Features
Eclectic Nathan Zassman always on lookout for new challenges, new fields to conquer

By MYRON LOVE Aviva Natural Health Solutions on St. James Street is not your typical health food store just as Aviva’s founder, Nathan Zassman, is not your typical entrepreneur.
“What is unique about Aviva is that we take a holistic approach to achieving optimum health through a healthy lifestyle,” Zassman says. “I do a tremendous amount of research in a constant quest for finding solutions to people’s health problems. Many of our products were discovered from research I’ve done working to resolve my own health issues.”
As an example, he cites a brand of footwear from Switzerland, kybun, which was recommended after he tore up some knee ligaments four years ago. Doctors told him he would have to have both knees replaced. He tried the shoes – which claim to repair cartilage and, after ten days, he was walking without pain, after having had to use a walker.
“A physiotherapist who shops here was amazed,” Zassman says. “As a result of my own experience, I can advise people about how properly designed footwear can eliminate knee, hip and back pain.”
At Aviva, Zassman focuses on promoting healthy eating (through food products, healthy food preparation, and dietary supplements) and liquids (as in water filtration systems). A healthy living space requires clean air, for which he recommends air purifiers and humidifiers that can improve any environment. He promotes the importance of getting a good night’s sleep (with organic latex mattresses and coverings that facilitate healing while reducing the time it takes to fall asleep), sitting on active health-promoting chairs, and wearing therapeutic footwear.
One of Aviva’s air purifier brands – Blueair – from Sweden – was recently featured on CBC’s Marketplace – which tremendously boosted Aviva’s sales of the products.“We sold more than 300 units in just two weeks after the Marketplace feature,” he reports, and Aviva continues to sell them in large numbers.“We sell our products worldwide, through our website avivahealth.com.”
Aviva’s eclectic mix of products closely mirrors Zassman’s own lifetime of careers and pursuits. The lifestyle guru began life in Beverly, Massachusetts, which is about 20 miles northeast of Boston. In high school and beyond, he studied trombone and voice at both the prestigious Manhattan School of Music in New York City, and, later, at the American Conservatory of Music in Chicago. He was performing regular concerts in Carnegie Hall with the American Symphony Orchestra when he was only 19 years of age.
In Chicago he performed in the Chicago Civic Orchestra, the training orchestra of the Chicago Symphony, and was a member and soloist with the North Side Symphony of Chicago. Nathan’s first experience as an entrepreneur also occurred in Chicago, when he founded The Zassman Brassmen, a brass quintet that performed educational concerts in schools, as well as formal concert performances.
In 1974, after six of years of study in Chicago with the famous brass pedagogue Arnold Jacobs, Zassman won the audition for second trombone in the Winnipeg Symphony. In addition to his role as a trombonist with the WSO, he joined the faculty of the University of Manitoba, teaching the brass instruments, conducting brass ensembles, and teaching “Brass Techniques” at the Faculty of Education, outlining the basics of all the brass instruments to music education students.
But Zassman has never been defined by just one category. Concurrent with his career in music, he trained as a professional photographer at the Winona School of Professional Photography in Indiana, earning 20 diplomas and Certificates of Merit in a wide range of photographic disciplines. “I became interested in photography while in Chicago,” he recalls, “and spent my summers studying at the best schools and with famous photographers, to refine and improve my craft. I approached photography the same way I did music, seeking out the finest photographers who shared their unique techniques, either privately, or through classes.”
While in Chicago, Zassman developed an interest in Eastern philosophy, studying yoga and astrology at the College of Occult Studies in Chicago. In Winnipeg, he later founded Celestial Interface, producing astrological birth charts for those interested in learning how astrology can improve their lives. He was also appointed CBC Official Photographer, appearing on about a dozen radio and TV spots with CBC Radio and Television, preparing and discussing astrological birth charts on political candidates running for local and national elections.
Zassman founded a photography business specializing in architectural, portrait and commercial photography, creating magazine covers and illustrations for local and national magazines. He also became the Winnipeg Symphony’s official photographer, doing portraits of all the musicians for the symphony programs, as well as taking the annual photo of the orchestra. For many years he taught photography at a school he founded in Winnipeg while the symphony was in session from September to May, and taught professional photographic techniques at the Winona School of Professional Photography, the University of Saskatchewan Department of Art, and the Saskatchewan School of the Arts during the summer months. Zassman also founded The Heliograph Gallery, the first gallery that specialized in photography in Winnipeg.
Now, one would think that teaching photography, performing with the Winnipeg symphony and teaching at the University of Manitoba School of Music would be more than enough to keep someone busy, but Nathan Zassman is a cut above average. He further added businessman to his resumé when he got into computer sales on the ground floor in 1982.
“I had always been interested in cooking and nutrition,” he recalls. “In the early 1980s, I was hired by a local book publisher to write a cookbook with an original idea. I was planning to write the book on my IBM typewriter, but a friend recommended I use a word processor, as he told me that no one used a typewriter anymore for writing.”
One of Nathan’s photography students worked for a local company, Westsun Media. They were selling the Kaypro, which had been rated the best value brand of computer that could be used as a word processor. Nathan purchased a Kaypro with two floppy disk drives for $4000, and couldn’t believe the freedom it provided, allowing him to edit his work, and even check his spelling.
Zassman was so enthused with his computer that he encouraged all his friends to buy one as well. “I was sending so many customers to Westsun to buy a Kaypro computer that I asked the owner, Marc Raymond, if he would allow me trade mine in for a new model with a built in hard drive, which was revolutionary at the time for a portable computer. Marc acknowledged that all his sales were thanks to Nathan and offered him the job as sales manager for the computer division of Westsun. After a short time, Nathan decided he should start his own business and left Westsun.
Thus, in 1982, the musician became a businessman with the founding of Aries Microsystems. “Our business grew rapidly,” Zassman recalls. “By 1986, Aries ranked as the fastest-growing business in Manitoba.” But in 1988 he found that the added responsibilities of running a computer business were interfering with his musical career, so he decided to sell Aries to one of his employees. However, Zassman retained his passion for computers and after his three year non-competition clause from the sale of Aries came to an end, in 1991 he started a second computer company – Opus Computer Solutions.
Zassman retired from the WSO in 1995 to devote himself full time to his new company. “In 1997, I bought the former Winestock’s Wholesale building at 52 Adelaide in the Exchange District and moved my computer business into the downtown marketplace area,” he recalls. “In 2001, I decided to set up a gym on the third level for my computer technicians. I wanted to encourage my technicians to include exercise in their lifestyle. I did my research and bought the best fitness equipment available.”
After a short time, he decided to also sell the fitness lines he purchased for the Opus gym, and Aviva Natural Health Solutions was born.
Zassman then went to the United States, studying Nutritional Therapy in Medical Practice with Jonathan Wright, M.D., and Alan Gaby, M.D., and obtaining certificates in 2003 and 2007. By 2005, Aviva was bringing in enough revenue to stand on its own, so Zassman sold Opus Computer Solutions in 2007 to focus entirely on his new venture.
“I seem to change careers every 20 years or so,” he says.
He moved Aviva to its current location, at 1224 St. James Street, in 2010. And, while still very active in the operations of Aviva, true to form Zassman continues to grow and explore other fields. A bass/baritone, he’s returned to singing and was studying with Mel Braun at the University of Manitoba, as well as singing in two choirs – until Covid forced a pause. On top of all that, a few years ago, began taking acting classes with the Prairie Theatre Exchange. He became a member of Shoestring Players, and has appeared in three plays so far.
He continues to indulge his passion for healthy cooking and baking bread. While running Opus, he became well known for offering his customers and staff free loaves of bread, made from freshly ground organic grain, and is still doing so at Aviva. These days though, he concentrates on sourdough bread. He offers his starter to anyone interested in baking sourdough bread, for free.
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Discover Your Ultimate Smooth at Sets on Corydon: Nanoplasty vs. Keratin vs. Japanese Straightening
Are you ready to wake up with flawless, effortless hair every single day? While standard straightening methods try to fit everyone into the same box, your hair has its own unique structure, strength, and history.
We offer three distinct, state-of-the-art smoothing and straightening systems. Finding the perfect match depends entirely on your hair type, your lifestyle, and your ultimate hair goals.
Here is exactly how they compare so you can choose the path to your most beautiful, resilient hair.
The Treatment Breakdown
1. The Elite Standard: Nanoplasty (Our Premier Selection)
Nanoplasty is a revolutionary, high-technical smoothing treatment that works at a deep cellular level. Using nanotechnology, nutrients and amino acids are deeply integrated right into the hair cortex (the inner core of the hair strand). It heals, seals, and straightens from the inside out without harsh chemicals.
- How it works: It uses an acidic formula triggered by specialized infrared heat to realign the hair bonds. It does not just coat the cuticle; it restructures it while infusing massive hydration.
- The Finish: Ultra-glossy, high-shine, sleek, and straight, while retaining natural movement and zero frizz.
- The Big Benefit: Formulated without formaldehyde or harsh chemicals. There are no fumes, no burning eyes, and you can wash your hair or tie it up the very same day.
- Longevity: Lasts up to 4 to 6 months.
2. The Classic De-Frizzer: Keratin Treatment
The traditional choice for managing unruly texture. Keratin acts like a protective shield, filling in the cracks along a compromised or distressed hair cuticle (the protective outer layer).
- How it works: A liquid keratin formula is sealed into the outer layer of the hair with a flat iron.
- The Finish: Soft, smooth, and incredibly manageable. It reduces curl volume by roughly 50 to 70% and completely deletes frizz, but leaves some of your natural body and bounce.
- The Big Benefit: Ideal for hair that has undergone chemical stress or bleaching. It acts like a temporary protein bandage to restore softness and cut your blow-dry time in half.
- Longevity: Lasts 3 to 4 months, gradually washing out over time.
3. The Permanent Sleek: Japanese Straightening (Thermal Reconditioning)
For those who want absolute, pin-straight hair that defies high humidity and never reverts.
- How it works: This is a permanent chemical process that physically breaks down the internal bonds of the hair, which are then precision-ironed perfectly flat and neutralized to lock in the new shape forever.
- The Finish: Mirror-smooth, pin-straight, glassy hair with zero wave or curl.
- The Big Benefit: It is completely permanent on the hair that is treated. Rain, humidity, and workouts will not change it. Only your new root growth will need touching up.
- Longevity: Permanent (requires root touch-ups every 6 to 9 months).
Which One Is Right For You?
| Feature | Nanoplasty | Keratin Treatment | Japanese Straightening |
| Primary Goal | Deep cellular repair, sleek straightening, intense gloss. | Frizz elimination, volume reduction, softer texture. | Permanent, absolute pin-straight results. |
| Hair Condition | Healthy to moderately sensitized or colored hair. | Highly compromised, bleached, or heat-distressed hair. | Healthy, resistant, coarse, or virgin hair only. |
| Chemical Type | Amino acids & organic acids (No formaldehyde fumes). | Cuticle-coating formulas (May contain standard preservatives). | Traditional alkaline straightening solution. |
| Post-Care Window | Wash or style immediately. No waiting period. | Must wait 48 to 72 hours before washing or tying up. | Must keep completely dry and straight for 48 to 72 hours. |
An Important Note on Hair Integrity: Beautiful hair is healthy hair. Because Japanese Straightening permanently alters the internal architecture of the hair strand, it is completely unsuitable for heavily highlighted, bleached, or fragile hair. If your hair has a history of heavy chemical processing, a customized Nanoplasty or Keratin Treatment will give you the breathtaking, smooth results you want while respecting and preserving the strength of your hair structure.
Let’s curate your perfect look. Book a structural hair analysis with us today, and let’s design a smoothing protocol tailored exactly to your hair’s unique signature.
Features
Why Digital Innovation Keeps Elevating PH Bingo Online in the Philippines
Bingo culture in the Philippines draws from decades of shared moments—barangay get-togethers, family weekends, office fundraisers, and local assemblies where cards, markers, and number calls set the pace of the room. The pull often comes from anticipation: one more number, one more match, one step closer to a winning pattern. That familiar rhythm now appears in PH Bingo Online, where the classic experience stays recognizable while the delivery shifts to a faster, more flexible digital format.
Digital innovation around online bingo centers on convenience and player experience rather than changing the heart of the game. Technology supports easier entry, cleaner interfaces, stronger security, and tools for time and budget awareness. Within this space, platforms such as GameZone position online bingo as a modern option that still respects traditional gameplay structure.
From Bingo Halls to Phone Screens: Convenience as the Main Upgrade
Offline bingo often required planning. Venue distance, session schedules, traffic, seating capacity, and start times shaped participation. For many players, the issue never involved lack of interest; the issue involved logistics.
Online access changes the path to play. A mobile device turns idle minutes into potential game time, whether that means a short session after work, a quick round during downtime, or weekend play without commuting. The bingo card format remains intact, and the core mechanics stay familiar—numbers called, cards tracked, patterns completed—while the steps around participation become simpler.
With increased accessibility, PH Bingo Online reaches players outside the usual venue radius: those who live far from halls, those with rotating schedules, and those who prefer home-based entertainment. Digital convenience broadens the audience without demanding a new learning curve.
Digital Innovation That Improves the Online Bingo Experience
Online bingo involves more than transferring a paper card onto a screen. Modern platforms refine the full player journey, from sign-in to gameplay flow, with upgrades designed to reduce friction.
Key improvements commonly found in PH Bingo Online environments include:
Faster access and session entry
Less waiting and fewer steps before joining gameplay, especially compared with traveling to a venue and lining up for a seat.
Cleaner interface design
Card tracking becomes easier with readable layouts, clear number displays, responsive controls, and features that reduce mis-clicks or confusion.
Mobile-first accessibility
Support for play across compatible devices, allowing sessions at home or on the go.
Stability and performance upgrades
Optimized apps and server infrastructure help reduce lag, disconnections, or slow loading during active rounds.
Secure account management
Stronger login protection and account verification processes help reduce risk related to unauthorized access and imitation sites.
Responsible gaming tools
Built-in reminders and control features encourage healthier play habits, especially for players who want structure around spending and time.
Each feature targets the experience around bingo without altering the basic identity: number calls, card matches, and pattern wins.
Why Bingo Matches Digital Attention Habits
Bingo’s appeal often sits in its balance. The game requires attention, but not intense strategy. Each number call triggers a quick scan and a small decision—mark or move on—creating a cycle of anticipation that feels active without becoming mentally exhausting.
Digital platforms amplify that comfort by removing distractions tied to offline logistics. Travel time, venue noise, managing physical cards, and tracking multiple paper boards become less of a concern. The focus narrows to the core rhythm of the game, which fits players seeking light entertainment with consistent suspense.
This structure helps explain repeat engagement. When online platforms deliver smooth navigation and stable performance, bingo becomes an easy-to-enter pastime that works well for casual play, short breaks, or end-of-day downtime.
GameZone and the Modern Bingo Hub Experience
GameZone’s appeal often connects to its mixed offering: familiar entertainment presented through a modern interface. Alongside popular card selections, the platform includes Bingo games on GameZone, creating a single space for players who prefer switching between categories without opening multiple apps.

A platform-style hub typically supports:
- one account across several game types
- consistent interface and navigation design
- partnerships with recognized game providers
- in-house titles aimed at convenience-focused play
- responsible play tools integrated into the experience
Risk Assessment for PH Bingo Online Players
Online bingo convenience comes with practical risks that benefit from awareness and simple safeguards.
Unofficial or imitation platforms
Risk level: High
Copycat sites can mimic branding and create account safety issues.
Tip: access GameZone only through its official website and official app channels.
Playing while distracted
Risk level: Moderate
Multitasking affects enjoyment, focus, and time awareness.
Tip: choose a calmer setting and treat the session as dedicated playtime.
Long sessions without breaks
Risk level: Moderate
Extended play can weaken awareness of time and spending.
Tip: use session reminders or set limits before starting.
Ignoring updates
Risk level: Low
Outdated versions may miss important fixes for security and performance.
Tip: keep apps updated to maintain stability and protection.
Tips for a Better PH Bingo Online Experience
Get comfortable with the interface
Knowing where controls sit, how cards display, and how sessions move improves confidence and reduces mistakes.
Choose the right timing
Short sessions after a stressful workday may feel better with a quick break first. A refreshed mindset often improves the experience.
Explore other bingo formats
Starting with PH Bingo provides familiarity, while exploring other Bingo games on GameZone introduces variety in pacing and format.
Prioritize entertainment over outcomes
A recreation-first mindset supports healthier expectations and more sustainable enjoyment.
Downloading the GameZone App Safely
A typical setup process starts with the official GameZone website, followed by account registration or login. After that, the platform provides steps for downloading the official app. Supported app stores may also host the app depending on device and availability.
Official sources help ensure access to current versions, updated security protections, and performance improvements tied to the latest release.
Responsible Gaming on a Licensed Platform
GameZone operates as a PAGCOR-licensed gaming platform, available only to individuals 21 years old and above. Responsible gaming support often includes:
- session reminders for time awareness
- spending controls for budget structure
- self-exclusion options for stronger personal limits
Frequently Asked Questions
What is PH Bingo Online?
PH Bingo Online refers to digital versions of classic bingo, designed to preserve the familiar card-and-number format while enabling online access.
How does online bingo differ from offline bingo?
Core rules often remain the same, while convenience features, interface design, and platform tools vary by provider.
Can the GameZone app be downloaded?
Download access typically begins through the official GameZone website after registration or login, with installation guidance provided. Availability may also extend to supported app stores.
Is GameZone legitimate?
GameZone operates under PAGCOR licensing and limits access to players aged 21 and above.
Why do responsible gaming tools matter?
Session reminders, spending controls, and self-exclusion options support balanced play habits and long-term sustainability.
Features
New book highlights relationship between Kabbalah and science
By MYRON LOVE In his new book, “The Relativity of Death: Part One: Basic Principles of Kabbalah of Information. Complete Theory of Information Space, Miracles and Maxwell’s Demon,” Dr. Eduard Shyfrin demonstrates the complementary relationship between Kabbalah – the ancient practice of Jewish mysticism – and science.
“The Relativity of Death” is a follow up to “From Infinity to Man: the Fundamental Ideas of Kabbalah Within the Framework of Information Theory and Quantum Physics,” Shyfrin’s previous work on the subject, which he published in 2018.
In his introduction to “The Relativity of Death”, the author, himself a scientist by training – observes that while “science is absolutely necessary for humankind, it nevertheless does not constitute the whole truth. Science is morally neutral,” he continues. “Two plus two equals four is neither good nor bad. Science doesn’t provide an answer to the basic questions about our existence: Why are we here? What is our mission? How should we live? Do we have a freedom of choice? Why are we destined to die? And finally, the famous question posted by Gottfried Leibniz as to why is there something rather than nothing?
“I believe that it is impossible and wrong to try to describe Creation while at the same time excluding the Creator.
“When I started reading the works of kabbalists,” he notes, ‘I realised that Kabbalah is deeply ‘scientific,’ that it is a theory of Creation of which our Universe is just a part. Kabbalah is not a textbook – it doesn’t provide equations and laws. Instead, it’s a live body comprised of the teachings and opinions of kabbalists, which often diverged.
“The main notions of Kabbalah,” he writes, “for example the notion of light, are not well defined. As the great kabbalist Rabbi Moshe Hayyim Luzzatto explained in his book, “Philosopher and Kabbalist,” the notion of ‘Light has no definition and is used as some sort of synonym for G-dliness.
“The original works of kabbalists,” he points out, “are very difficult to read and comprehend, since the main ideas are usually expressed through allegories, parables and hints. This makes them largely inaccessible to contemporary readers. With this in mind, I attempted to create the Theory of Kabbalah of Information based on traditional Kabbalah, Theory of Information and the body of scientific knowledge accumulated by humankind, written in simple language accessible to the reader.”
Eduard Shyfrin is a remarkable individual – a man of many parts. In addition to his roles as scientist and author – he has also published a children’s book – the Ukrainian-born Shyfrin is a musician who writes his own words and music, a billionaire, and an important community leader who generously supports his fellow Ukrainian Jews and our Israeli homeland.
Growing up during the last years of the Soviet Union though, it comes as no surprise that he knew nothing about Judaism except that he was Jewish. In the Soviet Union, being Jewish was simply a label that kept you from being accepted into top universities and leadership roles.
“We tried to hide out Jewishness,” he recalls. “I wanted to be a physicist but wasn’t accepted into university.”
Instead, he followed in his father’s footsteps and became a metallurgist. In 1983, he started work at a Ukrainian steel plant. Over the next few years, he was promoted from assistant foreman to manager to head of marketing.
He was able to earn a PhD in physical chemistry in 1993.
In 1993, he changed jobs – becoming a representative in Ukraine of a Hong Kong-based company called Linkfull. He was responsible for buying steel for export. In 1994, he joined forces with Alex Schnaider and co-founded a company called the Midland Group, with partner Alexander Shnaider. The company deals in steel, shipping, real estate, agriculture and sport ventures.
Shyfrin’s interest in Judaism was sparked by the arrival of Chabad rabbis in the lands of the former Soviet Union in the mid 1990s and, in particular, Rabbi David Bleich, the Chief Rabbi of Ukraine. Shyfrin recalls that Rabbi Bleich got him involved in Jewish charities. He helped rebuild the oldest synagogue in Kiev, provided funds for the Jewish schools in the city, and and financed the construction of the Jewish Education Centre in Kiev, which was dedicated to his late father.
Still, Shyfrin remained largely secular.
It was in 2002, he recalls, that he experienced a midlife crisis when he began questioning the meaning of life – and death.
“My rabbi,” he says, “encouraged me to commit to a more Jewish lifestyle. I began keeping kosher, putting on tefillin and studying Torah. I found in my Torah study that there were a lot of contradictions and inconsistencies in what I was reading in the Torah and what I had learned as a scientist.”
Shyfrin began to find his answers in Kabbalah, which he approached through a scientific perspective. As a result , he came to understand kabbalah and reality as “fundamentally information based and that physics and Torah describe different layers of the same structure”.
That epiphany led to his first book, which has sold around 8,000 copies. He followed up the book’s success by writing numerous articles for the Jerusalem Post. Shyfrin also gives a yearly lecture in London, where he now makes his home.
He is also the founder of the Shyfrin Alliance, an initiative dedicated to advancing understanding of Jewish mysticism and spiritual thought.
Alongside his delving into Jewish mysticism, Shyfrin remains very much involved in the real world and the crises affecting Israel, the Jewish people, and his Ukrainian homeland. He currently serves as Vice President of the World Jewish Congress, representing Ukraine. He continues to fund Jewish schools, synagogues and community centres across Ukraine and Russia.
Since the invasion of Ukraine, Shyfrin has helped finance evacuations of Jewish elderly people and children to Hungary and Israel and continues to support communities on a monthly basis.
“For me, a Jew is a Jew,” he has been quoted as saying. “It does not matter where he lives. We are one family.”
As for the rising antisemitism in Europe, he points out that – unlike the 1930s – today, we have Israel.
“Israel is our country and we must be strong enough to protect it,” he is quoted as saying..
“The Relativity of Death” was released in February, and, Shyfrin reports, has already sold over 5,000 copies. The book is available on Amazon and Kindle.

