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Morley Greene: Trez Capital is Trés Terrific

Morley Greene

By GERRY POSNER “Serendipity” is how Morley Greene describes what has brought him success in life. Perhaps he’s right, but I concluded, after chatting with him and reading articles about him – the most recent one in the Toronto Globe and Mail, that it was more than serendipity that has given Morley the life that he has now at age 81.

The only child of Abe and Sara Greenberg, Morley was raised across the street from St. John’s High School at Machray Avenue and Salter Street. Not surprisingly, he attended St. John’s High School, though he ultimately graduated Grade 12 at West Kildonan Collegiate. Morley admits he was a disinterested student. His tenacity carried him through though and, as he got older, his interest in learning blossomed.

Law was the path Morley Greene chose and it was a part of his life for over 32 years, after graduating from the University of Manitoba law school. His law career began in Winnipeg, then Edmonton and finally, Vancouver. His career took off almost right from the start, and it was not long after that he started his career that he was made a partner at the very prestigious law firm of Buchwald Asper Henteleff.

The future looked promising and soon after he was married, he was the father of three children. In 1976, Morley, just 35 years old, and with a young family, made a bold decision – a decision which changed his life forever. He decided to leave Winnipeg and try to take his tent and talent elsewhere. He credits the late Izzy Asper with paving his way to another high powered law firm in Edmonton. Izzy called his friend, Aaron Shtabsky, and soon Morley was ensconced at Shtabsky and Company. He specialized in tax, mortgages and the real estate industry. Had Morley remained in Edmonton, it would likedly have been all that he needed for the rest of his life in order to be a financial success.

But then another opportunity presented itself to Morley. The Imperial Development Group came calling. This company, led by Donald Gales, Gerald Libling and Gerald Raizen was in the midst of major property acquisitions and development in Winnipeg and elsewhere. Morley was invited to join the company in an executive capacity. It was a major step up for Morley.
In 1979, he and his family moved back to Winnipeg and things went well – until they didn’t. The high interest rates of the 1980s were no doubt a key factor in the eventual dissolution of the Imperial Group. Morley Greene had to start over.

In 1991 he headed further west – this time to Vancouver, where he joined the very well know law firm of Owen Bird. He became licensed to practice law in British Columbia, his third call to the Bar – after Manitoba and Alberta. For six more years Greene was once again a hard working lawyer in a big firm. But then Morley made a second major decision that changed the course of his entire career. In 1997, he gave up law and decided to take on an entirely new challenge in an industry for which he had been advising as legal counsel for a significant part of his legal career.

In 1997 Morley struck out on his own and started a corporation he called Trez Capital (the name came from a variation of the French word “Treize,” which means thirteen). The company began as a mortgage lender. I will not dig deep into all the projects with which Trez Capital has been involved over the years, but there are very many.
Trez Capital has set new standards for the industry over the past 25 years with institutional-grade processes and strict compliance adherence. The history of the company is well recorded in the recent Globe and Mail article featuring Morley and the story of Trez to which I referred earlier.
What is important to acknowledge is this: From nothing (well not quite, as Morley did raise $3 million dollars to start with from private investors), Morley has made Trez the biggest real estate lender in Canada after the banks. Dwell on that statement. The company has funded more than 1600 transactions for a total value of $14 1/2 billion (you read that right), all channeled into different multi-family dwelling, industrial and office projects.
Trez Capital is active all over Canada and the US. The company has offices in Toronto, Montreal, Dallas, Palm Beach, Atlanta, New York, Seattle, Los Angeles and Vancouver. The company has over 170 employees and assets of over $4 billion under its management. Think about it – all that from a Winnipeg kid from the north end.

I would suggest that part of what made Morley and his company so successful is the way he approaches his work and indeed, his relationships with the people around him. Morley interacts well with everyone and demonstrates a genuine interest in them. Moreover, he is not afraid to admit mistakes. He was quite concerned, for instance, that as a result of the Covid pandemic, Trez Capital would face unpredictable problems, so the company made the decision to stop lending.

Morley anticipated defaults coming – and a lot of them. He was wrong – and he admits it. Instead, there were no defaults and, in fact, Trez Capital had a record number of payoffs on its loans. The result of all that is that, throughout the pandemic the company has remained in good shape and it has resumed investing and lending across North America.

Maybe the most telling part of the Trez Capital story is that the company has over 30,000 individual investors and many of those investors (and indeed, many borrowers) have been investing with (and borrowing from) Trez Capital since 1997 – when the company first began. That tells me that Morley knows what being in a relationship-driven business is all about and that he and his team have developed an esteemed – and well-deserved reputation for trustworthiness.
When the pandemic was in full force, Trez Capital, led by Morley Greene, reached out to its investor base, calling them each week to keep them informed as to the current status of the company. Morley and his top brass also made sure that all key employees were informed as to what was transpiring, in accordance with the most rigorous standards of corporate transparency – further evidence of a corporation that places a premium on individual relationships.

At 81, Morley is still very active in Trez Capital, even though he has ascended to a more hands-off role as Chairman and Chief Executive Officer. When I spoke to him, he was busy in his Dallas office. He spoke very proudly of his three children: daughter Mara – now Madam Justice Mara Greene of the Ontario Court of Justice (and, in her spare time a hockey player); daughter Sara Greene, a professor at McMaster University in the Faculty of Social Work; and son Jonathan, an assistant professor in the Faculty of Political Studies at Trent University.

As I mentioned at the outset, Morley attributes his success to serendipity. I would suggest otherwise. In my view, Morley’s life work and in particular, his creation and building of Trez Capital is a testament to Morley Greene’s work ethic, tenacity and commitment to valuable relationships – trés outstanding and nothing less.

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Musings from Dizengoff Street – by Bruce Brown

(August 8, 2026)

Outside Basimta Café in Central Jerusalem.  Love the red shirt against a tiny sea of black.  Not sure I am shrugging because of the ultra-orthodox uproar over a Jerusalem café operating on Shabbat or the lack of an ultra-orthodox uproar over a Jerusalem café operating on Shabbat.  For the last six weeks Israeli headlines shouted about the cafe chaos.  With the ultra-religious blocking entrances and storming the café.  While shouting ‘Shabbos!  Shabbos!’   Upsetting the secular amongst us just wanting to enjoy our Saturday iced matchas.  So the wife and I thought we would check it out.  And.  Yes.  Buy something to support the business.  Uproar.  Not.  Blocked entrances.  Not.  Storming the café.  Not.  Albeit there were police barriers separating the devout protesters from the coffee drinkers.  The protesters being just a few dozen black clad, pious Jews.  Mostly teenagers.   And yes.  Shouting ‘Shabbos!  Shabbos!’  Certainly underwhelming in its reported mayhem.  Reminds me of the famous saying misattributed to Mark Twain – “If you don’t read the newspaper, you’re uninformed.  If you do, you’re misinformed.”  But I did enjoy my iced matcha.

(August 6, 2026)

Here we go again.  Another round of forever negotiations.  As someone who negotiates for a living.  The way things are going in the straits.  If I had to recommend a book on the subject to a new hire.  Between The Art of the Deal, A Presidential Edition by Donald J. Trump or The Real Art of the Deal by the Mullahs of Iran with a special forward by the IRGC. Well.  I would choose the latter.

(August 3)

Bravo Yoav Segalovitz, Liberal Yesh Atid MK and Monsour Abbas, United Arab Ra’am MK and party head.  For breaking a glass ceiling where a Jewish lawmaker joins an Arab political party.  No less a political earthquake in my little shtetl.  Which can significantly impact coalition block arithmetic and posturing and strategy in the upcoming elections.  Now Ra’am can be considered a legitimate ‘Zionist’ partner when forming coalition blocks and potentially pushing the ‘center left/right’ party over the 60 seat majority threshold.  In our crazy parliamentary democracy defined by a multi-party (about fourteen!!), proportional representation system.  To paraphrase Winston Churchill, Israel’s proportional representation model of governance is the best parliamentary democracy system except for all other forms of working democracies.  Stay tuned for more amateurish political musings as we move towards Israel’s 26th national election – five of them held since 2019. 

(August 1)

Although both sides say they are open to diplomacy.  Neither really trusts the other.  And American military action, or its threat, continues.  I read headlines in the middle of the night -it’s a nervous habit lately– that the Dynamic Duo of Trump and Netanyahu may again strike in unison.  Possibly this weekend.  Yikes!  Prompting me, at 2:30 AM, to dash around the house stocking my safe room.  Bottled water.  Canned food.  Medicines. Documents. The beat goes on….

If it’s crazy here.  It’s insane in Italy.  With a recent online ‘Jew Hunt’ in the Milan area.  Before being removed, the digital forms urged reportings of Israelis and Italian Jews staying in local hotels.  The infamous Global Sumud Movement -yes, the one coordinating ‘peace and humanitarian’ flotillas to Gaza- was somehow connected.  Although they deny involvement?!  This deranged decree was looking to identify Zionist tourism and Zionist neo-colonization in Italy.  I’ll stick with stocking the saferoom.

Then there’s New York Mayor Mamdani, a Global Sumud Movement supporter, threatening to arrest Prime Minister Netanyahu if he comes to New York.   But since discovered he has no legal right for such a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic antic.  Maybe Mandami should be arrested!  Or at least impeached.  For being a grandstanding, antisemitic, anti-Israel, anti-Western, anti-democratic mayor.


Here’s a post Bruce sent us Friday, July 31:
WARTIME MUSINGS

Should credible threats against FLOTUS and ‘FSOTUS’ (first son..) not be justification to attack first.

As for yesterday’s summit. Netanyahu really can’t win. Explainer. If Trump now attacks without victory its ’cause of Netanyahu. If Trump now attacks with victory its ’cause of Trump. And, in Israel, if Trump doesn’t attack -victory or not- Netanyahu failed in his eighth meeting with Trump. And if Trump does attack -victory or not- half the country will vilify Bibi anyway. Missing a permutation?

Ya. I know. Kinda’ need a definition of victory for that musing to work.
And here in my little shtetle. We go to sleep unsure if there will be a code red in the middle of the night. And if not. We wake up thinking it will be tonight. How do you define stress?

Seemed like an appropriate way to end this musing.

Bruce Brown is a former Winnipegger who made aliyah to Israel over 35 years ago. Bruce first began writing for us – in his own inimitable style, in 2012, during what was known as “Operation Pillar of Defense.” His occasional musings on aspects of life in Israel that were far from what you’d typically read in other reports from Israel were hugely popular – both in the print Jewish Post & News and on this website.
We’re now glad to report that Bruce is back writing for us – this time on a regular basis. We will post Bruce’s reports as they arrive – with the date of each post at the beginning of that post.
Here’s
some information about Bruce – and awards he’s received for his writing:

Bruce Brown.  Canadian born.  Now living in Israel (for a long time).  Bruce works in Israel’s hi-tech sector by day and, in spurts, is a somewhat inspired writer by night.  He received the American Jewish Press Association’s award for writing excellence in 2019 and 2025.  And wrote the 1998 satire, “An Israeli is….”  Bruce’s musings are political, social, economic and personal.  With lots of biting, contrarian, sardonic and irreverent insight.

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Israel pavilion ambassadors – then and now

By BERNIE BELLAN Given that Folklorama is on again and the Israel pavilion – Shalom Square, is in full swing, I thought it timely to resurrect an article I first posted to this website in August 2023.

But before reading that article, I wanted you to see who this year’s ambassadors are for Shalom Square:

l-r: Youth Ambassador Lihi Ben Chimoi; Adult Ambassador Teddy Rubenstein; Youth Ambassador Abby Zentner; Adult Ambassador Shiran Dandiker

It was back in 2023, however, that I set out to answer a question that I had asked our readers to help answer: Where was the very first Israel pavilion located? Some readers had thought it was the Golden Age Club, which used to be located on Pritchard and Salter. But others weren’t so sure. Here then is what I wrote back in August 2023 – when, with the help of a librarian at the Winnipeg Public Library, I was able to solve the riddle of where the first Israel pavilion was located:

It was earlier in August 2023 that I had raised a number of questions about the history of the Israel pavilion at Folklorama.
Among those questions were: Where was the first Israel pavilion located and when did the Israel pavilion actually become a permanent fixture in the YMHA on Hargrave (before moving to its current home in the Asper Campus)?
As part of my search for answers to those questions I turned to David Cohen, who had long been the coordinator of the Israel pavilion when it was located on Hargrave, but who didn’t step into that role until 1975.
David thought that the Israel pavilion hadn’t moved to Hargrave until 1974, but he wasn’t sure where the first Israel pavilion had been located.
I tried to find information using the Winnipeg Public Library online digital archive. In case you didn’t know, anyone with a library card can access the library’s online archive. You can also have access to newspaperarchive.com through the library’s digital archive. Newspaperarchive.com is an invaluable reference tool for journalists especially – or anyone wanting to access old newspaper archives, for that matter, but ordinarily you would need a subscription to newspaperarchive.com in order to use it. For some reason, however, the search function in the Winnipeg Public Library’s digital search engine didn’t produce results when I entered the word “Folklorama.”
As a result I called the Winnipeg Public Library for assistance and received great help from someone by the name of Louis-Phillipe. After taking my information, Louis-Phillipe phoned me to say that he had found out that the library had compiled a file of press clippings related to Folklorama going back to the very first year, 1970.
Further, Louis-Phillipe said, he had found a list of the 22 pavilions in that first year of Folklorama, along with where they were located. It turns out that the Israel pavilion was actually located in two different venues that first year: the Rosh Pina and the Shaarey Zedek.
The next day I also heard from reader Phyllis Dana, who confirmed that the Israel Pavilion had been in both synagogues. Phyllis also remembered that the only food served that first year was honey cake.
But the pièce de resistance came when I heard from reader Marilyn Breitman (née Stitz), who now lives in Calgary, when she phoned me on Monday, August 21 (which is when she received the August 16 issue of the paper with my story about Folklorama).
Marilyn told me that, not only did she remember that the first Israel pavilion alternated between the Rosh Pina and the Shaarey Zedek, she had actually been the female representative of the Israel pavilion that first year. Her title, Marilyn said, was simply “Jewish.”
But, as you might also recall, the entire confusion over where the first Israel pavilion was located began with an email I had received from Roz Greenfeld, who had written to correct my mistake when I had written in the August 2 issue that the Israel pavilion had been located in the YMHA from the very beginning.
Roz pointed out that, in 1971, the second year of Folklorama, the Israel pavilion was located in “Council House” or, as it was better known, “The Golden Age Club,” on Pritchard and Salter. How did she remember that? Roz was the female representative of the pavilion that year. Her title, as I found out was “Miss Judea,” she said.
So, if the Israel pavilion was located at both the Rosh Pina and Shaarey Zedek in that first year of Folkorama, and in the Golden Age Club that second year, where was it after that?
It was left to Jewish Heritage Centre of Western Canada archivist Andrew Morrison to come up with the answer to that question. Andrew informed me that the Israel pavilion did indeed move to the YMHA in 1972 and remained there for the next 25 years, until it moved to the Asper Campus in 1997.

Here are the female representatives of the Israel pavilion for the first six years of Folklorama. All pictures are taken from past Jewish Posts, except for Marilyn Stitz’s, which is from a 1970 Free Press. In all cases the names are those that were in the papers at the time. Top row (l-r): Mariyln Stitz (1970), Roslyn Bernstein (1971), Marla Guberman (1972); Bottom row (l-r): Maureen Etkin (1973), Francine Wise (1974), Barbara Daien (1975)


There was a further footnote to the story, which is when I decided to try my luck with the Winnipeg Public Library’s online archive one more time. This time, rather than searching for “Folklorama,” I tried searching for old copies of both the Free Press and the Tribune from August 1970. I did manage to get results for the Tribune and when I entered a specific search within the Tribune I found a picture of all the famale representatives of pavilions – in bathing suits.
It turned out – and this was corroborated by both Marilyn Breitman and Roz Greenfeld, the female representatives had to parade in unison – in bathing suits, as part of Folklorama festivities. Each year, as well, a queen of Folklorama was chosen. Neither Marilyn nor Roz was made queen, both of them told me, although Roz was voted “Miss Congeniality.”
In addition to finding out about the early days of the Israel pavilion, I also learned that the Chai dancers were not regular performers at the Israel pavilion in those early years – as they eventually did become. Chai performers would dance only one night in those first years, with other entertainment the other nights.
I did enlist Andrew Morrison’s help once again and did find that Chai performed only one evening during the first few years of Folklorama – from 1970 to 1976. In 1977 Chai began performing every night of Folklorama, but there were other performers on hand as well, including Jerry Maslowsky and Rabbi Yosel Rosenzweig. In 1978 the Chai Folk Ensemble was the featured entertainment every evening; however, a notice that appeared in our paper did say that whistler Harvey Pollock would “be on hand” to entertain – whatever that meant.
While some may wonder of what earth shaking importance all this is, I ask: Isn’t it fun to look back in time – for just a little while, instead of worrying about more immediate problems, such as global warming, inflation, terrorist attacks in Israel, and whether Donald Trump will be president while he’s in jail?

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