Features
New Israeli company launches on Canadian Stock Exchange in 2019 and hopes to attract more Canadian investors
By BERNIE BELLAN
In January of this year I was contacted by an old friend who has specialized in bringing small companies to market. I was asked whether I was aware how many small Israeli companies have been launching Initial Public Offerings on various Canadian stock exchanges, especially the Venture Exchange of the Toronto Stock Exchange (TSX-V) in recent years?
I responded that I had heard from time to time of Israeli companies coming to Canada seeking investors and that I was always interested in learning more.
I was then told that one such company, known as Water Ways, would be sending representatives to meet with potential investors at a Winnipeg law office (Pullan Frohlinger Kammerloch) on January 28.
Subsequently, I was asked whether I’d be interested in interviewing two of the principals of Water Ways: Ronnie Jaegermann, who is a director of the company and who has an extensive background as an investment banker; and Ohad Haber, who is the CEO and founder of Water Ways.
(In case you’re wondering why I’ve listed Jaegermann ahead of Haber, it’s because that Haber admitted at the outset of an interview I conducted with the two of them on February 17 over the phone that his English is not nearly as good as Jaegermann’s; thus, he deferred to Jaegermann during most of the interview.)
As background material that I read prior to writing this article, a piece written by my friend Paul Lungen for the Canadian Jewish News in January 2019 proved to be quite useful. Paul’s article appeared shortly before Water Ways launched its IPO on the TSX-V.
Paul wrote: “A short drive southeast of Haifa, not far from Kiryat Tivon, one will find Kibbutz Ramat-David, where the high-tech irrigation company Irri-Al-Tal has its headquarters.
“There, in Israel’s Jezreel Valley, Irri-Al-Tal develops sophisticated irrigation water systems. Pipes, pumps, driplines and command-and-control systems that operate in the cloud and improve the efficient use of water are all part of Irri-Al-Tal’s product line, which can be found watering crops as far afield as China, Ecuador, Peru and Ethiopia…
Paul’s article noted that Irri-Al-Tal was going to be listed on the TSX-V as “Water Ways” (WWT is how you can find it on the exchange.)
Pauls’s article continued: “Worldwide, irrigation is a $17 billion business, of which Israel’s share is $2 billion and Irri-Al-Tal’s piece of that is less than one per cent.
“In 2017, Irri-Al-Tal reported revenue of nearly $14 million and net income of $967,571. Two year before that, revenue was $8.5 million and net income was $64,216.”
Another interesting element of Pauls’ article – and something that was explored in some detail during the course of my interview with Jaegermann and Haber, was Water Ways’ keen interest in tapping into Canada’s booming cannabis market.
Paul wrote: ‘ “Canada is the biggest public market for cannabis companies in the world,” Jaegermann said, noting that the Canadian company Cronos already has a cannabis venture in Israel and that Irri-Al-Tal “is the primary contractor for their irrigation system.”
‘ “Israel is known for its precision irrigation technology,” Jaegermann continued. Drip irrigation was developed in Israel, where water conservation is a priority. With drip irrigation, 95 per cent of the water is absorbed by the plants and only five per cent is run off.’
When I talked with Haber and Jaegermann, I learned that Irri-Al-Tal was started by Haber in 2004. From information available on the Water Ways website I learned that Haber has an extensive background in the irrigation business, both on the sales and operational sides of the business.
The website also notes that, at Water Ways, “We design, supply, install & maintain irrigation systems for application in various agricultural and aquaculture operations. Our goal is to allow our clients to focus on efficiently growing their crops, their project & their business, by offering our experienced and professional logistic services.
The website continues: “Our mission is to make Israeli agriculture technology accessible to a much wider market around the globe. We focus on purchasing, assembling and exporting technologically advanced irrigation products & systems, manufactured by the leading Israeli companies and distribute them to our global clients.” (During the interview Jaegermann listed China, Mexico, Ethiopia, Georgia, Laos, and Peru as countries where Water Ways has either sold irrigation components or complete irrigation systems.)
Finally, the website notes that ,”With the growth of precise irrigation technologies in the global market, Water Ways Technologies has started to investigate the development of its own solution. The main objective of our research & development efforts is to bring to market a technological solution what will enable agricultural operators to make more intelligent, data-driven decisions, as well as automating time-consuming and labor-intensive processes.”
When I spoke with Jaegermann and Haber over the phone, Jaegermann elaborated on the various components in Water Ways’ business: “Water Ways is engaged in different components. The first is selling Israeli water irrigation technology worldwide – like drip irrigation parts, valves, filters – all manufactured in Israel.
“The other part of the business is designing complete irrigation projects. It’s about a $13 million business. We went public in March 2019, raising about $3.5 million.”
I noted that other smaller Israeli companies looking for new sources of investment have found Canada to be an attractive place to raise capital. I asked Jaegermann why that is?
“Unless your company is at least $100 million in size you can’t go public in Israel on the Tel Aviv Stock Exchange,” Jaegermann explained He added that the NASDAQ (which also has many high-tech companies trading on it) presents the same problem for companies which wish to go public and want to expand beyond the initial small cap phase.
As a result, many Israeli companies have gone either to Australia or Canada to raise capital, Jaegermann noted. Both countries have venture stock exchanges which specialize in bringing small cap companies to market.
Another interesting aspect of trading on a Canadian stock exchange for Water Ways is that Canada is now the world’s most advanced market for cannabis related companies and Water Ways is actively involved in selling irrigation equipment to companies in that particular field.
“After the IPO we acquired the assets of a Canadian irrigation distributor (now known as HG Water Ways).” Jaegermann noted that Water Ways has been pinpointing the cannabis market as one that can profit from drip irrigation technology to a very large extent – and that by grabbing a foothold in the cannabis business now, Water Ways is set to grow as new markets for legally grown cannabis open up.
I asked Jaegermann about the meeting which was recently held in the Winnipeg law office to which I referred at the beginning of this article – during which representatives of Water Ways met with potential investors.
Jaegermann said tthat he thought “the meeting went very well. We had about 12 or 14 people in the room and they were very receptive to our story. At the end of the day we provide farmers with the most sophisticated form of water irrigation in the world. It’s the greenest way to grow crops – all developed in Israel.”
I asked though whether the drip irrigation market isn’t already fairly crowded with other companies?
Ohad Haber responded with a short, but to the point answer: “Not so much in Canada”.
Jaegermann added that the drip irrigation market worldwide is worth approximately $2-2.5 billion, Israeli companies occupy about 80% of the market and, he said. Jaegermann added that while, “of all the companies involved, we’re the smallest company right now – our target is to be a $100 million company in a few years.”
Haber also emphasized the potential that the North American market presents as a huge opportunity for drip irrigation companies, since until quite recently it was only other areas of the world, such as South Africa, Asia, and South America where Israeli companies saw potential for developing new customers. By being one of the first Israeli companies to see the tremendous opportunities presented by tapping into the North American market, Water Ways anticipates very large growth in the coming years.
If you would like to find out more about Water Ways, go to their website: water-ways-technologies.com
Features
BOOK REVIEW: “Fighting the Hate: A Handbook for Jews Under Siege”
Reviewed by MURRAY BENDER “Thinking on your feet”—quickly defending a position in a coherent, persuasive manner—is a situation that many people find challenging and stressful. “If only I had said this.” or “Why didn’t I say that?” Hindsight is always 20-20.
Following the Hamas atrocities of October 7, 2023, it has become increasingly necessary for diaspora Jews to “think on their feet” as they unwittingly face a barrage of tough, sometimes hateful, questions about Jews and their Israeli homeland.
Why is Israel committing genocide in Gaza? Why doesn’t Israel return the land it has stolen from Palestinians? Why are Israeli settlers attacking Palestinian farmers? How is Israel different from apartheid South Africa? Why can’t I criticize Israel without being called antisemitic? Is it true that Jews control the world? The list of potential questions is nearly endless.
Engage or hide? This is the difficult choice that confronts Jews as they look to deal with anti-Jewish and anti-Israeli behaviour. Fortunately, author and journalist Melanie Phillips comes to the rescue with her practical and insightful book, Fighting the Hate: A Handbook for Jews Under Siege.
According to Phillips, the dilemma has no single answer. “People need to decide how to behave in accordance not just with the specific circumstances but also with their own attributes and limitations.”
Some regard engagement with their opponents as a sacred duty. “They believe it is a betrayal of the Jewish people not to uphold Israel’s case.” Ohers may be uncomfortable with such a direct approach, but “those who decide to keep their heads down and avoid any altercation may well find that this leaves them with a permanent sense of regret and even failure,” she says.
As a result, it’s probably a good idea to adopt some sort of balance. And that’s where Phillips’ 150-page handbook comes in.
She starts by providing context around the “crisis of legitimacy and acceptance” from which Jews are reeling post-October 7. On the basis of extensive conversations with Jews from across the U.S., Britain and Australia, the author found that many “were near stupefied by the terrifying hatred and irrationality that was unfolding around them.” Again and again, they asked: “What should we do? What can we do?”
In response, Phillips offers a pragmatic approach to help prepare for the inevitable conversations, including a number of key principles:
- Get smart rather than emotional
- Stop playing defence
- Find common ground
- Be positive and confident
- Keep physically safe
Based on these overarching criteria, she provides an extensive list of quick and clever retorts to a range of different situations, emphasizing that “it’s our duty to our children and grandchildren to fight for truth and justice.”
So, the next time it is necessary to “think on their feet,” diaspora Jews will be able to respond quickly and confidently to those difficult questions about themselves and Israel. And they can thank Melanie Phillips for coming to the rescue.
Fighting the Hate: A Handbook for Jews Under Siege by Melanie Phillips is available online from Amazon and Indigo.
Features
ESports Meets Casinos: Overview of Bet Sport Gaming
ESports has become part of the interactive entertainment of online casinos. In fact, many fans already have the opportunity to use Dragonia Casino Bet Sport options while watching the matches of their favorite teams. The hybrid entertainment model opens up many possibilities and increases audience engagement. When video games intersect with betting, it creates a unique collaboration where participants have the opportunity to get a completely new experience right in their own home. At the same time, you can continue to enjoy the usual viewing of familiar tournaments and competitions.
How ESports and Casinos Interconnect
ESports has become a multi-billion-dollar industry that attracts spectators. Traditional casinos are focused on luck. But now they are introducing additional methods of encouraging their customers. Among such options, eSports events deserve special attention. Such bet sport offers combine the usual excitement with an element of competition. The structure of the casino entertainment provides participants with the opportunity to test their skills and reveal their own hidden talents. There are several forms of integration of eSports mechanics into the structure of a classic online casino:
- Competitive betting. Online casinos provide the opportunity to bet on eSports tournaments, which is similar to the usual sports betting. In addition, the possibilities are significantly expanded compared to simple viewing platforms.
- Skill-based casino games. Games inspired by eSports encourage players to actively participate in what is happening on the screen. The games reward the player’s results with certain prizes.
- Interactive arenas. Some casinos broadcast eSports events in real time. This allows players to follow the games directly online, which creates a feeling of real participation in familiar entertainment.
- Cross-platform interaction. Online casinos are introducing eSports-style leaderboards and achievements to attract more participants.
Such innovations appeal to new participants. Cultural changes are part of the development of the infrastructure of the classic casino, and eSports fans find a new environment for entertainment and communication.
Growth of ESports Betting
Global eSports revenue in 2025 exceeded $1.5 billion. Each bet sport option has made a significant contribution to the development. Surveys show that over 60% of players will express interest in betting on eSports, which reflects the demand and the need to develop an updated infrastructure for participation.
ESports events attract 15-20% more new participants compared to conventional casinos. The eSports betting market will exceed $20 billion by 2027, according to analysts’ forecasts, which encourages new participants to more actively watch tournaments and participate in various types of activity.
Why Fans Choose ESports
Bet sport gambling is gaining popularity. This is due to several reasons. For example, large casinos in Las Vegas and Macau now host full-fledged eSports tournaments alongside traditional entertainment. Venues are also experimenting with separate fan zones where sports betting and classic gambling are available.
Some of the most popular eSports disciplines are League of Legends and Counter-Strike: Global Offensive. Some online casinos even introduce eSports mechanics into slots so that players can try something new.
In short, the intersection of eSports and casinos is a natural development of the industry. Competitive play and an optimized betting system create a comfortable environment for true fans who want to diversify their leisure time.
Features
Card Game Traditions: Complete Review from Casino Online Lolajack Experts
Card games have been around for centuries. They are constantly evolving and improving. For example, there are now many different formats of online games available. On sites like casino online Lolajack https://Lolajack.com/ca/, you can choose a title according to your preferences and skills. The traditions of card games date back to ancient times. To better show yourself, it is worth familiarizing yourself with these features. This way, you will gain experience, have a good time, and get acquainted with something completely new.
Roots of Card Games
Card games directly reflect cultural identity. They have a unique mathematical structure and thoughtful moves that make even professionals think. Depending on the tradition, the rules differ, but the basic principles always remain similar. Each game has a unique origin:
- Poker. It originated in the USA back in the 19th century. During its existence, many variations of gameplay have appeared. It combines risk, strategy, and psychology; therefore, it requires high skill from each player.
- Baccarat. This game has ancient origins. It appeared in the 15th century in Italy, after which it spread throughout Europe. Now it is the basis of any operator like casino online Lolajack.
- Rimmy and bridge. Card games require the cooperation of participants, so coordinated communication is important here.
- Blackjack. This is the perfect combination of skill and chance. The player needs to learn to make decisions quickly and monitor the circumstances.
Card games have their own origins and characteristics. Currently, they are an integral part of any online casino, offering a wide range of opportunities for participants.
Why Card Games Are So Popular
Experts from casino online Lolajack emphasize the importance of card games in many cultures. For example, poker remains the leader for a reason. There are more than 100 million active players worldwide who compete and work on their skills. Blackjack also does not lag behind the trends. The level of participation exceeds 40% of regular online casino users.
Every year, the level of online card games grows by 10%. This is possible due to digitalization and increased player awareness. In addition, seasonal events also increase the involvement of participants during peak periods.
Traditions of Card Games
Unique events attract the attention of fans. For example, the World Series of Poker attracts not only participants but also millions of viewers around the world. Sites such as casino online Lolajack also give participants the opportunity to try their hand and compete with professionals.
Baccarat is associated with high stakes. This is especially noticeable among the Asian audience, who like to put probability theory into practice. Blackjack also has an appeal among math lovers. The probabilities of the model and observations directly affect the decisions of players. Online casinos strive to ensure that participants have the opportunity to communicate and find an activity option according to their own preferences.
As a result, card games remain the true leaders of the gambling market. They not only entertain, but also develop attention, perseverance, and social skills. A large selection of various variations of classic games allows you to choose the version that suits your preferences. Developers do not lag behind trends and do everything possible to surprise fans.