vocational, and leadership programs, the center will support thousands of young adults each year – offering mentorship, professional training, and opportunities for cross-cultural collaboration.
“These programs,” the report continued, “already reach more than 15,000 participants nationwide, helping young people integrate into higher education and meaningful employment while narrowing social and economic gaps.”
AJEEC House is located in Be’er Sheva’s Science Park, near Ben-Gurion University.  The three-storey AJEEC House has been designed to foster cooperation and dialogue. It will host community partnerships, provide shared workspaces for social entrepreneurs, and serve as a hub for initiatives addressing social and economic development across the Negev and beyond.
 Readers who may be interested considering a donation can dial into NISPED’s website –  – for further information.

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Stanley Schwartz- it’s a long way from Waterloo

By GERRY POSNER For Stanley Schwartz, it all began on Waterloo Street. For those who remember the 1950s and 60s – take yourself back to the south end of Winnipeg. Waterloo between Corydon and Fleet had enough Jewish families to form its own High Holiday congregation. That is to say, there were a whole bunch of Jewish families there. Not quite McAdam Avenue in the north end – but close enough. One such family was that of Harold and Faye Schwartz, along with their children: Anita, Ruth, and Stanley.

Stanley graduated from Kelvin High School. In fact, he played football for the Kelvin Clipper. In addition, he was a participant in typical Jewish teen activities at the time, particularly AZA. He had a wide network of friends, some of whom remain vital connections to this day. Remember, in those days, there were no cell phones, no internet, and barely the beginnings of TV. So, as a teenage boy, Stanley spent a lot of time with his buddies.

Stanley went on to the University of Manitoba from where he graduated law in 1967. That was Stanley’s first step into a career that lasted close to 50 years. His second big step was his decision to forgo an offer to become a partner in a well known and established law firm in Winnipeg, and instead, go out on his own in a shared space arrangement. The shared space arrangement lasted several years and, during that time, he also opened up an office in Morris, Manitoba. Morris was once home to several Jewish families, but not when Stanley moved there to live.

Along his way to practicing law, Stanley got married – to the former Shirley Hooper, a woman originally from England who had moved to Vancouver and whom Stanley met by chance in Hawaii. They were blessed with two children and now have five grandkids. But the family did not end up in Winnipeg. In what was a huge life changing decision at that time, Stanley and Shirley boldly packed up their belongings and moved to Vancouver. Now, some of the thinking that entered into this move might well have been Shirley’s lack of fondness for the Manitoba winters (even though she had formed close relationships with many people in Winnipeg at that time – relationships she still maintainsto this day). But Stanley was also open to a fresh start in a new place. That decision, looking back on it now in 2025, was a wise one for both Stanley and Shirley Schwartz. For starters, who knew that Vancouver would explode with an immigrant population and with it, a dramatic increase in the value of property, caused in part by non-residents buying up land and buildings in Vancouver? Aside from that, Stanley had a specialty in his practice of law that was a perfect fit for Vancouver’s growing population- family law.

For the entirety of his legal career, Stanley focused on matrimonial law in every aspect, not the least of which was litigation. As a former lawyer myself, let me say that if there is an area of law filled with tension, aggravation, and sadness, it surely must be the field of marriage, children and custody battles, access, division of assets and all that goes with those issues. You often are not just a lawyer, but also a psychologist, father confessor and a lot more. You really have to be able to be able to watch some of the worst in humanity. And you have to be ready to, as they say, “ go for the jugular.”
You may never have to do it, but you have to be ready. Stanley Schwartz was ( nd remains so this day, in my view) on the face of it, not a likely candidate to be thought of as aggressive.That is because he was then and still is now, a friendly guy who does not seem to be one cut out for courtroom battles. But clearly, he was able to be “ rough and tough” when he had to be. When I asked Stanley what advice he would give to somebody wanting to employ him in a family law situation, he was quite frank. His immediate response to these kinds of clients was: “If you want a war, the winners will be two people -the two lawyers. The losers will be your children ( f there are kids in the picture.”)

Stanley might still have been at it, but he had medical issues relating to his back over a period of many years. He has had three spinal surgeries, and none of them has really worked satisfactorily. Standing for periods of time was hard for Stanley. He says he knew it was time to give up his practice of law when one day in court six or seven years ago, while he was in argument, he leaned against the dais and the judge told him that it was ok for him to sit down and argue. That episode confirmed what he had thought for a while: time to call it a day and a career. So with two metal rods in his back and pain in his legs, Stanley retired.

Though no longer involved in the legal world, Stanley has managed, very easily he would add, to settle into his non working life with as much travel as he and Shirley are able to do. That travel includes trips back to Winnipeg, also Winnipeg Beach – where he spent much of his youth. His visits also include time with his sister, Anita Ruth Neville, a name not exactly unknown to Manitobans given her role as the 26th Lieutenant Governor for the Province of Manitoba. And, with one daughter in Toronto, Shirley and Stanley also make regular stops in that city to see his family there.

Not that long ago, Stanley stepped into the world of octogenarians. He is quick to say that getting old is not for sissies, but at the same time, he is one to embrace what each phase of his life has brought.

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Farah Perelmuter – a former Winnipegger in the spotlight

By GERRY POSNER From the north end of Winnipeg, Garden City to be exact, comes yet another Winnipeg woman who has almost singlehandedly built a prosperous business in Toronto – almost out of the blue. And who is this Winnipeg woman? None other than Farah Perelmuter, bornFarah Vinsky, the oldest of Toby and Irv Vinsky’s three daughters.

Farah attended Talmud Torah and Joseph Wolinsky Collegiate, also spent a year at the University of Winnipeg Collegiate. Upon graduation from high school, Farah took a gap year in Toronto working in the modelling industry. During that year, she had a chance to visit Western University in London, Ontario. That visit inspired her to apply there and, after one year at the University of Winnipeg, she was off to Western. Interestingly, not that long ago, Farah served on the Western Alumni Board – a role she filled for six years.

As a teenager in Winnipeg, Farah indicated that she had an entrepreneurial gene, as evidenced by her creating what was a “ self development “ program for teenage girls. When she started that program, Farah was all of 16 and was already working in her spare time in a modelling agency. When she came to Toronto after her graduation from university, she began working at a marketing agency, but the desire to be her own boss was so strong that, in 1995, Farah, along with her husband, Martin Perelmuter, started a business known as “ Speakers Spotlight.”

The business’s purpose was to bring prominent speakers to address audiences at locations all over the world. The couple initiated the business right from the spare bedroom in their apartment – with only one phone and one computer. Worse than that, Farah and her husband had no clients, no experience, no staff and, of course – no money. What they had was a clear vision. That vision was to put the right speaker in front of the right audience and, if they could do that, the impact would be significant and lasting. They also had so little business experience that they tried out different ways of doing things in their business and were not afraid to be innovative. That willingness to create and change likely propelled them speedily into the forefront in their field. As proof of their standing in the industry, Farah and Martin were selected twice as Entrepreneurs of the Year by Ernst and Young.

From that modest beginning emerged what is today called “ Speakers Spotlight,” a business that has grown into one of the world’s largest and indeed most respected speakers’ agencies. Farah and Martin have developed a team of people working for and with them (now up to 35 people, who work both in and out of the office) and, as well, they have created an incredible roster of extraordinary speakers. Their list of speakers includes people with deep experience in their respective fields. That combination of prominent speakers and a loyal, dedicated group of people putting the speakers on to platforms has allowed “Speakers Spotlight” to raise the bar of professional service and integrity within the industry. Would you believe 40,000 speaking engagements over 50 countries are now part of the history of a business that started in Farah’s spare bedroom? Just the list of names who have participated with Speakers Spotlight is staggering. Google Speakers Spotlight and I promise you will be overwhelmed, both by the quantity and quality.

Along the way, the company has received numerous awards and accolades. Most importantly, they have, through the various people that have been involved as speakers, helped to plant the seeds for people in the audience to make changes, alter plans and to inspire them to go forward. Sometimes, it’s as little as hearing the right person tell a story that can affect one person and from there, big things often develop. For Farah, that is what keeps her excited about her business.

In 2017, the couple started another business related to the first one, called “ The Spotlight Agency.” This company connects celebrity talent with opportunities all over the world. The talent comes from every area of life including the fields of entertainment, sports, food, decor and more. What the Spotlight Agency does is to unite these personalities to a brand of partnerships, with digital and creator content,TV, streaming, podcasts and publishing.

Even with the real success of Farah’s business ventures, what pushes her are her two children, Jade and Cole, both now in their 20s, and forging their own trails. As well, Farah appreciates from whence she came and she looks forward to what lies ahead. She treasures her return trips to Winnipeg to see her parents, relatives and indeed, old friends. So much is Farah Perelmuter a true Winnipgger that she still roots for the Winnipeg Jets, especially when they play the Toronto Maple Leafs. So, let the spotlight shine on Farah Vinsky Perelmuter.

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