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Winnipeg South MP Jim Carr answers questions about his positions on Israel and antisemitism

Jim Carr

By BERNIE BELLAN On July 23 I spoke with Jim Carr, Member of Parliament for Winnipeg South Centre and Minister without Portfolio in the Federal Cabinet (also special representative to the prairies). I began our conversation with an explanation why I was asking to speak with Minister Carr at this particular moment:
“There are two different angles to me wanting to interview you, Jim. One is Canada’s position re Israel and the Palestinians. The other is the summit on anti-Semitism.

“The first question that I have for you is prompted by a phone call I had from the representative of a national Jewish organization who thought you have been unduly quiet when it comes to giving any kind of a point of view on Canada’s position vis-à-vis Israel and the Palestinians, especially as it relates to the recent war. What do you have to say to that?”

Carr: “My position is the government’s position, Bernie. I’m a member of the Cabinet. We speak with one voice. The advocacy that I offer is with my colleagues as a member of the government, but the public expression of Canada’s point of view is the same view that would be expressed by all members of government. We continue to be steadfast allies of the State of Israel and we believe in Israel’s capacity and Israel’s ability to defend itself.
“We work toward a two-state solution and that does not represent a change in Canadian foreign policy vis-à-vis the Middle East. That’s what Canadian foreign policy has been for a long time now and across different governments.
“It’s one I share, so the government’s position as would have been expressed by the Prime Minister or by Minister Garneau (Minister for Foreign Affairs) is also my position.
“I would add something else. Every position I take as a member of the government is informed by who I am as a person, as an individual, and the values and the perspective how I see the world – the larger world, my own community, and that is very much molded by my Jewish upbringing, my Jewish values, my Jewish culture. So, not only on questions of Israel and the Middle East, but also on questions of social policy, of inclusion, on diversity – all those ways of looking at public policy are informed by the fact that I’m Jewish – and proudly so, and have been personally the object of anti-Semitism in my lifetime.
“I understand the anxiety felt in our community, so I think it’s very important that I make that point that the views of the government are views that I share – and all of my views are informed by being Jewish.”

JP&N: “Following up on that then, how would you respond to the suggestion that, while other members of your caucus – and the government, referring to the Cabinet, were fairly outspoken in defense of Israel – you were quiet?”

Carr: “I wrote a letter to the Jewish Federation that detailed my own experience with anti-Semitism, with my own steadfast support of the State of Israel. I’ve never made a secret of that.
“You also know that I am a founding member of the Arab-Jewish Dialogue in Winnipeg and that I share with that group a belief that a two-state solution is the path we ought to be on.
“Canada has a long history of diplomacy in the region. My goodness, it dates all the way back to peacekeeping and Lester Pearson. We have experience, we have diplomatic credentials. Minister Garneau has already visited the region.
“We are available to those who are interested in knowing about how my Jewish values inform all kinds of issues, but it’s important to say, Bernie, that the government’s expressions of policy are ones that I share because I’m a member of government. That’s the way our system works and that’s the way I feel comfortable expressing the government’s point of view.
“The time for personal expressions of policy is within caucus or Cabinet, but I’m very comfortable with how the Prime Minister himself – just two days ago, was very articulate on the subject of anti-Semitism and our support for Israel.”

JP&N: The Minister of Citizenship of Immigration (Marco Mendicino) has come out quite forcefully in defense of Israel. Do you see that as being in any way in conflict with the government’s position?”
Carr: “No. I’d be very surprised if anything he would have said would have been offside the government’s position. He and I and others are very in tune with the thinking in our Jewish community. Let’s also remember that there are very many opinions within your community – and you have reported on that yourself.
“Again, there is a very important point to make: When it becomes the official policy of a government, a minister – that would be me, when it comes to values and respecting points of view, much of my world view is formed by the fact I have been raised in a Jewish home, in a Jewish community, have been very close to the State of Israel – and continue to be, but also understand that peace and a two-state solution is the value we’re trying to achieve.”

JP&N: “Turning then to Irwin Cotler’s Summit on Antisemitism, which was followed by one on Islamophobia – interesting juxtaposition there – one following on the heels of another, do you see anything substantive coming out of these various summits?”
Carr: “I do. I see an anti-racism strategy – and it comes at a moment when the country is so sensitive to crimes of hatred and the moment is a very tender one for communities across the country, and I understand the sensitivity that’s being felt in the Jewish community and in the Muslim community now because of these horrible acts of hatred and the response to them has to be coordinated. It has to be rooted in the security of these communities.
“You will know that we announced a further $6 million investment that will apply in our own community to places of worship so that security and infrastructure can be bolstered – which is very important because people are insecure, especially I think young people. I am, because of the role I played in recruiting Argentinean Jews to Winnipeg – that is a particularly important story for me: many Jews coming to Canada, looking for the freedom to live their lives as Jews now have to contend with this latest outbreak of intolerance and hatred, which is utterly unacceptable.
“As for the Government of Canada – on the security front, on education, on coordinated action, on internet hatred – it’s all coming together now. I think it’s a moment now where all Canadians understand, whether their particular group has been the object of hatred or they observe it as Canadians who care, know it’s time for coordinated action and we’re seeing it now.”

JP&N: “Referring specifically to the internet, which is the source of so much of the hatred that we’re seeing – I watched the presentation of the inter-parliamentary conference on anti-Semitism, where (Montreal MP) Anthony Housefather and (US Congresswoman) Debbie Wasserman Schultz, and several other representatives from parliaments around the world participated. It seemed there was a frustration they all felt reining in social media. I don’t know that any government has found a particularly effective approach to trying to legislate that. Do you see anything that can be done that’s realistically feasible and that can rein in the kind of hatred that’s so pervasive on the internet? They (parliamentary representatives) talked about the “Whack a Mole” problem where you clamp down on one area of the internet and another one springs up. Do you see any way of controlling that?”
Carr: “There is a balance in a free society – you know that as well as anybody. We have to safeguard for people to speak freely, but it has limits that are defined in law. The Charter speaks to them. There are pieces of legislation that speak to them, and the balance is something that one is always searching to find, but I think you would find that there is a consensus among many Canadians that when you are inciting people to take the law into their own hands and to stimulate violence against an identifiable group and for hatred against these groups to be perpetrated is a value that Canadians abhor and to find that balance between freedom of speech and the necessary safeguards to make sure that doesn’t become far more dangerous that we have seen playing out on the internet is where the discussion is joined.”

JP&N: “Okay, this has been interesting. I have to note though that your Conservative challenger in the next election is, once again, going to be Joyce Bateman (for the third time).
“Since I know both of you I have to say that I have nothing negative to say about either one of you. I find you both to be capable, likable individuals. I just find it interesting that the Conservatives are going back to a candidate who’s lost twice to you. But what’s your situation going to be? Are you going to be campaigning full out?”
Carr: “Yes, as full out as the moment will allow, and that will depend on where we’re at when the writ is issued, but I never underestimate an opponent and it’s a huge mistake for any candidate to do that. Joyce Bateman will run hard, she’ll run – I’m sure, an ethical campaign. I have no reason to think she won’t. We’ll run on our platform, on what we’ve accomplished, on what we hope to do for the people of Winnipeg South Centre in the next mandate.
“I’m in that school of politicians, Bernie, where you never take anything for granted, you take your opponent seriously, and you treat them with respect.”

JP&N: “ I have to ask you though about the Green Party MP (Jenica Atwin) who defected to the Liberals. To me there was an element of hypocrisy in the Liberals accepting someone who had been so critical of Israel when you just said yourself that the Liberal Party position is fully supportive of the State of Israel. I know she walked back some of her comments, but it would seem to me to sort of reflect a willingness of the Liberals to try and be all things to all people all the time. How would you respond to that?”
Carr: “When you’re a member of caucus you have your conversations in caucus meetings that are privileged and when you walk out of caucus you talk about policy that caucus and the government formulated. That’s the way it works and that’s the way you maintain discipline in any caucus. If, over time, a member of caucus believes that their view of policy or their view of the world is sufficiently offside with what the caucus’s position is, then they have to have a long conversation with themselves. If you have difficulty aligning yourself with the view of the caucus, then you have to determine whether you want to be a member of that caucus.”

JP&N: “I would be remiss if I didn’t ask the question that has been top of mind for so many people – which is about your health. What can you tell our readers about your state of health?”
Carr: “I continue to receive treatments. They’re going very well. My energy level is good. I’m optimistic. I have been working hard – in a very odd environment – like everybody else, with a computer on the second floor of my house for the last 18 months. I’m looking forward to the campaign. I feel energized by it. I have been, since the day when I made my (blood cancer) diagnosis public which, by the way, was the day after I knew about it, surrounded by goodwill and all kinds of wonderful expressions of support. I’m very grateful for that. I feel ready for the campaign ahead. It’s an honour and a privilege to represent the people of Winnipeg South Centre I and look forward very much to representing them again.”

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Human Rights Museum announcement of “Nakba” exhibit sets off hornet’s nest

Isha Khan, CEO, Canadian Museum for Human Rights
Isha Khan, CEO, Canadian Museum for Human Rights

By BERNIE BELLAN On November 19, during its Annual Public Meeting, the Canadian Museum for Human Rights (CMHR) announced it will be mounting an exhibit titled “Palestine Uprooted: Nakba (sometimes spelled as ‘Nagba) Past and Present,” focusing on Palestinian experiences, confirming it will open in June 2026. The CMHR website said that “This announcement follows years of advocacy from Palestinian Canadian groups, with the exhibit aiming to share Palestinian perspectives on the 1948 catastrophe.”

That announcement set off a storm of reaction from within the Jewish community, especially from the Jewish Heritage Centre for Western Canada, the Jewish Federation of Winnipeg , and the Centre for Israel and Jewish Affairs.
The primary concern raised by representatives of all three of those groups was that having an exhibit on the Nakba without also having an exhibit on the forced displacement of Jews from Arab countries in 1948 would offer a distorted perspective of what happened during Israel’s 1948 War of Independence.

We have been reluctant to wade into this hornet’s nest as no matter what we write it is bound to lead to some individuals saying that we haven’t been balanced, but we did decide to go ahead and try to offer some idea of how this exhibit came about.
Our primary source was an interview that Isha Khan, CEO of the Canadian Museum for Human Rights, did with Sierra Sanders of CBC’s Information Radio on November 21.
Following are some excerpts from that interview. (It has been edited for clarity): Khan began by explaining that what the museum will be mounting is “an exhibit that shares the experiences of Palestinian Canadians who have experienced the Nagba or our intergenerational survivors. And it uses multimedia, so a number of different art forms, text and art and interactive to share their experiences and the human rights violations that are related to force displacement.”

Sanders asked: “And so I understand the Palestinian community has been lobbying for years for an exhibit like this or something like this. When was it decided that the museum would be doing an exhibit like this?”
Khan: “So it’s both true that Palestinian Canadians and others have been asking us – demanding that that there be more content in the museum that it shares their experiences. And we’ve been working on this for the last four years because we made the decision that absolutely we need to share these stories that are human rights stories about displacement and and so we’re at the stage where we can announce the exhibit and want people to come see it.”

Sanders: “… I understand the Palestinian community was a part of the conversations when it came to this exhibit. Who did you if you can tell me, who did you consult with during the process of this exhibit?”
Khan: “Yeah. So, in the same way that we really tell any story that you see in an exhibit here in the museum, we rely on the lived experiences of people who have experienced those atrocities or affected communities. And so we’ve been working and consulting with a really wide network of Palestinian Canadians and others from across Canada to to help ensure that we share their story that they’ve entrusted and their stories that they’ve entrusted with us in a responsible way.”

Sanders: “…and why is this exhibit important to the CHR?”
Khan: “The CHR is a museum for human rights and our job is to tell stories, to share stories that enable people to reflect, to understand human rights, to navigate the human rights issues of our day. This exhibit is going to be in our rights today gallery. So, it’s about contemporary issues and there’s no question that people are looking for information. They’re looking to better understand what to do with the information that they have around them, around the Nagba and the Palestinian experiences.”

Sanders: “And what does the museum hope visitors will take away from it and what kind of conversations are you hoping to start with this exhibit?”
Khan: “We hope that people will come and see this exhibit. We hope that by being exposed to or being able to touch and and feel Palestinian experiences of forced displacement that they’ll be able to understand the human rights impacts that displacement can have on people and draw connections to other situations in history and today. Every exhibit that we tell takes stories from the past often and allows people to apply those principles and the feelings and the reflections that they have so that they can better understand human rights today and they can actually take action and do something about it.”

Sanders: “So the announcement of this exhibit has stirred up some concern from the Jewish Heritage Center of Western Canada and they’re worried the exhibit will lack balanced scholarly research and and key historical and current geopolitical context. What’s your response to this concern? “
Khan: “We understand that there are people who are who are concerned, who are worried about what the exhibit may do. What I can share is for one, we’ve had a long really long good history working with the Jewish Heritage Center of Western Canada on Holocaust remembrance and other important issues related to combating anti-semitism. This exhibit isn’t a historical retrospective. This exhibit is about the experiences of Palestinian Canadians who have lived through forced displacement and their families. So it’s told from their perspective, from their eyes, just like many other exhibits in the museum are. Currently we’re running a major exhibition on the LGBTQ purge and it’s told through the eyes of survivors, their words, their stories in order to impact others and help them understand what happened at that time. The Palestinian and Jewish community – they are kind of intertwined in their own ways.”

Sanders: “Do you think that the Jewish community should have been consulted in the curation of this exhibit?”
Khan: “The exhibits that we develop are for all people. As a museum for human rights, we try to share stories that allow people to make connections between human rights violations occurring around the world and here in Canada. We understand that there is a question about how the exhibition was developed. This exhibition was developed with a big team of researchers, academics, a curator who leads the choice making around art and design and many others. And that’s how we do our work. The development of this exhibition has the same rigour as any exhibition we develop. And we do that because we feel responsible for ensuring that if a community or individuals entrust us with their stories, we’re going to make sure we share them responsibly. We really steward others other people’s stories and we really encourage people to come and see the exhibit to help answer some of those anxieties that they may have.”

Sanders: “Now, so the Jewish Heritage Center of Western Canada is pulling out of a partnership with the museum to mark International Holocaust Remembrance Day because of the this exhibit. How will this impact the museum’s ability to provide Holocaust education and programming to combat antisemitism?”
Khan: “We remain absolutely, unwaveringly committed to combating antisemitism. We have a gallery that allows people to examine the Holocaust. We do Holocaust Remembrance Day programming every year in addition to talking about anti-semitism in our school tours and education programs and public tours. We will continue to do that work. We’ve worked with Holocaust memorial sites and organizations across the country and around the world. We hope to continue to work with the Jewish Heritage Center of Western Canada in the future.”

As has been noted, there was fierce reaction from many different organizations in the Jewish community over the announcement that the CMHR would be mounting an exhibit on the Naqba. However, it’s not clear whether there is an official spokesperson for the Jewish community – or if there ever was just one spokesperson.
But, what we were really interested in finding out from the CMHR was when did this idea to mount an exhibit about the Naqba really begin so, on December 7, we sent this query to someone by the name of Amanda Gaudes, who was listed as a Media Relations Specialist for the CMHR on its website:

Hi Amanda,
I’m the consulting editor of the Jewish Post newspaper, also publisher of the jewishpostandnews.ca website.
I’m interested in doing a story about the upcoming Nakba exhibit but, unlike others in the Jewish community who may have been in touch with you, I aim entirely for objectivity – much as that term seems to have been devalued in recent years.
 
I have no interest in rehashing the arguments that have been raised  by members of the Jewish community about fairness and giving equal weight to the expulsion of Jews from Arab countries in 1948 if I’m reporting on what had led the museum to want to mount this exhibit at this time. While I don’t dismiss the validity of those arguments, I find them all too predictable in the sense that they level the same tired criticisms of an exhibit simply because the name “Nakba” is offensive to them in and of itself.
 
I, myself, can appreciate what impact the expulsion of Palestinians from their homes had. I’ve lived in Israel and have seen the results of that expulsion first hand.
 
What I’d like is the opportunity to give a full airing of what had led the museum to want to mount this exhibit after all these years – without rebutting anything anyone might have to say. Of course, I’d love to know more about the decision making process, but I rather expect that much of that will remain confidential. However- if you take a look at what’s been said about me online, you can see that I’m not afraid to plunge into discussion of subjects that many in our community would rather remain untouched.
 
Then, if there are responses from members of the Jewish community that would want to criticize the museum, they can appear at a separate time, so that we don’t immediately plunge readers into a debate the first time we have a mention of the issue which, so far, I can tell you, has gone completely uncovered in the Jewish Post to date.
Thanks
-Bernie Bellan

We received a response from Amanda Gaudes, Media Relations Specialist for the CMHR two days later:
Good afternoon Bernie,
The Canadian Museum for Human Rights announced several new exhibits that are part of the Museum’s core gallery renewal including Palestine Uprooted: Nakba Past and Present. It will be a smaller scale exhibit in our Rights Today gallery on Level 5 of the Museum and will open in late June 2026. This exhibit is about the lived experiences of Palestinian Canadians and the human rights impacts of forced displacement that they have faced over generations. It will use art, first-person reflections, and personal artifacts to share the stories of Palestinian Canadians who were displaced during the 1948 Nakba to today.
 
There are always individuals or groups who are interested or concerned in the nature of our content and we think it’s important to emphasize that the exhibit is about the personal experiences of Palestinian Canadians. The exhibit is not a historical retrospective, or an examination of the founding of the State of Israel or a commentary on current Israel-Palestine relations.
 
We began working on this exhibit four years ago to look at the issue of forced displacement of Palestinians. Exploring this content in no way diminishes the experience of others who have also faced displacement including the Jewish community.
 
We also share the community’s concerns about rising antisemitism and take our mandate as educators very seriously. We are continuing to develop and deliver antisemitism education programs and teaching resources, which have their foundation in our renowned Examining the Holocaust gallery. All of our education programs are designed to not only examine the Holocaust, but to delve into antisemitism today. We are increasing programming in this area in January to coincide with International Holocaust Remembrance Day.
 
Our role as a museum is to help people understand our world through the lens of human rights. Through that lens, we can see that every individual – and this includes Palestinians and Jewish people everywhere – has the right to live in safety and security and dignity and that all people have the right to self determination.
 
Thank you,
 
Amanda Gaudes (she/her|elle)
Media Relations Specialist | Spécialiste des relations avenc les médias

I did send a follow-up email to Amanda Gaudes, but did not hear back. Here’s what I wrote:
Thanks for this Amanda but can I ask you to elaborate on a number of points you mentioned:
What are the other exhibits that the museum will be mounting in addition to the one on the Nakba?
You say you began working on this exhibit four years ago. But, had the idea been tossed around prior to four years ago? If so, I’m curious where the idea came from? Was it someone from within the museum or did it come from someone outside the museum?
Thanks
-Bernie

Then, on December 11, we received this message from reader Irwin Corobow:

I am embarrassed for the Jewish Community here in Winnipeg for the absurd and ill conceived push back by the Jewish Heritage Centre to the plans by the Canadian Human Rights Museum to stage an exhibit reflecting the Palestinian community history during the Nakba. Why in the world should the Museum have to consult with the Jewish Community in order to plan this exhibit? What is there in the Heritage Centre’s mandate that gives the authority to speak on issues that are not related to its mandate? None that I can see. Why is the Executive Director Centre of the Heritage Centre given apparently freedom to act as spokesperson for the Community on such matters such as perceived anti-semitism. I challenge anyone to read through the mission and purpose of the Centre and find anything that supports this reactive behaviour. Ironically this dust up involving the Centre and the Museum will likely increase attendance at the exhibit when it occurs.

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Shalom Residences board announces hiring of Tamar Barr as new executive director

By BERNIE BELLAN The board of Shalom Residences, the agency that provides housing and support for adults in our community who have special needs, will soon have a new executive director, effective December 22.
Tamar Barr, whose name is well known in the Jewish community, is set to take over from Mike Goldberg, who will be leaving Shalom Residences after having served as executive director since the spring of 2022.
It was in March 2022 that the previous – and to that point, only executive director Shalom Residences had ever had, Nancy Hughes, retired from the position after 31 years at the helm. Mike is moving on to take a senior position elsewhere.
Shalom Residences maintains six different houses in Winnipeg on: Enniskillen Avenue (home to the very first Shalom Residence), Hartford Avenue and Seven Oaks Place – all three of which are in West Kildonan; McAdam and Cathedral Avenues – in the North End; Daffodil – in Garden City; and Oxford Street, in River Heights.
The smallest home has three residents and the largest one – five.
Twenty-nine adults live in those homes, while another nine live in supported independent living apartments, and three adults are supported in community outreach.

Tamar Barr is probably best known in the community for her many years at both the Rady JCC and its predecessor, the YMHA. Tamar served as program director at both the YMHA and the Rady JCC from 1990-2013 and was Assistant Executive Director at the Rady JCC from 2013-2021.
Since then Tamar has filled a variety of different roles, including working in donor relations at the University of Manitoba; project coordinator at the Mennnonite Heritage Centre Gallery; and Alternate Funeral Director for Congregation Shaarey Zedek.
Tamr obtained her B.A. and Bachelor of Social Work from the University of Mantioba; and her Masters of Social Work from Yeshiva University in New York.
Tamar had this to say about her moving into the role of executive director of Shalom Residences: “Stepping into the role of Executive Director feels like a full-circle moment for me. Some of my most meaningful and formative experiences have been alongside people living with intellectual disabilities, whose strength and spirit continue to inspire me. I am honoured to join an organization rooted in Jewish values and dedicated to supporting individuals living dignified, connected and fulfilling lives in a community-based setting. 
“I look forward to bringing my enthusiasm, experience and compassion to support and strengthen Shalom Residences important mission.”

In welcoming Tamar as Shalom Residences’ new executive director, the board of Shalom Residences said: “Shalom Residences Inc. is pleased to announce the hiring of Tamar Barr as our new executive director effective December 22, 2025.
“Tamar has a Masters degree in Social Work and brings a wealth of management experience in the non-profit sector and at the Rady JCC. She is looking forward to meeting our residents with intellectual disabilities, families and staff as she transitions into her new role with the kind assistance of our current executive director, Mike Goldberg.
“We wish to thank Mike for his outstanding contributions to Shalom Residences and wish him well in his new leadership role at Community Financial Services where he will be assisting individuals and families facing financial challenges.”

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Canadian produced kosher wine now available in Winnipeg

By BERNIE BELLAN With the imposition last February of a ban on the sale of American liquor in Manitoba, the only type of kosher wines that were available here were from Israel, specifically wines produced by the Galil winery.
Since the latter part of September, however, kosher wines produced by a Canadian winery are now available in Manitoba liquor marts, also the Kenaston Wine Market.
The wines – a red and a white, are produced by a winery known as Tzafona Cellars – located in the Niagara region of Ontario.

Rabbi Avraham Gislason presenting at the Jewish Learning Centre Dec. 2


On Tuesday, December 2, Rabbi Avraham Gislason, who is a a rabbi in Thornhill, as well as a Tzafona Cellars winemaker, spoke to a large crowd at the Jewish Learning Centre, where he not only explained how kosher wine differs from non-kosher wine, he brought along bottles of five different wines produced by Tzafona Cellars for members of the audience to taste.

So – what makes a wine kosher? you might ask. According to the internet, “A wine is kosher if it is made according to Jewish dietary laws… with strict supervision and handling by Sabbath-observant Jews from the crushing of the grapes to the bottling of the finished product. The winemaking process must use only kosher-certified ingredients, such as yeast and fining agents, and rabbinically-approved equipment.

Rabbi Gislason himself started Tzafona Cellars in 2014. According to the Tzafona website, Rabbi Gislason saw that the “soil, air, and microclimate of the Niagara Peninsula all come together to create an up-and-coming world class wine region, yielding a unique experience that cannot be recreated anywhere else in the world.”
While he appreciated the quality of the wines being produced in the Niagara region, there was one problem: None of the wines were kosher.
According to the Tzafona website, “Starting with the 2014 vintage, Tzafona began to produce kosher wines using the same techniques and high-quality grapes used in producing other premium non-kosher wines. Since then, Tzafona has continued to produce a variety of different wines, namely Cabernet Sauvignon, Riesling, and Chardonnay. We have produced award-winning Icewines in the Vidal, Riesling, and Gewurtzraminer varietals. Tzafona is the only kosher Icewine producer in North America. Their Cabernet Franc Icewine won a Gold Medal at the All Canadian Wine Championships in 2025.
In 2016 we began to produce a line of refreshing semi-sweet wines under our brand “Nava Blanc” and “Nava Ruby.” (It is the Nava Blanc and Nava Ruby wines that are now available in Manitoba). Both of these wines are Tzafona’s bestsellers here in Canada and the USA.
The process of getting Tzafona wines approved in Manitoba was set in motion by Winnipeg marketing specialist Marsha Friedman, who for many years has worked as a marketing consultant and sales agent for businesses looking to offer premium kosher foods to their customers.
Her business, Excellence & Kosher, focuses on identifying unmet needs in the market. “I see a need and I try to fill it,” Marsha says.
“We also ensure that the most needed Kosher food products for the stores that carry Kosher are available, including Canadian Kosher wine,” she adds.
Marsha explains that she approached Tzafona—the only truly Canadian kosher wine company—some time ago with the idea of opening the Manitoba market for them and introducing their wines to local consumers.
Afterward, she contacted tManitoba Liquor and Lotteries (MBLL), which agreed to begin carrying two Tzafona wines: Nava Ruby (Red) and Nava Blanc (White).
Since that initial success in making Tzafona wines available for purchase in Manitoba, Marsha says that she and her daughter Shira have been making similar progress in Alberta and hope to expand into the British Columbia market as well.
For more information about Tzafona Wines, including the addresses of stores in Winnipeg and throughout Manitoba that carry their products, please visit the MBLL Liquor Marts website:
https://www.liquormarts.ca/liquormarts

Go to “Find a Product” and type “Tzafona.” Both wines will appear. Select the wine you’re interested in, then click “Store Inventory.” A list of all MBLL Liquor Marts that carry that product will be displayed.

Marsha adds that “We are hoping to have more listings of Tzafona wines available for Pesach this year, and we will be presenting them to MBLL for their approval.

“L’Chaim!”

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