Local News
Gwen Secter Centre and Jewish Child and Family Service working together to provide much needed help for seniors in our community
By BERNIE BELLAN
Beginning two months ago, I’ve been reporting on the incredible job that the Gwen Secter Centre has been doing in providing meals for seniors in our Jewish community since the Province imposed a lockdown on March 13.
As I noted in our May 27 issue, Gwen Secter has gone from producing 60 meals the week of March 30-April 3 to 286 meals for 73 different individuals in late May. This past week, according to Becky Chisick, Executive Director of the Gwen Secter Centre, 340 meals went out to seniors.
I had asked Becky whether there is anyone in particular who deserves a shout-out for what Gwen Secter has been doing?
She wrote: “The shout-out really needs to be going to our volunteer drivers. The routes are increasing and get larger in size. A number of people have come forward to volunteer their time and we are still looking for more. I also have a part-time volunteer meal coordinator, Lauren Cogan. Lauren is helping with on boarding new seniors, coordinating volunteers and making calls to everyone on delivery days. “ (We have a full story about Lauren Cogan in this issue and the extremely active life she leads on page 7.(
Working hand in hand with the Gwen Secter Centre has been Jewish Child and Family Service, which has a large number of senior clients. (The JCFS typically serves between 500-600 seniors a year, according to JCFS Executive Director Al Benarroch.)
Here’s how the JCFS Annual Report described its older adult services: “Older Adult Services is a program designed to support the needs of Jewish elderly living independently in the community. Services ensure an optimal level of psychological, social, cultural, emotional and physical functioning in clients, thereby maximizing their quality of life and allowing them to remain at home and age in place.
“Aging Mental Health is a focused program that addresses the needs of our aging clients who also are living with mental illness and/or other chronic emotional problems. This area provides highly specialized, crossprogram services to clients requiring unique supports for a variety of issues, including those arising from psychiatric illness, memory loss and isolation.”
In addition, JCFS also provides services for Holocaust survivors.
I asked both Becky Chisick and Cheryl Hirsh Katz, Manager, Adult Services at JCFS, whether they could provide me with some names of seniors who might be willing to talk about what Gwen Secter and JCFS have been doing for them during a time when seniors, in particular, are isolated and experiencing much higher levels of anxiety.
In response, I was given the names of six different individuals who, I was told, were willing to speak with me about their experiences. For the purposes of this article, I am using different names for the individuals with whom I spoke, in order to preserve their anonymity. Each of the individuals with whom I spoke lives alone.
“Lisa” told me that (like the 70 other seniors who have been receiving meals from Gwen Secter), she’s been getting four meals a week – two on Tuesdays and two on Fridays.
I asked Lisa how she was put in touch with Gwen Secter to start receiving meals.
“My worker at JCFS is Heather Mandel Kraut,” Lisa explained. “Heather had asked me whether I could use the service (Gwen Secter’s food deliveries)” when the Province imposed the lockdown.
In Lisa’s particular case, while she is able to get out on her own, because of a physical condition, “it’s hard for me to stand – even for the five minutes it usually takes to put together a meal”, she noted. Also, because it’s hard for her to remain on her feet, she does have someone doing shopping for her.
I asked Lisa what she does to supplement the meals she’s been getting from Gwen Secter.
“I’ll buy a chicken and roast it,” she said. She also prepares salads and side dishes but, like the others seniors with whom I spoke, Lisa doesn’t eat a huge amount, so she’s been able to stretch the four meals that she’s been getting from Gwen Secter.
Lisa told me that each time there’s a delivery from Gwen Secter, one meal is meat and one is milk. The meat meals which, she said can be anything from chicken to sweet and sour meatballs, to turkey sausage, to brisket (occasionally), are all accompanied by “a carbohydrate and some kind of vegetable”, Lisa noted.
But, because Lisa is also diabetic, the kitchen staff at Gwen Secter have been careful not to include any items containing sugar in her particular meals so that, in a dairy meal with blintzes, for instance, the strawberries that come with the meal have no sugar.
Something else that Lisa mentioned is that, while she did grow up in a Jewish home where she loved her “baba and aunt’s cooking”, it’s been a long time since she had tasted many of the foods that were so familiar to her as a child. Having lived away from Winnipeg for years, it’s only been since she started receiving meals from Gwen Secter of late that she’s been able to conjure up memories of her baba’s and aunt’s meals.
“I was incredibly lucky in my life to have a baba and aunt who made fabulous meals and the Gwen Secter meals have comparable taste,” Lisa said. “The meals have the traditional edge to them” that she so fondly recalls from her childhood years; eating those meals “brings it all back,” she added.
And – as a sign how thoughtful the Gwen Secter staff has been in arranging those meals, Lisa observed that there “have been extras as well – like boxes of matzah during Passover” and, more recently, challahs on Thursdays.
(I asked Becky Chisick when challahs started to be included with the Thursday deliveries and who’s been providing them? She responded: “We’ve been including Challah for the past few weeks on our Friday deliveries. This was something I really wanted to do for the seniors who are isolated. I felt it was important to bring a little Shabbat into their homes. The challah is not donated, but City Bread is helping us out with a much appreciated deep discount to help stretch our funding dollars. I’m happy to hear everyone is enjoying.”)
*****
“Norman” returned to Winnipeg last year after having lived elsewhere most of his life. In his case though, as a result of an injury, he hasn’t been able to get out, but he is rehabilitating his injury and hopes to be fully functional sometime soon.
In the meantime, his worker at JCFS also told Norman about Gwen Secter’s food delivery program, and he’s most appreciative.
“I do get around with a walker,” he added, but “getting the meals is very helpful”.
I asked him whether the portions in the meals provided by Gwen Secter are sufficient?
“I’ve lost a lot of weight” (since his injury and subsequent operation), Norman answered, “so my eating habits are different – and the portions are sufficient”.
But then Norman mentioned that there are some items in the meals delivered by Gwen Secter that he doesn’t eat, such as potatoes or perogies. I said to him that he should simply let the Gwen Secter staff know that there are certain foods he won’t eat, and I was sure substitutes could be arranged. (I told him about Lisa’s diabetes and how Gwen Secter made sure there was no sugar in any of the foods in her meals.)
Something else that Norman said – and which is probably typical of many of the seniors who have found themselves availing themselves of Gwen Secter’s assistance, is that “I would like to not use it (the food deliveries) so that someone else could use it.”
By the way, Norman had not even heard of JCFS when he returned to Winnipeg last year, so being able to receive assistance from that organization came as a most pleasant surprise.
“JCFS has been very helpful to me,” he noted – “and very supportive – by phone or by email – on an as-needed basis.”
As for the Gwen Secter Centre, again – like JCFS, Norman had never heard of that organization either, and he is deeply appreciative of what the Gwen Secter Centre has been able to do for him.
*****
“Bonnie” has been a client of JCFS in the past but, like Norman, she had been living away from Winnipeg for years.
Unlike Lisa and Norman, however, Bonnie hasn’t had to avail herself of the Gwen Secter food delivery program. She is able to get out and do her own shopping.
In Bonnie’s case, however, it wasn’t a physical condition that led to her contacting JCFS. She has a psychological condition, “but I couldn’t afford to pay a psychologist or a therapist,” she explained.
Yet, Bonnie was not aware that JCFS provides services for individuals such as her. Once she was told though about JCFS’s services for seniors and other individuals with psychological conditions, she did get in touch with JCFS and has maintained weekly contact with a social worker assigned to her case ever since – most recently via ZOOM.
Ever since the provincial lockdown was imposed, Bonnie said she’s been in weekly contact with her social worker. (It used to be only once every two weeks, she noted.)
“The social worker has been really wonderful,” Bonnie said.
*****
The final senior with whom I spoke was “Anne”.
In Anne’s case, she explained, “I have arthritis, so I’ve been stuck using frozen meals.”
“I usually shop at Walmart” (online), Anne said, but “I couldn’t get online” because Walmart’s system was so inundated with users.
“I also tried Cantor’s (early on during the lockdown), “but they were rationing groceries, – things like sweet potatoes,” Anne noted.
“So, I started using Save on Foods for deliveries,” she said, “but they’re quite expensive.
“Then Dan (Saidman, Program & Volunteer Coordinator at the Gwen Secter Centre) phoned me. He knew I’d be in trouble, so he asked me whether I wanted to start getting meals from them – which I did, right from the start” (in late March).
For Anne, just like Lisa and Norman, the meals from Gwen Secter have been a Godsend.
*****
Finally, I spoke with Cheryl Hirsh Katz of JCFS to ask whether there has been an increase in the agency’s caseload of seniors.
Cheryl indicated that has indeed been the case – primarily as a result of the Jewish Federation’s having enlisted volunteers to call seniors (and other individuals in the community who find themselves in particularly unfortunate circumstances as a result of the pandemic). Many seniors have been referred to JCFS as a result of those phone calls, Cheryl noted.
“We’ve identified those of our clients who are most in need,” Cheryl said, and have been keeping close tabs on them, including “sending out 50 care packages to some of the most isolated seniors with plans to send an additional 50 to another group of isolated seniors. Our plan is to do this once or twice per month while this pandemic lasts.”
“We have capacity to take on more clients,” Cheryl noted – and 20 more clients have now been added to JCFS’s caseload to this point.
While JCFS does maintain an “emergency food pantry” to help individuals or families in urgent need of groceries, “there hasn’t, as yet, been an increase in demand”, she said.
What there has been though, is “an increase in demand for emotional support,” Cheryl observed.
“Individuals who have had illnesses” have found themselves isolated and, one other agonizing aspect of the isolation we’ve been enduring is that, for those among us who have lost loved ones during the past three months, it’s been an especially difficult grieving period.
“We have our friendly volunteer phone callers; also our own workers are regularly calling clients”, Cheryl said, but for those seniors who could use some emotional support or would like to be added to Gwen Secter’s food delivery program, the JCFS welcomes your calls.
The JCFS phone number is 204-477-7430. The Gwen Secter Centre’s phone number is 204-339-1701.
Local News
Human Rights Museum announcement of “Nakba” exhibit sets off hornet’s nest
By BERNIE BELLAN On November 19, during its Annual Public Meeting, the Canadian Museum for Human Rights (CMHR) announced it will be mounting an exhibit titled “Palestine Uprooted: Nakba (sometimes spelled as ‘Nagba) Past and Present,” focusing on Palestinian experiences, confirming it will open in June 2026. The CMHR website said that “This announcement follows years of advocacy from Palestinian Canadian groups, with the exhibit aiming to share Palestinian perspectives on the 1948 catastrophe.”
That announcement set off a storm of reaction from within the Jewish community, especially from the Jewish Heritage Centre for Western Canada, the Jewish Federation of Winnipeg , and the Centre for Israel and Jewish Affairs.
The primary concern raised by representatives of all three of those groups was that having an exhibit on the Nakba without also having an exhibit on the forced displacement of Jews from Arab countries in 1948 would offer a distorted perspective of what happened during Israel’s 1948 War of Independence.
We have been reluctant to wade into this hornet’s nest as no matter what we write it is bound to lead to some individuals saying that we haven’t been balanced, but we did decide to go ahead and try to offer some idea of how this exhibit came about.
Our primary source was an interview that Isha Khan, CEO of the Canadian Museum for Human Rights, did with Sierra Sanders of CBC’s Information Radio on November 21.
Following are some excerpts from that interview. (It has been edited for clarity): Khan began by explaining that what the museum will be mounting is “an exhibit that shares the experiences of Palestinian Canadians who have experienced the Nagba or our intergenerational survivors. And it uses multimedia, so a number of different art forms, text and art and interactive to share their experiences and the human rights violations that are related to force displacement.”
Sanders asked: “And so I understand the Palestinian community has been lobbying for years for an exhibit like this or something like this. When was it decided that the museum would be doing an exhibit like this?”
Khan: “So it’s both true that Palestinian Canadians and others have been asking us – demanding that that there be more content in the museum that it shares their experiences. And we’ve been working on this for the last four years because we made the decision that absolutely we need to share these stories that are human rights stories about displacement and and so we’re at the stage where we can announce the exhibit and want people to come see it.”
Sanders: “… I understand the Palestinian community was a part of the conversations when it came to this exhibit. Who did you if you can tell me, who did you consult with during the process of this exhibit?”
Khan: “Yeah. So, in the same way that we really tell any story that you see in an exhibit here in the museum, we rely on the lived experiences of people who have experienced those atrocities or affected communities. And so we’ve been working and consulting with a really wide network of Palestinian Canadians and others from across Canada to to help ensure that we share their story that they’ve entrusted and their stories that they’ve entrusted with us in a responsible way.”
Sanders: “…and why is this exhibit important to the CHR?”
Khan: “The CHR is a museum for human rights and our job is to tell stories, to share stories that enable people to reflect, to understand human rights, to navigate the human rights issues of our day. This exhibit is going to be in our rights today gallery. So, it’s about contemporary issues and there’s no question that people are looking for information. They’re looking to better understand what to do with the information that they have around them, around the Nagba and the Palestinian experiences.”
Sanders: “And what does the museum hope visitors will take away from it and what kind of conversations are you hoping to start with this exhibit?”
Khan: “We hope that people will come and see this exhibit. We hope that by being exposed to or being able to touch and and feel Palestinian experiences of forced displacement that they’ll be able to understand the human rights impacts that displacement can have on people and draw connections to other situations in history and today. Every exhibit that we tell takes stories from the past often and allows people to apply those principles and the feelings and the reflections that they have so that they can better understand human rights today and they can actually take action and do something about it.”
Sanders: “So the announcement of this exhibit has stirred up some concern from the Jewish Heritage Center of Western Canada and they’re worried the exhibit will lack balanced scholarly research and and key historical and current geopolitical context. What’s your response to this concern? “
Khan: “We understand that there are people who are who are concerned, who are worried about what the exhibit may do. What I can share is for one, we’ve had a long really long good history working with the Jewish Heritage Center of Western Canada on Holocaust remembrance and other important issues related to combating anti-semitism. This exhibit isn’t a historical retrospective. This exhibit is about the experiences of Palestinian Canadians who have lived through forced displacement and their families. So it’s told from their perspective, from their eyes, just like many other exhibits in the museum are. Currently we’re running a major exhibition on the LGBTQ purge and it’s told through the eyes of survivors, their words, their stories in order to impact others and help them understand what happened at that time. The Palestinian and Jewish community – they are kind of intertwined in their own ways.”
Sanders: “Do you think that the Jewish community should have been consulted in the curation of this exhibit?”
Khan: “The exhibits that we develop are for all people. As a museum for human rights, we try to share stories that allow people to make connections between human rights violations occurring around the world and here in Canada. We understand that there is a question about how the exhibition was developed. This exhibition was developed with a big team of researchers, academics, a curator who leads the choice making around art and design and many others. And that’s how we do our work. The development of this exhibition has the same rigour as any exhibition we develop. And we do that because we feel responsible for ensuring that if a community or individuals entrust us with their stories, we’re going to make sure we share them responsibly. We really steward others other people’s stories and we really encourage people to come and see the exhibit to help answer some of those anxieties that they may have.”
Sanders: “Now, so the Jewish Heritage Center of Western Canada is pulling out of a partnership with the museum to mark International Holocaust Remembrance Day because of the this exhibit. How will this impact the museum’s ability to provide Holocaust education and programming to combat antisemitism?”
Khan: “We remain absolutely, unwaveringly committed to combating antisemitism. We have a gallery that allows people to examine the Holocaust. We do Holocaust Remembrance Day programming every year in addition to talking about anti-semitism in our school tours and education programs and public tours. We will continue to do that work. We’ve worked with Holocaust memorial sites and organizations across the country and around the world. We hope to continue to work with the Jewish Heritage Center of Western Canada in the future.”
As has been noted, there was fierce reaction from many different organizations in the Jewish community over the announcement that the CMHR would be mounting an exhibit on the Naqba. However, it’s not clear whether there is an official spokesperson for the Jewish community – or if there ever was just one spokesperson.
But, what we were really interested in finding out from the CMHR was when did this idea to mount an exhibit about the Naqba really begin so, on December 7, we sent this query to someone by the name of Amanda Gaudes, who was listed as a Media Relations Specialist for the CMHR on its website:
Hi Amanda,
I’m the consulting editor of the Jewish Post newspaper, also publisher of the jewishpostandnews.ca website.
I’m interested in doing a story about the upcoming Nakba exhibit but, unlike others in the Jewish community who may have been in touch with you, I aim entirely for objectivity – much as that term seems to have been devalued in recent years.
I have no interest in rehashing the arguments that have been raised by members of the Jewish community about fairness and giving equal weight to the expulsion of Jews from Arab countries in 1948 if I’m reporting on what had led the museum to want to mount this exhibit at this time. While I don’t dismiss the validity of those arguments, I find them all too predictable in the sense that they level the same tired criticisms of an exhibit simply because the name “Nakba” is offensive to them in and of itself.
I, myself, can appreciate what impact the expulsion of Palestinians from their homes had. I’ve lived in Israel and have seen the results of that expulsion first hand.
What I’d like is the opportunity to give a full airing of what had led the museum to want to mount this exhibit after all these years – without rebutting anything anyone might have to say. Of course, I’d love to know more about the decision making process, but I rather expect that much of that will remain confidential. However- if you take a look at what’s been said about me online, you can see that I’m not afraid to plunge into discussion of subjects that many in our community would rather remain untouched.
Then, if there are responses from members of the Jewish community that would want to criticize the museum, they can appear at a separate time, so that we don’t immediately plunge readers into a debate the first time we have a mention of the issue which, so far, I can tell you, has gone completely uncovered in the Jewish Post to date.
Thanks
-Bernie Bellan
We received a response from Amanda Gaudes, Media Relations Specialist for the CMHR two days later:
Good afternoon Bernie,
The Canadian Museum for Human Rights announced several new exhibits that are part of the Museum’s core gallery renewal including Palestine Uprooted: Nakba Past and Present. It will be a smaller scale exhibit in our Rights Today gallery on Level 5 of the Museum and will open in late June 2026. This exhibit is about the lived experiences of Palestinian Canadians and the human rights impacts of forced displacement that they have faced over generations. It will use art, first-person reflections, and personal artifacts to share the stories of Palestinian Canadians who were displaced during the 1948 Nakba to today.
There are always individuals or groups who are interested or concerned in the nature of our content and we think it’s important to emphasize that the exhibit is about the personal experiences of Palestinian Canadians. The exhibit is not a historical retrospective, or an examination of the founding of the State of Israel or a commentary on current Israel-Palestine relations.
We began working on this exhibit four years ago to look at the issue of forced displacement of Palestinians. Exploring this content in no way diminishes the experience of others who have also faced displacement including the Jewish community.
We also share the community’s concerns about rising antisemitism and take our mandate as educators very seriously. We are continuing to develop and deliver antisemitism education programs and teaching resources, which have their foundation in our renowned Examining the Holocaust gallery. All of our education programs are designed to not only examine the Holocaust, but to delve into antisemitism today. We are increasing programming in this area in January to coincide with International Holocaust Remembrance Day.
Our role as a museum is to help people understand our world through the lens of human rights. Through that lens, we can see that every individual – and this includes Palestinians and Jewish people everywhere – has the right to live in safety and security and dignity and that all people have the right to self determination.
Thank you,
Amanda Gaudes (she/her|elle)
Media Relations Specialist | Spécialiste des relations avenc les médias
I did send a follow-up email to Amanda Gaudes, but did not hear back. Here’s what I wrote:
Thanks for this Amanda but can I ask you to elaborate on a number of points you mentioned:
What are the other exhibits that the museum will be mounting in addition to the one on the Nakba?
You say you began working on this exhibit four years ago. But, had the idea been tossed around prior to four years ago? If so, I’m curious where the idea came from? Was it someone from within the museum or did it come from someone outside the museum?
Thanks
-Bernie
Then, on December 11, we received this message from reader Irwin Corobow:
I am embarrassed for the Jewish Community here in Winnipeg for the absurd and ill conceived push back by the Jewish Heritage Centre to the plans by the Canadian Human Rights Museum to stage an exhibit reflecting the Palestinian community history during the Nakba. Why in the world should the Museum have to consult with the Jewish Community in order to plan this exhibit? What is there in the Heritage Centre’s mandate that gives the authority to speak on issues that are not related to its mandate? None that I can see. Why is the Executive Director Centre of the Heritage Centre given apparently freedom to act as spokesperson for the Community on such matters such as perceived anti-semitism. I challenge anyone to read through the mission and purpose of the Centre and find anything that supports this reactive behaviour. Ironically this dust up involving the Centre and the Museum will likely increase attendance at the exhibit when it occurs.
Local News
Shalom Residences board announces hiring of Tamar Barr as new executive director
By BERNIE BELLAN The board of Shalom Residences, the agency that provides housing and support for adults in our community who have special needs, will soon have a new executive director, effective December 22.
Tamar Barr, whose name is well known in the Jewish community, is set to take over from Mike Goldberg, who will be leaving Shalom Residences after having served as executive director since the spring of 2022.
It was in March 2022 that the previous – and to that point, only executive director Shalom Residences had ever had, Nancy Hughes, retired from the position after 31 years at the helm. Mike is moving on to take a senior position elsewhere.
Shalom Residences maintains six different houses in Winnipeg on: Enniskillen Avenue (home to the very first Shalom Residence), Hartford Avenue and Seven Oaks Place – all three of which are in West Kildonan; McAdam and Cathedral Avenues – in the North End; Daffodil – in Garden City; and Oxford Street, in River Heights.
The smallest home has three residents and the largest one – five.
Twenty-nine adults live in those homes, while another nine live in supported independent living apartments, and three adults are supported in community outreach.
Tamar Barr is probably best known in the community for her many years at both the Rady JCC and its predecessor, the YMHA. Tamar served as program director at both the YMHA and the Rady JCC from 1990-2013 and was Assistant Executive Director at the Rady JCC from 2013-2021.
Since then Tamar has filled a variety of different roles, including working in donor relations at the University of Manitoba; project coordinator at the Mennnonite Heritage Centre Gallery; and Alternate Funeral Director for Congregation Shaarey Zedek.
Tamr obtained her B.A. and Bachelor of Social Work from the University of Mantioba; and her Masters of Social Work from Yeshiva University in New York.
Tamar had this to say about her moving into the role of executive director of Shalom Residences: “Stepping into the role of Executive Director feels like a full-circle moment for me. Some of my most meaningful and formative experiences have been alongside people living with intellectual disabilities, whose strength and spirit continue to inspire me. I am honoured to join an organization rooted in Jewish values and dedicated to supporting individuals living dignified, connected and fulfilling lives in a community-based setting.
“I look forward to bringing my enthusiasm, experience and compassion to support and strengthen Shalom Residences important mission.”
In welcoming Tamar as Shalom Residences’ new executive director, the board of Shalom Residences said: “Shalom Residences Inc. is pleased to announce the hiring of Tamar Barr as our new executive director effective December 22, 2025.
“Tamar has a Masters degree in Social Work and brings a wealth of management experience in the non-profit sector and at the Rady JCC. She is looking forward to meeting our residents with intellectual disabilities, families and staff as she transitions into her new role with the kind assistance of our current executive director, Mike Goldberg.
“We wish to thank Mike for his outstanding contributions to Shalom Residences and wish him well in his new leadership role at Community Financial Services where he will be assisting individuals and families facing financial challenges.”
Local News
Canadian produced kosher wine now available in Winnipeg
By BERNIE BELLAN With the imposition last February of a ban on the sale of American liquor in Manitoba, the only type of kosher wines that were available here were from Israel, specifically wines produced by the Galil winery.
Since the latter part of September, however, kosher wines produced by a Canadian winery are now available in Manitoba liquor marts, also the Kenaston Wine Market.
The wines – a red and a white, are produced by a winery known as Tzafona Cellars – located in the Niagara region of Ontario.
On Tuesday, December 2, Rabbi Avraham Gislason, who is a a rabbi in Thornhill, as well as a Tzafona Cellars winemaker, spoke to a large crowd at the Jewish Learning Centre, where he not only explained how kosher wine differs from non-kosher wine, he brought along bottles of five different wines produced by Tzafona Cellars for members of the audience to taste.
So – what makes a wine kosher? you might ask. According to the internet, “A wine is kosher if it is made according to Jewish dietary laws… with strict supervision and handling by Sabbath-observant Jews from the crushing of the grapes to the bottling of the finished product. The winemaking process must use only kosher-certified ingredients, such as yeast and fining agents, and rabbinically-approved equipment.
Rabbi Gislason himself started Tzafona Cellars in 2014. According to the Tzafona website, Rabbi Gislason saw that the “soil, air, and microclimate of the Niagara Peninsula all come together to create an up-and-coming world class wine region, yielding a unique experience that cannot be recreated anywhere else in the world.”
While he appreciated the quality of the wines being produced in the Niagara region, there was one problem: None of the wines were kosher.
According to the Tzafona website, “Starting with the 2014 vintage, Tzafona began to produce kosher wines using the same techniques and high-quality grapes used in producing other premium non-kosher wines. Since then, Tzafona has continued to produce a variety of different wines, namely Cabernet Sauvignon, Riesling, and Chardonnay. We have produced award-winning Icewines in the Vidal, Riesling, and Gewurtzraminer varietals. Tzafona is the only kosher Icewine producer in North America. Their Cabernet Franc Icewine won a Gold Medal at the All Canadian Wine Championships in 2025.
In 2016 we began to produce a line of refreshing semi-sweet wines under our brand “Nava Blanc” and “Nava Ruby.” (It is the Nava Blanc and Nava Ruby wines that are now available in Manitoba). Both of these wines are Tzafona’s bestsellers here in Canada and the USA.
The process of getting Tzafona wines approved in Manitoba was set in motion by Winnipeg marketing specialist Marsha Friedman, who for many years has worked as a marketing consultant and sales agent for businesses looking to offer premium kosher foods to their customers.
Her business, Excellence & Kosher, focuses on identifying unmet needs in the market. “I see a need and I try to fill it,” Marsha says.
“We also ensure that the most needed Kosher food products for the stores that carry Kosher are available, including Canadian Kosher wine,” she adds.
Marsha explains that she approached Tzafona—the only truly Canadian kosher wine company—some time ago with the idea of opening the Manitoba market for them and introducing their wines to local consumers.
Afterward, she contacted tManitoba Liquor and Lotteries (MBLL), which agreed to begin carrying two Tzafona wines: Nava Ruby (Red) and Nava Blanc (White).
Since that initial success in making Tzafona wines available for purchase in Manitoba, Marsha says that she and her daughter Shira have been making similar progress in Alberta and hope to expand into the British Columbia market as well.
For more information about Tzafona Wines, including the addresses of stores in Winnipeg and throughout Manitoba that carry their products, please visit the MBLL Liquor Marts website:
https://www.liquormarts.ca/liquormarts
Go to “Find a Product” and type “Tzafona.” Both wines will appear. Select the wine you’re interested in, then click “Store Inventory.” A list of all MBLL Liquor Marts that carry that product will be displayed.
Marsha adds that “We are hoping to have more listings of Tzafona wines available for Pesach this year, and we will be presenting them to MBLL for their approval.
“L’Chaim!”