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COVID-19: How it’s affected Israeli-owned local engineering company Iris Construction Management – Part 1 of a series

Alex Rubanny (left) & Dmitry Kruglik

Ed. note: A while back I was put in touch with a university student by the name of Jon Van Deer Veen who told me that he would like to gain some experience working for The Jewish Post & News over the summer before returning to school.

Jon explained that he had spent last summer in Israel on a program known as MASA which, according to the MASA Israel Journey website, “is the leader in immersive international experiences in Israel for young adults (18-30).”
I asked Jon whether he’d consider writing about local businesspeople who belong to the Jewish Business Network (an organization I helped to start, along with Tamar Barr of the Rady JCC, five years ago). Jon said he’d be glad to take on the project and will be writing a continuing series for us over the coming months.
Here is the first of his submissions:

By JON VAN DEER VEEN

To get an insight into the economic impact of the Covid-19 shutdown, we have reached out to many businesses to get their stories. One of the first interviews on the subject was with Alex Rubanny, the Vice-President of Planning and Engineering at Iris Construction Management. 

Iris Construction Management was founded by two Israelis, Dmitry Kruglik and Alex Rubanny, who emigrated to Canada to begin a new life. Both of them had been successful structural and mechanical engineers in Israel. They have over 30 years of combined experience in the industry, which means they bring a level of in-depth professional knowledge to their company, not always found among executives. Having “cut their teeth” in the extremely competitive environment of the Israeli construction industry, they dedicate themselves to cost savings and franchise optimization. Naturally, I was very excited when Alex agreed to an interview with me because his focus on economic efficiency is a valuable lesson for struggling businesses to hear during the current quarantine in which thousands of companies have been forcibly closed, many never to reopen. 

Our conversation began by us discussing how Covid-19 has affected his business and his clients. Alex was very upfront with me and said companies that are his usual clients are struggling. According to Alex, besides the industries which have been entirely shut down, those businesses which remain partially open are experiencing severe cash flow problems and do not have the cash reserves to sustain themselves.
A JP Morgan study backs his claims, noting that less than one-half of all small businesses maintain a cash reserve equal to one month’s expenses. So, in an attempt to stay open many companies such as restaurants have shifted their business models, and now focus on delivery services. However, Alex doesn’t think that will be enough for many restaurants to survive.
He emphatically stated: “Every month they are losing income, every month the restaurants stay shut down will take one year of recovery, EVERY MONTH, so if they are shut down for three months that means they will probably need three years of recovery from Covid.” This was a shocking statement to hear, but it made sense once he explained it. 

Restaurants and many other service sector businesses struggle to get by in the most normal of times and operate on extremely tight margins. Moreover, many companies have high overhead operating costs which don’t go away even if their customers do; electricity, heat, and rent are ever-present expenses, as well as the salaries and material costs that are necessary to continue operating.
I then pressed him further on operating expenses and asked how the global pandemic and quarantine surrounding Covid-19 has disrupted the supply chains across the planet that many people and businesses rely upon. His response again was not great news to hear for local store owners: “Oh yeah, definitely. Some of the equipment suppliers have shut down their businesses, and some have reduced volume, and we are facing serious delays with equipment these days, so we are searching for new suppliers.”
However, what he said next might give some hope for small business owners as he talked about overhead costs. “Different times bring opportunities for small businesses and small suppliers who have maybe fewer people; they could be more cost-effective because they have fewer employees and less volume so these days their prices are becoming more cost-effective for us.”
Alex continued to explain that before, he and Dmitry used to work with big suppliers to ensure equipment deliveries were on time, and that they had a large variety of products to choose from, but these days they are moving into smaller business models and letting small businesses provide them with services, regardless of the lower quality warranties and customer service. Essentially, businesses that don’t require thousands of overseas offices and large warehouses full of products, but instead supply you directly from the manufacturer, can survive because they lack the large expenses of other companies and, as a result, aren’t nearly as leveraged through the purchase of what are now useless assets waiting in storage. 

Not knowing too much about the construction management industry, I asked Alex how his company can save money for his clients, and he laid it out plainly: “We are an outsourcing company, so we get paid by the project – not as if we had a construction manager for our company where we would pay his salary if we had a project or not; you’re still paying a salary to an accountant, money for the researchers, and stuff like that.”
He continued: “In-house construction managers hire general contractors who would add a cost on top of every item they supply, like fryers, grills, exhaust hoses and every material.
“We are working differently; we are sourcing from specific contractors, not general contractors, and then we are able to save on the general contractor profit, and we are able to save on the profit they put on the equipment because we are the sole supplier for the entire operation. So, when you come to us, and you need architects, engineers, having to apply for permits, or supervisors, you get everything in one company – everything through one office and therefore you can save on cost because you don’t need so many people around.”
Alex explained how he has avoided accepting common inefficiencies in the industry in order to reduce costs for his clients. What particularly struck me was how much time wastage there is in so many construction projects and how a general contractor’s supply costs could be inflated by 20-30 percent to cover expenses that can be incurred while not actively working on a project, such as in winter. 

To finish off our discussion, I asked Alex his thoughts on reopening, and he gave me a mixed response. Iris Construction Management looks forward to reopening because they see it as an opportunity to display their cost-saving techniques, but Alex realizes that for many businesses, it will take a long time to recoup the losses incurred from the Covid-19 quarantines and many more will never reopen. 

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Features

And now the news – with Laurence Wall

By GERRY POSNER I am betting that many readers will have memories of the Wall family, formerly of Winnipeg, later of Phoenix and Ottawa. For people with long memories like me, (which memories my grandkids define as old ), that means as far back as Dr. Mark and Elsa Wall. The Walls had four sons: Richard, Laurence, Murray and Bruce. Likely, you will know one or more of the boys. Both Richard and Bruce reside in Phoenix, while Laurence and Murray are in Ottawa. Of course, each has a story, but I was certainly taken by the Laurence Wall story.

Born in Montreal in 1954 at a time when his father was doing post graduate work in OBGYN, Laurence grew up in Winnipeg’s south end, on Lanark Street and later Queenston Bay. Wall graduated from Grant Park High School in 1972. From there he was off to the University of Manitoba, where he obtained a BA in 1975. Later that year, he left for Ottawa where he studied journalism at Carleton University, finishing with a Bachelor of Journalism. While at Carleton, he met Roslyn Nudell from Montreal, also a student in the journalism program. They married in 1978.

Wall began his career at the Winnipeg Tribune (and if you can remember the Walls, you’re sure to remember the Tribune). He was a reporter there from 1976-1979. Then he moved to CBC Radio in Winnipeg, first as a story producer for the network program, “Canada Watch,” then a stint as a writer- broadcaster for “ Information Radio”.
In 1983 Wall moved to CBC Saskatoon (much like professional athletes who move from team to team, although for much less remuneration) where he was a radio reporter until 1985. The next stop was at CBC Fredericton from 1985 through 1993. By that time, Wall had moved up to become a senior news editor at the CBC.
In 1993, Wall was hired as a senior editor in Ottawa. He continued in that position for three years. In 1996, he wanted to return to on-air work, so he moved back into the radio booth at CBC Ottawa. He became the afternoon news presenter and never looked back. For 28 years, he wrote and edited dozens of new stories and audio items for 13 different newscasts and news updates every weekday, amassing more than 50,000 newscasts and news updates to his credit.
He retired on May 31, 2024. That day marked the end of an illustrious 44 years with the CBC at four different stations. If you lived in Ottawa, his name was immediately recognizable – so much so that on May 31, 2024, the mayor of Ottawa declared that “ Laurence Wall Day.”

Over the course of his time with CBC in Ottawa, Wall reported on some of the most significant stroies of the day, including the 1998 ice storm; the day to day ups and downs (I think more downs than ups ) of the Ottawa Senators of the NHL; the killing pf Cpl. Nathan Cirillo at the National War Memorial in 2014 – and the chaos that followed; and, of course, Covid 19. In fact, Covid caused a major change in the way Wall presented the news. For Wall broadcasts emanated from the basement of his home in suburban Ottawa, which he jokingly referred to as”CBC Nepean.”

Over the years Wall had the opportunity to meet many celebrities, including Gordon Pinsent, Alan Thicke, Ken Dryden, and Eugene Levy. Wall recounts that, although he didn’t manage to get a photo with Levy, he did get a laugh when he introduced himself to Levy as “just the chopped liver news presenter.” He also interviewed Randy Bachman at the Ottawa Writers Festival.

A side of Wall that is not as well known is his musical bent. Since 2001, Wall hosted hundreds of concerts and events for the Ottawa Music Festival, the Music and Beyond Chamber Festival, the Ottawa Jazz Festival, Opera Lyra Ottawa and the Ottawa Writers Festival. He has worked tirelessly to promote classical music for young people. Not to be forgotten are his own talents on the cello as a player in the 65-member community group known as the Divertimento Orchestra.

Aside from all that, Laurence Wall has MC’d dozens of events for various Jewish organizations in Ottawa, including the Jewish Federation of Ottawa, the Weizmann Institute, the Centre for Holocaust Education and Scholarship, the Canadian Friends of the Hebrew University, Limmud Ottawa, his own Kehillat Beth Israel Synagogue, Active Jewish Adults 50+, and a local choir known as Musica Ebraica. Now that is a list of accomplishments that could fill a “ Wall.”

Laurence and Roslyn are also parents of two daughters and are now grandparents as well to one grandson, with another grandchild on the way. Retirement so far for Wall has been just as fulfilling as his career. You might just say that Laurence Wall has just turned another page in his career.

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Features

95-year-old Holocaust survivor invited to be part of new mini-series reliving the end of darkest period of her life

By MYRON LOVE Klara Belkin has led a life writ large. She was the principal cellist for the Winnipeg Symphony Orchestra for 20 years.  As well, for many years, in the winters, she and her late husband, Emile, a violinist, were also members of the Tampa Symphony Orchestra in Tampa Bay. As a teacher, she served as a member of the faculty of the University of Manitoba’s School of Music for almost 20 years.  
Even though Klara Belkin is 95, her career isn’t quite over yet. Recently, she was invited to join Joshua Bell – in New York in September – in a performance with the Columbus Symphony Orchestra of the soundtrack of a projected new four-part miniseries. 
The mini-series, “The Train Near Magdeburg”, is the true story of a train packed with prisoners from Bergen Belsen concentration camp in the early days of April 1945, that was intercepted – and the passengers liberated – by American soldiers. 
For Belkin (who moved to Saskatoon four years ago, after her husband died, to be closer to her daughter, Lisa),the story is personal.  She, her mother, and her brother, were on that train.
Originally from Szeged in Hungary, she and her family were interned in ghettos in 1944. In June of that year, she, her mother, and her brother, were taken to Austria as farm labourers.  (Her father had been taken into the Hungarian army.) In December 1944, they – along with her grandparents – were moved to Bergen Belsen.
“I was lucky in that I was in relatively good health and I was with most of my family,” she said in an earlier interview with the Jewish Post & News, of her time in the concentration camp.
However, in April of 1945, with the Russians closing in, it looked like that luck was about to run out for the 15-year-old and the other surviving prisoners  at Bergen Belsen.  They were all loaded onto boxcars and sent toward Theresienstadt, where – they feared – death awaited them. Their journey came to an end, however on April 13, on the banks of the Elbe River near Magdeburg. A bridge had been blown out and the train could go no further. There were reports that the train was to be plunged into the river or blown up. Before that could happen, the American army arrived on the scene.
“We couldn’t see anything from inside the boxcars,” Belkin recalled. “Suddenly it went quiet. The SS guards had run away. We heard honking outside and then knocking on the boxcar doors. The doors were opened and we saw an American soldier with a gun aimed at us. He couldn’t believe what he saw. He was no doubt expecting to see German soldiers or munitions. Instead, he saw a boxcar full of half dead people.”
Belkin recalled that they were all moved to a nearby village from which the residents had been evacuated. “There were many of us who had typhus and many – including my grandfather – died shortly after liberation,” Belkin said.
Fortunately, her mother, brother, and grandmother also survived. After liberation, Belkin returned to Budapest where the family reconnected with her father and she studied the cello at the Franz Liszt Academy. Following the Hungarian Revolution in October, 1956, she was able to leave Budapest – with the encouragement of her mother – for Vienna. In Vienna, though, the symphony was not hiring any female musicians. So she came to Canada and found a position with the Winnipeg Symphony Orchestra. That was also where she met her husband, Emile, a violin player, who was also a member of the WSO.
About 15 years ago, Belkin had an opportunity to meet two of the GI’s who liberated her and her family.  It started with a New York State high school history project. This story began when Lisa Belkin decided to write her mother’s biography. In the course of her research, she came across a tape of an interview that Diane Sawyer had conducted with Hudson Falls, New York, history teacher Matt Rozell (recorded in 2007). In 2001, Rozell had had his students do interviews with surviving World War II veterans living in the area.  First Lieutenant Frank Towers, liaison officer of the 30th Infantry Division, and former tank commander Carrol Walsh (743rd Tank Battalion, 119th Regiment), were among the interviewees.  They were the last two living American soldiers from the unit who saved Klara and the other Jewish prisoners – 600 of them children – near war’s end from almost certain death.
Klara, Emile, and Lisa Belkin met the two veterans in Florida in February 2011. “I was never able to put a face to my liberators before,” Klara Belkin said at the time.
 It was Frank Towers’ duty to arrange food, shelter and care for the former prisoners. Belkin reports that Towers and Walsh frequently spoke about their war experiences and had been invited to the Weizman Institute in Israel where they met with Bergen Belsen historian Bernd Horstmann.
Belkin notes that a reunion in Israel with Towers, Walsh, Rozell and some of the boxcar survivors was talked about – but nothing came of it.
Lisa Belkin reports that she and he mother have seen the first two episodes of the mini-series.  She adds that both the BBC and Netflix may be interested in airing the series in the fall.

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Features

How to Use the Internet Safely in Canada


Discover essential tips for using the internet safely in line with the Government’s newest cybersecurity report and whole-of-society approach to digital safety.

Whenever we think we’ve seen it all, the internet chucks something unexpected at the world. In the past few days, we’ve seen two dazzling demonstrations of the power of AI to deceive or convince. First, a hacker infiltrated the internal television screens of the Washington headquarters of the US Department of Housing and Urban Development (HUD) to play a deepfake video of US President Donald Trump kissing Elon Musk’s feet. Next, President Trump shared an AI-generated video of his vision for Gaza on his Truth Social account.

At home, the Canadian Centre for Cyber Security recently released a report that underlines the need to keep expecting the unexpected. According to their National Cyber Threat Assessment 2025-2026, Canada is experiencing a barrage of digital attacks.

A Perfect Storm of Cyber Criminality

There has been a notable increase in state-sponsored cyber operations to disrupt Canada’s critical infrastructure. The report specifically mentions the aggressive cyber programs of the People’s Republic of China. Looks like Russia also aims to destabilize Canada and its allies.

Another concern is the flourishing underground network of cybercriminals. In this space, foreign threat actors and financially motivated ‘ordinary’ criminals cross paths. They sometimes find enough common ground to scratch each other’s backs. That may be one reason ordinary Canadians face more attempts to steal personal data and sensitive information.

Data breaches do a lot of damage. Apart from the financial loss, it brings reputation damage, and even legal consequences for both individuals and organizations. For example, a Equifax survey showed that 73.5% of all fraudulent credit card applications and 89.3% of all deposit frauds in Q4 2023 resulted from identity fraud.

The Dangers of Data Sharing Among Thieves

Cybercriminals trade stolen information, and this data-sharing trend is becoming a significant concern. With access to more extensive and diverse data pools, these criminal groups can better leverage people’s personal data. A bigger data pool makes criminals more effective and profitable. Even worse, it allows them to shift their focus to more complex and vastly more disruptive projects.

The Government of Canada is taking the increased threat level seriously. They’ve developed the National Cyber Security Strategy (NCSS) to address digital threats. The new plan uses a whole-of-society approach and has a substantial proposed budget.

According to security experts, Canadians can take more steps to use the internet safely. This includes avoiding phishing scams, identity theft, malware attacks, and data breaches. When individuals are safer from fraud and scams, the overall threat to everyone online is reduced.

10 Quick Tips on How to Use the Internet Safely in Canada

It’s not hard to make using the internet safer — a little preparedness goes a long way.

  • Install antivirus software and enable your device’s firewall.
  • Get a reliable VPN in Canada. A Virtual Private Network is a basic defence system that all devices should have. It encrypts your internet connection to keep out snoopers (like your ISP) and hackers with mayhem on their minds.
  • Update devices immediately and keep operating systems (and all your apps) up to date. Updates are important patches addressing security weaknesses and closing loopholes in new exploits.
  • Improve your passwords. It is far better to use a password manager to create long, complex passwords or phrases for each account.
  • Enable 2FA (two-factor authentication) where possible. Your favourite app or online account is nagging you to enable 2FA for a good reason! 2FA can knock out a considerable percentage of hacking attempts. Would-be hackers with access to your passwords would also need your phone or other authentication device to get into your account.
  • Become more privacy-aware. We give away a lot of information by accident. Most people use and accept the default privacy settings on the software and apps they use every day. They’re unaware that the default privacy settings are skewed in advertisers’ favour. Review and adjust the privacy settings on every app, social media account, and search engine you use. Also, check and adjust the settings on your smartphone and other devices. Use your VPN every time you connect to the internet. A VPN changes your IP address and gives you an extra layer of privacy against advertisers and marketers.
  • Encrypt sensitive files. Encryption scrambles the file data by making it unreadable to anyone without the correct decryption key.
  • Always think: “It might be phishing”. Be suspicious of links that arrive via email, text, or social media. A click could start a malware download. Phishing scams often impersonate well-known businesses like Netflix, Facebook, or government agencies. Phishing attacks are attempts to trick people into divulging sensitive information. Phishing attacks can also lead to hijacking accounts with stolen login credentials.
  • Check the legitimacy of websites. Don’t enter personal or financial information on a website that does not display “HTTPS” in the URL. But be cautious even if there is a padlock icon in the address bar. Cybercriminals can easily get a free SSL certificate for a scam website to make it look more professional. If a website seems ‘off’ or the offers are too good to be true, better leave.
  • Create a backup. Store copies of important information on an external hard drive or a secure cloud storage service. Making backups won’t make your device safer, but it could help you recover from a cyber incident.

Staying Cyber Aware as a Society

The internet is a vast resource for modern society. Online tools increase productivity, simplify life, and help us learn new things. But cybercriminals have proven they won’t hesitate to use these tools to create havoc. There is always a new threat on the horizon, so we must keep learning and striving to stay informed about emerging threats.

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