Features
Canadian Associates of Ben Gurion University hold online gala event featuring Shira Haas of “Shtisel” and “Unorthodox” fame

By BERNIE BELLAN Shira Haas may be only 26 years old, but she has already become one of Israel’s best known actors, having starred as an Orthodox Jew in both “Shtisel” and “Unorthodox”. (In real life Shira is not Orthodox, by the way.)
On Wednesday, July 7th, Canadian Associates of Ben Gurion University presented a cross-Canada online event promoting brain research at Ben Gurion University, during which Senator Linda Frum, who was in Toronto, took a leaf from her late mother, Barbara Frum’s playbook, and interviewed Shira Haas, who was in Tel Aviv, in what turned out to be an enjoyable and quite interesting 40 minutes back and forth.
In introducing the event, CABGU National CEO Mark Mendelson said that the event had raised a total of $850,000 toward brain research at BGU.
Mendelson also noted that last year’s “Support our Students” campaign had also raised $1.4 million starting in the spring of 2020 – when Covid was taking an especially heavy toll in Israel. The funds raised were used to allow students at the university to remain in school rather than having to drop out due to financial constraints brought about by Covid.
“Canadian Associates of Ben Gurion University” is “the number one Israel based organization in Canada,” Mendelson said.
Proceeds from the gala event will “fund research into neuro-degenerative disease,” Mendelson explained, including Epilepsy, ALS, Alzheimer’s,
Parkinson’s, Dementia, and Stroke. Prior to Senator Frum’s interview of Haas, some 1500 audience members were given an overview of the advances various researchers at BGU have been making in the treatment of different disorders associated with the brain.
Five different researchers at BGU offered explanations of new developments in which they have been involved in each of those areas. In commenting on the challenges they face, BGU President Daniel Chamovitz quoted David Ben Gurion himself, who once said: “If an expert says it’s impossible, find another expert.”
Chamovitz, who was born in Pennsylvania and obtained his undergraduate degree from Columbia before transferring to the Hebrew University of Jerusalem, where he obtained his Ph.D. in plant science, offered the audience some very personal reflections about the toll Covid had taken on both him and his wife.
Chamovitz noted that he had his own experience dealing with Covid, when both he and his wife, Shira, came down with Covid last September. (Chamovitz has been keeping a very interesting online journal tracking Covid at BGU, called “My Covid Year”.) He said that he’s still dealing with the effects of Covid many months later, noting that “Post Covid Syndrome” affects about 10-15% of individuals – mostly women, who have come down with Covid.
Later, however, during the portion of the evening in which Shira Haas was being interviewed, Chamovitz, who displayed a wry sense of humour whenever he appeared during the event, made a funny observation about his Hebrew-speaking ability.
It turns out that Haas’s next starring role will be as a young Golda Meir in a movie about Golda’s life, to be produced by none other than Barba Streisand, called “Lioness”. Haas was asked how she will master Golda’s American-accented Hebrew. (Golda Meir, although born in Russia, moved to Milwaukee as a young woman, which is where she learned to speak English.)
Haas said it was really just a matter of mastering an accent, to which Chamovitz added that he can readily identify with Golda Meir, whom Israelis often made fun of for her American English manner of speaking Hebrew.
In accepting the position of President of BGU, Chamovitz said, he was proud to become head of a university that has been at the forefront of so many advances within Israeli society, including its inclusion of many members of the Bedouin minority who live near Beer Sheva.
Ben Gurion University is now home to the first female Bedouin professor in Israel, he noted: Sarab Abu-Rabia-Queder, who was also the first Bedouin woman to receive a Ph.D.
When it comes to innovation, Chamovitz observed, “All the nations in the Middle East are looking to us (in Israel) for answers. We’ve been living in the desert” – no university more so than BGU.
Turning to Senator Linda Frum’s question and answer session with Shira Haas, while Frum was seated in some sort of studio, Haas was in a room in her home, which looked quite unadorned – hardly what you would expect to see in the home of a major television star. Following are excerpts from the interview:
Frum: “What’s it like to be an Israeli celebrity?”
Haas: “It’s a feeling of being a family in Israel. Everyone knows everyone. When you walk in the streets and get compliments it’s like people feel they know you.”
Frum: “How did you know you were going to be an actor?”
Haas: “I was very shy. I never thought I’d be an actor. Thanks to Facebook I auditioned for a part just before I turned 16. One of my first auditions was for ‘Shtisel’ (in which she played the part of Ruchamie). It’s hard to believe that was already 10 years ago.”
Frum: “Did you think you’d have a career only in Hebrew or did you want to be an international actor?”
Haas: “When we were doing ‘Shtisel’ or ‘Unorthodox’ nobody ever thought it would get to Netflix – so I never thought I would become an international actor.”
Frum: “When you choose your projects, you don’t take the easy road. Of all the difficult things you’ve done, what was the hardest?”
Haas: “Your question reminded me that a few weeks ago someone stopped me on the street and complimented me. I gave him a big smile and he said: ‘Omigod, it’s so nice to see you smile!’” (in reference to Haas’s roles in “Shtisel” and “Unorthodox” where she faced unremittingly difficult choices and hardly ever smiled.)
“My most challenging role was in ‘Asia’ (pronounced A-seea – in which Haas plays a young girl struggling with a degenerative neurological disease. It hasn’t reached Winnipeg yet.) It was very personal for me.” (Haas had kidney cancer when she was 2, and saw her growth stunted as a result of her chemotherapy treatments, according to a story we ran in our June 23 issue.)
Frum: “You are obviously secular. How did you prepare yourself for ‘Shtisel’ and ‘Unorthdox’?”
Haas: “I was very young when I started doing ‘Shtisel’. I didn’t know much about the Orthodox world. It didn’t occur to me that it’s an Orthodox story. It’s a story about people. It brings people together.”
Frum: “It’s popular because it’s unusual, but also because it humanizes a group about which we don’t know very much. Did it change the dialogue in Israel?”
Haas: “It opened people’s minds – the power of watching art. People all over were suddenly interested.”
Frum: “Did you learn Yiddish for ‘Unorthodox’?”
Haas: “I found out that the Yiddish I needed to learn was completely different from the Yiddish I learned for ‘Shtisel’. Two of my favourite words from ‘Shtisel’ were a ‘bissel’ (meaning “a little”) and ‘koach’ (pronounced “coy-ach” – meaning “strength”).
“I know there are a lot of curse words in Yiddish, but I played Orthodox characters, so I didn’t learn any Yiddish curse words.”
Frum: ‘You’re on a list of the ten hottest Israeli women. (Haas blushed.) How are you going to play Golda Meir?”
Haas: “When she was a young lady she had lovers. I’m going to tell her story. I’m not going to imitate her.”
Frum: “Golda had an American accent. How are you going to pick it up?”
Haas: “Her Hebrew was good, but not as good as her English or Yiddish. She learned Hebrew in her 20s.”
Question from Daniel Chamovitz: “Without Covid, would you be where you are today” (referring to the fact that ‘Unorthodox’ first debuted on Netflix on March 26, 2020 – just as so much of the world was going into lockdown mode)?
Haas: “The first time I knew it (‘Unorthodox’) was a big success was when I was in quarantine and I looked out my window and saw my face on so many screens. I wish circumstances were different.”
Chamovitz: “Covid opened up markets for smaller scale TV shows. Shira, I read that you said you might have been a psychologist. Is that something you’d still consider doing? We have a great psychology program at Ben Gurion University.”
Haas: “Yes, I know. My sister studied psychology at Ben Gurion for her first degree.”
Frum began reading questions sent in by audience members. The first one was: “Time Magazine named you one of the 100 most influential people in the world. How do you feel about that?”
Haas: “It’s amazing. Here I am in Tel Aviv in my pajamas. It’s hard to think of me as one of the 100 most influential people in the world!”
Question: “Are you very active on social media?”
Haas: “Not much. I have an Instagram account, but to me it is something that doesn’t come naturally.”
Chamovitz: “You said that as a child you were shy. Maybe that explains it (her not being active on social media).”
Frum: “I wonder about that – you’re being private and interior, and forcing yourself to expose yourself A lot of times actors let their acting speak for themselves rather than talking.”
Frum: “Why do you feel it’s important to do events such as these? We’re in a moment when it’s not so easy.”
Haas: “I am Jewish, I am Israeli. Even if I play Mary Magdalene, I’m still Shira. I’m very proud Ben Gurion University is where my sister studied, and where my best friend is now studying.”
Frum: “Do you feel pressure to be a voice for Israel?“
Haas: “I don’t have to be political to do what I do.”
Frum: “Are you close with the ‘Shtisel’ family? Will there be a Season 4?”
Haas: “Very close. They will forever by my ‘mishpoche’. (But), it doesn’t feel like there will be a fourth season.”
At that point, various representatives of CABGU came on screen to thank Shira Haas and Linda Frum. And, even though it was the middle of the night in Israel, Shira said she had enjoyed herself so much she would have liked to continue. (There’s an idea for some other Winnipeg organizations.) It was a truly delightful evening. There’s something to be said for a well-planned online event. Congratulations to the organizers.
Features
WINNIPEG EMPLOYERS SHOULD USE AI TO TRAIN, NOT JUST TRIM
By Dr. GLEB TSIPURSKY Generative AI has already entered everyday Canadian work. Statistics Canada reported that 35.9% of workers used generative AI in the previous 12 months. For Winnipeg employers, the important question is no longer whether staff will use these tools. The more consequential question is what kind of workforce employers will build while they use them.
An updated Stanford University analysis found employment among workers ages 22 to 25 in AI-exposed occupations 19% below where it would be had it kept pace with less-exposed peers, with the gap widening over time. That trend should concern Winnipeg employers because the work most exposed to automation often overlaps with the work through which beginners develop professional judgment.
Entry-level employees do more than produce first drafts, conduct basic research, summarize information, prepare routine analyses, or handle standard customer questions. Those tasks are also training. Repetition teaches people what good work looks like, where common mistakes appear, when a situation is routine, and when something unusual requires escalation.
If employers simply remove that work, they may save time today while weakening the pipeline of people capable of handling harder work tomorrow. A firm can automate a junior task quickly. Rebuilding several years of missing experience later is much harder.
The better approach is to redesign entry-level work around AI-assisted apprenticeship. New employees can use AI to produce a first draft, but they should also verify the output against reliable sources. They can use AI to summarize a customer issue, but they should explain which facts matter and what remains uncertain. They can use AI to analyze routine information, but they should flag exceptions and bring consequential decisions to experienced colleagues.
That changes the role of junior employees without eliminating the learning built into the role. Instead of rewarding people for producing routine work manually, employers can reward them for checking AI output, spotting edge cases, asking better questions, and knowing when human judgment is required.
Managers also need to change how they supervise. If a junior employee submits an AI-assisted answer, the manager should ask how the employee verified it, what assumptions the system made, what could go wrong, and what would cause the employee to escalate the issue. Those questions turn AI use into a training process rather than a shortcut around learning.
Winnipeg’s small and mid-sized employers may be especially well positioned to take this approach. They often cannot afford to separate technology adoption, training, and talent development into different departments. The same manager who wants more productivity today also needs capable employees next year. That makes it practical to connect AI use directly to coaching and skill development.
Employers should also resist measuring AI adoption only by time saved or tasks completed. Those metrics matter, but they can hide whether the organization is developing stronger judgment. A more useful set of questions is whether employees are catching more errors, escalating the right exceptions, becoming more independent over time, and learning which decisions should remain human-led.
None of this requires employers to preserve every old task exactly as it was. Some routine work should disappear. The goal should be to preserve the learning function, not the old workflow. If AI removes one form of repetition, employers should deliberately replace it with another way for junior staff to practice, receive feedback, and encounter progressively harder decisions.
Winnipeg businesses can gain real productivity from AI without turning entry-level work into a dead end. The strongest employers will use AI to accelerate the development of beginners rather than treating beginners as the easiest cost to remove. That approach can improve productivity now while still producing the experienced professionals Winnipeg will need in the years ahead.
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Adapted from: The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026). https://disasteravoidanceexperts.com/aibook
Dr. Gleb Tsipursky, a behavioral scientist called the “Office Whisperer” by The New York Times, helps tech-forward leaders stop overpaying for AI while boosting engagement and innovation. He serves as the CEO of the AI consultancy Disaster Avoidance Experts, and wrote eight books, including The Psychology of AI Adoption at Work: From Resistance to Results (Georgetown University Press, 2026).
Features
IPL 2026/27 Preview: Beer Sheva Defends Its Crown
Israeli football enters the 2026/27 season with a genuinely open title race for the first time in years. Hapoel Beer Sheva claimed a dramatic sixth championship last May, edging Beitar Jerusalem by just three points after a campaign interrupted by regional conflict and settled almost entirely on head-to-head form. That kind of finish leaves scores unsettled, and every major club has spent the summer either reinforcing a title push or plotting revenge. With four Israeli sides now competing in European qualifiers simultaneously, the new Ligat ha’Al campaign carries more weight than it has in years.
How Beer Sheva Won It
Ran Kozuk’s side did not simply outscore the league last season; they won the moments that mattered against the team chasing them hardest. Beitar Jerusalem lost twice to Beersheba across the regular campaign and could only draw both playoff meetings, a pattern one report summed up bluntly: if you want to be champions, you have to beat the champions, and Beitar never managed it. Kings Kangwa was named the league’s most valuable player, while captain Miguel Vitor and goalkeeper Ofir Marciano anchored a squad that closed out the title with a 4-2 win over Maccabi Tel Aviv. Owner Alona Barkat has kept that core together, giving Beersheba a real shot at back-to-back titles, assuming Champions League fixtures don’t wear the squad down.
Beitar’s Response and the Chase Pack
Losing a title race by three points after leading for large stretches tends to force change, and Beitar Jerusalem has responded accordingly. Almog Cohen, previously the club’s sporting director, has stepped into the head coach role, replacing Barak Itzhaki after the campaign ended in disappointment. Captain Yarden Shua, veteran forward Omer Atzili and Dor Hugi remain the attacking core, though the club opens the season without injured midfielder Adi Yona, a blow given how much Beitar leaned on midfield control last year. Maccabi Tel Aviv arrives with a different kind of statement: despite finishing outside the top two domestically, they won the Israel State Cup in a chaotic 2-1 final against Beersheba that produced six red cards, suggesting the squad has quality to challenge again even if consistency remains the question mark.
The Return of European Football on a Bigger Scale
What separates this season from recent ones is the sheer number of Israeli clubs competing for continental places at once. Beersheba enters Champions League qualifying as domestic champions, though for security reasons their ties have been relocated to Szombathely, Hungary rather than played at home. Maccabi Tel Aviv, seeded thanks to a healthy UEFA coefficient, goes into Europa League qualifying against the winner of Sheriff Tiraspol and Aluminij. Beitar Jerusalem and Hapoel Tel Aviv both enter Conference League qualifying, the latter having secured their spot via a fourth-place playoff finish. Playing qualifiers on neutral ground has become routine for Israeli clubs, and it hasn’t stopped them from competing credibly.
Mid-Table Ambition and the Promotion Effect
Beyond the four clubs chasing European nights, the middle of the table looks unusually competitive heading into August. Hapoel Petah Tikva and Hapoel Tel Aviv both returned to the top flight after a season away, and Hapoel Tel Aviv’s playoff run last term shows promoted clubs can climb quickly rather than simply survive. Maccabi Haifa and Ironi Kiryat Shmona, both capable of springing results against the traditional big three, will look to use a full pre-season to close the gap. That added depth tends to produce the unpredictable midweek results that make a 14-team division worth following from the opening whistle.
What to Watch as the Season Kicks Off
Beersheba’s fixture list is the one to track first, since balancing Champions League qualifying with league form in August and September will say a great deal about whether this squad has the depth to go back-to-back. Beitar’s response under a rookie head coach is the second storyline, particularly whether Cohen can get more out of a group that dominated possession last season but couldn’t finish off the champions when it counted. For fans following these storylines match by match, tracking how the market prices each side into the opening rounds is a useful gauge of who bookmakers actually rate, and anyone comparing options for the season ahead can check out the best betting sites in Canada for a sense of how odds and coverage are shaping up before a ball is kicked.
Between a defending champion carrying continental fixture congestion, a rival reshaping its coaching staff, and a deepening mid-table, Ligat ha’Al enters the new season with more storylines running in parallel than it has had in years. Whether Beer Sheva backs up their sixth title or Beitar finally converts near misses into silverware, the opening weeks should offer the first real clues.
Features
Musings from Dizengoff Street – by Bruce Brown (updated August 14)

(Posted August 18, 2026) And the beat goes on in the strait. A bit quieter lately although may be heating up again with the 60day ‘ceasefire’ officially expired. And while Iran occasionally lashed out over the last two months, they did not attack Israel. How do you spell deterrence. According to my Yiddisha mama, its spelled ‘Pftt. Pftt. Pftt‘.

(August 14, 2026) Despite three years of varying degrees of warfare. Moody’s biannual report of the Israeli economy was quite positive. Basically, the report saw no pressures on Israel’s credit rating. While the macro data remains strong, Israel still faces a complex geopolitical situation further complicated by upcoming elections (we pondered about how crazy that is in an earlier muse). And Israeli’s inflation rate for the first half of 2026 fell to a historic five year low of 1.2% (vs Canada’s 2.6%). As for my own pocketbook. Haven’t had an infamous Israeli bank overdraft in years. So all is fine.
If that’s not enough economic voodoo talk for one musing. According to one famous barometer. Israel moved to second place in the Economist’s Big Mac Index. Introduced in 1986, this tasty indicator compares the purchasing power parity across countries by measuring the price of a McDonald’s Big Mac -which most can relate to- against the benchmark U.S. burger. So while a Big Mac in the U.S. costs $6.22. In Israel it costs $7.67, the second most expensive place to buy the hamburger in the world, Switzerland being the most pricey at a whopping (no reference to Wendy’s) $9.04. While the cheapest Big Mac can be enjoyed in Indonesia at only $2.38. Canada ranked 22nd of the fifty-four countries considered, at $5.85. Parity. Smarity. I’m going for my Big Mac fix. Just after I finish writing this muse….

(August 11, 2026) Bravo Boy George. We certainly will dance again! And what better way than with his new reggae tune. Now Boy George is dealing with a hostile backlash against his just stand for Israel. Having to withdraw from London’s East End production of Jesus Christ Superstar where he was going to play – guess it. King Herod. Never a big Culture Club fan, but I am anyway -as a sign of support- going to download his greatest hits to my Spotify library. And hoping to have a chance to buy a concert ticket should Boy George perform in Israel. Kind of reminds me of Bob Dylan’s 1983 song Neighborhood Bully. Also in defense of Israel. I’m going to download that song as well. Although don’t think he was hounded the way Boy George is now. Sign of the times I guess.
+++++
Coming clean. I sometimes find myself chanting, to no one in particular, that snappy little ditty ‘from the river to the sea, Palestine will be free.’ Now why can’t we come up with something as catchy. With such an impressive gene pool of great Jewish songwriters. George Gershwin. Irving Berlin. Burt Bacharach. Carole King. Neil Diamond. Leanard Choen. Paul Simon. Gene Simmons, Amy Winehouse. Bob Dylan. And yes, even the Buddhist Boy George. And still… gurnish! No wonder we’re losing the global PR battle

(August 8, 2026) Outside Basimta Café in Central Jerusalem. Love the red shirt against a tiny sea of black. Not sure I am shrugging because of the ultra-orthodox uproar over a Jerusalem café operating on Shabbat or the lack of an ultra-orthodox uproar over a Jerusalem café operating on Shabbat. For the last six weeks Israeli headlines shouted about the cafe chaos. With the ultra-religious blocking entrances and storming the café. While shouting ‘Shabbos! Shabbos!’ Upsetting the secular amongst us just wanting to enjoy our Saturday iced matchas. So the wife and I thought we would check it out. And. Yes. Buy something to support the business. Uproar. Not. Blocked entrances. Not. Storming the café. Not. Albeit there were police barriers separating the devout protesters from the coffee drinkers. The protesters being just a few dozen black clad, pious Jews. Mostly teenagers. And yes. Shouting ‘Shabbos! Shabbos!’ Certainly underwhelming in its reported mayhem. Reminds me of the famous saying misattributed to Mark Twain – “If you don’t read the newspaper, you’re uninformed. If you do, you’re misinformed.” But I did enjoy my iced matcha.

(August 6, 2026) Here we go again. Another round of forever negotiations. As someone who negotiates for a living. The way things are going in the straits. If I had to recommend a book on the subject to a new hire. Between The Art of the Deal, A Presidential Edition by Donald J. Trump or The Real Art of the Deal by the Mullahs of Iran with a special forward by the IRGC. Well. I would choose the latter.

(August 3) Bravo Yoav Segalovitz, Liberal Yesh Atid MK and Monsour Abbas, United Arab Ra’am MK and party head. For breaking a glass ceiling where a Jewish lawmaker joins an Arab political party. No less a political earthquake in my little shtetl. Which can significantly impact coalition block arithmetic and posturing and strategy in the upcoming elections. Now Ra’am can be considered a legitimate ‘Zionist’ partner when forming coalition blocks and potentially pushing the ‘center left/right’ party over the 60 seat majority threshold. In our crazy parliamentary democracy defined by a multi-party (about fourteen!!), proportional representation system. To paraphrase Winston Churchill, Israel’s proportional representation model of governance is the best parliamentary democracy system except for all other forms of working democracies. Stay tuned for more amateurish political musings as we move towards Israel’s 26th national election – five of them held since 2019.

(August 1) Although both sides say they are open to diplomacy. Neither really trusts the other. And American military action, or its threat, continues. I read headlines in the middle of the night -it’s a nervous habit lately– that the Dynamic Duo of Trump and Netanyahu may again strike in unison. Possibly this weekend. Yikes! Prompting me, at 2:30 AM, to dash around the house stocking my safe room. Bottled water. Canned food. Medicines. Documents. The beat goes on….
If it’s crazy here. It’s insane in Italy. With a recent online ‘Jew Hunt’ in the Milan area. Before being removed, the digital forms urged reportings of Israelis and Italian Jews staying in local hotels. The infamous Global Sumud Movement -yes, the one coordinating ‘peace and humanitarian’ flotillas to Gaza- was somehow connected. Although they deny involvement?! This deranged decree was looking to identify Zionist tourism and Zionist neo-colonization in Italy. I’ll stick with stocking the saferoom.
Then there’s New York Mayor Mamdani, a Global Sumud Movement supporter, threatening to arrest Prime Minister Netanyahu if he comes to New York. But since discovered he has no legal right for such a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic antic. Maybe Mandami should be arrested! Or at least impeached. For being a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic mayor.
Here’s a post Bruce sent us Friday, July 31:
WARTIME MUSINGS
Should credible threats against FLOTUS and ‘FSOTUS’ (first son..) not be justification to attack first.
As for yesterday’s summit. Netanyahu really can’t win. Explainer. If Trump now attacks without victory its ’cause of Netanyahu. If Trump now attacks with victory its ’cause of Trump. And, in Israel, if Trump doesn’t attack -victory or not- Netanyahu failed in his eighth meeting with Trump. And if Trump does attack -victory or not- half the country will vilify Bibi anyway. Missing a permutation?
Ya. I know. Kinda’ need a definition of victory for that musing to work.
And here in my little shtetle. We go to sleep unsure if there will be a code red in the middle of the night. And if not. We wake up thinking it will be tonight. How do you define stress?

Seemed like an appropriate way to end this musing.
Bruce Brown is a former Winnipegger who made aliyah to Israel over 35 years ago. Bruce first began writing for us – in his own inimitable style, in 2012, during what was known as “Operation Pillar of Defense.” His occasional musings on aspects of life in Israel that were far from what you’d typically read in other reports from Israel were hugely popular – both in the print Jewish Post & News and on this website.
We’re now glad to report that Bruce is back writing for us – this time on a regular basis. We will post Bruce’s reports as they arrive – with the date of each post at the beginning of that post.
Here’s some information about Bruce – and awards he’s received for his writing:
Bruce Brown. Canadian born. Now living in Israel (for a long time). Bruce works in Israel’s hi-tech sector by day and, in spurts, is a somewhat inspired writer by night. He received the Americal Jewish Press Association’s award for writing excellence in 2019 and 2015. And wrote the1998 satire, “An Israeli is….”. Bruce’s visuals are AI-assisted and created with ChatGPT under his inimitable visual concept and creative direction. Bruce’s musings are political, social, economic and personal. With lots of biting, contrarian, sardonic, irreverent and mischievous insights.

