Local News
Increase in allocations to Provincial Nominee Program likely to lead to influx of Israeli immigrants to Winnipeg
By BERNIE BELLAN From time to time we’ve had articles on this website that refer to the Provincial Nominee Program (PNP). If you’re not familiar with that program, here’s a summary of how it works:
Although the Federal government is ostensibly responsible for immigration to Canada, beginning in 1998, the Federal government (when the Minister of Immigration at that time was our own Lloyd Axworthy), allowed Manitoba to “nominate” a small number of individuals to immigrate to Manitoba, to fill labour needs in the province at that time.
Here is how the program first began, according to information on a Province of Manitoba website, and how it has developed since:
“Manitoba was the first province to launch a Provincial Nominee Program (PNP) in 1998. As a small province with few newcomers, it needed the PNP to promote itself as a destination of choice to skilled immigrants. Since then, Manitoba has been a tremendous immigration success story. Thanks to the Manitoba PNP, immigration has played a major role in Manitoba’s population, labour force, and economic growth.
“The Manitoba Provincial Nominee Program (MPNP) was Canada’s first PNP. It became a permanent immigration program in 1998.
“The program launched to help grow the province’s economy through immigration, based on their economic and labour market needs.
“In its first year, the MPNP welcomed 418 new immigrants. Today, the province nominates more than 4,000 new immigrants through the program per year. (Ed. note: The information on the website where we obtained information about the PNP is now quite out of date. The province nominated 6,275 individuals as candidates for immigration under the program in 2021.)
“Manitoba has been very successful with the MPNP. In fact, without it, Manitoba’s GDP would be up to 30 per cent lower.
“Manitoba is also popular among newcomers. Having a friend or relative in Manitoba helps you to immigrate through the MPNP. In addition, over 90 per cent of provincial nominees get a job in their first year. The province’s retention rate is high with almost 90 per cent choosing to stay in the province.
“The Manitoba Provincial Nominee Program (MPNP) seeks recent graduates, skilled workers, businesspeople and their families with the intention and ability to successfully settle and economically establish in Manitoba as permanent residents. Manitoba makes it easy to immigrate and settle in our province.
“The Skilled Workers Stream is locally driven and based on the needs of Manitoba employers. We select internationally trained and experienced workers who have the skills needed in the local labour market, and nominate them to receive Canadian permanent resident visas to settle and work in Manitoba.”
Under the program, prospective immigrants are granted “points” based upon various criteria that they meet. Points are given for skill levels, educational background, and whether they have family members already living in Manitoba.
In 2016 immigration consultant Eka Mednikov wrote an article for our paper describing how important the Provincial Nominee program has been in helping Israelis, in particular, move here. Eka also explained how the Jewish Federation has worked hand in hand with the provincial government to bring newcomers here:
“The Jewish Federation of Winnipeg has the option to support applicants interested in settling in Manitoba and become part of the Jewish community in Winnipeg. The minimum requirements are: Jewish life style, being between the ages of 21 and 45, a post-secondary education, two years of work experience and knowledge of English. Eligible applicants are asked to travel to Winnipeg for an exploratory visit during which time they will attend an interview with a Jewish Federation representative and a Manitoba Provincial Nominee Program Immigration Officer. Due to very high demand, to obtain permanent Canadian residency under this program might take between three to five years.
“Applicants who have family members who have resided at least one year in Manitoba can use the support of their family members for their immigration process. Interested applicants are screened according to a points system that is based upon the age, education, work experience and level of English of the applicant.
“The friends’ support stream is very similar to family support with one unfortunate difference: Points granted for having friends in the province are minimal and in the past two years I haven’t seen anyone able to move here relying upon friends’ support.
“Foreign workers coming to Manitoba on a work permit are eligible to apply for residency under the Manitoba Provincial Nominee Program after six months of continuous employment and a job offer from a Manitoba employer. This is the way used by many truck drivers to move to Canada from Israel.”

Recently we were contacted by a representative for Jon Reyes, Minister of Advanced Education, Skills and Immigration for the Province of Manitoba, who told us that, after a lull period in the Provincial Nominee program that came about in 2020 as a result of the onset of Covid, the province is now accepting a large number of immigrants through the program once again.
We were curious to know how many immigrants had been coming from Israel under the program, so we posed some questions to Minister Reyes.
We asked the Minister: “How many immigrants is the province hoping to bring in under that program this year?”
Minister Reyes responded: Last year, the Manitoba Provincial Nominee Program (MPNP) nominated a record 6,275 candidates as individuals who can then apply to Immigration, Refugees and Citizenship Canada for permanent residence. The program’s nomination allocation has not been finalized for 2022. The Manitoba government is waiting to receive its MPNP 2022 allocation from the federal government in the near future.”
We asked the Minister how many immigrants from Israel have come here through the PNP?
In the table accompanying this story you can see the number of Israeli citizens who have come to Manitoba under the Provincial Nominee Program between 2017 and 2021. The drop-off in numbers in 2020 and 2021 is directly attributable to the onset of Covid. Many individuals who had contacted the Jewish Federation about coming to Manitoba under the PNP delayed coming here for exploratory visits.
We also asked the Minister this question: “Are there particular classes of immigrants that Manitoba is wanting to recruit? e.g., computer programmers, nurses, etc. (also good hockey players)”
The Minister responded:
“The MPNP is an economic program that aims to address labour market needs by nominating skilled workers and business investors who satisfy program criteria – and who are employable in their areas of professional experience – across all industry sectors.
“Based on the Manitoba government’s Labour Market Outlook 2021-2025 and recent Manitoba occupations gap analyses for the 2022-2026 period, the need for the following occupations is expected to be acute until 2026, given new and expanding businesses and organizations and replacement of retiring workers:
· Retail salespersons
· Transport truck drivers
· Nurse aides, orderlies and patient service associates
· Retail and wholesale trade managers
· Registered nurses and registered psychiatric nurses
· Food counter attendants, kitchen helpers and related support occu- pations; and
· Elementary school and kindergarten teachers
Going forward, the Jewish Federation of Winnipeg is anticipating quite a large increase in the number of immigrants who will be coming here under the PNP. As Dalia Szpiro, GrowWinnipeg Director for the Federation, told me recently, there is a large backlog of prospective immigrants who delayed coming here for exploratory visits. In the past little while many individuals have now been coming here on those exploratory visits.
In our next issue we hope to have detailed information from the Federation about the number of individuals who are hoping to come here under the PNP with the assistance of the Jewish Federation.
Local News
March of the Living 2023 participants form Taste of Hope project to help honour the memory of Holocaust survivor Alex Buckman
By BERNIE BELLAN The March of the Living is an annual two-week international educational program that brings thousands of students and adults to Poland and Israel to study the Holocaust, Jewish history, and the rise of the State of Israel. Founded in 1988, it features a 3-kilometer silent walk from Auschwitz to Birkenau on Yom HaShoah (Holocaust Remembrance Day).
Attendees on the march are accompanied by adults, some of whom themselves have been Holocaust survivors.
Following the week in Poland, participants travel to Israel to observe Yom HaZikaron (Israel’s Memorial Day) and celebrate Yom HaAtzmaut (Israel’s Independence Day), marking a journey from darkness to life.
For many years the coordinator of the march in Winnipeg was Roberta Malam, working on behalf of the Jewish Federation of Winnipeg. More recently Abby Flackman filled that role, and now the person in charge is Lindsey Kerr.
Since its inception 37 years ago the March of the Living has become a rite of passage for many young Winnipeg Jews who have been able to participate as an organized group from Winnipeg and combine visits to the death camp at Auschwitz-Birkenau in Poland with the subsequent trip to Israel.
Then – the Covid pandemic hit – in 2020, and the March of the Living was put on hold for two years – in 2020 and 2021.
In 2022, the March of the Living resumed, but there was no organized contingent from Winnipeg participating. (There may have been some Winnipeggers who did go on the march that year, but if there were any they would have been part of a general Canadian group since there was no Winnipeg coordinator that year.)
In 2023, however, once again a very large contingent of young Canadian Jews – 51 altogether, of whom approximately two-thirds were from Winnipeg, went on that year’s March of the Living. That particular march was memorable for many reasons, including the fact it was the last full march since 2019 and was to remain the last march to have an organized Winnipeg contingent in the past six years as the years 2024 and 2025 were interrupted by the war in Gaza. (There were smaller marches held in 2024 and 2025, but again there was no organized contingent from Winnipeg.)
Recently, we were contacted by one of the participants of that 2023 march, Ethan Levene, who asked us whether we’d be interested in running what turned out be a very poignant story about one particular aspect of that 2023 March of the Living.
Here is what Ethan wrote:
“In April 2023, the Coast to Coast Canadian delegation of March of the Living was privileged to travel with Holocaust survivor Alex Buckman (z”l). March of the Living is a Holocaust education trip that allows participants to visit and bear witness to the sites of the Holocaust. Unfortunately, while sharing his story in Poland, Alex passed away. However, the impact he left on us students was immeasurable.

“While speaking to us in Warsaw, Alex told us the story of his Aunt Becky’s gâteau à l’orange (orange cake). While in Ravensbruck concentration camp, his aunt managed to write down this recipe. After his parents’ murder, his Aunt Becky went on to raise Alex after surviving. In addition to sharing his story, Alex tasked us with baking the cake with family and friends.
“Out of this, a group of alumni from our trip have created this project: ‘A Taste of Hope.’ On February 1st, university students from over 5 universities across Canada will come together to bake the gâteau à l’orange and hear Alex’s story. Proceeds from the event and this fundraising page will support the World Federation of Jewish Holocaust Survivors and Descendants. Alex was heavily involved with this organization, whose mission is to both create community for Holocaust survivors and their descendants and educate about the Holocaust to help fight against antisemitism and all forms of bigotry and hate.
“Here is information from our fundraising page for the event – ‘A Taste of Hope’: Fundraising for A Taste of Hope.
Ethan added that “it’s completely student led, all by alumni from our 2023 trip attending university at these various locations across Canada; Winnipeg, London, Kingston, Montreal.”
He also added: “Follow us on instagram@tastehope.“
Here is a link to a CBC story about Alex Buckman: Alex Buckman story
In a subsequent email Ethan gave the names of Winnipeggers who are involved in A Taste of Hope: Ethan Levene (studies at McGill), Zahra Slutchuk, Alex Stoller (studies at Queens), Coby Samphir, Izzy Silver (studies at Waterloo).
He also added names of others who are involved in the project: Jessie Ages, Anneke Goodwin, Lilah Silver, Ella Pertman, Ellie Vogel, and Talia Cherun.
To find out more about March of the Living in Winnipeg go to: March of the Living
Local News
Young Researcher Eryn Kirshenbaum 2025 recipient of the Institute of Cardiovascular Sciences prestigious Dr. T. Edward Cuddy Award
By MYRON LOVE Fifth year University of Manitoba Faculty of Sciences Microbiology student Eryn Kirshenbaum is this year’s recipient of the Dr. T. Edward Cuddy Student Award in recognition of her excellence in research under the supervision of Dr. Inna Rabinovich-Nikitin, Assistant Professor of Physiology and Pathophysiology, University of Manitoba and Principle Investigator in Women’s Heart Health Research at the Institute of Cardiovascular Sciences at the St. Boniface Hospital Albrechtsen Research Centre.
When asked for her reaction to learning she was the 2025 recipient of the student award, Kirshenbaum says “I was so honoured, humbled and excited to have been nominated and then chosen as the recipient out of many well deserving students.”
Rabinovich-Nikitin, Kirshenbaum’s mentor, says “This is Eryn’s third year working in my lab and I am incredibly proud of her for winning the Dr. T. Edward Cuddy Research Award.” She adds: “It is a truly deserved honour. Since joining my laboratory in 2023, Eryn has shown an exceptional combination of technical skill, intellectual curiosity, and professional maturity, becoming an integral contributor to our research on women’s heart health, an area of growing scientific importance that demands both rigorous methodology and a strong understanding of sex-based differences in heart disease.
“Not only has Eryn provided invaluable experimental support, but she has also taken on a leadership role in training new students and has demonstrated a strong commitment to collaboration and mentorship.”
In return, Kirshenbaum notes that she has “learned a lot from Dr. Rabinovich-Nikitin. She is a great mentor and I look forward to learning and growing even more under her leadership”.
The T. Edward Cuddy Award is one of 12 awards presented annually by the Institute of Cardiovascular Sciences in partnership with the University of Manitoba.
The 27th Annual Institute of Cardiovascular Naranjan Dhalla Awards were held on December 2nd and 3rd as part of a two-day conference comprised of a scientific forum and awards ceremony. The awards celebrate the leadership of individuals who have profoundly influenced the advancement of cardiovascular research, medicine and health education, including, in previous years, Nobel Prize winners and Gairdner Award Scholars. The Institute of Cardiovascular Sciences Gold Medal was awarded to Dr. Stanley Nattel, Director of the Montreal Heart Institute for his outstanding contributions to advancements in cardiac arrythmias and patient care.
Eryn Kirshenbaum, the daughter of Barry and Kim Kirshenbaum, says she was always interested in understanding the functioning’s of the human body, in particular the heart, which has fit with her desire to pursue a career in medicine and possibly continued heart health research.
A graduate of the Hebrew Bilingual program at Brock Corydon Elementary School, Ecole River Heights, and Kelvin High School French Immersion, Eryn says that she has always been interested in science, particularly cardiology. She reports that she has assisted as co-author on 5 research papers, including one where she was the primary author, focusing on women’s heart health and how heart disease affects women differently than men. That paper also investigated the connection between disrupted circadian rhythms and heart disease, specifically related to individuals with irregular sleep patterns, such as shift workers.
Eryn notes that, in addition to her university studies and research activities, she works part time as a Medical First Responder with St. John Ambulance – an activity which complements her medical research. “With St. John Ambulance, I have had calls dealing with the early stages of heart attacks and strokes as well as basic first aid,” she notes.
Readers might also run into Eryn at many Jewish celebrations such as Yom Ha’atzmaut, where she helps her dad with the family entertainment business.
While her ultimate goal, she says, is to practice medicine, she adds that she is really enjoying doing research.
Local News
Young entrepreneur Noah Palansky and partner Jordan Davis are the first Winnipeggers to crack Forbes Magazine’s “top 30 Under 30” list
By MYRON LOVE From a very young age, Noah Palansky has demonstrated initiative and leadership. I first met and interviewed Palansky in 2011 at a low point in his life. His mother, Naomi Palansky, had sadly passed away at a young age. The then 12-year-old channeled his mourning into action. With his younger sister, Lexi, by his side – and the support of his father, Bruce – the preteen entered a team in the annual CancerCare Manitoba Foundation Challenge for Life. For the next few years, Palansky’s teams – under the banner, “Kids Count” – raised thousands of dollars for cancer researched.
Fast forward to 2019. Palansky was by then a young adult with a new initiative. The year before, he and a couple of friends had entered a potential business proposal in a competition sponsored by Winnipeg-based North Forge, Canada’s only start up incubator and fabrication lab, and won the top prize.
In that 2019 story, the young entrepreneur recalled how he came up with idea for his new business – TAIV (the AI stands for artificial intelligence). In the spring of 2018, he recounted, at the height of the Winnipeg Jets playoff run, he and his girlfriend were watching the game on a big screen while having drinks in a restaurant when an ad appeared onscreen promoting a rival restaurant and advertising the same drink he was imbibing – at a lower price.
“That ad gave me the germ of an idea,” he said in that earlier interview. “I immediately spoke to the restaurant manager and asked how he felt about the ad,” he recalls. “He was not pleased.”
That germ of an idea has developed into a highly successful new business venture. The idea that was put into practice has landed Palansky and his partner, Jordan Davis, on Forbes Magazine’s 30 Under 30 list in the Marketing and Advertising category. The duo are the first Winnipeg-based entrepreneurs to have received this honour.
“It came as a complete surprise,” Palansky responds. “We had no advance notice that we were even being considered for this recognition.”
Since TAIV officially launched in 2021, the company – still based in Winnipeg – has grown to a workforce of about 80 – most of whom are based here. Palansky notes that TAIV also has sales offices in New York, Chicago and Los Angeles.
In the past four years, TAIV has built a presence in nearly 5,000 venues across the United States. The company works with brands like Coke, Pepsi, Netflix, T-Mobile, FanDuel, Fox, and United Airlines.
“The way this works,” Palansky explained to this writer in 2019, “ is that if you are in Boston Pizza, for example, watching a Jets game and a commercial comes on, our software will switch the commercial to an ad for Boston Pizza.
“We make a little box that sits between your cable box and the TV. Our box can detect when a commercial is coming on and switch the ad out for one promoting the restaurant or store the box is in.”
For larger enterprises, Palansky notes, TAIV produces a web app that allows the company to switch its own in-house ads for the ads that would be appearing on screen.
In a statement by North Force celebrating Palansky and Davis’ achievement, Palansky is quoted as saying that “the Forbes achievement offered a rare moment to pause and reflect.
“There are very few moments where a third party reaches out and says, ‘We’ve noticed what you did, and we think it’s awesome.’ This felt like one of those rare moments.”
The North Forge report also sees the recognition as a win for the community.
“I wish we had more Winnipeg entrepreneurs on the global stage because it’s really good for the local ecosystem,” Palansky is quoted as saying. “I’m trying to do what I can to help others get off the ground.”
Palansky and Davis are looking forward to going to Phoenix in April for the official presentation.
He adds that TAIV continues expanding across North America, strengthening partnerships, and onboarding advertisers as the network grows. For local venues or businesses interested in installing TAIV or exploring advertising opportunities, the company welcomes inquiries at hello@taiv.tv.
