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Rady JCC reports deficit of $377,994 for 2022 fiscal year

By BERNIE BELLAN As someone who has attended my fair share of Annual General Meetings over the years, my impression is that an AGM is not meant to serve as a forum where management is subjected to scrutiny over its performance.

 I especially recall attending AGMs of the Crocus Fund, during which management did its level best to conceal the true performance of the fund. It was at the 2002 AGM of the Crocus Fund, however, that I stood up and, undoubtedly much to the chagrin of the members of the management team who were there, I said that I thought the Crocus Fund was in deep trouble and that unitholders were being kept in the dark about the true picture of the Crocus Fund.

Even though it took another year and a half for my assessment to be proven true, eventually the Crocus Fund was forced to halt sales of its shares, and was subsequently placed into receivership.

So, when I attended the most recent AGM of the Rady JCC on November 28 I went in determined to ask some pointed questions, regardless what other individuals who were there thought of the temerity of someone disrupting what had been, to that point, an evening of self-congratulation.

Now, as anyone who has attended any Jewish organization’s AGM would well understand, the main part of the proceedings is to get through the very boring financial report as quickly as possible and move on to a celebration of volunteers and employees who are to be recognized for their contributions to those organizations. And, until Covid entered the picture, the highlight of every AGM was the pastry table where attendees could feast following the AGM. 

Serious affairs – those AGMS.

Well, for anyone who’s been paying attention the past two and a half years though, the Rady JCC has undergone what is undoubtedly the most harrowing period since it first opened its doors in 1997. Covid dealt a terrible blow to the Rady JCC, with a huge drop in memberships and a severe reduction in programming that began in March 2020 and which has continued through to the present day, although the situation has improved considerably in the past year.

That’s why, as I entered the multipurpose room of the Asper Campus on Monday evening, November 28,  I was anxious to see whether anyone else was interested in asking any questions about the true state of the Rady JCC. Without going into every little detail of that report, here’s the nutshell: The Rady JCC showed a loss of $377,994 in 2022 (year end August 31, by the way).

That compares with a profit of $1,124,950 for the 2021 fiscal year. How is that possible, you might ask, when 2021 saw the Rady JCC absolutely shellacked as a result of Covid? Consider this: Membership revenue in 2021 dropped to $706,823. In 2019, which was the last year before Covid, membership revenue was $2,090,933. That’s a 66% drop in membership revenue! The explanation, if you read on, is quite simple: Government assistance is what kept the Rady JCC alive in 2021.

So, when the 2022 financial report showed that membership revenue had climbed somewhat over the 2021 figure – to $1,152,489, but was still a long way off from the pre-Covid figure, I was anxious to ask this question of the person who was delivering the financial report, whose name was Kyle Ibbetson: 

“Just how many members does the Rady JCC actually have?” I asked.

As an aside, I was the only one to ask any questions at the AGM. I was told afterwards that if I had any questions I would have been better off to send them to Barry Miller, who is the Rady JCC’s Director of Finance and Administration.  Right – as I noted previously, an AGM is no place to ask serious questions. It destroys the levity of the moment during which everyone is looking forward to a celebration, not a serious probing of what’s really going on.

In any event, I was somewhat surprised that Ibbetson actually had some figures to report in response to my question: The Rady JCC has 1700 members, he said, down from 2500 pre-Covid. (In a subsequent email Rady JCC Executive Director Rob Berkowits clarified that the correct figure is “1750” units. By the way, a unit can refer to anything from an individual to a family. If you read on you’ll see that I’ve always had difficulty with that term.)

Be that as it may, however, as I pored over the financial report while everyone else was watching a series of awards being handed out, a major discrepancy occurred to me as I did some quick calculations: If the membership had dropped from 2500 to 1700, that represented a 32% drop in membership, but what was the actual membership revenue prior to Covid – not the number of member units?

For that I had to wait until I was able to get home and Google previous financial reports of the Rady JCC. That was when I found the figure for membership revenue for 2019, as noted earlier, was $2,090,933. Membership revenue for 2022, according to this year’s financial report, was $1,152,489. That represents a 45% drop in membership revenue from 2019. So, if member units were down 32% but membership revenue was down 45%, what could explain that fairly large discrepancy, I wondered? 

That same evening I penned a fairly long email to Barry Miller, which was also addressed to Rob Berkowits, in which I asked that question, along with several others.

Here is what I asked about membership revenue:

“In the area of membership, according to what Kyle Ibbetson said, you’re down from 2500 to 1700 pre-Covid – a 32% drop. But when I look at revenues from membership in 2019 they were $2,090.933, while in 2022 they were only $1,152,489. That represents a 45% drop in membership revenue from 2019. Can you explain the discrepancy between a 32% drop in member units and a 45% drop in membership revenue?”

Here is the response I received: 

“The impact that the pandemic had on our membership and corresponding membership revenues has been drastic.

“When we were required to close the first time in March 2020, our membership units were at 2,628.  We hit a low of 1,232 in October 2021.  This represents a decline of 53%.  The climb back up was very slow at the beginning as people were not comfortable coming to a gym or congregating and there were still many restrictions on gathering sizes, gym capacity, etc put on by the provincial government.

“We have slowly climbed since that date and we are now aggressively marketing new memberships and win backs.  As of today, we are at 1,750 membership units, which is still down 33%.

“The revenue stream does not coincide with the drop in membership numbers.  As you stated, membership revenue for 2022 is down 45% from 2019.  As you are aware, we have memberships that range from $250 to $1,367 per year.  The pandemic more greatly affected our higher membership fee categories (families, adult and senior couples, one parent family etc).  If you lose a family membership as opposed to a child membership, yes, you are down one membership.  But you are down 5.5 times the revenue.  That is why it is very difficult to use the two statistics comparatively.”

I asked about the actual number of members, writing that “referring to membership units is rather vague. I know that’s the term that has always been applied when I’ve had discussions both with Gayle and with you, Rob, about memberships, but can you put it in actual terms of members, i.e., how many members were there in 2022 in comparison to 2019?”

The answer (and it is clear this was from Rob) was: “We have always referred to membership as a unit.  That is the manner that we budget and report.  The variables make it easier that way as each family unit or one parent family unit can have multiple individuals on it, non of which affect revenue.

“Just as information, the 1,750 membership units that we have today represents 3,076 individuals.  I am not able to obtain that statistic historically, it is a live data file.”

Another area of the financial report that stood out for me had to do with fundraising. Elsewhere in the Rady JCC annual report, Rob Berkowits wrote that the 2022 sports dinner was “the most financially successful event in its history, raising $400,000 after all bills were paid.”

Yet, while the financial report did say that total fundraising for the Rady JCC raised $976,763, as compared with $401,214 in 2021 (when there was no sports dinner), fundraising expenses in 2022 were $563,856, while they were only $77,7987 in 2021. As a result I asked this question in my email to Barry and Rob: “The total profit from fundraising was only $79,480 more in 2022 than in 2021. If the sports dinner raised $400,000 after all bills were paid,’ according to Rob’s report, why was there only $77,787 more raised in fundraising in 2022 than in 2021?”

The answer I received was fairly detailed – and quite complex, but here is the most salient point, written, I assume by Barry Miller: “In the areas of other fundraising, our costs associated with the donations were considerably higher this year than in 2021 ($156,000 in 2022 as opposed to $36,000 in 2021).”

 I suppose I might like to explore why that was at another point in the future – and by now, anyone reading my ongoing reports about the 2021 census would know that I like to crunch number, but for the moment, we’ll leave that aside.

Finally though, one figure in the 2022 financial report just jumped off the page, and that was the amount of government assistance the Rady JCC received in 2021: $1,690,109. (It dropped to $434,898 in 2022.)

I took a look at the 2020 financial report and saw that the Rady JCC also received a huge amount of government funding in 2020: $750,605. As a result the total amount of government funding the Rady JCC has received the past three years is $2,885, 612. 

I think it’s fair to say that, without that government funding, the Rady JCC would have had to close its doors permanently – and I suggested that in my email to Barry and Rob.

Here is the response I received and again, I assume it was written by Rob: “If it wasn’t for government assistance, there are many many many businesses and organizations, both for profit and not-for-profit that may not be around today.  Whether Rady would be one of them is very open to conjecture and opinion.  We went into the pandemic in a strong financial position and we have many very loyal members, donors and third party funders to support us.”

That may indeed be true, but looming over this entire discussion of Rady JCC finances is this question: How many of the Rady JCC’s members who have not renewed their memberships (which, I submit, is evidenced by the 45% drop in membership revenue much more clearly than the 32% drop in “membership units”) may return to the Rady JCC at some point? Further, despite the notion that Covid is behind us, if at least one-third of Rady JCC members have not returned to the Rady JCC since Covid (and, as I would argue, the figure is likely much more than one-third based on the total drop in membership revenue), are former members staying away because they don’t feel sufficiently safe at the campus or are there other reasons? Perhaps some members have joined other facilities, while others installed home gym equipment. Regardless the reasons, there is no doubt that the drop in membership revenue is having a huge impact on the Rady JCC’s bottom line. 

Finally, if there should have been special awards handed out at this year’s AGM for service above and beyond, it should have gone to representatives from the provincial and federal governments for the assistance both levels of government delivered to the Rady JCC over the past three years. 

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Shalom Residences Foundation to host third annual donor appreciation evening

Shalom Residences treasurer Elaine Paul

By MYRON LOVE On Tuesday, June 16, Shalom Residences  Foundation Inc (SRFI) will be hosting its third annual Donor Appreciation evening.  Donors and other Shalom Residences  supporters can look forward to chilling to the music of local singer/songwriter David Grenon (aka Soul Bear), who will be performing songs by Billy Joel, Elton John and other well-known artists.
For readers who are not yet familiar with Shalom Residences, the organization was originally created to care for intellectually challenged Jewish young adults.  The vision was to provide them with a Jewish environment – strictly kosher group homes where all the Jewish holidays are observed and celebrated.
One of Shalom Residences’ objectives has always been to develop a community in which individuals with intellectual disabilities are fully included, self-actualized, and valued in all aspects of life.
The concept has been a remarkable success.
Shalom Residences was founded in 1980 by six far-sighted couples, including Thelma and Ernie Bronstein, Dolly and Zivey Chudnow, Min and Joe Fromkin, Roberta and Larry Hurtig, Elaine and Bobby Paul,
and Sybil and Frank Steele. The original Shalom Home was a converted house on Cathedral Avenue.

“Thelma Bronstein’s determination and dynamism contributed to making it happen,” says Elaine Paul, currently Shalom Residences’ treasurer (and for the past 20 years, the organization’s leading fundraiser).
I remember the home’s official opening.  This was shortly after I started writing for the Jewish Post.  Rabbi Charles Grysman affixed the mezzuzah  to the door frame.
Today, the organization operates six group homes housing 19 residents as well as 12 residents in supported independent living arrangements.
While the operations today are largely funded by the provincial government – which means that the residences have to be open to accepting non-Jewish clients as well (just over half of the residents are Jewish) – the Shalom Residences Foundation funding supplements the  government contribution – providing financial support for increasing staffing levels when needed, as well as extraordinary expenditures and contingencies. The Foundation has also provided the down payment for the purchase  of new housing when necessary. .
The necessity of fundraising was evident right from the beginning.   Elaine Paul recalls that the first Manitoba Marathon –  in which all the founding parents were involved –  provided the funding for the mortgage at 175 Cathedral Ave.
“We worked with Helen Steinkopf and John Robertson to develop the marathon,” Paul remembers. ”For several years,  Hy Kravetsky and I worked handing out water to the runners.”
Paul relates that it was Zivey Chudnow who was instrumental in starting up Shalom Residences’ annual fundraising. “Three of Zivey’s friends,:Norman Tatleman, Sam Ostrove, and Gary Levinson, asked how they could help,” she recalls.  “Their idea was to have a fundraising dinner.  We combined the dinner with a lottery. We sold 60 tickets at $1,000 a piece and paid out $15,000 to the winning ticket and lesser amounts to other lucky winners.”
The organization also held annual well attended fundraising teas.   
 
Paul reports that, for years, Chudnow was Shalom Residences’ best fundraiser – with honourable mention to Avrum Katz, Frank Steele, and the late Joe Elfenbaum.  Paul took over the role 10 years ago – again with honourable mention to SRFI board members, Dr. Allen Kraut, Peter Leipsic, Donna Chudnow, Jon Feldman, and Mickey Rosenberg. 
  
In addition, the goal was, and remains empowering adults with intellectual disabilities to live meaningful, dignified lives in community-based homes in Winnipeg, enriched by Jewish values.
Charles Tax, the SRFI’s long time president, notes that in 2017, the organization created an endowment fund with the Jewish Foundation of Manitoba. “At the time, we transferred more than half of our assets to the JFM,” he says.  “We continue to make contributions to our fund.”
 
He notes that the annual dinners came to an end with the 20230 Covid lockdowns.  The donor appreciation evenings were started in 2023. 
“One of our goals is to acquire one or two more houses in the south end,” Tax adds.
 
Readers who may be interested in attending the donor appreciation evening or otherwise supporting SRFI can contact the office at 204 582-7064 or via email (admin@shalomresidences.com).
 
 
 
 
 
 
 
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Debbie Maslowsky playing lead role in upcoming Dry Cold Productions musical

By MYRON LOVE For the past 40 years Debbie Maslowsky has been entertaining Winnipeg audiences – both Jewish and non-Jewish, with her acting and singing.  Arguably Winnipeg’s queen of musical theatre is returning to the stage on May 13 in a lead role in Dry Cold Productions’ upcoming “Kimberly Akimbo”.
Maslowsky is enthusiastic about the Tony-winning production, which debuted on Broadway in November 2022.  “It’s a gem of a musical,” she says of the production crafted by the musical team of  composer Jeanine Tesori and lyricist David Lindsay-Abaire.
 
The subject itself is not – on the surface – uplifting. As Maslowsky describes it,  “Kimberly Akimbo” is the story  of a teenager suffering from a very rare condition – progeria – also known as the aging disease.  The genetic condition causes children to age at an accelerated rate causing them to die of old age while still in their teens. For those readers who may recall Rabbi Harold Kushner’s book, “Why Bad Things Happen to Good People” – written years ago, Kushner was responding to the death of his own son from progeria.

In the hands of Tesori and Lindsay-Abaire though, Maslowsky notes, the show is about mindfulness and living day by day.  In the production, Maslowsky explains, “Kimberly is trying to live as normal a life as she can despite her illness. Her life is further complicated by a dysfunctional family. Her parents are dealing with their own issues. Then there is the madcap aunt who develops a complicated and hilarious plan to make money for a family road trip, raise funds for choir costumes – with some left over for herself.

“The play is very funny,” Maslowsky comments, “but also poignant.  Kimberly knows that she most likely won’t live much beyond 16.  Therefore, she wants to live every day to the fullest. She wants to live every day in the now.  At the same time, she doesn’t want to hide from reality. She doesn’t want special treatment. She also doesn’t want people – such as her parents – trying to pretend that everything will be okay.”

Maslowsky last appeared on stage in Winnipeg Jewish Theatre’s one-woman production of “A Pickle” in the spring of 2023. That was the true story of a Jewish pickle maker living in Minnesota who had to fight to get her pickles included in the state fair pickle competition, which tried to disqualify her because her pickles were made the Jewish way through a  brining process that the non-Jewish judges refused to accept. 
In the interim, Maslowsky has been focusing on her longstanding business as a trade show, conference  and event manage,r as well as picking up some singing gigs. She reports that she began winding down her business last fall.

She speaks highly of her younger cast mates. “They are an amazing group of young people,” she says. “For some of them, this is their first show.  I myself am still learning new things after all these years.”
Maslowsky will next be appearing in the joint Winnipeg Jewish Theatre-Rainbow Stage production of “Fiddler on the Roof” in September.  “I played one of the daughters years ago in an earlier Fiddler production,” she recalls.  “I feel like I am coming full circle.”
 
Dry Cold Productions was founded by Donna Fletcher and Reid Harrison (now retired) more than 25 years ago. The company stages a yearly musical theatre production – sometimes edgy – which has played on Broadway and is new to Winnipeg audiences.
The Dry Cold website cautions that “Kimberly Akimbo” contains “strong language (with frequent profanity), mature humour, and references to sexual activity”.
“Kimberly Akimbo” is scheduled to run May 13–17, 2026 at the Prairie Theatre Exchange. Tickets can be purchased by contacting  Dry Cold productions online.

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The second Bar Mitzvah: Better than the first

Gerry Posner and Ted Lyons

By GERRY POSNER As we pass down the corridor of life, there are certainly times we can identify as moments we will never forget. I had such a moment on April 11 at my second Bar Mitzvah, at the Shaarey Zedek Synagogue, shared with Dr. Ted Lyons, or E. A. as I called him over the years. We were celebrating this life cycle event at the very same synagogue as the first one, that is – the Shaarey Zede. For me, it was some 70 years ago or 25,557 days – from April 21, 1956 to April 11, 2026. The notion of returning to the original place of Bar Mitzvah 1.0 was too powerful a force, causing me to abandon my plan to do this in Toronto where my wife, Sherna and I have lived for the last 13 plus years.

It was quite the weekend. We started just before Erev Shabbat with photos of our two families on the bimah. Ted had his whole family there, including his daughter Mara, her husband Sheldon, and their two daughters, as well as his son Sami, his wife Rose, and their three kids, all of whom live In Calgary, not to forget his sister Ellen and her husband Howard Goldstein, from Toronto. Our three kids: Ari, Rami and Amira, all of whom live in Toronto, along with two of my grandchildren, as well as my brother Michael from Toronto were also present.

After the Shabbat service, we stayed on in the building for our Shabbat dinner. There were 23 of us, including Michael’s partner, Ruth Grubert, (formerly Mozersky), also a former Winnipegger, as well as Rabbi Mass,his son Ranan, Rabbi Carnie Rose and his wife Pauline. It was a warm group and the dinner was gobbled up and appreciated by all of us. We were all surprised when independently, the respective grandchildren of the Bar Mitzvah “bochers” presented both of us with a kind of tribute – funny and sincere in their affection for their Zaidas.

Then came the big day. It lived up to and even exceeded my expectations. It was a sell-out crowd. I was overwhelmed just at that fact. The only thing missing from the building was the electronic ark. The respective families all participated with aliyahs and indeed Torah readings by Sami Lyons and the 83-year-old Bar Mitzvah boy Ted Lyons. Now, “leyning” from the Torah was not something Ted had done at the first go-round 70 years ago. (In fact, almost all of us were deficient in that area).
One particular moment during the service was especially meaningful for Sherna and me. In the first part of the service, there is a prayer called “Mi Chamocha.” My son Ari had written music for that prayer several years ago and now he was at Shaarey Zedek, where he had his Bar Mitzvah long ago. This time though the clergy had arranged to use his music and to sing his melody. (It had been used many times previously, but without Ari. ) Not only that, he was invited to play his composition at the service as Cantor Leslie Emery sang it. Those few moments – as we watched and listened, at this – my second Bar Mitzvah, at a place where my parents had been members for years and whose names are on the memorial plaque in the chapel, well, that was powerful, to put it mildly.

Ted and his family had various honours as did my family. I was given the Haftorah to chant. Now, I have few talents, but I can chant a Haftroah (not the most marketable skill), so that was not that much of an obstacle for me. In fact, I rather enjoyed doing this part of the service. Rabbi Rose had also given me permission to deliver a D’var Torah on the portion of the week, “Shemini”, and to discuss the meaning of this, my second Bar Mitzvah. Once I had the mic and the stage, I was ready to go in spite of my wife’s protestations that it was too long. And, in fact, as I rolled along into my Haftorah, after about 10 minutes, my parter in the double Bar, Ted, came up from behind me where he was sitting, and nudged me gently, or to put it more accurately, gave me the hook, announcing that it was time to wrap up. It was kind of comical, in fact. I got a large charge from that sudden intervention. To top it off, as I had been speaking, I noticed a congregant on my left near the front who had apparently passed out. It was alarming to me at first, but the medics came and were able to revive this person. I was told later that other first words out of the mouth were “Has he finally finished?”

We concluded the day with a rather large kiddish luncheon highlighted at least for me by traditional party sandwiches, which were a staple of the kiddishes of my youth. I met with so many people of my past, which was a treat and a half for me. I was so into the moment that It was hard to get me out of the building.

As I reflect on the day and the service, I recognized that for all of us, we have times in our lives, whether it be an hour, a day or a week, that we will never forget. This day was for me one such moment. It is etched in my memory to be relived through the Youtube video now in my possession. The gift that keeps on giving, I say.
My first Bar Mitzvah was good, for sure. This one was far better. I knew what I was doing.

Post script (After Gerry had sent us his story, he sent us something else that he said should have been included in the story): True, Ted and I had the Bar Mitzvah no 2. But we only had it because there was one person who did the real work and yet received no credit. She made all the arrangements with the synagogue for both the Friday night Shabbat dinner and the kiddish lunch after the service. She dealt with various people in the synagogue and basically took charge of our simcha. I speak, of course, of Harriet Lyons. That I failed to mention her was due to my excess focus on the eating of the party sandwiches and not enough on the reason we had them in the first place. Harriet teaches the weaving of tallits, but she stands tall in the arranging of Bar Mitzvahs.

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