Local News
Simkin Centre dedicates memorial to the 11 residents who lost their lives to Covid last year – and unveils 5 new Chanukah menorahs

By BERNIE BELLAN It was a little more than one year ago that the Simkin Centre was hit hard by Covid for an almost two-month period. As I noted in a daily blog that I kept updating on this website, it was on December 14 that I was finally able to report that “as of today, there are no active cases of COVID-19 at the Simkin Centre. After almost two consecutive months with at least one active case every day – either among residents or staff, there is now reason to believe that the worst is over.”
But, what happened from October 22 – December 14 was nightmarish in scope.
A total of 40 cases were reported among both staff and residents, with 21 staff hit by Covid, while 29 residents also fell ill. While no staff died as a result of Covid, 11 residents did, beginning with Gwen Nelko on October 22 and ending with Mahmonir Vahdat on December 14.
On October 27 the Simkin Centre front entrance was the scene of a dedication of a memorial to the 11 residents who lost their lives to Covid during that terrible two-month period.
Rabbi Kliel Rose of Etz Chayim Congregation delivered remarks to members of families of the deceased who had gathered that cold October day, along with several employees who were also in attendance.
Marilyn Regiec read out the names of the 11 residents who died:
Gwen Nelko
Esther Shuster
Mary D Turner
Lena Parisien
Sheila Streifler
Luba Zalkind
Irene Fonseth
Annette Rosenberg
Gary Marantz
Hilda Loeppky
Mahmonir Vahdat
The memorial was donated by Larsen’s Memorials at no cost.
Project Menorah
Submitted by the Simkin Centre: During the darkest time of the year, when the sun is most hidden, the celebration of Chanukah shines a ray of hope through the shadows, and it is often through simple and unrecognized miracles that we are able to feel the warmth of the light.
This year, The Saul and Claribel Simkin Centre is delighted to announce “Project Menorah”. This extraordinary event will showcase five stunning nine-foot menorahs situated in the front of our building, our atrium, and all three courtyards. Residents, family, staff and the community at large will thoroughly enjoy basking in the light that these spectacular menorahs will be emitting.
The inspiration for this special event arose from the remarkable display observed at St. Boniface Hospital. As a Jewish organization we felt passionate and compelled to provide our Residents and community with a magnificent menorah display at our Centre.
Sponsorship for one menorah is $2500.00 and a donor recognition plaque will be placed on each, along with a full charitable donation tax receipt.
Don and Bev Aronovitch have chosen to sponsor a menorah saying, “Bev and I are thrilled to sponsor one of the Simkin Centre’s new menorahs. We are very pleased that there will be five that will be situated throughout the facility in order for Residents to see one of them. Chanukah brings hope during one of the darkest times of the year, and the menorahs bring light to the spirit of us all.”
If you would like to sponsor a menorah, please contact Aviva Tabac at (204) 589-9027.
May the Festival of Light bring blessings upon you and all of
your loved ones.
Simkin Centre CEO looks back on most harrowing year in history of Sharon Home and Simkin Centre
By BERNIE BELLAN
By now, the nightmarish situation in which the Simkin Centre, like so many other Personal Care Homes across Canada, was plunged in 2020, is receding like a distant memory.
But, for residents of the centre, along with their families, and the staff that was working to protect them, the two months of unremitting anxiety that began with the death of resident Gwen Nelko on October 22, 2020, and which didn’t end until almost two months later with the final death of a resident due to Covid, is a period in time that will long not be forgotten.
The Simkin Centre recently released its Annual Report. Not surprisingly, Covid dominates the content of the report.
Here, for instance, are excerpts from the message of Chief Executive Officer Laurie Cerqueti:
“The past year and a half has been dominated by Covid-19. This virus has affected every aspect of our operation. Despite all of the Covid related challenges, we have so much to be proud and thankful for.
“Our impeccable planning, execution and adaptability has served our organization and Residents well throughout our Covid journey. We have come to be seen as leaders in the management of Covid in the long term sector. Representatives from our site sit on a number of the Maples Working Groups that were formed following the tragic failure at the Maples Personal Care Home. Our communication strategies throughout the pandemic have been recognized and will be included as examples of best practices in Long Term Care during Covid in Canada. We are frequently contacted by the media for interviews on different topics related to Covid. One of our proudest moments was the media attention of our recovery parades…
“With the development of the Covid-19 vaccines, a new hope was brought to the Centre starting in January 2020. Curently, over 99% of our Residents and staff have been vaccinated. The vast majority of our staff did not require a vaccine mandate to roll up their sleeve and get the shot. They knew it was the right thing to do…
“I am thankful for our Residents who have shown great resilience during such a difficult time. We remembers, with sadness, and mourn the Residents that were lost due to the pandemic.I believe that the darkest days of the pandemic are now behind us. We look forward to the return of more normal times where we can welcome everyone back to the Centre.
Laurie Cerqueti, BA, BN, MSA, RN
Chief Executive Officer
In his own report, Fiscal Advisory Chair Avrum Senensky made the following observations:
“In all aspects, the fiscal year ending March 31, 2021 was a challenging one for the Simkin Centre. This definitely included fiscal management of the Centre. It is impossible to budget for all of the unknowns that were faced during the pandemic Approximately 1 million dollars was spent on pandemic related supplies and salary costs during the fiscal year.
“The Centre ended the year with a small surplus of $15,578.”
In its statement of Operations and Changes in Net Assets, the Centre shows that, while expenses were up one and a half million dollars from 2020 to 2021, revenues were up by almost exactly the same amount. The primary factor in the Simkin Centre’s being able to show a small surplus was the huge increase in funding received from the Winnipeg Regional Authority: up from $10,275,850 in 2020 to $11,903,624 in 2021.
Local News
Third annual JFest Winnipeg will be offering programs for all ages
By MYRON LOVE JFest Winnipeg is back with a good variety of musical performances, a book launch, popular Jewish-themed films, children’s activities, and a family-oriented Shabbat dinner.
“JFest,” observes Laura Marjovsky, the Rady JCC Director of Programming, “is an opportunity for our community to experience Jewish art and culture. With our range of JFest events, we are trying to reach out beyond what has been our base audience and appeal to all ages. We have a commitment to bring top notch Israeli performers to share the highest caliber of Israeli entertainment with our audiences.”
The week-long festival (November 14-21) kicks off with a performance by top-ranked Israeli singer-songwriter Harel Skaat. The popular Israeli star began singing as a child. He shot to fame when he finished second in the second season of “Kochav Nolad” – Israel’s version of “American Idol.” His first album was released in 2006 and achieved Platinum status – with one of the songs being ranked as “song of the year.” He followed that up in 2009 with a second album that reached Gold status. In 2010, he represented Israel at the Eurovision competition.
Skaat’s performance is scheduled for the Seven Oaks Performing Arts Centre (which is attached to Garden City Collegiate) beginning at 8:00 P.M. on Saturday, November 14. Patrons will have the opportunity to purchase an enhanced ticket to attend a meet and greet with Harel.
All other JFest programs and activities will be at the Rady JCC.
Music Producer Karla Berbrayer says Ben Caplan’s performance on Saturday, November 21 will also be another highlight. “Ben Caplan redefines what it means to be a modern folk artist,” Berbrayer says. “His music and stories are matched by his larger-than-life stage presence. This concert focuses on how his Jewish upbringing has influenced his entire performance career.”
“Flatland Famous” is returning by popular demand. This quintet, known for its performances at Winnipeg Jets games, will be presenting its concert, “Jewish Soul of Rock and Roll,” on Wednesday, November 18, at 7:30 pm. This year’s show will feature songs by Amy Winehouse, Neil Diamond, Barbra Streisand, Simon and Garfinkel, and other famous Jewish icons.
On Tuesday, November 17, local author Deborah Schnitzer will be taking centre stage with the launch of her new book, “The Woman Who Swallowed West Hawk Lake.” The University of Winnipeg English Professor Emeritus’s new novel explores intergenerational trauma related to Nazi breeding programs. Joining Schnitzer on stage will be a panel of professionals who have experience working with children who have experienced trauma.
And of course, “Best of the Fest” is back. Films to be presented will include“The Floaters” and “We Met at Grossingers,” two wildly popular movies at last spring’s Winnipeg International Jewish Film Festival.
“The Floaters,” to be screened on Monday , November 16 at 7:00 pm is a funny and bang-on depiction of Jewish summer camp culture.
“We Met at Grossingers” is a loving look back at the Borscht Belt in New York’s Catskills, where generations of young Jewish performers earned their dues and developed their acts. The film will be screened on Thursday, November 19 at 7:00 P.M.
On Friday November 20, JFest will host a Family Shabbat dinner featuring Anat Kriger, an Israeli-born, Toronto-based musician, actor, and children’s performer, who has made several appearances in Winnipeg at major communal events.
Kidfest on Sunday, November 15, will be a day-long potpourri of programming that will include live performances, workshops, bouncy castles, games and crafts, and much more.
Readers seeking more information about JFest can contact Laura Marjovsky at 204 477-7539 or lmarjovsky@radyjcc/com
Local News
Hen Mazzig, leading Israeli advocate, makes first Winnipeg appearance
By MYRON LOVE On Tuesday, October 6, a large number of members of our community packed the chapel at the Shaarey Zedek Synagogue, eager to welcome Hen Mazzig in his first appearance in our community.
Over the past few years, the Israeli-born Mazzig – who was appearing at the invitation of our Jewish Federation and Combined Jewish Appeal team – has become one of Israel’s and the Jewish people’s leading advocates on the international stage. His online platforms reach as many 100 million viewers a month with a regular following of almost 1 million. He has been interviewed by numerous leading media outlets and has given addresses at close to 500 universities in recent years.
Mazzig’s presentation in Winnipeg (which was funded by the Asper Family and the Asper Foundation) took the form of a question and answer format with Sarah Mali, the Director General of JFC-UIA (Jewish Federations-United Jewish Appeal) Canada in Israel, asking the questions.
Mali , who was visiting Winnipeg for the third time in the past three years, began by expressing how honoured she felt about having the opportunity to converse with Mazzig – referring to Jewish Federation of Winnipeg President Carrie Shenkarow’s comments regarding Mazzig’s “devotion to Israel and the Jewish people”, his “deep sense of purpose, moral clarity” and “willingness to enter some of the most difficult spaces and conversations.”
The first question that Mali posed to Mazzig was related to his visit to the Canadian Museum of Human Rights and its controversial and one-sided take on the longstanding and ongoing Israeli-Palestinian conflict. She referred to a comment that Mazzig had made on X the day after visiting the museum, in which he wrote that while he “has no problem with people learning about Palestinian history,” he wished that “Palestine Uprooted” didn’t “distort the regional events, including the displacement of 800,000 people just like my grandmother, Hela, who became a refugee when Iraq turned on its Jewish community” post-1948.
“History can only lead to reconciliation when it is told honestly,” he observed. “Otherwise, it is just fuelilng an agenda.”
What most disturbed him about the exhibit, Mazzig told his audience, is that it erased his own family’s history. Expanding upon his family’s roots, he noted that his father’s family came to Israel from Tunisia and his mother’s side from Iraq. He spoke in particular about his maternal grandmother, Hela, who left behind “a beautiful civilization” – Jews had been living and thriving in Iraq since before the Roman destruction of Jerusalem 2000 years ago – to a new land (Israel), where she had to learn a new language (Hebrew) and rebuild her life.
Mazzig added that his grandmother is his anchor in life and the inspiration for all that he has accomplished.
Mali asked Mazzig about his ability to empathize with Palestinians. It was difficult to do, he answered. He got to know Palestinians, he recalled, during the Covid epidemic when he was serving as a medic with the Israel Defense Force and found himself responsible for helping Palestinians through that difficult time and transporting sick Palestinians to Israeli hospitals.
“Even though I fight so hard for Israel,” he observed, it doesn’t mean that I can’t feel empathy for anyone else.”
Mali asked Mazzig how October 7, 2023, changed him.
“I chose not to become a victim,” he said, “but rather to engage more with the world, bear witness, share our stories and talk about genocide. While I was actively advocating for Israel before October 7, I have been much more in demand since. I have become a lot more visible.
”I have found that a lot of people support us,” he continued. “They see what is happening and are on our side.”
On the other hand, he added, a lot of people don’t know anything about Israel. “It is a matter of education,” he said. “I encourage people to go to Israel and talk to Israelis.”
Mali’s last question was what Mazzig means when he writes that “I promise to love being Jewish ten times more than anyone hates me for it.” What does it mean to him to love and find joy and happiness in being Jewish”, she added?
It means cherishing our rich history, Mazzig responded, enjoying Shabbat dinners with family and friends, celebrating all of our holidays and traditions.
“The Jewish People have been through so much over the past 2000 years,” he said. “Many people have tried to destroy us, but we have survived. We are arisen from the ashes numerous time and continued to move forward. Not only are we still here but we have returned as an independent people living again in our ancestral homeland.”
Also addressing the audience at the Shaarey Zedek was Steven Shulman, the president and CEO of the Jewish Federations of Canada. Shulman heaped much praise on our Jewish community in Winnipeg.
“Winnipeg is special,” he noted, “not just in Canada but worldwide. Your CJA campaign continues to be the most successful in North America. You have an outstanding CEO (of the Jewish Federation of Winnipeg) in Jeff Lieberman, who is universally respected.”
He further praised Gray Academy and our community’s highly successful GrowWinnipeg campaign – which has attracted thousands of new families to our community over the past 25 years.
He noted that he was particularly impressed with how our community has come together to protest the biased Nakba exhibit at the Canadian Museum for Human Rights.
He also spoke of the many supporters that we have among non-Jewish Canadians – singling out, as an example, the police officer in Belleville who put his own life on the line protecting the city’s only Jewish congregation from a terrorist attack during yom tov services.
The last word went to Jeff Lieberman, who thanked all the members of our community who have contributed to the CJA campaign this year, as well as our many non-Jewish friends who continue to stand with Israel and the Jewish community.
Local News
Enrolment in videographer/photographer Jeff Gordon’s education programs growing exponentially
By MYRON LOVE When last I spoke with local videographer/photographer Jeff Gordon early last year, he had just launched his new training program for budding photographers and videographers. Now, about 20 months later, he is happy to report that his new course has grown well beyond his original expectations.
“My program has already graduated more than 100 students – with another four sessions beginning in September,” says the founder of JAG Videos and Photography. “I have recently introduced a new training program geared to organizations and businesses and have digitized my courses so that they can be accessed from anywhere in the world.”
What is unique about what Gordon is doing in that this is the only educational program that combines photography and video. “Up until now, the only options for anyone interested in learning the art of photography or making videos has been either Red River College or the University of Winnipeg,” Gordon pointed out in that earlier Post interview. “I recognized a niche here and my goal is to fill this gap.”
He launched his educational initiative in mid-January in his new studio behind his north River Heights home with three classes a week – one strictly for teenagers – over 16 weeks.
“The response exceeded my expectations,” he said in that earlier interview. “We sold out quickly and I have a waiting list. I am teaching the students everything I know about photographer and videography. The curriculum is easy to follow.”
Gordon’s interest in photography and videography – and teaching, he recalled, came about through his previous career as a musician. The graduate of the Hebrew Bilingual program at Brock Corydon Elementary School, and later, Shaftesbury High School – began playing drums in high school.
After high school, he enrolled at the Los Angeles Music Academy. In 2006, he graduated from the jazz program at Grant MacEwan University in Edmonton. His professional credits include 16 years as a drummer with the Sarah Sommer Chai Folk Ensemble, and five years as a member of a touring band called “Driver.”
It was while performing with “Driver” that he began doing videography. “I have always been fascinated by technology,” Gordon said. “While on tour, I began making videos of our live concerts. I would set up four or five cameras to record the shows.”
In 2014, Gordon took the plunge and dove into photography and videography full time with the founding of JAG Videos and Photography. He started with weddings and gradually started to develop a commercial and corporate clientele. He reported that he does a lot of head shots for businesses. He has also done a number of TV spots for Global and Corus.
Gordon’s curriculum is his own creation, based on his experience and a previous training manual he wrote years ago for an entirely different group of students: drummers.
“I used to have as many as 40 students at a time,” he recalled. “I really enjoy teaching. I love expounding on subjects I am passionate about.”
Gordon’s first foray into teaching had a focus on helping businesses and organizations, government departments and agencies enhance their online presence.
“Increasingly, we are in a digital world,” he points out. “Businesses need staff who are adept at making videos and taking photographs. Companies need staff who are able to create videos for them to promote the business online. I can customize my training programs to the needs of my clients to create their own social media and marketing materials.”
Gordon notes that this outreach wasn’t initially part of his expansion plans. “I had people coming to me for this training because there is no one else providing this kind of education,” he observes.
Gordon’s major new development this fall is that he has built and launched a full digital version of his course – which he calls The JAG Creator Academy. “Going digital has opened the training up beyond Winnipeg and makes it available to people globally,” he points out.
“I developed a website, filmed all my tutorials and recorded the video,” he says.
“I even have a sponsor for it,” he adds. (That would be Evoto – an AI-powered photo editing software built specifically for professional photographers.)
The program is only available in English but, Gordon reports, there has been a lot of interest so far.
The next stage in the evolution and growth of Gordon’s move into education will be a program which will coach businesses on SEO (Search Engine Optimization) – and which will involve helping businesses access Google and get their name at the top of search results.
“SEO is what has helped my business stay at the top of Google (searches) and in demand all these years,” Gordon notes. “I am running ads for my new SEO programming on Facebook and Instagram. I am anticipating that I will draw clients from across Canada and the United States.”
While he is still in demand locally as a photographer and videographer, he notes, the education side has also become a full-blown business of its own and, he reports, he is looking to hire additional staff.
As well, he is continually adding new topics and courses to his offerings.
Readers who may be interested in contacting Jeff can find him through his website, which is www.jagvideos.com.

