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New Israeli company launches on Canadian Stock Exchange in 2019 and hopes to attract more Canadian investors

Ohad Haeber (left), CEO of Water Ways; and Ronnie Jaegermann, a director of Water Ways with extensive experience in investment banking

By BERNIE BELLAN
In January of this year I was contacted by an old friend who has specialized in bringing small companies to market. I was asked whether I was aware how many small Israeli companies have been launching Initial Public Offerings on various Canadian stock exchanges, especially the Venture Exchange of the Toronto Stock Exchange (TSX-V) in recent years?
I responded that I had heard from time to time of Israeli companies coming to Canada seeking investors and that I was always interested in learning more.

 

 

I was then told that one such company, known as Water Ways, would be sending representatives to meet with potential investors at a Winnipeg law office (Pullan Frohlinger Kammerloch) on January 28.
Subsequently, I was asked whether I’d be interested in interviewing two of the principals of Water Ways: Ronnie Jaegermann, who is a director of the company and who has an extensive background as an investment banker; and Ohad Haber, who is the CEO and founder of Water Ways.
(In case you’re wondering why I’ve listed Jaegermann ahead of Haber, it’s because that Haber admitted at the outset of an interview I conducted with the two of them on February 17 over the phone that his English is not nearly as good as Jaegermann’s; thus, he deferred to Jaegermann during most of the interview.)

a Water Ways drip irrigation project in Ethiopia

As background material that I read prior to writing this article, a piece written by my friend Paul Lungen for the Canadian Jewish News in January 2019 proved to be quite useful. Paul’s article appeared shortly before Water Ways launched its IPO on the TSX-V.
Paul wrote: “A short drive southeast of Haifa, not far from Kiryat Tivon, one will find Kibbutz Ramat-David, where the high-tech irrigation company Irri-Al-Tal has its headquarters.
“There, in Israel’s Jezreel Valley, Irri-Al-Tal develops sophisticated irrigation water systems. Pipes, pumps, driplines and command-and-control systems that operate in the cloud and improve the efficient use of water are all part of Irri-Al-Tal’s product line, which can be found watering crops as far afield as China, Ecuador, Peru and Ethiopia…
Paul’s article noted that Irri-Al-Tal was going to be listed on the TSX-V as “Water Ways” (WWT is how you can find it on the exchange.)
Pauls’s article continued: “Worldwide, irrigation is a $17 billion business, of which Israel’s share is $2 billion and Irri-Al-Tal’s piece of that is less than one per cent.
“In 2017, Irri-Al-Tal reported revenue of nearly $14 million and net income of $967,571. Two year before that, revenue was $8.5 million and net income was $64,216.”

Another interesting element of Pauls’ article – and something that was explored in some detail during the course of my interview with Jaegermann and Haber, was Water Ways’ keen interest in tapping into Canada’s booming cannabis market.
Paul wrote: ‘ “Canada is the biggest public market for cannabis companies in the world,” Jaegermann said, noting that the Canadian company Cronos already has a cannabis venture in Israel and that Irri-Al-Tal “is the primary contractor for their irrigation system.”
‘ “Israel is known for its precision irrigation technology,” Jaegermann continued. Drip irrigation was developed in Israel, where water conservation is a priority. With drip irrigation, 95 per cent of the water is absorbed by the plants and only five per cent is run off.’
When I talked with Haber and Jaegermann, I learned that Irri-Al-Tal was started by Haber in 2004. From information available on the Water Ways website I learned that Haber has an extensive background in the irrigation business, both on the sales and operational sides of the business.
The website also notes that, at Water Ways, “We design, supply, install & maintain irrigation systems for application in various agricultural and aquaculture operations. Our goal is to allow our clients to focus on efficiently growing their crops, their project & their business, by offering our experienced and professional logistic services.
The website continues: “Our mission is to make Israeli agriculture technology accessible to a much wider market around the globe. We focus on purchasing, assembling and exporting technologically advanced irrigation products & systems, manufactured by the leading Israeli companies and distribute them to our global clients.” (During the interview Jaegermann listed China, Mexico, Ethiopia, Georgia, Laos, and Peru as countries where Water Ways has either sold irrigation components or complete irrigation systems.)

Finally, the website notes that ,”With the growth of precise irrigation technologies in the global market, Water Ways Technologies has started to investigate the development of its own solution. The main objective of our research & development efforts is to bring to market a technological solution what will enable agricultural operators to make more intelligent, data-driven decisions, as well as automating time-consuming and labor-intensive processes.”
When I spoke with Jaegermann and Haber over the phone, Jaegermann elaborated on the various components in Water Ways’ business: “Water Ways is engaged in different components. The first is selling Israeli water irrigation technology worldwide – like drip irrigation parts, valves, filters – all manufactured in Israel.
“The other part of the business is designing complete irrigation projects. It’s about a $13 million business. We went public in March 2019, raising about $3.5 million.”
I noted that other smaller Israeli companies looking for new sources of investment have found Canada to be an attractive place to raise capital. I asked Jaegermann why that is?

“Unless your company is at least $100 million in size you can’t go public in Israel on the Tel Aviv Stock Exchange,” Jaegermann explained He added that the NASDAQ (which also has many high-tech companies trading on it) presents the same problem for companies which wish to go public and want to expand beyond the initial small cap phase.
As a result, many Israeli companies have gone either to Australia or Canada to raise capital, Jaegermann noted. Both countries have venture stock exchanges which specialize in bringing small cap companies to market.
Another interesting aspect of trading on a Canadian stock exchange for Water Ways is that Canada is now the world’s most advanced market for cannabis related companies and Water Ways is actively involved in selling irrigation equipment to companies in that particular field.
“After the IPO we acquired the assets of a Canadian irrigation distributor (now known as HG Water Ways).” Jaegermann noted that Water Ways has been pinpointing the cannabis market as one that can profit from drip irrigation technology to a very large extent – and that by grabbing a foothold in the cannabis business now, Water Ways is set to grow as new markets for legally grown cannabis open up.

I asked Jaegermann about the meeting which was recently held in the Winnipeg law office to which I referred at the beginning of this article – during which representatives of Water Ways met with potential investors.
Jaegermann said tthat he thought “the meeting went very well. We had about 12 or 14 people in the room and they were very receptive to our story. At the end of the day we provide farmers with the most sophisticated form of water irrigation in the world. It’s the greenest way to grow crops – all developed in Israel.”
I asked though whether the drip irrigation market isn’t already fairly crowded with other companies?
Ohad Haber responded with a short, but to the point answer: “Not so much in Canada”.
Jaegermann added that the drip irrigation market worldwide is worth approximately $2-2.5 billion, Israeli companies occupy about 80% of the market and, he said. Jaegermann added that while, “of all the companies involved, we’re the smallest company right now – our target is to be a $100 million company in a few years.”
Haber also emphasized the potential that the North American market presents as a huge opportunity for drip irrigation companies, since until quite recently it was only other areas of the world, such as South Africa, Asia, and South America where Israeli companies saw potential for developing new customers. By being one of the first Israeli companies to see the tremendous opportunities presented by tapping into the North American market, Water Ways anticipates very large growth in the coming years.
If you would like to find out more about Water Ways, go to their website: water-ways-technologies.com

 

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“Lessons from the Holocaust for Today”

By HENRY SREBRNIK On April 12, I spoke at our annual Yom Hashoah memorial ceremony in Charlottetown. The last time I did so was in April 1976, in Montreal. It was, for Canadian Jews, a completely different time. Montreal was still the first city of Canadian Jewry, with Toronto a distant second. Israel seemed a secure country, having won a hard-fought victory three years earlier in the Yom Kippur War. 

There were clouds gathering, true – after all the UN General Assembly had passed the “Zionism is a form of racism” the previous December, and a powerful Communist bloc led by the Soviet Union was still a formidable enemy.

Today, Jewish life has become far more precarious. Two things are essential for an anti-democratic political movement to succeed: ideological justification by academics and intellectuals, and control of the streets by violent mobs. Since Oct. 7, 2023, when Hamas invaded Israel, we have seen both.

At McGill University in Montreal, a March 21 referendum by the Law Students’ Association (LSA) supported amending the group’s constitution to boycott Israeli academic bodies, though it was deemed illegitimate by the university’s president. Similar actions are taking place across Canada. Indeed, at Vanier College, a Montreal CEGEP,  it abruptly cancelled its Holocaust commemoration on March 25 because it didn’t think it could keep guests and the college community safe. 

Unfortunately, we know a terrible precedent for this union of the intellectuals and the mob. Nazi ideology, too, was not formulated by street thugs. Historian Max Weinreich published his book Hitler’s Professors in 1946, noting that German scholarship provided the ideas and techniques that led to and justified unparalleled slaughter. All too many Nazi war criminals were holders of PhDs. 

As historian Niall Ferguson reminds us, in an article published in the New York Free Press of Dec. 11, 2023, “Anyone who has a naive belief in the power of higher education to instill morality has not studied the history of German universities in the Third Reich.” The “final solution of the Jewish question” began, he has written, with words — “to be precise, it began as lectures and monographs and scholarly articles.”

The American writer Vivian Gornick, reviewing a book, “Turning a Blind Eye, A memoir of daily accommodation to fascism,” by the German historian Joachim Fest, about Hitler’s Germany in the 1930s (before the Holocaust), quotes this passage:

“Everyone sees that life for the Jews is gradually shutting down. Take their neighbor and good friend, Dr. Meyer: one day he can no longer subscribe to newspapers and magazines; another, he has to hand in his bicycle and typewriter; another, he can no longer keep a pet or buy flowers. Then all the Jews simply start disappearing from the neighborhood.” The Nazi march to power literally begins with shutting Jews out of public life while using academia as the heavy hand of indoctrination. 

 Is this slowly happening to Jews in Canada today, as they are pushed out of or refused admittance to cultural events, colleges, universities, and graduate schools, academic university positions, publishing, music, theatre, and so on?  In “Canada’s Polite Pogrom, By Jesse Brown, Atlantic, March 24, 2026, he writes: “Is a national tolerance for zealotry purging Jews from public life?”  Jewish life in Canada may have “forever changed,” he argues. “I can no longer take for granted that people like me are represented in Canada’s hospitals, schools, newsrooms, and legislatures.” 

We may see the quiet withdrawal of Jews from Canadian society “without any glass or bones being broken,” simply because the evidence that they are no longer welcome has become overwhelming. Another writer calls it the social and academic “shtetelization” of Western Jewry.

We even face obstruction from the Canadian government. In just the last two years, eight explicitly Jewish non-profit charities, including the Jewish National Fund, have been stripped of their ability to collect tax-deductible donations by the Canada Revenue Agency — often amid pressure campaigns from anti-Israel activists. The delisting was also celebrated by the Professional Institute of the Public Service of Canada (PIPSC), the union representing CRA workers.

We now witness continuous large “pro-Palestinian” rallies through our cities, invasions of shopping malls and thoroughfares, including intimidating behaviour against Jewish passersby. Today, police stand and watch mobs chant for Israel’s destruction, call for the genocide of its people, harass visibly Jewish citizens, and drive antisemitic intimidation deep into urban life. They now believe their job is to enforce the law only if it does not risk upsetting violent constituencies. This makes Jews expendable, because defending them risks confrontation. 

And these events are not just “political protests.” At an al-Quds rally in Toronto March 14, protesters held signs that showed rats crawling out of a Star of David, depicting a Jewish man as a goblin-like creature emerging from a cave, and showing a Jewish man as a hook-nosed caricature.

Three Jewish synagogues in Toronto were hit with gunfire in one week in March. After every such incident, we hear that “antisemitism has no place in Canada.” But if that were true, synagogues would not require concrete barriers. Jewish schools would not need armed security. Community institutions would not conduct threat assessments before hosting events. Yet big city mayors like Toronto’s Olivia Chow don’t seem, to put it diplomatically, be losing much sleep over what’s going on in their cities.

The attacks on Jews, including physical assaults and social media campaigns, are part of a purposive campaign designed to make Jews think twice about gathering with other Jews, entering a synagogue, going to kosher restaurants, putting a mezuzah on the doorpost of their apartments or dorm rooms, or wearing a Jewish star around their necks. In fact people have been attacked on the street for speaking Hebrew.  

If each Jewish holiday will now be seen by antisemites as an opportunity for terror, then the prognosis for diaspora Jewry is bleak. Unless things change, Jewish life in the diaspora will become more sealed off from the larger society. 

We may be returning to a time that we thought was long behind us. And we are less prepared for it than our forebearers were, because they were used to living in a semi-segregated world, and expected less from the larger society. As large swaths of the Jewish community are beginning to retreat inward, the greater long-term fear is the collapse of Jewish life here altogether. 

Henry Srebrnik is a professor of political science at the University of Prince Edward Island.

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Features

Streaming the Diaspora: Jewish Stories in the Digital Age

The digital era has transformed how cultural narratives are created, shared, and preserved. For Jewish communities around the world, streaming platforms have become powerful tools for storytelling — enabling voices from different countries, traditions, and generations to connect in ways that were once impossible. What used to rely on local gatherings, printed texts, or regional broadcasts is now accessible globally, instantly, and interactively.

Streaming has allowed Jewish stories to transcend geography. Whether it’s historical documentaries, modern dramas, or personal testimonies, audiences can now explore a wide spectrum of perspectives — from Ashkenazi and Sephardic traditions to contemporary Israeli culture and diaspora experiences in North America, Europe, and beyond. This shift reflects not only technological progress but also a deeper need for identity, continuity, and shared memory.

A New Era of Cultural Storytelling

Streaming platforms have opened doors for creators who might previously have struggled to find mainstream distribution. Independent filmmakers, historians, and content creators now have the ability to reach global audiences without relying on traditional gatekeepers.

This has led to:

  • more diverse representation of Jewish identities
  • storytelling that blends history with modern perspectives
  • greater visibility for lesser-known traditions and communities

As media scholar Henry Jenkins noted,
“Digital culture allows stories to travel, evolve, and find new audiences beyond their original context.”

Jewish storytelling, rooted in centuries of oral and written tradition, naturally adapts to this model — evolving while maintaining its core themes of resilience, identity, and community.

The Role of Streaming in Preserving Memory

One of the most significant contributions of streaming platforms is the preservation of historical memory. Documentaries about the Holocaust, migration stories, and cultural archives are now widely accessible, allowing younger generations to engage with history in a more immediate and emotional way.

Streaming enables:

  • access to survivor testimonies and historical footage
  • educational content for global audiences
  • preservation of languages like Yiddish and Ladino

This accessibility helps ensure that stories are not lost, but instead reinterpreted and shared across generations.

Bridging Generations Through Digital Media

Another important aspect of streaming is its ability to connect different age groups. Older generations may bring lived experiences, while younger viewers engage through modern formats such as series, podcasts, and short-form video content.

This creates a dynamic exchange:

  1. elders share traditions and personal histories
  2. creators reinterpret these stories for modern audiences
  3. viewers engage, discuss, and reshape narratives in digital spaces

The result is a living, evolving cultural dialogue rather than a static archive.

Entertainment, Identity, and Digital Habits

In today’s digital ecosystem, cultural content exists alongside many forms of online entertainment. Users often move fluidly between watching series, engaging with interactive platforms, and exploring different types of digital experiences.

For instance, while streaming culturally rich content, users may also explore entertainment platforms featuring zoome slots, where interactivity, design, and engagement play a central role. Although the purposes differ, both environments reflect how digital platforms are designed to capture attention, create immersion, and keep users engaged through evolving content.

This coexistence highlights a broader reality: modern digital life blends education, culture, and entertainment into a single, continuous experience.

Challenges of Representation in the Digital Space

While streaming has expanded opportunities, it also raises important questions about representation and authenticity. Not all stories are told equally, and some narratives may be simplified or commercialized for broader appeal.

Key challenges include:

  • balancing authenticity with accessibility
  • avoiding stereotypes or oversimplification
  • ensuring diverse voices are included

Creators and platforms must navigate these issues carefully to maintain cultural integrity while reaching wider audiences.

The Globalization of Jewish Narratives

Streaming platforms have also contributed to the globalization of Jewish stories. A viewer in Canada can watch an Israeli drama, a French documentary, or an American series — all within the same platform. This interconnectedness allows for a richer understanding of how Jewish identity varies across regions while still sharing common roots.

This global reach encourages:

  • cross-cultural dialogue
  • broader empathy and understanding
  • new interpretations of identity in a modern context

Streaming vs Traditional Media

AspectStreaming PlatformsTraditional Media
AccessibilityGlobal, on-demandLimited by region and schedule
Diversity of contentHighOften restricted
Viewer interactionPossible (comments, sharing)Minimal
Content longevityLong-term availabilityTime-limited broadcasts
Entry for creatorsLower barrierHigh barrier

This comparison shows why streaming has become such a powerful medium for cultural storytelling.

Final Thoughts

The digital age has reshaped how Jewish stories are told, preserved, and experienced. Streaming platforms have turned local narratives into global conversations, allowing voices from across the diaspora to connect in meaningful ways.

By combining accessibility, diversity, and interactivity, streaming has created a new space where tradition meets innovation. As audiences continue to explore these stories alongside other forms of digital engagement, the importance of thoughtful, authentic storytelling becomes even more significant.

In this evolving landscape, Jewish narratives are not just being preserved — they are being reimagined, shared, and lived in real time across the digital world.

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U.S. Senate candidate from Michigan calls Israeli government ‘evil’ like Hamas

Michigan Senate candidate Abdul El-Sayed on Feb. 21. Photo by Evan Cobb for The Washington Post via Getty Images

Abdul El-Sayed, doubled down on his criticism of the Netanyahu government and defended campaigning with controversial streamer Hasan Piker

By Jacob Kornbluh (Posted April 19, 2026) “This story was originally published in the Forward Click here to get the Forward’s free email newsletters delivered to your inbox.”

FoAbdul El-Sayed, a U.S. Senate candidate from Michigan, said in an interview aired Sunday that the Israeli government is as “evil” as Hamas, sharpening his criticism of Israel in the closely-watched Democratic primary.

“Killing tens of thousands of people makes you pretty damn evil,” El-Sayed told CNN congressional reporter Manu Raja on the network’s Inside Politics program. “It’s not how evil is this one versus that one — Hamas: Evil, Israeli government: Evil. We can say both.”

El-Sayed, 41, is a physician and the son of Egyptian immigrants. He is seeking to channel the energy of the 2024 Uncommitted movement, which protested the Biden administration’s support for Israel in the war against Hamas in Gaza. He is also hoping to build on the surprise success of the New York City mayoral campaign of Zohran Mamdani in taking on the Democratic establishment.

He is locked in a dead heat with state Sen. Mallory McMorrow and Rep. Haley Stevens. The primary is set for Aug. 4.

Earlier this month, El-Sayed faced backlash for appearing alongside streamer Hasan Piker, who has been accused of antisemitic rhetoric — including saying that Hamas “is a thousand times better” than Israel. McMorrow, who is married to a Jewish man, and Stevens, who is closely aligned with AIPAC, have both criticized El-Sayed.

In the CNN interview, El-Sayed defended his decision to campaign with Piker, framing it as an effort to reach voters who feel alienated from traditional politics. “My understanding of America is, it’s a place where we have freedom of speech,” he said.

The Michigan Senate race is shaping up as one of the starkest tests of the Democratic coalition and how the party navigates policy towards Israel in Congress amid the wars in Gaza and Iran. The state is home to the largest concentration of Arab Americans in the United States.

Last week, 40 Senate Democrats voted to block $295 million for the transfer of bulldozers, used by the Israeli military to demolish homes in the West Bank and Gaza; 36 of them also supported a measure to block the sale of 1,000-pound bombs to the Jewish state. It shattered a previous high of 27 Democrats who backed a similar pair of resolutions of disapproval to block some weapons transfers last year.

Sen. Elissa Slotkin of Michigan, who is Jewish, was among those who voted for the measures. In remarks as they announced their votes, Democrats highlighted their opposition to the Israeli government’s policies in the occupied West Bank, the humanitarian situation in Gaza and the war with Iran.

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