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COVID-19: How it’s affected Israeli-owned local engineering company Iris Construction Management – Part 1 of a series

Alex Rubanny (left) & Dmitry Kruglik

Ed. note: A while back I was put in touch with a university student by the name of Jon Van Deer Veen who told me that he would like to gain some experience working for The Jewish Post & News over the summer before returning to school.

Jon explained that he had spent last summer in Israel on a program known as MASA which, according to the MASA Israel Journey website, “is the leader in immersive international experiences in Israel for young adults (18-30).”
I asked Jon whether he’d consider writing about local businesspeople who belong to the Jewish Business Network (an organization I helped to start, along with Tamar Barr of the Rady JCC, five years ago). Jon said he’d be glad to take on the project and will be writing a continuing series for us over the coming months.
Here is the first of his submissions:

By JON VAN DEER VEEN

To get an insight into the economic impact of the Covid-19 shutdown, we have reached out to many businesses to get their stories. One of the first interviews on the subject was with Alex Rubanny, the Vice-President of Planning and Engineering at Iris Construction Management. 

Iris Construction Management was founded by two Israelis, Dmitry Kruglik and Alex Rubanny, who emigrated to Canada to begin a new life. Both of them had been successful structural and mechanical engineers in Israel. They have over 30 years of combined experience in the industry, which means they bring a level of in-depth professional knowledge to their company, not always found among executives. Having “cut their teeth” in the extremely competitive environment of the Israeli construction industry, they dedicate themselves to cost savings and franchise optimization. Naturally, I was very excited when Alex agreed to an interview with me because his focus on economic efficiency is a valuable lesson for struggling businesses to hear during the current quarantine in which thousands of companies have been forcibly closed, many never to reopen. 

Our conversation began by us discussing how Covid-19 has affected his business and his clients. Alex was very upfront with me and said companies that are his usual clients are struggling. According to Alex, besides the industries which have been entirely shut down, those businesses which remain partially open are experiencing severe cash flow problems and do not have the cash reserves to sustain themselves.
A JP Morgan study backs his claims, noting that less than one-half of all small businesses maintain a cash reserve equal to one month’s expenses. So, in an attempt to stay open many companies such as restaurants have shifted their business models, and now focus on delivery services. However, Alex doesn’t think that will be enough for many restaurants to survive.
He emphatically stated: “Every month they are losing income, every month the restaurants stay shut down will take one year of recovery, EVERY MONTH, so if they are shut down for three months that means they will probably need three years of recovery from Covid.” This was a shocking statement to hear, but it made sense once he explained it. 

Restaurants and many other service sector businesses struggle to get by in the most normal of times and operate on extremely tight margins. Moreover, many companies have high overhead operating costs which don’t go away even if their customers do; electricity, heat, and rent are ever-present expenses, as well as the salaries and material costs that are necessary to continue operating.
I then pressed him further on operating expenses and asked how the global pandemic and quarantine surrounding Covid-19 has disrupted the supply chains across the planet that many people and businesses rely upon. His response again was not great news to hear for local store owners: “Oh yeah, definitely. Some of the equipment suppliers have shut down their businesses, and some have reduced volume, and we are facing serious delays with equipment these days, so we are searching for new suppliers.”
However, what he said next might give some hope for small business owners as he talked about overhead costs. “Different times bring opportunities for small businesses and small suppliers who have maybe fewer people; they could be more cost-effective because they have fewer employees and less volume so these days their prices are becoming more cost-effective for us.”
Alex continued to explain that before, he and Dmitry used to work with big suppliers to ensure equipment deliveries were on time, and that they had a large variety of products to choose from, but these days they are moving into smaller business models and letting small businesses provide them with services, regardless of the lower quality warranties and customer service. Essentially, businesses that don’t require thousands of overseas offices and large warehouses full of products, but instead supply you directly from the manufacturer, can survive because they lack the large expenses of other companies and, as a result, aren’t nearly as leveraged through the purchase of what are now useless assets waiting in storage. 

Not knowing too much about the construction management industry, I asked Alex how his company can save money for his clients, and he laid it out plainly: “We are an outsourcing company, so we get paid by the project – not as if we had a construction manager for our company where we would pay his salary if we had a project or not; you’re still paying a salary to an accountant, money for the researchers, and stuff like that.”
He continued: “In-house construction managers hire general contractors who would add a cost on top of every item they supply, like fryers, grills, exhaust hoses and every material.
“We are working differently; we are sourcing from specific contractors, not general contractors, and then we are able to save on the general contractor profit, and we are able to save on the profit they put on the equipment because we are the sole supplier for the entire operation. So, when you come to us, and you need architects, engineers, having to apply for permits, or supervisors, you get everything in one company – everything through one office and therefore you can save on cost because you don’t need so many people around.”
Alex explained how he has avoided accepting common inefficiencies in the industry in order to reduce costs for his clients. What particularly struck me was how much time wastage there is in so many construction projects and how a general contractor’s supply costs could be inflated by 20-30 percent to cover expenses that can be incurred while not actively working on a project, such as in winter. 

To finish off our discussion, I asked Alex his thoughts on reopening, and he gave me a mixed response. Iris Construction Management looks forward to reopening because they see it as an opportunity to display their cost-saving techniques, but Alex realizes that for many businesses, it will take a long time to recoup the losses incurred from the Covid-19 quarantines and many more will never reopen. 

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Features

What “Best Odds” Really Means When Comparing Gambling Review Websites

The phrase best odds appears frequently in gambling discussions, but it is surprisingly easy to use imprecisely. MonsterBetList is primarily a casino review and rankings website, not a dedicated live sportsbook odds comparison terminal. That difference is central to evaluating what its reviews can and cannot establish. A casino rating may explain payout conditions, licence information and bonus restrictions, while a claim about the best available price on a sporting outcome requires a different kind of evidence altogether.

Odds and ratings answer different questions

Sports betting odds represent a price offered on a specified outcome. A review rating is an editorial judgement built from multiple criteria. These two numerical systems cannot be substituted for one another. A bookmaker rated highly for service may offer a less competitive price on a particular match, while a service with a more attractive price may impose different limits or verification rules.

Similarly, a casino review can discuss return-to-player statistics, but RTP is not the same as sportsbook odds. RTP describes a theoretical long-run percentage built into a game model. It does not tell a reader what will happen in one session and it is not an individually negotiable market quotation.

What makes sports odds comparable?

A fair odds comparison starts with identical selections: the same event, outcome, market rules and settlement conditions. Comparing a three-way football result with a draw-no-bet price is invalid because the products pay under different circumstances. The observation time also matters; displayed prices can change quickly as market information or trading decisions evolve.

The numerical format should be standardised. Decimal odds provide one convenient representation, but American and fractional formats express the same underlying idea differently. Converting these formats is straightforward. What matters is the net price, the operator’s rules and whether the quoted offer remains available when reviewed.

Overround explains the hidden cost of many markets

In a simplified two-outcome market, dividing one by each decimal price produces an implied probability. If the implied probabilities add to more than 100%, the excess is commonly described as the bookmaker’s overround. It is one way of understanding the margin embedded in prices, although individual market structure and adjustments can complicate the interpretation.

This concept explains why the word best should not be attached to a price without context. A strong headline may look appealing yet represent an ordinary margin after calculation. More importantly, any single quote is time-dependent. Genuine comparison requires a dated observation and equivalent market rules; broad editorial praise is not enough.

What casino rankings can establish instead

MonsterBetList publishes casino reviews and guides addressing licences, bonuses, payout experiences and responsible gambling. Those topics are relevant to evaluating consumer risk and service quality. A report about the length of a withdrawal process, for example, can be useful if its methodology is transparent. A bonus review can help identify restrictive wagering requirements that marketing headlines omit.

However, a casino ranking should not be presented as evidence that its highest-rated operator consistently offers the best sports prices. Unless a site publishes repeated market-by-market comparisons, that conclusion is not supported. Readers benefit when publishers clearly distinguish what was measured from what readers might assume was measured.

Bonuses can complicate comparisons

A sportsbook may offer free-bet tokens, cashback or other promotions. Their effective value depends on conditions rather than the largest number printed in a banner. Some credits are not withdrawable as cash; others require qualifying selections, minimum odds or a deadline. Casino welcome bonuses often introduce wagering requirements, game-contribution rules and limits on withdrawals. Combining these products under one generic promotional score can hide important differences.

For instance, a large matched deposit might require extensive play before bonus-related funds become eligible for withdrawal. The required betting volume is not a promise of profit. The presence of a promotion may therefore make comparisons more complex instead of simpler. Clear disclosures should precede any judgement about value.

Editorial independence and methods

Review sites sometimes state that rankings are editorially independent. Such a statement is relevant but does not replace evidence of consistent testing. Readers should look for the criteria used, the date of each review, whether real transactions were examined and how negative findings are treated. If one platform receives detailed testing while another is scored on marketing copy, the ranking loses comparability.

Commercial incentives should also be visible. Referral relationships or sponsorships do not automatically make every observation inaccurate, but they create reasons to ask how rankings are insulated from revenue. A publication that explains its methodology and corrections process gives readers a stronger basis for trust than one that simply declares its winners.

Licensing and dispute rights before price claims

A marginally attractive price is of limited value when the operator is not legally available to the reader or does not provide meaningful avenues for redress. Regulations vary by jurisdiction, and a licence in one country may not authorise service in another. It is prudent to verify the legal entity behind a brand and the current status of any licence through official records.

Consumers should also review identity verification, account restrictions and dispute resolution procedures. These operational conditions influence the actual experience of using a gambling service. A sensible evaluation includes them before discussing promotions or theoretical market advantages.

Why guaranteed-profit language is a warning sign

No ordinary review or odds list can guarantee that an individual will win money from gambling. Claims of certain returns often omit the fact that results are uncertain, prices move and transactions are subject to restrictions. Casino games generally incorporate a house advantage, and sports outcomes remain uncertain regardless of a persuasive analysis. The safest response to absolute promises is scepticism.

Readers should also avoid treating gambling as a means of addressing financial problems. Chasing previous losses and increasing stakes to recover money can deepen harm. Consumer-oriented coverage is more valuable when it explains risk and offers realistic options for stepping away.

Conclusion: define the claim before ranking the service

“Best odds” is a specific comparative proposition, not a synonym for a high casino rating. MonsterBetList can be examined for its published casino research, review structure and risk disclosures, but those materials should not be stretched into claims they have not tested. Clear definitions, dated evidence and honest limitations are the foundations of trustworthy comparison journalism.

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Noah Wyle explains Robby’s controversial behaviour in season two of The Pitt

Noah Wyle believes audiences struggled to accept the changes in Dr. Michael “Robby” Robinavitch during the second season of The Pitt. In a recent interview with Vanity Fair, Wyle explained why viewers reacted strongly to the emergency physician’s increasingly difficult behaviour, arguing that audiences often expect their heroes to maintain an unrealistic standard of “purity”.

(Spoiler warning: for anyone who hasn’t yet watched The Pitt, this article contains minor spoilers.)

In season one of the HBO medical drama, Robby was a dedicated doctor whose composure and clinical instincts made him a reliable member of staff. Season two revealed a more troubled side of the character, with grief and deteriorating mental health affecting his relationships with colleagues.

“An interesting American hypocrisy”

Wyle, who also works as a writer, director and executive producer on the show, sees Robby’s behaviour as part of a character journey rather than a sudden departure from the person audiences admired.

He said that viewers often forgive villains who occasionally do something admirable but tend to judge traditionally heroic characters much more harshly when they make mistakes. Wyle described this as “an interesting American hypocrisy”. 

Wyle credited executive producer John Wells for encouraging the team to tell Robby’s story honestly.

Gaming and the success of House

Wyle has suggested a potential five- or six-season trajectory for Robby, with the character currently moving from denial towards recognizing his problems and seeking a way forward. Season two was uncomfortable for viewers, as Robby struggled to acknowledge his condition.

The success of The Pitt, particularly if it lasts for that five- or six-season run, may interest game developers. House, another of the most popular TV medical dramas, inspired two games back in its heyday. In 2008, Exelweiss designed a cellphone game for the show, releasing Spanish and English versions. Two years later, Legacy Interactive released a video game based on the series; players acted as House’s diagnostic team to solve five unusual medical cases.

For now, iGaming companies like Casino Days Ontario are more focused on the immensely popular slots themes, such as ancient civilizations, as well as variations on table classics like poker and blackjack. 

The Pitt has been credited with reviving the medical drama, after a successful era of shows that included House (a “prickly” take on the format, in the words of one critic) alongside ER, Grey’s Anatomy, and The Good Doctor. That same critic praised The Pitt for showing that TV medical dramas can be “satisfyingly elongated”, which could inspire developers who specialize in RPGs or other long form games. 

Season three could change Robby’s relationships

Wyle offered a glimpse of how the next season might develop Robby’s complicated connection with Dr. Langdon.

Their relationship changed after Langdon disappointed his mentor in the first season. Robby was reluctant to welcome him back in season two, leaving the two characters more separated despite their history.

Robby will return to the hospital after spending a couple of months away, potentially confronting embarrassment about his previous conduct and uncertainty about his abilities.

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Beyond Likes and Stories: what communication will look like on the next generation of social networks

Today, genuine interaction with other people has become a real luxury. In the age of digitalisation and remote work, many of us simply do not have enough time for meaningful communication. Nevertheless, everyone needs it. The situation is further complicated by the fact that, as we grow older, we inevitably outgrow our usual social circle. And then a natural question arises: where and how can we meet new people? After all, social networks, which were once used precisely for this purpose, are no longer coping with this task. Anyone who remembers the internet of twenty years ago will agree that social networks are changing before our very eyes.

Why traditional social networks are gradually changing the format of communication

Once you start scrolling through the feed on the once hugely popular Instagram, it is very easy to notice the characteristic changes. In the past, the feed consisted of posts from real friends and acquaintances. Users opened the app to see what was new in the lives of the people they followed. And the social network really fulfilled its main purpose — helping people stay connected with one another. Today, however, the Instagram feed is made up of content selected for us by algorithms, and most of it comes from complete strangers. As a result, Instagram and other social networks are gradually ceasing to be simply platforms for communication and are turning into places for content consumption.

User behaviour has changed as well. A few years ago, many people happily shared photos and discussed controversial topics in the comments. Today, more and more users prefer to share personal things in private messages rather than posting them publicly. Overall, there has been a noticeable decline in activity in public discussions. Much more often, people simply send posts to a friend in direct messages instead of joining open discussions.

At the same time, the need to interact with other people has not disappeared. People are looking for platforms where they can not only consume content but also communicate, share experiences, ask questions, and receive meaningful answers. In recent years, Reddit has become particularly popular among users as a place to discuss a wide variety of topics. People are tired of endless recommendation feeds and viral content. If developers want to retain their audience, they must adapt to users’ changing needs.

Artificial intelligence and personalisation: what the new online communication experience will be like

In the past, AI was mainly used to recommend different types of content, such as music, films, and short videos. Today, however, its capabilities are expanding. More and more platforms are introducing smart assistants that will search for and recommend interesting chat partners to users. First and foremost, this is necessary to retain their audience. At the moment, finding like-minded people often feels like a lottery. It can take a great deal of time to find someone who genuinely shares your interests, values, and outlook on life. Artificial intelligence is capable of significantly shortening this process. While platforms previously focused on retaining users through content alone, more and more of them are now placing their emphasis on interaction between users.

Developers are also actively working to make social networks more comfortable and safer places to communicate without unnecessary “noise”. They are gradually introducing technologies capable of recognising toxic behaviour and spam. In the near future, social networks will also feature AI assistants that will improve the quality of communication. For example, they will suggest topics that interest both chat partners, offer advice on how to start a conversation, and recommend how to end it respectfully. All of this should make meeting new people much easier and more effective. It is expected that technology will take care of routine tasks, leaving users with more time for what truly matters.

Video chat and live communication — the next stage in the development of social platforms

Another noticeable transformation is the gradual move away from text messaging. Many of us have become accustomed to communicating through short messages and emojis. Recently, however, user behaviour has begun to change. People are increasingly choosing other forms of interaction, particularly communication in random chats. With each passing year, it becomes more obvious that text messaging, despite all its advantages, is poorly suited to building genuinely close relationships.

The main problem with text is that it conveys only part of the information. When exchanging messages, we cannot see the other person, leaving us to guess the emotional tone behind every message. This often leads to misunderstandings and even arguments over nothing. After all, even the most harmless message can be interpreted in completely different ways. A pause in communication can also become a reason for unnecessary worry. Or the opposite can happen — we begin to create an image of our chat partner in our minds, attributing qualities to them that they do not actually have. Ultimately, this leads to disappointment when it turns out that our chat partner is not at all the person we imagined.

Overall, text messaging often slows down the process of becoming closer. People can spend months exchanging messages without ever deciding to meet in person. As a result, interest gradually fades, and communication itself becomes formal. That is why videochats with strangers are becoming increasingly popular, allowing people to communicate in real time. This is perhaps the greatest advantage of such platforms, as you can immediately see and hear your chat partner. From the very beginning of the conversation, you can understand whether you feel comfortable with each other and whether it is worth continuing the communication.

Among users, the CooMeet video chat is especially popular. It is a service for communicating with strangers, with a particular focus on dating with the opposite sex. Thanks to its gender filter, men always communicate only with girls. As a result, the chances that a random chat with a stranger will lead to something more are very high. Another important advantage of the platform is the confidence that there is a real chat partner on the other side of the screen. While people on social networks can pretend to be anyone by using someone else’s photos or even videos, that is not possible on CooMeet.chat. All girls are required to verify their identity, which means there are no fake profiles or bots on the platform.

Metaverses, virtual spaces, and new forms of presence

The social networks of the future will go far beyond the familiar format. Developers are already actively working on creating fully fledged virtual spaces and metaverses that will transform the very concept of digital presence. In the coming years, we will be able to interact with one another in an incredibly realistic way, even when separated by great distances. Of course, the full implementation of such ambitious projects is still a long way off. However, it is already clear that the technologies of the future will bring people even closer together, rather than pushing them further apart, as is often happening today.

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