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Simkin Centre staff have been doing a fabulous job dealing with the demands placed on them by COVID-19

neighbours on Dovercourt applaud Simkin residents

By BERNIE BELLAN
The role that Personal Care Homes have been playing in the COVID-19 pandemic is a crucial one.

We’ve all heard about the horror stories associated with seniors’ homes in other jurisdictions – especially Quebec, so it’s natural for anyone in Manitoba who has a loved one in a PCH to be especially concerned about the heightened risks associated with those facilities.
Whether it’s good luck or good management – or a combination of the two, we seem to have been spared any serious outbreaks in PCH’s in Manitoba – and none at all in the Simkin Centre.

In our April 15 issue, I reported on some steps that Laurie Cerqueti, CEO of the Simkin Centre, had said were being taken at the Centre in response to what has already begun to emerge as a pandemic here in Manitoba, along with the rest of the country. That article noted that:
“The front entrance is now the only entryway for staff into the building so that we can ensure full screening of everyone entering the building.
“20 extra bedside tables have been ordered to assist with social distancing during resident meal times.
“All vendor supplies are now dropped off only at the receiving entrance and are not being brought into the building as was normally done prior to this.
“A system has been developed for Resident supplies being brought by family. They are now left on a table in the vestibule and items are being wiped down with an antiviral wipe prior to being distributed to the care areas.
“Dr. Koven, our Medical Director, is now the only MD that will be onsite to assess Residents. He does not attend other sites at this time so is less likely to bring COVID-19 into our building. Other MDs will respond to phone calls from nursing and do virtual visits as able.
“Over 95% of all staff have now been trained in feeding and swallowing so that we can all help to ensure that are Residents are being fed. Currently, about 52% of our Residents require assistance with meals. Helping Residents with meals has brought joy and new purpose to staff that would not have previously been involved in Resident care.
“We have prepared for the eventuality that many staff and managers may be living at the Centre. We have ordered extra mattresses for staff to sleep on, purchased toiletries for staff, and purchased portable cell phone chargers.”

On Thursday, May 6, I spoke with Laurie and with Aviva Tabac, Fundraising and Administrative Officer at the Simkin Centre, to find out how things have gone for the 200 residents and 250 staff at the Simkin Centre since that April 15 report.

Laurie Cerqueti began the conversation by saying: “We’re actually doing quite well in many ways and staff have gone above and beyond to do things, to make sure the residents are cared for and fed. We’ve seen a lot of good come out of this.”

I said to Laurie that a recent story in the news about how resident Shirley Kleiman receives visits every day from her husband, Sam, who comes to a window to say hi – and tell her how much he loves her, must have resonated with anyone who saw that story. I wondered how many residents are actually able to be brought to windows to see loved ones?
“Not all residents would go and do the window visits with family,” Laurie answered, “but all of the rooms have windows and all of the windows open so they can get fresh air, but we do the window visits in the atrium area. There are also families that will go to a particular resident’s room and connect there (using cell phones). Anyone on the main floor would have the opportunity to do that.”

I wondered whether the issue of putting cameras into residents’ rooms had come up (stemming from the shocking lack of supervision in certain Quebec nursing homes).
Laurie said: “You mean the ‘nanny cams’? No, we haven’t had that requested, and I think families know we’re doing the best we can – with the Facetiming, Skype or Zoom. Aviva does a Zoom call with a resident here and there have been up to 12 family members participating in that Zoom session.”
Laurie went on to explain that an iPad is brought into residents’ rooms – one at a time, for those interactive sessions, which are all prearranged. “We’ve actually just launched an online booking system for those types of visits,” she explained (including window visits) at www.simkincentre.ca.

I referred to our April 15 article, which referred to staff preparing to sleep over at the centre, if necessary. Although that hasn’t proved necessary, according to what Laurie told me, I wondered about the state of morale among staff in general, considering the extreme stress under which they must be working.
“Actually, I think we have a very high morale now,” Laurie said. “Everybody’s working together – probably better than they ever have been, including a lot of us that wouldn’t typically help with assisting residents with meals. We’re all chipping in to make things work.
“That doesn’t mean that staff aren’t scared,” Laurie added, however. “I think everyone’s a little bit scared, including me and you, Bernie”.
“Yah,” I said, “but I think the level of apprehension must be lower than when the virus first emerged in Manitoba because we seem to have escaped the brunt of it here.”
Have there been any Personal Care Homes in Manitoba that have seen the virus show up, I wondered?
“Yes, there have been,” Laurie responded, “but all sites went into a lockdown some time ago.” She noted that “all staff are required to wear face masks and goggles; staff are screened every time they come to work; we take their temperature; we ask them a series of questions. It would probably be safer here than when you go to the grocery store.
“The other thing we do,” Laurie continued, “is every week we try and show our appreciation for staff so some board members and family members have donated funds, treats or products to help make this happen.”

I wondered about programming for residents – and to what extent there are still programs available?
“All of the programs in the atrium and the multi-purpose room have been canceled,” Laurie answered. “Recreation programming happens on the individual units now or out in the courtyard, where we’re able to physically distance residents one from another. And, any new admissions we would have isolate in their room up to 14 days. Otherwise residents are out and about in their individual units. There are a few residents that are able to make it to the atrium on their own, but there aren’t large groups of them together.”

“What about meals?” I wondered. “Are meals being taken in the residents’ rooms or are they still able to go to the common areas in the units?”
“They are able to go to the common area,” Laurie explained, “but we spread it out so we have ordered extra bedside tables so it’s not as tight as it would normally be where we’d have three to four residents at a table.”

Simkin CentreI asked Aviva what else the Simkin Centre has been doing for residents as far as being able to make the time pass under these stressful circumstances?
“The recreation department has stepped up in a huge way,” she began. “They’re running smaller programs on the units now. They have programs that run in the morning and the afternoon. Now, we also have evening and weekend staff that are doing recreation.
“And, even though Steven Hyman (who regularly conducts Shabbat and holiday services at the centre for residents and families) is not able to be here in person, he has been recording videos of services that we show to residents.”
Laurie noted, as well, that “we are having services on the units every Saturday.”
Aviva continued: “The residents are pretty busy. They’re doing art programs, they’re doing bingo, exercise programs…we’ve had musical entertainment.”
“We’ve actually had musicians come to our courtyard,” Laurie noted, “where they play and we open the windows so that the residents can hear the music and see the musicians.”

“What about the financial situation for the Simkin Centre?” I wondered. “How different is it as a result of the pandemic?”
“There are a number of large costs for equipment and supplies – right when it started happening,” Laurie answered, “and there are ongoing costs.”
“And you mean Simkin will have to assume responsibility for those costs – and not the province?” I asked.
“I’m not confident that the province will fund partially or fully any of this,” Laurie said.
“Really – wow!” I said. “You mean it’s all going to fall on to the Personal Care Homes themselves to fund?”
“It could,” Laurie said. “I’m not confident” (that the province will provide the funding).
She added that, in addition to the extra costs imposed on PCH’s for equipment and supplies, “there are all these new rules – if you’ve traveled, you can’t come to work for 14 days; if you have any symptoms you have to go get swabbed, and then you have to have the A-OK, you can come back to work; or people that have pre-existing conditions aren’t able to work. So there are increased staffing costs that we are incurring.”

“Have you had a lot of staff who have been affected by all these new rules?” I asked.
“There would have been, especially in March, which was peak travel season” for a lot of people, “including our staff,” Laurie said.
“We are staying close to the community and I think people are appreciative of the work we’ve been doing here,” Laurie said in conclusion.

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Shaarey Zedek Sisterhood 60th anniversary interfaith luncheon

Shaarey Zedek Sisterhoodl 60th anniversary co-chairs (l-r); Louise Raber, Marisa Hochman, Amy Karlinsky

By MYRON LOVE On Wednesday, May 28, the Shaarey Zedek Sisterhood hosted its 60th annual interfaith luncheon – with 170 supporters on hand to break bread together, celebrate the Sisterhood’s 95th year in operation – in addition to the luncheon’s diamond anniversary, and enjoy an inspiring presentation by Indigenous business leader and consultant Lisa Lewis, who spoke about the kinship between her people and ours.
The program began with greetings from Lieutenant-Governor Anita Neville and Gail Asper, representing the Shaarey Zedek’s Board of Directors. Asper – the consummate community volunteer – spoke of the importance and benefits of the satisfaction gained from being a volunteer, as well as the important role that the Sisterhood has played in the life of our Jewish community’s oldest and largest congregation – a subject that was subsequently expanded upon by Marisa Hochman – one of the Sisterhood’s three co-presidents (along with Sandy Polanski and Louise Raber).
(Hochman and Raber also co–chaired the luncheon, along with Amy Karlinsky.)
“Our tradition teaches that it is important for us to be part of a community,” Hochman noted in her remarks.  “Our Torah teaches that, while G-d is one, it is not good for man to be alone.”
She emphasized the importance in Judaism of balance and harmony as reflected in our rituals and observances – lighting two Shabbat candles, for example, the Commandments being written on two tablets, and in bringing together the four species of plants for the celebration of Sukkot.
“The mitzvah (of the four species),” Hochmanpointed out, ‘is not complete until all four of the elements are brought together – symbolizing that it takes many kinds of people to make a world – and that each of us brings something special to the table.  It is only when all of us are working together that we are complete.”   
Hochman provided a sampling of some of the ways that the Sisterhood contributes to its members, the synagogue and the wider community: the book club, the tallit-weaving program, monetary donations to the synagogue, support for theological seminaries and other Jewish educational institutions, and Jewish Child and Family Service.
“To me,” she added, “Sisterhood is friendship, community, the power of women working together to create, build and share and the passing on of wisdom and traditions – L’dor V’dor – from generation to generation.
“It is multigenerational, with members ranging in age from 16 into their 90s.  A common thread that binds our members is that no matter their age or life circumstances, they are vibrant and engaged with the world around them.  They love to learn and help others.  They each contain a spark that illuminates.
“Like the glow of the Shabbat candles, we know that, together, we can bring more light and goodness into the world. Together, we definitely shine brighter than we do on our own.”
Following a delicious Shaarey Zedek lunch – salad, party sandwiches and dessert, keynote speaker Lisa Lewis stepped up the microphone.  The speaker is a successful business woman, having started “Beyond Excellence Creative Consulting,” which provides tailor-made training and management assistance to a wide range of organizations.
 

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Local News

Shindico celebrates 50th anniversary

(l-r): Robert, Sandy, Diane Shindleman, Shindico COO Alex Akman & C&T Rentals owner Doug Pinder

(June 11, 2025) Shindico, one of Canada’s leading real estate firms, celebrated its 50th anniversary in typically understated style today. Instead of a lavish banquet in a swank hotel, over 200 Winnipeggers of different stripes gathered in a huge warehouse in St. Boniface to enjoy a variety of different foods served from different food trucks that had been brought onto the parking lot for the occasion in a carnival like atmosphere.

Some of the more than 200 guests & Shindico staff gathered inside a St. Boniface warehouse to celebrate Shindico’s 50th anniversary

There were no long speeches marking the event. Instead Shindico staff mingled with guests and even the top bosses stood in line to order Philly steaks, french fries, cotton candy, popcorn, drinks, and sundry other food items. And, instead of the kind of swag typically given out at fancy celebrations guests were given simple hats saying “Shindico 50th anniversary.”

That’s the Shindico style we’ve come to expect of Shindico’s founders, Sandy & Robert Shindleman, who are known for understatement in their style of clothing – jeans and work shirts being what they are best known for wearing!

And, if you haven’t already read our story about how Sandy Shindleman came to found Shindico with his brother, Robert, you can read it here: The Sandy Shindleman story.

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Cathy Moser organizing information program and beach party at Camp Massad as part of campaign to raise funds for pioneering Israeli treatment using  psychedelic drugs and psychotherapy to treat PTSD

By MYRON LOVE When it comes to fundraising for worthy causes, Dr. Cathy Moser is one of the most creative and innovative people I know. 
For over a dozen years, she was the annual Cancercare Manitoba Foundation Challenge for Life entrant Serratus Superstars team leader.  Over that time period, Moser and her team raised over $450,000.00 – not only through walking but also through donations from garage sales and bake sales she and her friends organized and concerts organized in their homes.
A few months back, the Jewish Post ran a story about Cathy and her husband Jeff’s newest cause – a campaign to raise money for the Jerusalem Foundation’s new Resilience Centre, a novel treatment center for Israelis suffering from Post Traumatic Stress Disorder (PTSD). Aided in fundraising by long time Talmud Torah classmates and friends Donna Weinstein and Gina Chodirker, the Winnipeg couple are pledging to double every dollar donated to the Centre up to $100,000.
As part of that initiative, Moser and her friends are inviting readers to a special event – “Jerusalem at the Lake”  on Sunday, June 22, at Camp Massad. The day’s activities will begin at 11:00 with brunch and presentations by Jerusalem Resilience Center directors Dr. Sinai Oren, psychiatrist and psychotherapist, and Pinni Baumol,  a social worker who has been working in the area for decades.  
That will be followed by a family-friendly beach party from 3:00 to 7:00 featuring activities for all ages.  Moser reports that there will be dinner, a live band,  Israeli dancing, sports, a heated pool and arts and crafts for the kids. She adds  that she, Gina Chodirker and Donna Weinstein recruited several other Talmud Torah/JWC alumni – including Miriam Kohn, Avis Raber, Jackie Winestock, Deborah Fleishman and Gail Thau – to help out.
Moser points out that, according to the Jerusalem Foundation, estimates suggest that over half  a million Israelis are suffering from PTSD, as well as other psychological issues, since the Hamas attack on Israel on October 7, 2023, and ensuing war. 
“It is not only Israeli soldiers who have been traumatized,” Moser observed in that earlier interview.  “Everybody in Israel knows someone who was affected by the attack on October 7.  This past year has triggered trauma from past wars as well as intergenerational trauma from the Holocaust.”
In response to this tsunami of trauma that has hit Israelis, the Jerusalem Foundation, soon after the October attack, founded the Resilience Centre – operating out of the Shaare Zedek Hospital.  The Resilience Centre utilizes a range of treatments for trauma therapy – including the pioneering use of the drug ketamine, in combination with psychotherapy.
Cathy Moser has been treating patients for the past 40 years. During that time, she says, she has treated victims of physical, sexual and emotional abuse and other horrific life events.  Conventional tools and treatments can successfully treat trauma, but some (traumas) are so barbaric and complex that no matter how skilled a clinician is, “we cannot restore one’s lifeforce,’ ” she points out.
 
Moser initially approached the Jerusalem Resilience Center because of her work in psychedelic medicine.  “Last summer, I visited the Reslience Centre,” she says.  “I witnessed their treatment efficacy.   There are less than a handful of legal psychedelic treatment centers in Israel, and this is a main one.” 
Moser notes that readers who are interested in attending this special event and becoming sponsors can contact her at 204 295-3214, Donna Weinstein – 204 540-9869, or Gina Chodirker – 204 218-4803 or email friendsofJRC@gmail.com.
Registration deadline is June 14.

We owe it to our Israeli brothers and sisters to show them that we care about the mental health sacrifices that they are making to defend our homeland.  While we happily offer donations for forest and building restoration, this gift will help to restore the ability of those that are traumatized to enjoy life again.

“We are hoping to raise at least $250,000.00 for the Jerusalem Resilience Centre,” Moser says.  “That’s a lot of gelt…. but I think we can do it!
It is definitely a worthy cause.”

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