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The historian who uncovered the ADL’s secret plot against the far-right John Birch Society
(JTA) — A historian leafing through files in an archive discovered how a Jewish organization helped bring down an influential far-right extremist movement in the United States in the 1960s and ’70s by going undercover and acting as self-appointed spies.
The discovery of the Anti-Defamation League’s covert operation targeting the John Birch Society is the basis of a chapter in a new book by political historian Matthew Dallek of George Washington University. Published in March, “Birchers: How the John Birch Society Radicalized the American Right” is Dallek’s fourth book. It examines the roots of today’s emboldened conservative movement in the United States.
“Birchers” is a history of a group that at its height numbered as many as 100,000 members and “mobilized a loyal army of activists” in a campaign against what it saw as a vast communist conspiracy. He also examines how the Birchers’ mission to defend Christianity and capitalism morphed into a radical anti-civil rights agenda that groups like the ADL saw as an existential threat.
Dallek, who grew up in a Reform Jewish household in Los Angeles, recently sat with the Jewish Telegraphic Agency to discuss the rise of the Birchers, how the ADL infiltrated their ranks and whether such tactics are justified in the name of fighting extremism.
The conversation has been edited for clarity and brevity.
JTA: Before we get into the Jewish aspect of the book, meaning the chapter on the Anti-Defamation League’s relationship with the John Birch Society, let’s take a step back. Who are so-called Birchers? Why do they matter?
Mathew Dallek: The John Birch Society was a household name in the 1960s, becoming the emblem of far-right extremism. It didn’t have huge numbers, but it did penetrate the culture and the national consciousness. Its leader, Robert Welch, had argued at one point that President Dwight Eisenhower was a dedicated agent of a communist conspiracy taking over the United States. Welch formed the John Birch Society to educate the American people about the nature of the communist threat.
In its heyday, the group had about 60,000 to 100,000 members, organized into small chapters. They sent out literature trying to give members roadmaps or ideas for what they could do. They believed a mass education of the public was needed because traditional two-party politics was not going to be very effective at exposing the communist threat. They would form front groups such as Impeach Earl Warren [the Supreme Court’s chief justice] or Support Your Local Police. They tried to ban certain books that they viewed as socialistic from being used in schools. Some Birchers ran for school board seats and protested at libraries.
Critics feared that the Birchers were a growing fascist or authoritarian group and that if they were not sidelined politically and culturally then the country could be overrun. The Nation magazine wrote that Birchers essentially had given their followers an invitation to engage in civil war, guerrilla-style. Those fears sparked a big debate about democracy. How does one sustain democracy and, at the height of the Cold War and in the shadow of World War II, Nazi fascist Germany, and the Holocaust?
As you were researching, you came across a trove of historical internal documents from the ADL in the archives of the American Jewish Historical Society in New York. Why did you devote a chapter to what you found in those documents? What did those files reveal to you about the John Birch Society?
These papers are a goldmine. They’re this incredible and often detailed window into the far-right and, in particular, the John Birch Society. They show the ADL had an extensive, multi-dimensional counterintelligence operation that they were running against the Birch Society.
People knew at the time that the ADL was attending events where Birchers were speaking. But the ADL also had undercover agents with code names, who were able to infiltrate the society’s headquarters in Belmont, Massachusetts, and various chapter officers. They dug up financial and employment information about individual Birchers. And they not only used the material for their own newsletters and press releases, but they also fed information to the media.
Another layer is about a debate that’s been going on: Were the Birchers racist and antisemitic? The Birch Society always insisted that they did not tolerate white supremacy and didn’t want any KKK members. They said they accepted people of all faiths and races. And it’s true that they did have a handful of Jewish and Black members.
But what the ADL found was that a lot of hate was bubbling up from the grassroots and also leaking out from the top. The ADL was able to document this in a systematic way.
Some critics of the ADL today say the organization has strayed from its mission by focusing not just on antisemitism but on a wider array of causes. But from reading your work, it sounds like the ADL even then took an expansive view of its role, examining not just direct attacks on Jews but also how the political environment can jeopardize Jews. Am I getting that right, and why did the ADL devote so many resources to a group like the John Birch Society?
So, a few things: It’s the late ’50s and ’60s, and a civil rights coalition is emerging. Benjamin Epstein, the national director of the ADL, was friendly with Thurgood Marshall, the Supreme Court justice, and Martin Luther King. John F. Kennedy went to an ADL event and praised the ADL for speaking out very strongly in defense of democracy and pushing for the equal treatment of all Americans.
Isadore Zack, who helped lead the spy operation, at one point wrote to his colleagues that it was only in a democracy that the Jewish community has been allowed to flourish and so, if you want to defend Jewish Americans, you also have to defend democracy.
There certainly were other threats at the time, but the Birch Society was seen by liberal critics, including the ADL, as a very secretive group that promoted conspiracy theories about communists who often became conflated with Jews.
Would you consider the ADL successful in its campaign against the Birchers?
They were successful. They used surreptitious and in some cases underhanded means to expose the antisemitism and the racism and also interest in violence or the violent rhetoric of the Birch Society in the 1960s.
The ADL was at the tip of the spear of a liberal coalition that included the White House, sometimes the Department of Justice, depending on the issue, the NAACP, Americans for Democratic Action, labor unions, the union-backed Group Research Inc., which was tracking the far-right as well. The ADL was one of the most, if not the most effective at constraining and discrediting the society.
Clearly, however, the Birchers’ ideas never died. They lived on and made a comeback.
It’s somewhat ironic that you reveal the existence of this spying apparatus devoted to targeting an extremist and antisemitic group in the 1960s given the infamy the ADL would earn in a later era, the 1990s, for allegations that they colluded with police agencies in San Francisco to spy on and harass political activists. They eventually settled with the Arab American, Black and American Indian groups that brought a federal civil suit. I know you didn’t study these revelations, which are outside the scope of your book, but could you perhaps reflect on why undercover tactics were seen as necessary or justified?
It’s important to remember that in the mid-20th century, law enforcement in the United States was often led by antisemites or people who were much more concerned with alleged internal communist threats — the threat from the left.
From the ADL’s vantage point, one could not rely on the government entities that were by law and by design supposed to protect Jewish Americans. There was a sense that this work had to be done, at least in part, outside of the parameters of the government.
When I first discovered the ADL’s spying, I didn’t quite know what to make of it. But I realized they weren’t just spying to spy, they exposed a lot of scary things, with echoes in our own times — like easy access to firearms, a hatred of the government, a denigration and defamation of minority groups. And this was all happening in the shadow of the Holocaust and World War II. I became much more sympathetic; they were very effective, and they had a vision of equality of treatment for all Americans.
It’s obviously controversial. I try not to shy away from it. But they had a lot of good reasons to fight back right and to fight back in this nonviolent way.
That last thought brings to mind another, right-wing Jewish group that existed in this era of taking things into our own hands, that did use violence, explosives even.
You mean the Jewish Defense League, led by Meir Kahane.
Yes, exactly.
He was a Bircher. Toward the end of my book, I mention that he was a member for a while, under his alias Michael King.
Antisemitism is on the rise, and lots of initiatives are being organized to address it, both by existing groups like the ADL and new ones. The ADL’s budget has almost doubled over the past seven years. I am seeing Jews talk of fighting back and taking things into their own hands. And we are in this politically precarious movement in American history, all of which suggests parallels to the era you examined. What kind of wisdom can we glean from examining the ADL’s secret and public fight against the John Birch Society as people who care about the issues affecting Jews today?
A lot of liberals in the 1960s and a lot of the leadership at the ADL grasped the axiom that things can always get worse.
In 2015-2016, you’ll recall, there was Trump’s demonization of Mexican immigrants, and the so-called “alt-right” around him and his campaign and expressions of vitriol by people like Steve Bannon.
There was an assumption among a lot of Americans and among a lot of Jewish Americans that the fringe right — the antisemites, the explicit racists, the white supremacists — that there’s not a majority for them and they can never achieve power.
If you go back and you look at Trump’s closing 2016 campaign ad, it’s textbook antisemitism. He flashes on screen these wealthy Jewish international bankers, and he argues that basically, there’s a conspiracy of these global elites who are stealing the wealth of honest Americans. There’s also 2017, the white supremacists in Charlottesville, who said “Jews will not replace us” and Trump saying there are fine people on both sides.
The sense that democracy is incredibly fragile is not just a theory or a concept: It’s an actuality, the sense as well, that the United States has only been a multiracial democracy for not very long and a haven for Jews for not that long either.
The work that the ADL and the NAACP and other groups did to try to constrain and discredit as fringe and extremist still goes on today. It’s harder to do for all sorts of reasons today including social media and the loss of faith in institutions. But it still goes on. You see the importance of institutional guardrails including the Department of Justice that is prosecuting 1,000 Jan. 6 insurrectionists.
The last thing I’ll say is that one of the admirable things in the 1960s about the ADL and the liberal coalition it belonged to is that it built support for landmark legislation like the Immigration Act of 1965, the Civil Rights Act of 1964, and the Voting Rights Act of ’65. And a coalition eventually fell apart, but it was powerful, reminding us why Jewish American groups should care about or focus on issues that don’t directly affect Jewish people.
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This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel?
David Schwimmer, who played Ross on Friends, is tapping into some late ’90s and early 2000s nostalgia as the star in an ad this week marketing his “dream sweater” for Quince, a clothing and home goods store.
In the ad, Schwimmer, who is Jewish, sketches the perfect red sweater in a notebook while he sits in Central Park and then begins to see it on everyone: a man riding an electric scooter, an angry taxi driver who almost runs into him, a beautiful woman riding in the back of the taxi, even a dog.
The gag is a reference to the Friends episode “The One with the Red Sweater,” where Ross’ on-again-off-again girlfriend Rachel is pregnant and has not told the father, whose identity is a mystery to the group; Joey, Monica and Phoebe know that the father left a red sweater at the apartment, so when Ross stops by and is relieved to find his sweater, they figure out he’s the dad-to-be.
“I’ve been looking for this for like a month,” he says, just after making a reference to the Yiddish-named snack, Mashuga Nuts.
The episode and the ad are apolitical. So why then are some people planning to cancel their Quince orders and boycott the company?
Schwimmer, many of the commenters on the ad are saying, is a Zionist.
“I don’t approve of you featuring a Zio in your ad,” one Instagram user commented. “Please do better.”
Schwimmer on Israel, antisemitism
Schwimmer has been outspoken about antisemitism since long before the Oct. 7 Hamas attacks on Israel and the ensuing war in Gaza. Over the course of his career, he’s spoken at multiple Anti-Defamation League events and called for other people to stand against hate, routinely saying, “Silence is complicity.”
The actor appears to have never explicitly identified as a Zionist, and his statements have focused more on galvanizing support for Jews and Israelis — rather than on the Jewish state. But this is of little importance to his critics.

His relationship with the ADL, a staunchly pro-Israel organization, is damning enough for some. Schwimmer also starred in an Israeli commercial for Meitav, an investment management company. The move puts him at odds with the growing Boycott, Divestment and Sanctions campaign, which stands against any financial relationship with Israel or Israeli companies.
After Oct. 7, Schwimmer put out a statement calling the Hamas attack an “atrocity” and a “genocide,” adding that any attempt to justify what happened is “indefensible and antisemitic.” In the same statement, he also touched on Palestinian suffering:
“One can condemn Hamas and still object to the Israeli government’s policies regarding the occupation (as many Israelis do), still believe in the Palestinian people’s right to self-determination, and still mourn the loss of Palestinian civilians and the current destruction of their homes, schools, hospitals and places of worship.”
He’s also been vocal about sexual violence that occurred on Oct. 7, sharing the controversial New York Times piece headlined “Screams Without Words,” that investigated allegations of sexual assault committed by Hamas during the attack. Critics of the piece have questioned the validity of the reporting and argued that one of its reporters is biased toward Israel. The Times has stood by the piece.
Additionally, Schwimmer has criticized universities’ responses to pro-Palestinian protests on campuses that he said have veered into antisemitism.
Schwimmer spoke at a 2025 ADL summit about the backlash he’s gotten for his advocacy, noting that while he’s been “attacked” and “abandoned,” he’s found deep meaning in speaking out and has no plans to stop. He concluded his speech calling on fellow celebrities to do the same.
“You don’t have to say anything political,” Schwimmer said. “No one is asking you to solve the conflict in the Middle East. Just say that you stand with your Jewish friends, colleagues and neighbors against hatred and discrimination.”
The controversy isn’t bothering Quince.
“We’ve seen more than 8 million views across our social channels in the first 48 hours, alongside international press coverage and recognition from the marketing community for the creative,” said Dakota Isaacs, head of brand strategy and narrative, in an email to the Forward. “It’s been especially rewarding to see fans connect with the humor and nostalgia while discovering Quince.”
The post This David Schwimmer sweater ad is playing on ‘Friends’ nostalgia. So why are commenters talking about Israel? appeared first on The Forward.
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Why I urged my parents to avoid the counterprotest in Philadelphia
Parents usually tell their children whether they can go out, but last week, on a phone call with my parents, our roles reversed, and I urged them not to join a Philadelphia food crawl with their friends. The event was organized in response to a bicycle rally calling for the boycott of six restaurants, all Jewish-owned, to “show these zionist business owners that we see them for the disgusting humans they are.”
The counterprotest intended to show solidarity with these businesses by patronizing and protecting them on the day of the protest, given the hostile framing of the boycott against the restaurants and their Jewish owners. However, I was concerned that it would be co-opted by pro-Israel partisans, who not only would instrumentalize it for their own agenda — one which, in my view, is actively detrimental to the fight against antisemitism — but would also stoke chaos and violence. It’s a film that’s played out time and again, including when I was an undergraduate at UCLA: A call is put out that Jews are under attack, counterprotesters mobilize in response, and anger quickly morphs into belligerence, hostility, and violence.
Fortunately, it appears that no one was seriously hurt during Sunday’s bike rally and counterprotest. As I had feared, though, some demonstrators became aggressive as verbal confrontations and scuffles broke out across Rittenhouse Square. While it’s likely that some of the pro-Israel demonstrators were there for the sole purpose of displaying that they are not “Jews with trembling knees,” others ostensibly were there because, as the names of two of the organizations behind it would suggest, they want to StopAntisemitism and EndJewHatred.
If those were the goals, the demonstration was an unmitigated disaster. And much of the discourse surrounding the boycott laid the groundwork for failure.
To many Jews, it may seem self-evident that the boycott was illegitimate and antisemitic. For the protesters, though, there seems to be a genuine inability to understand how it could be. They also seem unable or unwilling to condemn antisemitism.
Anger at the protesters is understandable, but if the goal is to stop antisemitism and end Jew hatred, it is important to address the root of the problem, which starts with understanding why the protesters might have such a profound misunderstanding of antisemitism.
For several decades, following the Six-Day War of 1967 and the Cold War period, pro-Israelism has been a core, essential feature of hegemonic anti-antisemitism advocacy. Groups like the ADL have made the phenomenon of so-called “new antisemitism” – a term that explains hostility toward Israel by claiming that the nation is maligned out of bigotry, as the proverbial Jew among the nations – a central focus of their work, especially in times of increased Israeli-Palestinian conflict.
Though this is hardly “new,” the stakes and intensity of attacks against the “new antisemitism” have been raised in a post–Oct. 7, post–destruction of Gaza reality. In effect, this approach has been successful in as much as it has led to a public perception that the fight against antisemitism and the fight in defense of Israel are the same fight, and cannot be separated.
As a result, when anti-Zionist, pro-Palestinian activists are accused of antisemitism or expected to condemn it, they view it as purely cynical — an attempt to delegitimize their movement rather than a true objection to how they have treated or spoken about Jews. This very refusal to condemn antisemitism is often read as itself antisemitic by many Jews. This “acrimonious circle,” as philosopher Brian Klug described it 13 years ago, could go on forever.
As the acrimonious circle spins and spins, there are a few options that groups fighting antisemitism can consider:
- They can continue pushing pro-Palestinian activists to see both condemning antisemitism and supporting Israel as intertwined moral duties.
- They can insist on that interconnection, but tell pro-Palestinian activists to choose combatting antisemitism no matter what their beliefs about Israel are.
- They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and deploy tactics of intimidation, bullying, harassment, and/or violence against them.
- They can accept that pro-Palestinian activists will rarely condemn antisemitism at their own initiative, and present condemning antisemitism as a human-rights oriented stance, in line with standing up for all marginalized people, including Palestinians.
The first option is the one that organizations like the ADL have often chosen. In its statement about the bike rally and boycott, the group said that criticism of Israeli government policies are acceptable, but discrimination is not. Criticisms that the ADL considers ipso facto discriminatory, however, include claims that Israel has committed the crimes of genocide and apartheid. As a result, activists lend the ADL and groups like it no credibility and will dismiss any of their condemnations out of hand.
The third option is what the protest on Sunday became. Any Philadelphian can tell you that a brawl in the middle of Rittenhouse Square during an Eagles game is far from unusual. But the fighting in this instance broke out because of the boycott — one side driven by a fervor that they needed to defend Jews facing an existential threat from anti-Zionists, the other driven by a fervor that they needed to bring justice to a city ravaged by what protesters believe are business-owning war criminals.
The second option is a sensible demand from a moral perspective. However, it is not a strategic one. The hard truth is that for many, though certainly not all, pro-Palestinian activists, the cause comes before all else, including standing up against antisemitism.
Therefore, the only way forward for Jews is the fourth option: to frame the fight against antisemitism as a fight for the rights of all people. This is not a perfect solution — no solution could be. There will always be some unwilling to oppose antisemitism no matter what tactic is deployed. However, it will make plain that there is no contradiction between condemning antisemitism and supporting Palestinian rights, that in fact the task is to support human rights universally and to condemn all who violate these rights. That necessarily includes standing against Israeli war crimes and its regime of inequality, and that includes condemning those who hold Jews as Jews complicit for Israel’s actions and condemning those who harass, intimidate, and scrutinize Jewish business owners for their presumed political stances.
My parents, fortunately, decided to remove themselves from the chaos of this day and went to support the targeted businesses as regular patrons on other days throughout the week. I was pleased to see that our rabbi, who leads one of the largest synagogues in Center City, made a point of trying to de-escalate tensions and confrontations from within the Philadelphia Jewish community, as well as highlighting the strength and vibrancy of Philly’s Jewish life on its own terms.
These are important, positive things we can do in the short term. That said, if we want long-term change to come from the pro-Palestinian movement – and I think this moment requires it – anti-antisemitism groups that cannot meet the moment must step aside and make room for those that are capable and prepared to frame the fight against antisemitism as a fight for, not against, fairness, justice, and equality for all.
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Israel approves $31.5 million plan to strengthen Jewish education in North America
(JTA) — JERUSALEM – Israel’s government has approved a NIS 100 million ($31.5 million) plan, initiated by Prime Minister Benjamin Netanyahu, to strengthen Jewish education in North America, a statement from his office said Wednesday.
Based on a partnership and joint investment with North American Jewish communities, the goal of the plan is to strengthen Jewish identity and ties to Israel among the next generation of Diaspora Jews in the United States.
The approval of the plan, which was developed with representatives of the Jewish Federations of North America (JFNA), follows a government decision made in June.
It comes a day after Israel’s parliament, the Knesset, was sworn in and two weeks after a national election left Netanyahu facing a battle to stay in power as his rival, Gadi Eisenkot, received the mandate to form the next government.
It also comes amid signs of growing disaffection among Diaspora Jews, particularly younger generations, toward Israel and the Netanyahu-led government. Recent polls suggest that support for Israel among Diaspora Jews, especially in response to its policies in Gaza and on matters of democracy, is slipping.
A February survey of American Jews by the Jewish Federations of North America found that only one-third of American Jews aged 18-34 identify as Zionist, even as nearly nine in 10 say they support Israel’s right to exist as a Jewish and democratic state.
A separate Pew poll in May examining American views of Israel found that Jewish attitudes have shifted since 2024. The survey found that 83% of Jews view the Israeli people favorably, down from 89% in 2024, while 47% view the Israeli government favorably, compared with 54% in 2024.
“The plan we approved today, in partnership with Jewish communities in North America, is an investment in the future generation of Diaspora Jews. Together, we will strengthen Jewish identity, deepen the connection to Israel and ensure that our heritage and values are passed proudly from generation to generation,” Netanyahu said in the statement.
“The future of the Jewish people depends on our ability to ensure that future generations know their heritage, connect to their Jewish identity and maintain their deep ties to the State of Israel,” he said, adding that Israel would not “stand idly by in the face of challenges,” such as antisemitism.
Under the framework of the plan, which will focus on increasing the number of students enrolled in Jewish educational frameworks, the Israeli government allocation will be matched 50% with funding from Jewish Federations and other non-governmental sources.
JFNA said in a statement that it welcomed the Israeli cabinet’s decision to invest in Jewish education across the U.S. and Canada, calling it an “unprecedented partnership between the Government of Israel and North American Jewish communities to strengthen Jewish identity and ensure a vibrant future for the Jewish people.”
“We are proud to launch this historic partnership with the Government of Israel to expand access and grow enrollment in Jewish day schools across North America,” said Gary Torgow, chair of the Board of Jewish Federations of North America.
Eric D. Fingerhut, JFNA’s president and CEO, said the partnership “reflected the shared commitment of Israel and North American Jewry to strengthening Jewish identity and expanding educational opportunities for more families.”
This article originally appeared on JTA.org.
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