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TV star Lisa Edelstein captures her Jewish family in a solo painting exhibit
(JTA) — Like many of us left without plans during the initial COVID-19 lockdown in 2020, Lisa Edelstein spent some of her time rummaging through old family photographs. But instead of just basking in the nostalgia, she was also on the lookout for her next painting project.
Since then, the actress, known for her often Jewish roles on several hit TV shows — from “House” to “Girlfriends’ Guide to Divorce” to “The West Wing” to “The Kominsky Method” — has been producing paintings that recreate old photos of her Jewish family. She is showing them at her first solo art exhibition, titled “Family,” at the SFA Advisory art gallery in downtown Manhattan through Jan. 25.
“I don’t think there is any way around my Jewishness being a part of what I do or make, whether or not I intend to make it a part of it,” says Edelstein. “Almost every role I get turns Jewish if it lasts long enough. I don’t think of myself as so obviously a Jew, but my name definitely gives it away and I don’t mind.”
Her Jewish identity comes through in her paintings, too. Like the photos they are modeled after, they capture family members in candid moments, often at group events. There are works of men in yarmulkes kissing family members on the cheek at a celebration, of a woman mid-phone call, of kids and adults stuffing their faces at a pizza parlor.
“What I’m looking for are those images that tell a more honest story, a caught moment, an odd angle, an awkward pose,” Edelstein said. “We don’t have images like that anymore, the world is too camera savvy and our phones are so high tech that we can just delete things that tell stories we’d like to forget or filter them into something else. Back when we took pictures on film, each photo took time, effort, and money to produce, so even if we hated it, we tended to keep it, at least in a box somewhere. Those are the ones I’m looking for.”
Edelstein, 56, grew up in Wayne, New Jersey, in a Conservative Jewish household observing all the holidays and Shabbat.
“Though I was raised with a healthy Jewish identity, it wasn’t without embarrassment and apologetics,” she said. It didn’t help that the local head of the school board, who later became mayor, published an article in a local paper telling people not to vote for the Jews for the school board because they would cancel Christmas.
“Matriarchs of Brooklyn,” by Lisa Edelstein. (Courtesy of SFA Advisory)
“The way people talk about Jewish women in particular, with for example the word JAP [a derogatory term used to describe young Jewish women], is really disgusting. On some level, I think there was a feeling that I needed to dissociate myself with that identity in order to not be that thing that people associated with that identity,” she said.
She did consider changing her name when she moved to Los Angeles in 1991, thinking it could help her career. But she said it would have taken away from any feeling of true success. It was letting Hitler win, she said.
Lisa Edelstein, shown in a studio with some of her works, is known for playing Jewish characters on TV. (Holland Clement)
She has since dealt with antisemitism in her career, from being lumped into a non-specific “ethnic” category at the start of her career, to not getting a job because they already had a Jewish actor — and two Jews were considered one Jew too many.
A few years ago, Edelstein posted an old photo of herself with her mother and two siblings on Instagram for her mother’s birthday, and it happened to be in front of the Western Wall in Jerusalem. She got death threats in public comments, which she deleted, on the post.
“And lately, just painting a yarmulke feels like a radical move, never mind painting an El Al logo or even just Jewish faces. It’s suddenly daring to just be publicly Jewish,” she said.
“Pizza,” by Lisa Edelstein. (Courtesy of SFA Advisory)
But she wasn’t afraid to put Jewish-themed art on display. She was more nervous about the entire project in the first place.
“Actresses are a breed that people love and they also love to hate, so you just don’t know what the public response is going to be. But I felt very supported within the art community, at least the one I’m in,” she said.
“Kids,” by Lisa Edelstein. (Courtesy of SFA Advisory)
Edelstein enjoyed drawing as a child and teen, but she didn’t continue with it after high school. It wasn’t until pandemic lockdown that she returned seriously to the art form. It started with buying adult coloring books to fill the time, but she didn’t like the images in them and decided to make her own. Her husband, Robert Russell, an artist himself, pushed her to do more, and the images got larger and larger, until she went from magic marker to watercolor.
Russell always encouraged her to make things — when they first started dating, he asked her to make him a drawing about a week into their relationship. Always a fan of using photography as a starting point for her work, she gave him a drawing of herself at four years old sitting on the beach holding a crab. (He had given her a painting of two doves on their second date.)
“Dessert,” by Lisa Edelstein. (Courtesy of SFA Advisory)
“Suddenly I realized I actually did have permission to do this stuff, not because he gave it to me, but because I always had,” Edelstein said.
She will continue to act, write and direct, but she wants to continue in her new career, too. Edelstein is toying with the idea of adding drawings to a Passover haggadah that she wrote for her family and updates every year. If she published the haggadah for public consumption, the drawings could turn the seder book into a coloring book of sorts for small children.
“I have a lot of energy, so I’m up for whatever,” she said. “And I think it’s important to view all of these things as one. They’re just different ways my body pushes out ideas. Each one feeds the other.”
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The post TV star Lisa Edelstein captures her Jewish family in a solo painting exhibit appeared first on Jewish Telegraphic Agency.
Obituaries
CAROL SLATER (née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kit, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison, Thom and Emeline, Max, Ilai, Emanuelle and Eli. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Livestream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
Publish Date: Nov 9, 2024
CAROL SLATER
(née GENSER)
With great courage on Wednesday, November 6, 2024, surrounded by her family.
Treasured daughter of the late Esther and the late Percy. Beloved wife of Ron for 69 years. Loving mother and mother-in-law of Charles and Dina Slater, Erin and Joe Battat, Adam and Kitt, Claudia and the late David. Cherished grandmother of Zach, Robert and Hydi, Ben and Martha, Liam and Addison. Proud great-grandmother of Rafael, Lily, Maya, and Jojo. Special sister and sister-in-law of David and Joan Genser, Roberta and Mayer Lawee; and sister-in-law of Joel and Sheila Slater. Greatly missed by her nieces, nephews, family, friends and by all who knew her.
The family would like to thank Drs. Shamy, Lipes, Chang, the doctors, nurses and staff at the Jewish General Hospital Palliative Care Unit as well as DeyDey, Linette and everyone who took such wonderful care of our Mom.
Funeral service from Paperman & Sons, 3888 Jean Talon St. W., on Sunday, November 10 at 9:30 a.m. Live stream available. Burial in Israel.
Donations in her memory may be made to the “Carol and Ron Scholarship” c/o Mothers Matter Canada 1-604-676-8250
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How to Implement a Successful Casino Marketing Strategy
Your casino stands out in your market and attracts interest. But does your audience know that? With effective marketing, you can transform your casino from an average competitor into a top industry player. We will show you proven strategies to boost your business now and in the future. And when you have proven strategies like insights from a High Roller online casinos review in Canada, the possibilities are endless.
1. Improve Visibility
With stiff competition among casinos, being easily found online is crucial. Discoverability measures how simple it is for people to find your casino.
Put yourself in the shoes of one of your guests looking for a casino. How easy is it to find yours? Try searching on different engines, checking reviews on travel sites, and looking for your casino on social media. See how often your casino appears and how well it ranks. Use tools like Moz and SEMrush to get a clear picture of your current visibility.
To increase your casino’s online visibility, there are a number of strategies you can try. First, try to create distinct landing pages for each key amenity at your casino. Incorporate relevant keywords, high-quality images, and engaging headlines.
You can also use search engine ads carefully. Follow Google’s guidelines by targeting approved countries. These include responsible gambling information on your landing pages and avoiding targeting minors. Check local regulations and test ads with relevant keywords.
Don’t forget to set up social media profiles on platforms your audience frequents. Engage in discussions about gaming, your casino, local news, and community events.
Optimize your content with keywords about your amenities, location, unique features, and events. Highlight what sets you apart so visitors can easily find you.
Use beacons or proximity marketing to attract nearby guests, especially when competing with other casinos. This helps target customers in the real world, not just online.
Form partnerships with local businesses, entertainers, event suppliers, and food vendors to boost your visibility and word of mouth.
2. Focus on Events and Group Business
Your casino offers more than gaming. You might have a luxury hotel, advanced technology, event spaces, a spa, and great restaurants. So, think about the whole picture in your marketing.
Casinos are great for big events like weddings, conferences, and reunions. Make sure your marketing targets these opportunities to attract them.
3. Identify the Jobs to Be Done
Marketers used to rely mainly on demographics, like age, income, and education, to predict behavior. Understanding audience behavior based on demographics is useful. For example, Anderson Digital notes that Boomers and Gen Xers spend 80% of their casino money on gaming and 20% on food and entertainment. In contrast, Millennials spend 30% on gaming and 70% on food, entertainment, and other services. To attract Millennial and Gen Z customers, focus on better entertainment, food options, online game components, and mobile marketing.
However, demographics alone don’t tell the whole story. For instance, knowing a group of women outside your casino are in their late 20s, college-educated, and have high-paying jobs is helpful. But, it doesn’t reveal their reasons for being there.
These women might be on a business trip with some free time, in town for a family reunion, or celebrating a bachelorette party. With just their demographic info, it’s hard to know their motivations, challenges, or needs.
This framework helps marketers understand why customers choose their products or services. Women at a casino for a bachelorette party are looking for a fun atmosphere with entertainment, food, and drinks. But if they’re there for work, they need a stress-free environment with good Wi-Fi, charging stations, and quiet spaces for meetings.
Understand what your audience wants and how they see your role. This helps you tailor your messaging, marketing, and offerings.
4. Create Positive Feedback Loops
Casinos attract customers with fun experiences like gaming, dining, and entertainment. By enhancing these positive feelings, you can boost your casino’s marketing success and encourage repeat visits.
Feedback loops happen when the result of an action is used to influence the action itself. For example, if a child makes a parent laugh, they’re likely to repeat the funny behavior to get more laughter.
Positive feedback loops make it more likely that the action will be repeated. Negative feedback loops make it less likely. You likely use positive feedback loops in your casino already. Guests who win are happy and want to play again. Those who have a bad experience are less likely to return.
You can enhance marketing by using feedback loops. After a positive experience, like winning or a great meal, encourage guests to refer others or leave reviews. If a guest uses a discount, offer another deal immediately. If your casino has a hotel, send emails encouraging future bookings right after positive experiences, like upgrades or enjoyable events.
Reply to positive feedback and reviews with invitations for future experiences. Make sure to also reward loyal customers with special offers and exclusive perks. Don’t forget to address negative feedback by turning it into a positive experience.
5. Use Social Proof
People usually trust each other more than they trust your brand. They’re more likely to listen to recommendations from friends or online reviews than your own claims.
To build trust, you need endorsements from others. Social proof means people tend to follow the actions of those they admire.
Show positive reviews on your website and social media. Record video testimonials from satisfied guests and winners. Encourage guests to share their experiences online and tag your casino. Keep an eye on reviews and respond to feedback. Set up a photo booth in the casino for guests to take winning photos. Display pictures and videos of recent winners on screens around the casino. Think about your audience’s motivations and where they get their information to find creative ways to use social proof.
6. Keep Up With Gaming Trends
Casinos are changing quickly. Online gaming, e-sports, and new tech like virtual and augmented reality are key. To stay competitive, casinos need to understand and use these trends.
As you create your casino marketing strategy, consider these key trends. E-sports are growing fast, so partnering with teams can help you reach new audiences. Virtual and AR are changing how guests experience gaming, making it more engaging from anywhere. Online casinos are becoming more popular with relaxed regulations. So, keep up with industry changes to stay competitive. Finally, as gaming tastes shift, staying updated on new trends will keep you ahead.
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5 Essential Vaccinations Everyone Should Get for a Healthier Life
Vaccinations are a simple and effective way to protect ourselves and others from serious diseases. They not only safeguard our health but also make life a lot easier by preventing illness before it starts. Getting vaccinated is the same as choosing a verified online casino in Canada, instead of playing at the first unlicensed casino you come across. This increases your safety and satisfaction. In this article, we’ll talk about five essential vaccines that everyone should consider getting to stay healthy and avoid unnecessary complications.
1. Flu Vaccine: Flu precaution: How to Avoid the Seasonal Flu
Flu vaccination is one of the most convenient ways of avoiding a flu attack during the flu season. Seasonal flu virus actually changes every year, so the vaccines are developed also annually. This shot prevents one from contracting the flu and safeguards the Immunocompromised persons such as the elderly, children and those with low immunity.
Apart from preventing flu like symptoms that include fever, fatigue and body aches the flu shot also prevents one from having to stay home from work or school. In a nutshell, this vaccine will spare you those dreaded sick days during flu season of the year.
2. Tetanus Vaccine: Stay Safe from Infections
The tetanus vaccine is very essential for anybody should one encounter cuts or other related injury, especially if such a person is involved in outdoor activities, and comes across sharp implements frequently. The injury can be small and does not need medical attention for the bacteria, which is tetanus, found in the soil to attack the body and cause severe harm if the vaccine has not been used.
Children receive a DTaP vaccine covering tetanus as well as diphtheria and pertussis in their first years of adolescence though they should be boosted every ten years. And since tetanus shots are so easy to get, you can also save yourself a hospital visit and this deadly disease.
3. HPV Vaccine: Prevent Certain Cancers
The HPV vaccine is useful for prevention of cancers that are linked to HPV and these include cervical, throat or anal cancers. HPV is a STD through skin contact and therefore it will be impossible for any person, whether male or female, who is sexually active to have a HPV negative result at some time in his/her life.
Boy and girls should ensure that they are vaccinated for HPV beginning at the age of 11 or 12 or the latest before they engage in sexual activities. Apart from the cases of cancer being avoided at some other stage in life, it is a relief just to know that one has been vaccinated against some of the major causes of these cancers.
4. Measles, Mumps, and Rubella (MMR) Vaccine: Protect Yourself from Outbreak
MMR is actually a vaccine against measles, mumps and rubella which are conditions that have the worst effects ranging from brain damage, deafness and pregnancy complications. These diseases are known to have affected children a time past yet in the developed nations they are rare due to vaccinations.
If you never got the MMR vaccine as a child it is not still the right time to go get one. Today, there are measles and various other disease outbreaks around the world; getting the MMR vaccine reassures you are safe. It’s even one less thing to think about when in a plane, bus, or being surrounded with lots of people.
5. Hepatitis B Vaccine: Guard Against Liver Disease
Hepatitis B is a viral disease that affects the liver and perhaps cause long term liver cirrhosis or hepatocellular carcinoma. The Hepatitis B vaccine is essential for those in the health care line, though the vaccine is encouraged for use by everyone. It has body fluid contact transmission and therefore vaccination is necessary to avoid the occurrence of the ailment.
Not only does getting the Hepatitis B vaccine shield one from serious liver complications; it also ensures that an infected individual will not spread the virus to others without realizing it. It is a small thing that grants you lifetime immunity from a lethal disease all within the comfort of your home.
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